>> and other people. >> do what we can. 42 the stock. here what i talk about you actually have seen this happen major sell off. >> 49. >> 50. >> 51. >> look >> catch dan. >> i'l >> we'll be back here tomorrow "mad money" starts right now my anything is simple. to make you money. i'm here to level the playing field for all investors. there's always a bull market somewhere, and i promise to help you find it. "mad money" starts now >> hey, i'm cramer welcome to "mad money. welcome to cramerica my job is not just to entertain but to educate and teach you so call me at 1-800-743-cnbc or tweet me it's official, this has become a good news is bad news market the dow plunged 201 points today.

the s&p plummeted 0.82%. nasdaq nose ddived 1.81%. why? because we got the best jobless claims number in 42 years. the economy is too hot so people are worried about the fed. when you have a selloff of this magnitude, you have to wait it out a little i'm not telling you to panic, but you don't want to be at the front of it. at moments like this, you need to figure out when the pain is likely to end. so i'm here tonight to give you some guidance. first, to paraphrase tolstoi, every decline is different from each other this decline, it's too early to be really aggressive tomorrow, if we're down to start buying slowly. why not be more positive

i'm worried about your fellow shareholders many of them are people with big profits, renters who are along just for the ride. so they're thinking, given the damage that rising bond yieldks do to the stock market, they're thinking it's only day one it's true. we should have been down yesterday. why we were up so certainly pick. again, if we're down, pick second, this isn't a decline where time isn't as important as price. it's going to take time for weak sellers to get flushed out we've been up for so long, considering the strength of today's jobless claim figures, we have to be worried that tomorrow we're going to have a smoking hot unemployment number. so what do we need to see before we can be more confident that this unhappy selloff has run its

course and you have to use it to buy? i have ten telltale signs. first, this is a selloff led by facebook, apple, netflix and google in the past, f.a.n.g. has bounced back, but only after we have read the obituaries f.a.n.g. bottoms after journalists spill oceans of ink about how the group has outlived its usefulness we read stories how sources say anal is buyer fewer components, amazon's margins are being squeezed, once we start getting those premature obituaries, then f.a.n.g. may be ready to bounce and even establish a leadership role again for now, it's not happening. of these, amazon is the most attractive second, the drug stocks have

been rallying for days we've seen pfizer and merck climb on no real news. and now a new drug that combats obesity and diabetes they're too why, because these big pharma names all pay dividends that get less attractive when bond yields are rising so they tend to get clobbered in this environment and they haven't been i'll feel more comfortable wen merck is back below 68 dividend yields are offering no protection here, because they're too small. the soft good stocks only stabilize when yields hit 3.5%, but again, this is all about bonds. many people expect it will go to 3.5% in a straight line, so what good is a 3.5% yield of a stock in that means the pain won't stop until the dividend stocks go lower

fourth, you need to watch the wall street promotion machine that signs things have bottomed. there's a common trajectory. first, analysts will recommend stocks and they will be ignored. when they raise the price targets or upgrade from hold to buy and no one listens, they'll start downgrading. when those stop sending stocks lower, a bottom is at hand fifth, the stocks have been leading us higher, they need to be marched out and shot. lately the cyclicals have been the best leaders because of a belief we may be beating the chinese in this trade war. but the chinese can hold out till the midterms and may do that since the polls aren't looking all that great for the president's party. the truth, is we have no idea what's going on with china most of what you hear is mere speculation. when the market turns ugly, you better believe the speculation

will roll over i am concerned about the rails >> all aboard. >> once the stocks are derailed, then you can think about buying them sixth, they're seeing double tops, head and shoulders, patterns like we saw in amd's stock yesterday and today. seventh, last week was terrific. terrific for the cloud kings they all moved up in conjunction with salesforce.com. but that was a spike and the cloud stocks could see 10% correction here. i wouldn't touch them until maybe down 8% to 9% from their high but at this pace, that could be tomorrow worst case scenario, they don't go down that much. as much as i love the cloud services, the group is way too hot right now. let some of them cool. eight, oil needs to go lower today's $2 decline wasn't enough the market doesn't mind higher

