stephanie, why don't you kick us off? >> i like allison transmission. >> i will pick an oil stock, long bp. >> schwab looks unstoppable. >> esrx, express scripts, bought that one today. >> "power lunch" takes it over right now. "halftime" is over. the second half of your trading day begins now. >> scott, thank you very much. welcome to a very busy hour of "power lunch." i'm tyler mathisen here with cnbc asia susan lee. >> sony striking back against north korea. we have julia boorstin on this fast moving story. >> sony announcing a limited theatrical release of "the interview" on christmas day. ceo saying we have never given up on releasing the interview. we are continuing our efforts to secure more platforms and more theaters so that this movie

reaches the largest possible audience. he goes on to say while we hope this is the first step of the film's release we are proud to make it available to the public and to have stood up to those who have attempted to suppress free speech. this is an about face after sony cancelled the scheduled release thirst after terror threats against theaters. sony said it was going to be canceling the theatrical release. today's announcement from sony comes after president obama said friday he thought it was a mistake for sony to cancel the release saying he wishes sony had called him first. there has been an outpouring of social media demand for the film. we have seen some theaters tweet about show times making them available on their websites. this is going to be a very interesting story. we will have to see what happens on thursday when people start seeing the film. >> hang in there, stay with us

if you don't mind. jonathan handle is an entertainment lawyer and professor. he has as so many folks in the southland have been following the story from the beginning and joins us on the telephone. the basic question is did sony make the right decision? and how do you explain this seeming about face? >> they made the only decision they could have at the time. they were under a lot of pressure from exhibitors, shopping mall owners and other studios wanting to make sure christmas movie going would be a calm and peaceful experience, not a check in. the pressure from the president it's not every day that a company gets sort of a bit of a slap in the face from the president of the united states saying you did the wrong thing. that pressure combined with the social media that julia alluded to and the pressure from stars

in hollywood and so forth does seem to be turning the tide. and it's quite amazing. what the repercussions would be in terms of future data releases and attacks on the company we don't know. sony certainly has to be applauded for standing up for freedom of expression. >> jonathan, i am going to pause here and bring in another guest who has just joined us just seconds ago. michael furlinger is the owner of plaza theater down in atlanta. welcome. good to have you with us. julia boorstin is here, as well. you have decided to run the movie. how did this come about? did you have a change of heart or were you comfortable all along running it? >> first of all, good afternoon. we were comfortable all along. we were actually the last theater in the georgia area that had committed to play the film on the original rollout.

i am glad that there has been a change of heart. we will have the picture exclusive in atlanta starting on christmas day. >> i am just wondering what kind of conversations you have had with sony about the liability issues? you have the nation's five largest theater chains deciding to pull the movie because they are afraid of scaring movie goers with threats made against the theaters. did you have to agree with sony about the liability? >> we have not had discussions in regards to the liability. obviously we want to be smart when it comes to security and when it comes to something like this as we would be on any major release that is controversial. over the years we have seen them all. there has been a lot of pictures over the years -- >> when you say, michael -- i want to bring in jonathan once more -- when you say you are are going to be smart about security, what does that mean? and do you plan on having any

additional security measures than you would normally have if you were running a disney animated feature for example? >> of course, we are. i won't go into exact details of what we will do. we have a regular procedure in place when we play let's say something maybe a little edgier, out of the normal realm. but i'm really not too concerned about that. we are going to be smart about it. >> you are saying you don't think the threats are real? >> nowadays you see random violence and so you have to believe that there is some truth to everything. you would have to be smart to play it that way. smart we will be. i am not overly concerned about it. >> we have to leave it there. thank you very much for joining us on such short notice. and good wishes to you.

