so to find that balance is such an important thing. when things happen you realize the importance of friends and family and you ask yourself if i only have limited time, what do i focus on? >> i want to go back to lakeside school. you were in if great when you were dubbed dumpster diving, looking for coats?

if that happened now in 2011 in this age of apps and mobile devices and facebook and twitter and everything else what do you think an eighth grader and tenth grader would be looking for in that dumpster? >> not sure how many listings people make. coffee stains. there are still coffee stains. i think today the rate at which young people adopt new technology is breathtaking. we were talking earlier about how to get them excited about becoming programmers for developing things, there are so many kids today who are excited and spend hours on line playing this role playing thing or whenever, i was interested in how all those things -- how

anything -- how did graphics look that great? those are the engineers of the future. so we really have to put on our thinking caps and figure out kids today getting excited about tomorrow. >> i think i will invite john up here. i should say i grew up here. a few blocks away. what is interesting is going through the museum downstairs. the first two thousand years of computers. you were there during the birth of the personal computer. i am somebody who directly benefited from that revolution. being able to create a life for myself because the internet and computing was the way to go. i wanted to personally thank you for that. thank you so much. [applause] ♪

♪ ♪ >> watch more video of the

candidates. see what political reporters are saying and track the latest campaign contributions with c-span's web site for campaign 2012. it helps you navigate the political landscape with twitter feet and facebook that dates from the campaign, candidate bios and the latest polling data and links to c-span media partners in the early primary and caucus states. follow c-span.org/campaign2012. the executive chairman of google, eric schmidt, spoke last week at the edinburg international television festival. he discussed how the growth of the internet is changing the way people watch television and about the issue of copyright infringement. this is about an hour and 10 minutes. >> welcome to the first lecture given by someone not directly working in film and television.

it has taken 36 years but i can finally admit the channels through which we view it have changed which is why we have invited the executive chairman of the biggest into that company of the world to give tonight's sector. when i came to think about finding a few words to say by way of introduction for eric -- eric schmidt i did what most people these days do when they are in need of facts. i googleed him. it is very interesting what you can find on google. under many entries for eric schmidt i gave up a but -- i found tv dated 2,011 which said he had a massive degree from oakland university, michigan and can successfully operate windows 95 operating system. he is currently looking for a job as the contract programmer. under his award to listed last

year in 2010 he was fantasy football champion. then i found his personal web page which that eric schmidt is a licensed acupuncturist. during the time he lived in china he studied mandarin classical brush painting. he lives in the state of california and on sundays he leads the local youth choir. he is also a qualified cardiologists and specializes in preventing dow. he can rearrange your furniture because he runs an interior design company out of 1466, first avenue, new york, new york. i discovered 50 entry for eric schmidt registered in the state of california alone and by googleing and canes $35.99 i could also access eric schmidt's public records including birth certificate, marriage

certificates, and court adjustments. google is an amazing thing. i didn't need to do any of that because the vast majority of the 760 google entries for eric schmidt belongs to the ceo of google for ten years and now its executive chairman. eric schmidt was born in 1955 in washington d.c.. he went to yorktown high school and princeton university where he got his degree in electrical engineering as well as a ph.d. in computer science at the university of california. he joined google in 2001 when what was a small internet startup. based on an ingenious search engine which used links to determine the importance of web pages. google as it quickly became known has offices in 60 countries. it maintains 180 internet domains and offers a google surge in 130 languages. under eric schmidt's tenure as

ceo the company launched google news, google maps, google earth, and acquired huge use. instead. gee mail and google chrome and this year google plus. what is to come? in earlier decades google made its of a global brand like coca-cola and general electric. it created more wealth faster than any other company in history. it has become a bird. google is where we go for answers. tonight and tomorrow in these question and answer sessions and answers are what eric schmidt is going to give us about what google's intentions are for its partnership with our industry and its plans for original content. eric schmidt once said i don't believe society understands what happens when everything is available and recorded by

everyone all time. tonight's speech is being strained live on youtube. it will be red and viewed by many more people than are in this theater and it will be stored on servers and databases around the world for long, long time to come. i am very pleased to introduce tonight's lecturer, executive chairman of google, the one and only eric schmidt. [applause] >> thank you. is my mike on? can you hear me? yes? hy. thank you very much. i am excited about all the people in the circle.

