tv The Profit CNBC November 21, 2017 1:00am-2:00am EST
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but when daymond came in and swooped in, i felt so good. >> welcome to the shark tank, where entrepreneurs seeking an investment will face these sharks. if they hear a great idea, they'll invest their own money or fight each other for a deal. this is "shark tank." ♪ who believe they have a solution to a problem faced by millions of americans. ♪ my name is kevin kiernan... and i'm melissa kiernan. and we're from waldwick, new jersey. every morning, i come outside, and there's garbage all over the place. so i finally put my husband, who's mr. fix-it, to the test,
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and told him that he needs to solve this great mystery. so my daughter and i took it upon ourselves to investigate what was going on. we got all geared up. we would sit there and wait and wait and wait, and then we found out the culprit-- raccoons. and now i needed to come up with a solution. so we went down to the local home hardware store and we designed our product, and we got a tremendous reaction. we're seeking an investment from the sharks for their resources and their retail connections. and also to be able to have this put on every shelf in the united states of america, in every store. ♪
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hello, sharks. my name is kevin kiernan... and i'm melissa kiernan. and our product is called the last lid. we're seeking a $40,000 investment for a 20% stake in our product. every day, my wife and i, we are faced with the nightmare of having to clean up our own trash, and the root of the problem is, is that we just don't have any garbage can lids. they all seem to disappear. we don't know where they go. maybe the garbage man throws them away. maybe the wind blows the lid down the road and it blows it away. it's really disgusting and we've been dealing with this for years so finally i became fed up and i said, "listen, buddy. "you better come up with a solution or find another place to sleep." and you know the old saying. "a happy wife equals a happy life." i figured all i had to do was go down to the local home improvement store and buy myself a replacement garbage can lid. but guess what? to my surprise, when i got down there, that just was not an option. no.
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stop the madness. you see, the store--they want you to buy just the garbage can, and i only needed the lid. so now i had to get into macgyver mode here and i had to create something, and that's why i created the last lid! (laughs) now the last lid is a fabric replacement for your garbage can cover. it's made of 100% water-resistant polyester material, it fits on most-size garbage cans, and it's very simple to use. you're gonna attach the handles on both sides. i've added a velcro strap on the one side for added strength and security, and then there's a metal clasp, which is the key to the whole element, that connects to the handle on the back side. so now guess what? now you never have to worry about losing your garbage can lid again. and that's why i can honestly stand here and tell you today that this lid right here will be the last garbage can lid you'll ever gonna have to buy, and that's we're calling it...
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(both) the last lid! so what's to stop a raccoon from just peeling it right off or gnawing right through it? let me just tell you-- little background for you. i've actually videotaped my competition. just like on your team, you play the next team the following week, you watch a videotape, right? here i go. i set up a camera in my 8-year-old daughter's window. we look. we make adjustments. we look. we make adjustments. i've changed materials, i've changed fabric, i've changed designs... so what are you saying? a raccoon can't rip that off? a raccoon cannot rip that off. nah, come on. raccoons get very easily deterred. they try to get it, they can't get it off in a couple seconds, they move on to the neighbor's bin. i know it's sounds crazy. swear to god. always--always deterred. let's pretend you're a garbage man. yes. right. you take it off. here you go. done. that's it. done. okay, so what's-- what sales do you have? at this time we don't have any sales. we've actually pretty much finished our prototype.
