hi, everyone welcome to on the money. i'm becky quick. >> the new technology that can find your face in the crowd. you watch a ball game, someone may be watching you. from waitress to the highest rungs up the corporate ladder. the brand she runs and the challenges she faces. >> paying for college. if you are worried will how to do it, there's a plan that can save you money. and pop the cork it is the unofficial kickoff for summer what a great time to taste some wines that won't break the bank. "on the money" starts right now. this is "on the money," your money, your life, your future.

now becky quick. we begin with your picture and your privacy at many stadiums and arenas, facial recognition and data collection is going on throughout the game capturing your image and everyone else's too. who's buying and selling this data and why as eric chemmy found it is the game. >> high res photos capturing shots of every person in every seat nearly every minute it starts with technology advancements high resolution cameras, facial recognition software almost unlimited storage all these factors have let several data companies get into the business turning your photo into profits the main goal, how much data can they extract from your face. >> gender of their fan, the age of their fans. who do different days of the week or start times affect

those? and then being able to go back and say how do we optimize and create a better fan experience. >> fan cam is an up and coming firm it started as a fan engagement tool other companies began more on the securities side but now much of the photo analysis industry has morphed into making money. data analytics helps teams sell ads and figure out who is sitting in which seat. the algorithms can give demographics for an entire stadium worth of fans. fan cam sells it to people who want to sell more effective sponsorships one team might know they have more women coming to games on tuesday nights that can affect what ads show up on the jumbotron individual privacy is still sensitive. >> there's always a notion of privacy. while legally we can absolutely take images, the purposes of those images are, again, for a

nonany mized data extraction. >> data you maybe watch too. it's all fair game the fine print on the back of your ticket has a disclosure saying they have the right to take and use your picture. should you be worried anyone can zoom in to a close up photo for you? >> thank you for having me is this fun, neat technology or something we should worry about? >> something we should worry about. it's also pretty fun, amazing and neat once we have technology in the stadium that can take super high resolution photos of people, and he says it's going to be a nonany miced but it's not because it's a picture of your face that can be used to perhaps enhance the fan experience that data can be easily

requested by law enforcement, to look for specific people and when it comes to enhancing the fan experience, they may mean targeted advertising they mentioned that. targeted advertising, that could get kind of creepy. >> i'm thinking of all of the implications, what could really happen to this you brought up the whole idea of law enforcement. amazon has facial recognition that it sells to law enforcement that the aclu is warning the technology could track anybody what facebook has that we upload, how do you see this playing out? this seems like so far into the future, one of these issues where we know where everybody is all of the time. >> it's not that far into the future amazon has the facial recognition technology that's been out since 2016. it is being used by police departments in oregon and in florida. they're able to identify up to 100 faces in a single image,

right? they can match those to other databases like mug shot databases. in the future we could see targeted advertising with our emotions and what they're saying about us that helps drive stereotype on people based on the demographic information that could be harmful and reinforce stereotypes that don't fit who we are. >> eric brought up the point that when you buy a ticket it's on the back of the ticket. it says we have right to collect your image is there any reason we. >> the data collected is being used for who knows what? that can be used by police and an advertising company in a way that you don't want. either you go or you don't unfortunately that's the way we kind of let go of our privacy in

so many settings right now when we click agree to terms of service, we don't read those long arduous blocks of text, we agree and go forward we don't know what we're signing up for >> apple's tim cook has made the point when you sign up for certain services like facebook or twitter or something along those lines, you're getting a service for free you have to realize you're not the customer, you are the product. the product is being sold and they're going to make money off of that. that's the big question that comes in how much are you willing to give away and are you foolish to give it away? what's the solution? do regulators need to step in? >> as long as these companies are so big that if you don't participate in them, then you don't participate in social life, then i think it's time for

regulators to step in. >> thank you for your time today. >> thank you now here's a look at what's making news as we head into a new week on money. the federal reserve spoke and the markets listened jerome powell spoke. they signaled a rate hike is likely in june the fed also said it's unlikely to speed up the pace of the interest rate hikes. that was a good news for stocks which had a big turn around on wednesday. though the dow fell on thursday on news of the cancellation with the summit with north korea. the nasdaq and s&p 500 followed suits. stocks were mixed on friday and file this in the who'd of thunk it category. the u.s. post office will be releasing scratch and sniff stamps next month. they're popsicle themed but the post office is holding off on the exact cent it will sell for 50 cents. no matter how good they smell, don't try eating them.

up next, we're "on the money" from cinnabons and how does kat cole help you want a college debt with no debt we'll tell you how you can do it right now, take a look at how the stock market ended the week.

