or some large projects in belaruskali today, the darasinsky mine is nearing completion of the construction of a new spring. uh, a new venture in smilovichi small town is nearing completion. this webpharma is a pharmaceutical company. that is, well, somewhere here projects start to shoot. hmm corporation. volma russian completed a wonderful project. belgips evatova. today, it is developing a new site for the motherland for the construction of building materials, so we are developing and growing. uniqueness is always present in almost every new project, so it will be something to be proud of and what it is today. thank you very much alexander rolkevich answered the questions of the program. giver of the committee on economics, minsk region regimental committee next in the program are events of production and quality control of food products , a new order. medical examination and

brest are in touch with the iss, we will return to the studio in a few minutes. i tell my colleagues that it is very important for each of us who work. it is that we are not observers of history. yes, a we are its participants, we invite you to talk openly about everything. and even more in show business. everything costs money, absolutely everything has a price and there are people who do it. and do not be shy about talking about this in your practice, cases when you happened to defend a person who committed some very serious crime, and which you did not like in the new releases of the project. say, don't be silent, the guests of the studio will talk about their professional

path, ambitious goals, and how not to repeat mistakes. and there never are cases when you are one hundred percent sure that you will win. well, this is such a high-class product, which, well, you really looked and you proudly stand with the belarusian flag. and you sing hymns after that, and you came with this feeling that you are a belarusian and this one is also a story, watch on belarus 24 tv channel. . lies and manipulation are those effective methods of influencing people that have been tested for centuries. how to find a reasonable way to balance the conflicting interests of the

enemy, it is still better to know in person. although the world is preparing for war, or is this another author's view of ksenia lebedeva on the policy of double standards in the project. watch this different on belarus 24 tv channel. this is the program of events for belarus 24 and we continue the new technology for food production and control, their quality is being developed by belarusian scientists, we will find out from our observer svetlana chernova the main directions are the amount of sugar and salt, as well as the maximum saturation of products with micro and macro elements, using healthy fats, including scientists who

have developed their own methodology for determining palm oil ; our center is equipped with this isotope masculometer, which allows you to determine the content of isotopes of food, as a kind of fingerprint, which, e, indicates the authenticity of the product and a the region of its origin, for example, these studies make it possible to determine the presence of added water in the juice. directly it can already be that the presence of added sugars or citric acid is not allowed. the presence of added grain alcohol in cognac products is engaged in scientists not only checking the quality of existing food products, but also developing new recipes every year, their number reaches about 100 new items , such a task is to expand the production of rapeseed, as the main oil of the republic of belarus, where it can grow in this direction. we've

had enough already. well, it's been literally about 5 years. we carry out work together with enterprises on directly by the very type of oil slavery, and blending with different forms of sunflower rapeseed slavery. there, olive e with the addition of linseed oil, and so on, these blends allow you to find the best ratio of useful properties, e, saturated and saturated fatty acids, in order to combine to get both a useful and such a natural product by republican control of the testing complex for quality food safety developed. more than 40 author's studies that allow studying the compositions at the microbiological level in belarus a new procedure for medical examinations has been established, which will change now standing in a general queue for a general practitioner does not need special rooms equipped for such examinations, and such a check-up takes about 18 minutes to get to the examination you can by appointment at the clinic at the place of residence or work on the website of the institution or

the registry, even if there are health complaints no, from 20 to 40 people pass medical examinations per day based on the results of the answers in this questionnaire, which fills in the percentage. we can identify risk factors and refer the patient. at the right time. need an examination. it can be blood tests, it can be a cardiogram, if necessary, we go with a specialized specialist, especially significant are four risk factors, this is a risk factor for the development of oncological diseases, a factor in the disk of cardiovascular diseases yes, and e of the fact of the risk of developing diabetes, that is, with the correct administration of the patient, respectively, and the introduction of a healthy lifestyle. yes, that is a part. uh, hmm, these diseases can be avoided. after the examination, the patient receives a conclusion on the medical examination, and the day of the examination is paid by the employer . mobile teams will also work for people with limited mobility and residents of rural areas.

the iss crew got in touch with brest schoolchildren. we are waiting for details. crew number 68 thanked the children for the drawings they created glorious pages of history for the competition the project united the children of belarus and russia the theme of creativity is the world motherland the great victory the best work on board the iss next to the porthole and already autographs of the cosmonauts during the video call the crew led by hero of russia sergey prokopiev congratulated the schoolchildren on the holidays the guys were interested. how long can you stay in outer space? what kind of dreams do astronauts have and what place seems to be the most? from orbita, my drawing was of a statue. uh, the motherland is calling, and around the flowers and george ribbon. and it turns out that i wanted to convey that the statue is, as it were, a symbol of courage that our people are united strong, when i saw my work on board the iss, i was both pleased and shocked. we are historically connected. we are constantly in

contact. we are developing, uh, cultural and humanitarian cooperation, but the most important thing is what unites us. uh, family ties are constant visits to each other. and this gives a good incentive, we understand each other better. and the most important thing is that we hear each other now children's drawings are exhibited in the museum of cosmonautics of russia, and in the spring they will move to the brest fortress in vitebsk, they will update the arch of the summer amphitheater. what will the main stage of the slaviansky bazaar look like, after the modernization there will be a modern led here? on the scoreboard, which will greatly expand the possibilities of the arch, it will become an important part of the content running in the summer amphitheater shorthand. now being developed. we work with both technical and artistic groups, very often artistic our group will come up with something according to our ideas and thoughts that the technicians cannot then implement, so there is a very large negotiation process here. we compromise with each other, so that in the end it will be not

