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to help relieve your pain and stop further joint damage. >> i'm jim cramer, welcome to my world. you need to get in the game. firms are going to go out of business, and he's nuts!

they're nuts, they know nothing! i always like to say there is a bull market somewhere. "mad money," you can't afford to miss it. hey, i'm cramer. welcome to "mad money," welcome to cramerica. other people want to make friends. i just want to help you make some money. my job is not just to entertain, but to educate. call me at 1-800-743-cnbc. how quickly can things turn? how quickly can things go from good to bad? can they turn on a dime? can the economy go from smoking hot to ice cold overnight? can we go from thinking we are working our way out of a long-term jam to game over? the buzzer, that's what was swirling through everybody's heads today. the market got whacked again. we did have a bit of a late-day comeback. the dow sank nearly 47 points. and don't forget, yesterday was the worst day of the s & p for the year. today, down another 1.04%.

the speed with which things got negative is breathtaking, too breathtaking if you ask me. considering my "squawk on the street" partner, how do things flip so quickly? sequester, housing, to europe, all went from benign to pernicious in one week. is that possible? i think things got more mixed, less positive. mixed data doesn't jive with a market that was up 8%, where we were when things turned sour. it's not so negative that we should give up this year's gains. i said for many, too much negativity to handle without taking aggressive selling action. i get that. i don't dismiss anything as important as the huge downturn in commodities, the possible weaker auto and housing sales. the chatter of the investing class. copper, wow. try to fathom it. at times like this, though, i like to think what happens if the data is momentarily mixed? sell everything and it turns out to be better than mixed.

into the downdraft, i like to fall back on themes that aren't ephemeral. google and apple. grand, i hate that stuff. it's a jinx. way too bullish. i don't want to get caught up with google's revolutionary eyeglasses or apple's also-ran watch, because everyone, including the huge holders now hate apple so much. its watch is being compared unfavorably to a timex. i don't want to sue apple because i'm underwater in my position. move on if you are so bummed. i don't focus on the noise out of washington that much. i don't want to be fooled into thinking this budget battle equals the fiscal cliff armageddon last year. the one that faked out so many

people to dumping stocks at the worst time possible. the dividend tax would go to 40%. that didn't happen. nor do i want to make too much out of the issue of the downbeat for america's biggest retailer, walmart. they had a good quarter and caught a lot of short sellers off guard with that beat and a terrific dividend boost this morning. by the way, something that caused the stock to go up a buck, not down a buck as you would have expected if you took the ugly guidance seriously. i want to return to the longer-term thing themes that got us here. these themes can't turn on a dime. it might feel like it could, but i want to return to themes that don't have me suggesting go 100% cash as i heard some today, or end of the world, and i'm not going to tell you to be a trader. i've worked hard on the show to get away from trading, the risk on, risk off garbage. that you need to dump everything because it's thursday, the vast majority of you are not traders

and you deserve not to be whipsawed. you deserve better than that. let's start with my favorite theme, housing. yesterday we developed an unbelievably negative attitude toward housing. worries about home builder optimism and allegedly a terrible quarter from toll brothers. first off, toll, it wasn't a negative conference call at all. the business stronger than it was in years. 49% increase in orders and the backlog is that really bad? many areas across the country, toll brothers selling out developments faster than it ever has. how do people miss this stuff? i have to believe traders only read the headline numbers and freaked out without listening to the company. i don't blame them. i read the transit, 53 pages, real long. i would have rather watched the lakers beat the celts. i had to read the darn call. i'm a real nerd. it makes me an outlier. stock rallied, but not much of

one. what is really important in lasting here. how about last year we built only one-third the number of homes we have seven years ago, but we only have a 4.2-month supply of homes. lowest in seven years. not a lot of inventory. there are discussions about how we might build as many as a million homes. but even if we hit the stretch goal, that's still down more than 50% from a few years ago. not building a lot of homes. you think suddenly this thesis is over? let me disabuse you of that notion. one of the key data points, the architectural billings index, abi, fabulous leading indicator of construction spending. and the abi increased to 54.2%. i'm such a nerd, it took my breath away. from december to the last month. and it's now been above the crucial 50 level, which marks an increase in six consecutive months. we could be in the early innings of the cycle.

