be with belarus 24 tv channel and discover for yourself, belarus tatyana alekseevna what is fashion for you? well, in general, fashion for me is, let's say, a sense of style. it is probably peculiar to each his own, because you can run after fashion, but not always be in time and respond, but style is equal to fashion, it seems to me that this person, if fashion is associated with the goal, then this is an impeccable sense of fashion style and so it seems to me , when we say a person, a strong person, fashionable, we want it to be combined here. my

guest is often called the prefix super. she superprofessional supermanager super mom and super wife about the likes of her still talking selfie two self made woman today. my guest is the chairman of the white lekhrom concern tatyana lukina tatyana hello. hello well, first of all, for such an unexpected vice greeting and introductions, but actually and honorary and, uh, nice to say that this is how the world feels about me, although, in fact, i don’t really feel myself that way. well, we are very pleased to make you happy. e tatyana alekseevna i'm looking at you. i can't help but admire your energy optimism positive. it's in your life position never lose heart and never give up is it right or shall we say? uh, in general, this is my

essence of life. i don’t know, maybe it happened, my life in childhood, that there were quite a lot of problems. and i, in general , grew up in an ordinary family, and we lost dad early. i'm here, probably, this one, uh, let's say a moment in life, when just adolescence . i saw when my mother was left alone with the children and the load was also in part. her parents are definitely there. i knew for myself it is clear that in my life i must, uh, i will be able to work, it doesn’t matter. uh, as they say, where , how, to whom i will be married. well, the fact that i should have my own profession is that i will have to be able to provide for my family and be , uh, a full-fledged member of society, not only u consumers, but definitely creators. and a self-sufficient uh person is definitely, but i know your parents. uh, they worked all their lives at the polissya factory and with you. ah,

family dynasty. yes, indeed, my dad and mom worked all their lives by distribution were sent to the fields. uh, mom's a rater. dad is an electrician. danya worked at the enterprise all his life. and it so happened that i, in principle, never intended to be a light industry. i and, probably, from the class of the third, but dreamed and was the dream of my whole life to be an elementary primary school teacher. e. well, so who, again, life turned out and i graduated from school with silver medals , i had one b in mathematics. i didn't pass and waited for the exam. and so quite by chance it turns out that one of mine is there. eh, let's say neighbors on the landing. she has been working for eight years. e in beryozka's atelier as a fashion designer. and that's how i look at her. i think, in general, how interesting. that's fashion. i'm coming right here. and i say, uh, to my mother, you know, until he managed to enter, but now i have a new idea, maybe i should try to enter the minsk industrial technology college. uh,

designing modeling men's women's clothing, and your first job was a woodland factory, uh, you started, uh, with a clothing designer. do you remember your own the first product you designed. well , at least visually it can't be otherwise, but i remember that they were women's or men's jumpers. and of course, uh, early days at such a big enterprise. it was about 5,000 people. e work then. uh, a powerful factory in the outerwear factory is more than three and a half thousand. and when we and my patterns launched into mass production and it was. and then the party was more than a thousand. here are your first experiments in designing clothes, everything turned out right away, no a few and takaya at the first e, of course, the stage was very difficult and there were misunderstandings and mistakes and corrected and cried and everything was yes, and you also led the bad one. uh, the

polissya factory in a very difficult period for it. uh, big debts. there lack of raw material outages , how do you agree? i was scared. you probably know when i was appointed to act as general director. uh, and at that moment i was working as the director of a knitwear factory, not connected, say, with commercial and managerial activities. payment, of course, all these elements. and they told me, so you stay temporarily for the time being. eh, so from the concern, and then we will look for great advertising managers here in minsk, we will definitely replace you. a month has passed, two months have passed. i've been six months. and of course, uh, the most interesting thing about the situation was when i was appointed or, let's say , was appointed to act as general director at the same time we did not have a commercial director. well, it turned out that, well, it took us at the same time then.

uh, 2-3 people higher in the apical manager. so let's say. i made a decision. i will work on my own without a commercial director in order to understand and understand business processes. and when will i understand who is, who is who, how does it come in, who? what conditions does it offer? which of which clients what is it, who is more decent, who is skill? who's pushing here? uh, some kind of marginal income, who does not squeeze out when the process is working, then you can take any commercial one and you will already understand. uh, how it works, internal and external processes, and uh, how they say influence for more than 5 years, and it would seem that the life of the business is well established. family and suddenly, uh, an offer to move to minsk. did you think for a long time whether to accept this offer? well, you know by the time. i don’t know, there is a temporary temporary lagge,

