>> you're watching qvc. up next, the donald j. trump collection. mr. trump: i brought some things up. -- it's a private water company and i supply the water for all my places. it is very good. trump steaks. where are the steaks? he said, the stake company. we have trump steaks. if you want one, we will charge you about $50 a steak. [laughter] no, i'm only kidding. we have trump magazine. let me see the magazine. [laughter] ♪

[applause] >> he said, trump magazine is out. i said, it is? i thought i read 12 days ago. this is called the jewel of palm beach. i have had it for many years. the magazine is great. if anybody wants one, take one. my club champion. you see the wine, because he mentioned trump vodka. it is the largest winery on the east coast. i own it 100%, we make the finest wine, a good a wine as you can get anywhere else. you have the water, the steaks, the wines and all of that. that's it. [applause] and i want to thank my friend paul o'neill. that is a big deal. ♪ john: the sun is shining, cocktails flowing, candidates debating.

it is spring break 2016. we are here on the campus of miami-dade college. a bunch of folks sucking on beer bongs, or other kind of bongs. we go to the polls on tuesday. tonight, hillary clinton and bernie sanders will debate once again in the wake of bernie sanders victory in michigan last night. a hastily convened press conference late last night, even sanders himself seemed a little taken aback by the outcome. in an interview today on msnbc, he was riding high up on his horse. sen. sanders: virtually every national poll, and almost all of the statewide polls, that have bernie sanders against the donald trump, we do better, and in some cases, much better than hillary clinton does against donald trump. just coming from michigan. john: that is bernie sanders. he sounded pretty good after his michigan victory. how, how, how on earth did sanders pull this off?

mark: his economic message is going to find as good of a reaction there as anything. particularly trade is an issue that has more residents in michigan than any other state. they don't like nafta, the clinton view of trade, even with hillary clinton's shift, and the combination of his effort, advertising, and support from people who think trade is bad for u.s. jobs allowed him to take a huge comeback win. a return from some reporters i from the dead. john: i want to put up some graphics to show what democratic breakdown of the vote. take a look at the first breakdown between white and black voters, how they each did with whites and blacks. sanders beat clinton, 66% to 42% with white voters. importantly in the black vote, sanders gets 28% in michigan. way more than he has gotten with african-americans in the country

so far. you look at white women and black women, clinton is dominating with black women. with white women, which it should be at the heart of hillary clinton's constituency, bernie sanders beats her 51%-40 7%. that is a potent combination. mark: much higher percentage of the african-american vote, and played on the economic theme, which cuts across demographics like a state like michigan. it suggests that win, if he can keep it up, is not a fluke. the clintons came in late to stop him, but when the clintons say he won because he targeted the state, i'm not sure that is an effective pieces been. -- an effective piece of spin. john: the sanders campaign is saying clinton is a regional candidate. she can win in the south, but she can't win outside the south.

sanders has won a bunch of congresses -- caucuses in the plains, new hampshire. when the state -- as of right now, there is no clear reputation until clinton wins something in that area. mark: even with that big win in the wolverine state hillary , clinton's margin of victory in mississippi gave her the biggest delegate haul. -- bigger delegate haul. he still has a lot of ground to make up. next tuesday, five states voting on march 15. as of now, polling suggests that clinton has a big lead and all of them, including here in florida, 62% to 32% over bernie sanders. a few more coming down the road, where is sanders likely to win, if he can win next to keep his momentum going? john: i would think that sanders is trying to run the same playbook as michigan and ohio.

he could be very competitive there. the other states, not so much. not as competitive. the interesting thing is you look further down the calendar, you look at what happens on march 22, a couple of caucuses, arizona primary. you have idaho and utah. march 26, three caucuses. april 5, a wyoming caucus, and a wisconsin primary. sanders is competitive in all those. next tuesday could be a rough day for him. but after that, he has a pretty favorable calendar heading into the rest of april. mark: without winner take all, it is hard for him to catch up. if he does decently and gets that favorable ground and can get some more victories, if he can win states after next tuesday, she will have to stop saying that he has to get out of the race. he won that state because he targeted there, or it's all

