of all the manifestations of human creativity, the most amazing and worthy of attention is that books within books live . everything that mankind has done has been preserved, as if by magic, on the pages of books. reading through the ages brings the generation closer. sergey i have a question for you, as a producer,

how to become a star to do something. to do this, simply do something to record a video. and look even more than a star, what you need to do a lot in sports. uh, it takes a lot of investment labor laziness is the most. the main enemy. e is on his way to becoming a star. at the beginning of the 2000s, he became the singer of the year, he was offered a contract in france, but he stayed here in belarus years later. he decided to leave the stage, but not from show business . director of the first production company sergey minsky sergey good morning is my guest.

good morning. sergei is young. a generation knows you as a successful producer, but we older people remember you as a pop artist, your career began in the nineties, and then become untwisted known was more difficult. what now each generation had its own difficulties, as it were springboards, uh, which allowed, uh, to achieve some kind of success and become known, that is, the problems are almost the same. yes , plus or minus nothing has changed since that time, in addition to the fact that time itself has gone ahead, technology has gone ahead, but in general everything remains, too, your debut on the big stage took place. ninety-ninth year at the slavic bazaar, do you remember what you sang then, right? it was the ninety-eighth year. uh, then i sang, remember the song it was called no, no, here i remember of course, as now it is impossible to forget, the slavic bazaar. a young

artist, no one knew me, not from belarusian artists, no one knew, respectively, from russian artists. i was, uh, young. eh, frankly speaking impudent, and here is such a whole of himself. eh, trying to please everyone, perhaps everything at the slavic bazaar, then there was one of the largest concert venues in the entire post-soviet space. uh, was it difficult to get into the number of participants? to be honest, i didn’t even dream of getting there, or rather, don’t dream, but i didn’t think that it is, in principle, possible for a simple person without any happened. and everything is very spontaneous and, as they say, uh, that is, you need to do it. what , uh, what needs to be done, that is, if there is a selection for the slaviansky bazaar, at least, then you need to come. they say that they don’t take you, because, uh, some kind of cronyism is needed there. i came and alexander dmitrievich vavilov is the director. e slavianski bazaar. there was something about me that he liked. he asked to sing one more song and gave. uh,

some tasks, i was looking for in 2 weeks. show that you can, how much you are ready to improve and grow. here. well, i did my homework , in my opinion, uh, i don't know what grade, but i was invited to the slavyansky bazaar quite simply, simply, because someone liked me, the tv talent show. star factory folk artists appeared in the early 2000s at the very moment when you started your career, and you yourself went to the casting, but you never went to the casting, in addition to the casting to the slavic bazaar. but this is not a competitive program, it's just a selection artists view artists. e for performance. here, i never participated because, uh, as it seemed to me. i think i'm adequate enough. i look at things. there are a lot of people around who sing much better than me, frankly, and i am not

a vocalist at all, but i share the concept of a vocalist and artist, the artist in me certainly has not died. he lives with me all this life. so i understood that my path is the path. eh, some kind of thorny path of the artist, not through competitions, but simply trying to break through to the heart of the viewer, eh, in different ways. my the first producer is actually. i'm the project myself. uh, sergey minsky i can say i was thinking with a calculator in my hand. uh, television competitions, there, in addition to some kind of artistry, you definitely need to have more huh? interesting vocal abilities, but so what? i say, i'm quite critical of myself and just some serious vocal data. i have no. it's true that in the early 2000s. hmm you turned down a lucrative contract in france. what's the story? oh, it's been 20 years, you see, and she's this

history is walking. uh, on the internet, it's probably about time. e on your transmission, e, tell the whole truth. uh, it's all a pr stunt. uh, early twentieth twenty- first century. uh, we 'll come with my pr people. well, we thought of some interesting idea and we thought it was quite funny. here, we launched it and unexpectedly. she was very taken up. and wide. but it was a fantasy from beginning to end. here is the interview i found. 2001 in it you very clearly articulated the formula for success on stage, you have to be, uh, a little talented has little connections and financial means. now, 22 years later. what would you add to this list? well , charisma, of course, if there is no

charisma, and charisma is probably what makes artists an artist. but if he doesn’t have this charisma, then no matter what you do and no amount of money can help you in the same interview. you told me with your enthusiasm that it was time to promote our artists. well, it's time to put everything on a commercial basis. it was then that he discovered this producer's vein, as i said that the first my project is myself, and i understood that, as then, so, probably, now, too. hmm of a certain kind, and not barriers. and hmm infrastructure for the development, as it were, of our internal show business, as such, it does not exist and in order to create it. eh, how it seemed to me then and how it seems now eh, and i know what to do then. it

