oho, here are briquettes for ignition, charcoal, long-burning matches in order to quickly start a fire, using the grate, grill of the barbecue set, you will prepare delicious juicy kebab. we’re glad, we’re glad, the boy scout will help you organize both a picnic in nature and a comfortable holiday at the dacha, great, hurray, thank you. how much water do dishwashers actually spend, which is unprofitable to tell the sellers of these appliances, but it cracked and it was impossible to fix it. why do they break and are they even worth the money? chewing marmalade from which brands is not they report a package that does not contain the promised vitamins. and this deception in labeling is a violation. in supermarkets we are zombified with specially tuned music, behind each counter there is a flavor that...

imitates the smell of food, hidden in our place, a device works here, how else are we forced to spend more in stores, manipulations that we did not realize, so we want to gain more, more, more. if you want to spend less, don't go to the supermarket. on weekends, economists advise, i agree, on sunday at lunchtime, it’s better to be close to the tv and turn on ntv, but the expert advice stems from the fact that it is after a hard week of work that you want to pamper yourself, which is why these days russians leave more money in supermarkets than if they came... monday, for example, and

also we we spend more, it turns out, if the store has wide alleys, no one pushes you, no one pushes you, and you can leisurely look at it, touch it, but once you take the product in your hands, psychologists have found out, and we already subconsciously consider it ours, return it to the shelf, this how... to rip your heart out, here you go it will seem that oh, this is all not about me, i’m flint, but all these tricks are calculated by professional psychologists in the service of retail chains, they study behavioral instincts in order to skillfully manage them and encourage us to buy more, increasing the average check, well, that’s why? for example, in

supermarkets we are forced to move counterclockwise, absolutely always, let me now, without talking about all the red price tags and other poppy effects of sales, i will surprise you with at least some tricks that you were not aware of. watch this one material, it will definitely save you hundreds of rubles. supermarket customers begin to be manipulated from the doorstep, shows one of the most sought-after marketers in russia. they always try to make the entrance to the store on the right in order to drive visitors counterclockwise. 90% of people are right-handed, and accordingly, you will now see that we will always turn left. the calculation is simple, experts found out that the manager. the stride on

the left foot is shorter, so right-handers constantly drift a little to the left, so in the desert people wander in circles, but in the store they walk against clockwise is simply more comfortable for us, and marketers have taken this anatomical feature into account, and the first department is most often the fruit and vegetable department, this is also a trick, when we see a bright color, then the effect of happiness is triggered for us. dopamine is produced, so you want to gain more, more, more. vegetables and fruits are taken without much thought, and the sooner a visitor puts the first item in the cart - marketers admit, the more he then takes. the shopping mechanism starts. in addition, complex and lengthy behavioral research has proven that if the first product in the basket is a product from the category of unconditionally useful, then another mechanism, rewarding, is triggered in the subconscious. like something useful. i’ve already taken it, which means

i deserve chips, candy, soda, they also buy more alcohol in this arrangement, when we buy something healthy, we need it later for balance. you can afford something tasty and not very healthy. marketers have been accumulating all this experience for 107 years since the opening of the world's first supermarket. actually, its creator clarence saunders wanted simply to save on the salaries of salespeople in his most ordinary store, the visitors of which were usually separated from the goods by a counter. his thrifty sonders removed it. initially, of course, buyers were unhappy, because essentially, what is it? service is his own servant, and people who want to have servants who are accustomed to quality, to service, of course they didn’t like the fact that they had to load it themselves, but by firing half of the sellers, saunders was able to reduce the markup on products and the cheapness outweighed what was then considered

inconvenience, customers soon appreciated the very freedom of choice, when a product can be picked up, examined, shaken and returned to the shelf without any apology, however... for years, 1,200 supermarkets were already operating in the states, and saunders became a millionaire and a guru of entrepreneurs, because he he came up with a manipulation called a labyrinth, this is when, in order to get to the necessary bread, eggs, milk, meat, you have to make several

