hi everybody welcome to on the money. father's day is coming, last minute gift ideas no matter your price range. and if you think you have seen it all check this out, the woman who is a professional snuggler on the money starts right now.

we a controversy can spread faster it is hard to know how and if it will end that's what roseanne and samantha bee learned it was the most watched series on television. 20 career years after the original ended the reboot was a huge success after she sebt a raisist tweet a barrage of criticism quickly began. >> you would have seen a advertisers boycotting >> abc and disney abruptly

cancelled roseanne this one is pretty straightforward. >> two days later had its own controversy. on her show samantha bee used a as a rule g vulgar inas a result >> i crossed the line. i regret it. i do apologize for that. >> it can create an instant backlash sh she author of frenemies you said two very difficult results. why do you think >> i think roseanne has a history of making things that

wubt a one time runoff both are wrong and both try to apologize. i think in the case of roseanne it was reputation. it illustrates something you kind of suggest that the speed with which things happening and the desperation to attract an audience be it with tweeting, quick thoughts off the top of the ad encourages this kind of behavior people are trying to say wow things >> as long as we have been around watching this advertising has made television possible you mobile users blocking ads. you have to woernd if ads can actually survive it is a really big question. it is a we all have stake in google, almost 90% does.

television, newspapers, magazines, apps all dependent on advertising. if advertising dies they die too. it has great kons kwaenss. what's happening is people don't want to be interrupted by ads and oftentimes terrible ads. that's why ad blockers use them. >> does that mean we'll have to start paying subscriptions for anything and everything. >> most's income's become frozen for a decade advertising becoming a lifeline for media, all media >> your book is called frenemies. who are the friends and how do you think it all works out will it be more casualties >> i think the reason i call them frenemies is increasingly the networks are ad agencies

bypassing the agency the big zegest is the public they are repelling against it not just with ad blockers but by skipping ads when day record programs more than half of the people do that by saying stop interrupts. then what the advertising does is we have to reach them not just with ads but with targeted ads. we'll give you information that may help you or whatever then you say wait a second how do you know so much about me >> is it's a tradeoff

they now have a thing where they cannot collect your data or cookies thls you choose as a consumer to opt in in the u.s. you can only opt ouchlt you don't have that same choice will we get to a point where the federal government says that you, facebook, you google, you amazon, you cannot get access unless people choose to opt in and allow you thataccess >> his new book is called frenemies. a record setting week for the stock market nasdaq closing at an all time high

technology providing a lift. nasdaq hit a high on thursday. it didn't hold onto gains. dow was strong as well breaking through 25,000 for the first time in more than two weeks. stocks continued to be up on friday it showed job openings at record highs. it increase today 6.7 million. it helped confirm a strong jobs market and difficulty in finding qualified employees. if you're planning a trip to ihop you better. it will soon be called ihob i'm betting it is either breakfast or bitcoin the challenges that the industry faces later, the best and worst

cities for retirees. right now take a look at how the stock market ended the week.

home health aids are in high demand we have more on what it takes to be a successful caregiver. >> you introduce yourself and that's a lot for me. >> the 39-year-old is in a room. some 3 million home health aids. >> it is considered the fastest growing area of employment of

that period of time. the demand will grow as we see the ageing of the population >> every single day 10,000 seniors and over 90% of them want an age at home. it can make the live of families and clients much easier. steady opportunities for work rs and row walks. >> home watch care givers gives background checks and trains vee yan an online course aids say the work pays off

on a typical day she may help a patient get out of bed, check their vitals >> very good pause >> or perform lighter tasks like keeping a patient company. >> when give the care the clients or family members appreciate whatever little i do. >> because there is so much demand and shortage of ages that have a more demanding client tell they are starting to see waging pick up, a trend they say will likely continue >> thank you so much if you're one of the many baby boomers near retirement you're probably trying to fig your out where you want to retire and how to fig university if it will allow you to age well nearly 75% are between 50 and 64 years old. the number jumps to 87% for those who are 65 and older

how can you make sure you're alking in the right -- ageing in the right place sit a personal finance web site are looking at things like lifestyle, cost of living, cost of medical care, quality of medical kwar as well as access to assisted living when you're looking at lifestyle it involved engagement in the community. that kind of engagement in the community creates it back to check on you it is an important factor. in terms of medical costs a lot don't understand what medicare

covers and what it does not. they look to see how expensive were these costs >> what are some of the worst places >> surprisingly everyone wants to -- that is something significant. houston also was not a great place for people to to age in place but the worst was new york because of the cost of living. actually access to assisted living was better than average >> what would be some of the best places if you want to try to age in place? >> they may be places you would never expect would you think to go to denver? it is one of the best cities in terms of places to retire if you wanted to age in place it has something that's a key component.