seemed to me that i just needed to unite and do everything to me now. i understand that you just need to do and it is not necessary to unite for this. you have been working for a very long time organization of tours of russian artists to organize a concert of a foreign artist. eh, it's easier than the patriotic artist, and in some ways it's easier in some ways more difficult in the fact that you , as a rule, risk money when organizing a concert by a russian artist. and you, if you hmm agree on something, then all contracts are backed up there by prepayment. and if the concert for one reason or another does not take place, the third money, you will simply lose, as a rule, if you organize a concert of a belarusian artist, we are all here, as it were we know each other and there have never been such situations that we forced each other to pay some advance payments to us or pay for a failed concert. here is one of the

differences. uh, as a rule, even hmm a concert for a russian artist is easier to sell than for a concert of a belarusian artist. well, there are probably a lot of factors. e contributes to this and often. uh, just the seeming accessibility of belarusian artists. she er, at some point repels. well, that is, like, and what to go to him? i'll be there and they'll bring it to us. we saw him there on tv or there, uh, came to some professional holiday. we have quite a small country. and in principle, sought-after artists. they have been everywhere. seen many times, and in every city and it is relatively inexpensive available. here, and russian artists are something that you could only dream of meeting this artist and possibly taking a photo with him and uh, it makes uh people come to buy tickets,

despite the fact that they are many times more expensive there. uh, than belarusian artists, but in terms of sales, it's an easier task. the moment i'm producing the h11 finalists of the first season of the belarusian factor, is it possible to give everyone the same attention at the same time, uh, i became the father of uh additional 11 children. i have two of my own, that is, i now have 13 children in my family, as a father of many children. of course, uh, attention is distributed with all my desire to pay attention to everyone, equally e is not equivalent to objectivity, especially since someone lives in moscow and someone lives in vitebsk, someone lives in gomel, the plans that we are building er, for each of the artists. we gradually gradually implement. uh, we move forward and with someone we get more successful

faster with someone. it's a little slower, but at the same time, i uh believe in each of them , uh, well, i really got diamonds that were selected by the national. of this casting and i am a happy father, most are sure that you need a lot of money to become a famous artist. and how much does a novice performer really need to start the answer to this question. it's very uh, and on the one hand, provocative on the other. he is absolutely logical, because it interests, for sure, many uh, and tv viewers are just spectators. uh, now technology allows. e become famous. eh, no money at all. just because you have talent. you have a great desire. uh, for this you need social networks, where you can just shoot something every day, record something, do something to spread. and it certainly

bears fruit. we met this year. uh, let's say the stars and their examples show that when they started working with producers, they already had a multi-million audience can invest a lot of money and either achieve or not achieve success. or you can just invest your talent and monetize c. it is very beautiful that the tour of the finalists of the project started in the spring. uh, how many cities did you visit? oh, in fact, the cities we visited were not very many , a much larger tour was planned, but a lot more concerts took place in the order of, probably, 15 cities. here. uh, it happened because uh, we wanted to put on a real show. what is this show? is not it's just that the artists arrived, even the famous artist you saw on

tv sang, and we wanted it. sound so that with screens so that with beautiful light, so that the ballet is the same that was on their factor in the dreams we saw that the hosts of the show should be with us on this tour. so, uh, it turned out to be a very, very large team. but after all, this is show business. each of his life. everyone wants to earn money from this, and therefore it did not work out that these concerts are very, very expensive, because 15 concerts still took place. this is what i believe a great success for the guys, that is, they fully tried the touring life. it so happened that in the summer we had a lot of let's call it that festival performances, and we visited a lot of castles and performed against the backdrop of castles in castles. and this is also a very interesting experience, both for the guys themselves, and for me as an organizer as

a whole, as if the results are natural, and how our artists, uh, were accepted by the public. here, in terms of reception, and as if there is nothing to compare, when the same russian stars arrive. e they accepted absolutely like stars, but it starts with the fact that people there drew posters, met them, gave gifts with them, wanted to be photographed and wanted to keep at least a piece of them as a keepsake. it was very warmly received, there would always be such a flair of some such good quality show business. and at that moment, tears rolled down on me. because i understood that , in this, let's call it success. here the audience has a little and a share of my work and talent. e in my eleven children. well, it was essentially a very risky experiment to assemble under your wing. and such a large number of

