what a yuletide pestilence, the righteous justice of our people, their sunny days, the bright forces of the yuletide and the mighty events of our city and the peaceful world.

this is my family, for so many years here, my soul and heart have been given to this enterprise, and we have new goals, new tasks at work for the company, for the team, we try to do good quality, but you enjoy your work, our products are the best, a philosopher and a pedant, in whose character they coexist. the dignity of the glorious past and the creative audacity of the present, he precise and binding, it is unique, the only one in belarus, the minsk watch factory. we are making a very amazing and rare product - not only in tseran, but in principle in the region, because not many companies that make watches directly do production, and this is one, two, we preserve traditions, this is also quite the same , one might say,

prefabricated multi-story industrial buildings, when i came as a young fifteen-year-old girl to the school of the watch factory, we were brought into the assembly production, where there were about 3,000 people, when you walk into the faye, you are blinded by the whiteness, people sat in white coats, in white caps, so that their hair would not interfere with their work, so that no lint or dust would get into their watches, just...

zarya watches, the smallest and most elegant from those produced in the soviet union, created according to the drawings of the penza watch factory. our workers have also been working for quite a long time, there is also a woman who has already been working for 50 years, they already have work experience, they have all this, we value them, we value them very much , it’s better to work at a factory - it’s a big responsibility, such it's a nice responsibility, when we release something, it's a big load and needs to be held.

brand, so we are in a responsible and fighting mood. over almost seven decades of existence, the plant has produced many watch models, many of them have received recognition far abroad, and some have been awarded gold medals at various specialized international exhibitions. i am proud that once in the 2000s i set myself a task, and i completed it, to make a watch with one hand. we're all somehow used to it to see only two hands on a clock, three , five hands, yes, i asked myself the question, why not one, this, of course, is not a very new idea, also, you probably know that back in the middle ages there was only one on the tower clock arrow, and not two, not three, not five, well, this idea seemed interesting to me, and we brought it to life, this idea, it was born a very long time ago. but the very essence

had to be captured and introduced into our mechanism, because this idea was implemented precisely on our mechanism, on our mechanism 1801, which... we manufacture ourselves and are proud of it, i would also like to dwell on one more watch model, which also very much touches the potential consumer ’s soul, this is a watch that runs in the opposite direction, at the same time it also allows you to take readings correct, even if they go in the opposite direction, you will still take readings in hours, in minutes and seconds it will be correct. watchmaker is not an easy profession; to become, figuratively speaking, a high-class time lord you must have... this must be done on a laser matrix engraver, so that they can then be transferred to the dials, engrave the covers, that is , make drawings on the covers too, and weld

the legs for the dials; the clock handles must have, first of all, perseverance, one hundred percent vision, well, in order to work with small details. what you have designed , you need to check it yourself at the workbench, and here not only the head, but also the hands come into play, this is fine motor skills in the hands, coupled with perseverance and phlegmatism, even to some extent, and will give a good result, and you will be a numbers guy. people who can get choked up. i tried to be not a naturalist and did not speak out on any philosophical topic, creating these works in my monumental world, i

wanted to talk with people who would look at their equals, people who love their own right. when i thought about where to create paintings from coins. previously, criminal cases were opened against their comrades from poland and lithuania, although these countries participated in disturbing the peace in the countries of the middle east and did not allow refugees into their countries. they're in a hurry, maybe it's something else. the confrontation

between the west and russia, which began during the cold war, has received an unexpected continuation in our days. in their attempt not to be like the russians. representatives of the so-called civilized world have reached a new level, now it’s not enough for them that they have democracy, a counterbalance to slavic values, family and marriage, they came up with european ones, they demand compliance with new norms, in case of disobedience, removal of children, the west has come to the point that it destroys itself from the inside, the author's project of ksenia lebedeva is another, watch the new episode on the belarus24 tv channel.

high professionalism, experience, continuity of generations and the maximum level of responsibility of everyone, this is what a watch product allows. testers can only check 10 pieces, because we spend a certain stage in the chambers for hours, each has their own job. the plant develops its own movements, quartz, mechanical, including self-winding ones; japanese and swiss movements are also used.