circles past shelves with bright packages of ice cream, an island with sauces on sale, display cases with aromatic ready-made food and something else optional, in general, the rule is that the higher a product... is higher on the shopping list, the more often it moves, shares the former director of a supermarket chain, so that even regular customers are not accustomed to the maze, they are applied from place to place so that a person changes his the usual route for following a product, we noticed new products, of course, we noticed and purchased them, thereby increasing the sales receipt, and this is done once every 3 months or once every 6 months, it can increase by 10%, but that’s just music. and, by the way, to the sounds in the supermarket the marketer also pays special attention to melodies; they are composed and selected by studios that collaborate exclusively with stores, and the most hit tunes are among the least memorable. it’s always interesting

to ask a person questions at the exit: does he remember what was playing now or not? if not, that’s good, a person shouldn’t remember what exactly he played, so songs with russian words are on the stop list. music should not distract, it should calm down, muffle the noise of ventilation, creaks, other people’s conversations, when you won’t hear it in the store bright characteristic music, for example, a march, will never be played by the avant-garde, such an ultra-modern avant-garde, which - a person who is not associated with academic music may not understand at all what it is, well, for example, but the most hit function of such special music in the fact that it programs the tempo of customers moving

around the store, like in a dance, we, it turns out, adapt to the beat from the speakers, in the morning or evening, when there are fewer people in the store... the music usually plays at a slower tempo, this is necessary for in order for a person to linger in the store and possibly buy more, well, for example, such music can play, in the busiest hours the musical tempo accelerates so that there is no crowd, and of course, the tracks play as one without... pauses, pay attention to your reaction, if you run out of music and stop, then the person shudders, as if coming out of hypnosis, well, yes, yes, yes, that is, he is like stop, well, the brain really reacts that

something is going wrong, you were walking calmly - i was walking so calmly and in relaxation, suddenly i stopped, leads customers on in the literal sense, explains maria, whose retail chains are also lining up, her profession is called aromastylist, and in all key departments, she masks such sprays. in the coffee area we find... and accordingly we have the aroma of arabica roasted beans, we hide it in the product that we need to flavor, that’s how we close it, connect the equipment, it all works with the application, here we have an aroma, people walk and spread this aroma throughout this area, experiments have proven that such buyers approach the perfumed counters, attention is 27%. more often, that’s why the dispensers are hidden behind the fish, we have the wild basil aroma

hidden, the device works here, there are the same ones under the boxes with vegetables, you see this installation, on which all the vegetables and fruits stand, there are holes here, in fact, that’s where we go we installed equipment and special silicone tubes that go up, the equipment is not visible, but the aroma of fresh herbs, basil, tomato tops, mint is exactly what we did for this for... is distributed here, and rightly so, i understand that in most stores, supermarkets this has been used for a long time, but we don’t know about it, absolutely true, in most supermarkets this is used, but the thickest cloud of flavoring over the bakery department is this after all, the best -selling product, a resident of our country eats up to 100 kg of bread per year, see our consumer supervision and after.

marmalade of which brands do not have the promised vitamins, which are not reported in the pack, and this is deception in the labeling and is a violation: electricity for summer residents will fall in price by half, who exactly will be given the benefit, how to get it? how much water does a dishwasher actually spend, what is not profitable to tell the sellers of these appliances, but it cracked and it was impossible to fix it, why they break and is it even worth the money, what will your summer be like, with free delivery the summer will be carefree, everything for your summer at the megamarket, for example, shower gel and colatie for 249 rubles.

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20 on ntv, but the thickest cloud of flavoring is over the bakery department, that’s why flavored bread departments are placed in the farthest corner from the entrance to store to force customers to go through all the other departments, look at advertisements, and be tempted by goods that they did not plan to buy. the main indicator of productivity for a supermarket is the average size of the check, it... and they strive to increase it, using all these tricks, and the main tool in this is carts, which buyers consider a manifestation of self-care, the fact that it is not only convenient, but also profitable, the owner of a chain of stores in the usa, sylvan goldman, was the first to understand that as soon as the customer’s hand basket is filled, he hurries to the checkout, not wanting to carry heavy weights,