only a beautiful picture in the hall of the summer amphitheater, but also for the multi-million audience that watches us on tv. july 17th. thank you review prepared by svetlana chernova engaged in the release of the encyclopedia of the city and the carriage of belarus, how all historical information about settlements was collected. what unique materials form the basis of the publication, ask alexander lakotka academician doctor of historical sciences director from the center for the study of the belarusian culture of language and literature nantes belarus hello alexander ivanovich for a start. let me congratulate you and your team on receiving such a high award, the colossal work has been done and let's introduce our viewers in more detail about why you received such a high award. here is your work encyclopedia, scientific how many books are included there? this is for readiness. well, first let me. i take this

opportunity to say, uh, a big thank you. to the team of authors, why the institute to those who have been working on this encyclopedia for 40 years, as well as many thanks to the founders of the former publishing house of the belarusian encyclopedia named after brovka, which has been stubbornly and persistently published for 17 years, it means that these 20 houses of the history of cities in belarus were investigated archives of st. petersburg and all sorts of saltykov 2013 of the peoples of the ussr archives and libraries of moscow , including vilnius, where well, historically , a lot of documentation

related to belarus has accumulated over time, well, the archives mean our country. then , a unique edition of previous eras, well, then archives, including various church archeographic committees, and already in our time, our state archives, statistical hmm data from areas of regional centers of rural soviets, what a mountain of material has been processed over the course of these forty years. and now, probably, it will be interesting, uh, our viewers will find out. and what is there, what was said there in situations of settlements . eh, your life has been subjected to, there are historical references or, as scientists say, scientifically attributed to the world. no for 204.000. settlements

farmsteads villages scales small towns small towns large cities. well, everything that, in short, was alive, means at that time, but i must also say that uh 16,000 objects of archeology are attributed there, which is very important now when we talk about uh our origins about years, who were dedicated to the small motherland, everything connected with specific places lived, which means our ancestors included. eh, where is it from? the same white russia is why it is mentioned at the end of the xiv century. it is interesting at the source of the three

great slavic rivers of the volga not about the western dvina in this respect either. vitebsk region is a unique region. here is such a, well, slavic unity. e in this. well, uh in a topical today approach to this and times. i already see, i didn’t say at all, i would add a few more words about this region, because it was interesting to me. this is one of the regions most saturated with their settlements, oddly enough, yes, despite the difficult terrain. he is, uh, strongly crossed, the heights of italy, the yamal and the rivers and swamps of lakes. yes lake district. e means a lot, a lot of forests and cuts of juniper thickets. there, by the way, there has always been a historical problem, practically

in general, there are times to organize some kind of large arable watafuzi, because there was no such scope, as in case of not, for example, here or on the loose, uh, a few exercises, and here, for comparison, is the very east of belarus and the vitebsk region. there's, uh, something like 150 million. but, if you take the merzsky posad braslav sharkovshchinsky district, and there for 900 and for 1,000, this, in general, has been preserved. yes , that moment was when we explored these lands, let's put it this way, but because on this rough terrain, it means that there were a lot of farms and young villages. this was optimal for the environment, when they are large patches of agricultural territories,

which borders on the forest and means an alver or some kind of wreck, and these are three or four 10 duros of the village. they have an interesting name. they are consonant they go sound literally. like verses, lopuns, laws, runners , nurses, and so on, they had. e as if yes , as if someone that's all the cities, maybe the village you personally remember in most of the expedition. you are personally present. uh, what exactly, if the ivanovsky district is neighboring stolin, ivanovsky district, there are unique and local, the city is unique, but i can’t reproduce it, but there are a lot of dialects director a lot and there uh very strong. e save. i would say appreciate and

preserve traditions. the same famous one is not even that. i have noted something else. once upon a time , the future is in the village of doropeevich, ivanovsky district. so, i examined the local wooden church. at the end of the 18th century, i noticed that on the territory in the churchyard there are low obelisks, it was immediately clear that this was not a burial place, that it was something else, and then i read the names of the surnames and so further and asked the locals. and what is it, and these are monuments to everyone who once left our region for the big world to look for, some good luck. so he didn’t return, which means here and that’s exactly what

they mean, they are applied here on these means obelisks that stand in this churchyard . a unique phenomenon. this one just didn't have to answer for it repeatedly. volumes on sale freely periodical may a digital version appear soon yes and a digital one and possibly a re-release. but this is a separate big job. that's why a separate big one, because the process is exploratory. he says don't stop. thank you very much. thanks to alexander lakot, as an academician, doctor of historical sciences, director of the center for research of belarusian culture, language or literature at the angel of belarus, the results and analysis of the main events of this week in the

information analytical program atn , the main broadcast, all the projects of our tv channel are on the website www.berus, 24.by also in in social networks. i'm sorry to you.

aired a weekly socio-political talk show on the merits today we will talk about information tactics. did she appear with us after 2020 , what is he preparing for in the near future in the studio, as always kirill kazakov and alena syrova, but you can join our conversation to our discussion. there's a corpod right here at the bottom of the screen, please. point your smartphone and write, we will definitely answer your questions. our experts will answer your questions. and if there is an interesting opinion, we will also be glad. hello hello , let's start. journalists interesting enough

year, the year of peace and creation, we hmm, probably, we have been preparing for it for a long time, and the president said that we are really ready to forgive and humanly forgive those who smoked in the twentieth year. well, here's how to behave in our state media at this time, especially since we have two electronic companies ahead of us. first, there will be parliamentary elections and local councils after the presidential elections, and in fact, such slogans are already heard very often. maybe we're going overboard somewhere. igor question for you? first. look, why what a-and, probably, at the end of the twentieth year they said. so azarenok is a very tough tour - this is an agreement capable of bt - this is such a correct story when you need to understand how the state will develop. in fact, maybe someone has this in their heads. i