thank you for coming. i wanted to start by saying it is great to be in scotland. many people don't know how strong the initiatives are in computer science in edinburgh. there are a number of companies i personally invested in and there is every reason to believe there is going to be quite a renaissance in a place you might not have thought. i also wanted to say that it is quite an honor to be here especially because in my growing up always assumed people from the immediate and television and the scientific world, there has been one person who managed to live in both worlds. i wanted to take a minute to say that i think we have just seen steve jobs step down as ceo of apple to become chairman and if

you look at -- the only person i have ever known who was able to actually merge the two world's completely with an artist's i as well as the definition of what great engineering is. i am sure he and the company will do well in the future. from my perspective that is the perfect example of the kind of union we see in the future in other companies and other collaboration's. from my perspective, this is the first time the mctaggart collector has been given by someone not employed in television broadcasting or production. i don't know if that mean the bar has been raised or lowered but i will do my best. it is an honor to be here. as an outsider, when he spoke here two years ago james murdoch described himself as a crazy relative everyone is embarrassed by. i wonder what he would say now.

[applause] if james is the family outcast i am not sure what that makes me. am i the geek in the corner? mit alien species? am i the android? you get the idea. don't worry. i promise i am not -- charles allen called mctaggers the longest of replication in history but isn't it great to have google pump this stuff up? a little plug. very kind of you to think of me. i am very committed to google. all the change now is that larry has the keys to the google harness. okay. i promise i will stop the doctor who clips. a private joke at google is larry is from the future.

that was always exciting. and am also indebted to my friend mark thompson who gave last year's lecture for tips on what's but classic mctaggart collector. it boils down to a near, arch villains, impossible proposals and insults. i am not sure about the acre but i will do my best to come up with the rest. mark has even identified candidate for demonizing the choice between the bbc and the murdoch. i must say how refreshing it is that google is not on his list. thank goodness. i don't kid myself. some of you have suspicions about google. some of you blame us for the havoc wreaked on your business by the internet. some of us accuse us of being unresponsive, and tearing or even worse. today i am going to try to set

the record straight on those points and demonstrate why we can and should be optimistic together about futures which i think we can if we work together and a little bit about my industry. peter finch said this lecture is the closest most television people get to going to church. that is what he said. in my days -- i am a tech evangelist from way back so i will take any excuse to preach about the internet. in less than 30 years the internet has grown from almost nothing to more than two billion users and i would say we have a ways to go. it is available on everest, south pole. half of the adults in the european union visit every day and our goal is the other half as well. it has become such a profound part of life that four or five adults regard internet access as of fundamental of human right. to date it is hard to imagine

life without the internet. we take it for granted but it is worth reminding ourselves just what an incredible force for good the internet has been. without the internet a child is unlikely to reach their potential access to books or learning. without the internet people worldwide could band together. we saw this in haiti and other people. so quickly in a crisis to raise the alarm and deliver support. without the internet repressive regimes of which there are too many can deny their people a voice making it harder to expose wrongdoing. without the internet europe would lose one of the most important, biggest driver of economic growth. we were looking at this. in the uk alone the internet accounted for 7% of gdp in 2010.

1 hundred billion pounds. big numbers. that will grow to 10% by 2015. companies have used the internet growing four times faster than those who are not. in short the internet is not making inevitable change after. it has become an engine of change itself. it has recast the way we communicate. it has transformed the way we learn and share knowledge and power in people everywhere, making the world more open and prosperous. you see it around you. think of how far we have come. i encountered my first computer in high school. it was the enormous and very clunky. today my smart phone is not one hundred thousand times faster than by his computer and literally fit in my pocket. when i first became a programmer to relay information to the first computer you had to use punch cards. today you can talk to your phone

through voice surge and point at the camera or tilt it and the phone understands. when i started working in computer science we had big dreams. technology could not deliver them. i remember being blown away by the demo in 1968 of the experimental prototype of a mouse. we take these for granted. was invented a while ago. it was science fiction to imagine one day computer might be able to respond to your facial expression or decipher the nuances of human behavior as we have today. it is literally magic. while i am optimistic about computer science and the internet i am not naive. jack kennedy said i am an idealist without illusions. there are many challenges we are still grappling to address. how do you make the world more