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we have a patent pending. and so you haven't sold any of 'em and you're trying to offer the value of this is $200,000 company. that's what your numbers are saying. we actually feel-- and don't laugh-- we actually feel that that's an undervalue... (sharks laugh) because the bottom line--how'd you like that? is that good? (robert) that's good. that's good, right? if i do a search for replacement garbage can lids, what am i gonna find? you can buy a normal garbage can lid online... but guess what? for certain cans only. this is a universal fit. this will fit on pretty much 90% of all the garbage cans that are out there right now. there's not a universal garbage can lid? no way. there are none, is what you're telling me? no. no. you know, the irony of it all is that you're gonna have to do what i did if you really wanted to solve this problem. all right? and that's ultimately--i stared at it, i looked at it, i said, "what am i missing here?" and then it hit me, daymond--fabric. why not make a fabric replacement garbage can? it's universal, it stretches, it works-- but, kevin, that's an awful idea. then you got to clean it. you got to wa--
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that's the best part! rain--if it rains, it gets wet, it gets soaked. yeah, what happens when it rains? robert, this is machine-washable. i want to take something that was on my garbage outside into the house and clean it? well, you can hose it off with a hose outside as well. i have no interest in this product. come on, robert. i think it's a bad idea. come on. don't bail out yet. listen, w-we haven't even talked about-- licensing-- licensing this. look, let's go to mr. cuban over here for a minute. congratulations on your victory, by the way. wouldn't it be great to see your team logo on this? how many fans do you have? on a piece of garbage, kevin! it's not a piece of garbage! yes, you want your logo on garbage. come on! how do you not see that's a bad idea? robert! but i can't believe you're gonna bail out. you were a stay-at-home dad. what's that got to do with it? because i know you've dealt with this! i'm out. aw. lori, i know one thing about you. i watch you on qvc all the time, and i know you don't take "no" for an answer. you have a can-do attitude. so come on. this is a great product. you have a can-do attitude! lori, come on! i-i love your passion--
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really? come on, lori. i think this is a zero. i'm out. ohh, lori. hold on. we haven't even talked about the market. there's over 200 million garbage cans sold in the united states alone, with 115 million households-- we already know-- look, it's a given there's garbage cans everywhere, right? (melissa and kevin) right. what you haven't gotten into as you've prototyped this is what it costs to build, what you think you can sell it for. okay, let's talk about that. right. i mean, basically, our production cost on this thing-- cost per unit's gonna be about $3.50 a unit. how much you gonna sell for? so you figure $19.95 for 2. i don't like the numbers right now. 7 bucks to make it. you want to sell it at $19.95 at home depot. they need a margin on that, so they're gonna buy it from you at 10 bucks. all right? that's $3 for me as the investor and you. right. that's not enough. i'm out. three sharks are out. mark and daymond are kevin and melissa's last chance for a deal.
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i have some of the same issues as kevin-- the fact that there's not enough margin. you don't have enough room to invest... right. to take it out into retail. unlike lori and robert, i think it's a good product, but you're gonna have to build this business on a slow build as opposed to a rapid build. sure. okay. i just don't think it's ready to be accelerated and--and blown up into something really big quickly, because of the lack of margins, so for that reason, i'm out. daymond, come on. (daymond) yeah? if i may? listen, seriously, this--this is a huge issue. we've come up with some staggering numbers where at least 60% of people don't even have a garbage can lperiod. well, the numbers are staggering in various ways. $200,000 for the concept of the company is a staggering number. the fact that you have zero sales is another staggering number. what if i was to raise the--the equity in the company? i'll give you one shot. give me a number and make it good.
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it's on you, baby. it's all you, baby. we'll do the $40,000. let's say we came in at... 60% of our company to you. that's better than you expected and you know it. wow. i'm in. whoo! congratulations. yeah! we got the man! daymond! thank you very much. pleasure to meet you. thank you so much. thank you, sharks. congrats, guys. (robert) congratulations. thank you, sharks. thank you. daymond, i can't believe you did a deal for a fabric cover for garbage. you know why? why? because i was trying to find a top for my garbage about a month ago, and i could not find it. i could have sold you one for a lot less than $40,000. (kevin and lori laugh) we thought we were done, we thought we were finished, and then my old man daymond came through for us
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from queens, new york. we love you, daymond. you're a hometown boy. thank you, daymond. in season 1, we watched george and rolf make a $100,000 deal with the sharks for their product lightfilm, a decal that lights up. i'm in. all right. wonderful. let's see what they're up to now. right after the show, we got together with daymond, put together a marketing strategy. we went from lightfilm to powerdecal. now powerdecal is a cordless product that you can change from one lens to the other throughout the year. it never quits. today is such a big day. powerdecal is on the shelves of best buy. daymond was instrumental in getting our product placed at best buy. doesn't get bigger than that. we were able to go secure all the major league sports licenses-- nfl, nba, major league baseball, nhl. not only that, but we have 250 different colleges. we did it. you got it.
