the first ones on the plane, with their families and they need to fly that plane before he before they ask any of their customers to get on board. >> ten seconds does buffett buy an airline? >> there were rumors about it in december if they were to buy a big airline, southwest or united, it would be a big deal for berkshire than their acquisition of burlington northern a shorter payback period and he described that as a home run. >> this has been a pleasure. >> great to have you here. >> tomorrow another special show "the exchange" begins now. wow, a better deal than burlington northern. good stuff hi, everybody. thank you, scott here's what's ahead today on "the exchange. new highs for the s&p 500 and more ipos coming we'll look at where investors should put their money to work and if big earnings, the fed and jobs report will keep the rally. boeing ceo taking unscripted

questions as the 737 max crisis continues with new questions about what the company told airlines we'll look at whether the ceo's job is safe. avengers box office blowout isn't just a win for disney. we'll tell you who else could get a super boost from that movie's amazing performance. dom maz the numbers. >> modest gains for the overall market we have record highs in the s&p 500 and nasdaq composite the dow up by 30 points. the nasdaq up by 20 and the russell 2000, the outperformer, up by two-thirds of 1% financials tend to be the standout what many traders are talking about, this idea we're seeing such outperformance with interest rates slightly higher on the ten-year side of things the spyder bank, kbe, has been trading above its 200-day moving average. the kre, spyder regional just

ticked above that trend line as well financials a focus our stong of the day is sing-e ingersoll rand "the wall street journal" is reporting it could be considering a merger of its industrial and pumps business with gardner denver. if so, if that were to come to fruition, a new company could have shareholders on both sides but be majority owned by ingersoll rand, so say sources also a record high for the stock today. back over to you. >> there are lots of those out there today. thanks very much. welcome to "the exchange." i'm kelly evans. the fed's preferred inflation gauge showing no change in march and slowing to 1.6% year-on-year at the same time, consumer spending surged amid a jump in auto and health care spending. larry kudlow saying while issues remain in the north american trade pact, it's in good shape

for passage. it's been a good week for markets. we're kicking things off with the s&p 500 at fresh record highs. here to look at where to invest against this back drop, our nancy, from tangler wealth investment and global strategist at citibank. i'll ask you if it's well spread, if there are any obvious pockets where investors are right? >> the environment for financials has improved a bit as we've been pricing out easing, expectations for the federal reserve. >> say that again. so, what you're saying is as people have actually talked less about a rate cut - >> exactly. >> the fed meets this week the less they're talking about that with the good gdp numbers, the better the banks are doing because the yield curve is flattening out. >> that's right. it's been' harsh one where yield

curve is flattening, the interest rates are coming down that's been great for growth rates but we're seeing reversion and we're seeing obviously very strong areas like semiconductors, which have roared higher. the main issue, if we take a look at the big picture, is this will be a new record year for earnings following a record earnings year last year. 22% eps growth last year we think it's slower this year plus 5%. the first quarter looks to be a plus 2% quarter. >> positive now. >> again, that is with the energy sector at negative 30% in the first quarter. so, yeah - >> wow, negative 30 even though oil prices are where they are. nancy, let me ask you. i know you're in alphabet. we'll talk about google in a moment where else do you feel comfortable as these markets continue to run up >> thanks, kelly you know, we've gotten a little ahead of ourselves we've been big beneficiaries of the run-up in chip stocks. we expect that to slow down

although the auto news was good for some of our holdings but we're starting to sniff around in health care again. we own many of the stocks but a couple are starting to look attractive to us after the selloff. we think the politics, just like in the sclclinton administration decades ago will suit the pharmaceutical companies we're looking atton -- we own johnson & johnson. we've added to some of those names over the past few weeks. so, that's one area. and consumer discretionary just based on our thesis that china is re-accelerating, the second half will be stronger and the consumer is in great shape. >> what are a couple of those names in consumer discretionary? >> so, we added -- we initiated position in tiffany in the fourth quarter we added to that this last week. starbucks we initiated in the fourth quarter and representing one of our largest holdings.