susan? >> the bond market right now five year notes are up for auction. rick santelli at the cme, what has demand been like? >> the demand on this particular could have been better. the grade on demand d plus. 35 billion five-year notes. yield at auction 1.739. the bid offer on one issue market was 1.73 bid offered at 1.735. it definitely tailed a bit. if you look at the bid to cover was on the light side at 2.39 versus ten auction average closer to 2.80. 58.7 was a little different than ten direct but that is it. d plus, 35 billion. last supply of the year 29 billion. note the time 11:30 eastern due to early market closes for

christmas. back to you. >> so we weren't kidding. it is a busy hour. let's send it to dominic chu for a "market flash." we are watching shares of smith and nephew. the stock is soaring on a report that stryker is planning a bid for the company. smith and nephew up by about 10%. stryker up about 2% off session highs. bid deal possible maybe in the medical devices space. let's get to the milestone for the markets. the dow hitting 18,000 for the first time ever being fuelled by a strong report on the u.s. economy. the major averages on track for the best quarter of 2014. the s&p 500 hasn't had a losing streak longer than three days so far this year but the nasdaq is bucking the overall trend moving lower today. it is also the only one of the three major averages that is actually down and lower for the month of december.

bob pisani joins us live from the new york stock exchange floor. as dow hits 18,000 we have hedge fund worried about the market in 2015. >> i want to point out it is a short road. dow 17,000 was july 3. let me show you stocks that have moved the dow from 17 to 18. this is a very broad rally. we have home depot up 24%. there is your health care. visa your financials up 22%. nike, your consumer discretionary. intel up about 20%. there is your tech. it is a broad rally in terms of sectors. we will talk more about that in the next half hour. today having a little trouble. the reason the nasdaq is under performing everything else is because bio tech is getting clobbered. another second day in a row where the deal hit gilead yesterday, a little bit of follow through here. that is why the nasdaq is under performing. we had disappointment on new home sales following

disappointing existing home sales numbers from yesterday. and the home builders are fractionally to the down side today. you mentioned david tepor on with an e-mail exchange this morning. here is what mr. tepper had to say about 2015. this year rhymes with 1998. easing coming from europe. sets up 1999, i mean 2015. i like that. one of my comments was russia could possibly default on its debt. he goes on to say in '99 s&p went to 30 pe. next year pe likely 16. not going to get that high but beware it is possible. i would be more concerned about interest rates myself but i think we can go to 16 or 17 if the economy continues to show signs of improvement. >> thank you so much. let's get back to julia boorstin. >> seth rogen tweeting the

people have spoken. freedom has prevailed. sony didn't give up. "the interview." seth rogen doesn't just star in "the interview," he also directed it. this is really his project all the way through. he is very pleased and kept mum over the past couple of days ahead of this when sony had announced they were pulling the film. so clearly this is something he has been pushing for and the release is happening on thursday in independent theaters that have agreed to show the film. let's get back to the markets. is the dow 18,000 a sign that stocks are heading into overvalued territory? tell us what you think? go to cnbc.com/vote. does this milestone change any year end strategies? let's talk through it. joining us first. let's talk about the markets. 18,000. is this looking a bit tawpie to

you? >> we have a lot of momentum at work here. it is happening in big caps primarily. if i were making decisions on the portfolio i think i would wait until mid january. i think we have momentum going on here and pay back on fourth quarter gdp versus the big numbers we had the last two quarters. i would be looking at specific stocks as opposed to playing the market here. >> burns, you are saying 18,000. >> what we believe is that we have had a great run this year. you look back 2013 was really the year of multiple expansion whereas for 2014 stocks really seem to go up in sync with corporate earnings. right now there is a pretty solid level of agreement between the top down and bottom up forecast that corporate earnings growth should be about somewhere between 6% and 8% for 2015. so just going along with that we would expect that the market

should probably do something along the lines of the same. >> what about the 5% expansion number that we saw in the third quarter. did that surprise you? >> it was a bit of a surprise. i thought the numbers were actually a little high versus what i would expect ord narl. i think we are going to get some payback there. i am watching the bond market. you have good numbers like we have seen on gdp. we will see good numbers on labor market. i pay more attention to the bond market here before i make decisions on stocks. stocks at best are going to do what earnings are doing. >> thank you so much for your time. good talking to you today. let's lock in the vote. are stocks heading into overvalued territory? let's check in on the votes so far. right now it looks like it is a pretty even 50% to 49%. so there you go. probably a sign of probably some indecision there from market investors. >> that's what makes a market, i guess. today's market rally being fuelled in part by that really

