>> seller -- >> spy. >> a senior moment. guy, could you remember yours. >> new mont. and you are done. >> i'm melissa lee. we'll see you my mission is simple to make you money. i'm here to level the playing field for all investors. there's always a bull market somewhere and i promise to help you find it. "mad money" starts now. hey i'm cramer. welcome to "mad money." welcome to cramerica. other people want to make friends. i'm trying to make you some money. my job is not just to entertain but teach educate. tweet me @jim cramer. so that's all there is? we have this monumental move, the first time the federal reserve raises it's rates in nine years and the stock market actually takes off?

dow 224 points. s&p rocketing 1.45%? yes. yes. that's because the fed basically said it will take up rates very slowly. equivalent of only four times next year, maybe less. if anything it probably will be less because if the economy weakens they'll stop. in other words, instead of the old days when we could expect the rates to go higher the fed is going to be common sense and see if it does any damage to a pretty good okay not great, not bad economy. but obviously not as terrible as when they slash rates down to the old level back in the middle of the -- well, near the end of the great recession. the fed is saying things aren't perfect but they're better than when they knock rates down to

next to nothing in order to save the economy. in fact, i think they would be better if they kept these rates that much longer down there the market might think that things are worse than they really are. something scary might be lurking that only the fed knows. a rate hike is a sign of confidence in the economy. not a statement of we have to do this because things aren't horrendous, sorry. in other words, the economy, let's say it more than deserves to get out of intensive care. it's been there for a long time. might go to a regular hospital bed for awhile. and then rehab being rate hike spaced overtime with some pain if you get too much gain and out of the hospital entirely. i think it's clear that the fed is not going to go on auto pilot like it did in the run up to the great recession and the ignorance of the real weakness in the economy. instead it's going to wait and see moving up a quarter of a point, maybe once a quarter.

each of us can sparse the tea leaves differently. i see this as the fed saying we don't really want to be an active part of the economy anymore. for or against it. the way to be less active isn't to leave things alone but to take up rates gradually betting that we aren't going to set back the pace of hiring which is what they're focused on. others might say the economy is so weak that anything besides one and done is too aggressive. we've seen those that need a economy falter of late and they know they won't be helped by this quarter point increase but you could argue nothing would help some of the companies as their issues are external. mainly strap customers from china or businesses evicerated by the internet. we can look at individual companies again and making judgments about them. that's a positive and after a little indecision reflected in the averages it allows the fed

to take a backseat to actual enterprises and the joyous value that they can create for you. first almost 15% of the companies will earn more now that the fed is raising rates. they now make more money by investing in short-term safe instruments that return much more on a percentage basis than you'll make on your certificates of deposit. they all raised by a quarter of a percent and they're going to make a ton of money off of that. real winners here? well, there's three of them. wells fargo, jp morgan and bank of america. they have the largest deposit basis across this country. put together when the federal government had the rules about banking conversation in the financial crisis. their earnings per share numbers are going higher as of today and therefore most likely their

stocks. another sizable percentage of the stock market is back feeling the pain of lower oil prices though and we know that means there's going to be more stress in the system as more oil companies will default with crude all the way back to 35 again. right now there's a sense that with the republicans and democrats agreeing on a bill to lend the oil exports they'll drill more crude and i don't think that's necessarily right but this oil market has a mind of its own. have to tell you. most of the time its irrational. those that can transsent the gravitational pull of an economy that can be potentially slowed three or four rate hikes all been started. the highest growth stocks, the bio techs, the tech favs, like fang, facebook, amazon netflix and google. that one ruined my activitirony changing it to alphabet. but i'm being stubborn.

