has been at nearly any point throughout the conflict, and the hardship has not stopped a serious border. controllers dory, without uttering a single word, liam, conventionality of life. witness through the lens of the human eye analysis era. the hello and fully back table in doha with a look at our main stories on al jazeera us present. joe biden and russian leader vladimir poaching have hands what they call a positive and constructive meeting. they've agreed to resume talks on arms control and cybersecurity, but disagreements remain on human rights. russia and the u. s. will return ambassadors to each other's capitals, president food and i had a share unique responsibility to manage the relationship between 2 powerful and

proud countries. relationship that has to be stable and predictable. the shots, the initiative to ask for the overall assessment, i believe that that has been no hospitality. on the contrary, the meeting took place in a constructive spirit. we have varied assessments on a number of issues, but i believe both sides expressed willingness to understand each other and to seek ways to bilateral reproach. the talks of quite constructive police in hong kong have arrested 5 executives that the apple daily newspaper under the national security law imposed by b jane. those attained include the editor in chief of the pro democracy outlet. they are accused of colluding with what the government calls for an enemies to harm hong kong and china. beijing says it's a force what it called the just action of the police. the territories head of security warned journalist not to break the security law. the suspects have been

arrested on strong evidence that they are conspiring to endanger national security. it is your choice whether you regard them as part of you who go about your journal listed, work lawfully and properly. if erin brown has more mom about 730, i am local time here in hong kong did a major police operation was underway. that's when 5 executives from the apple daily newspaper behind me were detained at their homes. the editor in chief of the paper then brought to the headquarters and those others you've been arrested are also going to be questioned. in the offices of the newspaper. the police then moved in to the apple daily office. they swept into the newsroom. journalists wanted to leave that death and the police are now examining computers. and presumably now the

whole day, the newspaper has a very pro democracy editorial stones and in the past, it's also being very critical, not just about hong kong government, but also the leadership in beijing. it's also been reported that the aspects of the apple daily have now being seized on those of the parent company next media a few weeks ago, the assets of the owner, jimmy light. so frozen jimmy lie, of course, a well known be the media bound here in hong kong. one of the best known thinkers of the pro democracy movement is himself now in jail serving a string of sentences. and he of course, was arrested later charged under the national security law following the police rate on these premises in august last year, when some $200.00 officers took part in that operation. of course, the scenes you see here now raise

a major question mark as to whether hong kong remains one of ages for your cities. that has always been, it's both but to many people. so it looks like another attack on the media. although the police insist that is not the case, the 1st crew to be sent to china is new space station is on its way through 12 missions, laughed at all from the jews. one long center, the astronaut will turn 3 months in the cells and lab. in columbia con bomb inside or military base has injured 36 people. the defense minister is blaming the national liberation army. the country's largest army and the u. s. congress has voted to make june the 19th of june, teens a public holiday. the new federal holiday commemorates the end of slavery in the nation. those are the headlines coming up next on al jazeera. it's fast fashion, stay with this. oh,

i am a great deal, but there is a high costume bath fashion that i could just have a ye. yes, yes we did. if you did it. the one who up on the term 5 fashion has become a by word for kind of dodgy practices. fast fashion brands don't want you to look beyond the fabric. fashion has engendered arising in formality arising, precarious, right from the design of address. it's a speedy operation to its manufacture sweatshops, in the heart of england, much to the

demands of production. do you see your current actually the just going to be fair, but she's only been pulling at the thread of these shockingly price gum, and it's quickly exposing the dark side of cheap fashion me the planet is being overwhelmed with close, close to $56000000.00 tons of close to sold every year in europe, the man purchase is almost doubled since the year 2000 me today,

the textile industry is valued at about 3 trillion dollars. it has grown exponentially. there is some numbers that aids quintuple ban volume. it's absolutely crazy. the figures that i have seen estimated by 2030, the industry will expand by an additional 60 percent production costs of food. and thanks to fast disposable fashion, you can constantly renew your wardrobe. fast fashion, to commerce, a very inexpensive clothing that you are expected or you are ready to replace very rapidly. it's very typical for the fashion forward buyer to never wear. now for the day purchased, you will wear something once or twice, or maybe never clothes the

