if you're up to date on the w news, i'm ariana evanston, i'll have more headlines for you at the top of the hour, but don't forget and you can get more stories and then website. that's the w dot com and on our social media channels are handle is at the w news from me and the entire team in berlin. thanks for watching the you'll see about the video that goes in the media. amiga will go up every time i get, i will stop into that and i'll give you the order. would you be able to order that up? joe made any a dog comment key more people than the eval on worldwide in search of a did you have you ever used them in and they can't mess with the audio get find out about on the story. and so my friends, the

my name is steve ramsey. i'm from the northeast of england. 50 something. i used to gamble a hell of a lot. and i could put 3 full 100 pets on every single day. on the worst i was ladies and a $1520.00 sided some times every month. so i've been staying the money for a long time and i just listened such a mess. and i didn't know how to stop it. and my mind was telling me that suicide was the way out and it would be the best thing for everybody. the target gamblers and lower them in all over europe. sports betting sites run rampant with a max unit bit bit 365,

b, when and typical the majority of these platforms belong to a powerful multi nationals. their influence extends far and wide from sports clubs to politicians, the sultan, parabolic falsity less so that the so called please beth so so these are all say the ocean funding is substitute for professional capital supplementing thing, but also go sit in england 430000 gamblers have a serious problem when it comes to betting. 55000 of them are age between 11 and 16 . the

like all major championships. the fee for world cup is a key event for sports, bidding platforms, foot ball accounts for a large part of their revenue the time. and again, large sporting events, likes the world comp, bring and record high sums for bedding companies. the sports bedding is nothing new, but it used to be limited to specialized spreading shops. there's only on cyprus, general cc to buy gas or oil.

in the early 2, thousands, however, the internet revolutionized the sector. 2 we didn't realize it would explode, and then everybody would use their phone for all commercial transactions. get to your banking through the phone. you do your banking through the phone as soon as they uh, the gambling industry realize the people could place bets on their phones during matches. then there was an opportunity to capture that particular map market. in 2003, a verdict from the european union cleared the way for operators. citing their commitment to free trade, the court of justice decided in favor of liberalizing online gambling

member states despite their skepticism, gradually authorize the creation of online bedding sites which had previously been banned. over the past 20 years, the online market has grown from the millions to the billions of an enormous increase the france and britain, or some of the 1st countries to allow online support. spinning the, it's really a growth industry and it's becoming increasingly global in terms of the biggest companies, they're a relatively few. most of the big players are u. k based the companies like entertain lots of william hills.

but 365. the british companies have been very successful and expanding overseas matching with other large companies to me, it was like uh like a conquests like an inviting army or something. the industry has a great deal of power in the sense that the people who own some of the biggest companies are very, very rich. you're talking about people who become billy and as in the space of a few years. um, quite a lot of those people uh major funds as a political policies. so they have political influence as well. the national association i have this time. so you can pause for good for allowing us to

host sort of back here tonight. but in a few days before the football world comp, representatives of the sports betting industry met with the european parliament to discuss statistics good cars. while the industry has permanent representatives and lobbies stationed in brussels to influence legislation in all you member states, it was quite in effect and will be great. they clearly have a lot of politicians that they speak to. some of the fan law influential, the gambling industry is, you know, having secret meetings with em pays and ministers and saying, look, we, i want you to do this. you know, i've seen evidence of things that documents that have been written by the governing industry. and you compare that to the text with the text of a speech given by and, and pay this the same. and as an opportunity for the passing industry to explain to stakeholders under why the community about how the bad thing the street operates and to raise awareness on the work that we undertake to make counseling safe and

responsible. behind the facade of responsible conduct. however, the industry has practices that push the boundaries of what is legal technically, sports betting is banned for minors. but bidding platforms seem to have no qualms about targeting teenagers more and more players are under $25.00. most of them are men. we are competing indoctrinate and young people. there are some studies that i've read the do show particularly children, a very very aware of that and companies they recognize the logo. they can recite an advert. i've seen, they can even talk about on the in the u. k.

