your side that's rooting for you -- that felt really good. it makes me feel like i can conquer the world. [ chuckles ] >> welcome to the shark tank, where entrepreneurs seeking an investment will face these sharks. if they hear a great idea, they'll invest their own money or fight each other for a deal. this is "shark tank." ♪ to get the most out of your workouts. hello, sharks. my name is patrick whaley, and i'm the founder and c.e.o. of titin. i'm here seeking $500,000 for a 5% equity stake in my company. yowza. titin is a patented, form-fitting,

weighted compression gear that is designed around the human anatomy. our apparel uses gel weights as inserts that are the same density as your own muscle tissue, and you can also heat it or freeze it, so it's great for healing sore muscles and improving recovery times. i'm here today to show you that there is a better way to train. the only question left is... [ greiner laughs ] ...which one of you sharks can keep up? talk science to me. sure. we've had increase in lactic-acid threshold. we've had increase in max vo2 levels. we've actually had athletes gain 2 inches on a max vert after -- i don't give a damn about what the athletes do. you're not talking science. you're just trying to give me anecdotal information. talk science to me. okay. the concept is being able to wear a suit that is designed around the human anatomy. the gel's the same density as your own muscle tissue, so when you wear it, it becomes a part of you, which becomes an internal load versus an external load. it's like training on earth and competing on the moon. so, you're telling us with a padded bra, i can jump 13% higher? now, the concept is our 8 pounds

feels like a 20-pound weight vest. oh, so you're saying it's just like the old ankle weights that we used to wear when we were kids that makes you feel lighter? exactly, but -- right. ankle weights and wrist weights -- so, wait. you want to give me a valuation of -- what is it -- herjavec: $10 million, mark. ...$10 million for ankle weights? john: wait, wait. don't beat the guy up just yet. you got to have vision. it's about what it's gonna be worth next year. patrick, can i see one? thank you. herjavec: how much does it weigh? it actually weighs 8 pounds. we also have weighted shorts that are about 5 pounds. they're weighted weights that you can put in clothing that -- those have been around for years, right? so you're saying this is a little better design? what i'm saying is that wearing a weight vest applies all the weight on your shoulders. when i was younger, i was always the skinny kid in school. yeah. and i used to overstuff my book bag with books and do shoulder shrugs on the way to class, trying to bulk up my shoulders. the problem that i realize is that applying all the weight on your shoulders actually ruins your posture and causes you to slouch. what are your sales? how much money you making? so, last month, we almost broke $1 million in revenue. what? wow.

last month? last month alone, yeah. $1 million? okay. the sales are impressive. what's your background? are you a doctor? i'm a mechanical engineer from georgia tech. i specialize in biomechanics, and i actually developed this while i was in school. and where are you selling this stuff? mainly online retailers. we're now talking with multiple brick-and-mortar stores. we just sold to the largest medical distribution company in the united states. so, last year, how much did you do? we did about $600,000 in revenue. what did you net off of that? last year was an interesting story. in 2012, i actually closed a deal with a venture capitalist. they decided that it was in the best interest of the company for us to actually bring on an executive chair. we burned through the entire investment within six months. how much was the investment? it was about $1 million. what -- this guy blew through the money. what did he do wrong? there were charges that i wouldn't have -- i wouldn't have made. there were decisions that i probably wouldn't have made. however, as of last week, i actually bought them out. okay. where did you get the capital to buy them out? actually from sales. we're about 30% net profit.

do you have any debt? we have no debt. do you own 100% of the equity now? between me and my father, we own 100% of the equity. what will the sales be this year, patrick? we're looking at breaking $10 million this year. wow. possibly $16 million, depending on inventory. i mean, right now, we're sold out. john: you're gonna break $10 million this year? easily, yeah. easily? so, who's your primary customer? the military and crossfit. and they're willing to pay how much for a shirt? right now, we sell a three-part system for $250. it comes as a cover shirt, a pocket shirt, and a full set of gel. how much do you sell it to the stores for? $137 or so. why do you think that you're gonna hockey-stick to $10 million? we have about $1.4 million of purchase orders that i can't fulfill, and the reason is because i'm taking all the profit to then buy out my investors and try to -- try to get a clean slate. i'm struggling with your $10-million valuation. it's all based on you hitting a stratospheric growth rate. we've already hit it. we've had -- well, you haven't hit it. you haven't hit it. and so i have to pay for next year's sales as if they've already occurred today.