still like home depot because our nonconsensus view is housing is going to be better. there's a pents-up demand from millenials living at home. 31% of millenials still live at home we think that will drive low end of housing market. >> let me ask you about tech f.a.n.g. is so strong. the leadership has not changed do you expect it to continue >> the f.a.n.g. stocks have had very big drawdowns you saw one in the fourth quarter. they are so widely owned and overweight by so many investors that often you have big draw downs. fundamentally if we take a look at 5 years, 15 years for those we can track, they have been gaining and growing share. 33% compounded revenue growth rate. >> wow over five years? >> yes and longer periods of time for those we can measure these are companies that have

done extremely well fundamentally. they may have slowing at the margin when they go down, they can go down by a great deal and may have difficulty coming back up fundamentally they're becoming a bigger part of the world economy and there are some analogs in the asian market. >> let's bring in josh lipton and talk about alphabet which reports after the bell what are investors focused on? >> i think a few different themes one is obviously the focus on revenue, that top line growth. the street expects $33.7 billion, up 20% in part because analysts are doing their own channel checks which they say indicate stronger growth, because of what they heard from facebook, twitter and snap they say that bodes well for alphabet they point out there's a high correlation between facebook and google a bit thing is the big investments this company is making all those areas where they see real long-term growth potential. that's cloud computing we know they the brought in a

new google cloud chief, thomas curren, he was brought over as a 20-year vet of oracle. he's already told you part of his game plan is to ramp up that sales force as they look to close that gap with those cloud giants like amazon and google. i asked him what do all these investments mean for the company's margins? that's why he thinks the operating margins will come in at 40%, which would be down year over year from 46% one final thing he wants to check in is on regulation. on facebook's call that came up again and again. you heard facebook execs sounding a bit more cautious when they were talking about gdr. do alphabet executives see more from gdr in the quarters ahead. >> on alphabet, which you have a position in, 20% top line growth

is a slow from 33% is that a concern to you, some of the profit margin josh mentioned? >> we're watching the profit margins because this company has a history of being financially undisciplined. that's why they cheered the cfo appointment a couple years back. we got in in 2015 when they did what they did last year. they had a huge spend, add the head count and negatively impacted margins we're going to look at the growth in mobile ads and online ads as well as margins and what their guidance is going forward. we know they invested in cap-x to the tune of 80% increase. head count means moderate and we need to see the benefit of that investment in potential productivity. >> josh, anything -- josh, anything you'd add there >> no. what's interesting is, when we talk about these investments, often when you talk to analysts, there is of course great

frustration they don't get more insight into how some of these businesses are performing. certainly they are making a lot of investments in cloud. we don't get a lot of insight there. certainly not the way when microsoft talks about azure or amazon talks about aws they would love to see youtube broken out, too, but that's not disclosure we usually get. maybe this quarter would be different. we usually get the ceo on the call giving you some tid bhbits some insight. >> steve, last word. you keyed us off talking about tech what assumptions do we have to make going forward >> the one thing i would mention is this is a part of the economy outgrowing in the long run it's a cyclical area and they performed very well and extraordinary trends for a short period of time health care, for example, steady growth not as remarkable. but really noncyclical it's been left behind in the dust and globally it's a

growing, growing business. and we would put money there for the long run. >> great stuff, everybody. appreciate it very much. steve, nancy and our own josh lipton here's what else is coming up on "the exchange" -- >> announcer: coming up, as more controversy emerges around boeing's 737 max, the ceo speaks out. whe were investors sold by his performance or does he face a long, uphill battle? plus, today was a big day for lyft that could have yielded millions instead, the stock continues to disappoint how one straw proved that china's counterfeit problem is bigger than we thought this is "the exchange. on cnbc. gives you the power to see every corner of your growing business. from managing inventory...

