emily: this is "bloomberg technology." coming up in the next hour, it is one of the largest software ipo's in u.s. history. ui path shares climbing. we will talk to the ceo. plus a buy now, pay later model has made affirm a household name. it is scooping up the company

that lets shoppers get the right item before returning to the wrong one. we will talk about the $300 million deal with the company's ceo, max. she is just 18 years old and she makes plenty of green. we will talk to katie feeney, tiktok creator, who has 5.4 million followers. the reps brands like amazon and the disney channel. all those stories and moments, but first the markets where it looked like a buy the dip day. >> cyclicals outperformed. materials and energy were in the green. what did not to doub -- not do well were tech makers. the nasdaq in the green. the new york faang index underperforming. this is coming as we see a pullback in the nasdaq volatility. i want to show you what the semi conductors did.

positive action on the day itself, but on a one-year timeframe, you can say they tracked some of those 10 year breakevens that really comes into the forefront when we are talking about those unaccounted sources of inflation, that chip shortage is very much part of that narrative. look at the boards one more time. i want to show you some of the other sectors that did fairly well today. the nasdaq golden dragon up 2.5%. the likes of baidu, alibaba, jd.com, some cello verse coming from the asian session. we will see if that continues in a few hours. we have electric vehicles as well as nasdaq biotechs doing well. that is the macro picture. for the micro, let's get to ed ludlow. ed: netflix down almost 7.5%, biggest drop since the election in november, biggest points decliner on the nasdaq 100. the company added 400 million

new subscribers in the last quarter. is this the end of the stay-at-home stocks? the picture tells the drama of tuesday evening when we got results. the stock has been treading water. netflix signposted it. look at the drop we got on wednesday. no one expected the growth slowdown to be that severe. the interesting thing is the effect we felt in the other stay-at-home stocks. look at peloton interactive, down more than 6%, one of the big beneficiaries of the pandemic, lots of people getting peloton when exercising at home. zoom and roku were both down in wednesday's session, but came back later in the day. i am looking at tesla. lumina, they are a lidar makers, up 15% on news that they hired wednesday. tesla's former general counsel to be their general counsel. lots of interesting stories

about their former to has light -- former tesla alumni going to other companies. tesla is up as well. 3.5% earnings next week. rishaad: -- emily: our ludlow. meantime, uipath making a splashy debut on the stock exchange. the automation software maker raising more than $1.3 billion, now valued at more than $35 billion. it started in an apartment in romania in 2005. uipath is now in 30 countries. the cofounder and ceo joins us now. what is your reaction to today's debut and the pricing of it? daniel: thank you for having me, it has been a great day for us. first of all, i would like to say thank you to our team.

they have done wonderful. we have been through a lot of hardship to get it here. this is a great moment of celebration and joy. emily: talk to us about what uipath actually does. what software robots do you actually have? what tasks are they automating? daniel: we are an enterprise software company that helps enterprises to automate manual, repetitive business processes. we have an annual approach that emulates human users more like a self-driving car is able to emulate human drivers. we can relate automate most of the manual repetitive task processes that you find in an enterprise like paying invoices,

processing orders, reconciliation transactions and so on. we have done quite a lot of work to help our customers during the pandemic. for instance, we are working with the cleveland clinic to cut waiting lines to their driving testing sites. we were able to cut the waiting time from three minutes to 15 seconds. emily: what does this mean for jobs, daniel? does this mean more workers someday will be out of a job because of software like this? daniel: we believe that this is a technology that actually adds jobs. even if you look at linkedin profiles, the demand for automation engineers has increased 40% year-over-year. of course, jobs will be

transformed. i would like to tell you that there are many well, repetitive tasks -- manual, repetitive tasks, but there are also tasks that involve engaging other people, creativity, strategic thinking. when we reduce the amount of manual and repetitive tasks, we focus people to do the other type of more human tasks. i would like to give you an example of a hospital, again from the pandemic. we helped nurses to reduce their time filling paperwork that was required to send the testing results to their patients from an astonishing three hours a day to about five minutes a day. these hours are than spent in

turn to help the patients. emily: fascinating, we will be watching how the story progresses. ceo of uipath, we will keep our eye on you. coming up, affirm as long helped customers buy the things they want now but pay for them later. now it is also happening with returns. my chat with the ceo on the company's acquisition of returnly. that is first on bloomberg, coming up next. ♪

