>> welcome to a special edition of "bloomberg technology." we are covering earth day with a hard look at the challenges facing our planet and bringing you some solutions. we are speaking with google's sustainability officer, the former tesla cto working to create a circular economy for electric cars and gadgets of all kinds.

and marco streng from genesis digital assets. we have a fascinating hour ahead. separately i will be speaking with the warner media ceo in an exclusive interview. he is making some of the most controversial moves in remaking hbos he goes. this all on a day when markets fell. president biden is weighing a capital gains tax. the president also opening a global climate summit. first, how markets finish the day, let's get to a picture of how ev stocks performed and overall markets. >> the main catalyst was the biden plan. according to sources, the capital gains tax beyond 43%. the worry being the richest investors would be the hardest hit. they may sell assets ahead of

that policy coming in. the s&p 500 had been higher earlier in the session, down by less than 1%, still the biggest drop in more than a month. also felt quite broadly. big names like apple, amazon, tesla as well. the other big story, the biden white house commitment to halve greenhouse emissions by 2030. big gains in solar edge technology. ballard power systems up. ev stocks with the -- was another story. there was not that much support despite white house commitments to accelerate the pace of ev's, to invest in charging infrastructure. tesla down. a report from consumer reports that they were able to trick a model one suv into driving under autopilot without anybody in the front seat following the fatal

crash in texas on saturday. nicola corp., this company i have been covering for 12 months , up 14% after securing a deal with a partner for hydrogen infrastructure in california. you go to a service center and fill up your truck with hydrogen fuel. biggest gain since march, up 14%. under pressure since netflix reported on tuesday. the worry is netflix is the poster child for the end of the stay-at-home stock surge. they missed estimates on new subscribers. is the pain still being felt throughout other streaming platforms? some netflix rivals. i know that is something you are going to be talking about today. emily: thanks so much. sticking with streaming, we have been watching at&t results. the parent company of warner media where hbo max continues to rack up subscribers.

warner media also enjoying a huge run at the box office with godzilla, warner media ceo jason carl r -- joining us now. thank you. you are launching a new ad supported version of hbo max in june at a lower price point. you have been making some of the most controversial moves. what gives you so much conviction that this is the right strategy? how many subscribers do you think you can rack up there? >> i will answer your second question first, which is i think the ceiling is much higher than most people are talking about today. if you look at the number of people on the planet and the fact that everyone loves to be moved through story, i think the ceiling is more than several hundred million paying subscribers, which is what most people are talking about when it comes to over-the-top services.

>> you have prolific competitors. do you have enough content to keep up with disney and netflix? >> i am smiling because in my head i have things going through my head like the d.c. universe, gotham and metropolis and west arose from game of thrones, the matrix, looney tunes, i have not even gotten to hbo and the incredible story that team does. you are looking at a 98 year history of a company will top -- that has built up muscles and

people from warner brothers television to documentary till makers, cnn, everything in between. i feel good about everything we are able to do on the road ahead. emily: you are having a killer run at the box office even in the middle of a pandemic. godzilla number one, then you have mortal kombat out this weekend. what are your expectations? jason: hopefully more of the same. with mortal kombat opening tomorrow in theaters around the world, we are super excited. the early response from those who have been fortunate to see a screening has been positive. in the u.s. market, people are going to be able to start to see it in theaters and on hbo max. if you spend any time on social media, it is just electric sin terms of all the trailers and the excitement. the next 24 hours are going to be fun for this company. emily: speaking of electric, you

took a lot of heat for deciding to simultaneously release movies in theaters and on hbo max. i am wondering if you feel vindicated, what your relationship is with the producers and studio execs. >> it is a fair question. i have taken a lot of shots growing up as a kid in pittsburgh. the response we have received in terms of what was seen and the controversial decision to bring movies to hbo max in theaters at the same time, it was one of those things where we certainly anticipated there would be those folks that wanted to share strong opinions on it. we did have conviction in that decision because it was one that had unique circumstances with the pandemic. it started and ended with the fans. we are not taking any victory lap's because this is a very