how much did i think then? yes, i always try to match. here accepted. what could be the consequences and did not accept. what could be the consequences? uh, appreciating if not accepting to stay with everything that is life, it is actually in the fifth year already you could already, in principle, plan. you are a lot already made it. you have already studied your coordinate system. let's say you have studied your business not only in your own market. you already have a lot of fellow partners, and it's getting a little bit already fresh, that is, this drive is no longer here. yes, in principle, all the people who agree to such moments. well, such moments they are not so much consciously, but unconsciously into some kind of adventure. come on, let's try further. and what i can’t do next, here. it seems that there is more some other nature here, a human game and than common sense intuition. and you consulted with the family, of course, the spouse supported you. no, it's very difficult, then there was

a decision, although it was so twofold. take it yourself, well, of course. uh, it was very difficult. the husband was not immediately supportive. although he understood that i was like that, how can i say it somewhere. no right away. it won't go very well either. but it was difficult for the family. uh at the time, because we had lined up. as you say would you and work with me and he has a work business for about 2 years. i lived here in minsk and worked as a child. true junior. eh, i’ve arrived, that it’s still time, no matter how we were at work. children are my first priority, although the elders lived with me as an adult. well, there is. ah, he lives on his own. eh, husband. eh, thank you very much. eh, for the fact that a decision was made then, and now, literally a year and a half later, as we lived here, he himself also came to us. joined, although he threw all his treasure. it's crazy for this. i am grateful to him, because uh , i feel it too, i am absolutely convinced that a full-fledged person can be happy

, successful uh, calm uh, work or uh, do his job only when you have, happy family, very often women are the leader, it is very difficult to arrange a personal life. and basically. they meet their destiny at work, just as you had your destiny. i met at school. and we had such a long process. uh, when we met, i was still studying, probably in the tenth grade. my husband was engaged in rowing. he generally graduated from the institute of physical education and, uh, met. we are within the framework of the celebration within . uh, the holiday of ivan kupala he is an athlete. let's say an athlete. and i'm a tenth grade student who just happened this way in the summer rested. eh, with your grandmother, did you honestly have to choose in life between a family and work? well, i probably had to.

here’s even the example, uh, which, when they offered to go to work in minsk, is a vivid example , when it really was a complex and difficult decision and you had to choose, either calmly and more understandable and, uh, transparent life, or such a completely new plot . eh, let's say an unknown life. well, you see, as they say, the share of adventurism, i still have it, for sure. it was difficult and moreover the first. uh months in general, it was very difficult, because i lived alone and this is a completely new city. the new team and incomprehensible functions are completely different than at the factory at the factory. you come, you understand that you understand the functionality of your director, that you need to go to production. you understand your target tasks, and here is a completely different function and, of course, the first months were catastrophically difficult, yes, when you come home from work. no, and you're in this seme, of course,

there were even such moments, as if such a thing in general, what am i, what's going on? what what decision did i make in general, what will i do, that is, i had everything in this here, a complete collapse of some kind of life, i understand completely kalatsky, and so long ago the jokes that i often went to finnish come on friday to the minibus at eight or in 10:00 and you go to pinsk on this minibus and sit in the minibus after the position of general director. yes, you sit and think, my god. it's actually 4 hours before pinsk sunday back and you think, my god, how is it even, what's going on? what brought the world to its current stage of insanity together with experts, we are following the formation of new economic and political borders, the events of the merciless information war have almost taught us to divide the world into west, east,

zeroing out everything in common and focusing solely on differences, history should not be humiliated, because you are mired in modern cod to discuss relevant issues that concern society the most. and why are such seemingly large states of power economically so powerless. here is the truth, as you will have in our answer just more kindness more peacefulness more support. it is important for us that the cosmos develop for the benefit of the future. do not miss the new releases on the tv channel belarus 24 20 years ago there was no lavender in belarus, and we were the first to grow lavender on such a scale. what kind of people love their certificate? like me before. uh , i didn’t know a lot, i didn’t know that

there are amazing places in belarus where you can go. well, here's where you can go and be surprised by the project about us about belarusians on the tv channel belarus 204. in your life, what you regret would like to change. well, there are a few points. yes , i would not really like to advertise them. but there are, like every person, probably, there are moments and remorse, and some e in the form there may be its own impulsiveness of emotionality. uh, there are still moments that yes, but it is possible to change something. well , the fact that, perhaps, i still become wiser older with time, then certainly. eh, i build something, i fix something, because we are all people and, of course, experience and wisdom. it comes. e over the years, like gray hair.