look, patrick, my b.s. meter is going through the roof. because i say, "you know what? i want all my guys on the mavericks to jump 13% higher." okay, great. i bring you to the mavericks, sit with my doctor. "patrick says he can increase our vertical leaps of all of our players by 13%." that's the truth? yeah, the research studies are proven. we've had studies from texas tech, penn state, multiple other universities. and what was the research into? using weight to increase max vert or to increase your max vo2 -- that's nothing new. that's like -- that's anything. but what we've done is we've made it better. again, you gave me an anecdotal example, right? i'm sorry about that. yeah. why not get somebody to say, "this is why we're a better solution"? we are getting that research from multiple universities. see, my [bleep] meter's going nuts! right? because why not just have one university study it in-depth and come back with an answer? but when you say, "this university, this --" but it's also a marketing effort, as well. we're now exposing more universities and more colleges...

i'm out. herjavec: patrick... okay. ...let me take another crack at it. you're straddling the line. mark has real athletes, professional athletes, professional doctors. either you're in that market, with a tremendous amount of credibility that you can stand up to claims like that... yeah. ...or you say, "this is purposely geared towards the weekend athlete," like me. my challenge is, you're very unclear. evasive answers -- i'm not trying to do that at all. i mean, we've -- we've had all the research validated with under armour. but see? okay. yeah? even when you say that, you're making generalizations. you don't point to specifics. you make me uncomfortable, and if i'm not comfortable with the person... i'm out. you know, obviously, i'm not a sports guy. i look at it as a consumer. if i were a guy, and i wasn't buff, i'd wear that into the gym, and i'd feel better about myself. but it's not hitting me as something that i want to invest in,

and so, for that reason, i'm out. okay, forget all the research stuff. what you have and what you should have focused on, i believe, is sales. you have sales. to me, it's apparel -- maybe extreme apparel. and it has the merits and the risks of the apparel industry. so i'll make you an offer. i'll give you $500,000 for 15%. value's at around $3.3 million. i think it's intriguing what's happening here, you know? and your style is -- you kind of fit into the arrogant ass factor. [ cuban laughs ] i'm okay with that. i'm not trying to make friends. you want a friend, buy a dog. i'm trying to make money, okay? i can be your investor. maybe we will be friends. who knows? but you are a bit of a [bleep] [ laughs ] oh, my god. i don't care. look. you need honest partners. i'm one of those. all right? oh, my god. whaley: well, i mean... i'm sincerely sorry that you feel that way about me. don't feel sorry! but there is an offer there -- $500,000 for 15%.

um... i don't hear any other offers. i'm gonna put an offer on the table. first of all, i'm having the same challenge that the other sharks are having. i don't know if i should trust you or not. well, i am an eagle scout. i don't know if that helps. well, i don't know. before i make the offer, what do you want to utilize the money for? inventory. we are completely sold out. we get inventory in, and in 24 hours, it's gone. okay, that's a good problem. so i'm -- i'm willing to give you the 500k for 20%. that's higher than kevin's. yes, because i'm willing to handle the inventory and handle the production. hmm. all right, patrick, you've got two offers. time to make a decision.

narrator: three sharks are out. i put everything into my business. and i had all these points from my chase ink card. so i bought ingredients, utensils,

even made custom doughnut cutters. wow! all with points. that's how i created the ripple. the doughnut, in a doughnut, in a doughnut. suddenly, it's everywhere. i mean, it really took off. what will you create with your points? chase for business. make more of what's yours. at carmax, everything is honest prices are clearly marked and sales associates get paid the same no matter what car you buy. it's all out in the open. just like your ventriloquism. ♪

patrick has two offers on the table -- $500,000 for a 15% stake from kevin, and $500,000 for a 20% stake from daymond. um... john: you can counter. you really would sell these things to people? some guy's gonna just put this thing on, try to do too much, drop dead of a heart attack. you have that in any weight training. yeah, but, no. but he's making claims, and he's trying -- he's trying to live up to the claims. patrick, don't let the floor get away from you. you've got two offers here. mark started to talk. don't lose the opportunity.

