been on it, bds on it. gold up. despite dollar up and down, gold is the play. >> and despite the jobs number? >> despite the jobs number. >> i'm melissa lee. thanks fortuning into our my mission is simple, to make you money. i'm here to level the playing field for all investors. there's always a bull market somewhere, and i promise to help you find it. "mad money" starts now! hey, i'm cramer. welcome to "mad money." welcome to cray america. other people want to make friends, i just want to help you make some money. so call me, at 1-800-743-cnbc or tweet me @jimcramer.

we need to acknowledge that there's an any dynamic in the market. in many industries what we're seeing is that whoever makes the best use of the internet wins! and i stand here at earnings season, talking about whether company's got better earnings, by for a lot of companies, the issue is survival. and their survival might very well depend on how well they're a age to integrate technology. and i know boy, it's a little cheesy. prices drop as you shop! but you can beat amazon's prices. you can, something no one else

has been able to do. that means you can be a potent arrow in walmart's quiver. it just has to be there. and the ceo is determined to make that happen. think about the tremendous challenges. walmart's capable of offering tremendous low prices. they're buying so low they can roll any supplier. think about all the sales associates and managers plus the leases and construction, which makes it hard to compete against a purely web-based retailer like amazon. ever since he told shareholders last year that the chain, and i quote, must stop talking about digital and physical retail as if they're two different things. his order online and pick up strategy is a good one, but it's not unique. he needs something special, not only to pull away from walmart's competitors but to have a pincer

move against amazon. buying jet.com might be the answer. for almost anyone else, paying $3 billion for a money-losing pittance of a website at that looks as awful as this one does, could cost you your job, but he has the walton family's backing. not to mention the balance sheet and directive to win. and he could make jet.com a winner. amazon is a juggernaut. it cannot be stopped, at lee not using conventional bricks and mortar weapons. it doesn't hurt that mcmillen's stock, the stock of walmart is up 19.5% this year. mcmillen gets it. he knows walmart's long-term survival is literally at stake. i wonder when we hear from

nordstrom, macy's and jc penney next week, about amazon. the only ones that can give amazon a run for their money is the ones who offer incredible bargains and convenience, which means the dollar stores and tjx. amazon isn't the only one who knows this. walmart isn't the only one. you know who else has figured it out? apple. apple. when ceo tim cook talks about having a revenue stream as big as a fortune 500 company, they could have $30 billion in a minimum. it could make it higher for apple stock. right now their earnings are seen as episodic. they had a down quarter. if the iphone 7's good, maybe apple stock can go higher.

but if it fails to impress, it might go to the purgatory. but there are plenty of analysts who dismiss this out of hand. they brielieve apple backed int it and that they are a hardware story running out of gas. this is that best days are behind them thesis that you hear so often. that's why it sells eight times earnings making it cheaper than virtually anything, save the airlines. price wars all over the map. fears of terrorism wherever the destination, and now the zika virus. but yesterday tim cook tweeted out july was a record breaker

for the app store. now those of us on the blue team know that this, know that this increase could be caused by the ever emral nature of pokemon go. it makes it clear that that huge surge isn't just about the mad hunt for charm ander. it's dependent on the internet, not just hardware. it would not have had this miraculous run. or take clorox, which has some of the fastest organic growth. part of that is from innovation as the company keeps coming up with things that the customers

love. the ceo told us that's why he's expanded his digital marketing to an amazing 40% of spending. and he said he expects to take it even higher. he has to spend this way. he knows his competitors like proctor and gamble and unilever and colgate are far bigger. he has his ads on google or facebook. many customers spend an hour on facebook alone a day. i think people are actually worried that the company's brilliant chief operating officer might leave and go work for hillary clinton in the white house if she wins. it's natural that she could be appointed treasury secretary. the internet battles rage everywhere. go check how much time 21st

century fox and time-warner spent talking about their darn stakes in hulu. because it will be involved with hulu allows them to say they get it. they get the future. investors pay more for companies that don't need a weather man to tell which way the wind blows. well, consider the case of square, sq. i heard a lot of people say this stock surged because the company reported better than expected revenues. no, i think that's a mistake, frankly. i believe square is going higher because they explained it in a way that we no longer need to be concerned that square is a wayward bank masquerading as a tech company. i know it's being prudent in its use of capital and not taking on too much risk. as long as they get paid back from the cash register every