so goldman designed the first grocery cart on wheels, however, at first customers... refused to use it, they associated it with a baby stroller, women said, you know, i’ve already used baby strollers in my time, i don’t want any more, and the men said, what do you think, i’m so weak, i can’t carry the basket to the cash register myself, but the businessman pulled off a trick that went down in history and made him a multimillionaire, why do they put more goods in some carts? others less so, how harmful products are disguised as useful ones for now... what formula is used to arrange products on the counter, i’ll tell you in the second part of the investigation, don’t miss, well, in the spring and summer there are reasons... to go to supermarkets, of course, less, there is food of its own, with beds, and cooking it on country electric stoves will become much cheaper. i’ll tell you exactly why in a summary

of the most important consumer news. electricity in dachas will fall in price by as much as half if the authorities approve the so-called lowering rural electricity tariff. now the norm is in force in approximately half of the regions where local authorities have decreed this, however, even there they pay for electricity... only summer residents from those houses that are considered residential according to papers, and if the law is signed, then all gardeners and gardeners will pay the dacha tariff it doesn’t matter whether they have capital housing on the site or a simple seasonal building, for example, now in ryazan, summer residents pay 5 rubles. 10 kopecks for every kilowatt of electricity, they will pay 2.5 rubles. here are some products rising in price at a record pace, among them the leader, olive... in last year the price had already increased by 29%, it seemed like much more, but for this year the forecasts are even more bitter. the reason is the catastrophic

drought in spain, where every second bottle of olive oil in the world is bottled; there is not enough water for the trees, so the olive harvest was harvested in half. the same sad situation is in neighboring portugal and italy, in russia; the price of imported olive oil is also pushed up by stalled logistics. however, russian. businessmen are actively concluding supply contracts with turkish sellers, olive groves of this country due to their geographical location were not affected by the abnormal heat, and turkish farmers are actively increasing the production of valuable oil, so there is no point in stocking up on olive oil, but electronics and household appliances if you were planning to buy, for example, brands such as lg, samsung, bosch, electrolux , then it’s better now, suppliers assure, the price may jump due to difficulties with parallel imports, the fact is that equipment from brands that stopped working in russia began to be imported through kazakhstan as part of the parallel import scheme

imports to circumvent sanctions, but officials of the neighboring republic, under pressure from the united states, analysts explain, made transit so difficult that using kazakhstan as a transshipment point for goods became very expensive, so russian sellers... slowed down with the purchase of european equipment, its there will be less of it in stores, and its price will increase. the importer is now heading towards china, towards southeast asia, the market is saturated with chinese goods, go to any store, you will see many unknown chinese brands that may not even worse, just unknown, from the experience of working with importers who supply this equipment. i know that chinese factories make the same model. well, under different brands, if you want to make it under yours, order it, that is, the quality is the same, chinese, yes, it could be a well-known

brand, or maybe some chinese one, there will be no problems with the goods, some goods will count, others will come instead, of course, this will upset many that brands whose names advertising has accustomed us to for a quarter of a century, will become a shortage and a rare piece of evidence that their owner is either very careful with technology or with him. did luck smile on him, or was he recently in europe, or maybe, on the contrary, they will look at such people as blinkered conservatives? with cars in russia it has already happened exactly like this, out of sixty world automakers, now you can officially buy cars of only fourteen brands, three of which are domestic and 11 chinese, it turned out that they are very good, although 3 years ago they turned up their noses, that proves once again how much marketing... scams of false authority on some products, and it’s even easier to make a washing machine. and here’s the product we tested this week,

chewing marmalade, which in the early 2000s was on the shelves, well , maybe a couple of brands, but now it’s filled with colorful bears, worms, and dinosaurs. it’s clear why there’s such a sticky assortment of them, buyers’ appetites for marmalade are growing by 8% every year, so manufacturers are trying, by the way, i also sometimes like it, but only if it’s marmalade, here you know, fresh, tender, and not oaky in the cracks, and of course, without secret dyes, starch preservatives, which of these marmalades? honest: hariba, baby foxx, fru-fru, bebeta, tinuka, mamba, frutella, where there is no chemical rubber, a natural composition. which of these marmalades?