diverse artists. now, a year later. we can say that the experiments were definitely a success, the experiment was a success, but because uh, as it were, scenes are a big drug. as you said that i myself, uh, in the past, let's call it a drug addict, who tasted this scene, and completely painfully involuntarily, once there were thoughts that they would return if they were selected for the scene, because, uh, i am for sure. i didn't say everything i wanted to say. i wanted to ask about it. you pretended. we have this issue. here's a plus accumulated some kind of, uh, creative desire to realize. some moments were creative and understood when the buy factor e x factor project started. uh, the first season, what, my god, how talented they are, if hmm , something stopped me all the time, but because of some internal

moments of my own, then i think, well, they’ll take it off , it's certainly possible to reach any heights, and hmm, this prompted me to open special companies, and under this direction and start producing guys, what's next sergei here. um, hmm, will our artist promotion strategy change for the guys from the first season? well, uh, to the end of the year. it's not only there 15 solo concerts it and uh. hmm, the performance is still on e, other shows already in russia are rotations. uh, in eight countries of the cis on the radio, uh, i'm probably without false modesty. i have statistics , i can say that if we take all the belarusian artists and make a sound rating, let's say on the radio, then the first 11

names are me, well, here. guaranteed it will be guys from the first season. this is all the more so because it rotates not only in belarus, they rotate a lot in russia estonia latvia tajikistan kazakhstan moldova nastya kravchenko was played in britain, uh. in general, how could i put it too. it would be to our credit that this year was some kind of belkovo productive. this is nastya kravchenko, this is marina baranovskaya and karina erofeeva received diplomas for new songs of the year. here, uh, last year. now viewers are watching the ups and downs of the show factor buy. uh, very soon we will know the name of the winner. e of this project did you plan to produce the finalists of the second season? well, in case of mutual desire. uh, i would definitely try

that with them. eh, one more time. that is, you already have someone in mind, as if from the guys, well, i'm with everyone. that's who else remained in the project. i am in touch with everyone. that is, i have already indicated that i have it, uh, and we have an idea to prepare for the final show, which will take place on january 27th. e is one of the numbers, er, the song that will be their debut songs, er, in their solo career. is there a tour planned for the finalists of the second season and when can we expect it? ah, well, we 'll try to hold it. uh, given the kind of mistakes we made, uh, when planning the first season tour. yes, we would like to spend it as far as it will be. uh, the desire of the audience to visit it. and we will definitely, uh, to some extent, conduct this tour

, but either in the form of summer festivals, or we will go through ticket concerts, because , in principle, uh, there is such an idea that perhaps a second season. e hmm looking already more viewers and uh people, as if they are already used to uh, look and are used to their faces and maybe. uh, every year it will be easier and easier to hold concerts. sergey, i'm listening. uh, somehow you talk about your wards and how much you gave out a fly away. but you yourself didn’t think about returning to the artists. oh, unfortunately, in a day, 24. and therefore i understand objectively that it’s just something, maybe i wanted sometime sometimes, but there sometime not, when i basically, uh speak. oh, very often i go on tour with ruslan and lev, but with my friend. that's for breaking down the program

so that he has time to drink water or change clothes there. and i go on stage and it’s very nice that many viewers still remember those songs that the artist performed for me, so to say that, well, they didn’t perform anywhere at all. i can’t sometimes still i go on stage. and it’s quite complete for me, and i don’t plan to resume my career, until i plan. e. i, as it were, realize all my own and creative ambitions through the success of my wards. i know that besides show business. do you have another passion. this is football. you play in the art-stars team, and you play at a very serious level. whose idea was it to assemble a team of stars, and in belarus the father of the founders of the art of the football movement is a singer albert that's who assembled

the team. oh, i'm afraid 20-30 years ago. what are the numbers back then i, uh, no matter how i was not an artist 30 years ago, but the team has long been and i, uh, brought me to the team. e, dmitry smolsky. hey singer. oh, and it's been over 20 years now. i enjoy playing there. and now i am one of the producers of the team there. here we have a big enough football sports life. we play in tournaments. we go to the world championships oh, tell me more about the world championship among artists, yes, the world cup among artists, as a rule, it takes place. e in russia there are 16 teams from all over the world. uh, these are necessarily artists and are allowed in each team, and up to three vete players