day. that idea and not some sort of lending club is what drove the stock higher. now the internet can't save every company. but after each earning season, i realized that that doesn't even matter. co-horizont c co-hort is -- cohort is a shing thing. and they're feeding the beast with records amount of money because they doesnn't want to g eaten. mike in indiana. >> caller: hello dr. cramer. thanks for helping us out over the years. >> i thought the governor. >> caller: i bought ulta salon, and i'm up over 50%. should i sell part of it? and if so, what percentage? >> i've had to weigh on this issue a lot.

one of the things i don't want to do is incur taxes for you, but i would sell 25% and play with, you know, you're still playing, it's such a big run, and it is a very volatile stock. it's one we've been behind for probably close to, i don't know, 200 points. wow. it's a jungle out there. and for companies to survive, they need to feed the beast, and that is the internet. they are satisfying the hunger of their ever-expanding influence. you might think it's hard to find large stocks that look cheaper. think again. there are huge catalysts in the pipeline that could be on the sale rack. i'll reveal it just ahead. then did you catch my interview with nike's phil knight last night? he's sharing the secret about what kept the company going when it all seemed impossible.

then the diabetes fighting star, dexcon. i've got the exclusive with the ceo. so stick with cramer! don't miss a second of "mad money." follow @jimcramer on twitter. have a question? tweet cramer, #madtweets. send jim an e-mail to "mad money" at cnbc.com. or give us a call at 1-800-743-cnbc. miss something? head to "mad money".cnbc.com. people talk about deals on their auto insurance. wouldn't a deal involve two parties discussing something? a little give, a little take. because last time you checked, your rate was just whatever they say it is.

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given the market's remarkable run lately, it's not exactly easy to find large capitalization stocks that are cheap on an earnings basis, but there's at least one company whose trieding i find absurdly inexpensive levels right now. i'm talking about johnson controls. and that's jci for you home gamers. i've been arguing that it should

break itself up to unlock value, because the company had too many noncomplementary businesses under the same roof. and it made it difficult to understand. i even mention these guys in pie list of potential breakup candidates in "get rich carefully." one of the ones i really pushed for. why do i make the argument? they make heating, ventilation systems known as h vac. they've got a supplier of lead acid batteries for cars, trucks and utility vehicles as well as making rechargeable lithium batteries and an auto parts business where they're the lead maker of seating for cars and trucks. so you have to believe i was pleasantly surprised when they announced they were planning to spin off its automotive seating

component. in january we learned that the new business would be called adiag. but that's just the continue ti iceberg. molenaary gave us other news. they would be buying the rump of tyco. it was a $16.5 billion deal. this was one of those tax inversion deals, because it is basically based in ireland. it would be subjected to the lower irish tax rate. so johnson controls is not one but two transformational catalysts in the works. they're coming up soon and they're attractive. spinning off the automotive seating makes a lot of sense. granted, the company's seating

business is actually the best in the industry. johnson controls would rather spend its money on faster growing end markets. and could use any cash generated by the seating to buyback their extremely undervalued stock. while the seating spinnout is terrific, it's the merger with tyco that i'm excited about. it will create immediate cross-selling opportunities as they bundle together the various construction-related products. it should generate $500 million in operational synergies over the first three years. as they integrate tyco's brands with their own. they are making themselves a truly diversified industrial company. kind of like on the same vein as a honeywell or united

technologies. you know i love those companies so much. while the car seat spin off made a lot of sense, it's going to leave it with the battery growth business. which is why the tyco deal is so critical. it will turn it into the kind of company that analysts really adore. it's to surprise that the stock hass been on fire since februar. they like the ty cco merger, bu even in the midst of a major transition, they've been able to deliver stellar results. they had management raising their four-year guidance substantially and giving a very bullish outlook for the next quarter. plus mofast forward to a couple

