♪ emily: i am emily chang, and this is the "best of bloomberg technology," where we bring all our top interviews from the week in tech. coming up, it has been a year since dell completed its tie up. we will talk to michael dell about the partnership and the bigger m&a landscape. the divide deepens between the president and tech. as a growing number of ceo's speak out on daca. more than 400 business leaders signed a letter on behalf of 800,000 people whose american dreams are now on hold.

and facebook's russian revelation. the social media giant said it has found found political ad spending linked to fake accounts from russia in the run-up to the presidential election. but first to our lead dell , completed the biggest tech emcisition in history of one year ago. the historic deal created the new dell technology. which included the likes of dell, dell emc, vmware, and secure works. dell faced several major legal hurdles along with emc are stockholder skepticism. i sat down with michael dell and asked him for the one-year report card. michael: i am very pleased with how it's going. reaction from partners and customers has been very strong and positive. our teams are very engaged. our customer nps scores have continued to improve. our employee engagement scores, our record high levels of

synergies are coming bigger and faster than we thought. we are paying down debt and -- at a aggressive pace. a lot of things that could go wrong did go wrong. and i think the big surprise is we have not had a lot of surprises. and certainly you see the success, vmware is one very important part that the family is enjoying but across the family, the business is doing very well. emily: you mentioned debt, you took on $51 billion in debt. you took on a pc market that had been sluggish. how did you navigate the challenges? michael: we have grown our shares 15 quarters in a row. i will tell you, we are gaining share. look, people have at times questioned the durability of some of our businesses, but they have held up incredibly well. and we are gaining share. being able to navigate these

transitions as we have and bring the family together, customer -partner reaction is very strong. as vmware went out to get some debt to continue its growth and expansion, investment ratings are quite strong. the dell technologies businesses is quite strong. emily: do you see more consolidation in the industry at large? we talked about how the big players are getting bigger. will that continue? michael i do. :and the reason is customers don't actually want to have a bunch of small companies that they work with. there are deep reasons why these should be more integrated. so if you think about what vmware is doing, integrating compute, and and virtualize storage, and how you manage software in a manner that is consistent with what customers want.

and it is really about, how do you, you know, create a cloud environment but in a premise pattern? emily: how do you stay nimble and make sure you are innovating from within? or is it about m&a? michael it is not either or. : it's both and the partnerships and the venture capital we deploy in new companies. so we will invest, you know $4 billion in r&d across the dell technologies family. emily: where'd you see yourself in five years? michael: look, what i see from our customers are engaged in forward transformation simultaneously. it's an exciting time in our world the digital , transformation. how do you use all of this data that is being created with all these smart intelligent sensors , being created and connected devices in this new age of human machine interaction?

that is a ceo board level agenda item in every company that we deal with, ok? that is the first one, the digital transformation. then you have the i.t. how do i become more cloudlike? more software defined? how do i automate my infrastructure to run that super efficiently in many ways so i can fund the digital transformation? then you have the work force transformation. how do i make sure that the people of the company have the right tools so they can be productive and efficient, and it's not about giving them the lowest cost thing possible. but you know, i want to try to retain the high-quality workforce i have. people are figuring out productivity matters, and their devices are important. the last one is security. the attack surface is getting greater. and we have a broad set of capabilities to help our

customers defend and protect their most critical information and data. business is about trust and assurance. the sophisticated nature of the attacks is only increasing. that's an incredible topic for -- incredibly important topic for our customers. we are focused on those four transformations. we think we are unique in the capabilities we bring across the whole spectrum. that makes us highly relevant customers. and that is why we are growing faster than the industry. emily: our exclusive of rosacea with michael dell there. later this hour, we bring you more from the conversation, including dell's strategy for fighting off the competition. well amazon is building a , fulfillment center in new york. it will be located in staten island and 38 2200 full-time jobs. the new center is part of the pushed by the e-commerce giant to house inventory closer to

customers and enable fast delivery. the company says employees will have the opportunity to work with the advanced robotics. and amazon has begun the search for a second headquarters in north america. the world's largest online retailer plans to spend $5 billion and add as many 50,000 jobs. coming up, was russian money being funneled to produce political ads on facebook? we look at what the social media giant has discovered next. plus gopro is getting an optimistic outlook after a push to cut expenses and update its product line. we will hear how it hold off a comeback in the face of action cameras and drones. this is bloomberg. ♪

emily: facebook has been investigating possible connections between ads purchased on its site and russia.

