we have 730 days to make the final payment. pak shuma is always with you. in the name of the lord of beauty and the beauty of the friend of god, the merciful and merciful. we present the news section of the media to you. as usual , we will start the news section at 10:30 every day with news from the programs "rukh ma'er", "cooking with moms" and the second rasta national exhibition. hemjaddad said, "no one told me that no one informed me, the sense of his own mother." .

on sunday at 2215 minutes on channel two , it will be broadcast again at 13:45 minutes the next day. zahra does not want the oppression that has been inflicted on her to go down in history. she is always oppressed, the voice of god for women and modern ignorance vs. islamic revolution is one of the subjects of this program. the media regulatory organization

has extended the registration deadline for the second rasta comprehensive image level media exhibition until december 25th. platforms with a license to operate in the virtual space must go to the address to register. attending the exhibition requires a series of coordination. this coordination must happen. there are a lot of requests from our friends to be on the podium, and the registration was extended until the 25th of december, based on the forecast and based on the requests that we have, it is likely that we will attend the exhibition with 150 media or platforms. we want to be active. cooking with mom is not just a competition, and the new season of cooking with mom is wednesday to friday every week at 21:00 on the network.

honoring the position of mother and remembering her supportive role in the family is one of the topics of this program . and the hive is broadcast for the first time. the police station is broadcasted every hour and 30 minutes on channel 3. the movie is about a fraudster who is trying to steal his money. the story of a mansion and its servants in world war ii the film remains of the day is depicted.

it is broadcast on the show network. omid network also broadcasts the return to the house at 19:00. the movie is about a boy who is diagnosed with cancer. a woman whose husband is in custody is trying to organize her life by beekeeping. this is the story of the kandoost movie, which will be aired on channel 4 at 230 minutes. a father who moves mountains will be broadcast at 21:00 on the show network. the movie is about a man who is looking for his lost son in the mountains. life on earth and planet alpha has created different living conditions for people. this story is a fictional film discrimination is that hour. 22

will be broadcasted at 4k on farat network and the movie farko will be broadcasted on show network at 23:00. the discovery of the body of a policeman and two other people changes the course of his life. maryam mohammadi, radio and television news agency. an honoring ceremony was held for national media researchers. the unveiling of the new research collections of the broadcasting organization was a part of this ceremony. valuable works in the field of research. the research collection of the works of the ritual calendar of the lunar months was honored by researchers in the national media. morally, we are obliged to our loved ones who work hard in various networks and valuable programs

they either produce or support. thank you for the production. in the shahada radio building, talk about a necessity for. any programming, in any programming , with any subject, if it does not insist on research , if it does not insist on the detailed examination of the dimensions of the goal it is pursuing, its programming may be nothing else than wasting the property and resources of the organization. from the open arms of radio and television. informed the researchers. the synergistic discussion that is followed in the field of content in the period of transformation and the discussion of identity and justice that is the focus of the period of transformation of the national media, research institutions, universities, research centers that can help the organization

in the path of technological transformation should be considered. the researchers also said that the role of research in programming has become more prominent. research. in this ceremony, the researchers of various deputy national media were honored. the transformation of influential media-oriented research was the most important axis that

was discussed in this ritual. sahra zwanati of sed and sima news agency. i am talking about research in the national media with dr. mohsen shakrinejad. head of broadcasting research center, mr. shakrenejad, hello, you are very welcome. let's start with these research collections, which were also mentioned in the report. what is this? these are collections that were unveiled in the name of allah, the most merciful, the most merciful. greetings to you , dear colleagues and all dear viewers. remember that every year, the days ending on december 25th are celebrated all over the country under the title of research week. and in the national media, research units have different programs for this occasion. yesterday, a ceremony was held to honor the top researchers of the national media, with the presence of the honorable president of the organization, and in that program , the latest one-year research products of the national media were unveiled