this thing can't be stopped by a fortnight of worry. what is ahead? immigration reform? how about the 60 billion in fema rebuild money? a billion here, billion there adds up. hasn't been spent yet. and the housing industry is getting stronger, not weaker. autos got hammered, just now coming back. and did anyone catch ford is hiring workers to build more vehicles? you don't build more vehicles if you don't need them. we have a dramatic shortage of used cars and after years of subpar loan growth we're getting a glimpse that banks are starting to lend for commercial real estate, and a huge creator of jobs. the pacific northwest bank, a stock more than doubled, and it's lending from big construction projects and other banks will see that, and get the message.

they start lending, stocks will go higher, even if wall street do you think financials will lead us down with the aig stellar quarter? no. how about aerospace? you hear about the boeing battery problem for the dream liner. how strong is the order book here that boeing has barely declined despite horrendous publicity. it was up yesterday in the really bad sell-off. how do you spell strength? i say b-o-e-i-n-g. you are paying top dollar for gasoline, but natural gas is ridiculously low and we talked to aep, one of the largest power companies in america. drilling for oil and gas and construction jobs, chemical jobs, coming back strong. not something that will go away on a dime. that's my thing. let's not forget the mergers. a lot of people yawning at lynn energy buying barry petroleum. a largely california-based oil

play for more than $4 billion. a brilliant way for a smart buyer like lynn to get more oily fast. listen, hewlett-packard up nicely after the quarter. deals -- i throw that as a possible thing. deals too numerous to enumerate. a live and well thesis that hasn't been dinged at all. and now, i'm not dismissing major red flags. commodity prices shouldn't be plummeting so quickly and they are set worldwide and i believe europe, which i thought was stabilizing, might have taken another leg down. meanwhile, chinese have cooled down lending, not a good sign. we need china to be strong, europe to stabilize. that's not what people are worried about. they are worried about losing the 5% we've made. just as the stock markets of europe have regressed back to zero or below. bottom line, we got hammered, no doubt about it. nevertheless, strategists come

on our air and say they are selling all stocks, putting out big shorts here, and i want to cringe. as long as big themes like housing, autos, lending, cheap energy, mergers are intact, why should i tell you to do a trading whamma jamming get the heck out. doesn't make sense. things are mixed. if you are nervous, do some selling. nobody ever got hurt taking a profit. to leave the market wholesale, data has to be plain out bad, not mixed. and certainly it's not mixed enough for me to tell to you to sell everything. i'm not saying that. not at all. ron in west virginia, ron. >> hey, jimbo, how are you today? >> hey, how are you, ron? >> i have been watching chesapeake energy and the news with mclendon hitting the bricks, you see chesapeake being dismantled? what's the net net, is now the time to buy? >> i don't think it will be dismantled. this is not what everybody wants to hear. i have known aubrey for years.

he's a visionary about natural gas, even if it's not one i want to own. chesapeake is not oily enough. i like eog. i think it's just okay. nasser in maryland. nasser. you're up, partner. >> caller: hi, jim. talking to me, sir? >> yeah, you're with cramer. >> a big booyah to you, your majesty and your excellency. love your show. the company rf microdevices. we had a downgrade by raymond james. is that an overreaction? >> i saw that, sky works solution, crushed that and qualcomm has some new whamma jamma thing. i think rf micro has never been my favorite. i won't tell to you be in that one. my charitable trust owns broadcom. it doesn't act that well either. listen, nobody got hurt taking a profit. as long as big themes are

working, autos, housing, mergers, lenders, i won't let everybody scare me out of my coal socks and they shouldn't scare you either. hey, the markets are mixed. don't sweat the program. "mad money" will be right back. >> coming up, stop the presses. the world's most recognizable front page is putting part of its business up for sale. is this a sign of hard times ahead, or could it be a catalyst that helps the company to print money? cramer's got the answer, next. later, soda showdown. coke, pepsi, the fizz is about to face-off. flavor may be a matter of choice, but the stock with the most pop, that's a matter of fundamentals. cramer tells you which beverage brands could give you the most bang for your buck. plus, ad block? mobile advertiser millennial media fell off the cliff yesterday, hitting all-time lows after earnings missed expectations, but as the mobile

migration continues, is this drop an opportunity or a dire warning? cramer finds out in his exclusive with its ceo. all coming up on "mad money." don't miss a second of "mad money." follow @jimcramer on twitter. tweet cramer #madtweets. send an e-mail to madmoney@cnbc.com. or call 1-800-743-cnbc. miss something? head to madmoney.cnbc.com.

