and there were members of congress that were fierce did the american tobacco industryrs ago in 1994 havend economic power? oh, they did. they were very pothat had been holding off the health finding that henry waxman and others had been trying to promote for a long time. and they had a huge marketing campaign for children and for adults to get them to see smoking as sophisticated or attractive. and they were a very powerful industry. elise bean and the seven ceos who came to testify. would you call that9 hearing a dressing down? ll, it was even more than that. i mean, that hearing became states congress for how it attack a very serious problem. there was a very famous otograph of the seven ceos holding up their hand, swearing to tell the truth. and then you had the hearing itself that was televised to millions of americans. talking about were there these healthards and having the ceos simply deny that cigarets were addictive. deny that they caused health problems. deny that they were killing 300 to 400000 individuals every year in the united states? well let's look at a little bit of that