you can take rates up 2%. i don't know if it would stop those guys. the insane love affair would get even more torrid. now there's not much news of it all between now and rear end. a lot holding back from buying don't need to hold back anymore. this was the green light to take the stocks all the way back to the 52 week highs and then some. i would try to find the most anointed stocks i call them. the ones up the most this time of the year and then deepen the money call options every time they got hit. so i could anticipate with the upside. do you know why? because i couldn't take it anymore. after years of watching this behavior occur, they come in and buy them at the end of the year and kicking myself i decided if i couldn't beat them, i would join them. so i did. there's only a hand full of stocks responsible for the gains and averages here. any stock up more than 20% is now a candidate for stock market

cannonization between here and the end of the year. and then we have special situations that got a big boost because they reported news on a happy day. we heard so many companies say they weren't doing so well lately that you can imagine the market's surprise when cyclicals like honeywell and ge and large retailer like cvs, twitter is hard hit by the actual slowing economy and said things are good. fed ex shot the lights out tonight. thank you free shipper from every retailer that i deal with. that's cause for celebration. finally the companies just along for the ride. mainly the consumer package good names. the economy does actually slow from the rate hikes. why are these okay even though the rates are going higher? the fed told you they aren't going to go higher. it's still competitive with bonds while the earnings will continue to grow. i think they're good for a couple more months.

here's the bottom line. the long awaited, endlessly debated rate hike is here. and then comes word that the economic patient can't stay in the low rates to get better indefinitely. and i don't know about you but am i ever glad that's over with. dave in illinois. dave. >> professor cramer, thank you for taking my call. >> i like the way you dodged that whole chicago bears situation. >> oh, don't talk about that. jim in light of the interest rate normalization begins today i called in a question last february asking if it would be prudent to trim positions ahead of fed rate hikes. you said for you and your viewer the answer is no. stay the course you said until the fed funds rate reaches 2%. that's my promise to you. so jim i wanted to revisit that thinking to see if anything might have changed or are we all still on that same page? >> well, this is really for --

yes my thinking is still the same. but when i gave that forecast the economy was growing faster. so let's be sure that we have too much exposure. those were the stocks that did not do that well today because their businesses weren't as strong but thank you for remembering. yes stay the course and stay the course remains my view. bill in colorado, bill. >> jim, a colorado rocky mountain high booyah to ya. >> nice, denver broncos defense to get me to the semifinals booyah back at you. >> thank you, sir. i'm a long-term investor and a fairly regular watcher of your show since i retired three years ago after 38 years of federal service. >> wow, thank you. >> and i watch your show when i'm not down at the river fishing. so i have to use the dvr. but anyhow, my question, jim, is as a long-term investor about a

year ago i invested some money in keurig green mountain and it's down about 25% since i invested a year ago. with the recent announcement by jab holdings that on december 8th that they were going to buy keurig for $13.9 billion and take it private as an investor i'm a little bit confused as to what happens with my stock and should i hold it or sell it since they announced they're going to take it private. >> first, bill, congratulations on retirement. you're leading a great life and second tomorrow morning you're going to sell green mountain. the upside is over. there could still be down side. you're going to take that cash and well let's say wait until a little bit of dip and buy high quality companies with a good yield. welcome back to a real market now that the fed has promised moves we can finally get back to

stocks. i have a warning about high yield you need to hear. then how worried should you be about chipotle. i'm sitting down with the company's top execs to see what steps they're taking to fix the problems. and i'm focussing on a company offering the hottest video games that you could ever want in your stocking and the ceo of take 2 interactive and of course stick with cramer. >> don't miss a second of "mad money." follow @jimcramer on twitter. have a question, tweet cramer, wash cramer, #mad tweets. send him an e-mail or give us a call at 1-800-743-cnbc. miss something? head to madmoney.cnbc.com.

are we really supposed to believe that junk bonds are now the cheapest they have been in ages? are we supposed to accept that conventional wisdom now that the fed raised interest rates for the first time in years? having them knee deep researching the funds that the

notion of the whole sector is ludicrous. there's health care and consumer junk paper connected with those that haven't been able to access markets because of the scout market for ipos. in some cases that paper does seem cheap relative to what could happen if they're able to access the public markets. there's a lot of debt connected to retailers that went private. it's underpriced if the consumer gets stronger or the job market gets better than it is right now. they're all mall based and i have no real conviction in those companies before. around minerals, mining, steal, iron, coal and oil. so much has to go right for these to revive that i can only imagine a very rough battle against the elements from the moment you buy these goods.