weeks ago when johnson controls released its earning report. even though wall street had great expectations the company still managed to impress investors. that's a big rarity for this whole earnings period. they posted a solid bottom line. and they tightened their four-year forecast, raising the row end of the range for earnings a lot more than they trend the high end of the range. that's a new game they play. you have to figure out where the range is and how much the lower end goes up. when you break down results by division, it's very clear that spinning off the automotive seating business will be a major boon. its sales increase 33% year on year. and its battery business experienced a 3% gain. but the car-related business

experienced a 19% decline, that's the seating. it translated into a 42% increase in operating income. and if the battery operating is up 12%. it has turned this company into a well-oiled machine, and johnson control will be in excellent shape at the end of october. what really got people excited when management said the tyco deal should close earlier than expected. in less than 30 days, this merger will be a reality. and a company that's already doing very well will have a huge catalyst that let it is do better. the stock was at $33.42 a few weeks ago. you're getting the most recent quarter really free. where do we go from here? the beauty of johnson controls is that over the next few months you are about to get not one but

two amazing catalysts that should cause wall street to stop a huge valuation on the stock. much cheaper than diversified industrials like honeywell. general electric's at 18 times. but once tyco competes the merger, it will merit a hire multiple. i think this is a good time to buy some johnson controls. the company has two major transformation catalysts coming in the next few months. and even if the government decides to block the deal at the last minute, johnson controls is cheap enough that it's worth owning simply from the value of the auto parts spinoff coming. even if it claims irish tax status in the fabulous old city of cork on the emerald isle.

jeff, what's up? >> caller: thanks for taking my call. and you and your staff are just amazing. >> they make us look good, they make me look good every day. >> caller: they sure do. hey, i'm investing in alcoa, i took a little profit after their earnings announcement last month. and they are proposing a one for three reverse stock split in october. i was wondering, what's that going to do to my investment, and should i add more? >> oh, boy, okay. jack moore, research director of my charitable trust, and i are desperate to try to buy this stock. we trying to buy it under 1025. your split is going to make it so both pieces you get are more inve investable. you can't have a stock under five. most importantly, i think the fundamentals are terrific.

maybe we should just pull the trigger and buy it for the trust and stop fooling around for 25 cents. the johnson controls/ty cco merr looks to be a winner. it has fantastic catalysts ahead. much more "mad money" ahead. nike shoes appeared in the olympic games for the first time in '68. you'll see our athletes blanketed in swoosh! tonight i talk with the company founder about what to expect. then the future's fight against diabetes. i'm talking with one of our old faves. dexcom. and after the better than expected quarters from herbal life and square, think about investing in these stocks, don't make a move until you hear my take. stick with cramer!

last night i got a chance to speak with phil knight, the visionary who create nike way back in 1963. he published a memoir called "shoe dog" about getting nike off the ground. this is one of the best business books and autobiographies i've ever encountered. last time i was in silicon valley, it was what everybody was reading. our interview ran long, and we had to save the rest of it for today. take a look. >> mr. knight, shoe dog reads like a novel. it's almost inconceivable that someone who has somewhat of a plan, but not a great plan comes up and really develops the, maybe one of the greatest companies that ever existed. how are you able to, at no point did i think you'd siucceed, to

point. and you kept going, and you kept talking about the idea that maybe you should give up, and it's for charlatans to say that you have to keep persevering. why did you keep going despite every single reversal? >> well, i've had a lot of people tell pme we know how it ends, but we think he's not going to make it. there were a lot of touch and go moments that i told about if the book. but we always knew that we could fail. we never thought we would. and everybody said just as you just did. why did you keep at it? well, first of all, i've been in business some 50-some years. the most fun i ever had. but part of it was the kier characters described in the book. we were a band of brothers. we believed in the cause and any

adversity thrown at us we would overcome. we loved each other. >> are you nostalgic for the butt-faced days, the original crew? that is the most unlikely group running a sports apparel company ever. >> one of the fun things was getting to the with ellen johnson and talking about it, getting the facts as right as we could and dale hayes as well. i think you would have made a wonderful butt face. >> thank you. i had to stop, i was at one point a pretty good runner. i had to stop pre-tee shirt. i took it off right before i ran. you talked about pre very lovingly. oregon's a major character in your book, isn't it? >> i think so. and it's a major character in the company's culture. >> why is that? it's a state. my daughter lives in oregon.

