earnings >> mel, what are the best two words in sports? >> game seven. >> woo >> rattled that right off. >> brilliant nucor. >> thanks for watching see you back tomorrow at 5:00 for more "fast money." "mad money" with jim cramer begins reince. my mission is simple, to make you money i'm here to level the playing field for all investors. there's always a bull market somewhere, i promise to help you find it. "mad money" starts now hey i'm cramer welcome to "mad money," welcome to cram america. my job is not just to entertain by to educate. call me 1-800-734-cnbc or tweet me @jim cramer a bull market like the one we are in plays by a different set

of rules this is something that a lot of people don't seem to understand. so after a day where the dow gained 58 points, the s&p advanced, nasdaq declined 1.7% i need to explain how a bull market differs from a bear market or an order fair market last night i got a lot of praise for coming out and admitting what i think is the obvious, yes, this is a rip snorting bull market it's driven by the fact that the global economy is doing much better for a lot of reason people don't want to acknowledge this either they're trying to fight the take or go against the stock market or be caught on camera saying something positive in case the market goes down the next day and they end up looking like a moron in case somebody

replays the tape on youtube. i'm more concerned looking like an idiot than more concerned that you may be scared away from the stocks let's dive right into it this kind of bull mark, stocking can go higher than you think the discipline you need to be in this changes in a normal market the discipline thing to do is to sell whether you have a decent game now that the economy's healthier and the market's roaring there's a new discipline you need to learn how to hold on to terrific stocks of terroristic companies. there's a good chance the up side will be greater than imagined the stock of adobe as members of the action plus.com club know we decided to bring the register on adobe, that great software company

after an advanced 40 points, pretty much in a straight line before the company says its growth rate. selling the company seems like the prune thing to do. didn't want to turn an aid into a loss in a typical market that would have been the right call in a bull market, a real bull market it was a mistake. adobe stock preceded to go up 30 more points where my travel trust sold it. as we said last time off the charts it could go up another 30 and people will still love it. the whole equation's changed in a bull charkt you need to mull more efforts on not missing gains. in short, you have to be able to stay the course even when it flies in the face of your instincts that were honed since 2009 because the potential upside is much greater than it was before second rule of a bull market

the analyst now matter for the longest time when an analyst would raise a tax quarter or slap a buyer on the stock was a head scratcher now it's something that really moves a stock. it's been 18 years since the analyst were able to play this role it's the analyst of wall street who reveals that the -- the pushes the recommendations, meant little or nothing for nearly two decades however, enough time has passed. we've forgotten those prosecutions and transgressions and big brokerage houses are able to pound the table. in a bear market these people don't matter unless they're saying something negative. but in a bull market, the positive analysis is taking

things seriously third rule in a bull market, nothing is more powerful than momentum i'd use to tell clients you need to buy $90 stocks. clients would look at me like i was nuts and then watch what happened in the great research i was doing, the stocks going to go to 100, 120 you'd be amazed at how often this silly rule of thumb works in this kind of bull market. it's momentum talking but momentum carries a lot of weight in this kind of bull market. fourth bull market rule that we have to start respecting here. money managers will anoint some stocks as winners and those games are unstoppable.

as carl quintanilla told me this morning i have to come up with an acronym for all the industrials that are blowing the dust away. hey, why don't you help me, go on twitter @jim cramer and come up with an acronym for the great industrials. fifth rule of this bull market, it tends to ignore negative news and endorse on decent news for example, i think the mark will love jayapal will be -- we might be concerned about the change of the fed. congress didn't come up with any sort of reform package and does anyone even remember the president's $500 billion infrastructure plan? the truth is, didn't really matter we are in johnny mercer land people accent wait the positive

sixth, bull markets are not killed by evaluation the big institution money managers decide the stock is worth owning they don't think, well, wait a second maybe we're paying too much for it, they're saying, hey relove it -- we love it. it's going higher. and you know it's going to be inside r selling because they're allowed to sell after the window opens, but you have to exercise discipline and not sell even though the stock's up so much. let's unpack this exercise with caveats. i really don't like all this activity, i don't care for it, i don't. but it's not yet widespread. i think there's tremendous resistant to this rally and that's good. once you hear other people preach about these bull markets we're going to have to pull in