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from netflix to prime video to live tv, xfinity lets you find your favorites with the emmy award-winning x1 voice remote. show me the best of amy poehler, again. this time around... now that's simple, easy, awesome. experience the entertainment you love on x1. access netflix, prime video, youtube and more, all with the sound of your voice. click, call or visit a store today. welcome back to the latest boeing's 737 max crisis the ceo facing questions at the annual shareholders meeting a while ago amid news boeing did not tell southwest airlines and other carriers that the safety feature designed to warn pilots had been deactivated shares of boeing slightly lower right now. did boeing's ceo dennis muilenburg succeed in rebuilding trust from shareholders. let's find out from e ylan

>> he said the company needs to want only earn but re-earn the trust of his customers and his top priority is to get the max 737s back in the air safely. he was asked during the press conference if boeing would consider giving lost revenue while these planes are grounded. he said that answer will have to wait. >> we're actively engaged with all of our airline customers again, we deeply regret the impact to their operations and their xlecustomers. i know it's difficult. i've personally talked to many of our customers i can tell you our team is out deployed with the customers on a daily basis. i won't comment on individual discussions by airlines, but we understand the difficulties that this has caused. >> now, southwest and american airlines both anticipate that they will be able to fly those planes by the end of august. but some analysts are skeptical of that timeline they think the date is going to be more like september or

perhaps even later than that kelly, muilenburg did say whenever the airlines do start flying those planes again, that he and other boeing officials will be on those inaugural flights. back to you. >> stay with us. i want to bring in aaron greg from "the washington post," who's been also covering this story. what was your reaction to this news conference earlier and to how mr. muilenburg handled it? >> most of what we heard today is echoing tag lines we've heard from boeing in the past few weeks. the big one is chain of events they're trying to argue basically there were a number of issues that could have prevented this crash and it's hard to say what exactly caused it. obviously, they're trying to decrease any liability on them for that my main takeaway is that there's really an entire economy hinging on this one decision of when will these planes be air hifr worthy again the airlines are targeting the middle of august but it's not cleert to me they really have

any information to basically make that be anything more than an educated guess. it could be based on aid number of different factors that this extends well past august. >> we heard doug parker say he wanted a date from boeing that he could tell people with 95% assurance would actually happen. i think that's why they chose august, to be better safe than sorry. from what you're saying, it doesn't sound like that's a conservative estimate. maybe this could drag on for months we were originally told the fix would be available in a relatively short period of time. >> one of the things muilenburg said at the press conference is he wants the training for pilots on this new system to go above and beyond one question, though, that he did not get to it is what exactly will that training look like he had said previously that that training will primarily be online and an option for pilots to have additional simulator training but some pilots say they need that simulator

training, especially as muilenburg seems to be alluding to if what happened in part of these crashes was pilot error. there's a big debate about that, obviously. but boeing has trade to stop short of saying that it made a mistake and that there was an inherent flaw in the design of the mcas system. >> the timing of the fix is just one of the five main questions you outlined, including the impact this will have on their business in a lasting way, the role boeing played in the crash, whether they'll make any changes how they produce or certify new planes and how much boeing will owe as a result of all of this do you feel more clarity on any of those questions after today >> unfortunately, i do not we were initially told by boeing executives that this fix would be submitted for initial review to the faa in early april. obviously, that didn't happen. as of last week, it still hasn't happened basically, even past the august certification, if it is certified by that date, pilot

unions could still say we want flight simulators before we will fly this thing again that could make this thing be pushed back even further than september. >> and finally, aaron, how significant is it that southwest says, look, we weren't even told about the deactivation of the sensor >> it's very significant they have a lot at stake they have to reaccommodate thousands and thousands of passengers every day because of this issue >> right guys, thanks very much aaron gregg from "the washington post" and ylan covering that story. coming up, airbnb is getting into the hotel business and marriott is getting into home rentals. what does it mean for the whole industry amazon throws down the gauntlet with free one-day shipping for prime members but now walmart is saying it can do even better. how they're responding and whether they can deliver "the exchange" back in two we see homes staying cooler without the planet getting warmer. at emerson, when issues become inspiration,