emily: as vaccines reach more folks around the world, businesses of all kinds are

gearing up for pent-up demand. affirm is making a $300 million bet on returnly, a company that automates the return process for retailers. >> what returnly does is completely eliminate the pain of returns by shortening the experience to, you want a return? okay, click this button. you will get your store credit upfront, right now, and at your convenience ship the item you want back. they served over a million people and one billion plus transactions. it is a natural complement to what we have done. emily: how does this fit into your vision of what you want to

from to be when the economy starts to reopen and hopefully we come out of this pandemic? >> you have a currency that can be used to parent -- to purchase things. acquisitions is now part of our toolbox and this is a fine example of what we can do to further our mission. it also really is great that this is a delightful consumer experience. it does not hurt the pandemic is hopefully receding slowly. there will be many purchases and returns will come with it. emily: looking ahead, what trends do you expect to see in consumers spending as the economy starts to reopen, knowing that many customers have been struggling financially, but maybe it is time to throw that wedding or travel or go out to restaurants. max: 96% of people that were supposed to get married in 2020 canceled their wedding plans, but they only moved them.

96% are dumped demand for weddings. -- are pent up demand for weddings. air travel, sweatpants, things like that. these thanksgiving rush will repeat itself almost every weekend over the summer because people are dying to get out in our surveys. we always ask how they plan to afford this. they look to us for that. seven out of 10 are decreasing their travel budget. one trend i don't think is going to subside with the pandemic. sweating next to another person we never met is not a thing you have to do. we see demand on this continuing. about half of the consumers we

surveyed expect to spend more in 2021 than 2020. emily: a subset at least of consumers are embracing crypto. paypal cofounder elon musk has invested $1.5 billion in bitcoin. peter thiel has said china could use it as a financial weapon. what is your take? will affirm start letting users pay in bitcoin? max: i have been frequently portrayed as one of the crypto skeptics. you can consider this as a thawing in my part where i am looking at opportunities in the space, in a big way because bitcoin and cryptocurrencies writ large have finally crossed over into the true popular conscious at this point. that said, the macroeconomic

geopolitical implication is far more important. i think the real risk to the u.s. dominance internationally, one of the real risks is the possibility that someone else builds a truly digital currency. i am very pro-fed exploration into the space. i wish they would move very quickly. i am sure people that have been long pro-crypto are more qualified than i am, but i am excited to have it. emily: my conversation with max, ceo of affirm. coming up, tech tool use has skyrocketed amid the pandemic, as more governments around the world are using their software to help fight the spread of covid-19. we will speak to the their ceo

next. this is bloomberg. ♪

emily: palantir, who provides solutions from legal intelligence has had quite a year. they have seen demand for products grow exponentially, its tools being used to fight covid-19 around the world. they had a tailwind from an influx of investors, which one etf revealed it has picked up over one million shares. joining me is palantir's coo, shyam sankar. a lot of companies and governments that by your software had a shock when the pandemic hit, and they have another shock as the world reopens. you are talking to these customers around the world.

what trends are you seeing in terms of what they are feeling as the world starts to come out of this? shyam: i think the customers are really eager to reopen, that are reinvesting, see that the shocks are likely to continue. you really want to survive into the future, you have to expect continuous disruption. how do you build your organization? whether it is a container ship blocking the suez canal or a public health emergency, these things are going to continue to happen. emily: let's talk about, are there companies or governments that are faring better as this transition back to some new normal happens? shyam: in our own business, the u.s. commercial business is really on fire, that is in part a function of how well the u.s. vaccination program has really gone. i think the countries that are

succeeding on the vaccination front are going to be in a better position and that we all have an obligation to help every country get there. emily: government demand for your software surged in the midst of the pandemic, helping with vaccine rollout, helping to predict cobit hotspots. what has been your big takeaway from this last year as a coo? how do you keep growing a government business which makes up roughly half of your revenue? shyam: we helped over 100 organizations, government and commercial, in the context of the pandemic, helping with durability of operations, shock to supply, allocating ppe and vaccines. the thing that sticks out to us is they are all structurally stymied by how locked in their data was to legacy systems. that was the problem these customers had, was getting at