so cheap. it is. if they grow on trees, a disaster for the environment. how did it come to this? the very 1st to practice disposable fashion was a small spanish brand that is now dominating the industry. zarbara has more than 2000 shops in almost 100 countries. so from our community, we will put your 2nd on. i'll do 100 number one and it takes to professionally to our sacramento. couldn't predict, represent a pleasure shaken, doesn't mean to remove the phone. so you've got some sort going to do some of the control pretty much when really talk happens. you know that john's, when his team gets to the, like us and we are pre to, we do, do cats like one. it's a rather discrete joint. zarbara was founded in aconia in the north of spain and the

splendor of madrid and barcelona. the capital of alysia is an average size city. yet it is whereas our as parent company, india takes its base. despite the lack of signs to indicate its presence in the city, the headquarters nicknamed the cube is an anonymous building in the industrial estate . zarbara burka strategy, various and massimo, duty, all the groups brands are based here at the cues on the spring day, 2016. a month to celebrate his 18th birthday. the founder of reigns over an empire 7500 shots and 870000 employees. it accumulates nearly 3000000000 euros in annual profit.

a msf ortega represents the 6th largest fortune in the world, allergic to media exposure. he has never given a single interview. zarbara also refused to participate in this film. in order to be more efficient than the competition, lazara has set up a unique system. the brand manager is almost the entire production shape, from factories to show. it can then impose a cautious down this job to get some men on toward manon. we want the cd from the dealer to wait for me, so i'm not sure i'm, i guess i'm sure control on the on why on your to us. thanks. while you more but are in the group group, one them dollars in the scholar. my whole new guy is the mando. remain at the in the buddies off it is. you know,

going here. she's 3 again and then through. we are in there must get a world common sense, but above all effective marketing ideas that revolutionize the world a session the have them okay, now with their literacy, cassie going under c. perfect. and of course the material. press on ok. if you want to give us some sensitivity to kiss me and it was an equally young taylor opportunity in taylor limited on the medina state. consummate telling me the voice howard cancelled some of your political symmetrical, some at least 56 year old. you know, they said flushes, are okay with your circle. symmetrical symmetrically. so let's see what's going on in the czar hardly does any advertising, it's locations in the heart of cities and the customer's bags are the best showcase for the brand.

it's rare for former collaborators to reveal the secrets of this spanish giant. for 3 years, this french designer works for india, tx. she designed genes for both the groups brand the targets. a younger clientele. doc is triple dominated dancer, is you could just pick what he said he thought today, hopefully i can show you don't want to do in court. no time wasted, making it virtually impossible to produce original designs. so the design is go under cover on journeys shamelessly described as inspirational to me and say no way i poor since june. i don't conventional king. i don't want to

say the mocker tree or down the suad frequency channel for our volley. daniel on those t dekessa, keep him sometimes fun on the do fun or one down. what do you live pretty well on page one i didn't column with we're with monkey really is the designers by the clothes, to adapt them into a low cost version with very precise specifications. for 94, my strong enough of armstrong footage 100. imagine how you know, i thought on shore by her, for the good, don't fall printed shall answer, treatable. if okay, did you feel sissy as you come here and lecture on whether me will back up you don't fear is it? we're just doing you from time to time,

small designers have enough and attempts to take into txt record. but few cases go all the way one brand refused to back down as its name suggests, rains is rain where brand the danish company manufactures macintoshes, which are sold in over 20 countries or have you get these are yeah, these are the evidence. daniel bricks, the founder designed, the brands biggest success this green mackintosh products, which is all about. so this is one of our classic particles, very recognizable, one of our key sewage. while this was actually one of the pictures we did when we

discovered the copy in the market. so here we have 2 twins, varying the same jacket. fortunately, one of the twins bought the, the sarah jacket and trying to have the original arrange digging on the right, the original on the left czar as version produced at low cost. the design has been stolen for sure. i don't even kind of understand the motivation of doing something which is so similar, since it's so easy to do something which is a bit different, like everybody else do. but in this case, they have made a product with his one on one, the same a clear example of a copy without the 7 difference is imposed by our lawyers. such an accident should not have happened. the firms legal department has full authority to refuse a garment deemed to risky.