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welcome back to "the exchange." restaurant brands, the parent company of burger king and pop eye's is falling below expectations shares down more than 1% shares of trucking and logistics company across the board, including c.h. robinson, werner enterprises, old douminion, afte they said the freight brokerage

platform is set to go live. take a look at pinterest, continuing its momentum from the ipo. up more than 11% today it's up more than 70% since it began training on april 18th wow. let's get to sue herera for a cnbc news update. >> hello, here's what's happening at this hour sarah sanders insisting that president trump condemns anti-semitism and hate crimes, this after a fatal shooting this weekend at a san diego synagogue. >> one of the most important things we can do is use the bully pulpit of the president is call out this hatred by name, condemn it as the president has done and will continue to do any time something like this comes up hopefully we don't see another incident like this. actress felicity huffman will plead guilty on may 13th to charges that she took part in a

sweeping college admissions cheating scam. she had been scheduled to enter her play on may 21st but the judge agreed to move up that hearing because the lead prosecutor would be out of town at the later date. the cdc reporting 704 cases of the measles in 22 states since the beginning of the year. it represents the largest number of cases reported in the country in a single year since 1994 and since measles was supposedly declared eliminated in the year 2000 back to you. >> scary, scary. thanks. about 30 minutes until "power lunch" and i'm joined by tyler mathisen. >> it's you and me there's a lot going on busiest week in earnings google later this week midweek a fed meeting. who knows what will happen there will be a press conference obviously, news-making by the end of the week we'll get the jobs number so another read on the health or lack of same of

the employment market, wages, so forth. we'll get you ready for all that and we will talk about boeing and the issues facing most especially its ceo muilenburg who faced the press today and we'll bring in dean crutchfield to give his -- >> i'm curious on that all the other things going on this week, makes me wonder if investors say, i'm going to wait this one out a lot can change >> we'll talk to a couple of people on this a very different question. i wonder how soon people will want to get back on one of those 737 max, even if they're certified as air-worthy. >> we've heard a couple people say the first people on better be the kree, the employees, their families, they feel that strong a message needs to be sent about this. >> we'll see you at 2:00. >> sounds good here's what's still coming up on "the exchange. >> announcer: ahead, walmart gets into original programming

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welcome back let's catch you up on a few stories that should be on your radar. time for rapid fire. here to break down today's head linlz. welcome to all of you. first story, walmart is reportedly making a push into original content with plans to release at least six original shows over the next year the retail giant has convinced some of its biggest suppliers to commit tens of millions in up-front ad sales. one quirk about it, it's supposed to be family-friendly but i don't see how this sort of bra breaks into everybody's radar with six offerings in this very crowded feel field. >> it's not about trying to compete with netflix and at&t. here's what i think. is still an ad-supported service. this is where they'll be putting in original content. they know interactive ads are

the wave of the future give people a way to buy directly from the ad itself. >> you think >> this is my prediction they'll populate these ads with ways to go directly to walmart.com or whatever, especially if you're watching on your mobile phone, and to buy those products directsly i think that's the real driver - >> they still need to get in front of people. >> that's true look at the brands they have they have brands like fargo, the hand maidz tale, rocky, pink panther, these are iconic franchises and branding and licensing opportunities that they can use for people to drive them to these new -- >> i still think the subscription base, which amazon uses and netflix and everything, there's your consistent revenue stream i am intrigued they're doing that let's face it, walmart, every strategy session they begin the meeting with, what would jeff bezos do that's the direction they're going these days. >> it's more of an ancillary

product these days for walmart. >> so far. >> so far. i don't think they have grand am businesses reading between the lines, they're only looking to do six original programming things to start. and they're looking for shopable content. have you seen the show "barry" >> is that he's a serial killer? >> serial killer and, you know - >> a comedy? >> side story, he works at a lululemon, which is a huge part of their premise something like that is what walmart is - >> product placement. >> -- discreetly ininsert -- i don't know if lululemon is paying them to do that. >> if not, they're missing out. >> we'll see what walmart can do with it. we want to talk ipos it's been one month since lyft went public. it means today is the day if underwriters wanted to they could exercise option for 15% more shares. the stockis down 35% from the