how do your sons feel about the fact that their mother is a big boss. well, you know, uh, the elder is somehow so neutral, probably even somewhere. maybe he just saw how the way and the younger uh, began to regret lately, since we are now 17 years old, at 13-14 years old it was difficult. just this time, when we moved to minsk with him, it was very difficult, in general, to adapt to the big city and here the author. some kind of conquer, e he says, somehow you work so much, you are generally a victim systems. you somehow can she is generally like this from morning to night, uh, just be at work. you don’t eat at all, you don’t rest, but now it ’s all the same with age. he understands that nothing is achieved just like that, that nothing in life falls. just like that, but i liked that he showed care in his own way. now especially with age. here with his age. somewhere he already understands that i need it on sunday somewhere. maybe

take a break somewhere. eh, i work a lot and somewhere not so much about food, what to eat. okay well somewhere today did not work. this is also good. so let's eat something else. that is, such compassion, as it were, appears, yes, tatyana alekseevna, you have submission. 36,000 people you are a strict leader, well, yes, i am a strict leader, i am quite a leader in astrology, and in some moments quite an ultimatum. that is, i have, in principle, despite the whole character, there is some kind of sociability of responsiveness. e, there is everything a clear line of work. uh, there is a clear line when we are colleagues, friends, or rather, when we are colleagues, or when we subordinates and when we just talk on free topics. uh, if they are like friends, then at least how good, there are acquaintances of colleagues, but i went through, as i say, anti-crisis management measures. i understand that

in order to move at least a little, not like running, as the president says, but to move a little. this is only the most severe discipline, no matter how people like or dislike this term, this is a clear strict control, intermediate control. it's uh, that's inertia to be not you and relaxation not for a minute, otherwise we have such, uh, very tough competition in the market now, our friends, it seems, but nonetheless. they may be competitors tomorrow. and if we part a little bit, slow down and calm down, or it seems, as it seems, our dynamics have gone and the indicators are not bad. why don't we have a little rest here and on the laurels and eat on the lake, they will overtake everything. we must be in good shape, go run, climb forward and forward while studying at the academy of management , they issued a diploma on motivation in business. well and in in connection with this issue, you uh often brag about

your employees. you know? this is my big minus that i praise, uh, not often not well, if i already praise, then it is already deserved. uh, of course, i would like, maybe more praise in some moments. although, as i say, there are moments. this is for which i praise them and i'm proud and, uh, not only praise with words, but also uh, people receive some kind of one-time material bonuses. eh, they must understand that since you are here, once you are here , you have a positive result. eh, let one-time, so you are material and spiritual and morally should be a help. next question. i m-m noticed that you were asked it somehow. this is about whether it is true that you wear the clothes of belarusian enterprises, but the question is why i really wear, especially clothes, despite the fact that underwear and juicy hosiery are only

belarusian manufacturers. why do i understand that the price of design quality is, uh, belarusian manufacturers no matter what any belarusian products. uh, they are at times the price of the quality uh, i mean the price uh, cost and quality. uh, how much you bring it, uh, it's different from everyone. if you want to buy quality clothes in europe, these clothes will be very expensive. i just think that belarusian clothes are not what i directly praise there, they are different. we have wonderful ones. uh, brands and production sites for different tastes and for different wallets. today we have from medium-sized businesses of small businesses to large businesses that can offer both oversized and fashionable clothes, business clothes and sportswear, that is uh different and indeed. it is worn with pleasure and retains its appearance long days of the week months of wear, of course.

uh, as i say, there is some premium-class clothing out there, it may not be available, but i believe that for ordinary life belarusian electron is produced that all that, in principle, is needed is one moment, and the second moment i still . uh, at least maybe, but, nevertheless, it is connected with the economy. i am absolutely convinced. well, no matter how trite it may sound, but we all live in the same country in order to preserve this the multiplier effect of the country’s development, if we all support each other, and not just support , because it’s necessary, because it’s all temporary and this is all adequate, then the country will develop, so it seems to me that everything is obvious here. every week you inspect factories and your whole life. it's fashion related. i want to ask you, do you like to go shopping outside of work? you know, in general, i really liked

to go shopping, and shopping is probably such a thing. mm, before, probably even loved just walk around without even shopping. and it was like that 10-15 years ago, probably, there was even such a hobby, what to do . let's go and see in stores. what are you there, what is hanging what collections offers, of course with time and now. e , maybe i love, but if i go, i go only purely, if i already need something, unfortunately there is not enough time. just hang out take a walk and look at the collections. although it seems to me, uh, if i had the opportunity, i would probably walk more on it was tatyana alekseevna who walked the store. i know that you are actively running your social networks. this, i confess, is not very typical for an official. and what prompted you to start your instagram page, you know, probably, in order not so much even e. well, how

it is presented there, maybe now for life. if you paid attention to how much public state work is represented, this is just a great opportunity for a certain category of citizens, let's say, to show the essence of their life in general. what are you doing? what you do you visit something? hey, what topics do you talk about? what happens, including within the framework of, er, concern enterprises alekseevna you are constantly at work, you can even be called to work on a day off, but still, when there is free time. how do you prefer to relax? well, definitely. i love it very much when there is an opportunity to go home to pinsk, of course, especially in summer. yes, and in winter, in principle, we try to leave for the new year holidays or some significant holidays so that we can sit at home and go out on a wonderful thuja. bath there is still it to go outside. like today, yes, such a day. this is a wonderful e in minsk