white, or the issues were good for him. last night did not put him on to the path of competitiveness, but it kept him alive. it gives him an argument to keep the momentum up. john: he's got the money. the question is, why are you sticking around? are you sticking around to be the spoiler? are you going to ruin the democratic party;s chances? he's looking down the calendar and say i can have a whole bunch of wins that would justify me going on. mark: it could flip superdelegates. that is what he has to count on. some that are publicly for clinton saying hey, sanders won bmy state. and there is the looming investigations. john: there are all of those things. tonight's debate is sponsored by univision. and the washington post, moderated by jorge ramos. it will be the eighth time that clinton and sanders have faced off on a debate stage. when they met last weekend in flint, the debate with substantive with both candidates were sharply elbowing each other and in some cases whacking each

other upside the head. how will the upstate last night affect the tone and tenor of tonight's tete-a-tete? goes back to talking about the -- mark: i would like to see if she goes back to talking about the republicans. two, i want to see if her confidence is at all shaken. on his side, i'm watching to see if he is taken aback by -- that he can't interrupt her or be confrontational, or whether he thinks that is ridiculous and can be aggressive. also, what issues he emphasizes. in michigan it was clear trade was an issue. trade is seen as a more positive thing here. what does he emphasize? john: although he is spending a full day in florida, think that florida is given up for them. he will stay on the trade message. she was playing the auto industry card and it did not seem to work for her.

i can't understand that at all. sanders thinks that they have a bunch of states a way to get traction with her. i think he's going to those hard and hard again. mark: he's here because there are a lot of delegates here. gst keep things close until he gets more fertile ground later down the road. all right, when we come back, what donald trump was selling at that remarkable press conference in florida last night after this. ♪

>> i'm going to do this in about two seconds. republican turnout, yankees, south carolina, new hampshire, paul ryan, democrats, new york, new jersey, chris christie, mara lago, the winery, trump magazine, trump university, trump airlines, survival, charlottesville, virginia, lindsey graham, megyn kelly, little marco, love championships, donald trump, merry christmas. mark: the speed version of donald trump talking about a lot of different things, a lot of nouns in florida last night during his press conference in the city of jupiter. it really did feel like the event was taking place on another planet. trump covered a lot of ground to promote his business products. he welcomed retired yankee paul

o'neill in his endorsement. he talked about his enemies. in other words, a trump classic. a decisive win further public in front runner last night, along with the victory in hawaii. taken altogether, both the momentum and message from last night what did mr. trump , achieve? john: he accomplished a lot the beyond the comedic element of the press conference. he won three of four states convincingly. he shut down the narrative that he was losing. he got delegates and set him self up to maybe into the race. amid all of that comedy in the press conference he also , extended olive branches, talking in measured ways. he said marco rubio and i have a pretty good relationship. he also said marco rubio should get out of the race. but a lot was tonal that went back to the confident trump, putting aside the comedy elements. i think it was a big night for him on every level. mark: what he subconsciously started with is i want

republicans to control congress. if donald trump wraps this up next week and he is the nominee, what he needs to do is unite the republican party as quickly as possible. he needs more chris christie's and fewer mitt romney's. if hillary clinton is fighting with bernie sanders for weeks or trump can unify the party after next tuesday, it will be a huge development for him. that kind of rhetoric will help. john: he can defeat the anti-trump forces by winning at the ballot box. he can shut them up and shut them down, but if mitch mcconnell and paul ryan decide he is so bad for the ballot republicans that they need to campaign against him, that is that for donald trump. they can erode his chances of winning if they undercut him in that way. mark: it will be fascinating. if people go to paul ryan and mitch mcconnell-- reporters say to them, who you are supporting? are they going to say, still don't know?