long adventure we are on, it is going to be measured in decades, not months. it seems like the industry has come along to where we were last fall, and that is nice to see. it certainly does not define us, but it is notched -- nice to see. emily: let's talk about 2022. it seems like you're going to release big movies just in theaters, but how many? how big? jason: we are going to invest in more motion pictures and we have historically. warner bros. which is a deep bench of incredible executives, we work with the finest in the television world, they are going to be investing and telling more stories through motion pictures. there's going to be a portion of those that will go directly to hbo max and will be made available around the world like you see this year. there will also be a set of motion pictures, think of the d.c. titles, fantastic beasts,

things like that, that will have an exclusive run, albeit a shorter one that has historically been the case and then they will show up in hbo max. warner bros. is going to be busier than they ever have been. you will see two different distribution strategies for those pictures. emily: the streaming war is a global one. talk to us about the international rollout. has it been a challenge to negotiate with different parties in countries around the world? jason: it has not been hard on that level. there have been a lot of challenges for sure because you obviously want to make sure you are being thoughtful in every market. you want to produce stories for a given audience. we have been doing that for decades and we are leaning into that. there is technology involved in terms of payment processes. we are really excited and we have been hard at work on this.

within a couple of months we are going to be in an additional 39 markets. 40 countries by the end of june. there are another 21 in the months after that. we are just getting started and we are very excited about becoming a global service. emily: so good to have you. we will keep an eye on your strategy. thank you. coming up, a journey to show you what happens to your electric car and its battery when you are done with it. one company giving them new life. later, he has 24.9 million followers on tiktok. 2 million views per video. we are going to talk to josh richards about his fame on the platform like beyond social media and why he is getting into vc investing. we continue our tiktok series.

as we had to break, enjoy my very first tiktok. i have not seen this in years, but there you have it. me and alex. ♪

emily: president biden invited 40 world leaders to the white house to underscore the urgency and economic benefits of stronger climate action. global co2 emissions continue to rise. climate change is pressing companies of all kinds and

especially carmakers to do more. corporations like tesla and quantum skate are on a race to develop more efficient batteries in hopes electric cars will replace their gas guzzling counterparts. but concerns are also rising about the negative impact old and poorly recycle batteries have on our environment. redwood materials is focused on the recycling of lithium-ion batteries and electric -- electronic waste, and is looking to tackle these problems. the company was started by ceo jv strabl, a cofounder of tesla who saw an opportunity to give batteries another life. his company breaks down old batteries to recycle the cobalt, lithium, and other raw ingredients that can be recycled endlessly. with me to discuss the process and how he went from tesla to redwood is jb strabl himself.

any people think if they are driving a tesla they are doing their part. but it is not so simple, is it? >> they are doing their part, but it is important we consider the lifecycle, including the end of life. even more materials came from to make the car. emily: talk to us about why -- what happens when those batteries need to be disposed of, and why the process you are tackling is so important. jb: the materials that go into the battery are the single biggest component in an electric car. they give it its performance and range but also carry a lot of the embedded omissions -- emissions. it creates a challenge at end-of-life. it has to be disposed of properly. what we do his work on inventing the right ways, using chemistry

and different chemical engineering processes to take apart the battery at end-of-life when it cannot have any more functional use, and as efficiently as possible get the metals and the critical materials right back into the manufacturing supply chain so we can offset new materials being mined. emily: talk to us about how the process of recycling a battery works. in layman's terms. jb: the first step is getting it to us. it can be a bit of a challenge. the batteries are smaller. a cell phone or consumer battery, like most people have at home. we work with different shipping technologies and methods to move those batteries to us. then we do some sorting and

understand how to group different chemistries. that can be challenging. there is interesting automated sorting technology. the next step is using that chemistry, the chemistry differences between those metals to separate the nickel and lithium and cobalt from each other so we can create the building blocks, the raw materials to begin remanufacturing new batteries. emily: what about critics who say it takes nonrenewable power to power these recycling plants? >> there is definitely -- it is important in any case to look at how a process is powered and what its impact is. but we have taken a pretty careful view on this. in every way we look at it, it is far more sustainable to recycle an old battery and recover that into new materials versus mining them from