strong gdp report. where might the u.s. economy head in 2015? editor of market intelligence at marketify.com. john sylvia is chief economist at wells fargo securities. ron, why don't i start with you? that 5% number was really surprising. it is doubtful that is sustained in this quarter let alone into 2015. >> you look at retail sales in november up 0.7%. auto sales up. the number boosted by health care services services. if you take that out we are running at 4.5% rate. the consumer is spending more. the third quarter report was stronger than expected. inventories less of a drag. it might be sustainable. not necessarily 5% but between 3% and 4% and going into next year you might think momentum might carry on. >> any concerns that the economy might be too hot or this could

kick in inflation? you often expect that when gdp heats up but there is no sign of it. >> there is really no sign of inflation. the pc deflater remained at about 1.5% or so. i don't think the economy is overheating. you saw good consumer spending consistent with job gains and improvement in wages and salaries, consumer confidence a little better in the fourth quarter than the third quarter. wealth effect is kicking in. government has shifted from a negative to a positive. i think when you are talking about 3% growth for 2015 that is a sustainable pace. >> is the u.s. pulling the world? >> i have been talking fortress america for 2.5 years. you have lower energy prices. you have a whole host of technological innovation. the drag is housing and aspects of the unemployment market. overseas that is a risk. the rest of the world is slowing down as we are accelerating.

there could be a drag there. having said that the u.s. economy actually to me is more like the 50s and 60s than the periods we have experienced in recent past. you can have noninflationary growth and manufacturing is coming home which is higher paying. i think that is the analogy. people were so scarred by the 70s they think every bit of growth you get brings inflation. >> not in this environment. >> thank you. we have to leave it there. we have had a lot of breaking news this hour. we appreciate it. good to see you. winter storms set to put a damper on holiday travel. here is the weather channel's jen car fango. >> holiday travel is a mess. we have so much going on starting with severe weather in the southeast. storms that may have hail, damaging winds, a lot of heavy rain and the isolated tornado risk, as well, in the southeast for today. rain extending to the ohio valley plus there is snow in the

upper midwest but very windy across all of the interstates here. it will make for tough travel across the heartland. christmas eve tomorrow rain up and down the eastern seaboard. we watch rain and snow in places like chicago. that can make very difficult travel late in the day on christmas eve. christmas day we have the western storm system on the move. it brings snow to places like salt lake city. you get christmas snow out of that. it is a christmas rain for you in places like boston. in new york city rain coming your way on wednesday. thursday starts with rain on christmas morning. it does clear up by the end of the day. in chicago we have to watch your wednesday forecast concerned about the change over to snow for travel. a dry christmas day coming your way. for the weather channel i'm jen carfa

carfangno. news coming from the fda. they are going to recommend a change to the ban on blood donations from gay men. they recommend that gay men can donate if they have been celibate for a year. a change to the lifetime ban on blood donations from gay men to recommend that men who have not had sex for a year can donate blood. this is just a recommendation. the fda will be discussing this in 2015 and will also continue to reconsider all policies on this. >> be clear here. this is a recommendation and not a policy change. where does it go next? frankly, to ask the obvious question, how would one ever really know? >> that is a great question. i think you are completely right. already there are surveillance programs in place. this ban was put into place in the early '80s at the height of the aids crisis.

when you donate blood they test every sample they get. that is a great question. where it goes now it will be open to public comment. this will happen in 2015 and we'll see if this comes into place and if it gets stretched further if the ban gets completely overturned. >> let's look at the dow. 18,000, a historic day, first time ever. the dow has hit its high of the day. i'm at my high of the day. handful of names in the exclusive group have actually been a drag. there are, dominic chu, some red numbers there. >> not many of them because it has been a record run for this index. a handful of them weighing them down like an anchor. we will go through which stocks in the dow may have potential because they under performed this year. before the break sony stock almost 1% as the company says it will release "the interview" in some theaters. that is our lead and breaking