if he can get that done and they skillful way, not alienate supporters by taking the establishment endorsements but , having the party unified coming huge. john: he has to make it easy for them to come to him. mark: he did that last night. john: given what donald j trump, billionaire, accomplished last night, what is the most plausible scenario for the stop-trump movement to actually, you know, stop trump? mark: they have to tone down what they are going after him on. every day our inboxes are filled with different e-mails, something he said, trump university. they still don't have a unified frame. while they are spending money and did some experimentation, they need a way to prove that contributions will lead to hurting trump. they had not done that yet very effectively. i will say that it obviously starts with john kasich winning ohio, marco rubio or ted cruz in florida, and they have to keep

his delegate levels down. they have to make it plausible that he is not on a glide path to majority. john: it is possible to keep the stop trump movement going if john kasich wins ohio and someone else wins one of the other states. it will be on life support, but it's possible to keep it going. somehow marco rubio pulling off an incredible lazarus thing in florida would be a really big deal and mess up trump's plans. the one message i agree with is the amount of money that is spent on anti-trump advertising is meaningless if there is not a message that resonates. candidates picking it up and driving it. where is the polling that is in forming this advertising? it is like ad firms gone wild no polling or research underneath it.

mark: marco rubio has gone from the anti-trump comic now largely to his message, which is not breaking through. the days of his events being covered live are past. which leads me to the most plausible stop trump movement, potentially john kasich in marco rubio losing their states and ted cruz getting him one-on-one. if you look at public polling, ted cruz beats donald trump head to head, and maybe that would not happen when it came to reality, but there is not one poll i have seen that shows donald trump beats ted cruz head-to-head. that may be the movement's best thing. john: you look down the calendar, there are a few places you can imagine ted cruz winning, but then wisconsin, new york, connecticut, delaware, maryland, pennsylvania, rhode island those places are not ted , cruz country. mark: you saw that carly fiorina endorsed ted cruz. you will see people go to ted cruz. we have lindsey graham save maybe.

ted cruz has a chance to consolidate the party behind him. it may be a longshot, but it is the most likely. john: there was reporting today that marco rubio and his team are holding conversations internally about whether he should get out of this race before florida votes on tuesday. the campaign continues to adamantly and vehemently deny there is anything to those reports. that is not stopped donors and strategist from speculating on the subject. according to a new poll donald , trump leads in florida with 45%. about what he had in the poll last month. marco rubio way back at 22%, down six points from last month. ted cruz at 18%. if marco rubio, if, this is a big if, if marco rubio decides he can't go on and does not want to face getting bludgeoned and his home state in drops out before tuesday, what then? mark: unless marco rubio has a

spurt here and does well in the debate tomorrow night, puts on television advertising and comes back, i believe that if he got out, ted cruz would have a better chance of stopping donald trump one-on-one with john kasich not being a factor. john: you don't think cruz can win the state? mark: i think ted cruz has a better chance of stopping donald trump in the state than marco rubio does. john: i imagine the marco rubio vote goes to john kasich. i cannot imagine-- as hobbled as rubio, he is a better chance of beating donald trump here dan ted cruz ever will. mark: if marco rubio got out tomorrow, ted cruz would have a couple of days to try to take donald trump out. this is a closed primary, republicans only fox oriented older electorate. i believe ted cruz has a chance. even if he does not get to 45% when the state. cruz has a better chance to get to a number that could be

at donald trump than marco rubio does now. john: how many republicans are sitting around thinking, i wish jeb bush was still in the race. alone time -- a long time. i bet there are a lot of establishment republicans in florida thinking, boy, we would have been better off with the jeb bush. he could have fought the battle with trump better than markup has. mark: up next, sunshine state reporter talks about of the big fight in florida and the gop. we will be right back. ♪

john: joining us now, patty. thank you for joining us. a lot of news today around jeb bush, what he might or might not be doing. what do you know about that? >> it seemed like donald trump was the only one who didn't call and say i want to chat. i guess no one really expected a kumbaya moment between donald trump and jeb bush. john: these are taking place when? >> tomorrow before the debate. john: are they in sequence? >> it something they are individual meetings. mark: kind of like the "the bachelor". [laughter] endorsements matter because they have a political following, or would jeb bush's endorsement mean a lot or affect the outcome of the primary? >> i am not sure it would, especially this late. so many people have voted in