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all right. thanks. i would say in the next two quarters we're probably gonna be doing at least $5 or $6 million in gross sales. i mean, we couldn't have done it without "shark tank." this is the american dream, this is what "shark tank" is about, and it doesn't get any better than this. ♪ mikboth served in the navy.s, i do outrank my husband, not just being in the military, but at home. she thinks she's the boss. she only had me by one grade. we bought our first home together in 2010.
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who's looking for some big help for her small business. ♪ my name is amanda schlechter and i invented the ledge pillow. i'm asking for $30,000 for a 25% interest in my company. my beautiful model martina will hand them out so you can take a look at 'em up close. thank you, martina. the ledge pillow is a fully patented wedge-type pillow, specifically for women with breast implants or just large breasts, to lay on their stomach comfortably. (sharks chuckle) it is the only wedge-type pillow on the market for women with implants or with large breasts to just lay on their stomach. i had an augmentation myself and i couldn't sleep on my stomach anymore. so i went to the fabric store,
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borrowed my mother's electric turkey-carving knife, and began to carve out the design that you see patented here. who knew we had this big problem? it's a problem. thank goodness. i knew this was one that the guys would want to get their hands on. how many women have this problem? how many women would you say have breast implants? well, there are 5 to 10 million women world-wide that have breast implants. what? really? that many. what about naturally large breasts? absolutely. this--this-- what size increment do we have to get to before the wedge pillow becomes a factor? "c" cup and above, uh, really would need the ledge pillow. and how high can you go in the alphabet? well, to be honest with you, i think bra sizes go up to sort of double-k. in--in the u.s.-- wow. what? amanda, would this work on a double-k? yes. the idea is to minimize compaction here. it's not just-- i'm trying to visualize a double-k. i bet you are. okay. ignore these guys. no, no, this is important. (lori) have you sold any of these? oh, yeah. absolutely, absolutely. how many?
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i've only sold 83 of them. 83? yes, 83 of them. i only had a web site up, uh, since 2008... (lori) 2008. so it hasn't been very long, and-- since 2008? 3 years? you've been selling for 3 years and you sold 83? i have absolutely no money for advertising, so-- no kidding. (sharks laugh) it could be a fabulous product, but if you can't let people know about it... let me ask you something. women with big boobs-- do they sleep on their stomach? sure. or do they--do they, over a course of time, realize that hurts, and they sleep on their backs? well, they sleep on their backs now if they don't have a ledge pillow. well, because most of the guys up here are married. i happen not to be, so i've had the pleasure of... being with more than one woman in the last 50 years. and how much did that cost you? (laughter) uh, way less than it's costing you guys, trust me. and usually they sleep on their back or their side. that's because they don't have a ledge pillow. (kevin) okay, but daymond-- now why wouldn't they just put a regular small pillow underneath them? because it doesn't stay in place and it doesn't have the--the appropriate foam
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to keep, uh, you know, sort of the uplift. okay, so you've had the patent granted? correct? correct, yes. which is great. so you've got an asset there. my concern is, it's been three years. well, to be completely honest, i am a single working mom, and, uh, i have not had the time or the money to devote to the ledge pillow that i had hoped. i appreciate your ingenuity. there was a problem. you were trying to find a solution... exactly. which is great. i, personally, when i look for a product, some of the most important elements for me are broad appeal to the mass markets, selling to the largest audience that i can, and i think that your product is just too niche for me. well, i will tell you, the average bra size--and i was actually shocked by this-- is a 36dd in the u.s. (lori) wow. isn't this the essence of your problem? you start with a product that only 50% of the population will buy anyway--women.