our horns. just because we're in a bull market we don't suspend our bedrock disciplines, like diversification or like bulls make money, bears make money and pigs get slaughtered there's another case and point, you know i nothinged nvidia to death. i named my dog nvidia. my dog's been doing some good stuff on instagram and twitter today we told the member plus.com club that we're taking the stock from a one to a two. meaning we wouldn't buy it darn thing come up too hot too fast i say let nvidia come down before you buy anymore change your posture, stock's had to much to loose finally, all stocks are not good stocks you have to use the incredible move to take out the garbage so

to speak i'm not good on food stocks. karen cramer use to run the training desk reminds me that some boats are garbage scouts. you just must must must general sin, the potential disappointors and out of syncers when you get a chance to do so. here's the bottom line, i don't make the rules okay. these aren't my rules but i remember them and republican them even if i don't necessarily want to play by them i know it's not rigorous to buy a stock at 90 because it's going to go to 100 this is learned behavior speaking and one of the few things that's good about getting old is i can remember the 1980s and 1990s and i know we're not all that far

along. in the stage of bull market, its strictly middle innings. there's a lot of bull left to play i want to go to brian in connecticut. >> caller: great show jim. you help many people that's a wonderful think. >> thank you very much >> caller: less than seven months ago i invested in winnebago. today it's up 28%. in your esteemed opinion should i take the money and run or do you think there's more >> no no do not take the money and run. i just gave a big teaching on saturday for the street.com and i said winnebago is a must uy. it's an inexpensive stock that's going higher linda in south carolina. >> caller: yes, hello jim how are you? >> i'm good how are you. >> caller: good thank you. i love your show i've been a

viewer for years thank you for all you've done to educate us >> that's the plan >> caller: good, we could use a lot more education >> okay, me too. what's up? >> caller: i have two questions. one i have ge stock with the downturn in the stock wondering should i keep it or sell it? and two, i own cvs class b stock and with the deal announced with intercon, should i tender the sheers or not and what actually -- >> okay intercom's a great roadway company -- radio company. i think that when it comes to ge, it's bad but it's too low to sell just to recap about facebook it's a great quarter but the window opens don't be perturbed if the stock

comes down on that stock a bull market's played by a different set of rules on "mad money" tonight allergan faced bumps this year, but could it rally today after earnings starts smoothing things over i'll mine the fine line of the quarter with the ceo behind the botox. and from from the loops to frosted flakes keg lot's -- kellogg's known for its brand. and how did tyson foods from go-from chicken little to big bird in this market? i'm checking with the ceo. so stick with cramer [lance] monica, it is absolute chaos out here!

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♪

has the stock of the allergan sha allergan shaken off the blues? shares stumbled from 2.50 in july, down to 1.70s yesterday. allergan has a ton of medical products in a huge pipeline where the top six products can be worth $13 billion in sells. it's been frustrating of late to say the yet. allergan finally reported a terrific quarter, 9 cent earnings ceo comes on the call tells us the stock is under valued, the fundamentals are stronger than we think botox uses just now scratching the pavement there's so much more uses for

this drug. wall street seems to take the call seriously and the stock surged over $7.04% so is allergan stock going to return or should we be more hopeful? let's check with britt arenas. welcome back to mad money good to see you i usually don't talk about the company but i find there is a gulf between what stock and company's doing, that may be the widest i've seen in a major company. can you explain it >> i hope so, but i'm not sure i really can wall street's a funny place sometimes. the fundamentals of our business are incredibly strong. we have a base business, a fundamental business, it's grown double digits with long durable assets like botox, eye care products so the issue was we had a few

padding clipsz they're real, important and significant but we will manage through them it's part of being a bio company. i think we have reset some expectations, we've been very transparent around the impact of the loss ex clues sift for the drugs and we will get through it >> i thought what's most important is you basically said listen, 2019 without restay sis is going to be up here from now. a lot of people worried 2019 was going to be a down year. >> that's correct and that's because the base business is so strong we have 10% that's stable and the rest -- a few products are going to go off padded sometimes in 18 weeks. once you get through that, that