either counter or take the deal. i'm fine with a $5-million valuation if we can try to get there. if we can get there, we can make this thing a stratospheric success. we're already growing -- patrick, stop selling. i mean, daymond, look. you're in the apparel industry. you've been there. you've had people tell you it couldn't be done. i need you to believe in me. i know i can get this done. i'd love to have you on board. you'd love to have me on board for half a million dollars. well -- my $500,000 is my buy-in to help you produce and manufacture and run everything. i think he said no, daymond. he made you a counter. i don't want to say no to anybody. i'm -- 10%? it's not enough equity. it's too small. i'm gonna stick at 15%. it's reasonable. it's a $3.3-mill valuation. would you mind doing it at $750,000 for 15%?

no. $500,000 is a lot of cash. all right, so, i'm gonna have to stick to 20%. patrick, what are you going to do? [ sighs ] um... daymond... ...i'd love to take your offer. oh. all right. wow. wow. nice. good deal. i thought maybe you were coming here not to make a deal. no, i wanted to make a deal. actually, i picked you. i wanted to do a deal. why were you being so difficult? i wasn't trying to be difficult. i mean, we have -- we have a lot of proof and validation. it's because they screwed you over the first time. yeah. yeah. right? i got you. i we're just gonna have to validate this stuff, all right? it's all validated. and we're gonna prove these guys wrong. [ laughter ] congratulations. kevin, you are mr. wonderful. i know that with certainty. all right. thank you, all. the hardest part about going into the shark tank is you have a split second to make a decision. [ exhales sharply ] [ chuckles ]

it was extremely ferocious, and, at the end of the day, i made a deal with daymond, and it was probably the best deal i've ever done. so, you felt comfortable partnering with him. does he have $1 million in sales or not? he was romancing the truth. listen, maybe he's a jerk, but now he's my jerk. narrator: in season 5, we watched melissa and rick hinnant make a deal with barbara corcoran for their fashion sock company, grace and lace. we came in with a strategy, and we knew who we wanted. let's see what they're up to now. we always knew that barbara would make the perfect partner for us. melissa: not only has she given us incredible advice, she has opened up incredible business opportunities for us. joanna? barbara corcoran. barbara corcoran. how very nice to meet you. i brought melissa and rick to meet joanna coles, the editor-in-chief cosmopolitan magazine. we've got a few samples we brought for you today. corcoran: cosmopolitan has 17 million readers a month. we want to be in the pages of cosmopolitan. that's what's gonna happen. we've decided to feature grace and lace

in our february issue. melissa: this is huge. i mean, the chance for our brand to be in a major magazine like this blows my mind. a year before "shark tank," we had done a little over $1 million in sales. not even a year later, we have over $6.5 million in sales. we are ecstatic about what barbara has done for us and the reach that this could provide. these are fabulous. [ man speaks hindi ] [ crowd cheering ] melissa: the greatest thing about our success is that it has positioned us to give back. we recently went to india to open two grace and lace orphanages. we were able to take 100 kids off the streets and give them food, a bed. it's a cause that means so much to us. we hope to continue to make a difference in the world. we chased our dreams, and now we're seeing them come true. it's a beautiful feeling.

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equipment problems during harvest and provided guidance when we started exporting internationally. now we're working with them on cybersecurity. my grandfather taught me to make a wine that over delivers. chubb, over delivers. that over delivers. i'm eric bandholz, and i'm a beardsman from spokane, washington. i totally live the bearded lifestyle all the time, and it takes a lot of work to take care of a beauty like this. the best part of having a beard this awesome -- being able to show it off. the best place for that is a beard and moustache competition. [ indistinct conversations ] are you guys from here? i didn't always have this beautiful face mane right here. i used to work as a financial advisor at a big bank. their policy was no facial hair. i left my job 'cause i'm a beardsman, and it's in my blood, and that's when i had a glorious idea. there's all types of beardsmen out there.

there's never been one brand to unite them...until now. i've been growing our business organically through our profits, but i haven't been able to pay myself a dime. so much of being a man is providing for your family, and it's always gonna be a chip on my shoulder until i can bring in the support my family needs. with the sharks' investment, that's gonna happen. all: beardsmen! what's going on, sharks? it is your boy, eric bandholz, with beardbrand... [ chuckles ] ...coming to you today with an opportunity to purchase 15% of our business for $400,000. now, daymond, i don't know what you were doing in 2012, but i, myself, was at a beard competition, and i learned a very important thing.

