>> you know, the weird thing is there's that woman who was running the community banking, i forget her name right now, she made $125 million. i think legally it's very hard to clawback once it's been given. >> we will see. thank you. have a good weekend. >> thank you. >> glad to be here, as always. >> kelly is back on monday. we've got more dating advice coming from guy adami on "fast money" which begins right now. >> dating advice? "fast money" starts right now. live from the nasdaq market site, i'm melissa lee. steve grasso, karen finerman, dan grasso and guy adami. turns out size does matter for apple. we'll tell you why the lack of lines for the new iphone could spell trouble for apple's stunning rally. later, worried about the feds next move next week? don't be because there's one trade that could work no matter

what gelljanet yellen does. the banks fell nearly 1%. deutsche bank leading the way lower and with the fed meeting next week and the government probe of wells fargo leading up, are financials a no touch heading into next week? dan, what do you say? >> it's not just what's going on with wells fargo and deutsche bank. you have two fed meetings. if we get a string of bad data, maybe it's jobs data, maybe it's manufacturing data, they may not go 50/50 in december and these banks need higher ranks for them to continue to go up. like you said, mel, they're down on the year. it's one of the worst performing s&p sectors. i don't see anything that compelling. i don't see interest rates ramping up between now and the end of the year at any time to make net interest margins that compelling and i think it will be a political hot potato. >> i think the question is at this point do the banks have priced in -- they don't have priced in a hike next week, right?

that's over. that was -- there was -- that's over. i think there's still a reasonable shot there's a hike in december. but i think it's priced in. if we were to come out right now, knew what they were going to say, i don't think that moves the bank. the we wills fargo issue is ver specific. the deutsche bank issue is very specific as well. so i don't think you could, you know, cast the whole lot of them out because of those two names. >> i think you're right. banks start off being a regulation issue years ago, and it took the steam out of banks. then it became a rates issue, and now it's a sentiment issue. so i agree with you. wells fargo is the problem right now. there's no reason to buy banks. >> she says it's a very specific issue. >> i think it's a very specific issue that could be persistent probably for the next couple of weeks if not months. it's biotech. it's financials. those are the poster child. >> it's a fallout across the industry is what you're saying. >> totally. >> karen, these guys might be spot on. might be wells fargo specific,

those 5,300 people and you'll never hear from them again. could it be systemic in the industry? i get the feeling there will be a search into if that is, in fact, the case because there has to be by definition because if somebody doesn't do that and god forbid something happens, heads are going to roll. now, i still think there's some tremendous headlines for wells fargo. i think at the top they have to be worried about their jobs, quite frankly. and i don't think they're just going to skate through this. so do you short wells fargo here? i don't think so. do you get into banks that i think are above reproach, and i have said it for a while? i think the name is u.s. bank corp, but deutsche bank on the other hand, we talked about two names -- deutsche bank story is a big story. you don't want deutsche bank to become a household word in the united states. it's not yet. you don't want it to be. >> what happens if wells fargo, the whole perception of what they did -- not perception, what they did, in fact, do changes their sales practice, which it is, right? what happens if it changes other banks already without getting persecuted? >> so you're saying they will

seles. >> less. no matter how you slice it, even if there aren't banks doing the same thing, people are going to skirt that issue way just in fashion. >> i think for anybody who wants to enact any sort of bank regulation, any sort of regulation on compensation practices, particularly when it's tied to some sort of incentive program, right, that's going to be a problem. >> and that is. >> isn't that a concern even if it's wells fargo specific issue, that potential spillover, even just the idea that it could possibly impact the industry is enough to torpedo the financials. >> i don't think so. i think wells fargo hasn't done a great job handling this. they got some terrible sort of cosmetics and the underlying issue, but i mean, i think at this price to own a citibank -- >> what about this goldman sachs downgraded citigroup today. they don't see a meaningful inflection point from a -- >> it's not priced for a meaningful inflection at all, at

all. >> right. >> so is there no price? >> -- actually had $90 billion, you know what i mean, in sales years ago and expected to have, what, 69 now. you know, and there's no growth here. so what are you going to pay -- >> what's the price for though? to me that's the question. i think it's price for a very pessimistic outcome. >> we're reaching for a buy side catalyst. there's plenty of other places to go, even in your world, in value. you could go a lot of other different places, probably in retail, that doesn't have the headwinds that financials do. i guess that's the point. >> right. a bigger, broader market question though, if financials do get, i don't know, wrapped into this cloud of uncertainty, what happens? >> well, i think 2134, that old may 2015 high, yes, i know we traded below it a couple times, but effectively that's held a couple times. we closed above it this week. what happens? i still think that's a critical