visible 60000 children age between 11 and 16 with a gambling problem mean that that's sub see if that was children over to texas ahead of when that would be a public outcry. this is as bad because we set to do an agenda for the rest of their lives. they just like to destroy and the more mainly targeting young people in working class areas in the suburbs typically to 18 to 25 age group. so as soon as you turn 18, you can register with us and i'll send it over to them to teach you how much of the country in that as well. i should go us to keep it to fit a separate support. you are simple to just keep it to fit. yeah. something with this new default to naples, i'm need who works for the. this

is a new way of reaching people and it's much, much more effective and actually cheaper in a lot of cases. been spending, you know, 50000 pounds on a 22nd commercial on, on sky sports. sports spinning offices operate the same way in most european countries. they capitalize on social frustration and hopes for a big win. my name is ken robinson. i worked in the gambling industry as an affiliate market to we had access to a huge database. we could use credit card data to target people who maybe are in credit card debt or live in a council of state. we knew these people were maybe on the lower income scale, so we knew that they fit the profile of somebody who would deposit on one of the sites the

we would target them with offers to join different gambling site. so let's say i target somebody with an advertise 10 pound free, and they ignore the ads. we could then re target them with an ad with a bigger office, and it'd be as 20 pounds for you the next day, or 30 pounds free and getting bombarded with more ads, more ads and more attractive ads until the, the person come. yeah. their congress anymore. it was highly, highly effective. so these compounds for extremely profitable there was an awareness within the company that i worked for that we were targeting adults. and it was something that we would just brush aside. they know a great deals of about the psychological makeup of, of the human mind. they know how people back them. they know how to explain that they know how to exploit optimism hopefulness. they know how to exploits the fact

that most people are very bad at calculating from ability. and of course, they exercise that power very clearly. this power of manipulation can drive people into a diction, the sides, operators, or bookcases. they are called use various incentives to create an urgent people to keep on playing again and again. and again. there's a thoughtful case on sus, i'm speaking out so that people know what's going on. it's on call. as someone who worked behind the scenes for over 5 years, i have the inside track on how these things work is that it ada kline know all to well that the image portrayed on tv, it's the complete opposite of what actually happens. all they're lying to everyone to my name is sebastian jones, who was saying that used to work for the betting side unit back in the palace. voltage unit uni bed is one of your

leading operators. it's owned by kindred group, a swedish multi national that's ranked as one of the largest gaming groups in the world. the shift for the family, so they've initially sales figures for a single day might be in the 10s of thousands of yours. by the end, we were making millions every day i saw some button on you. so it was a race to see who could offer the most of that and spare the biggest range of sports. the previous book was when i joined a unit that for example, they didn't offer ping pong, so they had bitten or bowls. shipping from the net stuff got at it, bit by bit. they talk to, you know, solve chemist at san diego, families office to the platforms, all have one goal. make more bidding available around the clock every day of the week. a foot in football, you can base on any possible outcomes. one goal,

234, or even a goal in the 1st or 2nd time a hit or a free key penalty. and that's just one second. but it just exploded. if there would be 2 or $300.00 bits per match. used to be one or 2 baths, and that was the it is a site that i pay. i don't like to talk to it. it was a direct line with the marketing department today, but it keeps sending out push notifications on your phone or things like that. tell us what you think of the match, or here are some exciting opportunities for you to talk when he came a move in the end. we were harassing betters the playground to about a year for kids with genuinely encourages addiction gambling over consumption. why would toss it the 1st winning batch, the 1st rush of adrenalin. it's something that most seasons players remember. for many it's the beginning of a downward spiral. and there's a much from the tele, an implant that is always i'm for ties. and one of the people i was the website is

going to be a good book. and i just put a ton of time, quite a pilot. and soon as a got the letter this call once as soon as soon as i put in the buy off. um and i just looked in my phone, it said, but when i'm and it was just an instant saying it was fixed such a bank post. and now my 2nd now is the start up at the 1st of all. so they open, let people wait a little at the start, but after that there is no escaping. you might have won a bit of money that you lose it just as quickly your re credited so you can try and we need more money, except it doesn't work anymore. and then beat by beat new, lose money, a little here, little live. but by the end of the year, you're looking at huge losses that sort of told the to

