♪ emily: i'm emily chang, this is the best of bloomberg technology , where we bring you all of our top interviews from the week. apple rolls out software upgrades at the worldwide developers conference, and fires a shot across the battle at facebook. we bring you highlights and reactions. to theirrosoft returns developer roots with a $7.5 million, but not all developers are happy. we speak with the microsoft ceo.

a new scandal brewing at facebook after the company revealed shared user data with for chinese companies. we discussed the implications of this disclosure and get the reaction in washington with congressman greg walden of oregon. first to our top story. this week, apple held its worldwide developer conference in san jose, where tim cook welcome developers from around the world. happier tonot be announce we now have over 20 million apple developers around the world. that is more than ever before. while no new gadgets were announced apple is giving the , software that runs iphones and ipads overhaul. craig federighi announced i.o.s. 12. with improvements to the operating system performance and operability this coming in , addition to enhanced augmented reality apps and new tools to monitor and moderate tech addiction.

the overall focus of their, improving speed, efficiency and making us even more connected to our devices and those devices more connected to each other. we were joined by our bloomberg tech senior executive -- editor in san francisco, who cover all things apple and was at the conference. stands out the most to me is this ios act merger we first wrote about. since we wrote about it, there was a lot of criticism for that story, saying it was a true, but that is what happens. to run iosallow you applications on mac computers and vice versa. it is a significant seachange for how apps work, and they are more important to apple than ever before. it is a core part of the service, which the company says is its most important and fasting growing segment of 50 billion per year.

cragin also talked about how the focus is improving offormance, after years complaints that sometimes sof just does not work. 12, we are doubling down on performance. [applause] we are working top to bottom, making improvements to make your device faster and more responsive. it is interesting he is saying we aren't going to give you a genetically different experience, just make it better. >> to be clear, they count performance improvements every year. the president makes more news in his early morning tweets that apple made in their whole announcement. emily: right, no surprises. introducedr, they

something and didn't even announce it in 2017. this conference was for developers, they talked about apps combining that was the most monumental news. it is important for apple, they control the chips, software, and hardware. emily: and now they are making their own chips. right, and so they can count things like that. they did make a point of saying even iphone users with older models will see performance improve, obviously a reaction to the dustup earlier in the year. a reaction to got accusations that apple is not doing enough to prevent tech addiction. take a listen to what they had to say about that. people whothere are would like a little extra help in managing their use, for them, we have created limits. see an app where you want to send less time, will you

can set your own limits. year, the irony was rich is at the same time they are giving us these tools to monitor how much time we spend, they are also working on things like group facetime that will only make us more addicted to our phones, correct? >> absolutely right. on the surface, it is quite ironic to give tools that, over time, would inspire people to use phones less, making less money for apple. to be honest, nobody is going to stop buying iphones, using their phones. it will become a competitive they have thehink best implementation so far, and everybody will happen. case of have a consumers saying i what to buy the phone that does the best job of limiting how much i use the phone. nobody is going to not buy a phone. that is what apple is trying to do. that was our bloomberg

tech senior editor brad stone. we also caught up with thrive ceo to talk about the tech giants first to curb tech addiction. these features that have like a block notification, sink with calendar, geolocation, and give us clear visibility into how much time we are spending with different apps, games, etc.. these features are being integrated seamlessly. you know how hard it is to , and what is so exciting about this announcement today is that because they are so seamless, it is going to be much easier to use that. we know we all need to set boundaries in our relationship

with technology, but we are all having a hard time, we are becoming increasingly addicted. center,this convention with 5600 developers from 77 , when craig announced these changes, there was applause from the developers at the very moment when he talked ,bout being able to set limits to decide how much time you spend. these are people making a living from apps, so it's shows how far the culture has changed. rich, at theony is same time, apple is releasing features that make the technology even more addictive. i mean, shouldn't we just be turning off our phones? is it on the company, or is it up to us? ultimately, it is up to us.

