security names have for a long time. i think fire ice bottomed. it's starting to move to the up side. >> i'm going to stay with biotech. looking at gilead for next week. >> i'm long cam newton. i like him very much. >> i think he is quite charming as well. i'll join you in that trade. that's it for us for "power lunch." i mean for "halftime report." "power lunch" begins right now. >> halftime is over. "power lunch" and the second half of the trading day start right now. >> michelle thank you very much. these are the big three stocks investors are watching right now. visa rallying, helping the dow look much better than it really is. chevron suspending its buybacks. it's sinking on that sea of oil. and apple, soaring to all-time highs where analysts stand on these stocks right now. shake shack, way up on its debut, while fast casual chains like shake shack and chipolte are on fine. others like mcdonald's, you know they are struggling. what's mcd's doing wrong that the rivals are doing right?

marcus lamonis will join us on that. and renter nation. how you can trade america's rental boom. first, though, let's go to sue. she's with us today at hq. >> hi ty. it is the last trading day of the month and a volatile day for stocks. the dow down triple digits. could have been worse, though as you mentioned. if it wasn't for dow member visa. visa adding as much as 100 points to the dow all by itself. let's get you caught up on the numbers. the dow is down 109 points on the trading session. s&p is last traded down about 11, and the nasdaq is down about 5 points on the trading session. in terms of interest rates, the yield on the ten-year note, as you can see, 1.66%. the crude market? all in the green with west texas intermediate up $1.15, and ice brent is up 76 cents. mary thompson will pull it all together for us. she's down on the floor of the new york stock exchange. hi, mary. >> hi sue. it's kind of a tall order. it's been a rather weird day of trading. i think a lot of people would

concur with that. one thing you were pointing out, a gain in crude, usually the markets move in tan dem. that's not the case today. there was disappointing data on the third quarter gdp and disappointing price data and that's contributed what we've seen as a very choppy session. let's take a look at a couple of dow components. nasdaq was higher earlier, but some of the weakness in the big cap, tech stocks and the gaenz we're seeing in the -- visa as you mentioned earlier, gained about 100 points to the dow. of course, i guess we could put it another way. the dow would be down 208 points. if it wasn't for visa's gain there. the company came out with better than expected results. reaffirmed its full-year outlook despite the headwind space the currency faces and lower gasoline prices. one of the reasons it could confirm the outlook is it's going to be receiving higher

fees the second half of the year, and that will offset lost revenue. also, more importantly, the company is splitting its stock. this will make it far more with down movements. it's a price-weighted index. what will be the most impactful for the dow? master card and visa's rival, reporting than better than expected results helped in part by a lower tax rate. the company also saying it hasn't seen any benefits from lower gas prices. it's actually been hurt by that a little bit because there's less volume because gas costs less for the people that are charging or using their master cards in order to pay for that gas. we're going to dig into that more. coming up on "street signs" at $2.25. turning to chevron, the company is doing a couple of things in the face of lower oil prices. even after it reported better than expected results thanks in part to strong downstream results. the company is going to be cutting cap ex by 13%, and also suspending its buyback program. we want to end with shake shack. went public today. it was priced at $21.

went public -- first trade was $47. values company almost $1 billion. it only has 63 restaurants. i know you are going to talk more about that. dow still up 101 points. back to you. >> mary thank you very much. visa splitting its stock. big news there late yesterday. chevron suspending buybacks. apple hitting an all-time high. dominik chu has been looking at where the streets stands on these stocks right now. >> if we take a look at this the it finally happened the new record stock price. $120 a share. the outlook here is interesting. the average target price of analysts priced for apple, $129 a share. that's the estimate and it comes -- let's take a look at the high side. at least $160 is the high end. that's canter fitzgerald's ryan white who is very bullish on the new iphone cycle and the upcoming apple watch. now, what are the lowest targets? $60. that's over at berenberg and they think the apple watch will be a disappointment. next up is chevron. america's second biggest oil and