florida already. he voted for himself early on, i guess. i do not have a chance to ask him. i'm not sure it would be that much news if he endorsed marco rubio. if he were to endorse ted cruz or john kasich, the headlines would be bigger. john: could you explain to a viewer who does not live in florida the how we can be that marco rubio seems to be in the position he is in the state. we understand donald trump's popular here because he is popular everywhere. what has happened to marco rubio's standing in the state. >> he divided the support with jeb bush early on and no one was able to consolidate florida. jeb bush cut out late and no one knew how marco rubio was going to do. it's not like this long-standing legacy that he has. some people said we voted for him in 2010 for senate and we felt he let us down, that he didn't push the tea party platform, so they don't feel any

love towards him. mark: new hampshire, and a lot of states, you have chamber of commerce type republicans saying this is a disaster that donald trump would win our state. it is a closed primary, but there are also moderate and centrist republicans, what about how those people feel about their choices and the prospect of donald trump being the winner? >> a lot of people in miami are still marco rubio fans. they are sticking with him through the end. they feel he is a more moderate voice. they are not familiar with john kasich. he has not campaigned here at all. he is not even on the radar, really. i have spoken to john kasich fans, but they plan to vote for marco rubio because they don't think john kasich has a shot. mark: does donald trump have a following? >> no, he doesn't/ he has a couple of lawmakers to back him. tallahassee was jeb bush country, and now it's mostly marco rubio country. john: this is a subject of

fierce debate between me and mark, what would happen whether marco rubio were to get out of this race. is there a sense that ted cruz could be a viable florida candidate facing off against donald trump? >> i still think that would go to donald trump. i have no indication that marco rubio is going to get out. ted cruz is making a late play in the state. there is a chance he could consolidate people, but florida likes celebrity and donald trump , is one. he is a part-time florida guy. everybody knows his name. he has golf courses, hotels, condos, some that did not do so well. they know him here. mark: do you like his water and steaks? >> i wasn't there? how did i miss the wine and water? mark: in the end, if donald trump wins this primary and becomes the republican nominee, what is your sense of how he would do in a general election? his style is somewhat like rick scott, but republicans have not done well here in general elections. is donald trump a strong general election candidate?

>> i think he could put up a good fight. i'm not sure he could win. we have learnt not to make too many predictions. the rick scott parallel is interesting, because rick scott has never won in the general election because he knows it is a tough time. the support from the governor would help the party's candidate, but in a year like this? john: patricia, patty, either one, thank you for coming. up next, hillary clinton's miami moment. we talk to her national director about the debate tonight in just a minute. if you are watching us on washington dc, you can't listen to us on bloomberg 99.1 fm. we will be right back. ♪

mark: the final hours before tonight's big debate here in miami. we are bringing in hillary clinton's national political director.

thanks for coming back. >> thank you for having me here. mark: complete this sentence -- hillary clinton lost the michigan primary because "blank". amanda: it with a close race, always going to be a close race. and we have to do our job to earn every single vote. mark: i will ask you again. she lost because "blank." amanda: i don't have an answer for you. we are still digesting information. mark: any early guesses? amanda: have to get out there and invest. make sure we are talking about jobs earlier, making sure people know exactly where we are on manufacturing jobs. we came into that on friday to give a pro-jobs message. maybe we could have done it a few days earlier. mark: is it possible that there is some skepticism, at least in that state, regarding who is a bigger opponent of international trade deals, bernie sanders versus hillary clinton, given her mixed history and his pretty consistent history.

amanda: i think she made that point in debate, where you heard her say wait a second, there are , trade deals i have voted against. cafta. and now against tpp. and we talked about her pro-jobs message. you'll hear from that on both sides of that going. that is an important aspect into the next stage. john: let me ask you two demographic questions that stood out in the exit polls. heidi explained losing white women to bernie sanders if your hillary clinton? amanda: i think we have to talk to them about how many jobs we will create. we're going to do that. i think, in general, that is a midwest message. we have not hit that as hard as we could. we will talk more about that. in light of the breaking barriers message, we have the talk about jobs and what her jobs plan is. when you compare the two, there is a difference. she really does think through innovation and the foundation of our economy. we are going to talk more about

that. john: in south carolina, she won 90 something percent of the african-american vote and has won much of it throughout the south. last night, bernie sanders won one third of the black vote in michigan. what accounts for that disparity, and how worrying is that to you do you had to a lot of states that look like michigan than south carolina? amanda: we have to make sure everyone knows a primary is happening. in 2008, michigan played a different role. we have to make sure we are talking about get out to vote but also the importance of jobs in every community. you are going to hear that. what we saw in michigan is how disappointed people are about the manufacturing industry. they really need a president who is going to bring those jobs back. we are going to make sure that we are allowed and clear about that piece of it. john: going back to mark's first question it sounds like you weren't in the state enough and there was something a failure of messaging? amanda: no, i think we have to talk more about her jobs plan.