level. the 200-day moving average comes in around 20 50. it's pretty close. if you get a close a couple days below this 2135 level. i think that level is right in the crosshairs but this market has shrugged off every piece of bad news now. banks notwithstanding for the last seven years. i'm hard pressed to believe it won't do it again. >> let's go back to the banks really quickly. xlf, they're spinning out their retail. it was 20% of the weight of that. also berkshire. berkshire and well wells fargo are 17%. you get jpmorgan, citigroup, bank of america, citi grooup. if it spills over, the xlf could be the place. it could be a great vehicle to hedge in the near term, puts, put spreads or short against your bank holdings you think are cheap and you want to wait it out. >> what that tells me in terms of the waiting is if wells fargo, as you think, will have more problems, the xlf as a

whole will have more -- they will have -- >> i think people were looking for the xlf for, as dan said, 20% were reits, they have to go some place to get a better yield in the xlre i believe is the new etf. you'd rather go there than to go on the xlf. so you could have buying there, selling xlf. >> not in wells fargo, why wouldn't you just go to wells fargo? if you want to make the bet or -- >> i'm saying if you don't want any wells fargo -- >> i get it. >> you can't play the xlf anywhere even if there's a bounce. let's get to the other big story of the day, of the week. apple's iphone 7 release sending the stock surging 11% this week. the product hit the shelves today and people are still lining up across the globe for a chance to be the very first to own the new phone. but how much does the size of the line matter for the stock? josh lipton is at the palo alto apple store with all the details. hey, josh. >> reporter: melissa, fans are still lining up at this store here in palo alto behind me

waiting to get their hands on that new iphone 7. so the question is whether those lines tell us anything about stock performance. remember, piper's gene munster tracks lines at the apple store in new york city on 5th avenue. we then look to see how the stock performs in the three months following the release of new phones, and you can see that the iphone 4 saw a line of 1300 people. the stock popped 9%. the iphone 5s, some 1,400 people, and a gain of 18%. and then the big one, the iphone 6, nearly 1,900 people, and the stock jumped some 11%, so in other words, it looks like size can matter here. as for today though, muenster estimates the line at only around 400 people. so should apple bulls be worry? muenster doesn't think so. for one he says consumers are increasingly trending toward preordering to avoid launch lines. also apple, remember, did announce yesterday that the

iphone 7 plus units had sold out. muenster says he continues to look for slight growth in his iphone 7 cycle. of course, investors will get a lot more information when apple next reports in october. at that point you'd expect the yo ceo to issue that december quarter guidance. that would be the first real read into the health of the new iphones. >> thank you, josh lipton. do you care about the length of the line? >> i think he said some really important stuff here. the stock has had 11% move this week. there's been no data other than one thing out of t-mobile saying they'd -- >> and sprint. >> and verizon and at&t didn't say a whole heck of a lot. >> and also samsung. >> you about i think this is really important. i think expectations went from very low to now very high. i think you have to go back to ha that press release apple released on sent 8th when they said they were not going to issue preorders. they said sales will depend on supply, not demand. >> they said expectations were low going in but not many analysts on the street have

rised their price targets, estimates, or anything based on what has happened this week. are they just getting right sized at this point? >> and that they could still upgrade -- up their values -- >> into the quarter. >> guy and i were saying it was trapped between 105 and 110. we spoke about it on monday and a break of 105 or 110 was probably good for about $10. we got to 117ish on the pop. markets undershoot and overshoot. i would think that you should lock in some profits in apple because i do believe to dan's point it was a samsung thing. it was a couple different headlines but they're still dependent on the iphone and i don't see that getting materially better going forward. >> you sold apple a while ago. >> yeah. >> what will it take for you to look at it once again? >> probably a cheaper price because, you know, the story of apple -- we all talk about, you know, the reliance on the phone, but as apple has gone up over the last couple years, it went from ridiculous value to not so

ridiculous anymore. and so that -- to me, we've had probably a 28% or 30% move in the multiple. that's big. meanwhile, the cash pile has, you know, been spent on dividends, which is fine. a good thing to do, but the ridiculous valuation story isn't there right now. >> right up to those april highs steve just talked about, so does it roll over from here? probably. i think it could trade back to the $108 level. if you don't want to trade the stock, i get it. but if you're looking to take profits, owe notnot a bad place. >> $47 million on this quarter for revenues. up next a twitter scores a touchdown. the reviews are in and we'll tell you what all the talk could mean for twitter shouldel share. plus four emmy winning stock picks. they'll have your portfolio thanking your mom, dad, and anyone else you ever met in your