just know that all state media are working. well, let's say they look in one direction. and due to the fact that you are one of those who, as it were, they say that contracts can be able to talk and convince other people precisely on the fact that you know fugitives, believing that you can seek a compromise, and let's say grisha. no, maybe your position is more correct, or else it is necessary that there be both the first and second and third points of view, my logic. it seems to me quite simple, when it was in 2020, the first half of august, then our society was electrified ; over time. uh, the core of our audience has changed in my subjective opinion, the core of the

audience of the state media is rational, sane people who do not consider themselves. so none of the parties of such ardent information opposition and war, and accordingly, they want. in my opinion , they see, well, a slightly different agenda, just the same creation, where we will talk about what we will achieve. and what we set ourselves goals for them for a long time in my opinion. not so interesting, to put it mildly, this is, uh, a squabble of two uh, opposing camps among themselves and, accordingly, like any media in general, it seems to me that television is a newspaper at the request of the audience. we must adapt, and since we are a state, we must do it as quickly as possible. in my opinion, when alexander grigoryevich says that the time has come for something, i will be honest. i don’t know how else the president should say in order for his words to be finally heard by everyone, like a person who hyped up in a good way to kill the fugitives and, of

course, it would be subjectively beneficial to continue to kill them all. but i think, that for our state, for our vertical of power and personally for the president, a different creation is now needed, so i am very pleased. in my opinion, tried to switch to another job some time ago a certain study. that's uh, literally fresh data that you uh prepared for us. you can share to tell what, in principle, are the requests now. and you do this research all the time. yes, uh, remember, at the same time, 2 years ago, they said that the state media did not believe that there was only a lie that is only on the internet, the truth in my subjective opinion. and as they say, it feels like, but the situation has now changed radically, just the same, for the truth, they go to state television channels to state media, what can

statistics say about this. well, first of all, i would say that the audience is our media states. she is completely different. of course, there is a certain core, but our media and television press, they work with different target groups. they are focused on getting their point of view to convey to those who are younger and to those who are older, the widest arsenal of means is used for this, we see and, well, first of all , life itself presents various content, with which our specialists are our professionals, our journalists, they know how to work, and they get it to work. how wide is the palette of those experts of those leaders who convey their information to those who live in the outback to those who live in the capital, in all media. this is

also a huge plus. we are talking about complex work, in which everything is taken into account and expert opinion is also presented. and this entourage is presented here and the possibility of dialogue is presented. well, this is all reflected in the degree of trust that the audience has in particular. yes undoubtedly, television is one of the dominant sources of information for various groups of respondents, of course. we understand that other sources are more popular among young people. information, but this is simply, i suppose , another incentive to work and involve in the sphere of your attention, and well done this , uh, growth. eh, let's say interests and trust in television due to those factors that i spoke about, television becomes, firstly, much more interesting visually. secondly, it becomes much more perfect. it can be a question of such television in the format that people turn on the tv, or television - this is a television program that can also be watched

here, of course, but in the end. in no matter what format the television program was presented with. either it is a broadcast on some resources or it is a live broadcast on television, those people work who are really interesting for the listener, who, in the process of dialogues in the communication process, are able to provoke viewers to sharp questions and are ready to answer these questions to television. in a good sense of the word, it shocks us. and all this resonates with those who listen and those who watch hmm vladimir borisovich here in 2020 , and very many said that we lost to our opponent on the information battlefield. well, no one will deny that we did not immediately join this race in this fight , because, probably, it was worth it. maybe somewhere they underestimated our rivals. and what are the conclusions now? many, by the way, ours were reproached for the fact that no, we don’t have this strategy, we even have tactics, but

now it has appeared. you know, we very often turn to the twentieth year, we even call ourselves veterans of the twentieth year somewhere. here with good luck about those battles that have been for a long time i can say that since the twentieth year much has changed those warriors that we see now, including hot conflicts. this is a completely different story and the level of confrontation, the level of hybrid information influences and, in general, the growth of this military threat around our country along the perimeter. this is what predicts. yes, we can predict what the next battle is. it won't even be the 20th year, so that's probably the story. you need to finish turning the page there to draw certain conclusions for yourself. and go, probably, perceiving and accepting all those removed masks and all those grins that we see from those whom we did not even perceive our citizens as the only sources in quotes, we take truthful

information, all those to whom we quote . lost including in the twentieth year, they showed their true colors. there is no truth in those facts that we guessed about, about which have now surfaced. uh, as a result of the publication of the twitter documentation, they show that the interested parties there are the intelligence services of the american western states that actually do visibility filtering, that do censorship that pessimize content, cut content out. uh, whole agglomerations are introducing digital coma. there are individual politicians and so on. this does not apply in any way and in no way, does not correlate with their principles of democracy . freedom of speech and other declared principles that they tried to rub into us until the twentieth year. until the twentieth year, we were such, you know, classically intelligent educated, and it seemed to us that it was precisely with our classical conventional approaches. we will be able to resist anyone, but

they will be called out, which will not be us, because well , in general, our well-mannered people are decent people. the people are against any aggression against any harassment against everything that we experienced in the twentieth year, but it turned out that technology turned out to be stronger, what an impact through these new digital platforms. first of all, social networks. and messengers - it is very large and probably somewhere we underestimated our capabilities. we probably underestimated the capabilities of these aggressive resources and their impact on people got what they got, uh, not social networks, not technology, especially uh, you know what the 20th year was. sorry for coming back again. this is an insidious technology, designed for people's emotions. emotions are easiest to induce, there is a certain video sequence. and why are the americans now blocking chinese social networks and so on,

because everything is being built there for him. so on the series that evokes human emotions man is a being inspired and with the help of the information series there with the help of photographs numerous comments on the groans of the stories of a friend whose friend has a friend's son, there are also daughters of a friend, and so on. all of this e shrouds in certain khachembery. echo chambers in cocoon inform people to each other. it is forwarded to escalate. and now they are emotional. this is their only one. is it true. they already have puffy eyes. they already know e not in adequate behavior, but these synthetic emotions. they quickly arise and quickly gas in this specificity and such is the fact that they quickly arise any uh, reckless actions, wrongful and tort crimes. and wherever you want to go and get and shake the flag, which he never shook, but, unfortunately, he does what he does here , returning to the first part, probably you need to think very seriously and share.