but with the knowledge about how much time we are spending is good. a lot of people don't even recognize how much time they are spending on different social media, games, etc.. announced very important parental controls, so with one you can limit how much time your child is spending on certain apps. can put down time on their phone, so when they go to sleep, they cannot access apps and social media. it is much deeper in this very important area. hasnow how difficult it been for parents to navigate their children's relationship we know therey

are increasing at mental health problems amongst teenagers, anxiety. moment is really the when we need to respond to what is happening. emily: my conversation with thrive global ceo from the apple worldwide developer conference. the u.s. has released an the chineseh zte, phone maker. they will pay a billion dollar fine and put another $400 million into suspended penalty money. a u.s. compliance team will monitor the company, and they were initially analyzed for breaking a sanction agreement. coming up, microsoft growing back to their roots, buying github. our conversation with microsoft ceo next. if you like bloomberg news, check us out on the radio. this is bloomberg. ♪

emily: the dutch payment processing firm is heading towards one of the biggest european ipos in years. shareholders land to raise $1.1 billion, valuing it between 1.1 and $3 billion. ebay had previously been a partner of audience rival paypal. willsoft announced they purchase the programming site github. microsoft which is increasingly relying on open source software. i spoke with the ceo and asked what github adds to microsoft now and in the long run. satya: if you think what's happening in the world around us, computing is in everything.

it's impacting our daily lives and economy from precision agriculture to precision medicine or personalized education, personalized banking and is driven by software and every company is becoming digital and that world is being developed by developers. in fact, a linkedin stat, shows that development in in nontech companies like retail, energy, is growing double digits. 25% higher growth rate there than even in the tech companies. that shows we are in the very early innings of what is going to be a set of tools and staff services that are required to empower every developer out there. so that's the real strategic rationale. if you think about microsoft, we've always been a developer first company. that's how we got started with the developer tools. now we're all in on open source. and so with that really becoming together github and microsoft makes a lot of sense for us.

we can contribute a lot and stay true to the original ethos of github and that's how we'll operate going forward which is being developer first. emily: github has had issues finding a way to grow revenue significantly, turning a profit. they raised $2 billion just a few years ago. what will microsoft do differently to justify this $7.5 billion price tag? satya: you know, we feel very, very good about the growth rates github has. when it first started whether whether you are a hobbyist, a , student, or a small startup or a person working in a large company to be able to use github , as a free service and then they have done a good job having a premium model going from that free service to paid versions of it for organizational use. we think we can scale that by first staying true to building that service up and making sure

it's an open platform for all tools, all clouds, all platform targets as well. so we think we can bring a lot in terms of scale and reach to additional customers and additional channels but we feel very bullish what we can do for developers just on organically growing github. emily: there has been some consternation in the developer community about this acquisition and i'm sure you've seen some of this. some critics out there saying this is a sad end to github's independence, and the list of reasons why is endless. how do you reassure them and bring them along? satya: it's a very critical element to this. we are very committed to keeping that developer-first ethos of github going forward and that's why we have really, you know, between chris, who is the c.e.o. of github and me we decided to run this company independently, even postclose. operate it as an open platform

and matt friedman who came to us has a lot of open source credentials. he will be the c.e.o. postclose. he will be the new maintainer, if you will, of github and will stay true what the gethub -- github community really demands. we have to earn the trust, no question about that. our actions from the recent past should help assure every open source developer of what microsoft intends. of course, they should measure us by what we do going forward and hold us accountable. emily: speaking of trust, there are new revelations today about data facebook shared with its device partners. you know, these ensuing controversies could have an impact on microsoft. how concerned are you about increasing tech regulation? satya: i mean, overall, i think each company is different here in terms of what their core

products are and core business models are. in our case, our entire business model is all about being custodians of data and providing services to both consumers and organizational customers. and trust is everything. in other words, we have to secure the data and use the data to benefit our customers because that's really our business model. without it there is no microsoft and no microsoft products. so to me, making sure that we live up to the high standards and expectations of our customers as well as the regulations that are already in place. take gdpr. in fact, we are taking the core tenants of gdpr and making it true for consumers and customers all over the world with our services. that's the approach we are going to take going forward. emily: you made big buys, including linkedin. i was speaking with your chairman saying he was more supportive of big buys that are as successful as linkedin.

should we be looking for you to make more big acquisitions like this? netflix, there's perennial explanation of microsoft's interest there given it's the only big tech giant without a huge foot hold in the streaming space. satya: our first focus is organic growth and investments. we are big spenders in rmb and that is the core. we are always going to look for secular growth markets whether it's mindcraft or linkedin or now github. we look for things where we can grow and going forward will be expansive. we need to be able to contribute something unique and that's something very important to me. i don't want to get into businesses where microsoft can't contribute and execute superwell with those customers and we need to be able to operate them. emily: my conversation earlier with microsoft c.e.o. satya nadella.