. of course. this is me trying to switch. this is what i am studying, i am also reading additional books , additional courses, i am conducting some in marketing and e-commerce, financial and literacy. uh, well, in many areas and personnel management and psychology, because today , uh, you have to constantly be, uh, and read books. a lot of modern literature today suits, it doesn’t suit you to ours. there, let's say, uh realities are unrealistic, but from the beaten information, you can even choose exactly what you need, therefore, uh, rest - this is, as they say, or the shift works like that, as if switching to another. that also helps, by the way, because uh, if you don't keep your brain busy with something else. you will still think about work. and so you switched your brain and are already thinking about something, or a change of scenery is definitely good too, yes, that is, go out into the city to switch your attention to some object there, or culture is very, by the way, it’s great that you need

also note this. what we have in minsk you see , i have already begun to speak. here in minsk. although i used to speak in minsk, but now i already speak. we actually have a lot of cultural events and public events in minsk. eh, and that's why we don't get bored here. uh, then one lotto, the second mot of the union of a woman, then, along the lines of the concern, that is, some events are constantly taking place , including concerts, so somehow you can’t say that we miss tatyana alekseevna here, you are in excellent physical shape. is it good genetics or result of sports training. well, i don’t know, most likely genetics, and in principle, uh, it’s positive to somehow try to look at life in the gym. eh, there was a time somehow and here are a few in minsk. eh, here or last year somehow i went now it’s less successful. eh, well, nevertheless i understand that i have to walk. eh, we need to move and when it works out, when it doesn’t work out, but we try to follow ourselves from our television. if i don't ask

you about beauty secrets, what's in your must-have self-care diet? well you you know, first of all, again. uh, you understand already at some ten last there, which is certainly every evening, uh, necessary. eh, in general, facial care is definitely necessary. yes, that is, e is clean skin. this is a dream, it doesn’t always work out, of course, but at 10:30 at least you lay down and slept. uh, a completely different state of the skin of the body and eyes and attention and a rested person. this is a completely different person. wake up yesterday tomorrow. yes, this is important and in the end again let's talk a little about work. what are the achievements of your career? are you proud most of all you know probably one by one let's say. uh, from such, uh, balms for the soul, uh, i consider this for myself at one moment

, when in january, uh, the fifteenth year, uh , i was instructed, in general, to weigh the situation in the woodland, and it was precisely in uh. there were 2,664 people to decide whether we are going to the rehabilitation. and reorganization - this is the bankruptcy of the enterprise, yes, or we will fight for the team for the economy and we will stabilize the situation. and when e i weighed everything, and then the decision was made and reported, and we, of course, step by step e thanks to the team, who then again believed they rallied. eh, it was difficult , no one says that it was easy and the whole team. here, uh, let's say more than two thousandth team. they did everything. ah, tasks. although it was difficult and sometimes incomprehensible and were different. uh, let's say managerial decisions, but they have survived today since 2015. here is 2023 and this year

i am very pleased to hear that our enterprise was also listed on the city's board of honor. that is, uh, realizing that at that time you did your best to save the team, to save the business venture, uh, fixed assets processes. well, it seems to me, uh, it's worth a lot. indeed, this is worthy of alekseevna, our program is called the meaning of life, what is the meaning of life for you, you want to be, in life it is to create a creator, e, since i had such a more fate, light industry, it means to create in this industry. uh, at every enterprise in every team. eh, the creator to organize so that there is a positive so that through the reorganization of development the times are not simple, but nonetheless those times give us opportunities, so we still want to. uh, remember to stay and

develop. it is here in the role of some kind of creator of some kind of engine, so that there is development. i really want to be a person , there is such a category, of course, and a family. e is very important, but that's it, the principle of creation e is not, philistine approach. uh, of course, i want this to be the main semantic load tatyana alekseevna i want to read you literally two lines from a poem by robert rozhdestvensky a beautiful woman is profession, and everything else is amateurishness, so i wish you the beauty of cheerfulness , health, smiles, the fulfillment of your desire. thanks a lot. thanks a lot. this was the meaning of tatyana's life in depth. belarus

is an amazing country with many interesting places and a unique atmosphere, it is not only a rich region. the story is also about people who sincerely love the earth on which they live and the business they are engaged in, we invite you to go on a full-fledged tour of our country together. this city to visit interesting locations the building of the former treasury. after the revolution , the filmmaker was located here . plastovsky found a cross for euphrosyne of polotsk to see unique cultural objects and sights.

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. the team of the green news agency starts the information day with you elizaveta lakotka. good morning, and in this issue, receiving a certificate and saying goodbye to school graduation parties. centralized testing will be held across the country today. behind bars 400 years in prison threatens the ex-president donald trump among the charges of criminal conspiracy and possession of classified documents.