70%, the double digits and all the pipeline -- >> we got to talk about the pipeline the peep whose been very nef of the stock say the pipeline has been -- i'm coming between 240 and 290 using the pipeline the pipeline is real >> it's very real. we're spending 1.6 blt$1.6 bill it so i hope it's something. we have six programs that are in phase three, right some of them are big the biggest one in the first quarter is our oral cgrps which is for migraines >> it's not a shot >> it's not a shot and the other ones coming out are. so this is differentiated this complements that we'll get that data in the first

half of the year we'll get the approval hopefully next year and the data on our amg drug at the end of the year. >> do you think the gambit for one part of the patent challenge, the mohawk tribe made people feel perhaps you were more desperate than you are. >> i think there's a lot of misunderstanding on why we did it it wasn't zprags it was tenacity i believe the bio pharmaceutical was involved in many thing we got a very short period that's protected by patents to sell those drugs that's the carrot for investigating and taking the risk in rnd. the flip side of that i have a social contract that say when we're successful we're process them responsibly and make them affordable i think a lot of people got confused

>> that was the -- >> that was the narrative. we are tenacious, we believe in protecting our shareholders, we believe in protecting our employees and we believe in protecting our medicines which means or patients. >> okay, a lot of people watch advertisements and they see cool scope. they don't understand this is not a gimmick, the numbers are extraordinary for cool scope already. >> yes, over 5million treatments a lot of people have done this, user satisfaction is off the charts, it works exactly as its described in the label user satisfaction among physicians and practitioners are sky high high growth, exceeding our expectations, doing well and great technology >> last question i happen to have the privilege of seeing the iphone x yesterday. i have to believe, britt, that when people get this phone it's going to be a super cycle,

billions will be sold whether in china, india or the united states, this will be causal for botox. it's causal for estee lauder. is that a genuine thesis >> i think it's be a -- that's a global phenomenal. we're up 60% in china for example. i'm looking forward to the iphone x i'm getting it next week and i think i'm going to get botox afterwards >> well i think you're going to have to it that's britt he's ceo of allergan he knows the drugs i know the stocks stick with cramer.

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okay so now i like the stock of kellogg they got to like something don't they i'm talking about the huge gaggle of analyst who need to slap something on the analyst. might as well be special k down 15% for the year. even if the business has it. i know everyone is sick of conference calls by now but i have to tell you this one kellogg's new ceo was a real duecy. here you have a company celebrating the fact that its brandt are declining at a slower pace than used to be kellogg applauded pringles for putting up positive numbers. the company spun a tale about how getting rid of direct store delivery and trumpeted the fact that

cereal isn't doing the best that it was consider that at one point an analyst asked steve, the ceo why even take the job. he said he love the culture, great brands i said to myself yeah, it's like con can if you're my age but so is sears i bet -- might be reignites the most fall of the brands, special k. perhaps he's the guy that makes serial the afterpoint. there was a time when kellogg was a fabulous company where it didn't need zero base budgeted in order to make the numbers it needed a distribution team because demand was so strong

across the globe sure my mother served us something like taken and watered down grape juice because we didn't have much money but cereal is expensive and not all of them are great for you. kellogg is a company that makes egg goes and pringles, they also make this very special organic product, cheese-it oh maybe not i'm old enough to remember when pringles and egg goes were invented they came out because of the the convenience factor we don't care about convenient we care about health while anyone can spin a health moment there's a cynical moment on this kellogg call when they talk about driving the health credentials of the health company. the analyst who cover there once great growth company have to

find something to love, and they got some good natural organic stuff, i'm not knocking that but it sound like many of these companies aren't in great shape. so they ask themselves how about a 3% where the future looked great in the past. the road i believe will be less traveled by the buyers after the stock was up a couple points from here and then the buyers moved on don in california, please. don. >> caller: hey mr. cramer there is don from california here's a big booyah to the dodger dogs. >> best of luck there. what do you got? >> caller: i want to find out what you think about general mills? >> it doesn't have the growth. if you want to grow stock in that business you're going to have to go to tyson foods. you're not going to be able to do that with general mills or by that way kellogg let's go to allan in illinois.