so i'm conscious when i go. it's a different kind of place. it inspires people in a pioneer way that we thought of 150 years ago. >> i think that's true in anyplace. texas and new york. >> you go to knight, night. but there's nothing about michael jordan nothing about what made this company go to multi-billion. is that the next book? >> i don't fknow. when i got finished with this one, i said never again. but i'm weakening. so stay tuned. >> we were dazzled by it. we know who nike is. but we didn't think nike was going to succeed, but we clammer

f -- clam or for more. >> it's a lot of work. i'll tell you that. >> if the shoe dog were to start now, would the shoe dog be working at apple or facebook or alphabet instead of nike? >> that's hard to say. these are different times. it was the '60s, and, so when i started, i wanted to start the business, i told my 20-year-old sister to go down to city hall and get a hilicense. and we off and running. now you have to get accountants and lawyers. it's an entirely different world today. so i really don't fknow how to answer that. >> let's talk about entrepreneurship. the onerous nature of the government. they all exist now, but aren't they harder now? the entrepreneurial spirit has really been squelched in a lot

of places in this country. >> it is harder in many ways to start. the good news is that a lot of the struggles i had is because i couldn't get any money. and now you have venture capital firms all over everywhere that are willing to take a look at companies with promise or have a few good years of profitability under their belt. so in some ways it's easier. there is a sort of a down trend, i think, in entrepreneurial spirit just for, i don't know why the reasons. but everything has a cycle. they tell you in statistics class, the sex life of a flea has a cycle. so i'm optimistic that the cycle will reverse itself in the future. >> i mentioned one of my daughters, i have phil knight on. she goes, oh, nike. didn't they have a sweat shop problem. and i said go read page 373 about the girl effect.

could we year thclear this up r now? >> the girl effect was a result of problems we had from outside criticism about the factories. and basically, we wanted to be good citizens in all the places that we operate. and to the extent that the factories could be improved, i think we've improved them greatly over the years and ten to improve them. but in that process, maria idle who is in charge of corporate responsibility came up with the idea of having the girl effect, which would be in the underdeveloped world investing in young women, their education and counseling. you could have a greater economic impact than almost anything you could do. so we started doing that. we started operating in crlose o a dozen with our charitable contry biegss in something like a dozen countries. we've been operating there for seven or eight years, and the objective is to have them delay

marriage to be able to get an education, to be able to get into business if they want, to be able to get into the things they want to do, and it's having an impact, and it's had so much interest from the outside world, that it's had investments from a lot of different people. it's now broken out from nike and is a stand-alone organization which is truly having a very positive impact. >> please talk about the evolution of money and sports. when you started, money wasn't that important. it's become, it's almost the be all and end all, but is there still the pre-fontaine spirit out there? >> oh, sure. it's all over the place. and it's going to be all over rio. there will be a lot of stories of people that you never heard of that won a gold pedal. no drama like the drama on the athletic field. >> the last thing i wanted to talk to you about is most of the people i read their business books, and they have them written by someone else.

sir, you actually wrote this. where did you learn to be such a good writer? >> well, thank you. a compliment means a lot. but the book is really kind of my version of the product that says if you have enough typewriters and enough monkeys, you get all the works of shakespeare, but i had eight different drafts and four different editors looking over my shoulder and helping me. so there was a lot of collaboration in this thing. to get jim cramer's compliment, that's what it took for me. >> it was a remarkable, remarkable book. last thing, are there any young phil knights out there that you can please mention for us? >> well, i don't know my name, but we've got them all over this campus. >> we'll leave it at that. thank you, phil knight, author of one of the best books i have ever read, squgs shoe dog." you're late for work.