open while respecting privacy? that is an important balance. important to get that right. how do we empower people without provoking enemies? how do we ensure technology enriches rather than the values the relationships and cultural roundups? these are hard and important questions. why does this have anything to do with television? in 2010 you paid adults that as much time watching television in four days as they did using the web in the entire month. television is clearly winning the competition for attention. you all represent the tv industry. on the other hand all of us -- you ignore the internet at your peril. it is fundamental to the future of television for one reason. it is what people want. ultimately what people want and they will get one way or the

other. technologically the internet is a platform for things traditional television cannot support. it can make television more personal and participative and people are clamoring for it nowhere more so than in the united kingdom. give you some examples. the team behind the bbc's iplayer is now used, we look this up, more than 10% of the u.k. population every week. a great product. the vast range of content. it is more advanced than anything on the market. just launched the european version soon-to-be global and as an ipad subscription. another example of innovation. i am sure it will be a success. i have one more request of them while i am praising them. please get and android version. it is not the only show in town. there are numerous television services out there including the most global of them, itunes.

you tube has long-term content thanks to pioneering partners like chattel 4 who in 2009 became the first broadcaster to put their full catch up service on line. it is the fastest-growing youtube category in terms of revenues. more than 80 content partners. pretty good. more choice is just the beginning and it can backfire if you are not careful. just remember how it felt when you would go to the video store and rent videos. face-to-face with thousands and thousands of movies, picking just want to take home was always a struggle. that is what a system for recommending content is so valuable. what channels the lenders have done since the beginning of television but traditional scheduling is 1-size-fits-all. sometimes recommendations suit me or someone else and sometimes they don't.

on line for those who wish it and grant permission things could be vastly different. online through a combination of algorithms, suggestions could be individually crafted to suit your interests and needs. the more you watch and share the more chances the system has to learn and a better predictions get. taken to the ultimate, would be a perfect television channel. always exciting and always relevant. sometimes serendipitous. surprisingly good at new ideas but most importantly, always worth your time. we already had a glimpse of this if you take a look at netflix. take a look at their recommendations. 60% of netflix's rentals are as a result of al gore rhythmically generated recommendations. another example is amazon.

their recommendations like others who bought this also -- incredibly compelling. in recent years accounted between 20% to 30% of amazon sales. delivering on the promise of personalization is tricky. both technologically and culturally. personalization requires data and the more data the better, the more we can compute a better personalized result for you. as i learned firsthand, any online service involving personalized data will be a magnet for privacy of use. vital to strike the right balance so that people feel comfortable and in control, not disconcerted by the eerie accuracy of suggestions. this is a new territory for your industry and i don't want you to

underestimate the challenge. i talked about how the internet is transforming television choice but there are also changes in how we watch. i remember the excitement about interactive television a few years ago. all that drama over pushing a red button. remember that? wasn't that great? it would be the first time. now we are riding a much bigger way of activity. it seems more real to me this time. it is a convergence of television and internet stream. this time the action is not happening by a red button. it is on your web, through laptop, tablets and mobile. most important of all, this time is social. for some shows the online commentary that swirls around them through twitter or chat or boggs has become a part of the

experience. consider, think about bbc question time. how they're using twitter to engage the audience. all you could do was shot at the television. this was what the average american that all day. out at the television. a politician that they see. now you can tweak your brand to the entire world. much larger audience reads watching television. and as social layer to television actually increases in my view television viewership. we have some data on our side. a new product called google plus. using the for a month. it has a really cool feature called hang outs. you can watch a youtube video in hang outs like being in the same room. while the video is playing you can chat over the top and text on the side. anyone in the handout can grab

the control and rewind or fast-forward or skipped with new clip and it keeps everyone in sync over the shared youtube experience. what an improvement over static linear television. how interesting this might become a significant way in which people collectively view content. a social layer is something viewers or a substantial number seem to want. it is great for broadcasting. everybody knows what a hash tag is. raise awareness of shows that helped boost ratings, help you predict what is going to be hot next week or next year. it can be a metric for of your engagement, vehicle for instant feedback or reaching people outside broadcast times and it can also provide watching live. i don't expect -- i want to be clear -- i don't expect television viewing to completely switch to the on demand. there will always be a cultural

pull. this is obvious but i want to say it clearly. for some shows on some occasions to watch in real time. the data is quite interesting. let's have a conversation based on data. interviewing remains remarkably robust. in 201090% of broadcast television remained alive as opposed to being watched -- i sense the default mode will shift to more of the dvr type over time. your son or grandchild who has grown up with that only watching live television? once you have got used to such things it is hard to give them up. no pause or rewind. already in homes with sky plus it claims 20% of the time shifted. it gives us the data. there are hints too of shifts be on the headline figures especially for shows that appeal

