>> hi, tom >> see, yeah, now you say hi to him. look at netflix. disney's loss is netflix's gain. >> thank you for watching "fast money. don't go anywhere. "mad money" with jim cramer starts right now my mission is simple to make you money. i'm here to level the playing field for all investors. there's always a bull market somewhere, and i promise to help you find it. "mad money" starts now hey, i'm cramer. welcome to "mad money. welcome to cramerica other people want to make friends. my job is not just to entertainment but to educate and teach you. call me at 1-800-743-cnbc or tweet me @jimcramer. it's mighty hard to keep your bat on your shoulders today.

s&p declined .7 %. nasdaq inching up .18% because just a handful of those big tech stocks normally when the market throws a sale i tell you to do some buying even now i'm tempted because it looks like the federal reserve may finally be out of the picture thanks to the recent economic data we've been getting. i think it's cooled enough that they may not need to hit us with any more rate hikes anytime soon but i can't endure buying on weakness because of the debt ceiling fight. based on the last debt ceiling fight this market could have a lot more down side before we get a deal and that's assuming we get a deal at all. maybe the government ends up defaulting on its obligations. that's very much on the table despite protestations from both sides of the aisle that it will never happen right now with the economy slowing and tax receipts coming up short we might bump up toward the limit by the end of the month.

on the one side you have president biden who's been unwilling to negotiate in any substantive form on the other side you have speaker mccarthy who's giving the appearance of being willing to negotiate but his suggestions have very little chance of leading to any meaningful compromise in the end i think the white house will have to blink because the two sides frankly aren't evenly matched president biden's running for re-election next year. he can't afford to let a default happen or even a recession sparked by fears of a default. because presidents don't get re-elected when the economy sours. but speaker mccarthy, well, he doesn't -- he said he doesn't want to default. he's not going to lose his job if he lets it happen if anything his caucus may actually reward him for it at the very least he'll have an easier time with the hard right portion of his party that's given him so much trouble. we don't know what will happen but as a stock guy, not a politics guy, i just want a compromise i don't care what's in it as long as the government can keep paying its bills and you can make money owning stocks fortunately as i've mentioned

before we have a clear analog and that's the debt ceiling crisis of 2011, when we almost defaulted. so assuming we follow a similar trajectory of what groups did best and what groups did worst during the months-long torture, it was a whole month and a half basically of the first debt ceiling crisis that caused a 19% decline from peak to trough. what worked back then, well, perhaps that can work now. first as you might have guessed we can buy the stocks of literally any drug company because even though medicare bills could be on the line wall street's a lot more worried that a government default will trigger a recession. not a bunch of unpaid bills to save merck which was one of the standout performers in the last crisis yet the pharmaceutical stocks were the first to bottom in 2011 and that was after the sovereign debt downgrade by the standard & poor's that was an insult to the injury of the debt deal something that was every bit as savage as the actual negotiations who fits the bill this time around well, at this moment it's eli lilly, which is on the cusp of the largest drug launch in ages. i'm talking about monjaro which

is lilly's revolutionary diabetes drug that doubles as a weight loss treatment. we have a huge obesity problem in america you can assume the sales will be off the charts that's why lilly's such a large position of my charitable trust as investing club members have known for ages on top of everything else the same drug's being studied for cholesterol, blood pressure and heavy drinking nor is the potential of lilly's alzheimer's drug candidate, which when you have two possible home runs the debt ceiling debacle can't derail your story. second, to bottom in 2011 were the consumer products stocks procter & gamble which held very well during the decline of 2011, or how about canview that's that recently spun off consumer health business from j&j. more on that one later coca-cola stays strong but this time around the star of the show is pepsico because snacking has become far more engrained in our lifestyle than it was in 2011. pepsico like lilly is a fabulous performer. if you want food you wouldn't mondelez or hershey, two amazing performers mondelez is crushing it with

cookies but nothing is working as well as candy maker hershey all these stocks share one characteristic beyond consistent demand and that's decline in cost resulting from the undersupply chain of covid and lower commodity prices and cheaper transport. i'd also consider colgate as a possibility. it's a sleeping giant that ajoke that last quarter. it seems poised for a nice run one of these should definitely be on your shopping list i'm trying to figure out which one might be best for the charitable trust when we convene for our club meeting next week i'm not sure which one to pick yet. stay tuned next to bottom in 2011 was fast food as mcdonald's was a star back then. wall street assumed people would trade down to mickey d's the golden arches pretty much had the field to itself back then still worth considering along with yum brands, restaurant brands and chipotle. i like what i heard from wendy's yesterday too. i hope you did finally, mission-critical tech work back then tech that facilitated the