i shall calling for. when the last monday i was on the surgery, you can process austin on monday. but the important 84 and the, the tool on don't i didn't show, sit with me, it will. portia, on the portal i was having to return tomorrow in the history, vinny from a high price to challenge the spanish giant. the drains has done well for so the danes decide to sue for plagiarism. while i came by, this cannot be done 5 or less than 300000 years and even more than that, so is relatively expensive. we hired in private detectives in china to find out information about the whole process of advocating our products. we have 2 factories confirming that they were instructed through and production agent that they were to

make the same jacket as ours. for this customer, sarah, in spain, in the spring of 2020 after 3 years of proceedings, zarbara was found guilty by the danish pools. the firm will have to reimburse the commercial damage and agree not to imitate the reins trademark again. dressing well to be socially accepted. the logic dates back to day, over half of instruct posts on fashion and beauty related semi colon is the social media icon who goes by the name of know her liter. every day she posts videos and photos on social networking platforms with us soon my

last ha of it's unique. he the 1st of it's nice to yellow and get home perform numerous usage. or if i session vasquez she are legit to 15. if she to rule a q, them said that when you come to work, he was left with the st. louis to the one of shopping and pushing me alone. controllable need to show, encouraged by big brands who know how to control specific regions of the brain. me this is the whole of the work of this american research, the specialist of shopping on the brain, a neuro marketing there's an area that is just about here that is called the visual straigten or the nucleus cummins. and this is a part of the brain that is often associated with the reward processing or positive emotions. so most of the things that we care about how positively someone is

responding to a product or a firm or a brand will be represented by activity in this region. the more brands know about the way our brains work, the more they can influence our purchases. fast fashion must satisfy the reward circuit. the 1st way to achieve this cheap prices. layer june de la can visit. he does, if he's requiring counter, who will love on his own baseball opportunity yet, engine lose focus has to do a voice tone if the price is particularly low. specifically, if, if it's low compared to what you're used to seeing or alternatives in the marketplace, it can actually be seen as a positive aspect or part of the appeal of a product. you see less as having to sacrifice that amount of money. but more that you are getting something and able to save much more than you would have had to pay

otherwise. well, if it's, you know, it's really nice for somebody prove, i'm in the show on the been years nova, who lived at a triple place in the contemporary, the suited low prices, limited collections, constant stimuli, and above all, social networking, vast fashion is moving away from the traditional advertising, which is too expensive and not targeted enough. instead, friends calling on influences like no liter and are implementing a much more subtle marketing scheme. for football, there's quite a diversity formula list when the late or national business. they don't oh here. what she said that they thought it will snapshot because i have a question. now you go from a company telling you why you should be interested in

a product to an individual that you aspire to be. are you really like, it seems like these people are talking directly to you and recommending these products? not really all of the social media platforms and find a way to tap into an interpersonal connection. that in a way excludes the more impersonal appearance of the firm or the company itself. they come across as being much more genuine influences. other started this new form of advertising. every found is a potential target the more known and influencing is the more money then for a simple video liter and then up to 5000, you know, for the math real please be jacqueline psycho is optional. 7. don't go on to get the form in the know me the form we dollars with children. we are little trick i can get on natalie. i'm introducing national i pray that

helen is immune from shore devante to retrieve yesterday. and we spend on average between 2 and 3 hours a day in front of our phone. one out of every 2 uses has a shopping application book. the internet is the new mall. when you're looking at a young generation where it shops constantly, constantly shops, you are constantly online and you're constantly clicking and your credit card is memorized by your smart device and you click on something and you click and it comes to your house. mm. for the former lead is a fun fashion. there is an urgent need to reevaluate the companies that have taken the risk to sell exclusively online are gaining traction even more reactive and even cheaper. they're inventing ultra fast.