oil prices, as long as they rise slowly but the pullback to $74 was a good start, but we need to see more weakness. ninth, our new fed chairman has to stop about joef shoovershootk inflation. he thinks he may need to destroy the economy to save it that's deadly. the market can't bottom when we hear this kind of chatter. >> boo >> investors are justifiably afraid of the fed and he's adding fuel to the fire. the dollar is too strong, we saw that from pepsico. they acted as though the weakness was organic there are a lot more signs that could be worth watching for, and

same goes for everything from the retailers to twitter, and the bottom line is the long overdue selloff has arrived. if you try to do some buying before some of these boxes are checked, your first buy won't be your only buy. so be patient and leave more room for downside. garden variety correction, it's here glenn in new jersey, glenn >> caller: hi, jim thanks for calling my call i really appreciate it my question is about ticker symbol amrn. just had a real big run of u-upd i've got a lot of money and lot of skin in the game, but my question is, should i buy more >> no, no, ka ching, take out your capital please, please, do that. jerry in west virginia jerry? >> caller: jim, a mountaineer boo-yah to ya. >> all right >> caller: my question is on sky works solution

the latest apple phone -- sky works was in the phone do you think this is enough to get the stock going? >> no, no. we're going to wait on that one. the semi conductors are in a downturn it's too early to buy. david in ohio, david >> caller: hi, jim nice of you to take my call. >> thank you >> caller: hey, i'm a new action alerts member. just finishing up your get rich carefully book >> thank you >> caller: and it's been enlightening you also have a very professional but fun team behind you. >> the best staff in the business >> caller: what my question is about appi i liked your interview with the ceo. >> yes >> caller: and now with the announcement yesterday of its acquisition of another company

and its recent pullback, although i bought early and adding to my position, is this a good entry point >> no, you've got to wait until it comes down more i don't want you to buy any more right here wait till it comes lower and you'll do great. this is the long overdue selloff. it's okay. i just don't want you to start buying too early do some hand sitting until the boxes get checked, "mad money" tonight, my exclusive with consummation brands. the company was able to brew up profit can it keep it up? and taco day i'm sitting down with chipolte's top executive to talk about the turn around. so stay with cramer! >> don't miss a second of "mad money.

follow @jimcramer on twitter have a question? tweet cramer #madtweets. send an e-mail to madmoney@cnbc.com. or give us a call at 1-800-743-cnbc miss something head to madmoney.cnbc.com. do you hear that?

no. it's quiet. too quiet. xfinity home cameras. xfinity home gives you an extra pair of eyes to help watch over your family. plus, you have added peace of mind from 24/7 professional monitoring. xfinity home. simple. easy. awesome. xfinity customers, add xfinity home and get a great offer. plus, ask how to get free installation. call, go online, or demo in an xfinity store today. a terrible day in the stock market, it's always nice to see a downtrodden stock catch fire, especially when it belongs to a high quality company

the stock had started to lag over the past few months, and constellation, the beer, wine, a liquor company, the rest of the beer business seemed to be slowing and they made a couple of major investments in the canadian cannabis companies. a lot of people thought their imbrace of the cannabis companies because there was something wrong. but turns out it couldn't be more wrong i wouldn't be surprised if it had more room to run let's dig deeper with the ceo of constellation brands mr. sands, welcome back to "mad money. >> thanks, jim >> okay. so i listen to package good company after package good company. the thrill with 3%, 4%, 5% growth how are you able to have double

