♪[music] chang.in for emily this is the best of bloomberg technology where we bring you all of our top interviews from this week in tech. coming up, pump the brakes. london transit authority refuses renew uber's license. uber calls the decision wrong and vows an appeal. plus, full steam ahead. chiefu.'s anti-trust tells blueger the e.u. will push

in a globalax even push fails. and strong debut. shares of alibaba began trading kong and the first aboveg day, more than 6% listing price. our top story this week, uber and its uncertain future in looked. the city's transit authority refused to grant the ride a new license on monday. the reason, rider safety. regulator said uber adequately verify drivers' identities. swiftly responded, saying the decision was wrong. he has said safety is the priority. uber will appeal the ruling. london mayor says much more with regards to safety. keen for it to be a hotbed of innovation, for new businesses, but you've got to rules.y the what is clear is uber's

passenger safety has been compromised. withth more, i caught up eric newcomber. i asked him if the uber app or the technology itself allowed all the drivers not to be verified. is whethere here drivers in london were able to platform even though they weren't sort of the right licensed.properly and, you know, the city of london says we're talking about 10,000 rides with driver whoa shouldn't be giving the rides. that's a big concern for them. said it, youhas know, tried to -- it corrected the mistake but, you know, when ropes in aady on the city and under tight scrutiny, having these questions about the right drivers are giving rides is not a problem having.ts to be >> yeah.

irk, you talk about -- eric, you talk about them being on the ropes again. the first time they've been in this situation. you point out it was september they temporarily had their license revoked as well. what changes have they made over that time frame? >> you know, the company has shift.ne a cultural have of the old executives left. i mean, to uber's benefit and to detriment, i think it has sort of slowed down somewhat in with new ideas and new exciting products. you think about, like, uber pool or eats, those sort of new ideas. on the other hand, the company has really tried to crack down, work with regulators and have a discussion. the sort ofxactly area where the company hopes to be winning. unfortunate for the business that they can't make that happen. >> are they striking a similar

tone with regulators as they trying to years ago, work with them, not be hostile, createc, but trying to more of a friendly working approach? is that the approach they're taking this time, and is it working? >> i think dialogue, working with cities, countries, states, everything in between, but then when they disagree, you know, coming out and saying it. inean, you do see, you know, the california fight over rules,dent contractor they did sort of say, ok, well, we'll put money behind it. so there's been some of that, we're a company that can throw our weight around more than they might have right after kalanick left the job and their reputation was really in tatters. tryinghink they're still to play the cooperative nice guy to the extent that they can. >> well, in talking about uber's response to all of this, i want webring in a sound bite that have, at the head of the u.k.

listen. >> in the u.k., one thing we are intending to launch quite soon is driver safe matching. so a technology that has been in the u.s. since 2016 means that on to theironly log account and start trips once we validate either through automated means or through a human contact, that the driver they are.y say >> eric, does this help appease regulatory issues going on right now during the appeal process? thiser is stuck in situation where you can have privacy or you can have safety but you might not be able to have both, right? there's this sense that uber videos, look at voice -- you know, listening to voices in a car, now looking at the faces of drivers. these are all areas where uber says, ok, you're worried about whether an uber is safe enough.

we can sort of take away a you moreivacy and give safety. so i think on the policy side, debategonna be the big that's gonna rage around uber going forward, just because take hits both ways. but it is really a question of do people expect uber to oversee, you know, a given saying, ok, it's up -- we're matching you with a driver and what will happen is between you and the driver. clearly people think uber needs to police those rides. gonna mean trying to role out some sort of surveillance to keep track of what's going on you're in the car with that driver. ericat was bloomberg's newcomber. as for how the decision affected competitives, the rivalry said it had started signing up drivers in looped and will -- in and will -- in london and will start service within weeks. the indian company says it already served millions of