people who really became victims of this digital zombification in the twentieth year and who, in general, committed administrative offenses there, but got scared when they sobered up. then, uh, they fled abroad. naturally, they promised something and grant now tormented. eh, they live, well, practically many starving people want to return, but they are nightmares there. they say that if you come, they will definitely sue you there , they will put you on the same thing and with such people. well , of course, somewhere we feel pity, although, again, any offense, any crime must be, uh, assessed and must incur appropriate punishment. otherwise. this will lead to a wave of other offenses in the future. here, following your last message, i asked should the belarusian media become, let’s say, softer conditional illumined. should he soften his ah, should he thread his rhetoric listen, we

constantly want to interfere in editorial policy. in the media, we took this practice from our opponents in quotation marks, we take enemies, because the information confrontation has already grown into a war stage. no one on the other side, not on this side, doubts that this is a technology that has nothing to do with the media, nothing to do with journalism. behind this are centers of information, and psychological special operations that prepare content that we prepare content, not even on the news or on the news, but we take far-fetched facts in quotation marks, which then grow into some kind of journalistic pseudo construction, then bloggers, then it all fasts and so on pumps up emotions, because er. well, this has nothing to do with journalism. eh, but everything is regulated there, as we understand it is censored, the task is clearly executed by the people who worked there in the past as journalists, they pass. uh, polygraph

but god forbid lo to the current government, they write when applying for a job. essay like everything it’s bad in belarus and they act only within the framework of the editorial policy, in fact, these cissocs that dictate this reductionist policy to them and neither to the left nor to the right cannot, uh, come. i don't think it's on our channels and i would really like to avoid this story. although i have such a folder for grisha azarenka, i will give him a retirement gift, mostly carbon-copied, sent by e-mail abroad on the instructions of those whom his work is, but right here very sorry for the word sausage, whom she outrages and whom his effective work and can perhaps, excessive emotional words and phrases catch and influence its target audience. i would not want to go so far as to tell the sinful little azaryonka what he should say, how he should be a writer, how he should speak, and this is our freedom, and this is our truth, and this is fundamentally different from our media and their right be called the media

, nothing else. editorial policy alexander alexandrovich you came to the stv channel after we already had a successful effectiveness of yourself showed grigory ozaryonok. well, for sure, the new leader could e take away. all uh, but you didn't go that route, did you? we have hope for sas, for example, we have other new projects, but you left this rhetoric, why did i leave this rhetoric, as i already said, that grigory is in demand, he actually has a target audience, they watch him, and they watch him abroad, and no matter how they treat grigory ozarenka, but he, well, i think, i quote the most. we are outside the perimeter of the republic of belarus, that is, he is the feeling that they are just watching with a pencil, and as vladimir borisovich said here, why brush aside something that has been done to date, if grisha is in demand,

he has an audience. as i already said, there are subscribers who are subscribed to his telegram channel on youtube channels, which, by the way, are regularly demolished, which means that this is currently in demand. this is his opinion. he has an excellent sense of this or that agenda, but he considers this to be his opinion . what it is, therefore, if we talk about the editorial policy of the entire tv channel, that is, grisha, but there are also completely new projects, there are other authors who, in principle, cover the entire information field. we give our viewers, our subscribers , different opinions, and they choose it, but if we talk about different audiences, then we cover it with an information dome. i believe that the whole audience is what they want to see, and who they want to see and who they want to hear boris so you also came out in a new newspaper format, which was not yet familiar to belarus at that time, however, this one, here it is

picture. covers from the table of contents on the cover, yes, it made, but to speak and b to understand that well, probably not only in television journalism. there are people who are quite brave, because, well, i also understand that there are a lot of harsh words and sharp pictures, which , probably, became complaints and the cause of complaints from the ministry of information and, in fact, its bolshevik executive committee. but uh, here you will keep this course. also, again, they say that our information strategy is aimed at two electoral campaigns. she will you still change depending on the time, or you will go like this rigidly like a rod. and when we remade the newspaper, it was just august of the twentieth year. we have published the first issue of this kind already in a new format in a tabloid. and what is a tabloid, this is bloid, this is the word tablet. yes? that is, like a tablet, a useful substance, yes, at the maximum such concentration, the same tabloid. this is compressed useful

information also to the maximum. concentration, and we were guided, among other things, by television principles, because people, uh, today they have exactly clip thinking clip thinking on the internet clip thinking on television and that's it. it's clear. but for some reason, clip thinking for a newspaper for belarus has become new. although it is also not completely new technology. we borrowed them from our colleagues. eh, the west who have been using them for more than one year, and journalism must always remain aggressive in order to influence, but aggression can be, but useful peaceful aggression. yes, like the peaceful atom, let's say, it is absolutely useless and meaningless, and so here you need to be able to maneuver and just choose. uh, the right formats and on time. i absolutely agree that 2020 has already passed 3 years ago, probably, after all. stop talking. and those who ran away. and those that are there reason or evil that we feel bad we