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then you say women with large breasts--smaller subset. then you say women with augmentations--even smaller. then it get worse, amanda, much worse-- only women that want to sleep on their stomachs. now we're down to a universe of 83, and you've met 100% of the market with your sales. it's over. why don't you tell her what you really think? you know what? you're so nasty, and at the end of the day, you and i are very similar. we'd make very good partners. but it's a nightmare, as you found out. you have lived a nightmare since you brought this out. you've sold 83 units. this product is not going to make anybody here any money. and lori can be very nice to you and say that in a different way. at least with me you get the truth. it's a dog. stop wasting your time with this. i'm out. i'll give you some advice. what i think you should do first is change the name to something that has "boob," "breast," something in it, but because it doesn't have a broad mass appeal, i'm--i'm out.
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amanda, you're not dealing with the facts. in 3 years, selling 83 is such a small amount. women would have found you if there was a demand for it. i'm out. you guys are my last hope. i don't know how to market to this area, and you don't either... unfortunately. it's not my area. that's why i'm standing here. i respect that, but i-i can't add any value to you, so i'm out. you're not an entrepreneur yet, amanda. you're a wantrepreneur. you want this to be a company, but you don't want it bad enough, and that's the problem. i am willing to do all the legwork. you just tell me what to do, and-- that sounds good. it's the truth. it's--it's the truth. but it's not. it's not, and i'll tell you why. you're not gonna be a person where if i write you a check for $30,000,
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i can trust that you're gonna go out there and just bust your butt. you have to do what you have to do to be successful, and i don't see you doing that, so for that reason, i'm out. well, thank you for your time. everything's a learning experience, so i will respectfully take your comments, so i do appreciate it. ycan stay. (sharks laugh) (robert) yeah, you were right, mark. not the dedication. just a bad product. just a bad product. i don't think it's a bad product. it's just that the market that needs it is too small. (kevin) 83. ♪
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think of all the things ithat think these days. businesses are thinking. factories are thinking. even your toaster is thinking. honey, clive owen's in our kitchen. i'm leaving. oh never mind, he's leaving. but what if a business could turn all that thinking... thinking... endless thinking into doing? to make better decisions. make a difference. make the future. not next week while you think about it a little more. but right now. is there a company that can help you do all that? ♪ i can think of one. ♪
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i'm steve nakisher. and i'm shane talbott. we're from chicago, illinois. steve and i have been together for the last 15 years, and for the last ten we have been business partners. so what are we gonna do today? i'm a hair colorist, and my experience in that world has really taught me how to pamper people. as a psychologist, i find it's so important to teach my clients to relax, to take a moment to take care of themselves... and we realized that this was our opportunity to put our passions together, and our product is amazing, because it really adds that touch of elegance and luxury to somebody's day.
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and it gives people an opportunity to slow down and take a break. if we don't get a deal from the sharks, it would be like the death of a dream, and i hate to see that happen. i've put so much of my heart and passion into this, i hate to see that go. ♪ i'm steve nakisher, and this is shane talbott. our company is called talbott teas. we are seeking $250,000 in exchange for 20% equity in our company. talbott teas is a cup of couture-- designer whole leaf teas and accessories that are steeped in style. they are chic, elegant, and glamorous. we are reinventing the tea experience the way ben & jerry's reinvented ice cream. as a tea couturier, i weave together indulgent ingredients to create an indulgent tea experience. i have 23 designer tea blends that will wrap you
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in an aroma, beauty, and flavor that is pure indulgence. i mean, next to water, tea is the most consumed beverage in the world. the tea category is fast-growing yet uninspired. talbott teas is an affordable daily indulgence. we've brought some today for you to experience. for you, we have green tea heaven. thank you. lori, for you we have blissful blueberry. mr. wonderful? yes, that's me. chocolate almond allure. ah, mais oui. yes. why does it smell so good? daymond. we have orange creme dreams. thank you. and mark-- cocoa cardamom seduction. that works. (robert) what are your sales today, shane? in 2009, we had $100,000 in sales. in 2010, we had $350,000 in sales. oh. (kevin) what about this year? between purchase orders and what we sold,