dib digit growth in a category of a group that has almost no growth. >> it's about the subcategories we participate in. we participate strictly in imported, high-end mexican beer, contrary to the performance of the rest of the category, due a lot to demographic trends. and really the strength of our brand, this segment of the business has been a really very robust part of the business from a growth point of view and we have been leading that growth >> but you've also introduced a new beer that's red hot, premiere and some of your older brands like pacifico. i don't know where these customers are coming from for this >> well, you know, these are brands that have traditional following in mexico. victoria is one of the biggest brands in mexico, for instance so it's gained a lot of

popularity, especially with the his tpanic demographic in the united states. pacifico has taken off in california and is expanding throughout the rest of the country. so we have a great portfolio of brands we have some strong growth drivers. corono premiere and we have a very traditional package very popular in mexico and now popular in the united states we also have, you know, a very strong wine portfolio with our premium brands that's another segment that has strong growth from a consumer products point of view high single digit growth and we have some of the leading brands in that category, with brands like kim crawford and others these are all stalwarts when it comes to growth. >> there were two things that told me the narrative about your

company is very wrong. one is the incredible numbers. two, you bought 1.9 million shares of common stock during the downturn that's a $404 million purchase >> during the first half of the year, we bought $500 million, $400 million in the last quarter, approximately yeah, we have a lot of confidence in the business the first quarter, you know, we told everybody what was going to happen in the first quarter in that we front loaded our marketing, especially for our beer, new products, npd and others, and we expected to have a relatively muted first quarter. and those investments in the first quarter paid off pretty much exactly as we expected, if not better you know, you look at our npd, again, premiere familiar primarily, the incrementality is

well over 75%, which for a line extension is almost unheard of in consumer products >> because we know you're doing well in that, it's obvious you're taking the offense, not defense when it comes to cannabis in one of your presentations, cannabis, once a century disruptive market transition, you have put more money in this category than all the other companies combined, and you're talking in this conference call, that the future is now for these products >> well, absolutely. the future is now. look, i said a couple of things that i think are important and you said it. number one, we're playing offense, not defense this has nothing to do with the core business or defending against, you know, the potential cannibalization of beverage alcohol by cannabis. there's no evidence of that. and our core business, as we've demonstrated in the first half of the year in this quarter is stronger than ever and really what we're trying to

do is take advantage of our strong position, our growth, and invest in a line category, which we which the incrementality will be 100%, and at least a couple hundred billion dollars globally over the next 10, 15 years we also have invested in the largest producer of cannabis in the world with a leading brands and organization that, you know, i think will certainly be a leader in the industry going forward. so we couldn't be more excited about our investment >> so my partner said this morning, what happens if you go get a cbd can of whatever, is it water with cbd, is it mixed with something? tell us what we'll be able to do with the cbd something or other if we go to a bar or convenience store. >> yeah.

so first of all, most likely the products that will be produced as it relates to beverages will be nonalcoholic beverages. there may be a beer analog, there may be a champagne analog, a spirits analog there may be a water analog, a tea analog, et cetera, all containing some version of cannabis cbd, interestingly enough, is the nonpsycho active component in cannabis, which we expect to become legalized potentially as soon as shortly after this election, because there's a provision in the pharm bill that will legalize cbd, the nonpsycho active component and you'll see a lot of beverages introduced, probably non-alcoholic, i would say most cases non-alcoholic.

to take advantage of at least the cbd legalization thc containing cannabis, that's going to be some time off. but i would say that the political front is developing very quickly there, and i think that in the united states, we believe that it's an inevitability that the cannabis will be decriminalized at the federal level, and as we already know, a lot of states have legalized it recreationally. the majority of states have legalized it, at least for medical. and there's a number of states that have recreational legalization on the bill this november and a number of states with medical marijuana legalization on the bill, as well so it's moving fast. also, i think you shouldn't lose sight of the international opportunity. there's huge countries the uk is looking at medical

legalization germany has already legalized medical marijuana. these are all places given our canopy investment that we can play in. we think it's important to play in all channels and all segments, not just beverages >> i think you're going to own that category, because you spent the money and you've got the share. that's the ceo of constellation brands "mad money" is back after the break.