are over 40 years old, but who played there in the national teams of their countries, and as a rule, these are also stars. only already sports. and it's such an indescribable atmosphere when once every two every day we have a game and every day one of the teams gives national concerts, and you absorb the culture with pleasure. uh, let's call our football rivals. this is already a real football there brothers, which we can there on the football field, there we can argue and quarrel. but we already uh, meet at the championships. mira, we already follow each other, and on social networks we like releases, share, go to visit each other. and i think that if it turns out that way, fate will throw it away. here, i don't know to any country in the world, for sure u me. there will be friends artists who, with. i can meet with whom i can

discuss something, share something, or even there, well, implement some kind of creative project. and how often do you manage to get together to practice together before the tournament, in general. eh, we have everything set to a fairly serious level. we usually play at least once a week. ah, this is not training, as a rule, we have game training. these are games. ah. in minsk, amateur football leagues are quite developed, in one of such faces we play. and every sunday, as a rule. we have a game on the big field. we are going to play and have a great time, so the result is always secondary, because we meet and communicate. well, at the same time, for many years, it’s like the football skill of any artist who plays in our team, but grows incredibly, because he is always with us. and the coach, and

people with ionovich will train us now, with the champion of the soviet union, he trained us before him, and anatoly nikolaevich is a canoeist. it is too legendary uh, player coach. here i am, as if in my career i can have a football career, and i probably played with footballers in practice. with all the belarusian national team, with almost all the players, the legendary and not so football players of the russian national team of the ukrainian team, sergey, you are not only an artist, a producer , a football player, but also a wonderful husband and father, you have two children, a son, a daughter. they express their desire to also become artists and take dad as a producer. oh, this is such a question and the son and daughter, they grow very creatively. we have a very creative family. mom is also in the past.

uh, the soloist state of the folk music ensemble is holy. so we met on tour, and all my life creativity, well, in our life lives, and of course, our children. they are also very creative, they are engaged in film school and my daughter is also engaged in vocals. but how would you ask your daughter. you kind of want to become a professional, like a singer. in the future, i'll sort of choose a repertoire for myself there in advance to choose something. that's what she says, dad. why do i need it? i'll be the director of the cafe there or something something much more interesting than this i just sing, because i liked it right now. here, and the son of he is now more and more than 14 years old, very soon. 15 will be more and more interested in what i do. eh, ask some questions. why do i take a particular step. that's why i, uh, he hears some calls,

which i do some actions there. and he says, i would probably like to become a producer. where is it taught? well, well , i don't have an answer. i don't know where he teaches producers. it's just that i'm like, well, either there is, and you want to do it, surely there is somewhere, as it will be in the future. i don't know, if there will be, i will support my children with pleasure, but i will also support them in any other undertaking that they would like to start sergey our program is called the meaning of life for you. what is the meaning of life my meaning of life is like making those around my family happy and being happy. thanks a lot. this was the meaning of sergei minsky's life. i

tell my colleagues that it is very important for each of us who works. it is that we are not observers of history. yes, we are its participants, we invite you to talk openly about everything. and even more in show business. everything costs money, absolutely everything has a price and there are people who do it. and do not be shy about talking about this in your practice, cases when you happened to defend a person who committed some very serious crime, and which you did not like in the new releases of the project. say, do not be silent, the guests of the studio will tell about their professional path ambitious goals, and that. and repeat the mistakes twice we can try. we have a chance to lose, that is,

there are never such cases when you are 100% sure that you will win. well, this is such a high-quality product that, well, you really looked and you proudly stand with the belarusian flag, and you sing the anthem after that, and you came with this feeling that you are a belarusian and this one is also history. say, don't be silent, watch on belarus 24 tv channel we are going on an unforgettable journey through our country. homemade well and of course, the oldest city of belarus in the early twenties it was called belarusian odessa such. yes, in the question we will introduce you to the major interesting and most beautiful cities of belarus zamok. or rather, what was left of it is the brand of the city . there is no exact data on how the

ancient building looked in general, what was in each of the towers today, we will show the sights and share historical facts, the monument of the knight, in novogrudkerizonno sculpture, the city adorns the city gray-haired reminds not far from hotels gothic red brick water tower. it was built back in 1927. watch the program of the city of belarus on our tv channel.

in this issue, negotiations pledge to end the bloodshed of belarus spoke in new york at the meeting