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we're at $500,000, and we haven't even hit our busy season, which is fourth quarter. what is spiking you like that, though? 2010, we had a great opportunity. we were one of oprah's favorite things. ah. ah, there you go. the oprah opportunity was absolutely amazing. we had this fantastic spike in sales, and then after, what we were kind of surprised by is that's when the opportunities started coming. so all of a sudden, we had all these department stores and gourmet grocery stores... so the retailers-- the distributors started calling. and the retailers. that led to our first qvc appearance. did you see lori there? i didn't see her there at the time, but i certainly knew she was there. (kevin) how did that go? it was a success. we were just invited back and they added five new items. so the first purchase order was for $20,000 and the second purchase order was for $200,000. wow. so you guys are kicking ass. i mean, you're kicking ass and taking names, right? that's right. why are you here? we are here because we need help to, uh, capitalize our growth. we are on a growth trajectory and we've been doing this ourselves,
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but we don't just need the money. we are looking for someone to help with the distribution. guys, talk to me about your margins a little bit. on $500,000 in sales so far this year, how much profit have you made on that? we're currently at a 50% profit margin and we don't even believe that we've hit scale. before you pay yourselves, right? correct. how much is it? most of the tins that you see, uh, with 30 servings in each, range anywhere from $10 up to $15, retail. is that the premium side of the tea category if i looked at other pricing? that is the higher end. yes. have you tested your price point to raise it up even higher? we have not yet. actually, if there's anything that we go up against each other about, it's about the price point. you think it should be higher? i tend to be somebody who likes luxury... you want it higher... (robert) i hear you. and he's the business guy. perfect. this is like the dolce & gabbana of tea guys. how much money have you raised, and is it your own money or do you have external partners? we've invested $300,000 of our own money in the business. wow. so you guys-- you--you believe. we are in. we do believe. we do believe.
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just the 2 of you, and you're 50/50 partners? yes. so what do you do when you disagree? we've worked out a system. we've worked out a system. what's the system? i win. shane is always right. (all laugh) he's all creative, i don't step on his toes, and i do the business side, and he doesn't step on my toes. shane, what's the big plan? tell me the next five years. if i give you $250,000, what's the plan? the big plan is, this is just the beginning of a lifestyle brand. i would really like to see more of the accessories, some tabletop, there could be some licensing down the road. what's the exit strategy? how do i get my money back? it will be a liquidity event. we will sell this company for four or five times earnings. you know what you're talking about. we agree that we can grow this to $100 million in--in revenue. i think this is an incredible story, but unfortunately, i'm already in that space as an investor, and so i'm conflicted out. i wish that i was doing the deal with you instead, 'cause i'm losing my shirt in the other space.
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you would not lose your shirt with us. i-i know, but i can't, 'cause-- due to conflict, so i'm sorry. regretfully, i have to be out. guys, i'm a big fan of what you're doing, too, but i live, eat, and sleep my businesses, and i couldn't eat, sleep, and breathe tea. so i wish you the best-- i think you can be a $100 million business-- but i'm out. daymond, you said something that concerns me, 'cause i'm thinking of their story. you mentioned that you'd made an investment in a tea company and lost your shirt. what happened? i think the guy running it is a bozo. these guys-- and i-i didn't know enough about it to get into it, and i'm trying to off-load it now. i think this is a great space. that's why i got in it. you know, caffeine is the number one drug in the world, and they're selling it. well, what i like about this story is, although the category's not growing, it's also recession-proof. people that drink tea, drink tea. true. tell you what i'm gonna do. um, i like the story, i like what you guys are doing, but i don't like the value.
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you know, it's one of those not-easy deals, which always troubles me, 'cause viscerally i love to just say "buy it." go with that feeling. (laughs) yeah. go with that feeling. trust your instincts. it's so compelling. i have an offer for you. $250,000, but i want 40%. negotiate. i'm wondering if there's any other offers on the table. i don't know, guys. i love the product. you guys are great. um, i hate to agree with kevin, but i think the valuation and his numbers are about where it needs to be today. i mean, you could prove us wrong in two or three years, but today that's where i would see it. even at $1 million in sales by the end of this year? yeah, because, you know, you're gonna make about $150,000, $200,000 at the bottom line. i'm giving you full value. i'm out. okay. fabulous to be an oprah gift pick, and i know how that jump-starts your business. i'm not convinced that doing this at the valuation
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that you've given would be the right deal for me, and so for that reason, i'm out. come to daddy. we would love to be partners with you. we really want to get closer to the valuation. then do it. we have grown this company. we've not just grown product. we've grown the brand. with qvc, we started with one airing. now they've asked us to do five this year alone. i believe you. the only competitor you have right now is you. that's right. it's a wide-open market. my check is right here. i'm willing to give you $250,000. i want 40%, because i'm a disciplined investor, and you want me as a partner. we do want you as a partner, and we do think that we'd make a great team together. then let's do it. are you willing to go closer? no. this is your moment right now.