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bump. think about the company that makes the glucose monitoring system for people with type one diabetes. the company has transformed the way patients check their blood sugar levels. they give you a sensor to stick on your skin. and it transmits your blood sugar levels to a wireless receiver. dexcom has been adamant, they're not losing market share. there's more than enough room for both. given how many people still use the finger prick method. we spoke to the ceo five months ago, not to mention, it rallied 700%. the revenues came in higher than expected, which we -- guidance was in line with what wall street was looking for.

even though it rallied very nicely. there are lots of reasons to buy dexcom. two weeks ago, when an fda pan many voted in favor of approving dexcom's model. it opens the door for medicare and medicaid to cover the product. once you turn 65, the government won't pay for it. so this could be a very, very big deal. that's why we need to check in with kevin sayre, the ceo of dexcom. i went on and on about the fda thing, even though it's just a panel. it seems to be the biggest market out there. and if the panel recommendation gets approved it could be very big for you. >> it could be very big. this is the first medical device ever approved for making inch rin dosing decisions, and this is an effort that's gone on for

24 months as we've worked very closely with the fda to get this paneling. >> there were three different subsets of things that at the voted for. they all went for you pretty big. >> they all did, 8-2, 9-1, 8-2. do the benefits outweigh the risks. >> i don't think the quarter was as important as it was great. >> the quarter was great. the panel was amazing. >> i just want people to understand that right now there have been people using your device for years, and suddenly, they would have to revert to pricking their finger because of the way the health system is. >> when you make an insulin dosing decision you're supposed to confirm with a finger stick. but the reality of the practice is, patients don't. the fda was aware of this. the fda's comfortable with the performance of the device. let's train people to make

better decisions and take care of themselves. >> i would contend, you guys are very conservative. it's a better likelihood in terms of finding out this. >> oh, it's much better. one of the people on the panel likened it to flying an airplane without a dashboard. but you get a display that says you are going this direction. you get alarms, arrows, directions. >> people talked about the artificial pancreas that could be on the market in 2017. and i know the market is big enough to hand many both. maybe medtronics is the sleeping giant that's woken uh hep here. >> they are a giant. i don't think they have been asleep. our product is the grlucose

monitor. i think the new system may be good, but we're comfortable with our performance, with our connectivity. we have several pump partners. and we will have competitive offerings with an um number ofr companies. >> i think your policy about what to do for older generation should be talked about. >> right now, with our older generation product? >> yeah, the opportunity to upgrade. >> oh, the opportunity to upgrade. we've made some very good decisions with respect to the upgrading of our product. we've taken the transmitter life down to three days. when we have a new technology, a patient's only 90 days away from the new system, on top of that going to the phone and using possible mobile technology. >> give the concept to people,

because they don't pick you out of the phone book. >> our company is one of the few companies where you are merging mobile platforms with serious health care. and with respect to mobile platforms and electronics and data analytics, there's nobody better than google. we're taking their strengths, make it more cost-effective, help us analyze the data better, and we focus on those things we do very well in glucose sensors. we on track with our work with them. they are very aggressive. it's been very fun. they push us very hard. i went up to mountain view. >> are they big thinkers? >> very big thinkers. >> if you could go over the way the system does work. >> the way the system works for

us is we are covered by 98, 99% of medical plans. a patient has to pay something. and they get their supplies in the system. there is paperwork, and it does take a little bit of time. but patients are usually covered. one of our strategic efforts has been to try to move this to a drugstore reimbursement and procurement effort. >> why if i go to walgreens, why isn't it there? >> we do hope that happens. it's a thing of us giving up price and contractual relationships. we've made history with the accuracy and performance of our system. now we're going to make history in commercial fronts too. so we'll get this right. >> i know you didn't bring it this time. >> i didn't bring one this time. >> tell people the size of what's inserted. >> the sensor that's end your

screen is the size of a cat's eye lash. it's lanled to be worn on the abdomen. people put it everywhere. >> not everybody's device is create the equally. >> no. ours is the best. >> that's president and ceo of dexcom, dxcm. "mad money's" back after the break. hey gary, what'd you got here? this bad boy is a mobile trading desk so that i can take my trading platform wherever i go. you know that thinkorswim seamlessly syncs across all your devices, right? oh, so my custom studies will go with me? anywhere you want to go! the market's hot!