salt lake city was another one a lot of people stay there they are already engaged in the community. about 40% of residents who are 55 and older are volunteering. what was interesting is the number one city was portland, oregon in portland it found that many people who are 65 and older have moved to portland to retire to be able to live independently. it was a factor that brought portland to number one >> thank you gives us a lot to think about. >> stumped about what to give dad? the gift guide that's coming up a little later some times you just need a hug, how this woman is turning cuddles into cash legally. we will explain.

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if you're struggling to find the perfect gift or activity she the editor and chief of parents magazine thank you for joining us today >> happy to be here.

>> these are ideas you have been doing. why deon't we start here >> you can order the kids sock and there's cute patterns and colors for age 18 months up to age 12 i think it's adorable. do you can take like a selfie. >> i love these. very adorable. >> if you want something that is a bit more of a sport! the socks are $16. i love this whiskey shave set. this has benzonite clay. it has like a woodsy scent it is very svery popular >> people will add it to the

soap >> what about that >> for the dad who is like a handyman we have this tool box it is an $80 splurge it is a japanese tool box. it has an extra special enamelled steel strafamped and removable suction. i love this because it is almost like a piece of art. >> so this is a grab bag of their favorite flavors >> salted peanut butter with a

salty caramel. let's seat here. >> let's not taste and eat some ice cream. this is a very interesting company out of columbus. they are a big corporation they have to meet susta sustainability we had the tough job of having to taste all of these. >> what's your favorite? >> i like brown butter almond brittle. >> thank you very much we appreciate it >> thank you up next, a look at the these for the week ahead and hugs for hire, how this portland woman is building a business one cuddle at a time. >> you can't actually touch lips but you can touch noses.

on tuesday consumer price index is increased time warner will go through. the federal open market committee will decide if rates will go up

on thursday may's retail sales number is released one woman says she is on a mission to change the world one hug at a time. it's not for charity it's business. jane has more on this strange success. >> i will have you lift up your arm. sit a stranger in a pose called the gummy worm. >> i lad like 25 different

people ask me out on a date. >> she just wanted to cuddle, not have sex she saw a guy on facebook selling hugs and something clicked. >> put your arms straight out here >> she figured if she charged for cuddles people would think it is normal she got a business license, made a one site, posted fliers and started cuddle up to me. >> i had 10,000 e-mails. >> how hard has it been to convey this is not about sex >> it has taken years. so the legal boundaries for professional boundaries is you cannot give massage, not offer anything sexually explicit you can't actually touch lips but you can touch noses. >> everyone here has to be clothed and clean. she charges $85 an hour and occasionally she does overnight sessions she started a sort any case program training over 70

professional cuddlers. what about the unintentional sexual arousal >> it is really not very common. my goal is to change the world one hug at a time. >> she says it brought her a wealth of satisfaction i'm sending you a virtual cuddle >> grabbing it right here. >> it took a while to convince law enforcement it was not a front for prostitution it took her nine months but eventually she did >> i wonder not just about

authority bus what about convincing it is not a front for prostitution >> yes there are a few customers who think it's one thing once you go through the 45 minute orientation about setting boundaries some of them are gotten up and walked away. >> never mind. >> jane, thank you >> you bet >> that is the show for today. thank you so much for joining us next week cutting the cost of credit cards, how to negotiate fees and interest rating you're paying have a great one we'll see you next weekend why did i want a crest 3d white smile? dinner date...meeting his parents dinner date. so i used crest. crest 3d white removes... ...95% of surface stains in just 3 days... ...for a whiter smile... that will win them over. crest. healthy, beautiful smiles for life.

>> all time highs for one dow stock? particular >> don't stop. >> he says cigarette stocks are about to catch on fire and he has a way to get long fo