we did that on friday, and i think you will start to see more of that. i think it is important we have the plan out there and keep pushing on that. mark: given senator sanders' victory and all the money he had and the upcoming states, do you assume this will be a competitive contest of the spring? amanda: yes. in we have talked about that before, right? mark: and maybe through the convention? amanda: yes. mark: donald trump could win his nomination fight on wednesday. if he won all five, do you think you will be the defect oh nominee? da: i think there are many that are engaged on the republican side. mark: so you think the race will continue? i know it is not your party-- [laughter] he wins all five, including the two winner-take-all states, you think they stay in the race? i think you see kasich stay in the race, cruz stay in the race. amanda: i will back up. again, this is a republican party. mark: i will that you a shake

shack burger that if he wins their home states they get out. amanda: cruz? mark: he won his home state. john: he is the bernie sanders of the republican party. [laughter] mark: is senator sanders running as good or a better campaign as you? better than him? amanda: id o. when you look at what our coalition looks like and how we're bringing the democratic party together, we are going to continue to expand on that in different demographics, including the young vote. including making sure that women stay on board. when you look at the coalition of the democratic party and size that up against what is going on on the republican side, i think your path to victory is making sure we have a bigger tent. that is what the democratic party is all about. john: one thing that i'm still struck by, a went to two sanders events where 10,000 peop showed up. in respect to hillary clinton,

knows more than she sees in a week. what accounts for -- even as the media is telling democratic voters that the delegate lead is insurmountable, why does bernie sanders continue to inspire that passion well hillary clinton does not based on crowd size? amanda: we're going to make sure we are going to some of the same places, like universities and colleges, where there are a lot of people. i cannot account for what he is doing. what we are doing is we are getting our message out there. it is important that we are talking about what is she going to do to make sure people have good paying jobs. particularly, younger voters, we have to talk about not just jobs but college affordability. mark: has bernie sanders historically been a friend and ally to the u.s. auto industry? amanda: i think there is a truth. i worked for the senator for michigan for a long time. there is a truth that, at that

moment, when you had to take a hard look to save the auto industry, he wasn't there at the key moment. i think there is something to be said for that. mark: amanda renteria, thank you very much. always delighted to have you on. up next, our reporter roulette. noticed from the chronic -- from the democratic campaign trail after this word from our sponsors. ♪

♪ john: here with us now in miami are two great journalists. our bernie sanders reporter rick john and our hillary clinton

reporter jennifer epstein. last night, i think many people were surprised about the outcome in michigan. i want to ask you about the sequence. how surprised was the clinton campaign and how surprised was the sanders campaign? jennifer: i think the clinton campaign thought it was going to be tight but they were pretty confident even at 8:00 p.m. last night that she was going to win and it would be narrow. they were pointing to some of their own cautionary stuff the past couple of weeks saying michigan could be tight. i think people really didn't believe it and it was only actually seeing those results when the race was finally called after midnight that it finally clicked for everybody that she had lost. john: bernie sanders has come down here and ended up doing a press conference in front of a brown wall. it was the last thing like a victory party. talk about what that was like.

arit: it was very hastily put together. they thought it would be close, but maybe there is a chance they could do well, but not to the point they could be prepared. i think bernie sanders was ready to just go to sleep and call it a night. [laughter] mark: he did a statement and an uncharacteristically didn't take questions. i gather he has been a little annoyed from what i can tell from afar, of all the questions of when he is dropping out of the race. what is the posture going forward? can he go back to asking questions and not be asked that after winning one state? arit: i think yesterday, at that point, he does know that he had won. i think he didn't want to answer questions and say he did well in and find out he lost by one or two points. i think that going forward, he doesn't like questions about, if you lose the state does that