cultivating with passion with chipolte looking fresh again, can it cook up profits with a side of guac? >> this year, the beaten down mexican chain was on the verge

of having a remarkable resurgen resurgence the stock is up more than 50% in 2018, after the former ceo of taco bell took the help in march. in july, they reported a fabulous quarter, and the stock roared to its highest level in ages then another food safety instance in ohio, causing multiple analysts to downgrade the stock, now down 16%. it's been a battleground stock there are plenty of believers. follows of the show now know how i feel, i like it. let's check in with the ceo and the chief financial officer. welcome to national taco day edition of "mad money. >> great to be here. >> thank you we've spoken to jack many times. welcome to "mad money" for the first time i'm going to go right to what

you said give me your report card in your july 1st conference, you said you want to become more culturally relevant, digitizing and modernizing the restaurant experience, running great restaurants, great hospitality, being disciplined and focus to enhance the economic model, and building a great culture to execute across the digital menu. how are you doing with these goals? what grade do you give yourself? >> i think we're well on our way in making great progress in each of those areas we just came back from our all-manager conference the culture, people are on fire. they're so excited about the purpose of chipolte and so excited about our brand being -- just what they do in our restaurants every day. we just released our most recent round of advertising, which i think our team members are

hugely proud of. we went into a couple of restaurants, and a couple of guys had cut out "the new york times" ad where it talked about here's all our ingredients the toughest ingredient to pronounce in chipolte is chipolte so the guys are feeling great about the business and the commitment to purpose and getting much more visible about all the good things we're doing for food culture and giving people access to great food. >> jack's been here throughout i think there was a period, and we talk a lot, where the company did get defensive, even though the loyalists didn't understand that the company stock, talking about how good the company is. >> yeah, jim, we got knocked on our heels a little bit we've always been a company about food, real food, real ingredients, real people, hiring real people to run great restaurants. we stopped talking about the things that made chipolte special. the great thing since we brought

a new team together, we're back on the front foot, talking about our food i talked to a lot of long-time managers and they've come up to me and say, jack, we're back talking about food and culture they're more excited about the future than ever that just warms my heart because it feels like we're on the right track. >> in terms of being defensive, i was going to ask you about minimum wage but you have always been above that and educating people, giving people all sorts of perks that other guys talk about and their perks respect as good as yours. >> our hourly rate is over $12 some of the minimum wages in areas of the country are $13, $14 an hour. when somebody comes to chipolte, we give them a future. we'll teach people how to run a kitchen, what great customer service looks like we'll teach them about the business that can happen in a matter of a couple of years. so you can go from $12 an hour up to a salaried person, a company car, options

we pay people bonuses for developing crew into managers. so there's lots of opportunities to have a long, helpful career >> we always see the same people, which is what i like some of the things that you've innovated, i think as you -- equal to your goals, you're starting to do delivery, digiti digitize, and loyalty. i always wondered where is a program like panera where i get a meal free after spending a lot of money >> we just started our chipolte awards program so the more you eat chipolte, the more free chipolte you can get. so we're in columbus, phoenix, and kansas city. and part of the reason we're so excited about doing it, it's one of the number one requested things people are asking about like how about a loyalty program. we're early days on it, but it's bringing in some last users and new users to our business, because as we digitize the business, this mobile app that we have, people find it a very

easy way to access chipolte and with millennials and gen z, it's their preferential way to interact with chipolte we have this second make line that provides a huge advantage where we can take these orders off of that front line, put them on the second line, and we have shefling so you can walk in, grab your food and go. the convenience level is phenomenal >> much different than the old days >> and then the idea that we'll reward you for accessing the brand through new channels, it gets really exciting for the customers. >> for jack, because you've been through the war, i see chipolte searching for a new safety head. it was time for him to move on where are we >> ben retired he was a professor we needed jim, he helped us create a food safety council he's going to be with us into next year and on our food safety