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make the best entertainment part of your holidays. catch all the hottest handpicked titles on the winter watchlist, only with xfinity from comcast. the dow hitting 18,000 for the first time ever. not all 30 members have been riding this rally. here is dominic chu on the dogs of the dow. >> it is the highest yielding members of the dow. the price has been beaten down

so much. we take a look at some of these here. in honor of christmas we unveiled the land of misfit stocks. see if you can see rudolph somewhere. if you take a look at the dow we hit the 18,000 mark for the first time. let's take a look at a handful of stocks that have been dragging things down. the ones lagging behind, if you look at one of them it is boeing. it has seen a little strength recently but down 6% year to date and has a 2.8% dividend yield. it may not be a technical dog but one investors are watching. exxon mobil we know what happened to oil. it is down 8%. it has a dividend yield near 3%. it would be a dog if it went to that level here. ge another one here. it would be a dog of the dow. and another couple ones here. chevron down 10%. another drag on the dow. it's got a 3.8% yield. the worst performing stock on

the dow this year. ibm. we know what problems they have been having here. they are down about 14%. they have a 2.7% yield. not a technical dog of the dow. if you take a look at what is happening if you want to buy large stock value they have been beaten down the most. >> a bit surprising given what oil prices have done. you think it would be chevrons and exxons. not the case. alliteration. back to you. >> see that? it looks like a shark. it swims like a shark and may change the way the u.s. navy operates. forget about training dolphins. we will have the man behind this shark next on "power lunch." (vo) watching. waiting.

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employees at a business will be going without holiday bonuses. the thief wanders through the store, finds the store safe holding thousands of dollars in cash. using hammers and drills he gets inside and gets away with it. there you go. not a happy story as we head into the holiday season. let's get to dominic chu with a "market flash." >> let's see what is happening with the dow. moving to session highs after busting that 18,000 mark for the first time ever just around the opening bell.

leading the blue chips higher, chevron, boeing and coca-cola as well as dupont. the dow would be higher if not for a sell off in the drug sector. >> thank you very much. if you weren't a fan of drones before the navy's newest addition to the fleet dubbed ghost swimmer might change your mind. it is a self-swimming drone shark that moves by flapping its life-like tail back and forth. mark smithers, welcome. good to have you with us. how big is this drone? how much does it cost if you can tell me? and what are the obvious applications for it? >> the version that you are seeing there is about five feet. cost is still to be determined.

and the main use of the navy's proposed -- you have seen on the video. however, there are a lot of uses for the under water robot that is sort of based on biology . >> this drone is camera equipped. i assume it has some sorts of teletry that it can listen and see if there are explosives on a boat and contra band on a ship and so forth. >> you got it. exactly. you can have teams patrolling our borders and trying to stop things coming into our borders, coast guard cutter to come up to the ship and throw overboard and have it go down and look underneath and see if they drop cargo. basically prevention. >> why did you make it look like a shark and not like a tuna? >> you know, it's actually the vantage point that you have. it is still based off a tuna because it was the best sort of version of biology to model.

we could replicate a lot of things a tuna did. in order to get some of the censor packages on that you need to look forward and around you we need to sort of widen that front end. so what started off as looking like a tuna is now looking like a shark. >> fascinating stuff. do you envision commercial applications for this? >> absolutely. if you can imagine infrastructure or anything in the water there is erosions, things that are degrading over time. what we need to do instead of putting divers in the water and looking over to see if things are degrading you have a platform that is highly maneuverable that can swim down and have a man flying it to make sure they are safe, make sure the bridges are good. any kind of structure in the water. >> how deep can it swim? >> right now it is 100 meters at 300 feet. the main intent of this

particular version where you need mobility is in the last thousand feet of the ocean, in your harbors, up your rivers. you need it to be highly maneuverable. you don't need it to go deep. our long-term plans are to get versions that go deeper in the water. they have to be a change in the structure and the design to go deeper but that is a longer range plan. right now we have enough to do just on our border. >> let me ask you one more quick question. this is a surveillance drone now. could it ultimately be equipped to carry weaponry? >> you know, that is probably a question best for the navy. i'm sure there is nothing stopping doing that. we look at this as something as protecting ourselves more than anything else. >> congratulations and continued good luck to you. thank you. let's get back to the markets. gold prices and metals markets are closing right now. let's check in on gold and how it is trading. we will throw in silver, copper,

palladium and platinum. right now trading below $1,200 an ounce and it is a mixed picture. to the bond market and rick santelli tracking the action at the cme. >> you know, let's start out with that very much below average five-year note auction. you can see at 1:00 eastern we started accelerating higher in yield, lower in price. the table was already set as the markets moving not only towards the strength in equities but a good gdp number to look past durable goods. more recent data, if we open the chart up to a four-year chart this is in lightning. the yield curve is flattening. so as you look at the four-year chart and how we are getting closer and closer to breaking out to the upside contrast that with the look of the same time period, four years on the ten year you can see the right side is moving lower versus higher.