welcome back, everybody. kat cole's success story began as a waitress at hooter's in her teens. she rose to vice president at the age of 26 and at the age of 32 she moved to cinnabon as president. today she is chief operating officer. >> thanks for having me. >> every time i turn around

there's something new added to your portfolio cinnabon, aunty m's. >> they work together in a way we realized through acquisition some of these brands alone could not afford the resources they need to truly be competitive in the marketplace. technology, consumer insights, things that give the franchisees, local owners a competitive advantage. as a portfolio we invest in some of those resources to help these brands and business owners punch above their weight as it goes from menu innovation, real estate, those are all distinct to the brands. >> looking at a lot of those names, many of them are names we know from the mall we've heard about traffic at the mall has gotten pretty hard. has that impacted any of those stores >> what mall traffic has impacted is the strategy certainly ecommerce has had an impact on mall traffic but many of the larger mall developers are redeveloping their

properties with experienced tenants. traffic is still there some of the smaller properties and towns that are hit harder with business and commerce traffic has declined more, but the way we've combatted it is bringing the product off premise. you can have cinnabon shipped to you or katering aunt at this anne's online. >> you do they show up hot or is this something i heat it up? >> you've got to warm it then your whole place fills with the aroma of cinnabon. >> dangerous, dangerous in terms of how much you may be ingesting. that brings me to my next point, calorie counts that are going to be required. >> that's right. >> does that change what people order? you've seen it roll out in some places how does that impact customer belaf i don't remember. >> we were early movers. as certain cities started mandating it, we decided to make it national across all of our brands we felt it was the right thing to do. we want people to be informed.

behavior did not change. what we realized especially the indulgent brands posted calories, we thought it was more. >> we thought it was more. >> i thought it was 2,000 calories oh, it's only 880. now i can share it i can have a bite of it. the things that it caused us to do strategically is to make sure we're offeringsmaller portions helping people understand how they can eat healthy or healthier depending on the brands with navigating the menu. it's driven some of our innovation changes. >> i know you're a new mom congratulations. >> yes. >> you have an 8-month at home >> yes. >> your mom is a role model. being a mom yourself, has that changed how you manage people? >> being a mom has, one, made me a little less patient because i just want to get home to be with my family so time is so precious and so i demand more productivity out of the meetings we have, but also think forward more to my employees and their

families and what they might need and so what i hope the teams would say is it's shown a greater degree of progressiveness and flexibility and being a more framily friendy culture. >> amen. >> you say more efficient meetings, does that mean less meetings. >> less meetings, over the phone, only be there when you need to. as short as it can be, stand up huddles. whatever we can be >> amen. every manager's ears kat, thank you and congratulations. >> thank you up next, we aare "on the money. saving for college isn't getting any cheaper. we'll give you a lesson to pay that big bill when it does hit later, wine with heart the veteran owned winery on a mission to deliver more than just a drink my digestive system used to make me feel sluggish. but those days are over. now, i take metamucil every day.

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saving for college is a priority for many parents and having a 529 plan can definitely help unfortunately, a majority of americans don't know what those plans are. joining us with lessons on the savings account is senior personal finance correspondent sharon epperson. great to see you. >> good to be here. >> a survey by edward jones found out that 7 1% of americans don't know what they are. >> they've been around since 1996 many people are not aware of

these education savings accounts that can help you have the money that you need or at least part of it to send your kids to college. this is money that can pay for tuition, room and board, books, internet access, computers a lot of stuff they'll need in college and even now in 2018 you can use up to $10,000 per year per student for a private school for k-12. >> what are they what's the difference between sticking this in a bank account or something what's the advantage that comes from the 529 plan? >> one of the greatest advantages is that your earnings will grow tax free because you're putting after tax money into these accounts when you take it out you're not paying taxes on that money either that's one of the best advantages of it you're investing and hopefully getting growth in those investments over the lifetime of your child so when they're ready to go to school you'll have more money than you've put in there. >> what should parents know before they pick a plan? it's not like one plan that covers the country. >> some parents might think, i don't have enough money.

i can barely pay my bills. even if it's a couple hundred dollars a year, hopefully a couple hundred dollars a month it will continue to grow that's something you should know there are no income restrictions you can contribute to this no matter what. the beneficiary can be your child, if that child gets a scholarship you can switch it to another beneficiary. you decide to go to graduate school, it can be for yourself. >> you can switch it to cousins and different things, too? >> right. >> very few limitations. >> very few. >> when i was trying to set them up is every state offers a different plan and trying to figure out which one and what the differences are between them took a little time and it was confusing. >> it does take a lot of time. you don't have to participate in your state you don't have to be a state resident you should compare you should go to college savings.org or savings for college.com, morningstar.com and compare them look at the investment options