internet's growth. i guess some things don't change this time it's looking at the ones that can help you mine big data for your own advantage. artificial intelligence can make a company do far more with less. less people, less money. you need a consultant to do it, though and right now those consultants are microsoft and alphabet now, nvidia and meta platforms are benefiting to. each does a different thing. you need nvidia cards to run such complicated software. alphabet and microsoft are ent graiting ai into the rest of their commercial products. meta's using ai to get around apple's privacy restrictions and once again deliver targeted ads to you boy, the advertisers love that over the coming weeks and months i'll explain how they use artificial intelligence to help their clients. what matters is you need one of these icons of ai in your portfolio. please wait for the marketwide pullback from the debt ceiling fiasco before you pull the trigger. considering that the president just pushed back a key debt ceiling meeting to next week, i'm going to -- i expect you're getting prepared to do some buying

everything else didn't make the cut or took too long to bounce back in 2011 that's because both the consumer and enterprise conserved cash, spending less for fear that they'd need it you husband your cash when you think there will be a recession, right? and that's what people thought in 2011 until the all-clear sounded. during that period did nothing but lose money every day in almost every other category. so the bottom line, be careful and use the parameters i've laid out. that way even if we get a default that triggers a recession or wall street believes that we're going to get one your portfolio could still come out relatively whole. no sense in leading you astray, though the debt debacle and the downgrade of the u.s. debt by a ratings agency did a ton of damage to stocks we're only trying to pick which ones went down the least because everything performed poorly. let's go to emil in new york emil >> caller: hi, jim hope you're doing well >> i am. and i hope you are the same. >> caller: good. thank you. long-time listener, second time

caller and a club member >> thank you for joiningi the club >> reporter: a stock in retail koz mtic and beauty sector i bought the stock a couple years ago. you've spoken about it highly. it reported about three months ago a very nice quarter and price action was very nice on this stock i added some more to my holdings because i thought it would be a good stock to have in a possible recessionary environment and then for the past month the stock has been going down pretty rapidly, about 10%, although it had a nice bounce today because of an upgrade on it from an analyst. some of the cosmetic companies has been doing well. the stock i'm talking about is ulta >> well, ulta's easy for me. i've been recommending ulta. if you recall, when mary dillon took over many years ago i started recommending it. then dave kimble came in they are doing a terrific job. by the way, i recommend people go, if you don't want to go to ulta beauty, and i do love their stores, go to a target you can see a lot of great products there you see what ulta beauty's doing. they are really making it so a

lot of cosmetics that used to be very expensive are inexpensive let's go to mike in illinois mike >> caller: jimmy chill >> hey, mike, what's happening >> caller: long time, first time >> thank you what's going on? >> caller: i'd like to give a big boo-yah to my son hunter out there. my question to you is about devon energy i bought in when we talked about this about two years ago i rode the train all the way up to 75, cashed out some profit, been holding the rest. i was wondering should i buy a hold >> i don't want you to buy more. rick munk was on the show he did a terrific job and devon is a great company. we made a lot of money from it for the club however, the oil stocks are in retreat. they did not do well in a period that was like in th in 2011 with the debt ceiling let's wait until we get past the debt ceiling issue and then revisit the oils let's go to kyle in illinois, please kyle >> caller: hey, jim. kyle from chicago. how are you? >>ing i'm doing fine, kyle, thanks for calling

what's going on? >> caller: well, i'm in chicago but i spent 20 years in columbus, ohio and there's a little bank there called -- what we call hban and it's still my bank today you go north and it's key corp you go south and it's fifth third bank from the great lakes to the ohio region i bought all three yesterday and then i woke up today and they're all down because of a little bank in beverly hills, california am i early on buying all these three midwest banks? >> i've been thinking of hban, huntington banc shares they've been on the show i don't recommend any regional banks until we get through this crisis the reason i don't is we keep getting hit by things like for instance the fdic proposing much larger fees. all of a sudden you have to cut numbers on these we're in a world of zblsh the house of pain. >> this group. and i'd like to stay out of that address. but i thank you for the call look, the debt ceiling is a real overhang right now so tread lightly and stick with the winners that could lead the market higher once we get a

resolution on "mad" tonight the debt ceiling crisis does have the market on edge but what are the technicals signaling i'm going off the charts to find out. then the turbulent economy put the ipo market on pause but it got a shot in the arm last week with johnson & johnson's spinoff of kenview going public. i'll tell you if it's worth considering. and earlier this week i told you travel and leisure is one of the sectors showing signs of strengths amid uncertainty so could boating fit into the investing thesis i'm getting a read on the space with the ceo of brunswick. so stay with cramer! >> announcer: don't miss a second of "mad money." follow @jimcramer on twitter have a question? tweet cramer, #madtweets send jim r. jim an e-mail to madmoney@cnbc.com. or give us a call at 1-800-743-cnbc miss something head to madmoney.cnbc.com.