when it comes to the best looking chart look no farther than the weak charts. the dollar index. open it up to ten years, really gives you a good glimpse and looking past the highs in '09 and '06 and puts into perspective what type of year the greenback is having in 2014. back to you. >> thank you so much. so the count down is on one day to christmas. have you done all of your holiday shopping? how about your holiday tipping? it's that time where you say thank you to the people and the services that they have provided for you for the year. who you tip and how much do you tip will shed light on that. do you feel pressure to tip? go to cnbc.com/vote and weigh in and as we head to break ponder this. who do people most often forget to tip? the answer comes your way in two minutes. ♪

make the best entertainment part of your holidays. catch all the hottest handpicked titles on the winter watchlist, only with xfinity from comcast. welcome back to "power lunch." more breaking news on sony which announced it will be doing a limited theatrical release of "the interview" on thursday. james franco tweeting victory,

the people and the president have spoken. sony to release "the interview" in theaters. one of the theater chains that will be playing the movie in multiple locations on thursday just released a statement saying we cannot imagine the pressures affecting sony at all levels of the organization. they have been under attack. they have regrouped and listened to the public, the government and the exhibition community and responded to resolve and determination. sony bookers approved screenings at other arthouse and independent theaters across the country. the statement goes on to say this is the best christmas gift anyone can give us. we have collectively stood firm to our principles and to the right of freedom of expression. we will continue to report on which theaters are going to be released the movie on thursday. we reached out to the major theater chains which pulled the release last week. we will see if anything changes now that some of the independent theaters like al amow draft

house have decided to release the film. now to bertha coombs at the nasdaq. >> sit out the rally and partly because of bio techs getting crushed for a second day after express scripts. take a look at the ibb. it hit an all-time high on friday. it is off 8% from the 5% today. some big losers are celgene, regenron still up 41% even with today's pullback. gilead is up 18%. it is the biggest one day drop since back in april. thank you. steve liesman just e-mailing in with a cnbc rapid update and shows that those polls believe gdp will hit 3% in the fourth quarter. that is the first time the poll

shows gdp at that high level. let's bring in kenny for more on what is happening in the markets. do people believe this number? 5% expansion in the third quarter revision snz. >> you have to scratch your head a little bit. there seems to be a dit of a disconnect. the government reports it. it is out there. the market is reacting. i think there is a lot of discussion about it. the number is what it is. if they say 5% it is 5%. there is a little bit of disconnect especially if you see data points today. it is very mixed. this does appear or feels like a little bit of outliar yet a good number is a good number. 5% they will run as far as they can with this number so therefore the market is reacting. don't forget we are at the end of the year. there is not a lot of volume. we traded 330 million down here so far today. not necessarily a big number. the moves tend to be a little

exaggerated especially over the next trading days. >> so if we hit the fed target do we get a rate hike in the first half of next year? >> we will get the rate hike. i don't think it is in the first half. if it is it will be late in june. my sense is it will be mid summer. i think more like july/august. that is my sense. if the numbers continue to come up like this, if we get a fourth quarter gdp number as strong as the final revision, potentially could they move that up? my sense is until the summer of 2015. >> single to mid digit gains next year. 2015. >> right. >> thank you so much. so if you are squeamish you might want to close your eyes and listen rather than watch for a few minutes. a new way to stop bleeding and save lives. a teenager's invention is being taken very, very seriously by the medical community.