to younger demographic. more people watch i tv's hit show online that on television although i must confess i have not seen this high-quality show myself. despite almost every broadcast outlet showing footage of the royal wedding, live stream, seventy two million times on youtube to 168 countries. what are the trends to watch? let me comment for you. there are three. mobile, local and social. already mobile surge traffic on google surpasses that from desktop in some countries. globally somebody -- 40% of usage is mobile and two hours of video are uploaded to youtube every minute from mobile devices. two hours just from mobile

devices. soon your typical internet user won't have a pc. they will be out with their cell and the mobile phones or tablets or what have you. reflecting this, online content and services are amazing. if content is king, context is its crown. one of the most important and text will signals is location. if you search for coffee from your mobile you are not looking for a wikipedia entry. you are trying to figure out where the nearest cafe is. social signals are another powerful driver of behavior. if three of my friends highly rated television series of our i will check it out even if reviewers say it is rubbish. we are at the earliest stage of learning how best to use social signals and other case indicators to provide more specialized content and service. if you think this is excited or frightening this is just the

beginning. in technological terms we are scarcely at the end of the first act of the internet. this represents a big upheaval for your industry and i do understand that and i am trying to be respectful at this point because i know what it feels like. i was present at the birth of microcomputing and helped google change direction to mobile first and i did get social networking as fast as i should have but if any industry is poised to rise to the challenge is yours. i say this with significant conviction on this point. your creative talent is unrivaled. we are not debating that. your independent producers are famed for their entrepreneurial zeal. your managers have fought hard won battles for efficiency and you won. let's face it. the television industry has an

unparalleled global reputation including journalism, comedy and drama. i grew up watching your stuff. i know this to be true. you cannot turn the clock back and even if you could, why would you when you have such interesting strange? the opportunities are ripe for the taking. have lots of examples. the digital download. apple has reported they have two hundred million customers for credit cards. one click purchasing. amazon has not release the similar number but it has to be roughly the same number. thanks to the internet is far easier than before for content owners to sell to a global market. the uk is the per-capita ecommerce capital of the world.

more generally, think about what on demand need for traditional business models. most television channels practice whatever you want to call it, approach to releasing content but in my view on demand view it is outdated. take a look at netflix. in march they outbid the networks to win the exclusive rights to screen the u.s. version of house of cards and they are going to do it by making episodes available in clusters rather than once a week. this is experimentation. ..

>> to that end, google and others i should add are investing in research to better understand have viewers are consuming television and the web across multiple platforms. in the u.k., we recently teamed up with a company called kim door to greater single source research panel to measure web and television happens here there are big opportunities for creative processes as well. i'll give you an example. recognize that there is new opportunities, and freedoms maybe we should say, for storytelling. david simon who's the writer for the wider put it, tv is no

longer and appointment. it's a lending library. interesting way of thinking about it. help me to think it through differently. he says you know longer need to worry about your audience, they will watch at their own pace. the constants of this is the writers can craft more complex stories and they don't have to keep putting signposted plot reminders, those references you constantly see which why are they reminding me again. it for the people who missed an episode. and now they can catch up on their own. another example, don't underestimate the internet's potential. more than 48 hours, the total number of content is uploaded to youtube every minute. two hours are mobile, the rest is coming from traditional sources. to put it into context it means that they do is uploaded, more

we do is upload in a month than all three major networks broadcast in the united states in 60 years. frightening numbers. amidst the avalanche the next generation of creativity can be found. the opportunities to integrate content across multiple screens and devices. we are busy exploring this was some of our experimental apps for mobile, as i mentioned. in our case you can use your phone to control youtube videos. watch on a bigger screen and receive background information. a number of people have commented that more than half of television watching seems to involve having another screen next to you, a phone or computer or something, and i bet, what have you or a game console. there are clever mobile apps. one in u.s., that identified a tv show that you're watching

from an audio fingerprint to make it easy to share this with your friends. let's pause and say, that's magic. they can listen to the show and figure out what show you're watching, like how do they do that? its magic. i'll give an example. i'm passing by the notion of bbc's notion of media. in this case of the show you're watching triggers extra material on your tablet or mobile synchronized with the program to do it automatically. again another way of making the experience deeper. now, so let me pause here and say, no matter what i say, no matter how enthusiastic i am and you'll are very enthusiastic about the possibilities that are before us, there will always be some through the internet is sent to destroy everything,