, a part of which was also mentioned in this report. these products are actually in the field of rahan studies. bardi in the field of measuring opinions, in the field of audience measurement , in the field of people's culture, in the field of religion and media, with your presence , there will be different and different topics throughout the year, and in fact, a series of them was unveiled yesterday, mr. shakrinejad, in my report it was mentioned that the problem that you yourself have already said in length. for example, from the past year until now , research has been conducted in various fields. now, except for discussions such as opinion polls, etc., i want to see how this relationship is established with production . ok and produce for look at another island, especially during the period of transformation

in the last two years, the research center of the organization is completely closely connected with the vice presidents in the field of message production, even at the network level, that is , we are in close contact with radio networks and television networks . normally, we are at the end of the year. we call on all the centers of the organization, both in the province and in the various vice-chairs in the headquarters , and we will find out their research priorities from them, and then, in fact , the next year's program of the radio and television research center will be adjusted based on the needs announced by different areas . we even have meetings with each network now. at in the case of special programs, in fact , we have meetings on those networks. sometimes, some programs that

meet with the audience's luck and attract a high audience are those kinds of programs, so we had different meetings with the director , producer, production staff, and officials. we adjust the network and based on their needs, in fact , i can serve our research work. let me tell you that we have completely left the field of conducting research for the sake of research, or acting as an island in your interpretation, and first of all, our research today serves the content and serves the antenna, especially in the field of transformation of our mission. we have defined ourselves as research support for transformation in the organization, and therefore it is completely based on the needs of the production sector and the research-oriented transformation that exists, which

was mentioned in a part of my report, but let's go to the other part of the effective media. i want to see how the research is done in the field of impact or effectiveness , which is a very difficult task. as you mentioned, error measurement is basically a very difficult task in the field of method, and many people even believe that we have tried too hard to study global experiences , which we have already done. in the broadcasting research center we reviewed what had been done in the structural change that happened in the broadcasting research center , a unit for measuring the effectiveness of the definition. now, we are doing the effectiveness measurement in three ways. one

way is actually a pre-test and a post-test, in the sense that we go to the network to the program maker. people, for example, the uprising of 17 september, we are going to achieve goals. we take the program from the program maker, for example, it is supposed to increase people's awareness by broadcasting this content before the content is broadcast. we go to the people, we survey to see how much this level of awareness among the people is, after the content was actually broadcasted again, we go to the audience and conduct a survey again, to see how much this level of awareness has changed now, and then the difference is significant. if there is a difference between the awareness before viewing these contents and after that

, we can say that this can be the result of viewing the content . this field is made, we go to those who have seen this content and those who have not seen it, we will measure it later. if there is a significant difference between those who have seen the content and those who have not , we can say with a percentage of complacency that this product is the view of this content, and another thing that in fact, it can be done. it means that we go to the production team and they tell us that our goal in producing this content is this.

and in fact, it takes time. we can't do this for all media productions. for flagship programs, we actually plan and work. even we measure the impact, for example, in the case of hosseini moala program, we also went to data mining, that is , we also went to the feedbacks that were in the virtual space about this content , and you can see the collection, in fact, the sentiment analysis is data mining, for example, the likes that exist on

this content, the comments that people gave. it has been analyzed about it, so we came up with a package that includes both the audience size and the opinion of elites about that feature, as well as the analysis of virtual space about that feature, and in fact, in a package , we did the effectiveness measurement of, for example, hossein moala's program and delivered to mr. shaker nejad , if you want researchers outside the organization with you cooperate or have a suggestion , is this possible or not. you see, basically, a part of our research work is happening in collaboration with researchers and other research centers , for example, in the field of strategic studies, most of the research work that happens is food, with researchers outside the organization, with professors of

mustahhari university. we have limitations, all the specializations in the media field of rome, naturally, we can't do it 100%. basically , we go to university researchers outside the organization's research center, and by the way, when we include research priorities, we also include phd researchers. and then the doctor and the professors of the university who are among the researchers come forward and present a proposal based on those research priorities, and there is absolutely this connection with the collection. well, what are the upcoming plans, sir?

that this methodology unit completely takes as an example and examines the problems that may be in our implementations from a methodological point of view. today, monitoring the audience in the virtual space is less important than going over the phone or in person. force the size of the audience it is not less than him, therefore, in the future, we have new ways of measuring the audience, serious attention to the discussion of impact measurement, and a close relationship with the field

of production. yes, yes, and in fact, it must still be about the plans. i would like to repeat to you that once every two weeks we measure the serials that are on the national media , both new and repeated serials . single networks in the field news in the field of broadcasting, in the field of sound, in the field of the provinces , in fact, we measure these , we regularly measure the audience in terms of the media consumption regime across the country , that is, we can offer you that suppose that during recent years , the audience's media consumption regime by province, by gender, by education