>> caller: yes, jim thank you for taking my call >> of course >> caller: the question i had is we had a executive recently came to your show, he had great earnings it was a great international stock. and it's donald's pizza. are they being held by guilt by association with papa johns? >> i think there are papa johns did not report a great quarter. they did talk about the nfl, but i question whether the nfl's really that important to sells yes, i think there's guilt by association. member the category is weaker, all of a sudden the whole category of restaurants and take out is weaker. it's fickle. let's go to ricoh in california >> caller: baa baa baa baa

booyah there jim. >> on the way. >> caller: you hear me right jim? >> yeah i hear you perfect man >> caller: yeah this is ricoh jim how are you doing? >> yeah i figured that. >> caller: you figured that. i figure this is jim so we're in the right spot >> so what's up? >> caller: so, come october 20th i quit drinking i put down drinks, i quit drinking budweiser and i got my 401 (k) invested in an houser bush in 2002 i quit drinking and the stock went down, i feed to know if i should investigate or sell my 401 (k) >> okay congratulation on your quit drinking.

that's too much concentrated in one stock and you're not even in the right one. you want to be in con stelgs brands and not because it took 20% of that company that got that marijuana thing. but, you know you got to not be in bud and you got to cut back because that's not being diversified. after a long road down it looks like kellogg, because of the old natural organic pringles is back in wall street good graces i'm not sure how long this will last much more "mad money" ahead, including my take on tyson is it moving harder -- that's tyson by the way, chicken, you get that. i'll talk with the ceo could today's drop in

cypress be a buying opportunity? and all your calls, rapid fire, today's e pigs the "lightning round" so stick with cramer.

♪

in an environment where few investors want anything to do with the food stocks, tyson's stock manage to do something remarkable hitting a brand new high today the protein company on chicken as seen higher reports in 2017 if anyone doubted that tyson was a different kind of food company that doubt should have been put to rest last september when the company raised its guidance dramatically no other food producer can claim there kind of growth the stock hasn't looked book as we get closer to earnings report in a week-and-a-half we're talking the big picture, how is this food company managed

to do so well? let's take a closer look with tom haze he's the president of tyson foods. mr. haze welcome to "mad money." i'm honored to have you because you made a big acquisition it turned out to be an amazing deal >> it really has let me start by saying it's not just great to be here but a great time to be at tyson food >> yes, it is. >> it's a lot of fun and pain. we're having a good time growth is the key. i'll tell you, the acquisition hillshire brands great we're just getting started >> one of the thing you're just getting started about is sustain ability. there's a wrap and the wrap is you can't be sustainable and be big. the numbers are staggering 35 million chicken per week. you're talking about huge

numbers and you committed to no anti-biotics >> if we're going to feed 90,000 people around the world we have to get in the ball game. we have to be a part of the game, not only be apart of it we want to lead it. >> people say you can't, if you're going to do that mass amount you have to be committed to anti-biotics and all sorts of stuff we don't want in our bodies >> they're absolutely wrong when its related to chicken we are the largest chicken people in the u.s. no anti-biotics what so far it's a lot of work but it can be done >> you can't kpod -- it's not kpod di anymore and it also can't be private labels so your mar -- >> right, we're focused on

growth whether it's branding or private level it's exceptional at customer brands. we want to grow with customers and consumers. that's what's going to make us special. if we're going to have a consumer and customer brand we want to be the growth also go richl. >> i always look if corn was high i'd say sell tyson in corn was low i'd say buy tyson. t not corn anymore is it >> corn is a massive put forth what you can see is we're separating ourselves from our peers and we want to have product and consumer inland. we're focused on great products that consumers want. >> -- >> amazon buying whole foods, let me back up and say the whole