start with i obviously just use my money. i went through my science and i still found labor. why? but what happened? what then was the oper, right? it's when just entering the frame, that's hundreds of pounds this way to put the frame pets. because i'd stop down and hang for a few days. i'm. yeah, i'm not going to be back in the same po and dan, me everytime they've taken, they can escape. they don't, so it's something to entice some pocket. it's like given a drug object, 3 drugs, i'm saying these are free. you can walk away after you've used them. if you've got a problem, rather you can't talk away. so it is symbol road 6 protocol on it,

and then let's talk in the catalog. it became it never ends and a cycle of trying to find plenty to pay of tents. and i'm just couldn't, i'm going out for the options and not was when i took the 1st transaction i worked, i substituted my bunker time doing this for me, my work and not money came and it went straight to pay. that's the total amount was just on the $119000.00 pounds. and i was thinking about 60 transactions of a half full. yes. and a tough, but i didn't buy it has to pretend it's starting it's, it's all the i've never seen an operate of band or even contact to play. and because of the

gambling too much, i've never seen bouquets do anything with regard to prevention. describe also the operators are required by law to identify players who have developed on addiction and to prevent excessive gambling actions. buying yeah, spend the 1st of, uh, as long as the player doesn't come forward and leave a written paper trail, they're not going to do anything on the test on. so that's how they think it's not our responsibility. you know, our job is just to provide entertainment. at that point, we'll turn a blind on to the players gambling addiction, put us in front doors and use where we could really make a huge breakthrough on gambling addiction. if we sacrifice 15 percent of the profits, i did propose to the board over numerous years that we should take more and more measures about addiction. but i should have been wise. i was only talking to the

walls and the truth is they are looking for the solution to the pots, the money, or if there were, since they are the would change the product. steward, kenny co chair of flutter, one of the largest online gambling groups in the world. in 2016. he's company sales topped a 1000000000 pounds but he suddenly made the decision to resign from the board of directors. i've been booked my car for 45 years. i don't regret it, and in fact, the truth is i'd been cutting myself for a long time. i was no longer proud of what i'd create a meal within a few days. and so and all my shares, i have a choice. i speak out for shuffle in

in his field steward kennedy is seen as a trailblazer, a man who modernized sports betting. he opened his 1st offices in ireland, called patty power. back then bouquets made most of their money via bidding on horse races. the steward realized that this image was becoming outdated and launched advertising campaigns that left quite the impression i life shocking. so one of the 1st i brought it to was one with grand. these 2 grand is going to cost a pedestrian crossing. one of them on a zimmer frame, and there was a big jeep coming towards them. now we were saying which brandy would wind going across the pedestrian crossing, but i was quite clear on, it really was, was refrigerator. we got knocked down and age action,

run up all the newspapers and said, i'm going to the face. don't post our on behalf of a direction. it was on from page of all the newspapers. we were like static. that's all we wanted. so are the powers now known as fletcher. they overall a holiday company, and they have taken over numerous bookmakers and it is a totally different business a. so that's a is a global corporations, and it is now become pretty much the biggest gambling company in the world. that's grown so much over the past 1520 years. you're now looking at a global operation with a stock market value of i think more than $25000000.00. and that is comparable to some of the largest companies listed on the london stock exchange. if you take, so tesco is the biggest supermarket chain in britain flats, it is bigger than not the gambling industry now

takes almost 15000000000 pounds every year from people in the u. k. but it's the clear link between best thing and mental illness which has sparked demands for ridge and touch and to cut this addiction. the in recent years, organizations in the u. k. have been trying to curb the growing power of these bookmakers with petitions, marches, and public appeals. they demanded the government to provide greater protections. finally, politicians to come to the pressure. on february 4th 2020, the hands of britain's biggest, multi national gambling corporations, were called to parliament and to show the,