i think it might be time -- i can't believe i'm doing this. i think it might be time to buy the new york times. not the paper, shares in the company. nyt. yes, you heard me right. i'm about to recommend a newspaper stock. look, everybody knows the newspaper companies have been in decline for years, decades even.

print is dead, right? what the heck am i coming out to tell you to buy shares of the new york times? simple. they know it's a moribund industry. they getting rid of the print, that's why they are selling "the boston globe." that's not the core business. the core business is putting out the content online and charging for it. the new york times is now the online journal of worldwide record and ever since the nyt put up its online pay wall, this company figured out a way to make money off its content on the internet. that's the great leap forward. see, at the end of the fourth quarter, times wracked up a phenomenal -- they have 668,000 paid digital subscribers, up 13% from the previous quarter, linked, double-digit growth growth for heaven's sake. print may be dying, but content

is more king than anybody imagined. consider aol's success. people were laughing about huffington post, and they are not laughing anymore. they swung from a loss to a profit and the stock has more than doubled. so much good content for free, the idea of paying for it seems ludicrous. only a lucky few offered market sensitive information could get away with charging it. regular newspapers refused to bite the bullet. they refused and made people pay. why? because they feared i would live through this, they feared it would kill their traffic and smart guys on wall street said you have to go for traffic. for years and years, old-fashioned news organizations fell by the wayside, crushed by the competition as they went for traffic throughout the period, unlike everyone else who didn't charge, the new york times never blinked on generating quality content. money wasn't even an issue for knight ridder when i worked for

them. you went where you got the story. the times kept its mission intact and now delivers the best international paper in the world and still everyone's dream to work there too. if you think of journalism like sports, they are the miami heat and everyone good wants to play for the heat. people want to be on lebron's team just like they want to be on jill abramson's team, the editor in chief who has done so much. those words make it sound like they will spend themselves into the ground. they started charging for online content and critics howled that the new strategy would be met with fury and mass confusion. wrong, pay wall working, the times is making more money from people paying for circulation than from advertising and that is a huge tectonic shift.

the times figured out a gating system. you get ten free articles a month and any stories linked to on facebook or twitter and they totally hook you. from that moment on, it's like paying your cable bill. something you have to have. remember that, cut the cord? no one is cutting the times' cord. they made it interactive enough, it's tv like. lots of video content. encyclopedic. it reads great on handheld devices. and they could charge a fortune for online real estate ads because so much real estate in the best market in the world is actually sold right through them. wait until they listen to me tonight and then switch to that model. probably will happen. i also think the subscription price might be far more inelastic than we thought or they thought. i don't know a soul who wouldn't pay more rather than lose it.

this company has been paring down noncore assets for some time. in august, they sold about.com and got $300 million for it. they are in good enough shape cash wise there is the possibility of a dividend. that was the hint in the conference call. one more thought, this story is backstopped. now that the times is selling the globe, the company could ultimately be bought by a soon to be retired mayor bloomberg. someone that the sulzberger family would bless as an owner. like when rupert murdoch bought "the wall street journal." nobody thought that the bancroft family would sell out. they did. print may be a dying medium, but on the web, content is king, and the new york times figured out how to make you pay. the times has the best content on earth and the company has turned the corner and it's time to go positive on a stock i have

been negative on for as long as i've had the show. even as i love the paper more than ever. obviously, so do others, or else the times would have fallen. like all the others since the web first took aim at the dead tree in the last decade. all the news fit to interact and not only do these times demand the times, they actually demand the stock of the times. after the break, i'll try to make you more money. coming up, soda showdown. coke, pepsi, the fizz is about to face-off. flavor may be a matter of choice, but the stock with the most pop, well, that's a matter of fundamentals. tonight, cramer tells you which beverage brand could give you the most bang for your buck.