brand-new materials from the earth. we have lower emissions and lower energy input. also we are avoiding the disposal problem of the end-of-life. it is almost two wins in one environmentally. we offset new materials and solve the disposal problem of the battery itself. emily: president biden is working on a whole climate plan. what would you like to see in terms of a policy to encourage more carmakers and consumer-electronics makers to recycle? do you think it should be a requirement? jb: i think ultimately it should be. ultimately it will be a requirement to recycle old ev batteries. i also think it would be very helpful to start putting a framework around how we think about the energy and the admissions that go into these

batteries when they are made. that is a very key part of recycling. when you recycle the materials and reuse them, we are able to increase the recycled content percent of a battery. it is a familiar concept for paper and plastic. it applies very similarly to a battery. . when the goal of a product like an electric vehicle is to reduce emissions and cause a positive shift on climate change, it is important how the product is made and to make sure not only the energy that charges it but the energy that makes it and the materials that make it our all done as sustainably as possible. emily: thank you. coming up, google has 24 million satellite images of the globe taken over the last 37 years.

the images offering a photographic record of the realities of climate change. more next as our earth day coverage continues on bloomberg. ♪

emily: google has covered a lot of ground. the global search engine very dependent on data storage operates data centers all over the world, but this does not come without a price. data centers consume a lot of energy, so it is no small feat google has become the first major company to be carbon neutral. i spoke with google's sustainability officer about how the company will maintain this commitment and what they are doing to work towards being carbon free.

>> data centers are really at the heart and soul of google's operations of the internet itself. we operate data centers all over the world that make products, be at your gmail, your youtube or google cloud, all the services we provide to business customers, they make these products possible. data centers require a lot of energy to operate, so that is why we have been committed to operating as a carbon neutral company since 2007. emily: last year google offset its entire carbon footprint dating all the way back to your founding. how did you do that? >> that is exactly right. our approach has been threefold. we first want to be as energy efficient as possible. we are using google's ai technology to do that. we use renewable energy and

reuse high-quality carbon -- we shared that we have got all the way back to 1998 and neutralized our carbon footprint through the purchase of high-quality carbon offsets. we made an even bigger moonshot commitment as well. emily: speaking of moonshot's and google is known for moonshot's, your latest is to get to 20 47 carbon free energy by 2030. how likely is it you can get there? >> carbon free 2030 is our new moonshot. what this means is we are trying to move from today's strategy of what we call compensate and remove carbon to actually an absolute zero where our operations are running 24 hours a day, seven days a week on clean energy. that will mean every time you send a gmail, every time you watch a youtube video, that is supplied by clean energy every

hour of every day. we are excited to share on earth day that five of our data center sites around the world, denmark, finland, iowa, oklahoma, and oregon are already operating at 98% carbon free energy, which puts us on track to meet our 2030 commitment. emily: google has multiple products at more than a billion people use. you announced eco-friendly routes on google maps, time-lapse on google maps -- on google earth. what is next? >> we are so privileged we have multiple products over a billion people use every day. we have made a commitment that we want to enable one billion people to take new actions by 2022 through our products. you mentioned eco-routes. this was one of the exciting pieces of news. in the u.s. later this year

google maps is going to automatically default to the lowest carbon emissions footprint route assuming it has roughly the same eta. you also mentioned google earth time-lapse. this is an incredible tool that we just launched a refresh of. we have 24 million satellite images in the last 37 years. what you can do is go to time-lapse nc -- and see how has the surface of the earth changed? we know these kinds of poignant images have played a critical role in the environmental movement. we see time-lapse as playing that role, giving people really a visceral understanding of the impact, but also hope. not only are we seeing glaciers drying, we are seeing forests being protected. large-scale solar farms coming online. these are just two examples of the direction we are heading.

emily: catch the full interview at bloomberg.com. coming up, josh richards is one of the highest-paid tiktok content creators, turned venture capitalist. he will join us to talk about new platform opportunities. ♪ (announcer) do you want to reduce stress?