the social media giant said it discovered $100,000 in ads contacted to 470 accounts run out of russia. this would suggest russian money was used in violation of u.s. laws to be spent in advertisements to influence the american election. the ads were bought between june of 2016 and may of this year. facebook says it has deleted the accounts and pages and is providing details to u.s. election investigators. we covered this topic with our bloomberg tech reporter sarah fry. reporter: facebook has been looking into what it calls information campaigns, the malicious fake element of them, a lot of fake accounts, a lot of faith pages, and they tried to -- fake pages, and they tried to spread propaganda in one way or the other. a report came out earlier that detailed that and linked it vaguely to russia. this now comes out and says money was involved. and while $100,000 may not sound like a lot of money, it can buy

a lot of facebook advertising. that is more than 3000 ads that were purchased that were targeted in some cases to certain geographic regions which we know are important ahead of an election. while most of the ads didn't name a candidate or talk specifically about voting, they did talk about very divisive issues in the u.s., like lgbt rights and gun rights and race relations. immigration. so they were trying to spark or whoever was behind this effort, whether it was the government or some other russian actor was trying to spark divisiveness in the election. emily: i know they are sharing information with u.s. regulators, but is there any who in russia, whether they have ties to the actual russian government? sarah: facebook is not saying

whether they have ties to the russian government. we are looking into it. everyone is looking into it. there are several intelligence committee investigations into this. so i think, i think that facebook is cooperating. they are trying to provide information where they can. but the main thing they are trying to do is prevent this from happening in the future. they are looking at the patterns , matching it to machine learning algorithms and trying to stop this from being a problem in future elections around the world. emily: bloomberg's sarah frier. facebook is offering hundreds of millions of dollars to major record labels and publishers for music rights. in exchange users would be able to include songs and videos they upload. according to people familiar with the matter, facebook has agreed to set up a system for tagging videos that infringe copyrights. but that system could take up to two years to that system -- two years to establish. lucas shaw gave his reaction. music facebook and the

industry have been spending months trying to resolve this problem where you have millions of videos being uploaded to facebook that cannot be there. facebook is trying to build a system. it calls it content id. it will take so long, it would give rights holders millions of dollars to basically buy them off while they build the system. supposedly in collaboration with these music partners to have a system for all of the user generated videos you see and are familiar with already. emily: this comes as they are rolling out a new hub for video. called, watch. james: i think it's smart. they have the leverage so they can likely get the deal done. if you think about it, what they are doing is putting the money where their mouth is. they are willing to spend a ton of money to keep people engaged. whether it is ensuring there are no issues when it comes to music, because that's one of the primary reasons for uploading videos of user generated content. at the same time, they will

spend of millions of dollars for hundreds video content. they did $600 million for the indian premier league on cricket. i think what they are showing is their willingness to really be a contender and a player when it comes to the digital content arena. emily: lucas, who does this put pressure on? youtube? lucas: the record industry hopes youtube. they have been trying to get youtube to change the way it behaves for years. they have had no success, they have no leverage. and also it does put some pressure on facebook to figure it out. i mean i think they are hoping the tighter they get bound together, the more facebook, the more seriously facebook will take the problems. it doesn't necessarily put pressure on anyone in the long term. this is really just the next step in facebook figuring out what its video strategy is. emily: on that note, james,