okay. the bears are out in force this week, although i think tomorrow, a little better, you got the good aig and hewlett-packard. they are fretting about everything from the minutes of last month's fed meeting to the budge sequester. maybe this is the week that teddy bears get their payday. we're dealing with a garden variety pullback. some stocks are able to hold their own. and right now, the food and

beverage names being highlighted at the consumer analyst group of new york conference, they call it cagny, the shindig that happens every year. we have a conundrum, the eternal conundrum, if you are going to own a beverage stock right now, what do you buy? do you buy pepsico or the coca-cola corporation? this is tough. a lot of people think coke and pepsi are interchangeable. some couldn't even tell the difference on a blind taste test. these are different companies with stocks that are performing disparately. i prefer the one acting better. yep, i prefer pepsico more than coke here. we could do this test. just a sec. let me see. the real, definitive test. we're going to taste test the toughest thing in the world to tell the difference in. here we go, this is a definitive taste test. pepsico.

definitely better. since the beginning of the year they have rallied 10%, and these stocks are always in a horse race, sometimes the wrong one in the lead, not this time. pep is a good place to go if we continue to get weaker. consider the latest quarters, pepsico popped and coca-cola just drowned. coca-cola, it was a low-quality beat, gains on hedges and lower ad spending in europe and two extra shipping days in the quarter, that's granular. even with that, though, the company's global volumes, up just 3% for the quarter, slightly below what the street was expecting. pepsico on the other hand blew away the expectations when it reported two days later. 3 cents earning beat and this time it was high quality, driven by a pretty amazing 5% organic revenue growth. its outlook pretty darn bright. the ceo pointed out at the beginning of last year, pepsico needed to use 2012 to reinvest

in itself and they have done that. business was good. the investment paid off, and the company is ready to compete and create value in 2013, like i haven't seen in a long time. they have been leaving knockout in the dust. pepsico is doing better than coca-cola. the question is why. i think it's the softness in soft drinks. sugary sodas could be facing increasing regulatory pressure and you can't buy a big gulp in new york city anymore. what would you rather own, coca-cola, 100% beverages or pepsico, which is only 40% beverages and 60% snacks? pepsico is being saved by frito-lay and global foods division. let's have a taste test with pepsico snacks and coca-cola snacks. not fair. and, look, the beverage business

is healthier, it's got the gatorade, and tropicana juices, and 40% of the beverage volume is noncarbonated and only 20% is full sugar soda. within that 20% they have mountain dew. i had one for lunch, maybe you can tell. bizarrely, one of the most popular brands out there. mountain dew is on fire in india. mountain dew, india. can't make this up. pepsi has a major restructuring program underway. cut out layers of middle management, reduced head count. business speak for laying off people to deliver $3 billion in savings by 2015, and it can use the money it's saving to support its brands. restructuring improved the brand by $3 million, and pepsico can break itself up into a beverage company and snack company. something coca-cola can't do.

and something i don't want to be clear. i think it's foolish. some guy always agitating for that. it makes a lot of sense, snacks and soda. pepsico made big strides in terms of catching up to coca-cola. much more competitive. pepsico has been rolling out a bunch of new products like real medleys packaged oatmeal, pepsi next, gatorade energy chews, and doritos locos tacos. come on, cool ranch? what else. pepsi formed a venture last year in china with king yi. and they have major exposure to bottled water, tea, and juice in a nonrisky way. coca-cola investing heavily in china, but this tea alliance, giving them serious trouble.