last week johnson & johnson finally spun off its consumer health business as a company called kenvue in an enormous $3.8 billion ipo and this deal was a stunning success. the stock price of 22 opened for trading last thursday at 25 and change before settling in around 26 this week i can't overstate the significance of this ipo first, kenvue is far and away the largest deal of the year in fact it's the largest deal since rivian came public in november of 2021 right before the ipo market started to freeze over ever since that freeze we haven't seen any sizable deals so the fact this one went off without a hitch it means something. second and this is the most important point from my perspective, the kenview deal has been a huge success for j&j shareholders including my charitable trust

they spun off their consumer division in order to unlock value so the remaining company could focus on its faster growing pharma and medical device business. kenvue throws off a ton of cash but its growth is a lot slower j&j still owns 90% of its former subsidiary although the plan is to distribute these shares to its own shareholders, we don't know exactly the nitty-gritty of how that plan's going to work. but in other words, when kenview's stock goes up j&j's stock should go up too although that hasn't really happened since the ipo. but what do we do with kenv. e itself given we own j&j for the charitable trust we're eventually going to have to answer that question is it worth holding? could it be a buy? let's walk through it. kenview is now the world's largest pure play consumer health company a house of iconic brands that needs no introduction. tylenol, neutrogena, listerine, band-aid, motrin, you probably have four or five of these in your bathroom. it's a global player with some

of the most recognizable brands on the planet. it has half its sales from outside the u.s. how about the numbers? last year kenvue did okay. their sales declined due to the strong dollar although organic growth was good up 3.8%. earnings down 4.5% last year thanks to higher costs the elf care division had 10.9% organic growth that's pretty impressive especially everything else was more or less flat. however, we got some preliminary numbers for the first quarter in the ipo prospectus and those look much better organic growth for the whole company came in at 11.2% driven by double-digit organic growth in the self-care and beauty divisions. and their earnings should be flat to up 6%. also much better than last year. kenvue's load is manageable. the company's financial position is strong enough that management plans to pay a 20-cent per share quarterly dividend starting in the fourth quarter that works out to be a 3.1% yoe yield at these levels.

i like that, a little rex. most importantly it's a classic defensive stock. that's exactly what you want when you go into a serious slowdown or of course into some debt ceiling negotiations that's not working. at the same time don't forget the whole consumer packaged goods industry is poised to make a killing right now because they've raised their prices aggressively and now their raw kfts and you're thinking like packaging, raw materials and transport are finally coming down which will lead to much higher margins. you know they're not going to cut the price to you my biggest concern is we've seen a anumber of these big pharma spinoffs in recent years and frankly they haven't done very well pfizer spun off its generic drug business as viatris. merck unloaded its health biosimilars and legacy drugs as something called organon last year glak glaxosmithkline merged with pfizer's consumer business to create hallion that's the closest comparison here i've talked about this one before most of these big pharma spinoffs had bad stocks because they're bad companies with unattractive assets and declining earnings that's especially true for vi

aechlt tris and organ organon because the generic drug business doesn't have a lot going for if i've never recommended those stocks even when i was at goldman in the '80s. i never recommended generics i was worried about the possible exposure to the zantac lawsuits. i was probably too conservative there. it's been seven months since we last discussed these big pharma spinoffs and they've been dogs, down 3%, and 12% respectively. during a period when the s&p 500's rallied more than 11%. organon just had a brutal gap down after it reported more than another dispiriting quarter last week i've really disliked that stock. but hallion, the one that's most similar to kenvue has shot up more than 40% over the same period it's not only being treated like the other big pharma spinoffs. and if wall street loves hallion it should love kenvue, which is a much better business what do i mean by better well, first i think kenvue's got superior brands. hallion's got advil, panadol, tum,er aflue, sensedyne, which