highs. are any of them doing this >> they can't do it technically because of the way they're structured, the price of the stock would have to be higher than the ipo price >> oh, really? >> so far it has yet to do so. >> it has to be higher than the ipo price to exercise the green shoe >> yes often you see it take place the first day because you get the huge pop on day one. underwriters will exercise the right to sell 15% more stock in the ipo than was in the ipo to raise proceeds for the company with lyft it's been a slow trajectory downward -- >> they priced it too high they were too ambitious. >> as soon as it crosses above that produce, can that option still be exercised or does it expire >> today is the deadline. >> maybe that's bullish for investors if they go, we're not increasing the share count by 15%. that's one box we can check. >> the big question i have here. remember how much there was so much speculation before lyft went public about whether they

were getting the advantage going first. i wonder if they're sitting back and saying, i wonder if we had watched how uber did it -- >> but they got the most money. >> it's best they went before uber because winter is coming. when uber goes public, the whole world changes for lyft. >> you think >> i do. >> just because they have that capital and their ambitions -- >> just watch. >> another ipo filed was for chewy.com. which you don't use even though you have two pets? >> what is it? >> sue herera is one of the biggest boosters she says the quality of the customer service is so good. >> you buy dog and pet food? >> yes they keep a profile -- we know people are very particular about their pets these days. they know what's right for your pet. they called her once and said, we sent you the wrong product, we'll replace it the prices are cheap this is my only question about it is it a ride-sharing situation where the prices are cheap now

but once they go public, the advantage disappears >> that's atd serious consideration. looking at the s-1 filed about an hour and a half ago, this is a company yet again still not profitable one easy way to become a profitable company, especially if you operate in this e-commerce space is to raise prices not saying they will if you do that, you risk losing customers. >> this the conundrum. even with amazon, we know prices are higher than they used to be. pinterest is up 11%. it's up 80% from the ipo what gives >> it matches zoom's >> advertising platform, i guess. that's the space to be in. >> investors these days do seem to like advertising more than -- >> back to the other point it's also going to give consumers a way to see something and buy something in that moment it's really playing into that immediacy and our luck of impulse control. >> i think a lot of these recent ipos are serving as proxies for

the future ipos coming down the pipe we saw this a lot with lyft as pinterest was on the road and zoom was on the road you'd see a lot of volume in lyft, even though it has no comparison to those two, because people were looking at it as this proxy >> i think you have to check out chewy.com, bill. that's your big takeaway of the day. >> we use our local animal hospital and they provide all the food and all that stuff. >> really? >> yeah. i mean - >> well, that's great. you're supporting the local community. >> exactly go local >> speaking of that, sort of, airbnb is partnering with a major new york real estate developer to convert portions of commercial properties into what they're going to call urban lodging. these are -- let's bring on deirdre bosa >> aren't you in san francisco >> my very first "rapid fire". >> look at this. >> thank you for having me i ran from the new york stock exchange to be here.

>> these are not hotel rooms or -- like 30 rock what's going on? >> this is a very good question. they don't want to call them hotel rooms but they're essentially like hotel rooms but they're apartments they have living rooms, kitchens. >> like a suite? >> a suite this is the biggest move airbnb has made into the hotel space. they've created these airbnb branded apartments that nobody lives there. >> she's working for this report on nightly business report so check your - >> for the local listings. >> it's so interesting watching the evolution of these business models when you started with airbnb, i have an extra room, going unused, if you need a room, come on over. now they're getting into the hotel business marriott is getting into their business. >> airbnb had to do this in new york city because the law is you can't rent out your apartment for less than 30 days unless a resident is staying in the unit itself