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our top trades. the stock surging after live streaming the game against the jets and the bills. the result of a $10 million agreement between the social media giant and the nfl signed back in april. the reaction on the street, well, it was pretty positive. take a listen to what former nfl running back turned wealth manager eddie george had to say earlier today on "halftime report." >> you know what? it may be. we talked about it at dinner last night, and i was on the subway going back to my hotel, and i got online. i said i can't find the game. it was on cnbc. so it was on twitterer. i'm watching the game. i'm like this is a winner. it's great. i like it. >> so is this a sign that twitter is turning things around? >> where did he go to college? >> where did he go? >> the ohio state university. you should know that. >> the buckeyes. >> look at you.

everybody says twitter they can't figure it out. maybe twitter has figured it out. maybe twitter is what the facebook was 10 or 12 years ago and wherp calling for zuckerberg's head. the point is i think twitter has turned. i think the stock heads to 23 to 25. i think eddie george is spolt on. jim cramer comes on at 6:00 after "options action." he watched the game on the twitter as well. >> it's not whether that he figured it out or whether they're facebook, they can't monetize. i'm still long twitter. >> they did get -- it's a great deal for them. it whas a fantastic deal for them. i can't understand why the other broadcasters who bought the other television rights -- >> why they don't do this. >> well, they can now. they can stream their own but they won't get the traffic a twitter streaming can get. i can't understand why next time

these price these, this is going to be a very different price. >> i think it's a massive inflection. i really, really do. i don't mean to sound overly excited. >> what if there's not a single extra user gained by twitter. is that a turnaround? >> i think for the time being the app strategy on apple tv, that's the game changer. the fact you can sit there and watch it, you can have your smartphone in your hand, you can tweet. i want to make a point. even if they don't add these monthly active users, okay, their revenue growth has slowed dramatically. it's expected to be 15% this year after 50-some percent last year. if they all of a sudden start serving ads or monetizing even on that existing user base, then you're going to see this stock move probably to where guy is talking about pretty quickly. >> do you ever here goggle talk about monthly average users, yes or no? no. >> but twitter does. that's the fact of the matter. >> move on. >> i will. next up, intel. the stock rallying 3% after raising third quarter guidance.

after that the tear down of the new iphone which confirm its in is inside the new iphone 7. >> when you look at apple, they are 60%, two-thirds dependent on the iphone sales. intel is 50% basically on sales dependent on pcs. what's positive about pcs is better for intel. the rest of the stuff is cake. >> it doesn't matter they have more components in the phone? >> it does but they have to worry about the pc market getting better. anytime it gets better it will move the stock higher. i think the whole chip space continues to move higher. >> well, it did get better for the third quarter. that's why they got it higher. >> one of the reasons why intel was already trading at 52-week highs is there was some data that came out about this quarter that showed pcs doing better than seasonal. to me i thought this was an interesting timing of this announcement. the company used to give midquarter updates. they used to do it around now. they moved that midpoint of the

revenue range i think 3%, 4% and the stock was up a couple percent. i think it's probably fully in the stock right now. expectations are pretty high right here and you will see a dip in pcs come q nps 4. >> this is not just a 3% gain on the day. >> recall at the end of 2014, the stock traded up to 38 and fell off a cliff. today we traded basically 38 bucks on four times normal volume. so i just heard -- did you say inflection point? >> i said inflection point. >> inflection pointing all over the place. is it a good place to take profits in intel at $38? i think it is. >> still ahead, the one dow stock traders are betting is about to break out to new highs. we'll give you the name when "fast money" returns. >> and the emmy is awarded to -- >> you, the view everybody, because the "fast money" traders are giving you four emmy winning stocks for your portfolio. plus with the fed set to kick off a crucial two-day meeting, one trade is heating up. and here is a hint. ♪ we're going to turn it on