coming up, elon musk gave an upbeat outlook for tesla, but did investors buy it? a reminder, all episodes of bloomberg technology are livestreaming on twitter. this is bloomberg. ♪

emily: space ask has marked their 11th mission of the year. the falcon nine satellite carried a longtime customer on monday. roughly 30rgeting missions total, up from a record 13 and 2017 and their valuation has climbed to $25 billion, putting it on course to find -- to be the third most valuable venture startup in the united states. meantime, tesla held its annual shareholder meeting and the company faced a's new of

toues from production delays the capricious behavior of founder and ceo elon musk. another point of contention, tesla's board and who is on it. tesla's annual shareholder meeting this year is a big one. first off, mounting pressure to shake up the board. an investment group came first, opposing the reelection of three directors. these three directors are up for --lection, as tesla's mind nine-member board shows staggered terms. the largest proxy advisory firm followed suit, urging investors to vote against murdoch and pushed a separate proposal to split the role of chairman and chief executive officer.

then, steve, who has been off the board for six months, an unusually long time. he just parted ways with his own firm in november after allegations of misconduct. so why all the pressure on the board? production delays. production has struggled to mass manufactured their model three and stock has suffered. valor also concerned that capital management corp. provided consulting services to tesla, for which it was reimbursed over $34,000, a potential conflict of interest. drawns board has long flak for being comprised of elon musk's closest confidence. stressed their mission to accelerate the transition to sustainable energy quote requires a board willing to commit to long-term goals. musk himself has said producing the model three take part tesla through production hell.

over 200%,es are up and got a boost after a break fix help the model three win a coveted recommendation. those were some of the key issues on the agenda. end, tesla shareholders sided with the company's board, rejecting proposals to split musk's roles and reelecting those three directors. also gave an optimistic outlook, saying he expects to hit the next goal for their bottle three by the end of the month. >> the biggest constraint is general assembly. i think we can get to 5000 a week with the two general assembly lines, but with the third one, i am highly confident we can exceed 5000 vehicles per week. emily: we spoke with an analyst who holds tesla stock and max

chapman in new york. >> the stock opened the morning after the meeting really strongly, and i think that is what investors are reacting to. for the last few months, it has been all about how many of these model 3's can they get out the door. the demand is there. it is just a question of is tesla able to get through this quote unquote "production hell." emily: he says they can get to 5000 cars per week. but production goals have been pushed back and pushed back. do you believe him this time? >> i'm optimistic. i think elon musk is capable of great things. he is literally capable of rocket science. even if he were to miss the goal by a week or two, even a month, we are long-term investors. we have high confidence in tesla. it is one of the top positions in a few of our funds. we are looking to the long-term here. it goes past the production numbers.

we think this is an autonomous electric vehicle story. that's the largest opportunity ahead, we think it is a $10 trillion market globally. we are excited that musk has realized that opportunity. it seems like he is on track to get there. emily: in the meantime, tesla is turning its attention to expanding its manufacturing capacity, talking about opening another plant, which will produce cars, battery packs, and power trains in shanghai. leaderlisten to tesla's of worldwide sales. >> we are incredibly excited to build our first tesla factory outside of the u.s. in china, specifically in shanghai. we have been holding discussions various governments in china, really great discussions, great partners. we really look forward to

working with them in the years to come. emily: max, are there any concerns that tesla is moving ahead to quickly with this -- its global operations, given that it cannot move fast enough here at home? >> it depends on your point of view. when you talk about the tesla optimists, what they are looking at is this future story. for the future story, china is huge. because china has this enormous market, even today. people don't realize this, but many of the best-selling electric cars are being sold in china. the country just changed the ownership rules for factories, allowing tesla to open this factory without doing a joint venture. there's a lot of opportunity there. emily: coming up, facebook's latest data controversy. we get the latest view from greg walden.

apple and google exec tony fidel joins to discuss apples moves to curve tech addiction. this is bloomberg. ♪