quality is a must, if you give yourself some slack, client he will definitely see it and just won’t buy it. periodic testing of all types of products is carried out here. to my right is a climate chamber that can withstand temperatures from -60 to +100° heat, the watch is tested at temperatures from 0 to 40. here we have a rain chamber, here we test the watch for water resistance, now i will show you how this happens, the body is hung on a special device, then the chamber is closed, and we supply water that simulates rain splashes, like this... there is a test for the water resistance of the external design, the case is

there for 10 minutes, after that the camera is turned off and it is checked that there is no water inside, so the case passed the test, the moscow watch expo took place, we went to this exhibition, all sorts of manufacturers exhibited there russian and just dealers who sell. well , we talked a lot with our colleagues, after talking i became convinced that, in principle, in that post-soviet space, in this large soviet hour-producing industry, there were literally two or three enterprises that produce watches, including here in belarus, another one in st. petersburg in chelyabinsk, where we make watches completely from scratch, to preserve what was lost, unfortunately, there were the hard nineties there , this is a great success, a lot of work , thoughtful creative ideas with enviable frequency are transformed into

an original product, which is widely discussed by experts and consumers, and this is a competent modern way to make a loud statement about yourself and increase sales. this is the collective mind, our after all, in addition to the kasudov department, there is also a design department, here it is very important that, uh, if the designer has some idea in his head, it is embodied. life by providing this information to the consumer, as if yes, here the designer plays a very important role, how he will present this idea, will it be interesting to potential consumers, that is, such a collection is called masa, we simply announce that throughout country, anyone who draws and comes up with a story will draw a beautiful, current design that we it will seem. worthwhile, we are ready to produce these watches, for 3 years we have been releasing collections not

under the production and designers of the watch factory, but just ordinary people, these can be designers or non-designers, this year we made alarm clocks, these were children, ordinary children , who drew by hand whatever they wanted and we thought it was very cool, for the day, so we released alarm clocks for the children with their drawings, we have such a wonderful collection, it’s called special. in which we talk about belarusians who are famous all over the world, a collection that is popular with both young people and the adult generation, we release every year a limited collection dedicated to the belarusian language day, in which we talk about this or that belarusian poet, it’s easier to work for someone specific audience, well, there are young people there, we all understand who they are, what they are, how many there are, and we work with them, but we are not looking for easy ways, so we work with everyone. today the company has about 700

collections, these are like limited collections, which will be released, well, once, and new collections that will be supplemented with our current main one, for example, next year is our seventieth anniversary, so i have

a watch on my workbench, which also looks somewhat unusual, there are no hands on the dial in general, that is, we have come to the conclusion that two hands are superfluous and one, it seems, is also superfluous, and readings in hours and minutes can be taken using disks, i can demonstrate this example of a clock, this is our future, our new developments. in 2012 year, the minsk watch factory opened a new store, it... became the first in a network of similar stores, today there are 12 branded stores in belarus, and there is also an online store with international delivery, i would like to develop, open my own stores there not only in belarus , for example, to open in a store in switzerland, to open in a store in, i don’t know, new york, this is some kind of distant dream, which

is interesting, which warms. a watch is a universal tool, a watch is an organization tool. this is production synchronization, to a certain extent, the organization of life, and for many it is also an image accessory, and in order for the watch to show accurate time, and simply please the eye, it needs regular inspection. a watch, like any other mechanism, it is clear that over time it loses some of its properties, the watch must be clean, lubricated, and adjusted. well , over time, the oil can also either thicken or dry out due to temperature changes, as in any other mechanism, like in a car, for example, we recommend, especially mechanical watches, once every three to four years , contact service centers, either ours at the factory, or the service centers

listed on our website, they will provide qualified assistance. disassemble the watch , wash it, lubricate it with new oil , adjust it, this is the necessary minimum, which is very important for a mechanical watch, clearly, accurately, harmoniously, responsibly, in general, the company’s team works like the best watch mechanism, we are confident here that keep up with the times, watches should only be produced with the sign the quality we make is a really good watch, i really like this work. for what? well this is my life. of course, i work great in this friendly team of ours, a big family, my life’s work.

the tsar, the boyars, the veche, this has been the traditional form of government for us for centuries, this is the base, and to it we can and should add a superstructure from what are called democratic institutions, this includes the election of a leader, that is, the president, and elections. parliament and national referendum. it is important for me that you evaluate not the form about tsar, but the essence of what i’m saying is: when we , by strengthening the supreme national assembly, return the historical veche to the control system, it does not contradict a strong leader, but complements the system. what is the difference between a politician and a statesman ? a politician thinks about future elections, and a statesman thinks about future

generations. we can do something to help the world find peace only if we ourselves have order at home, because...

you are watching the news, tatyana nekrasova is in the studio, good afternoon!