facebook also made a bid for indian league premier cricket games. they lost, but they also made a bid for the nfl thursday night football games. they lost to amazon. they are dabbling it seems. james: they are dabbling while making $100 million plus bids. at the end of the day i think on a head-to-head matchup, amazon versus facebook, is the advantage to amazon. investors are conditioned to a 0% margin so there is a virtually unlimited amount of cash they can spend. facebook has been willing to show -- the willingness i think is the one and it most important thing itself. the one thing facebook needs to be careful of is not trying to monetize new emerging efforts to o fast and make sure they get the get the experiences right. emily: let's talk about that because we are just starting to see what they are potentially earning money from like whatsapp

, using it to communicate with consumers. what do you think of that? by the way they spent $20 , billion on whatsapp. we should point out. james: i think it's the right thing to do. i just don't want them to rush it. they did it so perfectly with facebook, so perfectly with instagram. people are still using messenger and whatsapp. i am not sure they are kind of ready for the in app advertising. it's great to monetize business relationships. emily: it has been a few years. james: they have been a few years, but they are also facing pressure right now with the declining ads. they need to show growth. i hope is not being done as a reactive measure to the market expectations versus actually turning on the spigot for monetization at the right time. emily: when it comes to twitter and snapchat at this point, we know growth is struggling at both those companies. do they stand a chance?

james: i think twitter does have a chance as long as they deploy the right strategy. we use it, every site, every website, media outlets reference it. with snap, every day is going to get harder and harder. we came out initially bullish on snap. they are their worst enemy. they're not capitalizing on their core strength. in the meantime you have facebook, showing the willingness to spend money on content. if they win that apple, it's a losing proposition for snap. emily: when it comes to snapchat, it is a right to a zero sum game, but amazon and facebook, can they all win if they are willing to pay up? lucas: the tech companies good all win. the question is, is the ecosystem big enough for them and the media guys who already have the rights? what we saw with the nfl twitter , had the nfl last year but most

people still watched the games on cbs and nbc. twitter was much smaller. what we will see with twitter is can amazon pull some of those , viewers away? how seriously are facebook, amazon, twitter going to bid on some of these rights? i was really surprised by the facebook bid for the cricket rights. facebook executives have in the past indicated they did not want to spend a ton of money on rights. they were hoping to work out scenarios were they could share advertising revenue. that suggests they are willing to spend enough money to sort of by away some of the biggest rights out there. we could see a more significant like ration of viewers from tv to these newer platforms. emily: that was bloomberg's lucas shaw and james. it is a partial victory for intel as they battle the $1.6ean union over a billion regulatory fine. the top court ruled that the lower court has to re-examine intel's appeal in the antitrust

case. intel is among the few companies to have continued a lengthy battle against the european commission, all the way to the topdo you -- top do you -- e.u. courts, it could have ramifications for suits involving u.s. tech companies like google and apple. coming up, after struggling with the bottom line, gopro is inching toward profitability. we will hear from its coo next. plus leaders in the tech industry lash out against president trump's decision to end a program preventing the deportation of immigrants legally brought to the u.s. as children. we will do a deep dive on the controversial decision. this is bloomberg. ♪

emily: google is looking to resurrect its android one smartphone program in india. the alphabet company teaming up mi, xiaomi, mri, a one, -- a1, in one of the largest emerging markets. google launched the android 1 first project in india three years ago. sales were lacking. the phone went on sale for $234. tuesdayit had a five inch screen with a dual camera set up. well gopro has been living on , the edge the last few quarters. seeing shrinking demand, the company has seen sales plummet. but they say they are on the road to profitability. the chiefspoke to operating officer about the turnaround efforts. cj: one of the things that was not mentioned in the preamble and we're most excited about, we are going to be profitable in