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it is time! it's time for the lightning round! and then the lightning round is over, are you over! time for the lightning round. we'll start with renzo in massachusetts. >> caller: a big boo-yah from new england, baby. my question is on lc, lending club. >> way too much risk. i'm not going to touch that one. put together a couple new quarters and maybe you can think about it.

how about david in florida. >> caller: hi, jim, how are you? >> good. >> caller: what y take -- >> on real estate we're recommending vintas and federal realty. >> caller: jim buy, sell or hold on stom? >> we're going to stay away. we want a little more growth anyway. let's go to mike in new jersey. mike? >> caller: hey, jim, thanks for taking my call. great show. >> thank you. >> caller: many months ago you were recommending hdp, a break up of williams. how do you feel about them today? >> i this i this group is, let's just say it's become too dicey. i'm not going to recommend it. ever since the mlp decided to slash its dividends.

well, we're not done. we're going to athena in illinois. >> caller: i'm in constellation brands, it's been steady, should i buy now? >> you do get these pull backs. we got one a couple days that went from 167 to 162. you should wait for a pull back. i am price sensitive after this very big move. dave in georgia. dave. >> caller: hello, boo-yah, mr. cramer. let's talk about edp. >> i do believe, i do believe that that dividend of 9% has me worried. i do brielieve it's a red flag. it's well-run, but i'm never going to reach for yield. this was the lightning round! >> the lightning round is sponsored by td ahair trade

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you need a new rule. try not to buy a stock that you think is in the middle of a short squeeze, because even if you like the underlying company, you'll almost always be able to get a better price as long as you're patient. last night we learned that h herbal life reported better than expected. wise guys figured out the stock

had to soar on the news. because 31% of the float of herbal life had been sold short. that's an absurdly low amount that might trigger a short squeeze as those betting against the company may panic and cover. herbal life's numbers were better. it's now forecasting it will earn between $4.50, and $4.80. consider that this business model gives them pretty good visibility. i bet the number will be closer to the high-end of that range. the reason some expected the stock to roar and bought it up almost $2 has nothing whatsoever to do with that exercise with the earnings per share. it's that herbal life's business didn't fall apart despite the deal with the federal trade commission last month that required them to trade some of their practices.

the changes make them a dead man walking. but last night they painted a different picture. michael johnson said it would be good for business. i bet akman will use the strength to double down. rather than cutting his losses and declaring a moral victory, buying the stock and washing aw -- walking away. people should ask, okay, what priced earnings do you pay for $4 $4.80 in a vacuum for a company that's hardly bristol-myers. if they can deliver, it would be pretty good growth, about 20% growth. i struggle to figure out what the normalized earnings power is. that makes it hard to assign the stock a valuation. what do we do?

let's look at the biggest supplement company out there. gnc. it sells for seven times earnings. if you value it like that, the stock deserves to be cut in half. so why don't we do this. let's say herbal life deserves double the price of gnc because of its much faster growth rate. you get a $67 stock. voila. that's where the stock went out. so it's not surprising after speaking up to $69 last night herbal life pulled back to close up just 50 cents. yeah, $67 and change. you're dealing with a stock that seems fairly valuable. the only reason to own it is you expect the short squeeze. but the only way to get a short squeeze is if bill ackman covers, buys back. you know what? i think both scenarios are quite unlike unlikely. my view? i can't endorse this one until

herbal life can demonstrate sustained earnings power, with the changes to its business model. let's see if it does end up hurting the company, a short squeeze is almost never a good buying fundamentals. and remember this herbal life example when you start to think otherwise. stick with cramer.

tonight on an all new "american greed", see how one crook runs a multi-million dollar loan scam. it's right in his close-knit boston neighborhood. 10:00 eastern and pacific. price line good tonight? and like i said, there's always a bull market somewhere, i promise to find it for you right here on "mad money." i'm jim cramer, see you tomorrow!

miranda: the lip gloss tis a healing lip gloss... woman: it's so smooth. lemonis: ...a cosmetic company that uses a special ingredient. miranda: this is my original formula, and it's got medical-grade lanolin. lemonis: it's a big idea with huge potential. miranda: and the company's grown from on my stove to a little over $3 million this year. lemonis: i'm impressed. but the owners won't stop developing new products. what is this? miranda: those are light-up tweezers. lemonis: products that no one wants. layne: these right here are all the bottles i can't sell. -lemonis: all the way back here? -layne: yes, sir. lemonis: and their branding is completely chaotic. -interesting? -katia: mnh-mnh. -lemonis: interesting? -katia: no, that's weird. it just feels all over the place. lemonis: if i can't get them to follow my plan... i don't feel like you're trusting me. ...and develop a whole new look... miranda: i see l's.