their own data better to drive the public service. alex mentioned it on monday, we will be offering our software for free to all major countries -- companies around the world who employ large numbers of anything that is crucial to restarting the economy. we are making sure that no one is left behind because they are locked into old platforms. emily: kathy woods just added you to her fund. she has a huge retail following. just today there has been a ton of chatter among retail investors about palantir. how do you feel about this new interest? shyam: we are proud of our investor base. we are excited by the folks who believe in our long-term vision. i would reiterate alex's position and our own -- i have been in palantir for 15 years. i would be lucky enough to be here for 15 more. we are building a sustainable

business for the long-term that we think could be one of the most important software companies in the world. emily: palantir has pitched itself as the operating system for government, and yet you got privacy advocates who are concerned about this outsized influence and claim it is allowing companies and governments to weaponize data, to perhaps find and deport individuals from countries and unfairly target people of color. what is your response to some of this criticism? shyam: in an open society, we welcome these sorts of critiques. the thing that is misunderstood about palantir is we don't don't hold any data, we don't collect any data, we help customers bring together their data in this software platform to make better decisions. we do that with a principled perspective. the r&d we put into our product is about enabling effectiveness of businesses or government organizations.

whether that is in the german context or privacies and civil liberties in the anglosphere, helping companies be more effective and more compliant is crucial. if you look at the work we have done with nhs england in the vaccine rollout, we incorporated a new privacy framework that i think will be the gold standard for how we protect the data of citizens and making sure models are only being used for the purposes that are legally allowed. full audit trails, full inspectability. i am excited about that. emily: palantir has offices around the world, but he moved from silicon valley to denver. you just moved to denver yourself. there has been this lore around palantir, defending the shire and lord of the rings references. how has the culture changed since palantir became a new public company?

is there a new palantir emerging in denver? shyam: i always felt that culture is something that you have to wake up every day and fight for. the entropy of the universe slowly eats away at it on its own. we want to enhance our culture. it is what makes it special to be here. covid enhanced that. being on the front line, helping save lives is just so rewarding. it is immensely rewarding. that is true whether we are in stockholm or denver or tokyo or palo alto. we had 30 offices around the world for a long time now. for this next phase as we grow substantially with industrials, manufacturing and health care, denver is the right home for us. emily: your chairman, peter thiel, has expressed concern about bitcoin, that it could be used by china as a financial weapon. there has been ensuing the chelation that palantir software -- ensuing speculation that

palantir software could help counter that. is there any appetite to use palantir technology to that end? shyam: there is no doubt crypto in general is a disruptive force and disruption can be good and bad. we should be asking these questions. we should be exploring them from all angles. we certainly are at palantir. emily: i want you to take us into the future, we have about one minute left. in the last year, so many companies and governments have compressed years of tech adoption into one. what does that mean for the next five to 10 years? how differently positioned are they to perform? shyam: the pandemic has taught us all that the heuristic equilibrium we used to live in is not coming back, and you

should be planning for a future of content disruption. in the government context, that is the legitimacy of the institution, the ability to serve its people. in the commercial context, it is your ability to survive. will you be around in 10 years? a lot of the technology in celebration has shown that the emperor has new clothes. it has shown people how to have a resilient organization going forth. emily: the palantir coo, thank you for joining us and sharing that perspective, i really appreciate you taking the time. coming up, the robinhood trading app has boomed among millennial s and gen z investors with their mobile first platform and flashy graphics. we will look at the addictive app and why some critics are skeptical. plus, turning tiktok into a million-dollar career. we will talk to one of the biggest content creators next about how she turned a hobby

into high-paying sponsorships with companies like amazon and the disney channel when our weeklong series continues, next. this is bloomberg. ♪ want your workout to be easier, more effective,