q3. which is a big development in addition to the high-end range of the revenue and the high-end range on the margin. what is driving that principle is the hero five is the best product we have ever launched. we are seeing really strong demand for it. in addition to the differentiation we have enabled through hero five in terms of water control, voice proof cloud , connected, we have amazing software ecosystem which is super differentiated. it allows consumers to move their content from their cameras to their phone automatically. we create a video for the consumer automatically and they can tweak it to their hearts delight, or they can share it directly. emily: we have been talking about making the camera, the software and hardware easier to use assuming you are trying to target a broader base of

consumers. but the question remains, what is the value proposition to the average consumer that is happy with the camera on these ever improving smartphones? cj: if you look at the movement happening on platforms like instagram and we chat, at the amount of content creation, if you look at the tip of this spear on those platforms, the phone does not enable sufficient versatility, sufficient immersive capture. so what we are really trying to do with gopro is free our consumers from the capture experience and let them live the moment, live the activity, capture that activity, and on the other side of it on the , software side, we want the experience of sharing that content to be as easy as if you captured it on a phone. we are really freeing our consumers from capturing in the moment to living that moment and enjoying it, and then having the same convenience you have today with your phone. reporter: gopro is projecting

return to non-gap profitability in q3. should we expect to see a sustained return to profitability beyond the end of the year, and if so, how are you going to achieve that? cj: yeah. we set a goal at the beginning of the year to be profitable on a non-gap basis for all of 2017. we expect to achieve that. we also expect to achieve double-digit revenue growth this year, and as it relates to next year, we expect to be profitable and more profitable in 2018. and the reason for that is we have implemented a number of cost measures, in march of this year, and it took several months to get those costs out of the system. so we are going to have the full year benefit of those cost savings next year with continued revenue growth, lower opex, we expect to expand margins and to deliver better profitability in 2018. reporter: the company is announcing process of today, but

the shares are still down over a third on the year, and there are mostly cell and neutral ratings on the stock. what are investors missing here? cj: i have been through this before, and stocks focus on like performance. we don't focus too much on the stock. it is our job to deliver amazing product for consumers. it is our job to deliver an amazing work environment for our employees. it is our job to deliver against the expectations we set for our investors, and over the first quarter, the second quarter, and now the third quarter, in addition to meeting expectations for consumers and meeting expectations for employees, we are meeting expectations for our investors. in a turnaround like this it takes time for the stock and investors to follow, but we are confident that we are going to continue to execute and that will come over time. reporter: cj, you're at the

global tech conference right now. what our conversations like with investors? how is this different from previous years? cj: it is really quite different from 12 months ago. there is a recognition that gopro has a very sound foundational business. as we share our vision for the future and how gopro can become this extension of the smartphone, an untethered lens, this discussion is really how , big can the opportunity be? how much can the instagram content share, the we chat content share, can gopro capture? the discussion has shifted from is the business sound, yes, the core business is sound and profitable and growing and now it is, how big is the opportunity ahead of us. --ly: the bloomberg ceo gopro ceo speaking. coming up ceo's blasted president trump's decision to end daca. we will hear from the head of one startup speaking out. a reminder that all episodes of "bloomberg technology" or live streaming on twitter.

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delivers consistent network performance and speed across all your locations. fast connections everywhere. that's how you outmaneuver. ♪ emily: welcome back to the "best of bloomberg technology." i am emily chang. after months of speculation and mixed messages, the trump administration made it official. the deferred action for childhood arrivals better known as daca is ending. president trump explained the decision. donald trump i have a great love : for the folks we are talking about a great love for them. , people think in terms of children but they are really young adults. i have a love for these people and hopefully now congress will be able to help them and do it properly. i can tell you in speaking to members of congress, they want to be able to do something and do it right. emily: the program allows people who entered the u.s. illegally

as children to apply for a renewable two-year permit that shield them from deportation. those who fall into the category are known as dreamers. the repeal of the swift with leaders quick to offer their take. apple's ceo tim cook tweeted that dreamers contribute to the community just as much as you and i. google tweeted that dreamers are our neighbors and our coworkers and friends, act now to defend daca. other tech giants like microsoft has said they intend to take legal action if their employees who are dreamers have to be deployed -- deported. analyst join me from washington to discuss. >> it really puts the employees in particular in a state of legal limbo. what president trump and attorney general sessions said