customers in other u.k. cities since its roll-out. to discuss the competition, i a partnerdave klein, at city. >> well, i think there have been a number of issues over the transport for london. the most serious, you know, ofently is the impersonation drivers by, i think, about 15,000 people. security int have place to verify that a driver is who they say they are. they were asked in london to use facial recognition technology. they did not implement it, i think, in the time frame that they were supposed to. at this point, they have once again had their license suspended. now, of course they are going to appeal that. go then i imagine it will through the courts. the real question is, how soon will this actually take effect on the streets? >> i want to pose that same

question to you about how long to actually impact the company's fundamentals. all depends on what happens in the courts. i think, in the near term, they operatingkind of businesses as usual. as they go through their appeal process. if they actually lose a license, you'll start to see a real impact to revenue. 5% ofimate kind of 3% to revenue. i think the larger question and the more maybe long-term wouldon, because we expect this to be resolved at some point, would be what competitors as they try to take some share and leverage off of this opportunity. gabe, where do you see that competitive landscape? the end of theat day, i mean, uber has built an incredible product, a great marketplace. however, it's really a commodity at this point. and you see here in the u.s., know, most of the drivers

who drive for uber drive for lyft. overseas it might be grab. but for the consumers, they want a ride. they necessarily care who provides it. the big issue, i think, for uber on the outs been with municipal governments here europe,.s., in increasingly over the last few years. we thought it would change with the new c.e.o. sort of doubled down on these disruptive tactics with local government. we're seeing it play out. we're seeing a real pivot here in how government is going to deal with u bers and companies like them. >> this basically shows the trading around $30 a share but most analysts on bullish.t are they have about a 44 price target, which would be a gain from the current price. much of london, of the regulatory hostilities that we see, are really starting to impact your views on the stock?

they're certainly not making it easier. it's definitely been impacting the stock price. london. just it's happening in california. you could expect to see other cities taking a look at this. be a really serious security threat. drivers, impersonating other drivers, drivers that were driving without licenses to do so. so it could be a real risk. i would think other cities start too.g a look at this the question is, when is the regulatory environment kind of around uber? i think it's on uber to start to issues moree seriously, address these security threats and start to them to bed and put them behind them. it's been happening way too often for uber. in the first six to nine months as a public company. better atto be addressing that. ultimately we think they will be back in london. a really big market. they could kind of navigate

these waters and end up in a position. that is going to be a big test for them going forward. >> is regulatory issues the biggest head wind for the stock? one of them. i'd say competition and issues are the two big challenges. competition is driving down pricing and is really one of the biggest issues in terms of bigitability and that's a factor over the long term. regulatory things keep popping up and the bigger they become, the more they'll be a weight on the shares of the stock. >> that was gabe klein and egal. e.u.'s competition commissioner says the continue to will investigate amazon, apple and facebook. comments on a digital tax, next. news, like bloomberg

check us out on the radio. you can listen on the bloomberg app.

>> the e.u.'s anti-trust chief, margrethe vestager, has made a for herself as a tough regulator who is not afraid to go after big tech. told bloomberg that the e.u. will still pursue a global tax, even if push at the ocbc fails. bloomberg talked to her in france where she was asked how europe's regulatory pasture on tech is different than the u.s. and china. to promote what we have going for ourselves already, because in the business to business environment, you of impressive tech. you find engineers, research. find an impressive start-up environment. and, of course, in the all theess to balance possibilities and to tame the

downside. >> you're talking about innovation. we do hear many times from u.s. that the reason you're so focused on taxation is because we haven't really seen innovation in europe. is that fair? >> that is absolutely not fair. to say to alls the many businesses who pay their taxes in europe that not shouldme of them contribute but every company should contribute where they do excellent business, because this the bottom line in europe. you do very good business here. >> and is that something that by the endhink, of -- if by the end of 2020, there is no international agreement, that it would be fair for the e.u. to just go it alone? >> yes, t.f.c. it would -- of course it would. we are strong believers in a global agreement. to see -- there's a positive feedback on their first draft. that would be the better solution. but if that cannot be met, well, the you look at all businesses who pay their taxes, it would only be fair that we