council. he's been fantastic. but he's going to go back into retirement >> that's what i thought >> we're lucky we had him for the time we did. we have world class people, and food safety is always going to be a high priority >> people always ask me, you came from taco bell, yeah, there's been -- you've been at war kind of, but never slighting taco bell. some people say, that's why they never had a safety problem, but that's not true. it has nothing to do with preservative, not preservative ingredients. that's just a kenard >> the thing i've been most impressed with since joining chipolte is the commitment to food safety. i believe this company had a passion to be a leader in the space. we're going to build on that and what we definitely are committed to doing is real ingredients, truly fresh, and that does require different food safety standards to be in place.

these wellness checks that we do and other protocols that we've executed you're not going to find that in other restaurants, because we are handling fresh food, and we're truly cooking every day in our restaurant so it just demands that we have a higher level of commitment to food safety, and we'll always have to be passionate about being a leader in that space >> shareholders check in with you regularly if >> yeah, they've been great partners >> and finally, just in terms of the zitegeist of the company, i always felt that we try to get millennials, and you have millennials behind the counter there is an ethos to your company. you know i was a believer, i've never lost faith you know that. but the ethos for me, despite the bumps in the road. >> yeah, absolutely. the purpose of chipolte doing, you know, food with integrity, and the mission of cultivating a

better world never stopped resonating with millennials and gen z. a lot of our employees are millennials and dprvegen z and y overindex with young customers they believe in the purpose and the food, and the strategies we're implementing how we're going to turn around chipolte, the more visible we're on this purpose, the more engaged we'll be >> and the consumer cares more than ever about their health >> they know more than ever, they demand more than ever and the more they know about chipolte, the more likely they'll come to chipolte >> let's leave it at that. thank you so much, gentlemen great to have you on board really appreciate it "mad money" is back after the break. (guard) what i've witnessed...

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as i told you earlier in the show, the warriors are making themselves known when you have a selloff like today, it reminds you that you have to build a portfolio prepared to handle anything. that's why we play am i diversifie diversified. you call and tell me your top five holdings. let's start with a tweet scott on twitter, who got right to the point he has lowe's, disney, apple, alibabba and activision blizzard okay terrific, terrific company action alerts club name, same with apple so we have entertainment, technology, retail, we have gaming, activision blizzard doing quite well

and alibaba, let's just call it chinese retailer so we have retail, but in china. retail america, do it yourself we've got entertainment, tech, and gaming i think that's perfect i really like that portfolio it's a little go-go for my taste. let's go to greg in new jersey greg >> caller: cramer, i'm greg in new jersey, middleton new jersey i'm 23 and i want to know if i'm diversified. google, disney, amazon, at&t, and mammoth real estate corps. >> mammoth, we had them on a long time ago. you don't really need income right now, because you're a younger person, but that's all right. you have some income players amazon, i think amazon web services is what i've been working on is fantastic. disney, we covered that earlier. so we have retail, and also tech

we have entertainment, teleco. i would tell you because of the f.a.n.g. problem, this and this are a little too much alike. i would at this point let you get rid of google, and add a health care company, united health might be a good opportunity. you're too clustered even though you're young let's go to charlie in texas charlie? >> caller: hey, jim. i watch the market dale yishgs a -- daily, but i have a longer term portfolio apple, amazon, aep, amgen and adobe. i've taken some profits when they run up. what do you think? >> let's go to work.

amgen, i think is way too much today. it's a good opportunity. and now here's a problem we've got amazon, apple, and adobe. these are going to trade together, as we saw today. so i would keep apple. keep amazon. that's two that are together and then the other i would indeed toss. all right. well that adobe should go. amazon and apple should say. "mad money" is back after the break. this is huntsville, alabama. aka, rocket city, usa. this is a very difficult job. failure is not an option. more than half of employees across the country bring financial stress to work. if you're stressed out financially at home, you're going to be too worried to be able to do a good job.