today is that they want to kick this over to congress, give them about six months to pass legislation that could in theory make these people have a full legal status just like they have had under the dream act or some other capacity. the reality is immigration reform has been a hard sell and -- in congress for several years, and congress has a ton on its plate already when you think about the debt limit and hurricane harvey and passing a budget and all those things. it is probably not something they were looking for. it adds to a full plate over the next six months. emily: now alex, president obama , did make a statement today. he said to target these people is wrong because they have done nothing wrong. it is self-defeating. it is cruel. let's be clear, the action taken today is not required legally. it is a political decision and a moral question. talk to us about that. is this a moral question? and not a legal issue?

certainly, iere is think it can be both. there are moral issues as well as legal ones but, in terms of the moral dimension, you have people brought here as children under the age of 16. they did not make the decision themselves to come to the united states and break our immigration laws. many of the kids in these cases have grown up here. many did not know they were illegal immigrants until they were older. this is the only country they know. they are educationally and culturally american. that is why over 80% about 80% , of americans have sympathy for them and want to give them the ability to stay or a path to citizenship. these are people we can have a lot of sympathy for. and generally we don't like to punish people for the crimes of their parents. and this is one of these cases were the american public i think is completely on the right side of this ethically, notwithstanding any of the legal issues. emily: now president trump, bill is saying it is time for , congress to pass comprehensive

immigration reform. but will he actually support it? bill: well you know, the language used today was very interesting. president trump has kind of publicly agonized over this decision. even during the campaign he said it was something he would do on his first day in office. but the language you heard, particularly from attorney general jeff sessions, was much harsher. he really describe people who have benefited under the dream act as illegal aliens. he said they have been taking jobs away from true citizens. that kind of terminology does not sound to most people's ears very compassionate. and it does raise the question of how much support he will put behind any congressional effort to enact this legislatively. alex: and one of the important points if i may really quick, senator -- attorney general sessions said any kind of legalization should probably be teams up with other kinds of

proposals that the president wants such as the rays act which would cut legal immigration in half and including cutting skilled immigration by 100,000 a year once it goes into effect. that is a nonstarter. that is dead on arrival. if congress is serious about passing a dream act to legalize these people, they need to ignore the advice of the attorney general and instead put up a clean dream act without any other features or anything unpopular like the raise act t which will make it impossible to pass. emily: mitch mcconnell already weighing in on this. let's listen to what he had to say earlier. senator mitch mcconnell, he said "president obama wrongly , believes he has the authority to rewrite our immigration laws. today's action by president trump corrects that fundamental mistake. this congress will continue working on securing our border and ensuring a lawful immigration that works." so bill, what is next? bill: you know, congress is just

getting back into town tonight. this was not the welcome present they were really looking for. on the immediate horizon it is hard to see something getting done in the next few weeks. congress has to pass an increase in the debt limit. they have to look at passing some sort of a budget or continuing resolution just to fund the government through the end of the year or the next fiscal year. you have hurricane harvey aid, and that is going to be tied into all of that. you will have proposals coming up from bipartisan groups of senators and members of the house. but i don't think we will get a real clear guidance on whether this is possible for quite a while. emily: all right. nancy pelosi has been speaking with reporters. she mentioned that attaching -- she does not think attaching daca to the debt ceiling is reality. alex, tell me a little bit more about what you expect when it comes to the actual legal fight these people and companies that employ them might now end up involved in? alex: so it is going to be a