pepsico made very shareholder-friendly moves. and a 5.6% dividend move. and not as good as the boost that coca-cola gave you today. the superior organic growth from pepsico, equal yield skews toward pep. apples to apples or soda to soda. a pure oddity, but it drives home how right it is that pepsi is outperforming coke. pepsi's business doing better than coca-cola's, but the stock is cheaper too. if you're looking to get more defensive, which many of you are, pepsico is the stock to buy on the way down. let me be clear about what i mean. pepsico is less than a buck off its high. buy 25 every point and a half now. if you are buying all at once, are you not hearing me and listening to me. i'm not saying it's time to load

up the soda and snack truck with pepsico. let's leave it at that. berniece in new york. bernice, what is up? >> caller: i have been watching your program and watching diageo. it's a pretty highly priced stock. i have seen it go up and down and up and down, and wondered where you see it going? >> bernice, what's the overall trajectory of diageo? what's it been? it's been up and that's why i put it last year as one of my up stocks that you should buy on any single discount. and i think that diageo, when it gives you -- that's the whiskey company that is taking over the world by storm. particularly india, where they love whiskey. let's go to jim in arizona. >> caller: thank you for taking my call, jim. i have a question for you. i have shares of general mills dating back to the '80s, and the selling price was about $6 a share when it was purchased. so my dividend yield is over

20% based on original cost. today's market, around 3%. unfortunately, the stocks were set up as income and not reinvested. the question is, do i keep general mills, and the steady income for the dividend, or should i sell it and go with something faster growing? >> i have never recommended against owning general mills and i think ken powell is a worthy steward of the company. i do blanch when i heard you don't reinvest the dividend. this is the ultimate dividend stock. general mills is good. it could go back to 43. i would just buy more. leslie in minnesota. >> caller: hi, jim. we watch your show or try to watch it every day. i recently inherited a huge amount of hormel stock. i grew up hearing about hormel my whole life. my dad's advice was never sell

hormel, and the recent acquisition of skippy, he would be doing cartwheels over that. it split four times in the '80s, last split took a long time. i watched it for years. what is your opinion about hormel growing in the next few years with possibly another split and should i listen to my father and not sell? >> your dad has both horse and spam sense. i think that hormel one of the great stocks. we featured it after the peanut addition. a dividend aristocrat. another stock, if you sell, i might have to come to your house with a can of spam and make you drink the juice. looking for some refreshment? you need some pep in your step. hold on just a sec. this is definitely the best water. i think that the company is now distancing itself from coca-cola and the stock is going to do the same. stay with cramer.

it is time. it's time for the lightning round. you call and i tell you buy, buy, buy, sell, sell, sell.

and then when we hear this sound, the lightning round is over. are you ready, skedaddy? start with dave in california, dave. >> caller: a west los angeles booyah to you. >> a west los angeles booyah right back. >> caller: i like the reits. one of them has a superhigh yield north of 15% but it exceeds its earnings, and it's about as highly leveraged as any one i have ever looked at. american capital agency corporation. agnc. >> at times i have been skeptical and i have been wrong when i've been skeptical. so i have switched directions and tell people the stock is good. cut the dividend some day, and trim whatever, but, boy this is good. irwin in nevada, please. >> caller: hello, jim. >> hey, irwin. >> caller: this is irving from

las vegas. i would like to know about ford. >> ford is in a wait and see mode. we need to see europe get better. now, maybe we have to pay 13.5% if europe gets better. but we'll be prudent and that's what we'll do. john in washington. >> caller: booyah from the great evergreen state and the columbia gorge. i hear this morning jeffries downgraded heckman from a buy to a hold, and the stock took a big dump. what do you think about heckman? >> short heckman at 3 bucks? that makes no sense. i'm sticking with heckman. lets go to magdiel in florida. >> caller: i have been hoping for this opportunity for a long time. i want to thank you for everything you do. i really appreciate all the

advice and i'm a new investor. i'm 21 years old and just started watching, i've been learning a lot. thank you very much. >> and the stock is? >> caller: the stock is black rock. >> 21 years old, watches "mad money." love that. what does he select? one of the best stocks in the book to buy. my charitable trust, black rock, we're buying it. we'll buy it together. that stock could go to $300. black rock. peter in wisconsin. >> caller: hi, jim. >> what's going on? >> caller: first time caller. i would like to know about -- i just purchased dole foods. >> i think dole is fine. i think dole is fine. i do like hormel more. i do like pepsico more, i do like general mills more. you know, i just like those others more.