that's key do an age-based option that will get more conservative or do you want to focus on one particular type of fund in it and then as we always say, make sure you look at the fees nothing is absolutely free here. the management fees, fund fees can weigh on some of the growth. >> put it in an s&p 500 index fund in any of these things. will it hurt your chances at getting financial aid if you are saving this money? is it going to penalize you done the road >> that's another big myth and concern and reason why people don't put it in there. if you are filling out the fasfa form, you do need to put the 529 plan on there that you have. it's counted as a parent asset if you set this up for your child, it counts as a parent asset which means that the impact it will have on financial aid is far less than if it was a student asset. if the grandparents are setting it up, that does not count at all on the fas if a form >> really? >> but when they withdraw money to give to the grandchild, that

money counts as the student's asset. it's important to withdraw the money until they're far into college so you doesn't have as big an impact. >> up next "on the money" a look at the news for the week ahead bottoms up the best wines for the summer season from clean, crisp whites to a red that is actually meant to be chilled. we'll be right back.

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here are the stories coming up that may impact your money this week. monday marks memorial day when we honor members of the military who lost their lives defending our country. the markets will be closed on tuesday, starbucks will be closing 8,000 u.s. stores early. employees will take part in racial bias training on the heelgs of an incident in philadelphia last month. on wednesday, second reading of the first quarter gdp will be released. on friday, the may jobs report comes out and we will see how many new cars were sold in may ahead of the summer driving season. this weekend kicks off the unofficial start of summer and what better way to celebrate than with a glass of wine. of course, the question always is, which wine should you bring to the summer barbecue joining us is ray isle he's executive director of "food and wine" magazine knower of all wine. >> that's what i try to be. >> let's start off with the whites. >> this is my summer pick for this summer for white.

this is a greek wine this is a -- >> opa. >> opa from santorini >> island wine. >> i'm going to give you the less full one. >> that's entirely fair. i'm chivalrous i feel you should have it. >> it doesn't have the grassy, peppery aspect. >> where is it from? santorini? >> it's good whitewashed buildings. >> on the blue, blue water >> that's what it tastes like. >> 15 bucks a bottle. >> let me ask you about rose i ask this because of coupons. my husband has started drinking pink wine. >> he is a family man. >> we went on spring break together and now none of them are afraid to drink pink wine. >> there's a term for that, brose. he's a brose drinker.

>> i can't wait to tell him that. >> rose, the growth rate of rose has been insane. it's encircling. continues to become more and more and more popular. i thought this was kind of fun it's a southern french rose, classic style. it's in this cool three liter -- >> it's a bag in box. >> the box is a good looking box. >> it looks like you're a total wine-o for carrying this around. the benefit is you're not going to break glass all over the beach. >> the beach, boat. >> camping. >> not that i have one i have a kayak. >> you should have a boat so you can drink your rose on the deck. >> let me try this. >> it's lovely. >> that's smooth >> this is the splurge this is 30 bucks, but this contains three liters. >> this is heavy this is not -- >> this is the equivalent of four bottles of wine if i can do this, if you take the top off, you can actually drop ice in there and keep it cool that way. >> i love this. >> kind of nifty, too. >> let's talk about red because

i generally don't think of red as a summer wine this is different. >> this is tintio from santa jewel yes in argentine know. it is melbeck. the wine that the wine maker made a red to serve chilled. lighter in alcohol, a little less tannens made to be cool. and so you can take it to a picnic. >> that's light, too. >> keep it kind of chilled down. throw it on ice and you get this crisp, light, beautiful. almost 15 bucks a bottle. >> you come with the best ideas. >> this is kind of cool, too i should move these glasses out so people can see it this is purple heart red and it's a sonoma red whine. it's merlot and zin fadel. they donate to the purple heart foundation they've donated something like

60, 70,000 over the past few years. it's also really good wine. >> the perfect one for memorial day. >> perfect for memorial day. it is memorial day >> good. >> and it's a lovely wine and 19 bucks. >> great thanks so much great to see you. that is the show for today i'm becky quick. thank you so much for joining us next week, think your puppy has what it takes to be a star a social media pelt agent who turns cute into cash that's right, you've got to see this to believe it each week, keep it right here. we're "on the money. have a great one remember the veterans for memorial day we will see you next weekend can this much love be cleaned by a little bit of dawn ultra? oh yeah one bottle has the grease cleaning power of three bottles of this other liquid. a drop of dawn and grease is gone.

we're live at the nasdaq market site on this friday before memorial day weekend, the guys getting ready behind me while they're doing that, here's what's coming up on the show >> honestly, we're out of gas. >> that's what carter worth says is going to happen with one of the auto stocks. he'll tell you which one and how to cash in plus talk about a shocker. bonds are suddenly surging and it could spell trouble for one sector dan nathan will tell you how to profit and -- >> the force will be with you. >> you may not need the force to make money on disney because mike's got a way to