very vicious legal fight. we had already heard about a lot of the tech firms who will be defending their employees. it speaks to the wider problem. a lot of these firms have a large number of foreign-born workers. i think they feel like they need to defend the dreamers, especially to show the rest of their employees and investors that they are serious about protecting their very skilled work force. we have a six month deadline when in march 2018 the president's cancellation of daca will start pushing 1000 dreamers a month off of the work permits and into illegal economy. they will either be fired immediately or they will have to work illegally in the black market, just like in other 10 million to 11 million immigrants who are in this country. we are on a deadline to be able to solve this. it is not a soft deadline. and congress -- this is one of the more pressing issues. this is one of the more important ones that they had been talking about. there is broad agreement across the political spectrum that

something needs to be done to legalize these people and bring them out of the shadows so they can work lawfully in the united states. it is good for the economy. it is good for ethically, and consistent with our traditions in this country. we need to get on this. i think congress needs to get on it and try to solve this problem immediately because it is rare congress actually passes a reform in an election year of this magnitude. they really have three to four months to be able to figure it out before becomes politically -- it becomes politically more desperate and toxic. emily: president trump's decision was met with swift disavowment from the tech community. the rebuke from tech comes as no surprise as 60% of the most highly valued tech companies have first or second generation founders. 13 of the top tech companies are collectively worth over $3 trillion, employed within 1.5 million people last year. andre haddad joined us for his

opinion. he recently published a post called immigrants and innovators, the u.s. dilemma. his journey after fleeing his native lebanon due to civil war. you fled lebanon when you are -- you were 17 years old. i know this is a very personal issue for you. what is your reaction to what the white house is done? you, ito be honest with am very disappointed. i always had this belief that what makes the u.s. special is where people who are immigrants and refugees who are seeking a better future can find a home. i think that that has been the moral of the u.s. for generations. it is also been part of the economic success of the u.s. i think our ability to attract talented people who are fleeing and are deciding themselves to seek a better future somewhere else, it is exactly the sort of people that sure that dna with the entrepreneur who sees

a better future, who sees opportunity somewhere and build a company, pursues the better future. i think that is part of the economic success story of the u.s. emily: so the president is saying that's all great, but , u.s. workers, u.s. jobs need to come first. and that immigrants are taking jobs from american workers. you know, what do you have to say to that as someone who employs many immigrant workers? andre: i think that is a fallacy. i mean when you look at the data you mentioned earlier in your opening remarks, a lot of these immigrants that have been brought to the u.s. have created a lot of value. i'm sure that it is not, you know a zero-sum game. , there is a lot of value created by these immigrants, they are building companies, they are employing u.s. workers. the economy is not just about one job is taken by another job. it is the total value creation that talent brings to the country. emily: speaking of the value you have created, you just raised $92 million. turo is a car sharing company.

i want to start by having you tell us about how it works and how it differs from other rental car companies out there like get around or zip car. and the ridesharing business, whether that is uber or lyft. andre: thank you for giving me that opportunity. turo is an airbnb for cars. we are an open marketplace. we don't actually control our fleet. we enable people to list their cars and share them on the platform. we have more than 800 makes and models today, everything from mercedes-benz to tesla to a smart car, and everything in the middle. it is very diverse. there is lots of offers. we have just celebrated our 4 millionth user and 170,000 cars are listed on the platform. we are very much focused on enabling people to take long-duration trips with these cars. and so we are offering rentals by the day minimum. most of our travelers are booking cars by the week or

weekends or several days. the average is four days. and on the other hand, we enable our hosts who are sharing cars to really turn the car from sort of a cost center that depreciates over time into a revenue-generating asset. and so that is one of the things that make us really unique compared to traditional car businesses. emily: if you live in an area that is well served by uber and know why rent a car , instead? ridesharing versus car sharing? andrea: they coexist very well. -- andre: they coexist very well. our most loyal customers at turo are people who have downsized on their ownership and maybe using more frequently than average ridesharing services like lyft or uber. what happens is lyft and uber can be very practical for your weekly commute needs or simple transportation needs from a to b, but if you want to get out of town for the weekend, if you want to go on a trip for several