i think it will be very helpful to offer some, to offer us some thoughts on what you think the benefits of the sector all for u. k, p o c for consumers, we're an industry which supports an employee is 807000 people in this country. we contribute. holden, 14000000000 to the okay. call me when you make a contribution to the treasury of 3500000000 pounds every year, the custom to operating in the shadows. here these companies were publicly held to account sufficient evidence result to accept including all of us that you happens to uh, protect it and get safe, all of your customers. we need to know what your commit to today. so it's great for say what you've done lines clearly is not enough. like i'm not going to sugar

coated with you. you know, 99 percent of the customers who plan of sites will lose. so you know that you can play more, you probably losing more. i'll just call, i'll just be very straightforward. i do think some of the gambling ones have got to aggressive. we are the, you have to incentivize to play more and more and more, to get better tickets, more bonus, easy, eccentric cetera. we're working with the, the gc and the 14 other operators on it. and we will be suggesting changes the c one game. if you win to offer the operator, we'll put a number of measures in place to prevent you from winning more than it. yeah, that's is necessarily or that please. of course it's choosing they want to keep the people who make them the most money and eliminate those who lose them the most of the state profiling people. there's a service dedicated to it, which they use the profile players and categorize them according to their bidding style and oil in the valley. if it's in fact, there's

a screen which shows old bits taken by old players in real time players whose being profiled and flagged is risky, appear in a separate color to fill the executive loose and the rain and blue shield customers who post less of a risk the ones who are going to lose between 10 and 20 percent of what they gambled, maybe a bit more. so i went worried about those ones. they're good clients on the end. so they come to the side and they lose their money. and then alongside that, we had the opposite. the warmer colors show the customers to watch out for the customers. we have flagged as dangerous this and you don't see any soccer. so you get to going uh, these are the shots, the category hayes and the ones that appear in bright red at the book make is really shocking shots of people who generally when a lot of money in sports bashing and who regularly bait the book make is better, but i think you're, you know, of course,

i think overall when you, our role was to identify any player who even remotely resembled a shock and send the best thing id to the profiling department to show natalia was always pushed as on this account. so now these are people who are going to have to advance limits agents. and for example, where an average person can place a $1000.00 euro event, they'll only be able to put down $100.00 euro's of weight. so we let them play very little low. we stopped them from playing is old. well, we put all the bits on hold to him when we use old a means that the science disposal to prevent that person from playing the nose on the it's a business we're only the losers are welcome truly, only losers. are allowed to play, we're trying to maximize and optimize the losses of certain customers. you know, the, i think that in 20 years or so, i must have lost at least 3000000 euro. unfortunately,

i can't help myself if you put a 100000 euro into my account, what all gamble it away in 2 minute is wondering if the raphael gambled on the french side with a max for 4 years. he himself was a businessman. but during this time, he lost all his sense for the value of money from the mill talking. so it's hard to imagine those kinds of figures and not even my family and close friends know about it. oh cool. so if you lose large amounts of money with a government company, you'll get a message saying, congratulations. you are now part of the company's v. i based game. this is any of them. is this the c of class at the start of 20? 19, when i was new to when a max i had already lost the 10s of thousands of years after a monic states. i was contacted by the v i. p managers. most of it is whose name was antoine the old one. the accurately said it was very welcoming,

a very nice person. if i had any questions or problems, i could go straight to him, but as he found me yet i tomorrow, when the company calls you a fee, i pay it, i mean, you're a loser. but of course i told you that the i paid because that makes you feel like a winning all quite a new contact image san juan, contacted me and said, raphael for your birthday of the psych wants to take you to a football match of your choice. and we mentioned the foot board swell inside. okay . they basically create a unique customer experience so that people feel on it to lose them money or something. so there's a reality to the flag cuz i did, i kept telling him that i wasn't financial trouble. and then i had to stop him. i said it was debating whether to leave the program temporarily or permanently that each time antwan managed to convince me it was better to opt out temporarily rather than leave for good. if you would always tell me once i left, i couldn't come back. this is the solution that is against all odds during