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emily: welcome back to "bloomberg technology." i'm emily chang in san francisco part -- san francisco. robinhood may have made it too easy to trade. the app made popular the zero commission brokerage eventually forcing major competitors to follow all while introducing millions of millennials and gen z-ers to the market. critics are after the app, saying it treats money more like gambling. i want to bring back ed ludlow to look at some of the criticism. what are we hearing? ed: go to bloomberg.com and read

this story. it is on the center page. how robinhood made trading easier. it is a tantalizing tale about the design features that have made it accessible to novice traders. one line of the story that caught my eye, accessibility. it gave novice investors access to big names like tesla and microsoft. blue stock chips that you want to invest in but night have been able to before. -- but might not have been able to before. also some of these reddit stocks that saw huge volatility. look at this chart. it shows the dollar value of all of the shares traded. gamestop, amc, the reddit forum stocks that were really pumped up by retail investors, sometimes in the tens of billions of dollars on a daily or weekly basis. it is incredible. come back with me into the studio. look at this chart. these two lines here are microsoft and tesla. the lesson is the perils of investing. you'll have to take my word for it that is tesla and microsoft. the year to date gains are so minuscule, but this is gamestop and amc. it is literally off the charts.

it taught novice investors a lesson in volatility they were not trained in. some people made a lot of money. a lot of people have lost. that has attracted the attention of regulators on capitol hill. emily: thanks for that round up. check out that story on bloomberg.com. meantime, now that regulatory tension around tiktok has cooled, there is one certainty. content creators on the platform are turning short form videos into a seriously lucrative business. according to forbes, tiktok's five highest-paid stars have earned more than a million dollars since last year through sponsored content for brands like spotify, amazon, dunkin' donuts. take the highest-paid tiktokker. after just one semester at louisiana state, she left college to move to l.a. and joined a group of tiktokkers.

her online personality was amplified and sponsorships came rolling in. later she became the global spokesperson for american eagle, started a spotify podcast and came out with a makeup line. it all means being a content creator on tiktok can become more than a hobby. over the last few years, there has been much debate around millennials in the workplace, but after seeing gen z-ers lunch careers on the platform, wielding even need a workplace? let's bring in the next guest in our week long series. katie is a content creator on the platform who has worked with brands on the platform like amazon and disney channel. thank you so much for joining us. you are 18 years old. you made a million dollars on snap in a couple of months. you have 5.4 million followers on tiktok. when and how did you realize you could make this much money and potentially turn this into a career? katie: i think it is hard for anyone to imagine that social

media could become such a career. it is absolutely insane. over this past year especially, i started getting lots of brand deals. brands would either email me, direct message me. since then, i've been able to work with these huge companies and make money from it. with snapchat, over a million dollars in six weeks. that is unheard of. i don't think i could ever have imagined that in a million years. it is crazy. emily: wpw, crazy indeed. how does creating for tiktok compare to snap and instagram and youtube? all of these companies are competing for your time. do you have a favorite? katie: i definitely started off with tiktok and creating short form videos through tiktok and that is how i grew my platform. the main strategy i have been working with my management team is diversification and spreading throughout all the platforms.

i definitely think tiktok is my largest following, but i love them all. especially with snapchat and their new short form feature, all of the apps are starting to become more and more like tiktok and the short form video platforms, which i love. i don't know if i have a favorite. emily: that is very diplomatic. let's talk about tiktok in particular, because obviously the platform has helped make a lead of normal everyday people famous. do you work with the company at all? what is your relationship with tiktok? katie: i definitely email back and forth with tiktok. with the other platforms, i have been able to go into meetings with them and learn about the features. i have not had quite that opportunity with tiktok. i have been on tiktok since it was musicly. i know the platform very well. the main way i do get brand

deals is the brand will direct message me or my management team. that is how i get the brand deal. yeah, i mean, every once in a while. emily: let's talk about the sponsorships, how those come in, companies like amazon, the disney channel. how does it all work? what are your highest-paid sponsorships? wetmore -- what more can you tell us? katie: it depends on the deliverables, how many videos i am making for the brand. is it over an extended period of time? for example, amazon is definitely one of the higher-paying companies because i am working with them through a long period of time and i will hopefully continue working with them throughout college as well. i think the longer the long-term relationships with the companies, those are going to be the highest paying ones. like amazon, i have done some

with the disney channel and also what is great about forming these long-term relationships is once i have a relationship with a brand or an agency, they will continue to reach out to me if they have another company that wants to work with me. that it definitely been the way way i have made the most money. -- the way i have made the most money. emily: do you have an agent? do you have someone advising you? katie: i have a management team with the network effect. i do not have an agent. they kind of do it all. they have been super helpful with helping me manage emails and all the brand deals and scheduling because i am in high school still and i am going to college. and definitely is not a one person job anymore. i definitely need some help with managing it all. emily: you are planning to go to college. that was my next question. do you feel at all like you don't have to and what is your long-term plan? katie: education is really important to me and my plan has