but dole is fine and there's nothing the matter with a fine stock. and that, ladies and gentlemen, is the conclusion of the lightning round. >> the lightning round is sponsored by t.d. ameritrade. coming up, ad block? mobile advertiser millennial media fell off the cliff yesterday, hitting all-time lows after earnings missed expectations, but as mobile migration continues, is this an opportunity or a dire warning? cramer finds out in his exclusive with you its ceo. which would be fine if bob were a vampire. but he's not. ♪ he's an architect with two kids and a mortgage. luckily, he found someone who gave him a fresh perspective on his portfolio. and with some planning and effort, hopefully bob can retire at a more appropriate age. it's not rocket science. it's just common sense. from td ameritrade.

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we all work remotely so this is a big deal, our first full team gathering! i wanted to call on a few people. ashley, ashley marshall... here. since we're often all on the move, ashley suggested we use fedex office to hold packages for us. great job. [ applause ] thank you. and on a protocol note, i'd like to talk to tim hill about his tendency to use all caps in emails. [ shouting ] oh i'm sorry guys. ah sometimes the caps lock gets stuck on my keyboard. hey do you wanna get a drink later? [ male announcer ] hold packages at any fedex office location.

we know that right now there is a huge transformation going on in the world of advertising, as online ad dollars migrate from the desktop to mobile devices. it was a bit of a shock when millennial media, mm for you home gamers, they connect large

groups of advertisers with larger groups of publishers, got hammered. on tuesday night, they delivered a quarter that many considered a disaster and the stock fell off a cliff, dropping from $14.33 to $8.95, a 37.5% decline. what went wrong? revenues came in at $58 million. wall street expected them to make $62.9 million. they said revenue growth decelerating. down from 88% the previous quarter, and this was caused by a few big deals, and their decision not to participate in low-margin direct download advertisements. i have to wonder, it was just a handful of deals, why didn't guidance go up and not down? we have to ask, is this a broken stock? the business can bounce right back from what went wrong and the market may have overreached or is it a broken company? they compete against google and apple. let's check in with paul palmieri.

he can explain what happened. welcome to mad money. >> how are you, jim? >> i have this morgan stanley downgrade. one of your bankers, great company. >> absolutely. >> potential competitive threats emerging sooner, and they made me feel that people are switching from you to google and you should switch out of millennial media. >> i look at q4 for us. up 8% -- no, no, no. 86%. amazing growth phone for an internet company. it was below our expectations and guidance. our business quality metrics, the metrics you would look at to see a wildly competitive market blooming. >> like a gross margin. >> you look at gross margin and price. our effective cpms went up 10% quarter over quarter, major growth in effective cpms and

ebitda margins of 9.6%, pretty amazing also in a quarter where we saw a moderation of our growth metric. >> somebody would say you are so early in your life cycle, there shouldn't be seasonality, you did use that word which a lot of growth guys dread to hear? >> the media business has had a significant seasonality and always has, so q4 has a larger seasonality quarter, and so if you look at our guidance, for example, off the lower base we reported for the full year last year, guidance for the full year is roughly the same as the street was expecting, at 55%, and the q1 guidance is actually roughly the same percentage of the overall year guidance, as q1 was of the overall actual year last year. so, again -- >> but, remember, you put it in our heads that some deals didn't close. if you hadn't said that, we wouldn't think it. >> no, that's absolutely right, what occurred in q4 was some deals that we were counting on

didn't materialize very late in the quarter. >> did they go to google? google plus, someone who knows, look, i started an internet company. this google plus is -- they are being aggressive. they are a behemoth, you have to deal with them. >> we have been competing with google in the space for four or five years. so we are a company that's been competing with google all along the way, so nothing is fundamentally changed in the business, and, look, we're in the middle of this amazing secular trend of mobile. consumers are consuming this content on mobile devices and i think we have a solid space in the firmament of this business. >> do some of those customers go to google plus? that's what everyone i -- it's a big problem at thestreet.com.