mean it is over? he gets very annoyed. like, "can you ask me a real question?" he is more open to taking questions about which states they think they can do well in. the surprise when will give them a new lease on life, basically. jennifer: that is totally true. i wish my candidate took questions whenever she was winning or tying or whatever. i think that the clinton team is now being very cautious about some of the contests we have next week. i think they are confident about florida. she is leading to-one in public polling. it is a close democratic primary. they are worried about ohio, illinois, missouri. these are places that are similar to michigan that it may be tighter. even though the public poll say 20 points or whatever, it may not happen. mark: does this mean that hillary clinton is worried about losing her home state? jennifer: which home state? john: i think she was born in illinois.

jennifer: she was. 2008,mean she lost it in not to offend you too much-- [laughter] mark: i will ask you about money. your candidate keeps raising money on the web. is she going to fundraisers these days? or is there no time for that? jennifer: for the past week or two, she hasn't been going to fundraisers. she did a big party about a week ago in new york with elton john and katy perry. she has nothing on her schedule this week. mark: are they in danger, if this thing is protracted, of her not having anywhere near the same amount of money as bernie sanders? jennifer: it is possible, but her burn rate has been way lower than his the past few months. becausesaying something they are still spending a german amount of money. she is getting better though, they say. they are saying that she is drawing more grassroots donors

and that she is getting more and these smaller contributions, but that average has gone down a bit and that she is now over 900,000 contributors. that is still way behind sanders with however million. arit: even since last night, they had sent out a fundraising e-mail saying they already had 100,000 donations just in michigan. mark: wow. [laughter] arit: their best fundraising night was when they won new hampshire. the next one was the last day of february, when they won $3 million to $6 million in one day. i don't think even the supporters were expecting that. i think the money is going to keep flowing in. john: do you think look at march 15 that there are some ominous states that they are probably not going to do well? what do you think their view is of what they have to accomplish next tuesday to not lose this momentum they got from winning the surprise victory last night? arit: i think they need to do

well in missouri, ohio and illinois. even then, i think what michigan proved is that even when the media says there is no hope, the polls say there is no hope, that he can still pull through. even if he doesn't do well on march 15, later in april with wisconsin, they think those states look good for them. they are going to keep going. jennifer: just to be a little bit of a devil's advocate, if we go back to the delegate piece of ins, she is leading 2-to-1 florida. that is the most delegate rich, 200 delegates next week. that is a point where she is going to net even more, taking the lead of 200 pluj delegates ints 300 plus delegates. the western states, none of them will be a blowout for sanders. that is what he needs to have a really huge win and a big state. that is unlikely to happen.

mark: we can never say it enough, the delegate math is in her favor and it will be hard for him unless he gets some superdelegates. i want to ask you about a personality thing w.hat do you -- what do you think the state of relations between the two of them are? is the real tension, real animosity, or just the heat of the moment? and when one of them wins they , will go back to being, as she said the other night, allies? jennifer: i think she is someone she wants to be allies with anyone she can be. does she like and respect him now or is annoyed with him? i think she is frustrated with him. mark: with him, or what is going on? jennifer: i think what is going on with the electorate. she sees what is happening on the republican side. she sees that she is such a qualified candidate for the democratic nomination and she still can't close it. is not so much about him. i think that some of the

finger-pointing and the be quiet kind of things, those there may be getting under her skin a little bit. mark: we have got to go. is bernie sanders getting annoyed with hillary clinton? arit: he is getting a little bit condescending on stage. john: you are both fantastic, i love you both. up next, the key states of this union. our political ad wizard joins us live. that's after this. ♪