♪ welcome back to the blessed of bloomberg technology. another day, another round of outrage over facebook's handling of user data. over a firmas not with connections to president trump, it is with four chinese consumer device makers. the companies in question include holiday and lenovo. -- huawei. and lenovo. quality was one of the few companies being barred from selling to u.s. armed forces. spotlight, in a addressing concerns that they

failed to be transparent about how they are handling user data. our correspondence joined us with more. it adds a lot of fuel to the fire, but i want to be clear that they have said it no data was ever stored on huawei servers. the problem is that we do not trust facebook anymore, after all the revelations and the policies of the last few years. lawmakers are not taking that as a clear response, they want to know why mark zuckerberg did not mention this when he had 10 hours of congressional testimony and was talking about third-party relationships. why not bring up these relationships too. saying we need answers, the whole story now, senator marco rubio asked why they didn't reveal this deal months ago, and to not repair --

compare this to other deals. what do we know about the nature of this data? basically, what facebook was allowing these device makers to do is build facebook app experiences into their phones. these are partnerships from before the app store even existed on these phones, and some people are still using these devices that have these old versions of facebook apps. so they have not unwound these partnerships. facebook said in april that they were planning to, remember they did this big review of all of their relationships to find privacy holes, and they themselves noted that this was one potential harmful relationship. april, thatat in the blog was full of jargon for a regular user to understand,

that this is your information flowing through a device in a way you did not expect. emily: i want to go back to the memo that a facebook executive sense where he mentions china and talks about the lengths facebook will go to achieve growth. in 2016, he said that is why all the work we do in growth is justified, all of the questionable practices, the subtle language, the work we do to bring more communication in, the work we will likely have to do in china sunday, all of it. it certainly is not a good look. >> it is a terrible look. huawei phones are used all over the world, including the united states. so facebook is arguing that they need to have their apps on one of the motorist important phone manufacturers around the world. that is how they are framing

this, that other companies like google and twitter have their services on these phone too. seen if therebe is any harm that we have not seen in the report. emily: we then turned to the view from washington and spoke with congressman greg walden he , represents oregon's second congressional district and is the chair of the house energy and commerce committee, which questioned mark zuckerberg in april. communication between silicon valley and trust and communication between silicon valley and washington, d.c., and lawmakers and silicon valley and trust and an indication with their users. you have to have clarity in the conversation. you have to have full disclosure in the conversation, whether that is at a witness table before congress or in agreement with your customers. that is why users are frustrated and why members of congress as their representatives are frustrated. we have a lot more work to do here. emily: do you think mark zuckerberg was truthful in his testimony? was he misleading? greg: i don't know about either

of those things. i think he was truthful. there was obviously more they found out along the way, some they may have nuanced. i don't know, but in situations like this, you are much better to get it out on the table early on and especially when you're dealing with congress. we are try to figure out what happened, where did it happen, with whom did it happen, and what kind of exposure did user'' data have and to whom, and what control should they have over it. that's what gets back to this trust and communication issue that is so important, whether it is with us in congress or with consumers and users. emily: other lawmakers are incensed. senator mark warner tweeting, "we need answers from facebook, the whole story now, not six months from now." senator rubio saying, "why didn't facebook just reveal this ?"al months ago

saying not to compare this to samsung. what is more concerning about the fact that these are chinese telecom companies that are already under scrutiny by the u.s. government? greg: i think that's the heart of the matter here, specifically. it's twofold. one is the alleged past practices or current practices of some of these companies is troubling. that's why there are these discussions in national security settings. beyond that, why wouldn't you tell us? it's a pretty big question, but a pretty easy question. why wouldn't you fully disclose? you should they should have. , this gets back to why i think silicon valley would be well served by ceo's, other than when they are in a crisis situation like facebook is now, to come and share with us in congress what their strategies are, what their agreements are, what their recommendations are. that's why i've invited them to do that before my committee, and so far we don't have any takers voluntarily, but we benefit from their presence. emily: are you going to demand

that mark zuckerberg come back? greg: first of all, we will follow-up on our demand that he answer the questions we have submitted. for the record, there are some 3000 questions that came from congress to facebook, so i realize they have to sort through all that and give us a honest and full disclosure and communication back. clearly, with each one of these revelations, it starts a whole other cycle of what did you know and when did you know it and did you know it in time to have disclosed it, but didn't. that's not good for facebook. facebook is a great american company. it's a great innovator. like these other companies are. they have gotten to a place where they are under intense scrutiny now, and they have to get it right and they have to be fully transparent and improve their communications and their disclosures. that's how you maintain trust. emily: facebook's spokesperson said the relationships didn't need to be disclosed because they were already public, announced by huawei at least twice in 2011. facebook mentioned huawei as one

of its partners in a 2012 blog post, and said other companies had similar arrangements. what's your response? greg: sounds like it was written by a technical lawyer. i don't know that we were going back and looking at every blog post ever posted. this gets to the point about trusting communication -- trust and communication, whether it is a relationship in your family or with congress. you have to realize and understand what's fair and what is fully disclosing. we are going to go back, we are looking at questions that our members asked and the answers we were given in much greater scrutiny of the detail, because if we are going to lawyer this up, then things get pretty technical pretty quickly, and that's not good for facebook or other companies. but if that's what we have to do, i guess that's the path we have to go down. emily: you have been pushing other silicon valley ceos to testify. you recently met with twitter ceo jack dorsey.