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welcome back to "fast money." there are big weeks on wall street. then there are the biggest of the big, and we have one fantastic lineup planned for you leading up to and after next week's fed decision. doubleline capital's jeff gundlach and bill fleckenstein all on the docket for next week's show. well, the emmys are coming up this weekend. guy is going to pop the popcorn. competition between the traditional media giants and the upstarts is intensifying. julia boorstin joins us from

l.a. with all the details. >> the prime time emmy awards present another opportunity for streaming services to compete not just with each other but to show that they are just as good as old-fashioned television. last year amazon took home one more award than netflix did, but this year netflix is poised to dominate. it has 54 nominations, including 13 for "house of cards." that puts netflix behind only hbo which has 94 nominations and fx which was 56. amazon has more nominations than last year, 16, including ten for 10 for "transparent." the networks are lagging. none of the shows up for best drama are on the broadcast networks and only 2 of the 7 best comedy series are. this surge for emmy gold comes as rbc capital markets breaks down the profit battle between netflix and its tradition yacht media rifles. netflix generated less than half the profit per hour of last year

of many tv networks with users watching more video daily than each of the major media companies combined networks. now, they say this is actually a good thing for netflix indicating that netflix has some pricing power. now, as we wait to see how much star power netflix has sunday night, netflix is also battling it out with 21st century fox which sued the company for poaching employees. we'll have to see how the allegations play out. >> thank you, julia boorstin in los angeles. it's interesting the notion that netflix has pricing power. it already raised prices, so the question is how much pricing power do they actually have for a consumer base that's already seeing an increase? >> right. i'm not sure that i buy that their profitable being less is all upside for them necessarily. i do think they'll run into some ceiling, but the job they've done on content is just absolutely extraordinary. >> and they have tremendous power on pricing. i see it. i wind up just saying it's just something i pay for.

i think if it went up -- >> it's already gone up. >> i think ooind jui'd just pay. i don't even look for do i use it a whole bunch. if i use it at all, i figure i'm getting my money's worth. i could be an exception to the rule, but usually when you poll people and they say i wouldn't pay if it went up here, nobody is going to say i want to pay extra. those polls, you have to throw those out. >> i would argue these days with all these over the top app sort of things. you can go hbo go and showtime anytime and you get prime for free if you're a prime member. if they raise prices, people may not want to pay it anymore. >> we saw that last quarter when they tried to raise by a dollar. i'm not particularly excited about the stock at $100 but what they did this summer with "stranger things," they dropped this thing and it became a phenomenon. when you talk about content, what did this cost them to take? they didn't have to acquire it. they developed it. if they can do a string of that, you will have some believers start thinking about the valuation differently.

in lieu of the final trades we're shining a light on the stocks that deserve a win. grasso we start with you. >> electronic arts. it's a gamemaker. they're coming out with a new game, battle field one. it's due out october 1st. it's had a great year so far. i think it's making the transition to digital quite efficiently. electronic arts buy. >> care snn. >> the emmys highlight content, content, content. viacom. everything bad has happened to viacom from jon stewart leaving to the struggle at the top, but the valuation here, it is talking about inflection point, many right here. >> dan? >> let me inflect on time warner here. we have "game of thrones," 23 emmy nominations. it's down 8% in the last month. expected eps growth here. i think it's cheap. >> we got that cream of the crop. we have another one leaving

today. look at my man, tucker. i got to tell you something. walked in here like he was here for ten years. >> he goes in the pantheon of great pages. >> see you later, tucker. back to you, sister. >> stay tuned. "options action" is up after this break. tion. where, in all of this, is the stuff that matters? the stakes are so high, your finances, your future. how do you solve this? you don't. you partner with a firm that advises governments and the fortune 500, and, can deliver insight person to person, on what matters to you. morgan stanley. [phone buzzing] some things are simply impossible to ignore. the strikingly designed lexus nx turbo and hybrid. the suv that dares to go beyond utility. this is the pursuit of perfection.

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hey there, we're coming to you live from the nasdaq market site on a strange week for stocks. by the way, a lot of traffic tonight. the guys are getting ready for the show. while they're doing that, here is what's coming up. ♪ who let the dogs out >> whoever did is a genius because the dogs of the dow are running wild. we'll tell you the one name that could really break out. plus -- >> wreaking havoc. >> that's what some are saying about the u.s. economy after a slew of bad data. and --