in fact the moment these bonds came off the lot i think they're worth less than you pay for them because you may be the only sucker out there willing to buy the stuff. no market, no bid. there's massive amounts of coal that trades and coal is finished in this country. 35% of our energy comes from coal plants. i think the estimates are way too high. i wouldn't touch it for all the tea in china. speaking of, to buy the bonds is to believe the economy is going to come roaring back sometime soon. i don't see it that way. it's not going to happen. the chinese communist party is not encouraging infrastructure the way it used to and the baltic freight index is well under 500 now. that's a pretty ugly statement itself for those looking to bottom fisher and theb there's oil and gas. oil got back to $25 today at least for the debt holders. natural gas took out a 17 year low. i don't see why it can't go even

lower though. there's no place to put the stuff. we flair more of it than we use. it hangs out about $1.80 now but there's plenty of natural gas in this country that only costs about $1 to bring up. that makes it almost unconceivable. unfortunately the balance sheets for many companies can't handle a situation where natural gas is under $2 very long. that's where the real stress is. keep shattering about how junk bonds are cheap. just like how emerging market debt is before they fell off a cliff. these people that claim it's cheap have one thing in common. they have some junk to sell you. here's the bottom line, be ware of debt merchant establish bearing gifts. especially when no one wants to show the true prices of this beaten down paper at the end of the year. dirk in louisiana, dirk. >> hi, jim. i'm considering energy transfer

partners with a 14% dividend from my portfolio and i'd like to hear your position or your opinion on whether the distribution is sustainable. >> okay. this is very controversial, he works with me as my portfolio manager and research director has done more work on this than anybody and he feels confident and to buy it under 30 is going to prove to be good is people know it has to pipe to make it so that you can export oil if that's going to be the national policy. no yield is safe right now. but i do think that etp will be okay. jacks work must be commended. you have to look at what he has to say. brad in delaware, brad. >> yes, jim, big booyah to you. >> booyah back. >> just from eagles country if you think caterpillar like the eagles can get up and make some

resurgence. >> you know what, caterpillar is one of those stocks that could actually go higher. my problem is if that goes higher i've got at least 500 other stocks that will do better. caterpillar is so levered to metals and mining and oil and gas that even though it yields 4.5% i do not want you in it. too many other better companies to own right now. junk isn't typically something you associate with quality merchandise and i don't think there's any reason to change out analysis now. much of the debt out there being called cheap by sharp sales people. looks hideous to me. stay away from that market please. i'm asking you too. chipotle's co-ceos own the future of the company. do not miss this interview. plus one company is an iconic tech titan. the other changed the whole industry with a revolutionary concept. which is right for you. but first, is one of the

interactive games in your stocking this year? i have the ceo just ahead. so stay with cramer. ♪ the lexus december to remember sales event is here. lease the 2015 gs350 with complimentary navigation system for these terms. see your lexus dealer.

how worried should we be about chipotle in the wake of the e.coli out break and norovirus outbreak.

they're trying to put out a comprehensive food safety plan. you may have seen these ads in today's papers all across the country about the steps they're taking and the company stock has been hit down 17% over the year. though it's stabilize as of late. we need to dig deeper here which is why i'm proud to have the founder, chairman and co-ceo to find out more about what they have done to fix this problem. welcome to "mad money." >> hi, jim, thank you. >> hey, jil, thanks. >> good to see you. how did it happen? >> well, in the pacific northwest we heard of an outbreak of e.coli so we believe tainted food at one of our ingredients was introduced into the system and it had e.coli on it. >> well, let me ask you because in that particular area you had to chose 43 stores. we now know all of them are

open. are people coming back like they used to? >> well, traffic has slowed and we announced this recently. but we are doing everything in our power to ensure that we're creating a food safety system that will put us well ahead of industry standards. we want to show all of our customers that the industry standards that we had been employing before which are considered great standards were not good enough and they're not good enough because something like this could happen. so we have been working with leading epidemiologist and his team to develop systems that he estimates will put us 10 to 15 years ahead of the industry standards. we want to be the safest place to eat, jim. >> let me ask you, from public filings, here's something you say. you say we may be at a higher risk for food born illness outbreaks and some competitors