and which one we don’t buy anymore. marmalade is, of course, a dessert, but it is still prepared according to different recipes. some factories add more sugar, others less. on some labels they honestly write how much sugar was mixed, on others they underestimate. they lied as much four of these manufacturers. either the factories are a mess and the technologists are pouring sugar into the eye, or this is a trick. to lure with a more dietary composition. those who limit themselves in sugar. the actual amount of sugar in this marmalade is as follows: the least sugar is in mamba and frutella marmalade, the sweetest is from bibet and fru-fru. in terms of a 100-gram pack, all sweets contain more sugar than the daily limit, with the exception of frutella marmalade, although its sugar content is only symbolically 4% less than the daily limit. this is equivalent. teaspoons

pure sugar per 100 g. considering that during the day we get sugar from other products, you shouldn’t get carried away with marmalade. true, confectioners promise to compensate for the harm of sugar by adding vitamins: pp, b5, b6, c. but the baby fox and mamba packs do not contain the promised beneficial additives. despite the manufacturers' promises, there are no vitamins at all. this is a deception in labeling and is a violation of the twenty-second technical regulations on food products in terms of their labeling. bebeta marmalade has problems with labeling. this is our consumer surveillance, a program that proves that our life can be long, comfortable, safe, there is no need to overpay for this, don’t switch, there will be ads after it. chewing marmalade from

which brands is not included in packs. how much water do dishwashers actually use, is it not profitable to tell the sellers of these appliances? the window cracked and it was impossible to fix it, why do they break and are they even worth the money? how harmful products in supermarkets are disguised as healthy ones, what formula is used to place products on counter? this is really a whole science, even the shape of the carts was calculated by psychologists, you can increase the amount of checks by 18%. iskan drops help fight five symptoms.

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didn't state the weight on the label and it was a letdown hands to the seller of sweets on the marketplace, who indicated the weight by as much as 13%. in general, i can only recommend marmalade from frutella; in principle

, you can also take from other brands, it is safe, but i just don’t really want to encourage lies. who's there? yes, that’s all me, who else can come here to you? i brought. you got this cool thing from testing, but by the way, i don’t eat it myself and i don’t give it to my child, that is, you think that this is a harmful product, why do you chew it, you’ll see, but it’s not a taste, it’s you, but i love you him, natural the products are very tasty, a little sticky, i want to melt the butter, why, why, i want to fry ah. marmalade duck made from chicken, or rather chicken liver, quinces and oranges, okay, we have excellent chicken liver there, remove the obvious films there,

if you see it, cut it, make the pieces small so that it’s easy to fry, you need to add vegetables. taste, texture, aromas, so i add quince onions, someone adds cognac, and what are we worse than these people? yes, what is this? god, take this for a mixture, this is wine, come on, white, white, dry, regular, a little bit, and a little bit of sugar, sugar is a flavor enhancer, just a little bit, and here i have already heated gelatin, orange juice, a little bit, i turn it all into a homogeneous mass. sugar,

oh, how fragrant, white wine, onion, quince, everything is wonderful, life is wonderful, well, give me your liver here, add some salt, and now i want to add it here, i made orange marmalade, so i want to add orange here. this is very tasty, very tasty, for the kind words, thank you, this one the pate is already warm, you can take it and put it on bread, it will be delicious, and put it in the refrigerator, and then with... so then i’ll

roll it here, i’ve never seen an ice tray in the shape of a duck in my life, it’s here our kitchen is a kind of narnia where you can get everything. please yes. my ducks look more like these ducks from the bathtub, right? well, look how cute they are. now all this beauty needs to be frozen, put in the freezer, straight into the freezer, well, for at least 2 hours, four is better. everything is very simple, well , try to get your ducks now, look, look, look, my god, what scary hedgehogs, and put the duck on a stick, and the perch just like that... due to the fact that it is frozen,

this is the mass with the gelatin sets on it, right? come on, while you do this, i'm reading the news, come on, okay, in israel in israel, the police, the police seized 260 kg of gummy bears infused with cannabis. gourmets, the police did find 18 buckets of gummy bears on a thirty-year-old resident; the buckets, he says, are just i'm losing my head over the gummy bears, they're just bears, the vkusvil network explained where the natural marmalade with synthetic dye on the shelves came from, well, let's go, vkusvil didn't know, but well, he didn't know, so it wasn't there, about what's in the marmalade. .. the cherry juice that was used, which