are you concerned that other tech companies like twitter, google, have similar relationships with the chinese government or chinese companies in a market they have been trying to court for a very long time? greg: let's face it, we don't know the answer to that fully. when we had mr. zuckerberg for the committee for five hours, this was not disclosed. they felt they had disclosed it in the past. we don't know. we should know. you know, this is where companies would benefit from coming before our committee voluntarily and sharing and answering questions. the american people have a right to know more than some legalese in a disclosure agreement that, frankly, nobody reads or understands. and you can't edit it anyway. they are just ignored. you hit click and agree and off you go. who knows what is behind it? that's what really troubles consumers. they are not sure they can trust now some of these agreements and

how their data are used or not and with whom or not and what has been scraped or not. and i think they are saying in this information age, something needs to change here. my preference is that the tech companies would realize this and come to terms with it on their own. otherwise, they're going to end up in a regulatory scheme that may not be what's good for them or, frankly, the country. frequently, congress tends to overreact, and we don't need to do that if we can get the answers and trust in those answers and improve that communication. again, the invitation is wide open for the ceo's to come, and i hope they will, because different companies manage this differently. they ought to make their case before the representatives of the people, much like they do at conferences all around the world. emily: i want to ask you about zte. if the trump administration does do this deal to save zte, are the national security risks that the u.s. government has

associated with the company associated with this company -- are they still valid? is zte as much of a national security risk as it once was? greg: you know, i have gotten more into this discussion with the administration as late as last night, because i was concerned and have been about zte and these other companies or any foreign company and their role in the u.s. and what they do and how they do it. based on what i have learned, i'm a little more at ease that they would put in place requirements and audits and things that would make sure independently of what these devices do or do not do. if that's the case, it fixes it a bit, but i think we have to be on guard. we know the kind of cyber attacks our country faces from bad actors all around the world, whether it is china or north korea or iran or you name it. we have to be vigilant. they are playing for keeps in these other countries. often this is state-sponsored. we have to understand the

repercussions for national security, intellectual property theft. i mean it is just out of , control. emily: coming up, apple moves to help curb tech addiction. we fear from a tech leader who has been championing this cause. later this hour, our exclusive about how the company is responding to facebook's push to launch their own dating service. ♪

emily: fox has gotten approval in the u.k. for their takeover bid of sky media. they're billion dollars acquisition can go through, provided a selloff skies news division and could pave the way for fox to increase their bid and keep rival comcast at they. rupert murdoch says he plans to sell skype to disney, which comcast is also trying to the third -- skype to disney.

out a new seted of tools to monitor screen time . the men who helped start this revolution has been speaking about about the nature of tech addiction. tony fidel, a former executive, is now a principal and joined caroline hyde to weigh in. we had tim cook going on record, saying he was very surprised when he got the tools is how much he was using the devices. so i think now is no longer an open secret. we are talking about it and moving ahead with these new tools. i think it is a great first step , but there is a lot more we can and should do, because this is a problem that won't go away. >> what further steps can be taken? interestingly, the data

they are going to be telling you is really just about your iphone and ipad together, which is great. but it is not actually going into your time on a computer. if you look at it, most adults and older kids, they are spending even more time on a computer. to have only one part of your digital life being represented, along with your connected tv or watch, all of those things need to be put into this data package to see how much you are really using devices, not just the ones in your pocket. >> what about going a cross-platform, how do you see that working out? don't have just one product, they might have an android or a different format. >> that is an interesting question and something we will have to grapple with. if you look at it for the most part, most people are android

platform or apple platform, what have you. right there, we can fix that. we canre 2 billion users get going, but you are right, we need to address that. that will be more difficult, because it will acquire the two companies working together. but hopefully, that might happen over time. in many parts, this is your advice. you said you have been having conversations about these concerns of yours. did they action what you advised, are you still having these conversations, did he speak to tim cook? gmail, but i also spoke to the other people who i have known for years. i don't know if it was based on my advice or what they were working on, but it was really great to see these kinds of steps being taken. again, i think we need to go further, and that means these