due to our fresh use of meats rather than frozen and cooking with traditional methods rather than automation. is this the price we have to pay for food with integrity. >> i don't think so at all, jim. we have worked hard and been very innovative. we don't believe there's anything less safe about eating that way. we put that same innovation toward food with sbreg rity and we have to put that same kind of safety toward that now and we believe those are going to yield the risk profile near zero in our restaurants which we're told by our epidemiologists and other experts you can never be sure that the risk is absolutely zero but we're doing everything within our pow tore get that risk as near to zero as possible in our restaurants. that's why we're undertaking this very comprehensive work. >> this has been around and i've covered a number of restaurant chains over the last 30 years

that had problems. is it possible there's been other problems that we didn't know but you decided to do a drastic shutdown of a lot of stores that didn't even have a problem and you called it out, basically. >> that's true. in the pacific northwest we were alerted there were a number of restaurants that had an issue and we decided to close every single restaurant in the area. those were closures we were asked to do orman dated. we decided to do it out of an abundance of caution because the priority is the safety of our customers and we wanted to close those. >> steve in your ad you say as a chef, now one of the reasons, you know you guys have schooled me. this is an important interview for me but you schooled me about natural and organic. you schooled my kids. my daughter went there just this week and said what's the problem. but i come and i see what you're trying to do. you have to ship vegetables to

chicago for cleaning and come back. is it going to taste as good as it used to? >> well, jim, we're committed to food with sbregtyintegrity as m we ever have been. we're going to make sure it's the safest place to eat. i talked about tomatoes as an example at an investor conference and today we would not have the ability to have this kind of intense testing, this high resolution testing if we were to chop tomatoes in the commissary so instead we take many, many samples to ensure that it is as safe as possible. now if i'm eating a burrito that had tomatoes that were chopped in the central kitchen in the salsa or one that was shopped in house i probably couldn't tell the difference. eventually, i think we want to

try to come up with testing methods and have experts come up with testing methods to bring tomatoes back in. it's our desire to cook as much in house as possible but we're not going to take the risk. we're still doing many things in house but it's just that the testing of tomatoes for instance would be not possible. we couldn't do this high resolution testing in the restaurants right now and we want to assure that we are the safest place to eat and it brings the risk of contaminated to near zero when we do it. >> let me ask you, one of the things i love is what you do for local growers but, you know what, the local grower industry, they're not as rich as agri business. they got all of that money. we know that. i watch your youtube videos. i know how you feel. is it just possible that the local farmer can't afford to, maybe they can't be as

meticulous about safety. >> well, we have worked with farms of all sizes in our food with integrity quest to remove antibiotics and to take rgbh the milk producing growth hormone out of dairy and we're going to work with these smaller farmers to make sure that they can implemented this testing. we're out of the local growing season right now so as springtime comes we'll start to work with them. it's our desire to have all of our local smaller farlers be able to afford the testing and be able to make that possible. you know and i think overtime as we become more sophisticated with this testing, the costs of these tests will probably go down. >> now, do you think that it's possible with so many different restaurants in oregon and washington that this would have been local grown? neighbor it was the other part

that is national. >> we worked hard to find what the source of the contamination was and we haven't been able to find it. we have tested our moi yees and tested surfaces and all the ingredients. nothing came up showing any e.coli whatsoever. the government test didn't find any e.coli. so we don't know what the ingredient was here. we're looking at every single raw ingredient we have. every single one from where it originates and it's grown to make sure that we take every opportunity to make every single ingredient as safe as it can be and in the restaurants we have robust policies and procedures in place to ensure that we have the safest food we can have. >> does it matter whether it come prs this country or any area of the country? was there a sense that perhaps you have to import a certain kind of tomato from mexico.