gas company. it beat earnings and revenue expectations. however, the biggest story, yes, like mary just said is the company is going to suspend its share of buyback program for this year. it's also going to spend 13% less on capex. lower oil prices to blame. average price here $117 a shafer. that's 17% above current levels. we'll see if the estimates come down. not but not least, the world's biggest credit card payment processor reported better profits, better sales. it's also going to announce it has the 4 for 1 split, which means it will no longer be the heaviest weighted piece of the dow. average of $291 pre-split. that's 12% above where shares are currently trading. that's the analyst outlook for now. we'll see whether or not they start to take those down or improve them as the year goes on. remember, the economy may be not showing as much strength. >> up $11 a share for visa today alone. tom, thank you. sue, over to you. >> we'll talk amazon because it's helping to support the nasdaq this hour. bertha coombs joins from yous

the nasdaq. >> it's been a million years since amazon touted its delightometer, but if it were measurement today, it would certainly be off the charts in terms of the stock. we're following that earnings report yesterday. the surprisingly large earnings they posted. take a look. it sent the stock now today to a six-month high. it's $16.5 billion market cap move, and it's only the quarter of -- it's having an outsized move on the big nasdaq big cap. we're also seeing some others follow along. google having a pretty good day today. seemed to talk pretty well on the conference call. shares turning around. although initially lower on the miss. yahoo getting a couple of upgrades.

>> u.s. economy slowing in the fourth quarter from the torrid pace earlier in that year but there is some good news in the latest data out this morning. our senior economics report steve liesman is in san francisco to put it all into context for us. hi steve. >> take a look at the details. the best we've had since 2006. obviously, the best in the recovery at 4.3%. government spending down 7.5%. don't get too excited about that. it was all defense, and it was payback for a big number in the third quarter. inventories up more than expected.

>> i want to show you the cost index, which we talked a lot about, which is a concern that leads are falling. it came up a little bit. 2.3% number still half of what you would see if it was a tight margaret leading an economist to write a column today saying there's nothing in these wage data to give the fed any confidence inflation is going to drift back towards its target which is 2% any time soon." tyler. >> all right, steve. you got an exclusive coming up in the next hour. with the president of the san francisco fed, john williams we just got that gdp data. there's oil plunging prices and chevron reducing their capital expenditures over the next year and we have a strong dollar raising another headwind in front of the u.s. economy. is this likely if any way to change the fed's view on interest rates and cause them to hold off on raising them?

>> that eci number is really interesting to me because wages were going down. now they're going up but still very slightly. it's not really emblem attic of a tight labor market and with inflation where it is with oil where it is with wages where they are, why would the fed be raising in midyear, which was williams' prior forecast the last time we spoke. >> you'll have that interview coming up exclusively from san francisco with the fed president john williams at roughly 2:15 p.m. right here and only on cnbc. dom, market flash. >> tyler, we're watching all of the casino stocks. the big ones moving lower after the nevada gaming board said

that las vegas strip gambling sank 16% in december. it was over the same time last year. that follows a 4% decline in november so as a result those shares, you can see the big ones, down across the board. back to you. russia's central bank cutting its key interest rate by two percentage points to 15%. the ruble plummeted in response falling at one point to 72 against the dollar. the lowest level we've seen since december of 2014. the central bank saying the move was intended to ease inflationary pressures. the rsx, which is the etf tracking publicly traded russian companies, spiked on the news but it turned negative. as can you see, it's down almost 2.5%. cnbc's jeff cutmore is in moscow with the latest. >> this is an economy that feels under siege. the continuation the sanctions and the falling oil price. it's made economic life difficult here in russia. interest rates are very high.

17% from the cut today. they've only taken 2 percentage points but at least that should relieve some pressure on the economy. sue, tyler back to you. >> thank you, jeff. meanwhile, greece's government says it will not cooperate in order to bankroll the company, and it will not seek an extension to the bailout program either. the head of the euro zone finance ministers group is in athens for talks with the new government and says the two sides will decide what would happen next before the program ends on february 28th. violence is on the rise in ukraine. this footage obtained by rtr. it shows pro-russian separatists advancing their position in the city. both sides reporting heavy shelling, and both military and civilian casualties.

that adage has been around for a long time but it's not always true. given what we've had with the inherent volatility, how do you expect the rest of the year is going to look? >> that's right. we think most of the volatility is likely to come in the second half of the year as we enjoy the lower price of oil.