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kevin o'leary is steven and shane's last chance for a deal. you know, guys, no bank is gonna touch you. i amyour bank, and there's more where that came from if you hit your metrics. you need somebody like me behind you if you're gonna grow this business. so we are rock star creators and visionaries, and you're a rock star businessman. we'd like to know if you'd meet us maybe halfway between the 20% and 40% and maybe do a 30% equity. i rarely ever, ever change my mind once i make an offer. practically never. in fact, i can't remember the last time i did, because i'm a disciplined investor.
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but i'll do the deal at 35%, 'cause i really like you guys. mr. wonderful, you've got a deal. you got a deal. congratulations, guys. (robert) whoo! (lori) good call. i'm really excited. fantastic. thank you. thank you so much. this is absolutely great. i'm not kidding. thank you. let's go sell some tea. all right. absolutely. all right. let's do it. all right. take care. thanks. (both) thank you. thank you all very much. (mark) congratulations, guys. (lori) yeah, congratulations. great job. y-you know what these guys are? these guys are safe-crackers, 'cause they cracked that safe around o'leary's wallet... (laughs) wow. 'cause i've never seen him open it before. if there's one person out there who's gonna help us share our teas with the world and they're gonna help us make a lot of money, it's kevin o'leary. i did not see that coming. (chuckles) i did not see that coming. i'm so excited. wow. wow, was that great. next into the shark tank is the bradshaw family, with a business created by one of the girls when she was only ten years old. ♪ hi. my name is maddie bradshaw. i'm 15 years old,
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and i'm the president of m3 girl designs. hi. my name is margot bradshaw. i'm 11, and i'm the v.p. hi. my name is diane bradshaw. i'm their mom, and we don't need to disclose my age. (sharks chuckle) we're asking for $300,000 in exchange for 15% of our company. m3 girl designs, a jewelry company for girls ages 8 to 80, started in 2006, when i was just 10 years old. the "m3" stands for maddie, margot, and mom. it all started when i was going into middle school and wanted magnets to decorate my locker, but i couldn't find anything that i liked, and in my house, if we can't find what we want, we make it. so i made my own magnets out of recycled bottle caps from my uncle's old-fashioned coke machine. i drew up some really cool designs, like peace signs, balloons, and flowers. i put them into the bottle caps, and i attached a magnet to the back. my friends saw them, loved them, and started going crazy, so i figured i came up with a pretty awesome idea. so i eventually created snap caps-- the original interchangeable, magnetic bottle cap necklace. thanks, margot.
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mm-hmm. thank you. go, mavs. go, mavs. (diane) go, mavs. that's what i like. (laughs) (bradshaws chuckle) (maddie) so i took my snap caps into a local toy store in dallas, and i asked the owner if she would start selling them. within two hours, they had sold out of all of our bottle caps and necklaces, and that's when my company, m3 girl designs, was born. i'm the vice president, and that means when the president goes down, the vice president has to step up. (sharks laugh) you know, maddie's going to college in a few years, and i'll have all--i'll have all of this to myself. (mark and daymond laugh) now that i'm 15 and margot is helping me with snap caps, i decided that i wanted a new jewelry line geared toward my age group, so my mom and i created spark of life. spark of life is adjustable necklaces and stackable bracelets for kids and adults of all ages. have you been selling these yet? we've been selling for about five years now, and we're in over 1,000 stores. you're in 1,000 stores? what? whoa. we're all over the nation. yes. and what are your sales at now?