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it is time it's time for the lightning round. [ indiscernible and then the lightning round is over are you ready, skedaddy. rico in california, rico >> caller: boo-yah, jim. >> extremely talented, if i say so myself.

what's up? >> caller: you remember me >> do i remember you of course. are you kidding me it was like yesterday. who the hell is this guy >> caller: it was last november, we were talking about that budweiser, remember i quit drinking, put down them buds, and i had my whole 401(k) in that >> yeah, i gotcha. so let's go to work. let's work together. what was the stock bud. that's what we used to call them when i was growing up, cement heads. we do not want anheuser-busch. what we want is constellation brands std. >> buy buy buy buy buy >> john in pennsylvania. john >> caller: i'm, i concerned abot the declines in the mid caps specifically, is the 15% pull

back a sign the stock has run too far, too fast? >> no. it's almost like i should institute some rules if it's up more than 100%, we let it cool this is one of those i talked about at the top of the show 7% to 10% pullback, totally realistic. let it happen and do a little picking. tony in georgia. tony >> caller: cramer, hunker down >> yes >> caller: walter dunlap, i bought it in may at 53, it's been going down the tubes, about 8% since then. should i buy more? >> no, no. doesn't have a good yield. it is an inexpensive stock, but no reason, no edge to be a commercial real estate financial services we liked creb for a while, but it doesn't have what it takes right here let's go to bill in missouri bill >> caller: hey, jim, boo-yah >> boo-yah, bill

>> caller: hey, listen, i have been looking at some 5-g investments and i own nvidia and intel and qualcomm and verizon and at&t, but i ran across this company called zayl. i was wondering if you are familiar with that >> they've bought up a lot of dark fiber i keep hearing about an ongoing dark fiber shortage. maybe that is the way to play it we will do home work and come back ron in new jersey, ron >> caller: boo-yah, hello, jim >> how you been? >> caller: great thank you for all your help with the home gamers. >> of course >> caller: my stock is ktos. >> okay. th we recommend this. we got a lot of hate mail and hate tweets. a lot of people feel it's been a huge overachiever. but at this price, don't need it we prefer to be in raceom.

this is the cheapest defense stock. why? not dependant on u.s. buying they buy patriot missiles. let's go to maureen in florida >> caller: hi, jim, thank you for helping people like us get a better handle on our savings >> i just wish there was a show when i started buying stocks in '79. what's up? >> caller: i purchased johnson controls in the mid '90s, and i funded it until i got a job with a 401(k) it served me well for years, but not so much lately i don't know if i need a push to sell it or should i keep it? >> what is the stock >> caller: johnson controls. >> it's problematic. a series of bad quarters, new ceo. new guy has not been successful yet.

the proof is in the pudding and we don't have any proof yet. i don't like this industrial one of the few industrials that i'm just not a backer of can i go to scott in maryland, scott. >> caller: hey, jim, boo-yah >> boo-yah >> caller: jim, i got trapped in what looks like a beck chart pattern. i'm in the house of pain should i hold it or get rid of it >> i think it's a great spec i don't want to sell this stock. that would be a big mistake. john in michigan, john >> caller: boo-yah, jim. >> boo-yah, john >> caller: thank you for everything you do for us investors. >> you're quite welcome. >> caller: i wanted to ask you, at what level would you buy a line technology? >> this is the stock everybody knows i like it's up 60%. it's only down a few percent from its high. this one has to go 7% to 10% let's say -- you know, this stock is too hot

i think it's got to go 3.57, if it goes to 3.40. >> buy buy buy >> nothing aggressive, staged buys and that, ladies and gentlemen, is the conclusion of the lightning round. >> the lightning round is sponsored by - a day, five days a week. that's amazing. it's a pretty big deal. so i can trade all night long? ♪ ♪ all night long... is that lionel richie? let's reopen the market. mr. richie, would you ring the 24/5 bell? sure can, jim. ♪ trade 24/5, with td ameritrade. ♪

