Skip to main content

tv   Shift  Deutsche Welle  May 11, 2024 12:15pm-12:31pm CEST

12:15 pm
[000:00:00;00] the dw news on a couple days in the news world of free speech, free press, open access to free information for every star training. next to take action. hello, dw global,
12:16 pm
easier for them 2024 in bunch of any practiced in now. lots dissipates from all over the world to share their solutions and to shape tomorrow. just join us and register now for the dw global media for in 2020, for the enemy, monga, or animal on the task. welcome to the world of v to be is opened up. many new possibilities. flow stream is proven very popular. some virtual youtube as or v 2 of us have millions of fans, how they make money and how you can join the trend. that's all a topic on shift the, the 2 best mostly used twitch and youtube to stream. and they are and to obtain us
12:17 pm
through and through. most use the estimate of the task all the time. so viewers don't even get to see what the favorite would be to, but actually look like in real life. but trent originated in japan, the home of monga, japanese, which you was started appearing about a decade ago. today, the 10s of thousands of youtube is worldwide. how did this trend catch on? we spoke to creators and people behind the scenes in japan. this is e q who she 40 a ping space princess from a galaxy light years away. the v 2, but from japan has more than 50000 pounds on youtube alone. but as, as a standard when it comes to v tubers or fans don't know what you looks like in real life. the tubers use the motion, capture hardware and software to transfer the motions to their avatar that by bringing it to life. because you 40 started b tubing in 2021. she plays video games, does crafts previews, food and things for the creator. it's
12:18 pm
a full time job being of the to where it is kind of a unique experience because you can connect with your audience in a personal way without viewing your personal information. um, my audience doesn't see my face, but they can see the way i move and react to certain situations. i feel like i have more control over what information i share with the world. but without losing that personal connection with my audience. inventing an avatar and a whole new personality gives be to bears more freedom but also protecting their private lives. the omega sisters are big in japan's v tubing community. some of the videos by the virtual twins have millions of views. you jerry wake up at 8 o'clock and this is a free time from like, depth time through about noon and from south elk grove to 6
12:19 pm
essex dale grove. uh the sure thing. the movie recording videos for a few hours in the afternoon. sounds like a fidget cushion, jobs, but that's just the fraction of the word we do is do many a stream for 10 or more hours a day because the chances of getting ribs us live, read to best as like the on the go systems. i'm more of an exception to the rule with hundreds of thousands of subscribers. they can do on several 1000000 euros a year. the tubing is a growing market, according to a to z market research. the global, the 2 or markets could grow nearly a 3rd and the next few years. one reason better hardware and software is making the tubing easier and more accessible. for eco, she flurries in japan and many of you to those donations are an important source of income. unlike traditional youtube are found, fans of the 2 bodies will send more virtual presence or generation tips to see
12:20 pm
their name or message on the be to be screen. there are 3 types of resist folder for us, the uh, from the out about the item and of youtube video content. and secondly, it's promotion from company for example, for one thing. so as um, product to a project and so on and subway is the uh, g o, from the audience in the arrive of streaming fans have given tips of up to $10000.00 euros. they'll donate with the aim of getting closer to the retailer idol . the tubing is not just entertainment, it's also a lucrative business model. feelings come into play and fans and creators funded emotional bon of approachable, yet keeping an air of mystery that really seems to work at least for the cheapest, as like all garage, more re, calliope, and this is best to reach you. but what we're not ivan miles,
12:21 pm
they all have millions of fans across youtube and which with numbers like that, it's no wonder why v to bus of being featured in advertisements. some even collaborate with cities and local authorities. the say tom, a professor close to tokyo uses of meet you, but as a tourism ambassador, so of course she has some cob. it has been advertising for the area since 2022. these deals are often negotiated by v to the managers and specialized agencies. v tubing is no longer a nice phenomenon in many places, it has become an integral part of the entertainment industry. the tube or agencies manage their talents like they were traditional artist. agencies like hollow live and the songy and b shojo or some of the major players. another is the agency prism which belongs to sony. founded in tokyo in 2021 prism
12:22 pm
most was bilingual talents. this way they can reach foreign markets like the us, we're animate culture, it's booming. economy is just becoming very popular worldwide. and i think the, the tubing phenomenon goes hand in hand with that. and the tubing is like a combination of both streaming and annually. so, so each originally like fever and recruiters, talking and interacting with you and your plan. so i think that's why people are so drawn to them. since the 20 terms, many di tubers have increase their reach exponentially. it's no surprise that they caught the attention of the entertainment industry one of the largest features in the entire world, the largest, in fact, he is actually on the english side rather than on japanese. on not only the population of english speaking countries and the number of the hands of that content, whether it's kind of a content, user content, gaming content and so on, of course,