space is being disrupted -- >> right are you ready for it? >> we are ready for it there's a lot of other customers in the business that are focused on doing the right thing by the consumer and going back to making sure the customer is winning, by having the right consumer proposition, that's the key. >> right, now the customer turns out, i don't know if you knew or the customer knew, the customer's committed to protein. did you see it coming? now we know protein is the one thing we can buput in our body that's good for us it >> it's because of that fact more than 50% of the consumers in the u.s. trying to add protein to their body. it's not a fad it's a health regularmen for americans >> people around the world what are you guys doing around the

world? >> we are mainly a domestic company. >> i know. you're talking about international sales that could be significant to me, japan, mexico, china, hong kong these matter because their food chains may not be as clean as ours. >> right so we do a lot of exporting. 10% of the company is export we do have growth aspirations and they do include around the world. nothing to come there. nothing -- more to come there, nothing to announce today. >> our food chain is the envy of the world. even though millennials are saying, jim you're shoeing for this stuff if i were in these other countries i'd say with america, tyson had got a seal of approval that our systems don't have. >> whether your looking at our demand or international demand people want cleaner food

they want transparency and where the food was produced. so we're focused on making transparency work for us also in export, chinese people want american products, especially american beef >> you also have been innovating jimmy dean, you've said you got jimmy dean scrambles, that is a break-out product. >> this is a sun morning breakfast with a tuesday morning effort what you want to do -- >> millennials go for this >> absolutely. >> why >> it's protein. the eggs in a cup, you put it in the micro wave and put the cheese >> yeah but that's -- >> it's delicious you got to taste it >> so, these are helping you take more -- >> absolutely. >> and that's an important point to your strategy

>> jimmy dean and the tyson brands and the renovation we're doing and the new products we're introducing. all across retailers >> so what happened, hillshire didn't grow and they just didn't put the money toward it? we didn't know -- >> focus it's a conglomerate which you all know we split the food business from the coffee business that's in europe the food business became focused. we had a good thing going. we started innovation engine again. >> i'm urging people to go to their -- because it's tyson and her hillshire. everyone else is losing. tom haze, president and ceo of tyson foods.

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it is time it's time for the "lightning

round. play the sound, and then the "lightning round's" over are you ready? time for the "lightning round. start with your sedan in florida. jordan >> caller: booyah jim. calling about is rg today. >> is rg what can i say, one of my absolute favorite stocks i like the business model and management where are they on this show why don't they come on craig in illinois. >> caller: chicago booyah to you're jim >> right back at you >> caller: what are your thoughts on cme group? >> that stock is a buy buy buy buy buy buy buy. let's go to marry ann in florida. >> hey jim thanks for taking my call love your show love you. question, i bought american express at $66

the stock is up between 95 and 96 and um wondering if this is the time to -- >> no, it's not expensive stock, i like the group, i like mastercard, visa, american express and paypal, i do not want you to take profits christine in texas >> caller: hi. i bought united wealth at about 145 ish and it was kind of high. however it went down and as of late has been a bump do you think it has potential to -->> i think you're fine. it's doing a great job remember we don't ware -- in cram america we do not care where a stock come from we care where it's going to and i think you're fine. i want to go to mark in maryland >> mr. cramer how are you? >> caller: i'm good, it's my

wife's birthday so i'm fired up. what's going on. >> caller: i love my wife and she love shoes so i bought d s w? >> i don't really care for that stock. i don't really like retail barry in california. >> caller: hey jim, booyah >> that's what the kids said in trick-or-treat last night, booyah, what's up. >> caller: i own answerly and it's down in the last weeks and four months do i buy -- >> that's what i don't like about annually, it's a stock that's not a pick of the wheel it's not my cup of tea that, ladies and gentlemen is the conclusion of the "lightning round. s are reporting today. and, how's it looking? >>i don't know. there's so many opinions out there, it's hard to make sense of it all. well, victor, do you have something for him?