days, if you want to go to a place that may be special or you want a nice driving experience, you can rent your neighbor's car. so we are particularly practical for people who live in city centers and who may not own a vehicle anymore. we became the preferred way for them to get out of town for the weekend. emily: uber and airbnb are still dealing with a lot of regulatory issues. what kind of regulatory issues are you facing? andre: our biggest regulatory issues are insurance. insurance is part of the turo model. we provide coverage through our partner liberty mutual theory we provide the insurance that covers both the host and the guests. and of course insurance is a highly regulated industry. this notion of renting out your car and making money with your car is something that predates a lot of the car insurance laws.

we are trying to help the insurance ecosystem move forward. and embrace this notion that the car is an asset that can make money for the owner. emily: when you look at the future of car transportation, let's say 10 years from now how , much of it is ridesharing, how much of it is car sharing, how much of it is traditional car ownership, how much of it is self driving cars? your business could change dramatically over the course of a decade given all the technological shift happening right now. andre: we think a big part of the future of the car interest rotation will be a mix of all of the above. 10 years from now when level five autonomy will be more close to reality than what it is today, we think autonomous vehicles are going to be amazing to share. it is so easy to be able to some in your car, have it -- summon your car, have it go meet your guests, pick them up from the hotel and have them drive your car for a day or a weekend. that just makes sharing your car

a lot easier. we think the future of autonomous cars is going to make sharing as convenient as just hailing a car today. turo ceo andre haddad. u.s. lawmakers passed a bill to speed up the introduction of self driving cars. the house bill at the national highway traffic safety administration in charge of regulating self driving car safety and preempt competing rules at the state level. manufacturers would eventually be able to introduce as many as 100,000 self driving cars per year. the bill moves now to the senate where a bipartisan group of senators are already working on their own competing piece of legislation. more from our exclusive conversation with michael dell. his thoughts on how the company fights off its rivals next. and if you like bloomberg news, check us out on the radio. you can listen on the bloomberg radio app, bloomberg.com and in the u.s. on sirius xm. this is bloomberg. ♪

♪ emily: foxconn is teaming up with apple, softbank, and sharp, in an effort to buy toshiba's memory chip division. it would give foxconn a 25% stake. apple and sharp would hold a smaller percentage. the group is competing with two separate deals from kkr, each said to be about $19 billion. toshiba needs to raise the money by march to repair its balance sheet and avoid being delisted from the tokyo stock exchange. well the massive dell-emc merger thatbased on and he throws -- an ethos that bigger is better. michael dell needed to help push back from rising demand from cloud providers like amazon and microsoft. it is investing in new partnerships to woo dollars away from the encroaching rivals

while also keeping traditional competitors away. in the interview i asked michael dell about his goals and strategy and if it is good to be the last largest company. michael dell: if you look at what is going on in the world, i.t. is shifting to bt, business technology. where you cannot actually do anything without technology. you can't sell anything, you can't buy anything, you cannot make anything, you can have -- cannot have customer relationships. this is true across organizations of all sizes and government society. and so i actually see the overall market when you consider the role technology is playing, getting much larger. so i go visit the largest industrial and automotive companies, manufacturing, retail, they are thinking about how they use data in a very different way. applications are important but ultimately it is the data that drives a business.

and when you start to layer on these next-generation computer science, the artificial intelligence the machine , it learning, data is the fuel of that. we store more than half of mission-critical data in the world. the amount of data is going to grow much much more in the next , 30 years than it has in the last 30 years. it is doubling at a faster and faster pace because of all these connective modes. emily: you're not fully private. what is the plan? will you go fully private? where you ever go public again? -- will you ever go public again? michael: we are very happy with the private control structure. we have two public companies in the group. it is working quite well. emily: we talked about m&a earlier. you said you were going to do a lot of m&a, but it has been fairly quiet. why is that? valuations? are you not seeing anything you like out there? michael: we did some m&a inside vmware.