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emily: welcome back. want to get a quick update on the markets and the tech movers of the day with kriti gupta. >> the capital gains story has been weighing on the broader benchmarks. tech is the one that got hit hard. the big heavyweight seeing some pain, as is semiconductors. of course, relative to the s&p 500, only down just shy of 1%. you see the pain is in big tech. nasdaq volatility up.

big tech was the main loser in the story. i want to show you individual movers. snapchat down 2.1%, but even after you are starting to see -- this is before earnings came out, but you did see snapchat report stronger user growth numbers, stronger sales as well. pinterest isolated. twitter took a massive hit, but pinterest with -- as much of a big loss. the etf that holds those electric vehicles still not hit as hard as other big tech heavyweights. let me show you the other pieces of the tech universe. chinese adrs, alibaba and baidu actually in the green isolated from a domestic tax story. nasdaq biotech index under pressure, but not the same extent as the aforementioned stocks.

the small caps also isolated from that story. emily: thanks for walking us through that. appreciate it. tiktok benefited from a global lockdown with so many of us looking for a window to the outside world. remember it was already a household name before the pandemic and it is now the social network and voice of gen z. one content creator benefiting from the boom is josh richards who has a huge following on instagram and youtube. tiktok alone, he has 24.9 million followers. each of his videos getting an average of 2 million views. he is among the top aide content creators on the platform with sponsorships, podcast deals, even his own entrepreneurial endeavors. less than a month ago josh along with other content creators

partnered to launch animal capital, the first gen z focused venture capital fund with digital creator megastars at the founder level the fund will focus on consumer and financial technology, health, wellness, media. josh and marshall joining us now. great to have you. my producer is giddy in the control room that you are here with us today. marshall, you started your career as a goldman analyst. why decide to focus exclusively on gen z? how big do you think the opportunity is? are other investors missing this? >> it is monumental. thank you for having us. josh and i are appreciative to be here. it is monumental honestly. to have the opportunity to partner with somebody like josh as well as griffin and noah and michael on this, it is a unique

opportunity. the market is not 100% untapped, but it is 100% untapped in terms of folks like this who are not -- who are not just on the pulse of gen z, but are the polls to invest -- affect investment outcomes, to improve the performances of founders, to connect them in a thoughtful way with consumers. it is awesome. something that was completely fantastic as a career opportunity for me. i am just glad josh and michael and i got along so well, this took off like a gun. it was fantastic. emily: josh, you are 19 years old, 7.4 million followers on instagram, 2.4 million on youtube. how did you grow that following? >> ever since i started doing social media i have been a competitive person my whole life and i decided i was going to be

the best at it. i set goals when i started social media of making it to 10,000 followers by the end of the summer. i signed up my sister and put her on a 15% commission based salary. i treated it like a business. just looking for widespread in the social media scene, i was livestreaming when i first started, it just allowed me to realize what i needed to do. to tackle that space and move forward with it. emily: marshall, so many people, most of them older than josh, don't understand this new world, don't understand what the opportunity is. by having folks like him at the founder level, how are they influencing the decisions you are making, where you are placing your bets, what you think the next hot thing will be? >> the first thing to point out,

i don't need to gassed josh up too much, you have a lot of creators like josh who are not just so enterprising, but are this hard-working to capitalize on this opportunity. in terms of answering your question, i think we have a real opportunity to affect business outcomes here. for me, i am doing a fundamental top-down analysis of these businesses addressing the total addressable market, margin expansion, customer acquisition cost. when it comes time for us to do meetings, founders, there has to be a sexiness to it. there has to be something that stands out about the service in what oftentimes is a crowded space. for us to want to go to war with them and to drive their business across not just josh and griffin and noah's audience, but the

entire multiple associated demographics, groups of folks across the country and the world. emily: there are so many young people who want to know how you did it, who want to do what you do, going from some viral videos to sponsorship deals and podcasts and becoming an operating partner at a vc firm. walk us through how you made that happen. >> i have always just focused on different categories and verticals. i made part of my career that i am able to pivot. all the other social media influencers out there, what i have tried to do is lead the way. they don't have to be told what they can and cannot do. a lot of the times, social media is all we can be, but my job is to prove and i am doing that.