>>check this out. td ameritrade aggregates thousands of earnings estimates into a single data point. that way you can keep your eyes on the big picture. >>huh. feel better? >>much better. yeah, me too. wow, you really did a number on this thing. >>sorry about that. that's alright. i got a box of 'em. thousands of opinions. one estimate. the earnings tool from td ameritrade.

♪ on a day where many stocks sold off, i think it's worth circling back to the winners in the group that has given us big gains. cy, make programmable systems on chip, many different applications along with up for micro controllers and memory chips. this is also -- a lot of stuff goes into autos and into the

home here's a stock with a terrific 17% since we spoke to the ceo and he laid out his vision for the future, that was in early august latest of late came higher last week rapidly improving markets. stock surged in response but there's plenty of doubters barclays downgraded from cypress yesterday. could barclays be right or they're too sceptical? let's dig deeper with the president and ceo of cypress welcome back to "mad money." >> thanks for having me back >> oak, your company in many ways has refashioned itself about ultimate internet of things i see connect in home, i see amazon's devices, i see autos where you're packed. these are major uptrends and i think they got to last for a

long time. would you agree? >> absolutely agree, yes >> so, tell me what it means to be a big supplier to amazon. >> sure. if you look at it, we're in the number one in wireless connectivity when a customer likes amazon or any customer wants reliable high connectivity products they have to go to leader, that's cypress today. that company has been doing a lot of great tlngs from homes to cars all around. that business grew 80% year on year that's tremendous growth and that has established or leadership more for years to come >> yesterday barclays downgraded your stock saying the margin story has played out and to some degree the catalyst has played out. i thought that was incorrect judging from both your conference call and last quarter, maybe i'm being too

bullish. >> i'm with you. i obviously don't agree with it, i have full confidence in our execution. we've proven it when we outlined we'll exit this year at 43% growth margin. we've pulled that 43% into q3 and guided up for q4 i show full confidence it's all execution. >> i want to talk about products with cypress inside. i know a lot of people say, listen we're in automotive i think if you describe where you are in automotive our customers would feel better about oh it's cypress. >> we are inside pretty much all cars any car you find on the lot, what ever the logo's on it cypress is in it and you're in it where the driver or you as a user touch and feel, everything in the

cabinet from the dashboard, touch, any interaction you have with the car, that's sigh police inside so, yeah we're every where we don't get the logo on every car but i can tell you we're every where that matters in that vehicles >> wifi blue tooth same deal >> absolutely. so as these cars now more and more connected more and more services, more and more cloud connectivity whether to stream media or music, that's going through a cypress product, that's absolutely correct. >> there's a moment in the conference call where i'm looking for companies that have to do with memory, because memory's in short supply samsung called and basically said memory is gung to be strong for a long time. people think of micron as memory and not cypress. why is that? >> well, we're playing in a different memory market, we're

playing in high reliability differentiated memory. and by the way, that business is strong for us. let's give you automotive, cypress engages auto motivate autonomous driving we have 60% share in that market that's where we play we play where it matters we play where the strength and growth of the market is. we're not playing in the commodity low density markets but we have a big focus on auto, int and industrial and you'll see us playing and taking share and growing with that market >> last question, are you done withfully sort of restructuring, done with shedding divisions you don't want and done with acquisitions >> you know, there's no such thing as being done. i think the market's always evolving, we as a company's always evolving and the market keep changes so saying we're done would not

be correct, we're just ready for when we do feed a change, we'll be able to make the right change for shareholders anything that provide that value you're going to see us do that we're not in no way standing still while the world is active. we're going to be participating and aggressive with the time comes. >> thank you that's why i recommend your stock the ceo of cypress, cy stay with cramer [vo] progress is an unstoppable force. the season of audi sales event is here. audi will cover your first month's lease payment on select models during the season of audi sales event.

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liked, things got a little too hot in nvidia and facebook remember window open they do insider seller, pick it up after if you haven't bought it yet stock can go down. the quarter was fine but the stock was too high i'm jim cramer and i'll see you

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