always been to go to college. some people might think i am crazy for going to college, but this is all happening so fast and i have an llc now. there is still a lot i have to learn when it comes to business. i got into the business school at penn state and i'm going to continue studying business and marketing. i'm interested in film and communications as well. emily: congratulations. that is good to hear. last question, what is your advice to other young people out there? folks who are watching this and want to know, how can they do this or can they do this? katie: it really is possible for anyone, and it is always crazy when people call me famous. to me, i am a normal person. i am just katie. it really can happen to anyone and i think just sticking with it, putting in the effort, there are huge rewards.

hop on social media. there is money to be made. it is a career. emily: thanks so much for joining us. what a world. feeling very old. but also fascinated. katie feeney, tiktok creator, thank you. and do not miss bloomberg tech's podcast which centers on the tiktok phenomenon. that is on thursday. you will hear a lot more from katie there. tomorrow, we are going to be joined by another one of the highest-paid content creators. that is josh richards. how his rise to fame has placed -- pushed him to think about investing off the platform and we will be joined by one of the partners at animal capital. you will not want to miss it. coming up, american libraries doubling down on their role in expanding digital access for those who need it most. that means getting outside their

building. how libraries have fared in the pandemic and how they are reinventing themselves. this is bloomberg. ♪

emily: during the covid-19 pandemic, american public libraries have found ways to continue providing services to their communities, one that was sorely needed, and that was internet access. turning vans into mobile hotspots. libraries have taken on a new role to serve their most marginalized patrons. for more, i want to bring in linda, who wrote this story for

us. this is interesting how libraries have reinvented themselves. you would assume it has been very difficult for libraries with no one being able to go inside. how have they fared in the pandemic? >> libraries have had to step up their services. libraries have always been a source of internet for underserved communities. with doors being shut, they had to adapt. like you said, they partner with schools to hand out hotspots for students who don't have internet at home. there are libraries -- the libraries that had the funding have rolled out these mobile hotspots to parks in underserved neighborhoods. they moved a lot of their service online. as a librarian has moved online or moved to telephone, because

libraries are also information officers, they still play the important role in their community. emily: how do you imagine what libraries have experienced and the innovations they have experimented with, how will that change libraries in a new normal? are we seeing the start of the next chapter of u.s. libraries? linda: one thing a lot of experts have told me is libraries have always offered this service, this internet access. in the post pandemic new normal, we are going to have to see libraries start putting more effort or being more deliberate in reaching out to communities outside of the building. one report i recently reported on says that communities of color still have trouble accessing online services. libraries will have to work to improve their outreach programs.

at the same time, libraries are also facing budget and staffing limitations. it will be interesting to see whether libraries will prioritize certain services or whether they are going to have to reinvent what they do. emily: what kind of support do libraries need? how can patrons like us help? linda: in the pandemic, it became clear how important libraries are. one thing experts have told me is that libraries cannot be the one to bridge the digital divide. they don't have the funding. they don't have the staff. it is a big ask. they are going to need federal support. they're going to need policies that will boost broadband access in all communities. they are going to need more funding. there is one program that funds

connectivity in schools and libraries. they are going to need a federal government to adapt that so that funding goes to providing internet access to homes. emily: all right. linda poon, fascinating stuff. thanks so much for sharing that with us. coming up, spotify is calling apple's app store rules an abusive power grab. this is bloomberg. ♪

>> the app store is not just a store. it is like a studio with canvas, brushes and paint. the tools that artists need to create their works.

it is a gallery where they can display and sell their creations. that is how the app store empowers everyone to build apps. emily: that was apple's chief compliance officer who testified wednesday at a senate hearing over the potentially anti-competitive conduct by apple in the app store. bloomberg tech's mark gurman has the latest in how the hearing has played out. what can you tell us, mark? mark: i thought the hearing resulted in some compelling testimony from match group and spotify. i did not particularly find apple's chief compliance officer's responses very compelling. i don't believe he gave very direct answers. i believe there was a lot to be desired. i think this goes to show you perhaps why apple did not want to participate in this hearing initially. i thought they were basically put into a corner in some respects. that is not to say some of their points were not great.