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well, over the past 5 years, we've hit over $5 million. (sharks) whoa! dang. (chuckles) that's not too shabby. what were your sales last year? our sales last year were about $1.6 million. (laughing) (chuckles) and where were you selling? what stores? uh, we sell to specialty stores, so apparel stores, toy stores, a lot of large department stores. what was your profit? our-- um, $1 million. so, maddie, you're a millionaire. i guess you could say that. at 15. (chuckles) wow. (chuckles) dang. she's also an author. mm-hmm. an author? what do you write? yes. um, i wrote my own book to inspire other kids to start their own business. can i see the book? yeah. how did you find these 1,000 retailers? like, do you have a distributor? well, we started off in just a few local stores in dallas, but then, um, we just were approached by more and more stores, and then we got a sales rep, and now i think we have about ten reps that sell our-- mm-hmm. and where do you make them? do you make them all in your house or--
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they're all handmade in our office in dallas. your first line, you said, was the bottle caps, and that's what's made for you the $5 million in sales, correct? yes. right. and then you are now going on with what you feel is for an older, uh, girl... yes. a more mature girl. we're a company. we're not a one-hit wonder, so for us, it's always about introducing the next thing. what are your margins? um, snap caps, about 75 cents, and, um, spark of life, around $2. good margins. who owns the business? i mean, structurally. do you guys all own it together? yes, we do. yes. mm-hmm. including--the girls have ownership equity in it? absolutely. one question that i think is important-- in this economy, jewelry has been a very tough sell, so how do you feel that that has affected you and your sales? it's a $10 piece of jewelry. (speaks indistinctly) is everything at that price point--around $10? the most expensive thing is $10. hey, maddie, why do you need the money if you made $1 million last year?
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you're asking for $300,000. am i missing something? um, well, we want it for global distribution. we're looking for a partnership to take us to the next level. so here's what i think. for $300k... i'd do a deal for 30%. okay, i'm--i'm gonna make you an offer. okay. (chuckles) what i would like to do is, i would like to go in with mr. wonderful here... ah. and... what? yep. i'm gonna go in with mr. wonderful. are you okay, lori? i-i--yes, i'm having a moment. i'd be happy to have your partnership... i'd like to go in with mr. wonderful... except he needs to be a silent partner, and the silence starts now. (laughs) see how nasty she can be? and what i'm going to do-- well, before you guys decide anything-- well, hang on. let's hear the offer from mark.
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okay. lot of noise over here. we're gonna take 40%-- i'm upping a little bit-- ouch! wait. (mark) there's always a catch. but the catch is, i am going to personally mentor you and help you get into qvc, into retail stores globally. i'll help take you everywhere, because it is very difficult to get into qvc, and even more difficult to stay on qvc. and i hope that together, you will have hundreds of fabulous products you'll create. so, maddie, maddie, there's a lot of hot air up here... (laughs) but at the end of all of that wonderful mentoring, was she's making a worse offer than kevin. she wants 40% for $300,000. huge value. now think about this. and i gave her my mentoring, which is invaluable. and my connections. and i'm gonna get your cost down by at least 30%. i thought you were the silent partner. no, i'm gonna make some noise about this. (laughs) i think we can make these things for 30% less. so our margins go up, you make more money, and then you get that ferrari before you get a license. (lori) i agree.
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you know, you want to be her one day. there's no question about that. (chuckles) what do you say to that offer? i wanna hear what else is on the table. good answer. especially from the dallas man. of course. and daymond, our fashion guy. (chuckles) well, let me clear the field. as painful as this may be for me to say, there may be some other sharks here that would be more beneficial to you. i'm out. but thank you, though. margot, you guys haven't heard from me yet... (diane) yeah. and that's intentional. um, i don't want to do business with kevin. it doesn't matter what you want. it's not your business. but lori has some very specific advantages that she offers. so why don't lori and i partner up? but 40% is being a little bit greedy. i think we should take the offer back to 30%. (lori) all right. done. i'll do the deal with mark. sorry, mr. wonderful. ohh.