fought, we survived. first, let's be honest, what were we standing? that's not all. especially. who today most of all says that they never stood, that they stood, let's talk. e, directly, but about this just the same, whoever was already standing, he already closed this topic. this one here, yes, there are stages there are some, there are already acceptances and all that, and it is already working in a new way, because you need to continue working in a completely different way , there are completely different topics. excuse me, besides politics, there is an economy that is also angry, in principle, with politics, but the economy is the basis of everything in any country, it must be shown. how our people live. why is there such a salary? what region is developing. and what no why e show these good examples and bad ones? that is, this, judging by the sociological question , is reliability, but the leader, that is, the request there is a right to the truth, because there are a very large number of sources of information, in principle information, and it is already very difficult to figure it out. here are all the charts. they

already show the result of the information policy pursued by our media over the past 2 years, if trust in television, let's say, has increased and on reliability. we see that 62% means the result of the information policy that was before changing, of course it is necessary, but e change does not mean that to take and close what was good. yes, i want to convey the idea that everything is fine, but we need to bring something new, more subtle, and in this plan, we must first maneuver, uh, in this regard, they set the russians as an example, that we could learn from them to see how they do it, then uh, we were given the ukrainians as an example. here are the talented people. look how many talented people they have who can make shows and can make products, respectively, on television. well, i speak for television, and there should also be some show, and people have requests for this. if we don't give it to them, they will look for it. it's somewhere in

other places. here's nadezhda they came to us from ukraine, in principle, for a long time they also worked on ukrainian tv channels. am, what do you think, that's what the belarusians lacked and what did you come to us with, what did you bring? well, look first. i would like to report on my opinion. why do we see such figures in relation to television, because a person gets used to what is now for each of us during this period of the information war, when this stream of information overwhelms us to observe information hygiene, which it says about the fact that now it is very easy to create an idol for yourself, stop thinking about consuming information, but not being able to analyze it yourself and that's it. this is responsibility. all this, uh, in fact , transferring mental activity to someone else in ukraine was very popular. it was, in fact, police technology. what was its meaning? yes, here's a bright charismatic speaker, he was called a leader

of public opinion, he was on this wave for several years his fan club his base and at some point when there was such a clash between two oligarchs, for example, political projects, and such a person received a task with a certain name with a certain amount of money. and after that, this man destroyed that opponent, that is, he performed his task with high quality. and after that , it was impossible for the person who was informationally destroyed to justify himself. even if in fact, he voiced did not correspond to reality. and this is a big problem, because today it is unconventional. yes not classic media popular same telegram channel, but a person is already used to consuming so many fakes. and this disgust, probably, contributes to the fact that people return to television, because , for example, today's talk show you watch you see different opinions. you understand some kind of general picture for yourself, you can formulate and understand. unfortunately, not all means of mass. information in ukraine

has survived the same, so many people ask questions. and here is one of the reasons for what we see now in ukraine, what is the reason navalny because they destroyed freedom of speech, and i remember very vividly, that day, at the time of january 1, 2021, sociology came out, according to which the psg party, which was still quite popular at that time, had a confidence level of 24%, what happened a week later? that is to say, the mono majority could have already been forgotten in a week, and then, a month later, they began to close us, destroyed the opposition media, which were the only bridge connecting ukraine with russia . after that, criminal cases appeared. certain oppositionists. and this is the situation, but now you are working in belarus, we are talking a lot about the fact that electoral companies are ahead of us. well, probably before you were not so immersed in a sea trip, but in general, i don’t understand, you are going to stay with us for a long time, respectively, and the first two years ahead of you, uh, you

will have to be with us. ah, how do you see your role? look, i actually see, i have a fairly narrow profile. i am international. and i really like to try explain and show the viewer what is happening behind their backs, because as we see, with what slogans european politicians, westerners, most often do not correspond to reality. and what a simple, roughly speaking, german frenchman thinks, no one hears his opinion, and you know. my and a close friend, he is a member of the bundestag, a german such colleague conducted opinion polls about how many ukrainians of military age now live in germany, this figure, of course, already the site because it is a fairly large number of people, but why don't they do their duty? why don't they defend ukraine since such a keen desire is present, it is actually outside. and when he came with this information all the information. let's say we can't have such a spacer, that is, unfortunately, there is a certain dominant ideology

that does not allow. go to another one that is not jointly not joint with the party line, which is the general ideology that you oppose to european society in western society. this is very difficult for this. and so long ago vera had talked to parliament. we are with euro-deputies one was the representative of france, germany, the same latvia, such a fuss arose. well, i don't know now are they still paying me there or already say that again? uh, the closer to some here i will continue the thought of a political event within our country. it seems to me that it is all the less interesting for us that other belarusians there, in principle, are the kind of people who are not happy when a neighbor’s cow has died, we are somehow more interested in our lives. e to engage in here, therefore, as it were, i'm interested in you transforming alena i would be with argued with you a little. look here. i'll just translate the conversation a bit until you see it in full. here, it would seem that we are really not interested in how alena

speaks, but on the other hand we see. lithuanians, latvians, poles who come to us and, willy-nilly, we compare. and how they have something for us, in principle, indeed, it may not matter how they have it, but we are somehow trying to understand. look, we have everything in stores. they came to us. our utility bills are not going up . they grow there. this is important. here in the same international journalism, or we just show us just geopolitics what is happening. i have a lithuanian friend who watches regularly. our channel says because you can't really draw. no, and went out closed, but i think more another good joke has. unfortunately, you are seeing not only repressions against bloggers hmm uh in those countries that we believe, well, they impose on us so much that they are reference democracies, this is the baltic states and more and ukraine there,