means there was a synthetic dye in there, they supposedly planned that there would only be cherry juice, the cherry juice was tinted and zarubino. are you touching them so boldly? okay, okay, they're not even sticky, friends, they're just frozen, nothing yourself, look, class, come on, like this, like this, like this. just look, it’s cool that these marmalades remain here, and right at

the post office with marmalade there’s actually a fire, i’ve never seen anything like that, well, that’s it, thank you very much, family psychologists warn against buying planting machines, it’s a risky business, it may suddenly be revealed what the reason is. scandals are much deeper than a mountain of unwashed dishes, but russians are gradually deciding to take this risk, over 7 years.

there are many reviews that glasses and glasses are stained after it, and pots and pans are not washed, there are chemicals left on the plates, which are much more harmful than usual for hand washing, plus utility costs will obviously increase, but which of this is true and which is fiction? does it make sense to spend money on such a unit at all , or will a dishwasher cost 20-40 thousand rubles in the end become only gromosski?

cupboard, how much water this colossus drinks, and what the consultants in the household appliance store don’t say, a coffee machine saves her a couple of precious seconds, even more time and even hopes for herself that veronica will appear when three children are wash the dishes after yourself, sash, well, basically , to wash the plates. to measure exactly how much time dirty dishes were being stolen, veronica started the stopwatch, each time she approached the kitchen sink, and i got 1.565 seconds, divide by 60 we get 26 minutes, wow, and if you also wipe it, that’s plus the

same amount, that is, for 159 hours go by in a year, that’s almost a week without... sleep or rest, and if you translate it into a regular five-day working week, it turns out that, veronica is amazed, she works as a dishwasher for almost a month a year, well when yes, you should consider spending this time on something else. and it’s easy to realize how much water is wasted if you don’t pour it down the drain, but into buckets. ksenia has seven of them. this is 70 liters after one feast. i now understand where such factory accounts come from. and for a dishwasher, to wash the same amount of dishes, cutlery and pots, 7 liters is enough, that’s how much leaks from the tap, engineers emphasize, in just 50 seconds , washing by hand, it took a certain displacement, filled and heats this water to

a certain temperature, and this water circulates, passing through a filter system, in a circle, in a circle, until the dishes are clean, that’s all, the principle of operation of a dishwasher can be... compared to washing dishes in a very smart basin, it is built into the lower part of the dishwasher, water is drawn into it and heated there, and then it is pumped into the impellers, they are also called rocker arms, these are rotating blades with micro-holes, through which water pours as rain, first without detergent, then either the hatch where the detergent lies is opened, or it is thrown directly onto the tray, the water soaks it, dissolves it with this... the rum of the dishes appears again, the water circulates in a circle and does not drain into the sewer until it becomes dirty. in cheaper cars, the water is updated according to a programmed schedule. more expensive cars are equipped with so-called aquasensors, sensors that illuminate the water with an infrared beam and, if it is too

cloudy, they order the water to be drained into the sewer and new water collected. on average, such devices consume half as much water. but there is no water behind the closed dishwasher door correspondent anya turubarova realized with surprise that she was simply watering the dishes. the engineers had to try to keep the plates and cutlery shiny and squeaky clean without rubbing with a sponge. the first thing that strikes you is how powerful it is. water pours over dishes in the dishwasher. and old-fashioned, the water flies out. the average flow rate of a fireman's barrel is 10 liters per second, this is necessary in order to knock down flames over long distances. so,

let’s imagine that i am buckwheat stuck to a plate, or a herring under a fur coat. i didn't think it was that strong, phew even in places it was painful, there would probably be bruises, and the firemen’s water is very cold; in the dishwasher it gets so hot that i would have been boiled alive. well, the maximum water temperature that veronica’s hands can withstand is 45°, this