global up again if a solution is not possible. >> based on what you hear from wee'vebeen here many times and haven't actually seen progress made. >> normally i wouldn't be optimistic when it comes to i think now there is a deeper understanding that of our to update sort corporate taxation, and in that respect, also the global dialogue is changing. >> we also heard today from thatdent van der leyen data is key for those commission. bea is power but it can also weaponized. what measures to protect consumer data in europe and how you going to deal with that? >> first, we're going to make a strategy.ive for a.i., obviously data is the main input. defines us ashat people in digital ages. have taken a number of steps. we're sort of digital citizens,

ofht, and we have a lot public data that has been made available. but what we need is, of course, a comprehensive strategy for data to be the driving force. also, a prosperous european economy. >> and what time line are you looking at? >> well, this has to be -- it in very well with what we are planning to do in artificial intelligence. have totwo things will come together. but for people to see the full do, well,hat data can then we have to make a specific strategy when it comes to data. >> that was the e.u.'s commissioner, margrethe vestager. and to company news. the third quarter approved a the communication services sector, when it came to top line performance. line was telling us a different story with earnings per share growth year to year relatively muted. on tuesday, i broke down those

withearnings and top picks mark. >> a couple of the companies that we're getting deeper into investment mode, i think the one lists the top of that would be amazon. they're doubling down on this one day investment, faster delivery, making prime one day available. that's an expensive investment. actuallyhere's also more interesting story at the other side of the profitability curve. of companiesle that brought forward their ubertability time lines, and lyft. snapchat is about to print its positive quarter. and pinterest is also turning the corner on profitability too. struck by the profitability positive influction points than the negative ones. get into to those. you brought up lyft and uber. are you fully confident that 2021 targets is intact? >> no. i think it's a probability that they'll get there. have the ability to get there by getting greater

leverage against their insurance cost. it's a big expense for those companies. companies, ashese private companies, were run really, really inefficiently. really aggressively. that meant there was a lot of wasteful spending. public.g them public investors step in and say, we need profits. teams arement responding to that. i think there's a lot of room for them to take out excess cost without sacrificing growth. my guess is we'll see that the three quarters and become more confident in 2020 profitability. >> how much of a hit for uber the london news this week where they temporarily didn't get their license to operate in that city renewed? >> that's a big issue. tbd. here. to be careful i don't think they've been kicked out of london. this has happened to them before had their have license threatened. i think they're going to appeal the decision. they're going to be able to continue to operate for a couple of months. i assume they'll be able to work

london powerse that be. there's no question that uber big taxis.ke on consumers have voted pretty strongly that they like ride-sharing services. i assume that consumers in london are going to speak up on too. it's not over yet. they haven't been kicked out yet. this happenedat about a year ago, that they'll stay in the market, just have to work on more concessions. >> that was mark. coming up, that's the ticket. ebay is selling stubhub for more billion in cash. we'll have details. plus, alibaba's big day. had to hong kong for the company's big debut. all next. this is bloomberg. ♪

>> we got more details of ebay stubhub sale monday as the unload thed it would ticket marketplace to rival

viagogo for $4 billion in cash. latest from bloomberg reporter. a householdsn't name here in the u.s. they're in 70 countries worldwide. is an entrys here into the u.s. market, which is one of the fastest growing ticket market out there. they really are paying out about brought inbut they some investors to help them. it's a bit of a homecoming also. eric baker, the founder of viagogo, was actually one of the founders of stubhub but he left originally to ebay. >> well, and the c.e.o., you mentioned, eric baker, had really talked about sort of making this a global company, excited about reuniting these two. isthat really the play here, viagogo gets the u.s. market and then stubhub can also have a well? reach as >> that's definitely the strategy, because viagogo isn't

really present in the market a very fragmented industry. there's many competitors. were even trying to bid on this business, and other upstarts. the stubhub founders have really gone out and founded a lot of going afterat are that market. so it's going to be competitive and viagogo coming in with good chance in terms of having a good brand consumers. but ebay was under pressure to sell this. it wasn't fitting in and it was looking for other avenues to growth revenue. >> and you cover ebay for us, so i want to get your take. a lot of analysts said this deal was going to be unlocking a lot of value for ebay. what's your analysis? actually does two things for ebay. sortit buys them time to of fix the core marketplace, which is going to take time. they have to come up with a sustainable strategy. this can help fuel profit