>> i think the end of the year we're going to have reasonable equity returns. i think you are going to see volatility pronounced in the first half. i would expect it to pull through the rest of the year. certainly at a higher rate than last year or the year before. i noticed you like tu juan korea, and south africa. does that mean that you are less constructive on the u.s. market or you just feel that the returns perhaps would be better outside of the domestic market? >> in terms of emerging markets we would like to take two tracks. we like korea and tie one for their connection to the european market and for their strong

balances external balances. we like south africa because we think it will ultimately connect with the stronger european economy going into the end of the we're. >> all right. eric, where would you put money to work? either domestically or internationally? >> well we wul think europe looks actually quite attractive. you've seen an incredibly -- you have a weak your wroe. we think it will provide a tail wind for europe. the stock market in europe russell index there, is up about 7% year-to-date. we think that's likely going to continue. we don't like the europe but we like europe stocks. >> appreciate it paul and eric. have a great weekend. >> pleasure. >> you can find out more about what paul and eric think about interest rates specifically by going to our website

powerlunch.cnbc.com and see where the fed may start tightening in their opinion. once again, power lunch.cnbc.com. ty. >> all right, sue. >> burger shack, shake shack, soaring 30% on the day. casual hanes like shake shack and chipolte are hot, mcdonald's is not. what are they doing wrong? what are the others doing right? parkus, the prophet, will join us. who do you work for? your boss? yourself? your family?

our financial advisors are free to realize a plan to fit your family's unique needs. we'll listen. we'll talk. we'll plan. baird.

>> eli lil where i. xerox raising its dividend to 7 cents a share. the company is down about 5.5% or so in the trading session. a little better than that now. mattel promising to re-evaluate its business with urgency as the barbie doll maker reports its fifth straight drop in quarterly sales. the stock down nearly 30% since february. >> as you know shake shack founder danny meyer worth some $440 million, more than he was just 24 hours ago as shares of the hamburger chain rocket 130% on their market debut. with a valuation of $1.7 billion, each of its 60 plus franchises are now worth about $27 million.

let's compare that to mcdonald's. 35,000 outlets worth around $2.5 million a piece. what's shake shack doing right, and how can its rivals get back on track? some thoughts from marcus lemonis, host of "the prophet" here on cnbc. good to speak with you, marcus. >> how are you? >> i'm good. thank you. what do you make of the shake shack deal? obviously, it's a little bit of euphoria on its first trading session, but does that worry you at all? does it put too much pressure on danny meyer? >> you know i don't think it puts a lot of pressure on danny. if you have i any of their locations, i have been in miami and one in new york they are in high traffic areas. i think they've proven that the big cities work. i think the real question isn't probably why the stock is pricing the way it is it's what opportunity exists in some of the second and third tier markets. as rent goes down, we understand revenue will go down because the size of the market changes, but

do they have their cost of food right and their own operating costs right? my guess is that danny meyer, a phenomenal operator, probably already has that molgts model worked out. >> does he have to be careful as to which markets he goes into? i mean he has been in the major markets. you know, new york miami, atlanta. those are all pretty big cities. >> they are, but if you look at the price point of the product and the simplicity of the menu, that model works in a area like milwaukee or kansas city. the noise factor and the competition level, will be lower. they may even have a higher concentration of burgers there. >> that's an interesting point. let me turn to mcdonald's, because obviously they have had their issues. the new ceo is coming in at this point. you have run a lot of businesses, many of them in the food space. what does this new ceo have to do to make mcdonald's cool again? like a shack shack, or can he? >> i have to be honest with you.

i was disappointed, woefully disappointed, about the termination of the ceo. you know it's a minority getting an opportunity to run a global business. i guess my question is what's the board doing about it? if you really study the board -- there's not a lot of people in the retail food experience on that board, and i think if you spoke to some of the franchiseees like i have what they will say it's not been the last three years. it's been the last five to seven years that the company has gotten away from its core business. in and out burger in california you know or what shake shack is doing, these franchisees wake up, and there's a new item on the menu. you're going to see a real strong push for franchisees to get back to basics and pair the menu down and get simple again. that's really the challenge for the board and the new ceo. >> always good to speak with you. have awe good weekend. >> thanks. bye, sue.