i think there were some key issues related to tile and the competition between the air tags and tile's item tracker that went unanswered. there was a bit of a debate in the middle of the hearing about why apple does not take a cut of the revenue from uber while it takes a cut of the revenue from tinder, given that both of those apps facilitate in person experiences, one being a date and the other being a car ride. we were basically shown today that this will potentially be a long-term issue for apple and there is more work to do on the signs of apple and lawmakers to come to a series of changes moving forward. emily: we can imagine there will be continuing scrutiny on this particular issue. i want to talk to you about the apple event we did not get to yesterday, spring-loaded. a quick clip of tim cook talking

about the new macs built on the apple designed m1 chip and how big a deal that is. >> with a giant leap in performance per watt, every mac with m1 is transformed into a completely different class of product. this is not just an upgrade, it is a breakthrough. emily: would you agree that the new apple computers, it is not just an upgrade, it is a breakthrough? mark: the imac yesterday uses the same m1 chip they brought to the mac mini and entry macbook air last year. as more of a pro user, there is less to be desired. this is very much a baseline machine. i am looking forward to the higher end. sticking to the chips, i thought it was interesting the ipad pro runs the same exact m1 processor as the mac. the difference between the two

devices is the software ecosystem. the mac has a much more impressive, much more vibrant, much more capable operating system compared to the ipad. i think it is time for apple to give the very advanced ipad hardware the software it deserves and completely unlock that device. i think the ipad pro they announced yesterday from a hardware perspective is extraordinarily impressive. what i would like them to do is add the mac software to it to make it much more capable and finally give me and other people the ability to replace their mac laptops. emily: always appreciate your analysis. definitely some new and exciting products from apple just announced. finally, imagine the ability to cure genetic disease for generations to come or to inoculate the human race against the next covid-19 before it becomes a pandemic.

dr. jennifer doudna helped pioneer one of the biggest scientific breakthroughs of our generation. it is called crisper, -- crispr, a technology that can engineer rna in a single cell. i sat down with her, where she talked about the technology and its potential. >> crispr is a system and -- in bacteria that detects and cuts virus genetic material. it was by studying how that actually worked, and we did this in collaboration with emmanuelle's lab to study the function of a protein. that line of research led to an understanding of the function of this molecule that allowed us to harness it as a tool for genetic manipulation, namely for altering dna sequences in a precise fashion, in a

programmable fashion that gives scientists a powerful way to understand the function of genes, but importantly to change the function of genes in a targeted way. emily: the pace of crispr research, the application has been startling. it has been incredible to watch. what are the current cases that inspire you the most? >> i always think about victoria gray, who was the first patient with sickle cell disease to be treated with crispr in the u.s. her story is so inspiring. she is somebody who is benefiting right now from the crispr technology, to be able to live a normal life without being impacted by an otherwise quite devastating genetic disease. other patients are similarly being impacted by the crispr technology. i think that is one area where we will see increasing development. more and more clinical trials that are starting. at the innovative genomics

institute that i started a few years ago in the bay area, we have just received approval from the food and drug administration for our own investigational new drug trial for sickle cell disease. this is an extraordinary moment in terms of thinking about cures for genetic disorders. emily: in the 1970's, test tube babies were controversial. now it is accepted and available. you think it will be the same with crispr edited babies? >> over the coming decades, i think absolutely. this is what happens. people get comfortable with an idea if it is useful, if it is proven. it still remains to be seen. if crispr proves to be useful and controllable in human embryos and that is still in the realm of research, but if that were to happen, i think it

becomes a possibility in vitro fertilization clinics offer that to their clients. then, who should make that decision? should governments be regulating that? that does not happen for ivf clinics right now. as you probably know, there are different regulations across different states in the u.s. and in different countries. i think the same thing could possibly happen with crispr, where it becomes something some clinics offer and parents will have to decide, do i want to do that? emily: that is just part of my fascinating interview with dr. jennifer doudna. you can catch the full episode tonight nine co -- tonight 9:30 p.m. eastern. that does it for this edition of "bloomberg technology." tomorrow, it is earth day. we have a slew of amazing guests including a guest from tesla and i will also be speaking with the

ceo of warner media. you don't want to miss it. that is all for today. i'm emily chang. this is bloomberg. ♪ so you're a small business,

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