you got to make your peace with the google plus. >> google is very powerful in the space, but millennial media is very powerful in the space as well. i look at late q4 and look category by category, was it more heavily skewed towards retail? it kind of was. retail is very excited about mobile all along the way. things like location data are very, very compelling for retailers. what we think really occurred is some categories of advertisers got a little bit ahead of themselves and late in the quarter, either decided to reallocate it back to where they would have traditionally spent it, spent a little bit less with us than they were indicating earlier in the quarter and so, yeah, for us, you know, i think we're in a competitive business with large players, but it's been that way for a good long time. >> i know in the mobile world, a google could come in and say, listen, we'll take care -- i know this millennial, they know mobile. but we know desktop. we know everything, and we'll do a sweep, whereas they can do one thing. what is the comeback?

what is the objection to that that you give customers? >> first, you have to look at the customer set, and so google has done a phenomenal job over many years of connecting local businesses and direct marketers and doing business with hundreds of thousands of advertisers. millennial media's bread and butter business is with the ad age top 100 advertisers. >> big display ads. >> that's exactly right. and the largest brand advertisers in the world is more of the space where we play in. our business is skewed generally 60/40 brand versus performance ads. to be honest in our core customer set, we're incredibly strong, have always been and remain so especially with google. >> do you think jordan monahan who downgraded you to the slower revenue growth will be surprised by next quarter and may have to eat those words? >> i don't think -- well, yeah. i think that the guidance is the

guidance, so i'm not going to surprise above there. but metrics are incredibly important to us and we're a company -- this wasn't our first quarter public and we've certainly had a habit of hitting our numbers and certainly did when we were a private company as well. what i would say, we're incredibly excited about this business, we're in an incredibly sweet opportunity and nothing has fundamentally changed. and i would add that, if you look at guidance in the right way too with the seasonality, with the history of last year and the percentage of the overall year, i think you see the same thing. >> excellent. thank you for coming on. a lot of people were mystified because they know i like the company. it was chilling, but it was a roller coaster. >> i had to come on. you have been very supportive of us, but really for the opportunity of mobile all across the board and it was important for to us come on. >> paul, thank you for coming on. the right thick to do. a gent to come on. thank you, paul palmieri. cofounder, president and ceo of millennial media.

go through the conference call. i think there was an overreaction here. "mad money" back after the break.

you know what the real problem is for relying on month-old fed notes right now? simple, they are a month old. think about it. the central worry of the moment is sequestration will slow down the economy.

with washington taking aim at the military budget, something that has been sacrosanct except between world war ii and the korean war. you have to be concerned given so many jobs are at stake. you can't be heartless about this. the discretionary part of the u.s. budgeet skewed toward military spending and even though the iraq war is over and afghanistan is winding down, the defense department has not turned its back. judging by what they plan on going after in order to do so, 800,000 civilian jobs instead of huge overhead of projects meant to fight the soviet union, japan and, germany, the defense department is going to scare congress. no matter that my old pal and partner, larry kudlow has a terrific piece on cnbc.com today, which points out the entire harm from the sequester this year might come to $44 million, and that's just a quarter of 1% of our gdp. my worries is that the fed will take notice and not do the wrong thing if we go over the sequestration cliff. we know the conclusion of the payroll tax holiday, and the rising gas prices are weighing

on the consumer. do you think the fed saw this coming last month when things were rosier? is this when they bail on plans to help the economy and start hurting it? the fed chief is sticking by 6.5% unemployment goal. that's still a percent over where we were before the great recession. why should he say anything different? and the fed minutes reflect an economy with more of a head of steam than we have now with newfound mixed data. so perhaps, just perhaps, they mean nothing. minutes mean nothing. there is no plan to inflict a double whammy in the economy if the sequester kicks in. these fed meetings, minutes, the fed minutes, the approximate cause of people fleeing from the market, may not reflect the current up to the minute thinking about the hazards from washington. i'm simply pondering whether the fed is as stupid and blind to the current weakness as everyone thinks it is. or if a month from now, when the

economy might be faring better, we'll get a month-old minutes that says newfound weakness forces us to us continue bond buying. when the fed didn't have the information then as now, it's a sucker's bet. maybe this time it's different. that's what the sellers did. forgive me if i choose to be a tad more circumspect. stay with cramer.

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