♪ mark: now we want to talk about the tv ad wars. florida is a big deal. to do that, ken goldstein, our colleague from bloomberg politics and political analyst of ads. he is in our washington bureau. what is on the air now, candidates and groups, super pacs etc. in the five states that are voting on tuesday? ken: we are seeing a quick rush here in this week between the march 8 and march 15 primaries. it will be about $10 million which will air in florida over the next week. less than that in ohio, about $6 million. about $4 million in illinois. hardly anything in north carolina. about $1.5 million in missouri. as you said, florida is usually a big tv ad war place, but we have not seen that much yet. mark: what accounts for that? is it that people don't have

money or they would rather save money for further down the road? ken: i think that fact is scaring broadcasters and the people who sell advertising. is this something more profound, where there is a change to spending money on other sorts of campaign expenditures? is this something that is being caused by donald trump sucking up all the oxygen, and people don't believe that television advertising is moving numbers? there has been a lot of talk about all this money that is going to be spent against donald trump over the upcoming week in florida. it is going to be about $7 million or $8 million, and trump will spend about $2 million on his own behalf. that sounds like a lot, that is one third of the amount that was spent on just wmur in new hampshire. that is less than half of what was spent in south carolina. and it is much less than was

spent in 2012. mark: i want to ask you specifically about that 62nd ad that trump released a couple nights ago. going after marco rubio for being a corrupt politician. some people, including the rubio camp, were skeptical that trump was going to put real money behind that ad. ken: that aired 255 times yesterday at a cost of about $500,000. trump had another 30 second ad, with more time, but because the second -- 60 second spot is twice as long, but that actually delivered more negative impressions on rubio. john: just cast a wide net historically and kind of talk about what is on the air now and how this compares to past cycles when we are dealing with these big multistate days. ken: it is just much, much lower.

there is barely anything after march 15 ordered as we go into these other primaries. advertising is often a tell. we can debate about whether it is having an impact on the race or not. in michigan, sanders ended up airing more ads than clinton. he spent $4 million, clinton spent $3 million. but seeing where the money is going to go -- again, we can argue about whether it has an impact -- but it will tell you which sides think which states are winnable and which sides have money. it suggests right now that not a whole lot of republican candidates have much money. and other the democratic side, they're waiting to see what happens on tuesday. then they will deploy their resources. mark: ken, less than 30 seconds to go. if some group came in now with substantially more advertising against trump either on states on tuesday or beyond, is there

doubling oron that tripling the money have an impact? ken: there is no way to know. but my sense is when advertising really works is when it is when it is reinforced by the candidate and reinforced by what people are saying in the media. the anti-trump advertisers can spend money. they are not spending a ton of money. they haven't hit that perfect storm wave for all the different message organs to get out at the same time. mark: a big problem for those who wish to stop donald j trump. ken goldstein, thank you very much. we will see you again soon. we will be right back with who won the day after this. ♪

♪ sen. rubio: in terms of things that have to do with personal stuff, that is, at the end of the day, stuff that i'm not entirely proud of. my kids are embarrassed about it, and if i had to do it again, i would not. but not the other charges. when it comes to the fact that he is portraying himself as something he is not. and he has done this before throughout his career. the stakes aren't a fake $36,000 degree at trump university, the stakes are the greatest country on earth. mark: that was a contrite marco rubio speaking at a town hall being moderated by chuck todd today, speaking about personal attacks he's made on donald trump. that panel will be on msnbc tonight. this is the challenge for marco rubio. driving a clear message. first avoiding attacks, then going all in, now being contrite.

[laughter] john: he has so many challenges right now and no good choices. he is not any pretty place. mark: my guess is not that marco rubio won the day. who won the day? john: it is less than 24 hours since bernie sanders won michigan. i believe he has had a pretty good day today. he has not done very much. he is still basking in the glow from last night. mark: ted cruz won the day. i will tell you why tomorrow. night for all our coverage of the big democratic debate here plus my report card coming up on "bloomberg west." emily chang talks to the apple senior director. debate number two on the republican side. for miami, tsarnaev --sayonara. ♪

rishaad: it is thursday, the 10th of march. this is "trending business" with me, rishaad salamat. ♪ we will be heading to kuala lumpur and mumbai. asia extending gains after a share price rally, expectations of more stimulus in europe. , two down sharply reactors forced to shut down. the rate to a new law, the yuan

weekend. man versus machine, the machine won. best playerng the of a chinese board game. ,ollow me on twitter @rishaadtv use the #trendingbusiness. year,art of the hindu new jakarta in frame, as indeed the rest of the markets. asian stocks gaining for the first time this week, positive sentiment on expectations the ecb will boost stimulus. we already had a rate cut this morning. we have japan gaining 1%, turning positive for the first time this