done a little bit inside dell emc, and we will continue to explore m&a, the capital group is investing in about one company a week in new businesses that we are finding that are out 36, 48 months into the future, working on new things. the results of a, i would say a weekend consolidation -- we akened consolidation going on in existing parts of i.t. and we are using our supply chain, our scale, the portfolio effect, and innovation to drive it that. gaining share in that core as well. emily: would you be more likely to invest in hardware or services at this when it comes point to m&a? michael: if you look at the things we are investing in, it is artificial intelligence, machine intelligence, next-generation processor architectures to enable those new computing models. it is cloud, security, how do you enable the cloud native

apps, those kinds of things. now we are pretty good at hardware. we are going to continue to grind away at making that more and more efficient so companies can run their infrastructure in a super efficient manner. and look, we have got a massive innovation engine internally and with our partners to help make sure we continue to gain shares. emily: when you look at the competitive landscape, who can challenge dell more than it has? michael: there is no shortage of competitors. we happen to be doing well relative to our competitors. i think the best way for us to plot our future is really to listen to our customers. if we are following our competitors, that is not a great strategy. emily: hpe, is it still the rival it once was? michael: you know, they are not doing so hot these days.

it is a better question for them. but we are clearly gaining share and they are clearly losing share. and some of it is this portfolio effect, innovation is on high, we passed them in servers, we are far bigger than they are in storage. and you know, look, customers will ultimately vote with their feet and dollars and they are voting for dell technologies. emily: our conversation there exclusive with michael dell. coming up, pokemon go was a global phenomenon, the company has big plans to keep its fervent fans. our exclusive interview with the ceo of pokemon, next. this is bloomberg. ♪

♪ emily: after more than a year since its launch, pokemon go still attracts more than 65 million people around the world. in the u.s. alone the game is among the 20 most lucrative apps this year. speaking to eugene nakamura, the

ceo hints at big plans for the game. >> when we launched pokemon go last year, it was only 10% of what niantic and us wanted to achieve. we are working on they ability to swap pokemons, or being able to battle their peers. we have only covered 140 pokemon so far, but with more than 800 figures, there is much more we can come up with. eugene: i want to ask you, the switch has been out for more than half a year. what are your impressions of how it is doing and your impressions before it went out. has anything changed? >> i told them the switch would not be a success before it went on sale. i thought in the age of the smartphone no one would carry around a game console. it is obvious i was wrong. the key to a successful game is simple. playing style can be

attractive if the software is flexible enough. more stop -- one more step to attract a wider audience. one should not overestimate the switch's potential. eugene: you mentioned the strong software is the key to a system. i wanted to ask you about your upcoming game for the switch, the pokemon game or the switch. it caused a lot of excitement in june when it was announced. what else can you tell me about it? >> the pokemon games work well on handheld devices, and we are developing games for switch. i cannot give you details but for now we will like everyone to focus on ultra sun and ultra moon during november and pokede 22.on september we are experimenting with different playing styles. emily: pokemon go ceo there. that does it for this edition of the "best of bloomberg technology." we will bring you all the latest in tech throughout the week. tune in each day at 5:00 p.m. in

new york. 2:00 in san francisco. remember all episodes of "bloomberg technology" are live streaming on twitter. check us out weekdays. that is all for now. this is bloomberg. ♪

♪ david: what was the human genome project? dr. collins: it is basically the entire instruction book for an organism. david: was it harder to discover the human genome or be appointed by two different presidents? dr. collins: both of those had certain challenges. david: how long do think people can keep increasing their longevity? dr. collins: we might figure out how to achieve that by tinkering with the biology. david: what is the single greatest health challenge the united states faces today? dr. collins: more people died of opioid overdoses than car wrecks last year. it is just unbelievable. >> would you fix your tie, please? david: well, people wouldn't recognize me if my tie was fixed, but ok. just leave it this way. alright. ♪