what percival everett did with james and then i did start reading sarah james of court of thorns and roses series. i had to understand what the hype was. sarah james has been dominating the bestseller list this bestselling author year to date so far. and i needed to understand why i'm on book two in that series. and i into it. and i understand why so many people are enjoying it. just one of the 3.1 million print books sold in the first three months of this year by sarah jane moss. your reports always include a look ahead key trends to watch, one that jumped out to me from your latest report is that books are cool again. yep. so i think that most us in the world of books and reading and people who in this industry have always thought that books are cool. but now this idea is expanding. so we're watching a rise in engagement. young people on tik tok, you know, of course, talking about the books that they are enjoying book talk. we're also watching beauty and fashion influence stories use their platform to talk about books they're reading in the books. they're excited about. we see new