i am trying to be a voice for the social media creators in the world who have aspirations to be more than just a face on the screen. emily: the audience josh and other stars have built is massive but there is always some thing bright and shiny around the corner. do you worry about this kind of thing being fleeting? do you worry about the next tiktok? >> i would be remiss if we did not talk about it. i am not worried that it is right around the corner. i think doing -- it is exactly what josh said. d stigmatizing being a social media post. it is not just folks like josh that want to be venture capital investors. it can be people who want to consult for companies and do other things for them. sometimes social media fame is fleeting. when you do what josh and i are

doing with our small and hopefully growing enterprise, by putting tent poles under to create structure, we will not just be around in josh's late teens and 20's. we will be continuing to point out trends and working with younger talent that addresses different demographics. emily: i wonder if we are seeing the emergence of the next generation of investors. josh, how do you plan to keep growing your audience knowing there are so many folks out there competing for our time? how do you get new followers? how do you continue to build the following you have? >> i pride myself in doing things no one would expect. even doing interviews on bloomberg is something a lot of people would not expect a social media creator to do. that is how i continue to grow. that is how i continue to stay

in front of people's eyes. every day or every month coming up with something that is going to make people go, how? the term we usually use i am not allowed to say on tv. what the f. as long as i'm able to keep making people stay on their toes and wonder what josh richards' next move is going to be, i've always going to be relevant and into the scene -- in the scene. emily: thanks for keeping it pg. do you think you need to go to college? what is your long-term plan? >> i think when we talk about the new generation and these new paths i am creating, i don't think the college route is for everyone. i think that is more acceptable in today's world. when i look back to when i was 12 or 13 creating small businesses, companies in my basement, my parents had the

aspirations i was going to go to college and be a lawyer or whatever i decided to be. as time moved on, my parents were the first to realize, you know what? this kid does not need to go to college. this kid will be very successful in the ventures he continues to go down and strive for. not only am i hoping to break stigmas in the social media world, but in everyday lives, i think there is a lot of high school students out there that can go right out of high school and cofound a company. i hope i am able to put that faith in a lot of people. emily: we will be watching you on tiktok, on instagram, on youtube, whatever is coming next. really fascinating work both of you are doing. thanks so much for stopping by. just a reminder, you can check out our bloomberg tech podcast focusing on the tiktok phenomenon. it is out today on apple,

spotify, and wherever you get podcasts. ♪ emily: intel out with first quarter results. it is not a rosy picture. decline in sales signaling a loss in market share to rivals. ♪

emily: sap's cloud unit had a blowout quarter driven by its plan to bring customers to a newer suite of products on the cloud as europe's largest tech company embarks on a turnaround plan to ramp up competition with its rivals. shares hitting a six-month high after the german company confirmed preliminary results

and its 2021 outlook showing customers are beginning to pick up spending after the pandemic cutback. i caught up with the ceo to get his forecast of the next half of the year. >> what we are observing is the vaccination actually accelerates. in the u.s., you already are ahead. in europe we are following. there will be more supplies and the next month. i expect we are actually almost back to normal. in asia what we see in q1 but as well as our pipeline, businesses are already re-accelerating. we are confident about half of the year two. emily: shares of intel falling after hours after the world's biggest chipmaker reported a fall in data center sales. ed ludlow joining us with the

latest. walk us through the numbers that don't seem so good. >> is pain in the data center business. revenue fell 20% from the same period last year. the issue is this is the center of profits. when you see revenue come down, it impacts the overall margin. gross margin around 52%. intel is used to margins of 60%. a significant decline. there were bright spots as well.

complicated. the audience will remember intel inside, all the tv ads. laptops, the sticker on the front. that is where intel is doing well. pc and laptop demand remains robust. if we flip up the board, the coming quarter is strong. it seems revenue growth, though profit might strike -- slightly strength -- slightly shrink. there are supply constraints. the focus for analysts is the foundry business. the actual manufacturing is dominated by two names. intel is putting its money where its mouth is, $20 billion in two new plants in arizona. the ceo saying to analysts we are here to win. we are going to be very competitive and we are going to gain market share. he says the company has lined up 50 new potential customers who they will build chips for. that is at a time when customers like apple, amazon, and google are designing their own chips and looking to korean names to manufacture for them. real fighting talk and i know you will be speaking to the ceo tomorrow. emily: thanks so much. i'm going to be speaking with pat gelsinger tomorrow at 11:00 a.m. eastern time. you don't want to miss that. meantime, global temperatures korean past critical levels.