growth. like increases the impetus on the other assets, scenarios, like classifieds, things like that. structurek at cost for ebay, there is more room for operating expenses to go down. so that is under their control. of fight with the likes amazon and coming next year with facebook also entering the e-commerce market is still we have an answer yet. we're still waiting for a c.e.o. on that end.y but at least this guys them time to drive the profit growth that can. >> and in your years of covering this company, why haven't they keep up with amazon? what has been the biggest head wind for them? >> well, the biggest headwind really has been the muscle memory that amazon has developed among its consumers through prime in many ways. really helped them sort of drive that bus forward and

increase loyalty and things like that. so ebay has missed out on that opportunity. now. while and, you know, once you sort of lose share over there, it's harder to get mind share more than market share. so mine share shifts and martin share sort of shifts along with it. the opportunity in if front of ebay is to sort of focus on things in front of them, like advertising, the payments, which higher margin revenue for them. i think this restructuring that into is buying them time. if you look at the valuation for the company, it's sort of that top line slowdown. so we continue to see ebay more story than growth the revenue growth story in the near term. reallyger term, it will depend on the strategy as to if they focus on key regions or really the partnerships with the upcoming e-commerce players and back end ofme the the engine. that is a wait and see.

now, profit for growth is a potential here. >> at $4 billion in cash that are thereing about, any calls going on that this expensive been an purchase? with ebay had been working goldman sachs for many months on trying to find the highest bidder. was pretty competitive at the end. firms,rivate equity different firms, really wanted d drove the, and that price. we thought it would sell for between $3 and $4 billion. to bring on other investors to help fund this, because viagogo is a private and it's not well known so they had to get funding from jpmorgan and others to make this happen. >> that was leanna. and coming up, tuesday was a banner day for alibaba this week. trading in hong kong, ending the day more than

6% above its listing price. have a report. and bloomberg technology is live streaming on twitter. us out at technology and be sure to follow our global network at tictoc on twitter.

>> welcome back to "best of technology." asia's most valuable corporation, alibaba, made its kongng debut on the hong exchange this week. the chinese e-commerce giant biggest share sale in nearly a decade, raising $11 billion. use the fundsto to drive user engagement, improve operational efficiency continuedr innovation. bloomington's paul allen from i got details from kong.erg in hong >> plenty of cheer, as it was a alibaba butonly

also hong kong. the welcome mat was certainly out.d we had the alibaba c.e.o., being stage by hong kong's secretary. were dancing mascots as well as the gong was rung. there ascheer alibaba's shares opened at 187 hong kong dollars above the issuance price. shares rose as much as 8%. actively traded stock in hong kong, far tencent, which has bumped down to second place as hong kong's most valuable firm. we do have it continuing to risingn new york, now for a fourth straight day. it could entice traders looking for opportunities. exchangeable.ly and analysts are bullish.

they have an average price target of 225. >> sophie, what are you hearing about use of cash? $11 billion.ng they are saying they now have 44 billion of cash on the balance sheets. why are they spending? >> this was very much considered symbolic share sale. alibaba didn't necessarily need cash.se this it could even be boosted if an agreed-to option is exercised. when it comes to what it may do with its cash in this new era, acquisitions.ore perhaps funds could be piled into a competition on the it has rivals like others to contend with. tim also. praptperhaps it may just sit ons current cash pile.

>> they are saying alibaba might want to move closer to home and perhaps repatriate some of the money to new york. >> this was part of the reason that has been offered to -- as alibaba chose hong kong given the strict rules. there are plenty of investors chomping at the bit to get in. we just pull up the board here. at the valuations for alibaba. there certainly is room to narrow that gap. players likewith amazon as well as tencent, given alibaba is a that must-have. they're going to have to wait until the company is included trading links.s the stock could be initiated by next year. expected to boost valuations for alibaba. market.a very crowded amazon. there's a lot of local chinese players as well nipping at their heels. what is alibaba's strategy when it comes to how they're differentiating themselves?