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happen when bond prices plummet and bond yields soar you expect people to go in there and buying willy-nilly no, that's not how it works. nothing these staple companies do really matters here their stocks all trade like super charged bonds that plunge with treasury prices and hey, it makes perfect sense. who the heck wants clorox with it its low yield? do you really want to pay 22 times earnings at a time when the gross margins are under attack from commodity inflation and rising transportation costs? this thing is a bond market e quich lan -- equivalent here that get slaughtered in this kind of environment. i like the pepsico quarter reported the other day the company saw an acceleration in the area we were most

concerned about, soda. sure, pepsico had to spend to get the growth up, but the growth was much better than other players in the category. sadly, this is not a bond market anymore, and pep has few defenses against the location o -- rotation out of these kinds of stocks. it has a 3.45% yield, the ten-year gives you 3.2%. and it's risk free so pemspsico's stock drops likea stone. i don't know what to say about colgate. 2.55% yield, global buy just 1.5% and business is so inconsistent. so the obvious question to ask is, why not throw away these stocks all of them? why not just -- >> sell sell sell sell sell. >> honestly, who needs these

measly dividends i'll tell you why. short-term, these stocks are facing withering additional fire like soldiers on the first day of the battle of the somme and i can't ask anybody to go over the top this that the only thing that matters is bond yields are having their biggest move since president trump took office. bonds have a way of attracting buyers as they go up in yield. they reach a level where money managers stop selling them en masse or the computers stop selling. then you have to look at what's been thrown away and think about what management can accomplish in this environment. we don't think about that when we just look at these as staples. i want you to think of it like this in 1989, i owned an apartment in brooklyn and decided to rent it, move to the suburbs. after a while, i said it's not going to be that good of a return so we booted the place for a little more than we paid for and

we bought some municipal bonds what i didn't count on is that 25 years later, the same apartment would sell for several times what i sold it for, because it appreciated in value. i thought it was a 6% income stream that would matter it was the appreciation i forgot about. so right now, stockholders are deciding whether they want the 2.6% return on the clorox. it's now at 146. that's without calculating the additional return from the dividend that move came during a period of low interest rates. but how about this when i sold that prime real estate in 1989, do you snow what clorox was trading $7 it would have given a 2,000% return over the last 29 years. you're never going to get that kind of gain from bonds. these bond markets are behaving hideously. the hedge fund playbook says

stay away from the entire group as long as interest rates are rising please, as i said at the top of the show, wait for them to go lower. but if you have a long-term time horizon, then you may want to think about buying the consumer stocks oh, so gradually into this horrendous weakness again, no rush but remember, the appreciation stream, not the dividend stream, that's the real pot of gold at the end of a very tortured rainbow. stick with cramer.

you have my permission to kick, but only if the market is down hard. otherwise, you missed it there's fraught nature of the bond market spilling into stocks, so we don't want to be -- let it come down it's okay. it can come down i like to say there's always a bull market somewhere. i try to find it just for you here on "mad money."

i'm jim cramer and i will see you tomorrow male announcer: this week on undercover boss... [rock music] the ceo of o'neill clothing, one of the biggest action sports apparel companies in the world... - what's up, dude? - nothing, just chilling. - right on. announcer: goes undercover posing as a medical school dropout... - done. announcer: his employees think he's on a reality show competing to win money to open his own surf shop. - what's up, buddy? - you jesus? - yup, nice to meet you, man. - nice to meet you. ♪ announcer: by giving up his surfboard and skateboard to work in the field... - we've got a great selection of backpacks, one of which i'm wearing right now. - okay. announcer: toby finds out that not everyone is stoked about working at o'neill... - you know, i wish i didn't have to keep clicking "enter." it gives you a lot of room to mess up. - some of the designers are, like, real prima donnas.