see, back then, beardsmen were thought of as lumberjacks or hippies. and what i noticed was a new type of beardsman, something we coined the urban beardsman. now, these were men who were passionate not only about their facial hair, but also their style, their careers, and their independence. so we united the community and started offering them some really awesome products. beard oil will soften up your beard, help eliminate beard flakes, and... [ sniffs ] whoo-hoo-hoo! it smells fantastic. all you got to do is drop a couple drops in your hand... rub it into the beard... [ laughter ] [ quietly ] no. now, we are in the renaissance of a facial-hair revolution. and beardbrand is leading the charge. we see a huge opportunity in the marketplace, and with your partnership, we will change the way society views beardsmen.

so, eric, can we see the product? yeah, you can, robert. thank you. i can smell it over here. oh, it's a beard kit. greiner: so, trimmers. scissors. john: thank you. comb. [ sniffs ] whoa. this stuff smells great. is this kit for guys with, like, serious beards? bandholz: so, this is, like, the ultimate kit on the face of the planet, all right? we spared no expense there. we got fine, black-walnut corners. we've got incredible products. okay, so, do you have any sales? do we have sales? absolutely. so, what i need to hear is you've got some revenue before i absolutely go to town on you. 'cause, you know, you're asking for $2.6 million for your beardbrand box of stuff. yeah, i think my valuation is actually a pretty good deal. well, tell me more. so, we actually launched this business 17 months ago. so, the first five months, we did $9,000 in sales. the second six months, we did $188,000.

better. and the most recent, we did over $600,000. wow. so, all total, we've done over $800,000. you know, i have to say, it surprises me because i know it's back in style. but there are so many things that go through my mind as a female about a beard like that. like what? like what, lori? lori, everybody's intrigued now. can i touch it? yeah, come on up! scratch that puppy, lori. lori, you're not supposed to touch the people. greiner: oh, my god. [ laughs ] [ chuckling ] it's a little -- it's a little like... lori, what does it feel like? come on up. you can all touch it. i'm not touching no other man's beard! what the hell's wrong with you? daymond, are you not comfortable touching another man's beard? no! i'm not touching a woman's beard, either, so don't worry about that! lori, sit down! bandholz: the reason i have a beard is because, down the line, my mom, my grandma -- they all dig the dude with the beard. [ laughs ] so chicks dig beards. that's what you're saying. what -- like, think about it. of all the animals out there,

humans are one of the few breeds that actually grow facial hair. it's a sign of love and passion that women are attracted to. hmm. greiner: is there something in that oil that will, like, keep food from getting stuck in it? john: so you think you're gonna hang out with him, and a chicken wing's gonna drop out of his beard? our company doesn't sell $800,000 by selling to just guys with giant beards. we cater to all beards of all lengths. eric, are you selling this online? is this in retail? so, we launched with an online store. o'leary: what will sales be this calendar year? i had a lot of hair once. then i ran into deals like this, and look what happened. [ laughter ] okay, so let's go. let's go. what's the calendar year? it'd be $1.2 million, at least. and how much would you make? our net profit is 25%. but you're putting a value on your business of $2.6 million. eric, you've got a lot of high-quality stuff in here. what's it cost you to make? that's about $170, and that'll cost us about 60 or 70 bucks. how low can you get your cost? our beard oil is the majority of our sales.

what percentage of business is the oil? probably about 60%. wow. wow. and what's your margin on the oil? so, we retail these anywhere from $20 to $30, and then our margin is between 85% and 90%. why you doing all this other mishegoss when you've got something that's 80% margin, that if you keep your beard, you've got to keep on replenishing it and buying more? yeah. you know, it'd take nothing to store and ship all that stuff. the big thing for us is building a brand and being more than just a product company. but -- but you're missing the point, right? you're -- you're going high end, and it's gonna be very difficult to scale. you might get the $5 million in sales, but at that point in time, it's hard for us to get our money back. and for those reasons, i'm out. out already. all right. you know, for me, i'm not a beard guy. i just don't see it. i'm out. for a company to go from zero to over $100,000 per month in sales, i'm sure you guys don't see a lot of that.