is good but doesn't come close to thear kenvue portfolio which has the number one brand in seven categories once they started paying the 20-cent dividend it's going to have a much higher yield too i'm liking this one. going into the kenvue ipo i was a tad nervous about how the market might treat it given that wall street -- it took a while to warm up to hallion last year and the other spinoffs have been dreadful but i think haleon's the only meaningful comparison. it's now on fire kevin that kenvue's like a better investigation of haleon it should fit right into the stock market's profile plus again this is a great moment for the consumer packaged goods space. that's why i think kenvue is a -- >> buy buy buy >> but, and this is a pretty big but, definitely don't need to buy it immediately i expect some choppy action in this one because j&j owns 90% of kenvue and when they pass that stock on to their shareholders many of them will decide to sell that could give you an excellent buying doesn't, so i recommend for many people here that you

wait for that moment here's the bottom line given the defensive nature of kenvue's business and the robust dividend on the way i think this one's absolutely worth buying into weakness but that weakness is probably coming once j&j hands out a ton of shares to its own shareholder base which is why you need to be patient unless of course the stock gets taken down by a marketwide sell-off maybe in response to the debt ceiling crisis, and then you get your chance >> announcer: coming up, is time on your side cramer goes off the charts to find the proper moments to make your move. next

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guaranteed to all of us by the us constitution. we protect everyone's rights, the freedom of religion, the freedom of expression, racial justice, lgbtq rights, the rights of the disabled. we are here for everyone. it is more important than ever to take a stand. so please join us today. because we the people means all the people, including you. so call now or go online to my aclu.org to become a guardian of liberty. i keep telling you this market's going to be very tough until we get some kind of resolution to this debt ceiling crisis ideally one that doesn't get us into a constitutional crisis like america's some kind of banana republic or something the only good thing about this crisis is that history's

repeating itself and we know exactly what happened last time. we got a hideous 19% decline from peak to trough in a very short period of time we've been studying that nightly now. shortly after president obama and republican congressional leadership did cut a deal. we put in a bottom and a fabulous bull market began ultimately i think we'll get a deal this time too if not because the president -- no president at all wants the government to run out of money less than a year and a half before the next election that's why obama agreed to those painful spending cuts last time. but it's going to be an agonizing experience possibly much worse than 2011. because both parties seem a lot more hostile this time around. and there's a slim chance our leaders completely blow it entirely and let a default happen purely out of partisan animosity. and that is a recipe for a certain recession. my point, though, is that the market really wants to see a deal, so the longer this drags on the worst it's going to get for stocks in other words, we're likely to feel some real pain over the next few weeks, that's how i'm positioning myself and i'm trying to get you to be positioned the same way.

don't take it from me, though, tonight we're going off the charts with someone who agrees with me. we're going off the charts with the help of caroline borroweden, she's a brilliant technician who's teaching at i.m. academy sfs. that's the stocks and futures academy. you can also find on her on twitter at queen of fibs because she can give the empirical read on the market and she doesn't like what she's seeing in her view this is a market where time is not on your side for the moment, at least not if you're a bull. it's not going to come running back to you. and no, that's not a rolling stones reference it's an irma thomas reference. the stones version is good but it's a cover back on point what's making boroden feel cautious? take a look at the s&p 500 long-term she remains bullish on the s&p and she still thinks it's ultimately headed higher. i agree with that. emphasis on ultimately, though short term she thinks you need to pull in your horns precisely because of timing. it's why we've raised so much cash for my charitable trust

she likes to run them through the prism of fibonacci numbers, these ratios that appear over and over in nature you can see them in snail shells and flowers and pine cones or for some bizarre reason stocks too. we don't know why it happens but they turn out to be pivotal areas where a stock changes its trajectory boroden uses this terminology on both the y axis, price, and the x axis, which is time. she'll measure the direction of a previous swing and run it through the fibonacci machine to identify key dates where a stock or index is most likely to reverse course unfortunately right now spe spotted a series of fibonacci time clusters that are coming due. there are five of these time cycles that come due between yesterday and tomorrow, then eight more that come due next tuesday through sunday that's a real thicket to go through. why is this a problem? because when you get a cluster of time signals like this there's a high chance the market will reverse whatever it was

doing going into these dates and when we went into the current timing cluster the s&p 500 had been rallying pretty nicely that's why boroden says the best thing to do is protect some of your profits on your long positions. i agree with her even though i don't recommend selling everything because you likely won't be fast enough to get back in at lower levels once the market bottoms and it will bottom of course these timing cycles won't always cause reversal, they just make it more likely. but looking at the negative action today she's clearly right to be cautious that said, these are all short-term worries longer term she sees the s&p headed back up to 43400 and if we get a major pullback during these timing windows she thinks she might want to buy something opportunistically. that's why i've been referring to a bunch of stocks that when they go down you might want to snap them up but if she's right it's going to get worse before it gets better. and boroden's got similar concerns about the nasdaq 100, the tech heavy index made of the 100 largest non-essential stocks in the nasdaq composite, many of which have been doing quite well because of yes indeed ai