a series of impulsive and random bits made one evening in october 2019, rafael hit the jackpot, and 1750000 heroes. he immediately asked with a max to pay out the money. so he could pay off his debts we the max of this was the $1.00 that was a full that you did when the max had 72 hours to complete the transaction balance. i got a call from antwan and he said, rafael, are you sure you want us to pay out the money so that you could use it to keep playing on our site and me? i said no and explained that i needed the money from the expect and also i think those ones that the home then altima all sudden will happen on call in the next day . and twon called me again, but more time he asked how i was doing. and if i was happy to have lunch with me at the end of our conversation, he asked me again. raphael, are you sure you want us to pay out the money? they will call it and he called the 3rd time the following day. and so that's when i came in there was

a cookie shortage. when she's over the next 36 hours. i place is 8 veterans and lost the entire 750000 europe, things i needed to sits on top of, you know, the business reasons to have a v i p. c. as in any commercial enterprise, expect a different level of service and we're providing what we try to ensure that these customers are looked after. i'm, we're acting responsibly with that's the key tenant of our relationship with these customers. so may, more worrying was the fact that v i, p counselors are less than times more likely to become problem gamblers. and certainly from hearing from problem gamblers, i felt the whole psychology of it the whole way was such how was actually very predatory. i'm actually prayed on the vulnerabilities of,

of people. this is certainly something that we would be concerned about all you could we, we sure your concerns are owned business. we've got 3000000 customers. we've won a 100 c. i t's enough business of 3000000 on the river, one percent of revenues for our business. it's not an area we focus on. it's not an area we invest in. and, and i also like to, to point out, to make it very clear that just because you're a, the i p doesn't mean you're probably younger. there are dark darwin, video stuff can afford saying at higher levels they seem like a good idea at the time they turn out to be a disaster. hey, it's led to all sorts of ideas and they should be buying the piece games. i'm free bets scrap them, get rid of them completely. i don't think that the industry is capable of successful self regulation. in theory,

operators are monitored by national regulatory authorities. in practice, however, their powers are limited by a conflict of interest. governments receive a percentage of the money wagered online if i say that if you think you know. yeah . and the way that it's true seems there's a rather complicated relationship between the state as a protector of its people getting the and the state which is through the taxation of gambling. also, benefits from market revenue. uh, roughly speaking, it brings in around 5 to 6000000 a year for the state, or rather for the public sector. that's a considerable sum. and the challenge for the regulators is to operate autonomously with spite of this reality, which they know to know me. hop on situational studies in various you countries have shown that while gambling does provide tax revenue, it also comes with a hefty price tag by putting a massive strain on the states, social and health care services. so if i wanted to show compassion domain and i

need to do an addiction should not be treated as a purely private matcher. and we'll place what we've seen recently in the u. k. for example, is that for every person addicted to gambling and 6 other people are affected, maybe not because they become addicted to that because it causes problems within the family unit at school, at the university and so on. now, it's clear that addiction is becoming a social problem. 100, do you have a problem? so shonda, it's a social problem because very often people love a problem account be able to and to what something else in order to i, the support they gambling or to vent around and get their own and wish athena a problem down below. so we see domestic violence will increase the anti social behavior then be test as a result of it. it is the hospitals, it's the doctor visits for nurses who have to deal with the off them off of the damage which he's caused by gambling both physically and mentally to people who

have a gambling problem. that is a, is a very significant costs, but it's a heating cost and it's a cost. the gambling industry itself pretends doesn't exist. was us yes, equal my crew good will helpful sit up with the time, convince that we need to step up protection domain. gambling has moved out of it's a specialized, highly technical domain. you can sit there and it's become an everyday consumer product. and the difficulties for a regulator like ours is that the tools we have, i believe these are not fully adapted to this new situation. and that's, they said, nobody seemed to issue the so far. the french state seems to be satisfied with basic prevention messages. the one possible way to protect betters from developing an addiction to gambling would be to band bidding science from taking out sports sponsorships. but that would be challenging,

given how deeply they've already penetrated most areas of the sports industry. a gambling industry because of the only industry in town. but it's the one with the biggest check is from one with faith, with the biggest project when it comes to sports advertising the from the crops points of view that maximizes revenues from the families point of view. it allows the clubs to potentially recruit the best of players. and from the gambling companies point to view, it increases brand awareness and increases the level of the site was. you could say everybody wins. gum companies spend a lot of money on football because there are more than a 1000000000 funds in the world, right? it is just so visible. so you know that if you advertise on a company shut, you're going to be seen by hundreds of millions of people. it's really the best advertising space there is in the world right the for the 2020 to