look, you're doing well, but what's the market for this? not for women, not for kids, not for men without beards. so the only thing that came into my mind was the amish, and they don't have tvs, so i'm out. so, how do i get my $400,000 back? that's a lot of dough, my friend. your business is worth about $500,000 to $600,000. you've priced it at a crazy valuation of $2.6 million. i would have to own pretty well the whole thing, and then you'd become my beard slave. that'd be it. [ laughter ] i'm out. so that leaves the final beardsman, the most beautiful man in the room. greiner: ooh. where? i like this guy. i like this guy. this guy gets this. what are you gonna do, big guy? i-i fell in love with you. you are the beard whistler. you live this life. i think you go and do $2 million, $3 million, $4 million. i love investing in people. so i got caught up. i was actually gonna give you an offer, but then i had to go back to the valuation.

i wouldn't get my money back until my beard was long like moses, right? so... i'm out. cuban: good luck. good luck, man. good luck. take it easy. as a woman, i can't stand beards like that. i really can't. you were dying to go up there and touch his beard. lori, i think you liked him. john: yeah. i-i felt this -- you were doing too much giggling. you were like a little schoolgirl. "ooh!" look at her blushing now. oh, yeah. no, no, no. she was all over that beard.

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narrator: next into the tank are entrepreneurs with the next generation of karaoke machines. hi, sharks. my name is eric berkowitz, and the guy next to me... my name is john devecka. and together we're cofounders of the company singtrix from new york, new york. we're seeking $1.5 million in exchange for 5% of our company. ooh. wow. you've got some sales, i hope. singtrix is the most exciting and revolutionary singing experience that's ever been created. now everybody can sound like their favorite rock stars with no experience necessary. berkowitz: in order to prove the power of singtrix,

we had to find a really awful singer. so my partner john is gonna be singing for us. [ off-key ] ♪ la ♪ la-la-la [ laughter ] ♪ la-la-la [ high-pitched, off-key ] ♪ la-la-la all right, all right. enough. this time, he's gonna sing it through the singtrix unit. it's going to help him sing in tune, it's going to pitch-correct him, and it's gonna add live vocal harmonies. [ up-tempo music plays ] all right. let's get you guys going. let's get some energy. no clapping? it's just me? go ahead. we're -- we're concentrating. there we go. [ in tune ] ♪ la, la-la-la right here. wow. cuban: oh, my -- wow. wow! [ laughs ] that's crazy. go high. [ high-pitched, in tune ] ♪ la-la-la amazing. nice. nice. what we're gonna do for you guys right now is we're gonna cycle through some of the effects that are in the unit itself. [ echoing ] ladies and gentlemen...

introducing, from the dallas mavericks, mr. mark cuban! boo! [ auto-tuned ] ♪ for us, by us, it's fubu you guys are good and terrible. they're good and terrible. ♪ fubu [ robotic voice ] warning. warning. bad deal alert. bad deal alert. [ laughter ] money, money, money, money, money. you're dead to me. [ very deep voice ] oh, hi, lori. you got a beautiful smile. let's get together after the show. i'll see you outside later. [ normal voice ] you like to play guitar, right? [ voice imitating electric guitar ] [ high-pitched voice ] cut the music. i think we're done here with this demonstration. wow. nice. amazing. berkowitz: so, the unit has over 350 different effects. you can now have a man sing like a woman. you could have a woman sing like a man. you could sing in your favorite baritone voice. it'll work with any type of music. so, how did you come up with this? back in the '90s,

we had a drumming karaoke game called drumscape. i built the drumscape in my parents' garage when i was 26 and filed all the patents, which turned out to be related to guitar hero, the earliest patents. fast-forward, we wind up selling our patents to activision. did you do well? we did very well. how much is this gonna cost the average consumer? right now, the bundle -- the 40-watt speaker, the stand, the studio, and the microphone -- is $345 at retail. we just came out six months ago, so this was our primary sku. what are your sales for the last six months? $1.2 million. how many units is that? greiner: in the last six months? wait, i want to make sure we're clear on this. 4,000 units. berkowitz: 4,000 units. all right. dollars that it costs you to make this bundle. dollars you sell it out to a wholesaler or distributor for. $150 is our landed cost. wholesale would be like $265. tell me what's gonna happen from here on in. you're saying the company's worth $30 million. it's not based on the historical sales. here's -- here's where we are. we have a very large consumer electronics company who wants to take over our distribution in the u.s. and in europe.

so, we're expecting to sell 30,000 units this year. is this an exclusive that they have? it would be an exclusive. here's where it's easy. if we sell 30,000 units this year, which is not a lot during the holiday season, times $250 to $300, you're at somewhere between $6 million to $8 million at a 40% margin. yeah, but your cost is gonna ramp up, guys. as you get to that $6 to $8 million, you're gonna have to build that infrastructure. it gets messy. so, what are you gonna use the money for? well, if we go with this distribution deal, that money's gonna be used for making new products. it's not just about somebody writing a check. we've had lots of people offering us money at the valuation that we've put out there, but for us -- at $30 million? $30 million? at $30 million. really? yes. we're not looking for somebody to just write us a check, say, "here's the money, go." we want to get involved with people that are gonna make us better. cuban: here's what i hear. there's a reason why you're looking to do a licensing deal with this company. that's because it's gonna take a boatload of cash to get you where you need to go.