>> no, all of our farms were, we visited the farms. the cdc was on a lot of the farms. and we could not find a certain location. we can assure you today there is no e.coli. we have thoroughly tested our food and our surfaces and we are confident that chipotle is a safe place to eat. >> you talked a lot about the safety measures and they're extensive. safety costs a lot of money. are we going to see multiple price increases? >> we're not going to take any price increases in the near future. safety is going to become a very, very important part of our culture and this intensive testing now is going to be with us for the long-term.

forever. we think that it's really an important part of the overall vision of changing the way people think about and eat fast food. it has to be safe. we have to come up with protocols that take the risk as close to zero as possible. there will be costs. there's no question about that. but like there was cost in food with integrity, we still manage to have industry leading margins. we plan to do that and very very conservative when it comes to taking price increase. we just don't do it that often and we don't do it that much. >> last question to you gentlemen, yes the company has big buy back. i was trying to avoid talking about the stock. this is a bigger issue in many ways and faith in the long material about food with integrity and the food safety plan. you have been in there buying back stock during this period, haven't you? >> yes. we have been very aggressive during the softening of the stock to buy back just as many shares as we can.

we have faith in the future of this organization. we have a great deal of faith in our 60,000 crews and managers throughout the country. we're all up for a challenge. we're not going to let this go to waste and we're going to learn how to be a much, much better company in the future. so we have a lot of confidence. >> thank you for coming on "mad money." always good to see you. >> thanks, jim, appreciate it. >> thank you. >> that's the founder and chairman and co-ceo and the co-ceo of chipotle. stock has bottomed. they're buying. i'm in there eating. stay with cramer.

>> now that the holiday shopping season is full swing it is time to talk about one of the hottest categories out there and it's video games. this is when game developers make most of their money. wwto is the best of the bunch.

you might remember this as the company behind grant theft audio. not to mention max payne, a ton of great sports titles including nba 2k. early last month take two had a monster beat on the toep line and the bottom line. what a great conference call. a lot was driven by the success which sold 4 million copies in it's last week. the highest rated of 2015. probably 2016 too if that's my view. the company developed an amazing recurrent consumer spending revenue stream. it makes the earnings much less episodic and predictable and they have a bunch more slated to come out in the first half of next year. it's all about grand theft auto and simply being obtuse. stocks really 29%. and 20% since we last spoke to the ceo in mid august.

the chairman and ceo to find out how his company is doing and how the holiday season is going and just let's find out how great the franchises really are. welcome back to "mad money." you know, i'm torn because i want to talk about fastbabasket and how amazing it is. frankly you have so many hits but this recurrent consumer spend is something that i want to start with. because what it says, it's not episodic anymore. you've got really good high margin business between launches. >> that's probably the most exciting change in the business. so five years ago we went from release to a quite period hopefully to another release. today what we can do is stay engaged with our customers. delight our customers in between releases and then monetize that engagement. that's a higher margin engagement. it's all digital distribution. there's very few costs against it but the best thing about it is if it extends the brands it

chemos them alive and consumers with us. >> you're modest about the gross margin. when you do the math, the upside surprise or the 364 million that you make, a huge part of it is the gross margin and the revenue that comes from this particular part of your business. >> right so 40% of our revenue in the last quarter was digitally delivered. half of that was recurrent consumer spending and that's basically a brand new business. >> that's amazing nba 2k 16. what happened that this took off more than the others. >> we have a new install base so the wind is at our back. it's at our competitor's back as well. that's good for us. we can't take credit for that. but the truth is our virtual currency sales are up 120% year over year. that reflects this on going engagement. that's more recurrent consumer spending so we're trying to turn it from what was originally a great simulation game into an

experience. it has story involvement as well. that seems to be expanding the market. >> why are you so conservative about china? or is that because you're just conservative. >> china is a great market for us. it makes us revenue and profits and exceeded our expectations. too early to call it. >> in your conference calls you talk a great deal about how you have so many titles that generate more than 5 million units and i think that also is part of what can come out quarter after quarter but how is it that you have so many hits? >> well, it's a question all of us would love to answer. we have been fortunate. we have been able to launch one new successful hit every year since we took over the company in 2007. how is it that happens? we think we have the best creative people in the business. >> you like talent. you have an nfl stable of talent