that does not apply to commercially zoned properties. they take a commercially zoned property like 75 rockefeller center, they develop this and then that's a way for airbnb - >> i think it was also there was only so much growth in peer-to-peer you'll hit a wall or ceiling and now you have to go more institutional to get more growth. >> you guys, we're talking ipos. my ipo partner in crime here, airbnb will eventually go. you be they need to just in the way uber is boosting its platform, they need to boost their listings get as many onto the platform as possible one thing i asked brian when he was on our air for the first time in over five years -- >> for the first time in five years? >> yes last time we spoke to him the company was worth less than $3 billion and now worth more than $30 billion and going into the hotel business i asked him, what does this mean the ceo of marriott home sharing an illegal business and now they're going into it. i asked him the significance and if they might be a threat. >> tell me the largest

hospitality company in the world is looking into this space is a huge testament to what we've done, the market we're in. we've had half a billion guest arrivals it's more validation than anything. >> a validation. >> he's very diplomatic. >> and also competition. >> maybe we see this in streaming. the more players, the more comfortable consumers get comfortable and the more they look to this other than traditional hotel. >> they acquired hotel tonight which was their biggest acquisition to date. they clearly want more hotel rooms. it's ironic how this plays out and you hear the other big hotel chains are looking into a similar thing. contessa, to your point, there will be a lot of regulation. >> encore and hyatt are starting to dip into that water as well it's very interesting. >> indeed. tonight on "nbr," looking forward to it. >> deirdre is a hockey fan so we're kicking her off for the last segment and your raptors are still up?

>> leafs are out but raptors are in >> the nfl and nba did score big ratings over the weekend this is fascinate as we talk about cord-cutting the nfl said the draft this year was the most watched this number is amazing to me 47.5 million viewers over the three-day event. that's a 5% increase which is saying something in this environment meanwhile, in the nba, sunday's game match-up between warriors and rocks scored the nba its highest rated nba semifinal in eight years. >> you're going to love this yes, i googled something today i googled why is the nfl draft so popular >> so did i. >> did you get the same -- there is actually an article in "psychology today" on this very topic. they point out there's an excitement that goes on for fans, except for giants' fans, that we impose our hopes and dreams on these kids being drafted because they have no track record they're like a blank slate so, you know, the --

>> it's like a unicorn going public. >> exactly. >> i have a different take on this. >> well, i'm just telling you what "psychology today" said. >> i don't want to say i'm more of an expert than a psychologist but i do have a degree -- no, minor in psychology. anyway, think about this football among high schoolers is dropping off it's down 7% since its peak in 2010 the people who graduated high school in 2010 have now graduated college. now they're in their 3r0e68 -- maybe they're really into it that was the peak of high school involvement. >> do you think this is the peak of tv ratings? >> i don't know. i'll be interested if you keep seeing kids choose different sports and fewer kids involved in football, whether that's going to have long-lasting - >> that's a great point. by the way, in the meantime, it's great news for disney this company could not be doing better we'll talk about avengers later but to have these viewership numbers. my hats off. we had it as wallpaper over the

weekend. slim pickings out there. even on broadcast, you should see what people show on the weekends it's infomercials. anyway, that's neither here for their. disney had a great week. thank you all. bill, contessa, leslie and deirdre. disney did rake in $350 million in north america and $1.2 billion worldwide in its opening weekend. that is amazing. we'll talk about these records, whether anyone canat tm tethis mchhe ♪ there goes our first big order. ♪ 44, 45, 46... how many of these did they order? ooh, that's hot. ♪ you know, we could sell these. nah. ♪ we don't bake. ♪ opportunity. what we deliver by delivering.

welcome back disney's "avengers: end game" is smashing records left and right hauling in more than $1.2 billion at the global box office that's the first time a film has ever cross the that milestone. $350 million came from the u.s where it was 90% of ticket sales. that number was about $100 million more than estimates. what is the secret behind this

dominance at the box office by disney let's talk to tv and media writer from the l.a. times on set. disney stock hitting an all-time high, having the best month since 1987 this is because they announced their streaming service. people everywhere -- we just talked about the sports rating are going well for them. how did they pull off such an incredible box office opening? >> i think it made a really great movie. you have the marvel cinematic universe 20 -- more than 20 films building up to this story. but even if you didn't see all of those movies, this was a very satisfying big event obviously, it was -- you know, if you were a fan, you loved it because it answered a lot of questions for you. and the stakes were really high. >> that's what's interesting the expectations were high. >> if you didn't want the story to be spoiled, you had to make it your business to get out there this weekend