$1.5 million isn't going to do it because it's heavy inventory. then, on top of that, you're gonna have to spend a boatload on marketing and advertising, which is one of the reasons you're here. from where i sit, i don't see it working. i'll be a customer, but i won't be an investor. so, for those reasons, i'm out. and we respect that. o'leary: let me throw out an offer here. here's how it's gonna work. i give you $1.5 million. i start with 50%. if you give me back my million and a half within 18 months, my equity drops down to 10%. at the end of it, if you're successful, and you do these deals as you suggest -- 30,000 units -- we're left with two things. i have 10% and a $2.50 royalty on this device in perpetuity. bang. there it is. listen, i think that's a very fair offer, because either you believe in your future, or you don't. kevin, does the royalty kick in only after you get your money back? john: after? yes. if you guys have a better offer, let's hear it.

herjavec: i'm gonna make you an offer. i'll make it very simple and very clean. i see this as a long-term play. i'll give you $1.5 million for 20%. wow, that's expensive. [ whistles ] thank you for the offer. thank you. greiner: well, you guys are impressive, and i'd like to be involved here. i like what kevin offered you. what? i would go $1.5 million at 30%. you pay me back my money, and i'll go down to 15%. and then i also would like to make $2.50 thereafter in perpetuity per unit sold. john: what happened to you, lori? did kevin bite you in the neck last night? i just like kevin's offer. lightning struck me. i think this structure makes a lot of sense. i'd join her on that deal. what's reasonable for you in terms of how fast you can pay us back? that would be if we accepted the offer. yeah. i mean, the -- the -- the question is -- the question is, what is the offer worth monetarily that we couldn't get outside of this tank?

i'll tell you the answer. "shark tank," two sharks. that's what it is. herjavec: when you're growing this quickly, that is the worst time that you want to be paying somebody back. robert's done it in a way where it costs you a lot more equity. no, i've done it over the long-term. no, you've cost them a fortune. i've done it over the long-term. well, where we're at right now is -- john: wait a minute. i think i can help you in some areas. i represent ultra music for licensing, as well as a lot of artists. i'm underwritten by samsung, so i can make the equipment. my offer is $1.5 million for 25%, but i will finance all your orders going forward. that means you will not need any capital for orders. if you covet your equity, which i believe you do, you'll look at our offer. what are you gonna do?

well, we're willing to increase our percentage. so we'll offer $1.5 million for 7% in the company. are you kidding? john: $1.5 million for 7%? you -- you came up a whole 2%? in this world, when you're dealing with start-ups, well, i'm sorry, guys. no, no, no. in this world, we deal with reality. herjavec: john, i got to tell you -- i don't know what planet you're on, but we're here on earth in the shark tank. but hear this. we've done this before. we made guitar hero. that was the biggest game ever. cuban: yeah, you made guitar hero. you didn't sell guitar hero, though. there's a big difference. yeah, that's a big difference. i'm out. guys, i'm out. herjavec: we're so far apart. i'm out. you are the classic "you're dead to me." you got to go. i'm out. so, turn around, please. berkowitz: the question is, was it a matter of ego,

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narrator: next into the tank is a product designed to give kids a sense of independence. [ greiner laughs ] hi, sharks. my name's talia goldfarb, and this is my friend tegan. hi. herjavec: hi. i'm seeking $60,000 for 10% equity in my company, myself belts, the belt kids can fasten themselves. as you know, a toddler's favorite words are... "all my myself." [ laughter ] these words could not have been more true,

when i was potty-training my 2-year-old son jake. he was doing so well with his newfound independence, and i couldn't have been more proud. but without the bulk of a diaper, his pants no longer fit. he would run and play with one hand holding up his pants. it was ridiculous, and nothing existed to solve this problem. i needed a belt that was easy for jake to use, would keep his pants in place, and could be quickly undone at a moment's notice when he was racing to the bathroom. [ laughs ] droopy drawers... no more. our belt serves the role of a regular belt, complements any outfit, but the closure can be done with one hand. both: ta-da! herjavec: oh, cool. greiner: aww. since we launched, we've had great success, but there are many avenues for growth, such as licensing, the uniform market, and international expansion. we know that your expertise can help get us there. who wants to cinch up a deal? me! [ laughter ] tegan, you want to pass out the belts?