check out the daily chart. the nasdaq 100 has seven fibonacci timing cycles coming due between yesterday and tomorrow and it was also running into this period. so a reversal would be real bad news boroden also sees four more timing cycles coming due next wednesday through next friday. just like the s&p she thinks you need to brace yourself for a short-term sell-off because of all these timing cycles coming due. long-term, though, again she bleevds the nasdaq 100 is heading higher, possible to 13613 which would be really terrific, right? next she says is in the not too distant future maybe we'll get that settlement for the debt ceiling but for the short term she recommends taking something off the table to protect your profits. just wait for a pullback if you want to buy more if you want to hear about something more encouraging she very much likes not a stock, not a big index, she likes an individual stock, she likes the stock of netflix the key daily moving averages are all bullish. by the way a very good setup to show you what would look good as po o. posed to what we just saw.

stock trading above both the 200-day moving average and the 50-day moving average. i know she absolutely loves that when you get that. and the green. okay more important, boroden's always watching the five-day exponential and the 13 day ex-po nential. these are moving averages. and this is her favorite buying trigger. when you see the five-day above the 13-day she always will tell you it's time to buy and if you can see that, you can see that the 5 is above. and that's right where netflix is now at the same time the stock's got a fibonacci price cluster running from 313 to 316. right here okay and a floor of support airdown here about 30 bucks below. i'll take that any day boroden could see net nix climbing to 359 before any resistance and if it goes to that it could go to 370 followed by 405 and yes indeed 437

of course if it breaks down below 313 you know how traders work she says the trade's brokein and need to throw in the towel you about she'd be a buyer on any pullback that holds above that level so bail, soar. bottom line, the charts as interpreted by carolyn boroden are short-term cautious on the nasdaq and s&p 500 she's long-term bullish. but if you want something to own remember i told you at the top of the show if you want something to buy, netflix is her buy. especially on a little weakness. let's take some phone calls. let's go to fritz in illinois. fritz. >> caller: jim, thanks for having me back on. >> oh, fritz, i'm glad you called what's going on? >> caller: i wanted to ask about gm i know they're really focused on going all ev over the next ten years or so and their ceo even thinks they can catch up to tesla by 2025, which seems pretty ambitious when you look how far behind they are at tesla right now. i'm curious to know what you

think. >> fritz, the stock is saying -- the stock is saying that the estimates are not going to be made, that business is going to turn down. i'm not as dire. we had kyle vogt on yesterday for the program. i can't be encouraging about this stock because it only yields 1%. which is why my charitable trust owns ford, which has a similar chart but gives you a 4% yield, which makes me feel a lot better let's go to jared in california. jared. >> caller: what's happening, jim? it's our third time talking stocks, man. >> i love talking stocks any day of the week. what's going on? >> caller: okay. i got a two-part question for you. my first one's on ibm. what are your thoughts on that is that a good company to buy or is it priced to high and most importantly, my most important question -- >> yeah, go ahead. look, here's the problem jared, this is really important. ibm is a company that does not have the revenue growth that i like to see out of tech. okay it has earnings per share that's

being made but i like to see growth and i like to see profitable growth. and i'm not getting that out of ibm. you can see what the market's doing. it is taking that stock apart. because it's not giving you the profitable growth that people want how about lou? pennsylvania lou. >> caller: yes, jim, thank you for everything that you do >> oh, lou, you're quite welcome. >> caller: i know you like easton go birds >> go birds is absolutely -- go birds. what's going on? >> caller: i want to know whether i should buy zillow and whether i'd be happy about that. >> i think you missed zillow i think zillow's up a great deal because housing's up people decided if housing's up, we're looking for homes. that means they're going to look at zillow to get prices. that trade's happened. i don't feel there's anything new to that trade. i think it's over. i don't want to buy zillow up here it's had a nice move, though the chartists are cautious about the s&p and nasdaq short-term and thinks you should take some protects

but she's liking netflix if you need an individual stock pick. signs of strength continues with some surprising finds. i'm going to sit down with the ceo of brunswick to find out if boating could fit into your investing thesis then speaking of stocks showing strength -- signs of strength, the ai arms race continues to heat up but what are the economic implications? i'll give you my take. and all your calls rapid-fire in tonight's edition of the "lightning round." so stay with cramer. asking the right question can greatly impact your future. - are, are you qualified to do this? - what? - especially when it comes to your finances. - are you a certified financial planner™? - i'm a cfp® professional. - cfp® professionals are committed to acting in your best interest. that's why it's gotta be a cfp®.