the u.s. restaurant industry does more than a half a trillion dollars. more than 50% of all food dollars spent by americans. so is the sector a buy or a sell right now? more insight from raul an equity partner at brentwood associates that buys restaurants and headaches them more appealing to investors and sells them. then restaurant real estate analyst in st. louis. welcome to both of you. rajul, let me start with you. you heard what marcus lemonis just said i hope about mcdonald's. he said they have to tear the menu down and make it a heck of a lot simpler. is it as simple as that? >> i think so. they also have to look at their product offering because they haven't had a really compelling new product launch in the last couple of years, which is another issue why they're having some sales challenges. >> are their burgers good enough, rajul? >> i think so. we've looked at the differences between the fast casual burger segment, and it has not had a

huge impact as it relates to qsr burger sales. you see jack in the box and wendy's seeing positive sales right now. >> are the mcdonald's burgers tasty enough? the shake shack burger is a different kind of approach. a smash burger is a different kind of approach. five guys, a different thing. are they competing in their core space effectively? >> i think that the target markets are a little bit different just based on the price points that they're off short. >> sure. jack let's turn to you. where are -- i talk about the restaurant sector broadly, but it seems to me that you really can't do that. that they are such individualized products and companies that you have to really pick and choose here. who do you like and who do you dislike? >> i my mcdonnell's is an interesting stock. it's beat up. it doesn't have a lot of friends that the point. there's a lot of changes going on inside the company. we're going to get a benefit this year from lower gas prices.

that's going to help. consumers eat out more often than what they would. consumers get a track of those. i think company can get back on track a lot quicker than what people think. >> what's your second choice in this area? >> you know really that's our main choice at this point. i think young brands looks interesting too in terms of a turnaround. mcdonald's would be the one that we would point investors to. by the way, the dividend yields 3.7%, so you get paid while you wait for the turnaround. >> rajul, who is doing it right in fast food or fast casual? who do you like? conceptually. >> i think a lot of the new ipo's from this past year such as zoe's kitchen, which we're involved with, shake shack are doing a fantastic job resonating with their customer bases. >> all right. gentlemen, thank you very much. we're going to break in for some breaking news now with david

faber. thank you, guys. david. >> we've been waiting for the results from the fcc's auction. its so-called aws3 auction that ended a day or so ago. 44.9 billion in total proceeds. we finally got the results of what was spent by the key wireless companies in the country. namely at&t verizon, t mobile and as well dish. the numbers themselves are about 18 plus billion dollars for at&t. about $10.4 billion, there it is for verizon. dish net's affiliates, and this gets confusing. they actually bid $13 billion, but they did so through designated entities which will allow them to buy at a discount. it's a strategy we've seen used in the past for example, by mahero gabelli at various spectrum auctions. what is going to be spent by dish is roughly $10 billion for spectrum that was worth, let's call it $13 billion. all of this adds up to roughly

44.9. when this began there was an expectation that at&t and verizon would be at a similar number. that is clearly not the case. at&t though many had felt had at least given the sense, even though they haven't said anything, that they might be at this number. we know they've been large borrowing last week for example. verizon does come in below. dish many follow the company closely, was expected to spend perhaps quite this much. perhaps it's a bit more than we've been anticipating. some people get confused by that $13 billion gross number and the $10 billion net number. but the key is going to be well, what are they going to tell us about all their strategies? we're not going to know that for what may be another two weeks. that is because the anti--collusion rules that were put in place by the fcc prior to this auction beginning being that until the companies pay

their deposits something that may not take place for another ten business days they are still not allowed to talk. other than confirmtory press releases that we're going to be getting and may actually have already got fren the company saying, yes, that is our number. we're not going to be getting a great deal if anything in terms of articulation of the strategy behind that number and so tyler, we're still going to be sort of waiting here trying to do some reporting and understand exactly what the various strategies are behind the numbers that have been spent. as you can see, some investors perhaps reacting a bit negatively, thinking that dish network spent more than they had anticipated. the whole tapestry and how it all fits into the wireless strategy of dish in particular and, of course the other companies, well we're going to still have to be waiting for that. we did get the numbers. we've been waiting for them and the winners of various spectrum that was up for auction in various, of course geographies throughout the country. back to you. >> the story continues. david, thanks so much. appreciate it. turning to the rental market. it's still going strong. there's a way for you to trade

it. diana is live in washington with that story for us. hi diana. >> hi sue. we'll tell you how to profit from it. coming up next on "power lunch."