may be enough to dissolve fats, but not enough, scientists explain, to destroy bacteria. after a certain limit, that is , 70°, we find that we also have disinfection of dishes, this highest temperature, that is, 70° of water, surrounds bacteria. and denatures bacterial proteins, that is, simply put, destroys, but many people think that it is detergents that disinfect dishes, you watch our consumer surveillance and do not switch, because again there is something to surprise me, which dishwasher sellers, these units, sources do not say toxic mold, after each wash you need to remove the filter as it is harmful. in supermarkets they disguise it as healthy, what formula is used to arrange the products on the counter, this is really a whole science, even in the format of lay-outs it was calculated by psychologists, by 18%

you can increase the gloom, i was ready for mozart, and they gave me a blind musician. sergei makovetsky, i am sure that the lord helps when he sees patience, when he sees effort, when he is talented. seryoga is fire, he is fiery. seryozha, an outstanding artist. talents of absolutely boundless courage, in all the films there was, let’s say, a role for him, but imagine that if there is a role for seryozh makovetsky, and not remove him, charming, i don’t like myself when i’m sad, very modest, and why you always don’t darken the dishes when visiting, i have something like that the quality is strange, sometimes friends joke, they say, seryozha, you should start a wet coo here after yourself. for slaughter one day today at 14:05 on ntv. via superstar final today at

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detergents that disinfect dishes, although its role is explained. chemists remove surface tension, that is, it simply helps to detach molecules fat from the surface, but for bacteria, the detergent is non-toxic, moreover, microbes live in it and multiply, like in sponges, according to research by german scientists published in nature communication, approximately 118 genera of bacteria were found on sponges, we wash dishes, already applying there are 50 billion bacteria on it, it is advisable to change the sponge, the more often the better. knowing all this, writer yulia shilova disinfects makeup brushes and combs in the dishwasher. look how perfectly clean we are, the toothbrushes are like new, and the comb is like new girl the parent disinfects the rattle toys. and you have to steam yourself

, in general, do it in a basin. but still , first of all, this is a dishwashing unit, and not all dishwashers do it equally well. famous writer, author of books for children evgenia bakhurova, who stopped washing dishes by hand due to constant and childish skin irritation with detergent. it is even written that they are hypoallergenic, causing unpleasant sensations, let’s call it tactical dermatitis. i was disappointed with her choice of dishwasher, they say she trusted the sellers from... they revealed an important detail, there was a plastic bottom, there was a leak, that is, the bottom was cracked and it was impossible to fix it, it turns out there are important differences that consultants may not tell much about. for example, the air during drying of a machine is heated to different temperatures. often, in order to save energy, the manufacturer programs its machines so that they heat the water less efficiently.

thanks to this, it is possible to squeeze into the energy efficiency class. or even with a plus, but the lower the temperature, the longer it takes for the water to evaporate and the dishes to dry. but evaporating the water is half the battle; the machine must collect moisture from the air somewhere else. or delete - experts explain. some manufacturers have come up with a way for the dishwasher door to open automatically. the steam clubs fly away, and due to the temperature difference there are no streaks left on the dishes, but the dishes can be dried effectively without water streaks if a simple part called a heat exchanger is thought out in the design of the machine. dishwashers come with without a heat exchanger, when it is not there, water passes through. through a flow-through heater, it is used until it becomes dirty , it is drained, a new portion of water is heated, which can either be colder than the dishes or already very hot, in any case, the pause does not benefit the enamel of the dishes and thin glass

may burst, and if there is a heat exchanger, then the second portion of water for washing or water for rinsing is pre-filled into a separate tank through the wall from the dishes and the water there is heated passively, and then instantly without loss time and heat... for the dishes, it is fed into the rocker, but closer to rinsing , cold water is again drawn into the tank, it does not have time to heat up, and this is good, the dishes are almost hot, the water evaporates from it, and this mist either needs to be thrown out through the open door , or if there is a heat exchanger, the water condenses on its cold wall and drains, there is no need for additional heating, since the water in the heat exchanger is already warm, so... there are many subtleties with such seemingly simpler dishwashers. international studies 103 models proved that you need to choose very pickily. experts stained the dishes with milk, tea, minced meat, eggs, oatmeal,