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a lot of stocks you'd expect to be doing tshly at this point in the business cycle have been holding up surprisingly well take brunswick corp., the maker

of boats and engines under some major brands like boston whaler. brunswick doesn't feel like it should be working here who the heck buys a boat after the fed's hit us with 500 basis points of rate hikes in barely more than a year but when brunswick reported late last no they posted a small revenue beat and a sizable earnings beat even though their forecast for the current quarter was a little light the stock's up more than 7% year to date despite the last couple days how the heck can this make it one of the most discretionary products on earth be doing fine right now? on tuesday night we got a chance to speak with david foulkes. he's the ceo of brunswick corp but our interview was pre-empt bid president biden's remarks on the dit ceiling. so now we'll take a look >> mr. foulkes, welcome back to "mad money." >> thank you for having me again, jim really appreciate it >> what we're trying to figure out on "mad money," we've done a series of pieces on this, is how can things that are traditionally trading down or not doing as well after the fed has hiked so many basis points, still reporting great numbers. so can you tell us why in your

words these fed rate hikes have not dented any of the interest in your great boats? >> well, i think boating consumers want to be part of the lifestyle, jim i think it's a very attractive lifestyle at any point in time and people will find ways to participate. as you know, we have a tremendous portfolio of boat brands that allow them to participate in the value end of the market or the premium end of the market and we've even got alternatives to ownership like freedom boat club where they can participate on a subscription basis. so i think our portfolio really helps in those circumstances what i would say is that we have seen more strength i guess and more resilience in the more premium parts of the marketplace. brands you're familiar with like boston whaler and searay, and a bit more bresh on some of the value segments >> let's go over the value

segments to be sure that we're all okay when you said pressure, you did say sales would be flat. flat to up vs. q2. but you are concerned this particular quarter may be a tougher one. are you seeing things still come together >> yeah, i think generally we are. so we'll sequentially expect to improve earnings per share but the comps really get better for us in the back half of the year this is the more difficult comps. you remember early last year obviously interest rates earlier in the year were much lower. inflation wasn't such a big factor as we got later in the year inflation was higher, interest rates were higher. so the comps get better in the back half of the year we're still expecting a strong year and as you know the center point of our guidance is up last year >> you're a historian of the situation. isn't it highly unusual at this point in the interest rate cycle

to have still upbeat projections and be pretty confident you're going to hit both the sales and the earnings numbers >> yeah, i think part of our story, jim, and you know it well, is some of the secular trends, some of the levers that we can really pull versus the market so we have invested heavily in our engine product line, our mercury marine product line, bringing out a lot of really advanced engine product. v-10 or v-12 engines, nothing like them in the marketplace and demand is incredibly strong for those products we have invested in the parts of our boat product line that are really working well for us for example, opening a second whole plant for our boston whaler brand, which is very strong in the premium segment and also investing in things like freedom boat club as i mentioned. we will have close to 400 clubs open pretty soon so a lot of things under our control that are not really

market which can drive growth in our business >> talk to me about electric because you know i was interested in that and have been talking about that for a decade. how is that doing? >> it's doing well we're just entering that marketplace but we have an kareemly strong and quiting product line from mercury marine called avator. we've made probably about 1,000 right now and their inception in the marketplace is really strong we shipped them into the u.s we shipped them into europe which we expect to be a very strong market. we shipped them into australia, new zealand. so it's a global product and the excitement is very high and we're -- we're expecting great things from that product line. we still expect it to be mainly in the lower horsepower segment so electrification really takes off rer ver the high cost bar where we have the big products like the v-10 and v-12 >> reporter: at this point i thought it would have been the

engine parts and accessories that would be making all the main for you they're good but not as strong as new boats, huh? >> yeah, it really depends on the horizon you look over, jim engine parts and accessories in our navicor group were down nearly 10% versus a very strong comp in q1 of last year. but if you look over a longer horizon, if you look versus 2019, precovid, both of those businesses are up more than 30%. >> wow >> so we're seeing some overlap of various dynamics. i saw a segment that you did, jim, just a couple of months ago on retailer stocking trends and destocking trends. and obviously we're seeing some of those dynamics where our retail partners built up a lot of inventory during the supply chain crisis when they didn't know when the next shipment was necessarily going to arrive. and now they're going through a destocking process and hopefully we'll be through that by the time we get into the full selling season. so there are some of those

dynamics going on. another contributor for us is we do have some components and systems we sell into the recreational rec market. >> right from navco >> that's right. from navico and some of the rest of our businesses. and that market in particular has essentially been on a manufacturing slowdown for the first quarter and is just ramping back up again. so a couple i think of short-term factors but the long-term remains very strong. >> it certainly is the case or we wouldn't be seeing those kinds of trends. david foulkes, the ceo of brunswick. again, we're examining situations that normally would not be doing well in this rate cycle that are doing quite well. "mad money's" back after the break. thank you, david (vo) this is a place for ambition. a forge of progress. a unicorn in training. a corner to build a legacy.