>> we have seen their ecosystem expand over the course of the into various segments. they're also looking to move segments like logistics. we have seen this strategy of saying they're going to try and hit the consumer across various touch points. how theyen that with have operated and financial as well. that company looking to start a of $1 billion to move into the start-up space. is tryings like dieng to build on the foundation that established. toalso have alibaba looking move beyond asia. so where they go from here, with that war pile, with chest, certainly lots that could be done along the horizon. >> now alibaba's hong kong listing is being seen as a triumph for a stock exchange many ofr the years lost

china's brightest technology stars to u.s. rivals. comes as pro-democracy protests have gripped the city for weeks. analysis i got from john freeman, vice president of equity research, at cfra. >> it will be very interesting to see what they do with the think that because i brings them to -- i want to say total.lion in about 21 in net cash, if you subtract out the debt. here's what i'd like to see them do. i would like to see them invest heavily into the cloud business, which is honestly, i revenue now. growing -- we've seen this movie before, how this cloud business scales with amazon. with amazon, it's 12% of revenue but 70% of profit. it crosses the break even point soon, and, you know, they can offer additional think that would be

a good way to spend the money. and i'm sure that they're going to invest some of it along those lines as well as intelligence and cognitive computing. i think that's are the -- those like to seegs i'd them focus on with the use of cash. >> john, i want to take a look showing hereat i'm inside my terminal for our audience. it's showing basically alibaba continuing to gain ahead of other big rivals in china that tencent, for example, extending that lead, extending that outperformance. not done enough in the cloud computing and other sectors that you mentioned? least from this stock price, they're well ahead of rivals. >> they certainly are. but i think, just like amazon, valuedw, when amazon was previously, no one really saw the cloud business coming. athink with alibaba, it's little more anticipated. so perhaps the cloud, you know, beingarge degree, what is

reflected in the stock price now, reflects some of the cloud business. but i really think that people don't realize what kind of that can propel. in the past, revenue growth has well above 40% over the last couple of years. but earnings growth has actually behind. but i think with the cloud and a lot of these kinds of -- ofmarily the cloud and sort the scale efficiencies of their retail business, that can reverse. likely to reverse such that earnings growth actually will exceedy, you know, revenue growth in the low 30's for the next few years. that's pretty compelling for a stock that's trading at, you 24 times earnings, you know. you usually don't see that here for a states certainly tech company like that. >> well, you've mentioned amazon a few times. i think over the years, as we've tried to define this company, we it's the the cuff say

amazon of china. for example, i've heard maybe that that's not accurate. as you take a look at this big company with tentacles in many how dont business lines, you categorize alibaba? absolutely is the amazon of china. if you want the resolving door you wouldt's how describe it. and, of course, there are differences. there are significant differences. but, you know, they're certainly -- they are dominant in china just like amazon is dominant in e-commerce in united states. direct sales as well as support a third party platform sellers. party they have a cloud business. they are getting into the media as anedrtainment side a-on. an add-on. -- as and alibaba is also involved more in payments. but i do think the companies are one of and i think that the, you know, things that are

fastering alibaba to top-line growth is the fact that e-commerce, you know, is a larger percentage of chinese commerce, which is, of course, retail isster -- obviously growing faster than it is here in the states. at a lower,ud is you know, level, on an absolute basis. therefore it has a chance to really shine. amazon's cloud business is 40%.ng about alibaba's is 64%. i think that's what you want to fundamentals.hose fina final that's how i view the company. >> that was john freeman, vice equity research at cfra. coming up, getting ready to see spacex.lot of nine are four falcon scheduled. we'll take a look at opportunities for investment, next.

and elon musk's other company, tesla, reports hundreds of reservations for its new cybertruck. this despite its rather rocky unveiling last week. details next. this is bloomberg. ♪