there's been an enormous amount of volatility in the metals complex as well and the gold market is just about to close and look we're up $23 on the trading session, and we've been all over the board all week. silver copper platinum, and

paladium have had big percentage moves in the red and in the zeen. right now let's take a look at the rest of the metals and where they're traded. trust me it's been volatile. right, dom? >> it has been volatile. one stock that's been a little more volatile than usual to the up side today has been legl mason. it's moving up today after it posted better than expected fourth quarter earnings. it also approved a new share buyback for up to $1 billion. those shares as a result up by about 2.5% so far, tyler, in today's trade. back to you. >> dominik, thank you very much. rental market is on fire in many places, and there's a way for you to get in on the action without having to sign a lease. anna ohlick is live in washington with more. hi, diana. >> hi ty. the latest read on the nation's homeownership made offers of very investable insight into today's housing market. the rate dropped yet again in q4. seasonally adjusted. now just 63.9%. that's the lowest in over 20

years. it had been as high as 69% during the housing boon. we're gaining households, and that's why investors in these multi-family departments should not be worried about overheating. apartment rates have been on fire year-to-date.

weir doing the super bowl of housing. we had to. it's on-line. we've laid out boston versus seattle. go to it. realty check.cnbc.com, and vote. >> we are now down 50 basis points. starting out at a 303 yield last year of 217 yield this yeeshg but today in particular look at a two-day chart of tens. there was a bit of a double punch. we had things going on in europe. technical influences. and a much weaker than expected first look at fourth quarter gdp. i'm taking this down, and i referenced europe. look at a two-day of boons right around the same chronology and also around the same with regard to taking out previous lows. you can see on the two-day chart. the eye-popping issue there is the low yield on that chart, under 30 basis points. they did trade at 29 basis point

low yield. wow. year-to-date of ten-year back in the west you can see the 50 basis points i was talking about. in fact, we finally got under that $271, which was the previous month-month low established mid-january. the last chart i know we talk about the euro dollar and the dollar yen, but the euro yen continues to be a powerhouse. see the move year-to-date. it is massive. tyler, back to you. >> court problems persist. progress is being made on one key issue. jane wells is live at the port of los angeles with the latest for us. jane. >> we are hearing about progress being made behind closed doors and negotiations that began more than six months ago, but good thing. look at this. one shipping analyst says the congestion here is the worst ever in u.s. history. there are close to 20 ships parked off shore because they cannot get in here, and the pacific maritime association, which is management the pma, and the longshoremen publicly blame each or for an intentional slowdown. we went inside a dispatch hall

to try to figure out who is right. here is where jobs are posted and filled. now, the pma claims longshoremen are holding back. longshoremen say that management has reduced the number of crews it's asking for to try to make the union look bad. both are wrong. according to record who blamed all the congestion on bigger ships. >> where is the problem? >> i guess what i have read in the papers these mega ships and the grand alliance that's been created, get a lot more ships, and it's hard to get it off the docks. >> so you don't see any -- in your experience, you're not seeing any intentional slowdown here on the terminal operator side or on the longshoremen side? >> i am not aware of any slowdown on anybody's part. >> all right. i looked at the dispatch summaries from yesterday versus a year ago, and if those numbers

are accurate it's about the same number of jobs. all the jobs are filled. there's just twice as many ships. the pma is telling me those numbers are massaged by the union and they are asking for more crews than they're getting. i haven't seen their figures yet, and so it goes. as you said guys there may be some resolution for a key issue here. who is going to fix all the broken truck trailors around here needed move the cargo off the docks. if, in fact they have resolved that issue, we could be in the homestretch. we hope. >> a complicated story, jane. thank you. appreciate it very much. meg is live with some of the details. hi, meg. >> hi. we tell you which big drugmakers receive mysterious invitations to the white house this week, and why we bring you details of washington's big push into precision medicine. coming up next. e financial noise financial noise