right? nothing new. almost every invention has been reinvigorated, that is sort of reinvigorated and helped the immediate industry was first forecast to destroy us. very interesting. i didn't know that. in 1920s and 1930s u.s. newspapers fought a fierce campaign to prevent radio from newsgathering. terrified that it would drive them out of business. and they lost. eventually. it didn't matter as newspapers retain their influence and continued to rake in profits. a year later i had a new target. newspaper editors said, i ago, i look upon them as parasites and quote, they should handle their own news instead of cashing in on our brands and experience, unquote. does that sound familiar? these were not aimed at google.

they are from 1957. again, the power of google. as newspapers complaints about tv, muslim and under new turf. and again their fears proved unfounded. what about hollywood? at a special case. in 1982 jack lalanne thing is running the motion picture association at the time compared the vcr to the boston strangler. [laughter] pretty rough. you guys are pretty rough. the calamity that he predicted never happened, and in 2005 dvd sales alone accounted for more than half of studio revenues. shocking. the boston strangler is profitable. and, in fact, the dvd sustained industry to its inevitable very tough business cycles. someone later said home video was the bonanza that saved hollywood from bankruptcy.

a decade ago jamie kellner lambasted people for letting viewers steal tv by skipping ads. it's now looking like dvr says we'll could be the savior by providing second by second ratings and helping broadcast television compete in the on-demand world. so let's take part from the sparrows. and if i can take anything from anything in historical context, it's clear to me that history shows in space of new technology, those who adapt their news models don't just survive, they prosper. this is always a surprise for every generation. technology advances, and no laws can preserve market that have been passed by. and just to be a little obnoxious, listen to the entrepreneurs, not the lawyers if you want to revitalize your business. listen to the people who invent a new business.

they see a new way of building an audience. they see a new way of monetizing gusher customers are moving. and i would argue that the onus as producers and managers we have all the top folks here in europe, is to develop business models that work in the digital age. i'm convinced this is possible. in fact, as with some and vcrs i would not be surprised if you look back in 20 years time to say that the internet is the best thing that ever happened rather than the worst. in his 2007, dismissed the notion that there ever was a golden age of television. now, i just completely disagree. others pointed out this year i think we're on the cusp of the golden age. a fast choice made manageable by magical gods, ensuring that there's something wonderful to watch every second of your waking moments. you can watch while you're

sleeping, don't care, just watch. the option to set back or lean forward, to watch alone or chat with the community, have a social experiment people really care about, all of that is possible now because of the invention of this new underlying technology that we can all take advantage of. and as i said before i think the u.k. is very well primed to lead the way. your production talent is unsurpassed. pioneered informative gone worldwide worldwide and become global smashes. the uk's home to one of the most competitive commercial broadcasters with the courage, ambition and sword deep pockets to innovate because looking at the numbers. in 2010 sky invested almost as much on original content as channel four and five combined. sky is upping its content investment by more than 50% to 600 million pounds in 2014. so there's no doubt that they will be a former player in online television revolution. they will do both.

i.t., another example. appear to be in strong shape. the restructure in this new digital age. with profits up 45% in the first half of this year, a tremendous feat. showing i think courage and toughness and leadership in responding to this opportunity before them. and, of course, you have the bbc, not only is bbc the world's most i think finest public service broadcaster, but it's argued with the most creative and technologically innovative as well. after unnecessary pruning the long-term settlement means the bbc can count on what anyone would be, think of it as a mouthwatering industry. it's just there. you can see it in their plan. it has to become have sort and be recognized and admired brand globally. imagine live streaming to that field of audience. the prongs to 2 billion people. it means the world in many ways

is bbc's oyster. so what could go wrong? everything could go wrong. if i may be impolite, and here's the insult that market size eye of the wind, your track record is not so good in some of these cases. so the u.k. is home of so many inventions it's interesting you invent photography. you invented television. you invent computers both in concept and practice. it's not widely known but the world's first office computer was built in 1951 bylined chain tea shops. interesting. none of the world leading players in these fields are from the u.k. that's the problem. how can you avoid the same fate for television innovation. and there's no, this is a hard question, it requires a lot of series discussion. there is no simple fix but i have some suggestions and again with apologies i will bring them