>> the fall has been a rather quiet period for space endeavors but that's about to change when will see spacex lead up to four falcon 9 missions in september. logistic mission set for a december 4 launch. the space economy is estimated to reach -- it captures the investorsof worldwide. i caught up with one such former spacex employee who was a mission the falcon 9 rocket. we discussed the historic market opportunities.

femalefirst american astronaut went to my childhood school. when she came and spoke, i to be her ever since. ofaw a common background like work experience. >> so you got into this field. you see the investing opportunities? how big do you think this market has the potential to be? >> before making predictions about what's next, i think it's look back on the technological catalysts for momentum drivers that have gotten the industry where it is privatepecifically the space industry. there's two of those. the first is the invention of the cube. years of moore's law exponentially decreasing the size and the power of commercial off-the-shelf components, a 10 10 by 12 centimeter box, the size of a tissue box, that is a type of form factor that can

be put into space. before that, the only way to get an asset into space was a bus-sizedhool satellite which would take years if not decades to make. flocked to this new cube form factor and put sensors such as earth observation or cameras or communications. that was the first. was how to get it there. being a mission manager at spacex, i would see satellites mission to mission but i was focused on my primary satellite.ed sized so the second technological catalyst was the launch vehicle rocket.iny what's next? to get to your question, i think a massiveions is market that will help the space industry grow into the projected trillion dollar. internet connectivity from space. >> where are you actually making

investments? investors come to you and they really want to get a piece of this market. drones, more than a commercial spaceflight. what actually investments are achieve this help goal? >> within the deep frontier tech of myla and spending most time in commercial space, within space, it's people that are unique ways to put sensors in space that will help life back on earth. drones, i think it's really open to one's imagination. medical supplies. imagine if someone is having a allergicack or an reaction. an ambulance takes an average 14 minutes to get to that person. you could dispatch a drone that pen, dispatch an ei saving -- epipen, saving lives day. >> you piqued my interest when about autonomous vehicles. how close are we to fully driving?s

>> i think we're entering the disillusionment. unfortunately, i think it's going to take longer than we're expecting. and when true level five will be achieved is further out. however, i think there is supplemental technology that can example, tellyr operations that can help the a.i. when it doesn't know what person and back to a help the vehicle navigate. i invested in a company that is this problem and i think that will help us get to level quicker.k gle my two investments are in rocket one of those tiny launch vehicles, taking those into lower orbit. and the second is spire general. three sensors. have an ais sensor, and monitoringweather and prediction.

>> over the past few decades, the international space station allowed astronauts to live, work and conduct research in microgravity. but with the station's planned retirement by 2030, private asked to are being create the next generation of habitat. a.i. space factor proposes an send a 3d printing robot to mars to build the next space habitats on mars. it's technology, on -- its technology, on the cutting edge. >> we will return american astronauts to the moon. only to leave behind footprints and flags but to told the foundation we need send americans to mars and beyond. >> this proposed mission along with spacex's own ambition to openedhe red planet, has up a longer term market. some companies are already orbitingbeyond

habitats like space stations to actually building on the surface of other planets. working in a firm designing skyscrapers. i saw elon. landed his falcon 9 rocket in the middle of the ocean. that for me was a trigger. couldght, wow, this actually happen. it's always been my dream to put a building on the moon or mars. and if he's going at the pace he's going, it could definitely my lifetime and i want to be the one to build it. warehouse, alongside u.s.,ups from across the the architecture firms are refining the production, a structure they created to a nasa competition to design the next generation of space habitats on mars. >> when we started designing our mars habitat, i think we looked that had been done already and kind of tossed that aside. set of were given is a diamonds from nasa. they think the best way to build a habitat on mars or the moon is use what they call resource

utilization. use the materials that are there. if you've seen sci-fi movies, and stealsee glass domes on distant planets but the oflity to ship that kind material would be so expensive, you would never be able to build in the first place. the idea is to send a 3d thening robot, which can harvest the materials you find on a site and build with that. >> the reusable print material mix of biopolymer made from recycled plastic or plants like corn and sugar cane. the rock found on mars and basalt. >> it's the rock that gives it its incredible strength. ass three times as strong concrete, in compression, and it tensile capacity, to prevent itself from being pulled apart. think at all times, how do you optimize the amount of material that you use? thing is shaped