, how are all the sociological characteristics? very well, thank you very much, mr. shaker , for the conversation we had, which you did not even give us a chance . greetings and god bless you. hazrat ayatollah madani aswa. respect, piety, humility, piety and great scholars who are guiding the people of this country today. the great world that we are today we are proud of their presence in this parliament. hazrat

ayatollah hashim the great, the honorable father of the respected imam juma and the dear representative of the religious jurist, who is truly beloved by the people of this province, and even the nation of iran, hazrat ayatollah al hashem, but i want to say that the greatest honor of this land is the existence of a dear leader. and the greatness of the islamic revolution is dear to the grand ayatollah imam khamenei, may god bless him and grant him peace. his holiness' personality has deep roots in this land

, although today he belongs to the entire islamic world, but also to the world of the oppressed and, on a larger scale, to the world of humanity. that the lofty ideals of the islamic revolution, that legacy the long-lasting struggle of hazrat imam rahal azim al-shan , may god bless him and grant him peace, those high ideals to save humanity from the oppression of the oppressors and the ignorance of the ignorant. modern people guide and lead these lofty ideals , but let's not forget that the people of this land

are 10,000 epic people of loyalty, sacrifice and sacrifice. martyr golgen kafan, 10 thousand tall and moon -faced young men of this land, who went to the war fronts with the glorious escort of their mothers, fathers and wives . 100 thousand warriors, of which 10 thousand martyrs were born. this shows the greatness of these people. the people of azerbaijan, who are at the top of the glory of the iranian nation

have taken place these people were the pioneers in all scenes on the 29th of bahman in 1956, which was the beginning of the stormy phase of the revolution with the glory of the imam. in that glorious epic of the 9th day of 88, the people of tabriz were the initiators of the people's encouraging presence in the field of defending the revolution. on the 8th of january. they started one day earlier than all of iran. and the great martyrs of this land, the martyrs who

shine like a star in the galaxy of martyrdom stars. martyr, mehdi bakri, that celestial commander, that semi-legendary commander, that dreamy and thoughtful character. which is a firm mountain of faith, a stable mountain of knowledge, of humility beloved by everyone the warriors will forever be loved by the hearts of all the people of iran and the dear people of azerbaijan, and the martyrs who were with him, martyred, or

created an epic in sosangard at the beginning of the war with the guidance of our dear and great leader. with the children of this province on the 25th of december . they saved sosangard. ashuraites of this land, with the effort and behind the powerful work of our dear and great leader and with the presence of the dear brothers of the islamic republic of iran army, you should visit tabriz martyrs' garden, which you must visit , you will see martyrs from all operations in all battlefields. in the heights of sar'. hard mountains of kurdistan

the lofty mountains of the middle front and the plains of the west . always an army breaking the line with zealous people with strength and faith, whatever i say, words cannot and are not able to glorify the great personality of these people. the zealous border guards, even those three

martyrs who are resting on the deathbed in jolfa , is a beautiful sign of the truth of the promise of the people of this land , that god's peace be upon you all, along with your 10 thousand martyrs, your martyrs crossed the borders. many of them came from aleppo, syria . the martyrdom of 18 high-ranking martyrs in daraa to defend the shrine of the ahl al-bayt, may peace be upon them, is the gift of these people to the ahl al-bayt of innocence and purity, which we had success with the dear families of these martyrs yesterday.

let's meet, so this glory is really praiseworthy. the words of our dear leader were complete and profound . he knows this land, history, geography, honors, virtues, martyrs, and people in a beautiful and precise way, and that short phrase is full of meaning and reality. which describes and determines the character of the people of this land. these martyrs

today, we have come here to honor the glorious memories and the enthusiasm of their eternal creations . you know that in one of the longest and most unequal wars in human history, they blocked the way for the victory of the infidels over the muslims. in the name of allah, the most merciful , the most merciful, please accompany us with the news section at 11 o'clock .