forward. i think you need to bring art and science back together. and think back to the glory da days. it was a time when the same people who wrote poetry also build bridges. lewis carroll didn't just write one of the classic fairytales of all time. he was also a mathematics tutor at oxford. but you didn't know that. james maxa was described by einstein as one of the best physicists since newton, and that's without doubt, but he was also a published poet. but over the last century the u.k. has stopped nurturing its polymaths i would argue. there's been a trip to the humanities, engineering and science are not as champion. even worse both sides seem to denigrate the other to use what i'm told by my british friends in the local fund that your

you're either a lovely or a buffet. not good. not good. sorry, i hope i didn't offend one group or the other. [laughter] to change that you need to start at the beginning with education. we need to reignite children's passion for science, engineering and mathematics. in the 1980s, another interesting thing about the bbc, and that only broadcast programming for kids without coding, but in partnership with acorn. remember them? shipped over 1 million bbc micro computers into schools and homes. that was a fabulous initiative. and it's now gone. i was flabbergasted, i been working on this question in my new role and working on this question about math and science, education globally, how the western world compete with asia, all this with questions that are on everybody's mind. i was flabbergasted to learn a two-day computer science is not even thought in standard in u.k.

schools. your curriculum vitae with focus on teaching how to use software, but it doesn't teach people how to make. this risks throwing away your great computing heritage. and that college-level the u.k. needs to provide more encouragement and opportunity for people to study science and engineering. indeterminate president obama announced a program to train 10,000 more engineers a year. so there's an example of somebody who's thinking, sticking his neck out in the obvious correct way. i saw the other day on the apprentice alan sugar said engineers are no good for business. okay. shall we check a few facts here? [laughter] really? well, i don't think we have done so badly. so, sorry, i just couldn't resist, you know? [laughter] if the uk's creative industries

want to thrive in our joint digital future, you need people who understand all facets of the denigrate and from the very beginning. take the lead from the victorians and ignore lord sugar. bring engineers into your company at every level, occasionally including at the top. second, that was completely wrong. sorry to be blunt, but might as well. number two, you need to get better at growing big companies. the u.k., and this is very, very well established, an issue that your government has identified and many people talk about it, does a great job of backing small turns cutting industries. you are i think the world leader at it. but there's no point in getting 1000 seeds to sprout left to wither or they get transplanted, metaphor, overseas. u.k. businesses need champing to help them grow into a global

powerhouse without having to sell out. when they are forced to sell out to foreign companies. including google i might add. if you don't address this in the u.k. will continue to be where inventions are born and not bred for long-term success. thank you for your innovation, thank you for your brilliant ideas. you're not fully taking advantage of them on a global stage. and i would say that try to figure out a way to get smarter about the divide between the public and commercial sectors. to get the most out of your public sector innovations. i talked earlier about the i player, a great product. wouldn't it be better if the i player were extended to more channels? in fact it was a process called project kangaroo to do this. despite several valiant attempt, clever lobbying resulted in the legislation blocking it. singing on the basis it would be too successful.

[laughter] >> so much for you, right? [applause] doesn't make sense. so why do we start the principle of are going to really successful products, right? there is a product is coming along that goes by the name you view. which looks pretty good to me. but even if you view meets a timetable 20 oh they're still have thrown away several years with u.k. could of been the lead and that's a lifetime. it's a complete lifetime in my world. so, therefore, in a critical mood at least for this minute this is as good a moment to any to address the criticism leveled that google, that would be us, that i referred to earlier. one i face a lot is that we are big scary, trying to take over the world. and it takes many forms.

i love these. just wait. in january luke johnson claimed, quote, just as rockefeller's standard oil was an oppressive enterprise that became so powerful it had to be broken up for the public good, so i believe google must be serviced tackle the international interest, unquote. we are currently the subject of antitrust investigations in both the united states and your. obviously, i don't actually share these views if it should be clear. and i do respect that they should be dated about and so forth. and it's only natural that with success comes scrutiny. that said, it's hard not to proceed undercurrent of protections of some of these attacks. tears the other side. john senden from the office of fair trading put it, quote, but lots of people talk to us about harm to competitors, nobody has articulated to us harm to consumers. and that's the key.