the u.s. and china are locked in geopolitical tension. setting parallel and equally ambitious goals. we look at whether climate change will turn the world biggest economies into unlikely allies or if there will be another conflict. >> china has an ambitious goal. while it currently accounts for one third of global emissions, president xi has pledged china will be carbon neutral by 2060. beijing plans to slow emissions growth hitting a peak by 2030. a boost in nonfossil fuel sources and green tech reducing pollution and pushing to quote electrify everything well hooking more indices into carbon free energy. u.s. president joe biden is aiming to be china by a decade. he wants no zero emissions by 2050 and emissions free electric grid in 15 years. both countries have picked key paris accord figures to lead

strategies. john kerry initially took a swipe at beijing's plan. he now says he hopes the u.s. can work with china. parallel policies and key personnel could open up a new front of cooperation between the economic giants. chinese diplomats have warned working together will depend on biden's stance on issues including trade, hong kong, and taiwan. >> those issues will never be traded for anything that has to do with climate. >> besides the diplomatic balancing act, the countries are finding their own journeys to net zero problematic. it will be an uphill battle. china's total coal use is still rising and it needs to balance economic goals with pollution -- reining in pollution. whether the major economies

clash or collaborate, one thing is certain. zeroing out emissions is a key aspiration for both. emily: still ahead, a trio of jack dorsey, kathy wood, elon musk promoting the idea bitcoin mining can actually incentivize renewable energy. we are going to speak to the ceo of the bitcoin mining firm about the environmental impact of the operation and whether it can actually be good for our planet. earth day special coverage continues. as we had to break i want to look at bitcoin, falling to the $52,000 range. we are going to keep a close eye on the volatile play. ♪

emily: bitcoin mining is often decried as an energy hog. new research results have

been found to, quote, debunk that myth. tesla's elon musk agrees it could be good for the planet despite the fact that the mining devours massive amounts of power. citigroup saying bitcoin mining now uses 66 times more electricity than in 2015. joining us now to talk about the debate, marco streng at genesis digital assets which aims to build world's largest and most profitable mining operation by 2025. i spoke to bill gates when he made the comment. he was concerned about how much energy bitcoin mining is consuming. what is your reaction to folks who say this is not good for the planet? >> i think on that matter, there is one very important thing to understand when it comes to the

environmental and energy consumption on bitcoin. yes, it is true, bitcoin minors are consuming a lot of energy. we are globally at around nine to 10 gigawatts global electricity consumption. what is actually far more important is what does that mean and where is this going? the most important is we are fortunate that on this planet renewable energy sources are among the if not the most economically friendly and lowest cost sources of energy. miners are driven by economy. they are german by profit. they will -- driven by profit. they will always go where there is the lowest-cost power. miners are not dependent on being close to civilization.

they can be far out in alaska, iceland, close to the north pole. that creates a momentum which also elon musk is referring to, jack dorsey, that effectively this is actually contributing in a beneficial way to the renewables industry and really supports the whole industry itself. miners moving to the sources of cheap renewable power. emily: i know some of your servers are in iceland. we only have about 30 seconds left. what kind of coins are you mining and why? >> we are eight years now in this industry. we started in 2013 and we are mining -- we are fully focus on bitcoin. we are there to power the decentralized future.

we think this is a very important component of all of that to basically power bitcoin, the open source monitoring system. that puts a lot of burden and a lot of responsibility on us as we are the largest player outside of china. emily: genesis digital assets ceo and cofounder marco streng. certainly fascinating work. we will have you back another time. that does it for this first day addition of bloomberg technology. you can tune in tomorrow what i will be speaking with the intel ceo, 11:00 a.m. eastern time. thank you so much for joining us. ♪

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