in general, as if opposition. and not left nor in the traditional change of the blogosphere is nowhere simply cut out and how would this be considered at least normal. sorry, but uh , you know, i got caught up in the thought that we were the first, and being disappointed in this whole fairy tale that they told us for many years, they turned to their own, turned to theirs, began to look at theirs, began to trust theirs, and this is actually a very good useful process. well, the anonymity of these, uh, so -called non-traditional media, it has already shown itself, that basically it is, of course, lies of manipulation, but here's to that sociology, which you showed at the beginning of the program. i want to add people when answering this understand it was a telephone survey. they answer quite typically, there is a 12% increase in television, if i remember 10.8 in general, an increase in trust in traditional state-owned media, but the figures are

epipalomet. and we have a national media meter using kantar technology that shows a 16.4% increase in television content consumption last year. this is a colossal figure of this, well, no one can show. uh, not like in post-soviet space in the world in general, so that there is such an appeal television it has become more interesting not only for the author's content, journalism , news, but also for entertainment projects that have already appeared in our country millionth viewing in peak on some entertainment project. this is already the norm for a million people in the country. uh, watching at the same time, plus more delayed views, plus an otp platform where they watch on demand. you understand what numbers we have reached, and here sociology is a confirmation, maybe to a lesser extent what we observe from digital measurements, what is happening, but there is no need to flatter yourself, firstly, because we sometimes like to rest here, as they say,

we know all those surprises that our opponents are preparing for us and those digital environments that are spinning . unfortunately, these are not our platforms. we can adapt to them, but at some point, even that telegram, which we considered the territory of freedom, can simply cut down 80 of our 30 resources without declaring war, just like that, and all the rest of the cops and so on. is not our technologies, not our platforms, so what we're left with is our conventional media, television , radio, newspaper, traditional internet sites, which we'll also operate. and here is how we have orange newspapers. after all, all over the world they also say that the newspaper is dying; radio listens only in the car. moscow does not believe in tears, nothing will be television alone. here i am always at about 400,000 we need you, and our viewers say. thank you very much regions, we are going to create holdings. yes this is a radio and television newspaper. so, these three components are necessary, of

course, they say. well, what is dying, they also said in the twentieth that gostv is dying, no one watches it, this is a box for grandmothers, newspapers. no one reads the radio, no one listens for what, in order to destroy their ideological information opponent in this field, the media landscape, it consists of a combination of these media and communications. the more competitors you choose, the more you capture capture the eyes, ears, hearts, minds of the people you've been told to fight for, for which foreign governments and intelligence agencies are paying you. they also talk about newspapers. “holding ” is probably, well, too big a word that frightens those who live in the regions and, probably, do not quite belong to the enlarged newsrooms that we want to create in the regions, but these enlarged newsrooms. e, the leading editorial offices will take on those functions and those tasks that cannot be effectively mastered by the editorial office,

which is located e, in the regions. this is very fine. larisa mikhailovna, their holding works, because there is the internet. there are social networks. there is a design. there is a modern layout. and it's very hard to do in the area. although because it is difficult to attract a specialist. these are expensive specialists , smm-schiks, pr-schiks, designers, layout artists. uh, for this you can outsource this work, and the head editorial office of the holding, which will do it for you, and the editorial journalist will not work in the district like that and better. them nobody knows the problem area and the events that are there we are talking today about the information strategy of our media for the next few years. ah, last week the president touched upon the topic of building a union holding, which, in principle, should become such a large media holding, yes, a media holding that should become such a

large structure. which, well, as i understand it, should cover, uh, all events in the interests of the two countries and belarus, russia, and , in fact, absolutely on equal terms. i will ask the question of the game alexandrovich will entertain. for what reason is it said? you are a person who often speaks in the belarusian language, you are a person who very often speaks about the history of belarus yes, and as it seems to you, here i am from afar, your point of view on the union met will be interesting and in demand. what can i say for how my my belongings were not ticking due to spending on the union of the levels for the undercoat , it is necessary, like at least the belros tv channel, but three outings at the federal level in the russian federation they demanded that the undershirt be called belrose by the ediths. to crush him with a normal tv channel in russia

as a skin russian. vedas somewhere caviar. here it obeys. here kali will be evenness. at least such peace will collapse for them, that there are no points from mine, you can’t throw a knot on you, let’s say the union or the batchans. well , this is complementarily called to say that well, this is or a tower, in fact, a bigger mind like that. i want to say that these twenty-eight cards have. which ones are signed to me without grabbing the bottom, 29 cards i interact with pakhmutar, because kali hides russian henchmen along the slavic skhodnya history on the history of russia, then there you don’t bachish, neither belarusian nor ukrainian subjectivity for everything. you were but supposedly we could create a kind of allied handyman and an allied propaganda that, unfortunately for kolya, we know the russian culture, the russian tradition , the russian majority, then the belarusian culture, the belarusian belarusian tradition

, was pressed for the sake of a statistical russian. uh, softly, apparently, uh, knowing the seeds of the soviet union, this situation was many times easier, because there were roman newspapers, there were translations, it was a cross section of literary content not only belarusian, but also smaller allies. i think it's all very negative. it seems to me that all the same, white growth exists, it has a place to be, it works. if the program is something above the gate, and now he demanded to father the legit and implement it and give him a button. now i want this allied cable in the russian federation in republic 24, in my opinion, a round-the-clock channel that broadcasts in russia as far as it is in general, uh, in demand and that, after all, the allied media hall, firstly, we have an order uh , chairman of the supreme state council of the union state of the president of our country

alexander grigoryevich lukashenko on the creation of a media holding, so here we have already carried out some evaluation work, because we have yes, not everything, of course, is as rosy and as wonderful as sometimes, we hear from the reports of leaders, the media who work on this union theme. of course, there are achievements and there are many shortcomings, but the task has been set and we must fulfill it here, but there is a completely unambiguous understanding that this is necessary, because the subject of the allied of the state now sounded not just like that, but it sounded completely different in the spirit of that accelerated integration and that e-allied partnership that exists between belarus and russia in essence. we are the only two allies who support each other on the world stage, as the president once said back to back and shoot back for real, so now without such media, without the media that form this holding, we are nowhere.