tegan's gonna give all of you a belt to look at. tegan, thank you very much. greiner: thank you very much. how old are you, tegan? five. five! wow. aww. i like your belt. it's got pirates on it. daymond, why are they called pirates? 'cause they "arr." [are] [ laughter ] i think this is too small for me. goldfarb: okay, so, the parent in the morning snaps the belt around the belt loop, and it becomes attached to the pants. then it weaves through the loops like a regular belt, and the child can open and close it with one hand as you saw. so it keeps their pants in place, always cinches to the right spot, always keeps their pants up, and they always have a successful, "i did it myself" moment. all right, tegan. can you say bye to the sharks? bye, sharks. give her a deal. john: all right, bye! [ laughter ] cuban: good job, tegan. herjavec: bye, tegan. don't you need multiple sizes? because they only have the flexibility of the one inch of velcro in terms of expandability. we do, but we've been in business for a little while, and we've proven that people are eager

to buy the next size up when their child outgrows. my concern is that it forces you to carry much more inventory... it -- it does. ...because you need so many sizes. it's true. this is typical kevin. he wants to look for all the negative in the product right away. tell us the positive. tell us how long you've been in business. tell us your sales. sure. so, we launched almost 10 years ago. in september, it's our 10-year anniversary. congrats. as i said -- thank you. the last year, our sales were $205,000. what were they the year before? um, $220,000. ooh. and what about the year before? the last three years, we've had a slight decline because we're sold online and also mainly independent boutiques. and when the recession hit, we found a lot of our boutiques were struggling. they really were being more conservative. even a big catalog we were in went bankrupt. i didn't want to be wasting my money and spinning my wheels, knocking on people's doors who did not want to take anyone's call. and so we decided to kind of put a pause and to focus online and to weather out the storm -- but you can't blame the economy for three years of declining sales. you can't.

john: what price do you make them at? canvas is $2.20. the leather's $3.50. okay. and then you sell them for how much? wholesale, $8.45, and $9.45 for the leather. what about big-box retailers? we were on a pretty high trajectory, and then we kind of leveled out. and that's because the big-box stores, they became very narrow. but i feel like now, the wholesale stores are being more open-minded again, and i feel like we are on a trajectory -- my concern is, over 10 years, to top out at $200,000 on an item as basic as a belt -- that's declining. it really is -- i don't feel like it's declining. to be honest, the first five years, i was balancing motherhood. i had three little kids. i'm gonna guess the size of the market is around $100 million a year. why do we have so little of it? what is holding you back? i think i've been -- i've been learning, and i think i've learned a ton about my market. unfortunately, the economic climate impacted growth, but i've been spending that time thinking bigger. i shouldn't be pounding the doors of independent, small boutiques. i should be thinking about licensing my closure

to lands' end, izod, the gap. have you reached out to them? that's one of the reasons i'm here is to have a strategic partner. i think someone like you can come in and really help make things happen. we have international patents -- look, you need a strategic partner. but you're looking for somebody to do the things that, in reality... not to -- ...you needed to figure out over five years. we're not talking about a one-year start-up here. but i know -- i know the path. i just need a little help opening those doors. o'leary: you have all kinds of issues. the market's telling me this is not working. i'm sorry. $200,000 in sales is not a lot in a market that's much larger than this, okay? it is. it is much larger. and, so, the market has spoken to me, and it's said, "not worth doing a deal here." i'm out. okay. thank you. don't thank me. go fix it. no, thank you for your feedback. i would love to fix it. i know i'm at the point where i need a partner. talia, you've always been at the point where you've needed a partner, right? maybe so. you've pretty much had the same amount of sales every year. so many stores have closed. and i feel like my strategy to wait that out instead of continuing to bang on doors --