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it is time it's time for the "lightning round" on cramer's "mad money. calls one after the other, buy buy buy -- play until you hear that sound and then the "lightning round" is over. are you ready, skee-daddy? time for the "lightning round" on cramer's "mad money." start with nicky in ohio >> caller: hey, this is nick from ohio. i'd like your opinion on holding amazon for the long-term >> amazon for the long term is very good. here's the problem with amazon for the short term i don't like what i see so far for them for artificial intelligence but i think they'll make a case and we'll feel a lot better about it let's go to rick in california rick >> caller: hey, jim, how are you doing, professor cramer? >> what's up >> caller: listen, i'm a long-time fan, over ten years since i retired. i've watched you almost every day. i was watching last week and you had the ceo of a company called

res med who makes cpap machines. pardon >> he's a smart fellow, mistake. i like him >> caller: yep so notaway, i have sleep apnea so of a had it for about a year. and i do use a cpap machine from res med. however, a good friend of mine who had sleep apnea for more than seven years had a minor operation from a company called inspire and it's insp is the symbol >> neural stimulation. frankly it's not an easy situation. they're a very speculative situation. i'm not against specs when it comes to medical devices because we need them so i think it's interesting. but it is at a high. let's go to lester in iowa lester >> caller: good evening, jim thanks for taking my call. >> of course, lester what's up? >> caller: i've had -- i started with 300 shares and i've got over 12 now from reinvesting

the question is what do you think of otter tail? >> i think it's an excellent utility. i'm glad you brought it up i haven't featured it. you know i like utilities. i feel like i'm one of the few people on the network that actually talks about them. and otter tail is a very good one. congratulations for doing the right thing and reinvesting. that's fabulous. let's go to richard in arizona richard. >> caller: boo-yah, jim. first-time caller. >> okay. >> caller: beautiful paradise valley, arizona. i'm calling about icon enterprises after that hindenberg report -- >> that's what i call a hot one. too hot for this guy justice department inquiry, we've got a short seller coming in saying bad things about it. against that we've got a long-time good investor. it is too hard it is what i call a battleground, and battlegrounds are not for me let's go to brian in florida brian! >> caller: hey, jim, long-time listener, first-time caller. >> all right >> caller: i work with a local cannabis company called med plant depot and they want to

know where you think the cannabis space is helping since companies like -- and the government doesn't seem to be making much progress with federal -- >> look, the government -- remember what's happening is the government's basically many different governments and it's local and it's state and it's federal and i've been staying away from these kinds of stocks because i do not believe that the government's got its act together to be able to make it so we can get them nationwide. let's go to -- if i did i would tell you constellation brands would be the one, stz, which the club owns. let's go to ahmed in michigan. ahmed. >> caller: hey, professor cramer thanks for taking my call. really appreciate it my question is on a stock, i'm in the house of pain, generac. >> generac is one i recommended for i along time but they have not been making their quarters, it's been a very downbeat stock. we can throw in enphase energy at the same point. these are not the stocks to own right now in the cycle and with oil going down it makes it even worse. let's go to shane in california.

shane. >> caller: hey, jim, big fan, love your show, thank you for taking my call >> thank you, shane. what's going on? >> caller: hey, so i know years ago i asked you about this and you were not very high on the stock but i'm wondering if it's time to start looking at energy transfer >> i changed my mind and the reason i changed my mind is that kelsey warren had been buying and buying and buying, loading up the place with debt it's no longer the case. it's got a good yield. and i'm going to say you're still fine in e.t. that's been my rue the last couple years and i'm going to stick by it. let's go to michael in maryland. >> caller: jim, boo-yah! >> wow spirited boo-yah what's happening >> caller: that's a dual trade intro. i'm calling on origin materials. >> this stock is so controversial. i said something positive about it a few weeks ago and i got hit a from both sides saying you don't know these guys. it is too speculative. let's go to francine in my home tate of new jersey francine >> caller: how are you, jim? >> i am good how about you, francine? >> caller: long-time listener. long-time listener, first-time caller