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oil is up a bit. brent up more than 1%. west texas up more than 2%. dominic chu has a flash on the oil sector. >> check out what is happening all moving higher as oil prices rebound today. the majors like exxon mobil and chevron on the integrated side. exxon and chevron are the two leading gainers on the dow industrials, as well. very much an impact and the volatile trade continues until close. imagine a product that can stop traumatic bleeding in seconds. an invention so ground breaking it can be used to save lives by paramedics, surgeons and medics on the battlefield in war zones. reality is here. i am going to ask you to watch this. there are graphic parts of this. this is a demonstration of veta

gel, a plant-based gel administered by syringe. it quickly seals deep cuts even those close to internal arteries. it is the brain child of joe lawho came up with the idea when he was just 17. not yet approved by the fda. where does it stand in terms of medical use? >> right now we just built a manufacturing facility. we are moving the product into the animal health market. we are going to start in january will roll out a small soft release of the product and get it into about 100 clinics. by the middle of 2015 we will hit the entire animal market in the u.s. >> how did you get interested in this and where? >> i was always interested in science from a young age. as a kid i worked with my grandfather. he had a winery and we would make wine together.

i found polymers that could become a solid. >> you are going to expand into the animal health space. does that require fda approvals or a different sort of chain of approvals? and where are you on that? >> while it is still regulated by the fda it doesn't require an explicit approval by the fda. we have hit the necessary steps in order to move into the market. >> how long might it be if it proves to have success in the animal market? >> mostly surgical wounds. >> how long might it be if there is success demonstrated there and safety demonstrated there, might it be before human use could come along? >> we are hoping for external indications for emergency medicine and for the military. we could be fda approved as early as one year from now but most likely a little longer, a year and a half.

>> you ever use it on a cut yourself? >> i am not allowed to. i have to have fda approval. we showed an image of a steak sliced and pumped with blood. watch the thing. no steaks were harmed in the use of this video. there goes the vetigel. you can see it cauterize the wound. how does it work without going into fifth year chemistry? >> it is made up of small pieces of polymer which it reassembles into a mesh on to which the body produces a clot. you can stop anything from an arterial bleed. >> it potentiates the body's clotting. fascinating stuff. ultimately, this could be a game changer. i assume this would be the kind of product that a large company

would develop or maybe not. >> we are hoping we can do it as a small team ourselves. >> thank you very much. susan, over to you. >> we got one day to go until christmas. have you done all of your holiday shopping. what about your holiday tipping? it is that time where you say thank you to the people and services that they have provided you for the year. who do you tip and how much do you tip? we will be shedding light on that. we want to know do you feel pressure to tip? go to cnbc.com/vote and weigh in. the headlines you may have missed in this hour of power. we are back in two. ♪ music

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welcome back to "power lunch." took in over 5% stake in the company and getting a boost from news that hertz is raising rental car prices as of january 1. both up towards session highs, a big move on this day. >> let's get to the head lines. in this hour of power the dow

topping a record 18,000. right now standing at 18,066 points. we have sony striking back against north korea announcing it will allow screenings of "the interview." shares ticking higher. as bertha coombs highlighted for us bio techs getting crushed today. nasdaq tumbling more than 5% right now. one day to go until christmas. have you done all of your holiday shopping? what about the holiday tipping? do you feel pressure to tip this year? go to cnbc.com/vote and weigh in and we'll be back in just two minutes. stay with us. helps you be ready helps you be ready anytime the moment is right. cialis is also the only daily ed tablet approved to treat symptoms of bph, like needing to go frequently. tell your doctor about all your medical conditions and medicines, and ask if your heart is healthy enough for sex. do not take cialis if you take nitrates for chest pain, as it may cause an unsafe drop in blood pressure. do not drink alcohol in excess. side effects may include headache, upset stomach, delayed backache or muscle ache.

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all day pain relief with just 2 pills. get back to being you. historic day for the dow, 18,000 and then some. about 18,060. dominic chu to take us through the dow's big movers. >> it is huge because you look at the top left-hand corner of our screen you see boeing. that has been one of the big laggers this year. it is leading the way higher as people try to take a look. it could be interesting because if you take a look at some of the stocks here. there are only 30 of them. i want to point out visa shares up about 0.3% very respectable