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so the offer is that lori and i partner in together for $300,000, the cash that you asked for, for 30% of the company. that--that's our offer that i hope you take. but i wanna feel that maddie feels that this is a wonderful opportunity that's just come your way. i'm looking for that enthusiasm, that excitement. but we haven't heard from robert, either. know what? i'd like to speak, 'cause i haven't finished... well, hang on a second. with my offer, 'cause you're not in this thing right now. so let's just-- no, no. hang on. i am in this thing for a second. what do you want? i don't think maddie wants to give up 30%. correct. yes. yes. i'd like to say a few things. hang on a sec, kevin. am i right or not? (chanting) shark fight. shark fight. shark fight. what's your offer? yes. yes. what's your offer? that's the lack of enthusiasm. yes. yes. (lori) he hit it. okay. now let's--hold on. and then we're wide-open to a counteroffer. i have not had a chance to speak, and now i'm going to. first of all, i wanna remind you of something. when you build a business like the learning company to $1 billion dollars and sell it for $4.2 billion, you learn a lot.
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so i'm saying that i should own a piece of this business for what i know, but i'm having trouble with the valuation metrics here. because i'm also a very wise financial investor and i know what you're worth. however, mark dropped it down to 30% to stay competitive. i would do that deal again. i'd drop it down-- it's killing me to do it, i have to be honest-- but i'd do it for 30%, not 40%. and maybe, robert, just to keep things interesting, if you really wanna be part of this, include you as well. i'll come in on that offer. guys, with the exception of daymond, you have four people very interested. you pretty much get to write your own ticket. so why don't you tell us who you'd like to work with. who do you wanna work with? um... ♪
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when you see that the work creates a feeling in a kid, feels great. and it's addictive, you want to keep doing it, you know? $300,000 for 30% from mark and lori, and the same offer from kevin and robert. with four sharks interested, they wanna know who maddie wants to work with. who do you wanna work with? um...
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i don't know. what do you think? (whispering indistinctly) what about me? (robert) diane, there's no secrets in the family! you're not "the family" yet. (mark laughs) (speaks indistinctly) (lori laughs) i'm not in yet. i love that. (mark) margot's great. it's a huddle. (margot speaks inaudibly) no. no. okay. never mind. i'm good. (whispers indistinctly) okay. (speaks indistinctly) three sharks, but... we want robert, lori, and mark. big mistake. and at what percentage? 20%. 20%? ooh. (maddie) nothing more. nothing more? nothing more. (lori) mm. i think 20%... is low. (robert) maddie, i wanna stick to the 30%. (whispers indistinctly) okay. we will-- (speaks indistinctly)
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tell me. (all laugh) margot, that always happens when you're the youngest. (lori laughs) (speaks inaudibly) fine. okay, you have the offer on the table. (lori) what are you thinking, maddie? 30%, but we want season tickets for mavs games. (lori laughs) good one! good one! margot, get a pair for me. ask for... (laughs) you can do it. come on, mark. you own the team. (laughs) hey! please? i'd give you season tickets, but we're all sold out. but any time you wanna come sit in my suite and hang out and bring the whole family, bring friends, done. so, mark, are you in? $300,000, the 30%, robert, lori, and i. yes. yeah. deal? deal. deal. done. (robert) done. all right! (laughs) margot... (speaks indistinctly) god, i love... (speaks indistinctly) awesome! nice job! yes, you, too. i got screwed out of that one. they ran you over, man. maddie, great job. thank you.
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(all speaking at same time) (diane) oh, thank you, guys. see you guys soon. (diane and maddie) thank you. thank you so much. thanks, guys. great job! amazing. (exhales deeply) (all laugh) that 15-year-old kid got $300,000 from mark, lori, and i. $300,000, tickets in a box, and ran over you like the flea-bitten scurvy dog you are. (laughs) i'll getcha back, big boy. i know you will. don't worry about that. well, at least you'll try. good job, man. good family, good people. i can't believe that we got to pick our own partners. i never would've thought that that would happen. we--i thought we were gonna be lucky enough to get a deal from one shark, and we got three with us, so that's great. i'm really excited.
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