spinach, tomato juice and margarine. almost all of the post-washes tested did a pretty poor job of cleaning overall. and in all machines it is better not to wash non-stick pans, the surface will quickly become unusable. the knives are better too. only heating with your hands spoils the steel; it becomes dull and rusts faster; plastic only has this approval symbol; and yes, the dishwasher also needs to be washed, otherwise a health hazard will grow mold, pull out the filter, disassemble it, remove this mesh, remove this filter itself, rinse everything thoroughly under running water, and talk about the fact that the dishwasher will pay for itself by saving water, marketing, but now the audience can make the right choice for themselves our consumer supervision is simpler. and

now it’s time to return to the topic of tricks that marketers use in supermarkets, we have already found out that they try to make the entrance to the store on the right in order to force customers to go counterclockwise, that they write a special sign for stores music that subjugates us to its own. manipulates us with the help of smell, there are flavors hidden everywhere in the supermarket. if you go somewhere and coffee smells delicious, believe me, it’s not coffee that smells, it’s our delicious flavoring, our oil. all supermarkets in the world use these techniques to entice visitors to make unnecessary purchases. i planned only cat food, actually i went to get them and ended up buying chocolates and coconut oil, i don’t collect them at all. sivechki, maybe some kind of cheese or sweets, sweets, not planned the shopping list is often pseudo children's sweet yoghurts, candy, cookies, toys, in children

, after all, the same effect of possession, psychologists note, is much more powerful, they just picked up what’s mine, i won’t give it back, buy it, hysteria, so merchandisers set traps for visitors with children , special... sweets and trinkets are placed at the level of children's eyes, a meter from the floor, goods on all shelves are generally laid out according to a special system. product display is truly a science. arrange products in the store, observing several golden rules, for example, it has been proven that if you raise products from the bottom tier just one shelf higher, sales jump by almost 30%, almost 70%, if the packages climb up... to the buyer’s eye level, and so- called castles are when not the most useful and necessary goods are surrounded by more useful and popular neighbors, for example,

they put bottles of kefir on one side, on the other hand, and chocolate cheesecakes are laid out between them; between such walls, dessert psychologically seems healthier and one more the scheme is called a steam locomotive, this is when next to a diesel locomotive product... they make a significant contribution to the profit of supermarkets, or they roll in trolleys, although buyers at first received them with hostility and refused to walk with, as they were called then, stupid strollers, but the inventor of the trolleys convinced everyone with the help of a non-trivial pr move, people initially believed that they would be considered weak, that they could not be unable to move the goods, so... they hired

a basketball team for this purpose as artists, it worked, buyers appreciated the convenience, there is no need to carry heavy weights, this was the intention; when we put goods in a cart, we simply do not understand the weight and volume of the purchases made. the shape of all carts was also calculated by psychologists. the cart has a special shape, which creates the illusion that we didn’t take so much, and it has a trapezoidal shape, we understand the volume... of goods that we have collected only when we start paying for them at the checkout, with the appearance of carts, by 18% you can increase the check amount. the director of a trolley production plant assures that large supermarkets are ordering larger and larger trolleys. budget stores near home are replacing baskets, even with small ones, with carts and require them to be made as heavy-duty as possible. you can even put a kilogram of an adult child here. 30, 40, this

cart will easily carry you, that’s why shopping is so addictive, marketers have tried to make it as attractive as possible from cozy, spacious, comfortable, well-thought-out supermarkets, it’s almost impossible to leave without huge bags, this, as they say, is business and nothing personal, but knowing about behind the scenes manipulations, control your choice, make it consciously, it will become easier. every story in every person's life begins with the words one day, one day, one day, one day, one day, one day, one.

once, having agreed with sergei vasilyevich about an interview on the occasion of his sixty-fifth birthday, the cameramen and i caught up with him on the road the very next day. makovetsky, although he looks like a luxurious , imposing cat, turned out to be an energetic tiger, which he still needs to try to keep up with. allow me, hello, attention, comrade officers, there is a criminal investigation department here, there is no neither naked nor bad, i beat you. says, but i don’t understand anything, i don’t really understand, of course i’m pleased, he comes, i know how to play it, you’re kidding, every time i sincerely try to avoid sergei makovetsky’s invitation, i’m not annoying you, we weren’t ready just give me everything, but also go to bed with me, seryozha is a hooligan.