ah, the brand bu, who is little known to the general public, yet it is the world's number one online fast fashion company. in 2019 the turnover of this english brand approached 1000000000 euros. the blue group has its own line and also other brands, including pretty little thing in on site who, who sells this dress for 9 euro. at this price, you would think that it comes from an asian workshop. however, this garment was made in europe in the united kingdom no less than

a working class city of 300000 inhabitants in the center of the country. mm. until $970.00 s lester was the capital of english pantyhose and exported its textile products all over the world. ah, large factories employed thousands of workers. the textile industry has since returned to lester workshops or a hidden world where cameras are not welcome to the last ticket loading. when i get to, i got a new go going to going once people see the carrier, there is

a $100.00 point goes in less than 15 minutes. now. the man who is allowed is to film is called side killed. you. originally from puck, his thumb. he is one of the cities most successful entrepreneurs is effective where we are making government, how many people are working, we're 90 to 90, to be working. this is one of the biggest all foss person coming from lester and lister has good to manufacturing capacity that nobody has in u. k. 90. when the new k, nobody has in whole europe bless. they can deliver any governments within unbelievable delivery time list is master of fashion, governments. the manufacturers return to lester for its location in central england. convenient to

save time. time is very much on said kill g mind. he developed his own label while supplying english fast fashion. brown's in the better for you on business in new k, you need to be really critical and delivery. we will see this finished in one hour . this is a big, this is something is very nice and you've dealt with something completely similar. we have any cars because someone was the government is ready. we did, he was same day. so we, i think every number of and they want to make an end channel. if this any pictures, the chinese supplier, you would give them a government same day. they need to post, it will take 4 or 5 days, then they will receive it. okay. and they will respond next day. if there are any

changes to be made, then they have to resubmit the government. that will take us to the just for something i will ride be brought, some number is ready to go. i'll just post us on board and send your receipt. so once you're to see you monday morning, please approve. before the book is good. now we really get approval. they will receive the space of that every once is approved. we will go for the whole process from order to delivery it so 12 days. this is a unique point of lester, of our industry here that we can do quick fuss, always quick delivery, the federal level here all the time. so if the customer need,

the video didn't leave, we can provide them within 2 weeks time one that we cannot lose one hour again, one day the. this is our we are calculating, admitted he is not a clothing design produced and delivered in 2 weeks twice as far as the solar at unbeatable prices. but this efficiency comes to the high price. the workshop district has become a lawless sown in the heart of england, a shady system of sub contracting their world into the murky world of state sponsored spyware. and the discovery by al jazeera journalists, 06 technology. smart phone systems can be is this the new frontier? ah,

think about the sophistication of exports to breaking the phone. this is as soon as i find your phone on our a city defined by military occupation. there's never been an arab state. he with the capital of jerusalem, everyone is welcome, but the default structure that maintain the code on the project, that's what we use was one of the founders of a settlement with this and the story of jerusalem through the eyes of its own people, segregation, occupations, discrimination injustice, this is tied in 21st century jerusalem. a rock and a hard place analogy. 0 a global pandemic. social unrest. a world under locked down, brought to the knees by the buyer. but now we have a window to like the path to a brighter future. coming to you live from doha, we bring together leaders from all corners of the globe,

and across all sector sized chalk away out of the join at the top. you cannot make forums powered by bloom. oh don't you deserve me. so raman in doha reminder of our top stories, us present, joe biden, in russian lead of last minute teaching that held what they call a positive and constructive meeting. they've agreed to resume talks at arms control and cybersecurity, but disagreements remain on human rights. russia and the us will return ambassadors to each other's capitals, president food and i had a share unique responsibility to manage the relationship between 2 powerful and proud countries.