a woman told me her 13-year-old son was dying to see this movie for the last year. his older sister gave her a major spoiler and he was weeping for an hour. i mean, it's -- so these fans have made big emotional investments in these stories and this movie delivered on that. >> so, also in this day and age, if it's harder than ever to avoid spoilers, does that drive more people to opening weekend i wonder if your opening comment was the most relevant, they made a really good movie. this was a three-hour amovie the ratings were phenomenal. we saw the early buzz. it sounds like translating into people saying, yeah, i loved it. go see it. >> there was really -- there was something for everybody in this film robert redford's in this movie, for god's sake it delivered on a lot of levels. also i think it sort of showed the power of a big event you know, we talk so much about streaming, are people watching their favorite shows whenever they want to at their own

convenience. there is still a value in saying, this opens on thursday night, opens this weekend, you've got to be there it creates excitement. when you have something this big, people are talking about it >> oh, yeah. >> and now, okay, yeah, the marvel fan was out there in force. 57% of the audience was male the biggest sort of demographic cohort was 25 to 34 group that grew up with these films those are for the beginning. now it will spread out older people will see it, families will see it, people who couldn't get tickets it keeps going and then it will eventually go to disney plus. >> that's exactly where i was going to go with this. one of the first movies really they're going to say you saw it in theaters, if you want to watch it now, you have to sign up for our you new streaming service and get beam involved that way in order to watch the film. >> what every major disney theatrical launch becomes now is sort of a marketing campaign for disney plus.

you have the -- you had the recent releases there of -- that disney has the marvel films. >> a - >> library - >> the rest of this year they have aladsen, toy story 4, frozen 2. >> so, yes, so it's -- these e are -- these are already great brand names that the movie goer knows. so it just keeps on driving -- these are the things that are going to make disney plus or what disney is hoping will make disney plus a must have service. >> hats off to them. thanks for joining me. coming up, cnbc invest greats how one "shark tank" turned into a nightmare after her product got cocaedn ina.pytt i alright boys, time for bed.

listen to your mom, knuckleheads. hand em over. hand what over? video games, whatever you got. let's go. you can watch videos of people playing video games in the morning. is that everything? i can see who's online. i'm gonna sweep the sofa fort. well, look what i found. take control of your wifi with xfinity xfi. let's roll! now that's simple, easy, awesome. xfinity xfi gives you the speed, coverage and control you need. manage your wifi network from anywhere when you download the xfi app today. it started out as the american dream final straw which makes an environmentally friendly raised $2 billion in crowd funding. the dream turned into a nightmare unfolding across the

globe in china a andrea day has more. >> reporter: a bad as straw. designed to save the planet and set to make millions. >> if you're going to suck, suck on this. >> reporter: emma cohen and miles pepper even pitched the idea on shark tank. >> not in my wildest dreams could i have thought we would have done anything like that. >> reporter: while attorneys work to secure patents and trade marks for the invention, the team launched their idea on crowd funding site kick starter. >> we're just hoping and praying to sell enough straws. >> reporter: the little straw went viral. >> within 48 hours, we raised $200,000. >> reporter: it didn't take long before backers shelled out nearly 2 million in funding. but as the cash rolled in, backers weren't the only ones taking notice. >> good, where did it go >> reporter: it went here to factories in china who were ready to rip off her big idea.