like an egg, and if you think of an egg, it's a very structurally optimized form. it's very thin but it provides the strength that the egg needs. shapedt's why this is the way that it is. >> the egg shape as well as the also structure accommodates for extreme differences in pressure and temperature on the surface of mars. but more research still needs to be done to find out how print materials could be gathered and how 3d printing would work in the downkneecap environment the unique environment of space. >> you're dealing with a completely different set of is very harsh. the cold, the low gravity, the know. of space, you and finding solutions for how to build there or do anything in just requires a high degree of innovation. there's no such thing as brute comes to space. like you need to think about the very elegant,a lightweight, cost effective solution. the next challenge is really

going to places on earth, literally taking the dirt that we're finding on site and to print with the dirt. we have to perfect this technology on earth. the we can prove it out on moon, finally onto mars. >> the first customers could companies liked spacex who would lease out these structures for individual missions. before that, they hope their monetized asn be well as transformational here on earth. technologies forced us to make this jump in technology, which we can now apply on earth, build more sustainability. rather than building with steel and concrete which are very energy-intensive materials, to go to a site, have a array which would allow our 3-d printer print in sustainable ways possible. we never would have found these if it wasn't for the challenge building in space. >> three, two, one. theoff of the falcon 9 to

space station, on the first commercial launch from kennedy center, historic at 39a. up, typically boasts its new cybertruck, already has thousands of reservations to order. we'll have details, next. this is bloomberg. ♪

>> elon musk is at it again. by again, we mean tweeting tesla reservation counts. this time, it was for a $200,000 tesla's new cybertruck, despite a now infamous launch thursday that the supposed shatter proof glass, well, it shattered. latest,y, i got the from the one who covers the maker. think this that -- this truck does have appeal, particularly to younger people, gamers.n l.a., a lot of people said at first that they hated it, but over the

it.end, they came to love it looks like nothing else on the road. even though the vehicle is far from production, i believe that 200,000 people have put down reservations. >> it's been three days but i cannot stop watching the video that we're showing. it is shattering that glass. what was their reasoning that they've been coming out with shattered?hat glass >> you're not alone. i think i've watched it like 20 times. first, elon tweeted out a video that shows frans testing the glass before the big demonstration. then he tweeted yesterday that the car withmered a sledgehammer, that that somehow hurt the glass. but that doesn't explain why the second window also shattered. of theoriesl a lot as to what exactly happened. >> it's interesting, because my i wereart producers and to go about this. we thought, wouldn't you want your window to be able to of anr in the case emergency situation? you think you're under water.

you've driven into the ocean or something. able to you want to be get out? >> well, right. yes. that is a legitimate question, in an emergency. how do first responders break the glass? >> very interesting. we'll have to continue to monitor that. i want to talk about another story, whichyour seemed to be also good news for the company, where you have the base price, about 40,000, but of those orders, it looks like more more were upgrades or the duel engine models. compositionugh the of what we know. >> this is all going to change, because this is just based on elon's tweet. hadaid 42% of orders ordered the highest end. the others had offered the 50,000. are just $100 deposits. you can't really configure your car until it's closer to production. but it shows that people are willing to pay and that there's as much appetite for the

lower-end version. with were speaking ventures that can help illustrate this. if you come and take a look at chart, where he said the pressure is off tesla right now. they have a really good leeway, leg room to run here, given had turnedcash flow positive. this really gives them time to go back and look at that production target. agree that right now they're in a fairly decent position to be looking at this and the production? >> yeah. i think the company's goal has kind of been to disrupt every market segment and trucks is a huge seg. the ford -- seg. huge share.0 is a they had that surprise third quarter profit. >> that does it for this edition of the best of bloomberg technologiful we'll bring you all the latest in tech throughout the week. in each day, 5 p.m. new york, 2 p.m., san francisco .and check us out at technology

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