new tools need to be available to third parties. for control and data, so that third parties can create specific solutions for different types of people with different needs. apple cannot make these kind of specific differences in the platform, but that is why they have the app store, to allow third parties to customize things. think of digital weight watchers , or being able to combine your physical activity with digital activity. apple is not providing that today, and maybe they don't need to, but they should allow third parties access, so we may have a more robust solution for different. -- different needs. >> there seems to have been tension brewing between facebook and apple. we saw a demo of facebook.com being blocked or some of the

cookies. how do you see that falling out? it, there is aat at of companies who are in position to really unable security and privacy of your data and devices. those are companies like apple. ways, peoplesome are saying they are exploiting that and not being as good to their customers or users as they should be. so there is a war of are you serving your user or advertisers or customers. i think apple is taking the high road, saying it is about security and privacy, and i think they are absolutely right. what facebook is doing in the press about apologizing and trying to ask things, i think they have a long way to go. but the industry in general, not just facebook, has a long way to go.

we are waking up and are no longer letting it be. emily: that was former apple and google executive speaking with bloomberg's caroline hyde. ceo joins us,hes and what she thinks about facebook trying to get in on online dating. this is bloomberg. ♪

emily: last month, facebook announced they would be rolling out a new dating. as the socialmove network tries to win back public trust about how they collect and use customer data. >> it will be in the facebook app, totally optional. if you want, you can make a dating profile. we haveo be clear that designed this with privacy and safety in mind from the beginning. your friends are going to see your profile, you are only going to be suggested people who are

not your friends who have opted into dating. emily: matched group owns the dating apps tinder, okcupid, plenty of fish, amongst others. on the news, the most since 2016, but the company says they are not worried. according to data, millennials are using tinder more than any other dating at. the ceo, joining us for an exclusive interview. been in theve business for 20 plus years, and our philosophy is deliver great products and what people are looking for to connect and meet. we should be as a market leader. but i do think, for our biggest growth engine, tinder, i think there are two facts. i don't think twentysomethings are going to go to facebook, and we have seen that people do want

to separate their dating life from facebook. emily: you put out a pretty snarky statement when facebook , and i know you have been an important developer for them and actually worked on dating features. do you feel the trade -- but trade -- betrayed? mandy: know, we work with facebook all the time. i don't think it is that surprising. we survey, every quarter, thousands of single people and see that people meet and connect on facebook all the time. at this point, they are launching something more explicit. 's facebook is 2 billion people, even though they have all these problems, 2 billion people seem to be using it. that is a lot of data on a lot of people that could be put to helping match people up. does the potential scale concern you? mandy: it is a bit of a

double-edged sword. what we have found is that we have really grown through product innovation, chipping away at that stigma year after year. there are still lots of people resisting the category. if we have the ability for older users to say facebook is doing it, maybe it will open up more people and getting them to try dating apps. we can see that people use 3-4 dating apps a time. it is not a one-size-fits-all industry, for sure. emily: let me ask you a philosophical question. is philosophical -- is online dating good for society? being a millennial right now would be kind of stressful. really, before tinder, people in their 20's if they weren't on dating apps, they would meet at bars and restaurants, the out.

i think what tinder has done is open people to more possibilities. emily: candidate dating harder or worse? of the day,e end you still have to meet for a beer or coffee and see if there is chemistry. emily: but now you know you have 30 other people -- 30 million other people in your pocket. well, if you get divorced and 45 and are working, how are you going to meet? has created an opportunity for people to meet that they literally never would have otherwise. are 50 plus app, where are you going to meet people? my goal is opening up those opportunities for every age group. people's views of online dating are directly correlated to the level of success they have. some people have said i have been on match for 10 years and

it has not changed. where is the innovation going to come from? mandy: we are constantly innovating on all of our products. lastyou have seen in the three quarters, we have launched location on match, missed connections where you can see crossed paths and on tinder. launching video units, seeking get a better sense of who people are. we feel like on all of our products, you have to innovate. the holy grail is to figure out how you predict if you have chemistry eating face-to-face, and all of the innovation is about getting people a better sense of it someone is interesting to them. emily: that was match ceo mandy ginsberg. that does it for this edition of best of bloomberg technology. next week to end from the software is industries biggest day, the ed conference in 11. -- e3 conference.

we will speak with executives from nintendo and microsoft. remember, all episodes of bloomberg tech are live streaming on twitter. that is all for now. this is bloomberg. ♪

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