wait for what? wait for that -- wait for that -- what for that -- wait -- wait for more boutiques to open up? wait -- wait -- wait for that wholesale side to be open to talking to people, which they are now. okay, so what you're saying is the business is declining, and you just want to wait for it to come back? no, we're -- we -- we're focusing online. if a product is a great product, whether the market's crashed, economy's bad, a good product survives and actually continues to thrive. but one of the things that i think here is really lacking is your drive and determination to, no matter what it takes, every morning, you wake up with, "you know what? this isn't working, but i'm gonna do this. "i don't care what obstacles are in my way. it's not who's going to let me, it's who's going to stop me." i don't see that in you. i'm out. talia, let me tell you where i'm at. there are two types of warriors. there are people who want to sit on top of the hill and be strategic, and there are people

who are in there fighting hand-to-hand combat. sometimes, you got to do both. sure. you're up here. i'm not -- when i started my business 10 years ago, i thought we would do $5 million in sales the first year. my ego's this massive. guess what we sold? $400,000. so guess what i was doing? i was in there making cold calls, going out there every day. you got to hustle. we're doing a big 10-year -- it's for our 10-year launch. no, no. we're doing a big marketing push. we are attending trade shows. talia, stop looking for the positive. look for the objections. well, what i'm trying to show you is the opportunity. talia, you're not listening. no, i am. you're not listening. i'm hoping that you can see the opportunity. you know what? the worst lies you tell in life are the ones you tell yourself. as you're standing there, you're selling yourself. i'm trying to sell you on our great product that -- talia, you're not listening to him, right? we agree you have a great product. but you -- we've all said that, right? right. o'leary: i didn't say that. you talked about the market. you didn't say it wasn't a good product. the market says this product's $200,000 a year. potty-training's a $500-million industry. yeah, yeah. but not this one. okay.

i-i don't need to hear more opportunity. i'm out. i -- okay. cuban: i don't mean to be rude, right? i-i don't. i want you to be successful, right? i see -- i see the foundation of a business. at least you've got a good product. i do. but you're not a killer. and for that reason, i'm out. daymond, i-i think you'd be an amazing partner. you're who i came here hoping would be intrigued by what we've done so far. i know you invested in mission belts. i would love for you to become a belt mogul. and i would -- i would love for you to take a chance on me. i know our product. i know what it needs. okay. i know what people like about it. [ sighs ]

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narrator: four sharks are out. talia has one last chance to make a deal for her children's belt company, myself belts. daymond, i would love for you to take a chance on me. i-i know our product. i know what it needs. okay. i know what people like about it. i got it. i got it. i know how to make it grow. [ sighs ] so, the last five years, you came into, basically, a recession. you pivoted. you moved around. you figured a way to then go on to how online is thriving right now, and you stayed around the same number. i have no idea what these guys are talking about, all right? but that's typical. he rarely does. john: yeah. well, that's why -- that's what's so great about us, you know? i'm gonna take a risk on you. oh, daymond, thank you.

i'll give you $75,000 for 25%. i'm so grateful. i'm so excited that you don't hear what they're saying. um, could i counter and say 20%? [ sighing ] ohh! [ laughs ] oh, golly! well, our sales are $200,000. we have international patents herjavec: talia, really? the 5% is gonna -- oh, my gosh. i-i -- i'm just -- i'm just asking. o'leary: you know what? i want to string you up with one of your belts, but the velcro won't hold. john: no. no, no, no. because that's what i want my partner to do -- not accept anything. you know what? you don't get unless you ask. now, of course, no, on the counter, but... [ laughter ] ...i do like that. i believe in you. $75,000 for 25%. that's my final offer. okay. i accept. oh, cool. thank you so much. got to get a little excited about that. they just beat you up. i wasn't expecting that. thank you all very much. cuban: congratulations. congratulations. good job, daymond. you guys beat that girl up for no reason. goldfarb: i feel like i was just in a fistfight.

it was unexpected, 'cause i've worked so hard. i know who i am. but when daymond came in and swooped in, i felt so good. >> welcome to the shark tank, where entrepreneurs seeking an investment will face these sharks. if they hear a great idea, they'll invest their own money or fight each other for a deal. this is "shark tank." ♪ who believe they have a solution to a problem faced by millions of americans. ♪ my name is kevin kiernan... and i'm melissa kiernan. and we're from waldwick, new jersey. every morning, i come outside, and there's garbage all over the place. so i finally put my husband, who's mr. fix-it, to the test,