2023 season. out of the 20 clubs in the englishman's premier league, 9 team jerseys had the name of a gambling company printed on the sleeve or chest of the 5 major european legs. france had the highest number of teams with the logo of a betting side on their kid. around half of all jerseys in germany, there was only $11.00 of his legal team to do so. shirts sponsorship has been banned in italy since 2019. it's been followed suit in 2021. how many football clips and paperless and what we call survive without betting money. but there's a lot of troops who can and i think it's about the business model. if you've got relying back to archie lacey was england's best ever going people. but secretly he had a serious gambling diction. hilton now admits he lost millions since recovering with

the help of his wife's death. he now campaigns for stronger regulation the i can't. nitrous thing keeps the newspapers as a young lads committed suicide a and i kept saying to pace to, oh my goodness she took might such a big difference. so we just so yeah, we'll come out. we'll, you know, we went on to national tv. i'm we total store rate and we've done media 100 interviews. we started to be talked about a lot more and pro and the open, you know, and i need needs to be. i know, i remember the 1st time we went into paul and then i lost a lot of public health. nothing focuses of public health issue. and then a most sky public. how to do reports tonight. so we opened up a very ugly roll conversation, you know, the,

the industry just needs not just talked about radical change and it needs to come from, you know, from, from governments. and to me, it just didn't seem to be coming. i went in a very skeptical because of the financial situation. my, my the government continue to do nothing. which is why in march 2022 sportsmen and women and peas and non profit organizations rally the public call for the urgent overhaul of bedding regulations . money and shake is talking. oh no, because there's revenue from that. they get not revenue from dick's people can't afford to lose it. so why on earth are we not doing why the government and pets chip pump petitions? don't do anything about it. so i'll tell you why, because much when we get back on this,

let me get the 3 based on the government's and go, well, you know, let's move on over because it smooth this over this just a time and the price. now to make a difference. the general tab picking up the job for the industry. and in this place we have an opportunity to officially challenge the industry. but it has a difficult batler. the industry lo be is very aggressive. you see, when we have to be swear, we have a certain politicians who obviously have a relationship with the lo be will come in and defend the industry. to extraordinary, let's in some cases i'm just somebody you can see the damage that it's cost a month to help people to stop them getting involved and knock down much. we've got the ability to enjoy the we have to do through with official john those they are

able to show to get that that all demands will always be around the financial benefits to the treasury or to the country as opposed to the actual cost of simpleton and a dick shop the, i think when we do a probation, then we and we and we significantly reduce the experience of the product. and then that's when you push tires offshore. and we also have to be mindful that if we, if we make any regulation too and next inflexible, then we risk, we have the very real channeling risk of just pushing people into off fuel side. so we absolutely recognize the issues at lodge here. it's just we need to just be tactful of unintended consequences to close at various last

if i use that argument all the time, one, every time i want to tax decrease and bathing and out. and i said in black model, it's old off the black markets, and we'll play that black mazda vote. are you going to lend the credit card to black market operator? that's what i'd say. it's a great argument, black, black and black black. that's a lot of baloney, may i thank you all very much indeed. now. so the committee to stay behind for a moment, but that that concludes the public session and thank you very much. indeed. i will be pessimistic about what happens with the present gum. i think they are so desperate to fill the coffers of the taxpayer that they will not upset the industry . the boarding companies in

britain and france still only face weak regulations or restrictions on their marketing pre beds via ip or sports sponsorship schemes. the,

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