>> it took us about nine months to create the tooling and get the product ready to manufacture. they were able to do it in a matter of weeks. >> she had no clue anything was brewing overseas until she spotted fakes for sale online at major retail sites and phony web sites that even ripped off images of her dog barita. >> these straws sold like crazy. all the time, we get return requests for fake products and people think that they bought it on our web site. >> reporter: on the site, ali ba baba, plenty of listings for knockoffs. ready to ship to the united states for a dollar a straw and the description looks familiar totally bad as. >> totally bad ass straw. >> reporter: we reached out to a woman listed as a contact for the factory but declined to speak with us. we sent a team from cnbc's beijing bureau to china where

other countries are listed on ala alibaba and one not listed on the address that was online. a man agreed to talk only by phone. he admits the idea for the straw that's been made at his factory came from a crowd funding site online bruce chin is a product designer in china and said even his own work has been ripped off by local factories. >> without a chinese patent, you probably would be copy catted. >> reporter: we went to brooklyn to see what advice they give new creators. >> it depends on the product but if you're coming to kick starter to raise funding, you probably want to have all of your protection in place before you launch that is very important once you launch, your product is out there in the world. >> reporter: we scheduled an interview with alibaba but the

chinese e-commerce site cancelled hours before and sent a statement in part, protecting the ip of rights holders around the world is critical to our business we remove any ip infringing listings period. rights holders can enforce their ip rights outside china, u.s. patent rights on our cross-border platforms after we contacted the online retailer, alibaba began helping finals straw including removing fake listings. >> i know this has taken millions of dollars from our billion line >> wow, andrea day is here on set with me for more. how do you fight counterparts? is there more alibaba should be doing and having this protection in place, how many people with a cool idea can do that? >> this unfortunately happens a lot and there's some things you can do to fight but it takes time and a lot of money to fight each one because every time you take one of these offenders down, another one pops up. it's almost like whack-a-mole.

there are some things you can do that kick starter recommends one is when you come up with a product, have it right there, you have to try to make this as unique as possible so that maybe people can't copy it they don't realize understand the design two, have a story behind it. something where consumers might look to you and say, i want to get more information about this and make sure we're ordering the right one. there's a lot you can do >> i want to see what this final straw. >> it actually pops out. >> wow, wow. i should have had a drink ready too. thank you very much for your reporting. this is a good example of what's going on out there andrea day the shipping wars are getting even hotter with amazon announcing it's working towards one-day prime shipping now walmart could be getting e acy to fight bk. thcost of those big moves next

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you need decision tech. we segetting to patientscines in record time. at emerson, when issues become inspiration, creating a better world isn't just a result, it's a responsibility. emerson. consider it solved. the fight for your mailbox is getting even more competitive with amazon announcing it's working on one-day shipping. that has prompted walmart to hint at the same courtney reagan is here. walmart and target stocks fell sharply on friday. it's interesting to see this >> so interesting. walmart puts out this tweet and says, what about one-day ground

shipping you don't have to pay for it here it is that would be ground breaking. stay tuned, gave us very little detail but got a lot of us talking about what this could mean. >> this would up the ante for amazon if amazon says one day shipping for prime members, and one day shipping for anybody >> see, that's what we don't know literally, all we know are these, like, 140 characters that you have here on this tweet. so there's a lot of questions that we need to know will the stores be used in fulfillment? are they assuming you'll buy more if you get one-day shipping do they think they're losing share? and that's why they need to do it there are so many questions here and then others have pointed out prime memberships in the u.s. for amazon saying they're stagnating amazon has got to offer more to attract or retain the people they have. >> i definitely think that's true we know amazon has the resources. for walmart, the question is, do they have them and what would it cost i just can't believe they would give this away for free except as a trial >> we know their digital

business will have a bigger loss but we don't know what they pay for shipping right now. >> thanks, courtney. we'll watch their twitter account. that does it for "the exchange." i'll join tyler for "power lunch" which begins right now. yes, indeed, it does, kelly, thank you very much. we'll see you over here in just a minute or two. i'm tyler mathisen welcome, everybody new at 2:00 today, a monster week for investors and earnings tsunami. the fed, jobs, trade talks we'll tell you what's at stake for this record rally and get you ready for what's ahead. boeing ceo under fire taking unscripted questions for the first time since the deadly ethiopian airlines crash did he do enough and disney's "avengers: end game" raking in more than a billion dollars at the box office in just the opening weekend. we will speak with one of the directors on how much fuel that movie has left and stocks carving out some small gains. enough to push