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>>est been a rough year for roger goodell. up until now allegations of manipulating the air pressure in footballs. all this coming together, and

ongoing concerns about brain injury. mr. goodell at his press conference before the super bowl says that he is going to establish the league will a new position of chief medical officer to help them focus on reducing concussions. also looking at new ways to enhance replays and expand replays to whether penalties should be called and rotating members of officiating crews. remember the controversy over whether dez bryant actually caught the ball or not. those kinds of things on replay and whether there was a penalty should have been called in other cases. on deflation gate anything that affects the integrity of the game. some might be questioning they've been working as hard as they could, seeing as how they have not spokeern to one member of the new england patriots football team just yet.

we'll keep you post odd that. to the markets right now. the dow jones industrial average is off about 116 points. we're down eight on the nasdaq and about 11 on the s&p. let's get back to the trading action with ben willis princeton securities, and gordon, rosenblatt securities. cnbc contributor. what are you watching in this market? i mean visa has been the stand-out. we would not be doing as well as we're doing now if it wasn't for visa, but what else is on your radar screen? >> you're picking individual stocks to continue to put your money to work and you need to frame this in terms of a currency war. the soldiers are the central banks throughout the world. the united states has been the general on this issue, but 14 central banks have lowered their rates since january. i think there's a huge disconnect in the sovereign market to the rest of the world

and how it's being priced, and the meantime the collateral damage is happening in the equity markets as we continue to get swings on earnings being impacted by those currencies. >> and, gordon, what watching? it's the end of the trading month, and we're heading into a new month. a lot of people are worried it's not going to be an easy year. >> well every year has its own personality, and i think what we're trying to figure out down here is exactly what 2015 is going to be. well, there's a new paradigm with oil and energy being at the prices. people have to figure all this stuff out. people are being a little bit more selective on where they feel -- where people are reporting if they're going to reward them or they're going to

make them pay. >> i got to go. ty over to you. >> thank you. the heads of research of some of the major drugmakers meeting today at the white house. meg terrell has the latest news. hi meg. >> hi tyler. that's right. president obama unveiled his precision medicine initiative today to a room packed with researchers. what it will involve is a $215 million investment in this initiative. it will initially start to focus on cancer. better understanding the genetic drivers of the diseases that make up cancer. also, just better understanding each person's health. to that end they'll be compiling a national gate daita base on more than a million volunteers in the united states. compiling genomic information, information for medical records, information on lifestyle.

>> it takes long periods of time. particularly biological science that is depend on biological timelines. i think this activision and this foundation that can be built here by the president's efforts here, by companies like us can really contribute to making a difference. they also included vertex and illumina and -- we also spoke with tony kohl's the cancer company that was sold to amjen for $10 million. he called this unprecedented and historical. something that a lot of drug companies have been telling us this could pay dividends for decades to come. >> next accident,you'll meet a woman who left finance to grab her slice of the pie. >> coming up a former financier slices up a hot career in pizza boxes.

>> it was exciting and new and i was ready for a change. >> escaping the cube next.

>> we are going to escape the cube. you'll meet a woman who traded a cubicle for her cardboard box. she helped form a company based on a friend's innovative pizza box design. take a look. >> i thought why didn't i think of that? why isn't this in the market already? >> i'm jennifer, co-founder of green box. >> but i used to work in finance. sfwroo i actually started in london in the emerging markets division, and in 2008 when the financial crisis was happening, i saw less opportunities within the field i was in so i went

back to mba school. william walsh and i were very good friends, and he showed me his patent for a convertible pizza box. >> i love the idea from the beginning. >> matt kenzing got involved a little earlier than i did. >> i decided to invest my time and money into it to become partners with will and jen was starting her mba at columbia and entering us into business competitions. >> one of the entrepreneurial programs i got involved with at columbia university was an ink baiter program, and we received $50,000 in bridge funding. >> and jen decided to come join us. which we were thrilled about. >> will and ned put together a demo video of the product, and i sent a tweet out to ashton kutcher, with a link to our video. ashton said one word "smart." from there it got picked up by every social media site out there, and that helped us raise capital. >> we chose to go with a