unfortunately. yes, that's right mate. he says that in belarus it is more or less bels available on cable networks they see what they see there. this is the second question, but in russia it’s not about the union theme, it’s not about the channel, belarus practically no one knows, yes, and if you leave the urals, they will ask you to register in your passport, because no one knows that we have a union state and equal rights . this is a flaw. none of the republican or federal channels or any other will cover this topic, because they address it, mainly the situation. it is when there are mutual visits. when there are some meeting signing and so on. well, or some kind of emergency happened. and they just don't care. they have their own agenda of the federal republican district regional city and so on, so the topic of creating a holding of the union state sounded very sharply, we conducted an audit of everything that is, a sufficient amount of dissipated funds. a sufficient

amount may be redundant media, which in our estimation is not as effective. no one has proven us otherwise, we should as a result of this audit work out three main directions to leave one print media because the audience of middle and older age reads the print media this will be a bulletin newspaper magazine this will be determined by the editors of this enlarged holding. it should be television with good distribution in cable bridge mode. at least, and maybe in multiplexes. let's see how the story develops. of course, digital environments are a social network site - these are instant messengers, where the union theme should also be scattered and these environments should be the source, the only operational and objective source of allied topics that will be spread, then all federal republican local deaths. and such a question is in the air. here, uh, the head of state last week, when

, among other things, uh, summed up certain results, well , on the anniversary of such signing of allied programs, and he said that it was not in vain that such a wide circle of our top officials was invited to the palace of independence to convey, among other things, information about the interests of belarus and not below the interests of the russians, in the union state of politics, of course, absolutely, that is, the union state is a union of two equal states. and if we are for the political level. we can be calm there. by the way, the government is very tough on guarding the interests of belarus, the economic interests of the dish, but in the information sphere, but we have not yet had such precedents in terms of cooperation, a logical question arises. how to maintain a balance of interests of belarus and russia, given that according to some issues, and even a lot of things we have well, different views. yes, we are allies, but

we have our own interests, belarus has its own, russia has its own. and who will be in charge? well , geopolitics is generally a story about interests, about observing the interests of each country, our interests. naturally, e coincide and situational in general strategic historical and humanitarian. we, er, not that we came out of one country, as they say, yes, with the collapse of the soviet union, this is getting deeper. it 's all soaked in solution. are you hinting at such two-way traffic so that this information exchange and that the distribution of mass media should be exactly the same, as most of the federal russian television channels are distributed here, should also be distributed. when there were votkovidnye times there was such a conflict was when and we relatively speaking, we did not say anything. we did not comment in any way on how the russians are fighting covid. we dealt with our stress. they are

the formation of the first channel, which in the columns highlighted that yes, either so, uh, this is an example of such a not the best one. uh. now, probably, we will not return to these stories. they have a specific editorial policy. we will not praise or condemn her, but we have seen such facts and russia is not homogeneous and the media and their founders. these are completely different people. behind them are different towers of the kremlin. they treated the republic of belarus differently, we are so accustomed to thought. you know, like a unitary state. we have everything holistic we understand. there are also people who identify themselves from russia rather conditionally, they considered switzerland children in england, uh, real estate in the south of france they live here temporarily in russia, how would it be? they produce the euro, but now everything is changing and the belarusian media have changed, because we already have your same tv channel stv, it already independently forms the broadcasting network, and could

already enter on the same conditions. in the cable networks of the russian federation to be distributed, as russian channels are distributed here and belarus 24 is changing. we have a good example of peace and peace 24. we need to establish this two-way traffic and not listen to the arguments of those people who consider themselves one step higher or somehow worse than us. everything is history. this one is over. we need to move, we need to find points of understanding and build, among other things, an allied holding and promote our media, because the interest of the russians in our country is very high. and, unfortunately, we will not implement it, because we are not there and the russian media implement it enough . come on, absolutely right, because in fact, russian federal tv channels are present on our information market. here. for example, here in our tv company is rtr belarus and we broadcast their agenda throughout our country. yes, the monetary enterprise and the rules vladimir borisovich said that hmm

, everything is clear with us. there is a team. there is a spread. we have a clearly unitary enterprise. uh, the state i'm sorry, but in russia, yes, there are different clans. and when you want to say, e for our colleagues - this is from belarus two four not everywhere this channel, which is specifically intended for distribution outside the territory of the republic of the commercial component, but not immediately requires a commercial component. that is, it turns out that we are not fully present, but in the information space in the same multiplexes on the territory of russia, they immediately transfer these issues to a commercial footing. what do you say? what do you mean, what do you think, in general, about this idea of ​​creating an allied median ? there is, uh, there is a belarusian society. but how

alexander grigoryevich spoke to the modern efficient independent, and so on, yes, because, as for me, the information environment is approximately like a single currency, yes. the key question is, where will the emission center be exactly the same with regards to some kind of information holding. the key question will be where it will be located, and the editor-in-chief and editorial office will either be in moscow or minsk . based on this, these are two very different holdings, but nevertheless, why does it seem to me that the fact that alexander grigoryevich constantly insists on the need for this work to create a holding. that seems to me the logic. uh, maybe, uh, in the next one, the word revision was already mentioned several times during the discussion. yes, it seems to be some formal reasons for holding a re. this is what we already have, but did not have, they appeared when alexander grigorievich said a year ago. let's create a holding, respectively, the holding that exists now. first, you need to inspect to understand where the