12:23 pm
succeeds the population in japan. the world's leading retailer is gal gura. she has more than 4300000 subscribers on youtube alone. in 2022, she overtook keys in a i as the biggest a b 2 per star. more and more in the stream is our aiming to make a big agency see this. that's an opportunity a lot of people who are getting into the content creation as an independent have not been professional content creators before. and so they don't know the business advocate or the business document, i guess, to be able to negotiate those things out themselves. and there are a lot of creators out there that wish they could have a manager who has that business experience come in and kind of take care of all of those back into administrative things. and they can focus on what they do best, which is content creation, etc. think there are. but this comes at a price. usually the agencies keep about a 3rd of the profits generated by the v tubers. and they're involved in planning
12:24 pm
the client schedule and exchange the ve tubers get access to a top notch production environment. they can use the agencies marketing networks to generate more reach and revenue. the agencies can also help them develop new formats and content. for the 2 of us being close, the fans can have a dock side, even if the true identities are mazda avatars, it can be dangerous. some deals with harassment and hate speech, including eco hershey for e. i think, uh, every content creator has dealt with. like mean spirited comments and um, kind of insensitive comments and stuff. um whether you're of youtube or not, i think the to where is it, in our case we do have that sped. we have another it to layer to that. and not people tend to forget that we are a real person to but we all kind of went to,
12:25 pm
to not take any of it to heart. what kind of harassment do virtual artists and performers face. like in the middle of predict, you know, a v to for herself and researcher wanted to find out for a study on harassment medicare's. she spoke to more than 800 people about whether they had been harassed in a virtual environment before together with her friend and fellow v to burn them. she presented her findings and a virtual live conference. the most common form of harassment was sexual harassment. there is 3 types of harassment that were divided by the local physical and environmental environmental was being shown in appropriate images just as a physical was being touched in the, in the appropriate manner and vocal while it was slurs um, inappropriate language and everything to do with that research are also tested if
12:26 pm
the way an avatar looked influence the level of harassment people. i noticed once i tried using i made all that's all in the may die out. and another day i tried using one just like in regular like genes and stuff. i didn't notice of the made of it, i did, especially in public words, and i did the end of attract small hunches, behavior i and then the other one. unfortunately, the 2 of us also need to be protected from hate speech. fortunately, new laws i in the making around the world in the you types of like youtube or risk having to pay huge penalty is if they don't work to come back online harassment, reach you. but agencies also try to protect that create us from hate speech. we're really, really serious about taking care of the mental health of our talent as well and focusing on not only being a business partner for them, but as a friend along the journey of content creation. but according to research are
12:27 pm
ludmilla. but you cannot find many of the 2 birds, one more support for moderators, for example, or they want more effective tools for blocking abusive users on their channels. however, more restrictions could also affect freedom and anonymity. 2 things, both the users and the 2 birds value a lot. the more you stop temperament, let's say, uh, rules that especially if it's in the case of like, governmental stuff like that. it might take away some of the freedom. it's more about the, you know, is to mention the overall governing tools. the more like given the uses, the ability to defend themselves and better and actually also to protect themselves . that's ridiculous fellow v tuber no co authored the report about harassment and the meta verse. nothing recently produced a song in which she praised the benefits of the matter verse,
12:28 pm
like freedom through the invention of virtual paradise, but still play by the same issues as the real world. some v tube as also tackle real life problems like me, nor rule of you know, who has no party affiliation, but has been elected to the local council of a tokyo district 3 times as of each year. but he plays the video games and speaks about solely in the quality and his own political plans. all of this is very accessible, so fans can take part in the discussion. what do you think about politicians and, and the may style is v cubing you to stay? oh, is it just a passing fad? that doesn't know what you think by
12:29 pm
the genre needed something completely new. 30 years ago if celebrated is premier at the cannes film festival, what continues to make this movie so influential today? and the next on d w. the long hand, as well as the launch and intelligence investigation on the cassandra. so, i wasn't scared you so fast. you must really be doing our job, a cat and mouse game. the team closes in on as well as crime networks. we identified the super facilitators like it and organized crime families based with a boss right on masking has fall uh in 30 minutes on
12:30 pm
d. w. we got some hot tips for your package from madison boats affinities check on some great cultural memorials to b. w. travel. regarding the 30 years ago, a film debut that we change movies forever. it was a mash of trashy and classy cinema traditions. the transform co, we make watch and talk about so a movie whose impact continues to be felt across pop culture. that movie was called fiction. the

17 Views

info Stream Only

Uploaded by TV Archive on