but not near the top. the reason why visa is so important is because in the last thousand point move we have seen about 300 points is just because of visa's move alone since -- >> 300 of the 1,000 is visa? >> that is how much weight it carries in the dow. it is $266. remember the dow is a price weighted index. >> one of the things people criticize about it. >> one of the biggest drags with the dow. telecom have not been great so far this year. if you look at ibm and chevron those are two companies that have the biggest drags here. so far today on our big board here, ibm to the upside. you take a look at caterpillar also a big drag on the dow, as well. lots of green today as we see the thing power up. >> chevron and exxon among top five or six. >> you are starting to see a

rotation right now. the real question becomes whether or not investors look towards the most beaten down blue chip stocks. if you are looking to invest on a relatively safe basis you look towards multinational large u.s. companies and often times some of the stocks come at the top of people's screens. >> searching for value into next year. >> let's talk about art. art is a common investment theme in silicon valley. one san francisco artist has been cleaning up shop when it comes to tech elites. josh lipton is in san jose with the story. >> well, from his studio in mill valley, california he creates some 1,000 paintings and sketches a year which can cost up to $20,000 a piece. it's outside the studio where he has attracted the most attention, more than 40 of his murals decorate the walls of the bay area. these are big, bold images,

often black and white figures with a distinctive tribal feel. it is tech's elite that are perhaps biggest fans here. he has painted for facebook, google and lift among others. he describes tech companies as what he calls the new patrons of the arts. >> companies whether we like it or not have the capacity to be the next patrons of the arts that really facilitate whether private museums or whether large scale public projects. >> now, the respect is mutual. john zimmer, lift's co founder tells cnbc he thinks of zigler as entrepreneur. he inherited the spirit of entrepreneurship from his parents who are founders of banana republic. he is enjoying a lot of commercial success. next year he is releasing a line of sneakers for vans boasting

his own unique designs. he predicts san francisco will be the capital of the art world within the next ten years. if that is true he could certainly be one of the most celebrated home grown talents. tyler, back to you. >> thanks very much. holiday season means a lot of tips on tipping cht whom to tip, how much for services you received over the past year. if you havic taen care of them you will find out whether you did the right thing in terms of whom and amounts. etiquette expert, author, spokesperson joins us on the phone. let's start with how you determine whom to tip in the first place. who are they? >> it's really easy. it's going to be different for everybody but you want to think about your relationship to the service provider. so you want to think about how frequently you use this service. a live-in nanny is someone who is definitely going to be on your list. any kind of home care, people that come to your home to help out, those are people you want

to be thinking of. you want to think about the classics like the newspaper delivery person, the garbage removal people, your mailman. we will get to specifics about him. these are the types of people. think about the services that you hire throughout the year. >> so let's talk about how much do you tip these people and services that they provide? >> so the first and foremost is i want to alleviate a lot of worries. it is always within your budget. first sit down and think about what you actually have within your budget to work with. and then move forward to who do i need to tip and what would be a good tip for those people? >> just because susan is a triple millionaire i don't have to tip as much as she does. >> how much would i tip my baby sitter? >> right, so your baby sitter, this is the boy or girl that comes to your house regularly and is great with your kids i would consider one evening pay

and then one small gift or hand drawn card. >> you say nanny. how about a daycare provider? i guess someone at a commercial daycare center. >> a commercial daycare facility you want to do $25 to $70. you also think about doing a card like we said from your kids or small gift. >> how about a teacher in a public or private school? is it appropriate to give a cash gift here or not? >> you want to be careful with this one. first find out the school's policy and really consider what you're doing here because the teacher is someone who also may be having to deal out discipline or talking with you later on about difficult grades. you want to be careful. >> bribery is never encouraged here. >> bribery is never encouraged but you don't want to put the teacher in the awkward -- you don't want to put the teacher in the awkward position of you have given her $100 and now she has to come to you and tell you she

is having problems with your kid. >> i wanted to ask you how much you tip your doorman because you tip closer to home. that does it for us on "power lunch." >> the doorman doesn't get a tip this year. >> whatever you can afford. "street signs" right now. it is a happy holiday. the american economy surging. thank you for joining us. i'm brian sullivan, the mellow version. no fewer than eight stock picks for your investment stock. mandy, cannot say enough about this dow's incredible run. >> who are you? what have you done with the real brian sullivan. >> merry christmas. >> call it what you like, preholiday