money is allocated, what is being broadcast. and to be honest, here as for me, even gaining an audience on e, allied relations will be quite difficult today in the belros program. as far as i ran there, there was a film with louis de funess, crime series. that is, something that has very little to do with the topic, but the union of belarus of russia a. but when we study each other in order to create a holding, colleagues from russia will come to us. what is there, maybe to us, and they won’t tell us how people who, let’s say, are more successful in bringing the media and television to commercial footing. and somewhere we will tell them something and it will all be public. perhaps with the participation of the heads of state and work on the holding, it will somehow, well, improve us a little, e . uh, he said

that it would be great for belarusian channels to be represented in russia . it was a press conference with russian journalists. yes, you work professionally better. but as far as ideological content and value, you need to learn from belarus, respectively, we can learn something in this process from russians russians. something they can learn. and what about your idea of ​​entering the russian market. i can add, as we enter, yes, the russian market, in fact, it’s not enough just that we spend a lot of time on some kind of negotiations. uh, and getting us into distribution. here it is, finally, everything is at the finish line and, uh, damn the topic, the documents have been finally submitted to roskomnadzor a and now we are already waiting for their answer. of course they carefully study. our newspaper, because, of course, we have a completely different agenda there, it is also political, and our russian colleagues are afraid of this most of all now, because they suspect that later we will change our

shoes and become pro-western. uh, it’s clear here in belarus it’s clear to all of us that we won’t change our shoes. yes and a our position will remain the same, but the russians need this position, so that he starts the position for belarus yes, uh, but nonetheless. we supported our boys did not hit the obvious cases. oh something we will otherwise, and we form separate content in a slightly different way. it is here under this newspaper already providing for a-a angles, what kind of things? although it is natural, perhaps, it is also impossible to foresee everything somewhere. and we can get caught. yes, nevertheless, but the information space. there is specificity. here, on entering the russian region, because i don’t understand roskomnadzor, this is still about such a federal body that conditionally allows, but let’s suppose, uh, chechnya, uh, there, for example, tatarstan and the smolensk region are completely different regions. in fact. eat

there are two ways you can work with the russian post and then it will be a subscription yes, for example, but this is also very difficult, because the shoulder strap is just other media than us, and there are a couple of large distributors. in russia, they are private, if you talk about it, well, this is distribution, maybe at different points and in stores, for example, yes, where people go , for example, minsk pravda, now occupation in stores union holding is not about commercial the history of the allies does not need him to be present in it. the main thing is the commercial component is by itself, because here the story begins again. who is for whom and how, so i assume that basically it is, of course, the ideology of the union state. on equal terms, that's what you need to find your product, buy it, look at it, you need to act in a modern way anyway and just count on some things that we wrote a letter and they

won’t buy us there, in order to act at the same time, you need to use completely different methods. if we offer them that for sure, then, probably, on them, and if we cut corners, then so that russians personally saturated with skin knees have a rebuff rule of a spree according to which media they let alba, inshai of ukraine they don’t let alba into this territory even without the political will of the one who came out. some rusnadzors , these just some local speeches, will not matter. we know the butts of the informational agenda of overtones of principles in two bones. they will not name the editors, nor the information channel. i remember , i kenne, we were flattened at the twentieth year yes , the elections and in the election process, well, after princely razmovy of two presidents. suddenly , abruptly on the federal channels, the pev great principled editors who love

to squeal hysterically, the agenda changed, they began to drown for belarus, why, despite all the differences, the kremlin has one main kremlin faith and potassium will be the principled position of the president of the russian federation and he will give the go-ahead, then that’s all articles are not dependent on the holding of forms by authority to consider turning to the belarusian brothers by god, it’s the right thing , it’s just the most important thing, this is what we all say, the principle of evenness the principle of political will and the understanding that they need it, no less than we take knee accompaniments to move at once with us from the point of view of youth from the point of view of the reader. and why is it russia? you say it is necessary. and and here's what you think russia is for, when they asked such

rhetorical food for a fishing trip not up to ukraine russia wasted ukraine let's call speeches by their proper names if you don't form a bare informational agenda, it's easier for colleagues and for me a graduate student. i send to the scientist to berlin to krakow in the right. why moscow, but that in belarus, russian tv channels broadcast little, they asked me not about the russian police. i'm talking about our trip. what is the fact that the russian channel we broadcast they have us wait we have a thicket with us. well, belarusians, they hear the opinions of russians on certain things, it doesn’t matter what you equal, you begin to understand the speech, what you, what today i drink, i never went to moscow for a long time, we concluded the weather there with the rector or a narrow sovereign university. according to mish e mogilev state university and institute of archeology of the russian academy of sciences, and we communicated with distant

, non-negotiable people, academicians, doctors of sciences. believe in health. uh, let's say awareness of some basic rivers for us is more than big colleagues is problematic. and this street is silent. and these people are not from the street. this is awareness, when our tv channel is joint, let's say, it will be included in the first multiplex, and it's about that and i'm talking about it on all tv stations. that's all, and here then. yes, political will alexandrovich says that joy does not work instead. here you are remember, that moment, if it really was so, when russia lost ukraine or ukraine lost discussion platforms to russia. yes, how disputes are born in a dispute truth is born, and it seems to me that the creation of an allied media holding is for both participants. this is beneficial only because