>> okay. long time first time >> caller: payday. >> any payments company i have stopped recommending we could be talking about block. we could be talking about paypal the reason i have is because apple, own it don't trade it, i think that they're going to be the only wallet we need. i forgot my wallet, but check -- just waved it. next thing you know i paid for it didn't even raelds we're not done yet arthur in california arthur >> caller: hey, jim, how's it going? >> good. how about you? >> caller: good, good. thank you for taking my call thank you for educating and entertaining at the same time. i am a first-time caller jim, my question is about a company that my kids have made rich but as a shareholder i'm now a bag holder what do you think about roblox >> i think david buzuki's a very

good executive and a terrific guy and the stock did have a very good quarter but that may be an opportunity to -- >> sell sell sell! >> because i think it's a very competitive space. and that, ladies and gentlemen, is the conclusion of the "lightning round"! >> announcer: the "lightning round" is sponsored by td ameritrade it's an entire trading experience. with innovation that lets you customize interfaces, charts and orders to your style of trading. personalized education to expand your perspective. and a dedicated trade desk of expert-level support. that will push you to be even better. and just might change how you trade—forever. because once you experience thinkorswim® by td ameritrade ♪♪♪ there's no going back. lily! welcome to our third bark-ery. oh, i can tell business is going through the “woof”. but seriously we need a reliable way to help keep everyone connected from wherever we go. well at at&t we'll help you find the right wireless plan for you. so, you can stay connected to all your drivers and stores on america's most reliable 5g network. that sounds just paw-fect. terrier-iffic

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how can these artificial intelligence stocks just rally almost every single day with some rare exceptions a little bit today i'll give you the answer in one

word fear i'm not talking about the fear of missing out on a hot stock although there certainly is some fomo going on. i'm talking about another kind of fear. it's obvious that many companies are now wrapping themselves in the ai flag in order to catch your attention i can't tell you how many conference call transcripts i've read where executives claim they've been heavy users of generative ai as if they were there at the inception hanging out with nvidia's jansen wong and open ai's sam waldman as they figured out the hardware and software needed to make it happen a half dozen years ago. but let me tell you what's really going on in corporate america at this moment the bosses are fearful they'll lose their jobs if they don't embrace ai to make the companies more efficient it can be as simple as calling up an outfit like the trade desk the incredibly well run digital advertising platform and saying could you please use your ai capabilities to sift through the 13 million bits of data you get every second and tell us what can work to sell our goods maybe what color ad or snappy copy will attract the most

attention of the people we're trying to reach. or looking at your workplace and thinking who you can eliminate or switch to a different position because of ai the way that todd pentagor the ceo of wendy's is trying to do with a drive-thru position, a machine that can listen and respond in 27 languages without make a mistake is a heck of a lot more efficient than a human. of course nobody wants to say it's about firing people and replacing them with machines the aleast not explicitly. they talk about using ai to make people more productive you know what happens when you make your workers more productive you need fewer workers that's especially true right now given that we've got severe labor shortages. now, consider what we heard from wendy's yesterday. he didn't say we bought a bunch of nvidia cards and fired up the artificial intelligence machine and came up with sml really cool we'll plug into each store like it's a fryer or stove. no what wendy's did was call google and say please help us, we're

good at baconators that jim's wife lisa loves so much. [ rim shot ] but ai implementation is beyond our core competency. i envision a world where clueless companies will call on either google, which showed off some pretty amazing ai tools just now, or microsoft, which has an incredible suite of products including its co-pilot platform, which turns natural language prompts into coding suggestions. that's how businesses will ensure they don't get left behind right now we are in the grips of ai fever ever since we started creating haikus with chatgpt late last year when it all burst into the fore but let's just remember that jensen wong, the ceo of nvidia, has been telling us for years now that this moment was coming. and it's still their tech that makes it all work. but nvidia doesn't make house cause. google and microsoft do. same goes for oracle and even salesforce in the end if you're running a company and you don't call someone about ai you're going to

be considered a toto, meaning you're someone who will be willing to turn off the oxygen, and you don't want to be the one who totoed your own business i like to say there's always a bull market somewhere and i promise to try to find it just for you right here on "mad money. i'm jim cramer see momototoyoyou u rrow "last call" starts now >> hi, i'm brian sullivan, and elon musk has chosen his successor as ceo of twitter . who could the mysterious choice be? and epa's power move emissions could turn out the light on the energy industry. jeremy diamond's broadside and short-sellers, are they the ones to blame for the beat down of banks takes. he was bested by ai, but now