and somehow you keep them happy. >> the truth is we try to create a very rational enterprise where people can pursue their passions and we have plenty of resources and we solve problems. the goal is to say this is the most congenial home in the business. and occasionally things won't go our way. but when we do that we seem to get rewarded with the highest quality in the business. >> now excon, mafia 3, you give us specific dates for that. you have great confidence that that's going to be a late winter and early spring release. >> i feel good about our upcoming schedule. i can't call what will happen but it feels good. mafia 3 is another title in the mafia franchise which has been very successful. it's set in new orleans. it looks great. >> last question, you -- carl

spoke and he said you're always one hit or two hits away from tripling the size of your company. you still believe that, huh? >> you know, the good news is how high is up? those are questions we don't need to ask. we have the luxury of looking at good results right now. >> it's a terrific run and it's going to continue. that's the chairman and ceo. huge revenue streams even since we first started talking to strauss. i love that. "mad money" is back after the break.

>> it is time. it is time for the lightning round. i play this sound and then the lightning round is over. are you ready? it's time for the lightning round. john in illinois, john. >> yes, now that they have partnered with the largest cancer clinics in the world, md and the national cancer institute, what are your thoughts? hold buy or sell? >> i think they have good partners but you have to understand that this is one of

those companies that when you have a biogen and amgen still well off their highs you want to go with the higher bigger guys. that's my suggestion. doug in arizona, doug. >> yes, jim, my question is on conoco phillips. i have it right now. what's your opinion on it and do you think the dividend is safe? >> they say the dividend is safe but it's often out of control. i know that the rating agencies want to downgrade these guys repeatedly. i'm not a fan. richie in new jersey. >> yeah, first time caller. jim, i'm talking about box, box. you spoke about them before. what do you think about -- >> i think it's an inexpensive stock. i think there's real value at 13. maybe 18 no, 13 yes. tom in massachusetts, tom. >> jim, a new england patriots booyah. >> all right. booyah, what's up. >> hsic. buy, sell, or hold?

>> oh, the three muskateers of dental work. i like them all. and that ladies and gentlemen is the conclusion of the lightning round. >> the lightning round is sponsored by td ameritrade. what are you working on? let me show you. okay. our thinkorswim trading platform aggregates all the options data you need in one place that lets you visualize that information for any options series. okay, cool. hang on a second. you can even see the anticipated range of a stock expecting earnings. impressive... what's up, tim? for all the confidence you need. td ameritrade. you got this. when it comes to quitting cigarettes, why does it feel like all or nothing? would you expect me to lose 25 pounds overnight? i'm taking it one cigarette at a time. that's how zonnic helps me quit. zonnic nicotine gum. every victory counts.

last week i got a call wanting to know what would be a

better investment for a millennial age son? the high flying sales force or the old school value tech stock microsoft. now this was a fabulous question because it hits on the notion that you have to know yourself before you can start picking your stocks. you have to know your own suitability. your own risk set so to speak. a 20-year-old millennial should have a different portfolio from the 50-year-old parents. that's why when i got this question last week i said he should stick with sales force but the caller herself should probably own microsoft instead. why is that? the simple truth is different age groups have different risk profiles. not to mention different reads from their investments. when you're young you can afford to own lots of high risk and high reward stocks that can either give you enormous down side or totally blow up in your face. for those of you in your 20s it's okay to lose a lot of money in a given stock. you never want to lose money but

young people can get away with that risk because they have their entire working lives to earn back every penny they have lost and then some. however, when you're older and retirement is beckoning you no longer have that luxury. once you're in your 50s, i wish i were -- a big enough loss might make it so you have to postpone your retirement. you only have 10 or 15 years until you start working for good. it's crazy to put your money in jeopardy because you have very little time to make back any potential losses. your paychecks, well, let's just put it this way. this stream of them is longer when you're 20 than when you're 80. let's bring you back to sales force. it's a terrific growth stock. if things go well it could give you an enormous upside even from here but if something goes wrong and the stock gets slammed you 40 or 50 years to make back the losses. that's a lot of time. now sales force is the king of

cloud computing which is why it's been roaring here including a 33% game. the company has been generating tremendous revenue growth. you know all of that up 32%. this spectacular growth has come at a cost. it's back in the business so that it can continue to expand. growth is good. what makes this stock so different? simple. sales force does indeed have a nose bleed valuation. no one is contesting that. it's trading more than 78 times next year's earnings. they're willing to pay up for the monster growth rate. i'm thinking here of s&p and oracle. they traded 19 times earnings. as long as sales force can keep growing like a weed it can maintain it's valuation. however when things go wrong with this high flyer the sellers tend to shoot first and ask questions later.