manufacturer that uses 100% recycled corogated board. >> we just started responding to the demand. >> in november 2011 ned and i had a terrible shock. william passed away. that was definitely a hurdle that we had to overcome and we ultimately did because we knew that's what he would want. >> as will used to tell us it's not even so much about the money. it's just that he wants to see our product everywhere being used. on average we are growing about 40% every year. >> i can't imagine going back and working for someone else. i love the flexibility of working for myself. >> get me some of those boxes. those look great, don't they? good for them. those are the stories you love to see. green box gearing up for the super bowl. one of the top five pizza sales days each we're. i wonder what the other four are. the company already has received about a 50% jump in orders for

the boxes leading up to the big event. sue. >> ty as you know last trading day of january with stocks on track to end lower for the month. let's check out the s&p 500 sectors right now. telecom and materials are up this hour and energy and discretionary has now moved to the green. all right. we're back in two. the smartest or nothing. the quietest or nothing. the sleekest... ...sexiest ...baddest ...safest, ...tightest, ...quickest... ...harshest... ...or nothing. at mercedes-benz, we do things one way or we don't do them at all. introducing the all-new c-class. see your authorized mercedes-benz dealer for exceptional offers through mercedes-benz financial services.

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the nfl commissioner addressing the press. as you can see, he is in the q and a session with reporters, and some of the headlines coming out of this particular session, the league will establish what is a new position of chief medical officer. as you know there have been some big headlines and concerns around concussions, and the goal of this is to reduce concussions by having this chief medical officer. they want to also find new ways to enhance replays. they're looking to expand replays and taking a look at penalties and rotating members of the officiating crew. on deflate-flait gate the staff is apparently hard at work conducting investigations. they're taking it seriously, and anything that impacts the integrity of the game. they have said though they will not interview players until

after the super bowl. that story is still to be written. in this hour of power, casino stocks sliding after the nevada gaming board said las vegas strip gambling revenues plummeted 16% in december from the same period last year. shares of at&t moving higher after cnbc's david faber reported. that company is the leading bidder in the biggest ever fcc wireless spectrum auction. shares of hamburger chain shake shack soaring on its first day of trading. up more than 120%. almost 130%. if you missed any of these big stories in the past hour go visit our site at powerlunch.cnbc.com. tech titans are moving fast. the world of virtual reality. power lunch will take a look at the next hot stortups. first, what's coming up on street signs. >> i am back from mandiego. anyway, a real big interview is coming up.

san fran fed president will be joining us street signs. we have our stocks of the week that very have every single friday, and one chart, it's our mystery chart, that may be a big warning sign for the global economy or it may not be. depending on how you look at it. we're going to debate that. it's all coming up on the show at the top of the hour. power lunch returns after the break.

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the tech titans are moving fast. josh lipton in san hose xwra with a look at the next start-ups. hi, swrosh. >> tyler, there's nothing simulated about the excitement surrounding virtual reality. tech giants google samsung, sony and facebook all making big bets but it's not just the tech titans. a number of start-ups also now chasing virtual reality, and some venture capitalists are willing to support them. mike rothenberg of rothenberg ventures is providing $100,000 in seed funding to ten start-ups. now, rothenberg has seen a number of applications for vr industries ranging from health care to education. >> imagine you would like to go attend virtually a wonderful college class, but you're in a different country from where you want to go. this can make you feel like

you're there. >> rothenberg is funding emblem attic group that builds contest. >> it received venture funding totalling just $54 million, according to the money tree report. vc's say that while there's innovative technology many don't have viable business plans. still, fans of virtual reality are confident that this technology will upend and redefine many industries from gaming to travel. now all they need is mass adoption. sue, back to you. >> okay josh. thank you very much.

>> we are now at 1.678. we were at 1.666 just a little while ago. crude up 4.5% spshgs that's what's helping the stock market today. >> seattle or boston. >> have a great weekend. three big thingsing that we are watching right now. stocks eyeing their first back to back monthly losses since 2012. the ten-year yield continues to plummet. investors go wild for a burger company. welcome to "street signs." i'm brian sullivan. mandy, you've made it back from man diego, as it is now known forever. >> well actually things are a little worse than they appear out there in the markets. we don't want to startle anyone but basically visa is add about 70 points to the