in other words, you better believe shares are going to be put through the meat grinder. even if that's a tiny glitch through the growth rate. any stock that trades at 70 times earnings, it's always at risk of serious price to earnings multiple contraction. something that can actually obliterate value. even when sales force executes flaw leslie we've seen the stock taken to the wood shed for reasons that have nothing to do with the fundamentals. remember the slide in the spring of 2013. it just reported a stellar quarter but it got killed because the stock market was flooded with new softwares and investors had to sell established names like sales force in order to raise cash in order to participate in the hot deals. it took sales force a year to work off that decline and even though it now rallied nobody

nearing retirement age should ever bank heavily on a stock that can lose 25% of its value for nothing. for no reason having to do with the underlying fundamentals and if they can get hit that hard when the company is still delivering incredible results imagine how devastating it would be if they actually start to disappoint. something that's never happened in all the years we've had the ceo on the show. i adore sales force but who can afford to take that risk? not for the parents who in most cases should be investing much more cautiously or if they take a position in sales force it's got to be part of a big diversified portfolio. that's why i prefer stocks like microsoft for farnts parents of millennial generation. it's lower risk, lower return stock with a nice dividend. income producing. it's ideal for preserving capital as you approach retirement capital preservation is what you need to be thinking of. microsoft is a mature valued tech stock.

didn't used to have those in the old days with an easy to understand business model. even though it's been declined for sometime microsoft is able to transcend with it's enterprise software and video game division. it's cloud business is very vong. plus it now has the excellent ceo and over the summer they released windows 10. that's the most popular operating system in over a decade. microsoft may be growing less rapidly in sales force but the stock is also a heck of a lot cheaper. around 18 times next year's numbers. even better for the older dem graphic it's a mature company with a 2.6% dividend yield. that's our deal for more mature investors that want safety and can use the extra income. sales force doesn't do that. plus microsoft raised it's dividend every year since 2006. the pay off is as safe as it gets given that they generate more than enough cash to pay the dividend. price over frankly. and then back at $4 billion with

the stock last quarter which may not seem like much but over time quarter after quarter it has and does add up. put it all together and a stock like microsoft has less chance of being obliterated. it's more likely to put on solid results and raising that dividend. it's setting a new 52 week high this very day. maybe you wait for a pull back. if someone says i'm worried about the fed it gives you a chance to get in. younger investors are in a much better position to take risks with the money where as older investors need to be more careful about their capital. that's why sales force is ideal for millennials but microsoft is the perfect thing for their parents. and thank you for making us think hard about this incredibly important question. stick with cramer.

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>> all right. sometimes when there's no surprise, the market actually likes it. this was the least possible surprise. the fed rate hike. i don't know. one thing was certain this is "mad money." they have been buying the stock aggressively and i have to tell you i think the stock may have bottomed. there's always a bull market somewhere. i promise to try to find it just for you right here on "mad money." i'm jim cramer and i will see you tomorrow. lemonis: tonight on "the profit,"

rob: whoo! lemonis: ...it's a business unlike any i've ever visited, at a start-up specializing in sleek and stylish longboards... i'm honestly blown away by the quality. ...something is very wrong. as an outsider looking in, it's kind of unsettling. the product is absurdly overpriced. mike: it's $329 retail. rob: do you just want to not do well? lemonis: the owner is often absent. mike: i have obligations that -- lemonis: well, what are they other than your business? and what scares me the most is that the employees are fleeing... where is everybody? ...in droves. josh: nate's no longer here. chris quit. mike: nearly 100% turnover in staff. lemonis: why are these people leaving? -mike: i don't know. -lemonis: bull[bleep] if i can't figure out what's fueling this mass exodus...