i would argue to you that consumers are the ones that are in the driving seat. all we are doing, right, all of us, hitching a ride and the doors are open to anyone. and i think that the internet brings a consumer to the floor and where we have not seen in an industry before online as you know it's a click away. it's very easy for people to come sample and move. if you don't get it right, they leave a very, very fast. and, indeed, in our case as history has shown, as, for one fleeting service to be overtaken. arrival, and who knows where the new start is our will join the fray. what we are doing is where the survival strategy which is to place big bets on technology. placing big bets, it does sound risky, but given the rate of change we think it's only the only logical result. when we are small we didn't have the capital to place big bets.

now have access to more capital and now we need to place even bigger bed to try to this is paid what consumers want over the next few years. and not every that will succeed. but it's safer to him to hide than too little, too striver game changing progress rather than to fiddle in the margins. it's better to launch fast, fast, fast, and fail fast, to learn from your mistakes and to sort of spend years of planning and end up miles off the pace. if you look at these online social worlds which is where a lot of the frothing this is right now, you will see they reiterate every day. imagine working in the country where everything changes every day. and, indeed, they are. it is possible where the focus continues on innovation to actually drive change. unfortunately one of the downsides of this approach is it can be quite disruptive. at times and inadvertently made things worse by sharon parr

delight in innovation without appreciating the discomfort that we have cause. and for that i really do sincerely apologize. we could've handled some of those things that are and i actually am really sorry about that. i don't think we'll ever stop at some ruffle feathers but i think it's an occupational hazard. but i do hope we are now sufficiently engaged in industry conservation, conversation today, tomorrow, next week, next year to be sensitive to everybody's concerned. and be more responsive in a fundamental way. i was thinking of an example, and google tv is a good example. this past year when we launched it in the u.s., everybody feared we were competing with broadcasters and content creators. our intent was the opposite. we seek to support the content industry by providing sort of an open platform for the next generation for the tv to evolve in the same way that android is

an open platform for the next generation of mobile. this is the way we think. so just as smart phones sparked on the air of innovation of internet, i think, we think that google television can do the same for television creating value for all. it's a platform that combines literally browsing in the web world all of the wonderful things in a platform that has never been offered before. we expect this to launch in europe early next year and, of course, the u.k. will be within a top priority list for obvious reasons. let me take you to the second barb or criticism that is thrown at us. we are sometimes, we sometimes have been accused of leading off the back of others content and not paying our way by everyone from michael grade to rupert murdoch. quote, google takes more ad revenue out of the u.k. than itv makes. it isn't fair is that

reinvesting that back into content independent film production companies in the u.k. unquote. some have suggested that google should invest directly intelligence -- television content. i think we did in that argument i think it reflects a misunderstanding of what google is or who we are and what we are capable and not capable of doing. we provide platforms for people to engage in content. we show ads next to content that owners have chosen to put up. we have neither the ambition nor the know-how to actually produce content at any large scale. i mean, can you imagine what would happen if you put us in charge of programming? i mean, bad sci-fi, strange looking viral videos and weird colorful things. i mean, what you all do is actually hard, and we are no good at it. let's be clear. there's no confusion here because once in a while i have to explain this to people at google. we are not good at this, we're good at other things. so instead what we are going to do is help fund content.

last year we should more than 6 billion with our publishing partners worldwide, with newspapers, broadcasters and so forth. and we've been investing in deep relationships, for example, with channels four and five, many other partners as well, to provide these catchup services on youtube. so what's happening instead is we have growing audiences in online revenues, and these enhance, enhanced rather than cannibalize existing. we also invest in a variety of other ways to benefit, also benefit television. certainly the industry. it's worth noting that over the years we've invested billions of dollars of capital on i.t. infrastructure with direct benefits to the content owners. when a u.k. user clicks access to the google website we don't force your isp system that all the way to the u.s. and all the way back. we built data centers and work with internet service providers two of them cached content

locally. we make everything happen much faster. and in a world where speed is everything, that fast loading, fast to tradition content gives your content and page. so don't underestimate the money and brainpower that goes into creating our software platforms. we point out the worlds best engineers as you know, this looks simple underserved, trust me it's not. search is what the great intellectual challenges of our time. we posted last year contested at 20,000 improvements and we launched 500. give you an idea even we don't get right the majority of the time. we do testing, testing and testing. the most disturbing i think of all is that 50% of the queries that we get each day we've never seen before. at our scale and the skill of the globe, shows you how hard this problem this is big and, of course, we have an army of spammers who are trying to game the results for one reason or

another. so it is that sort of constant vigilance, innovation and investment that we do. googles r&d spent last year grew faster than any other company worldwide. so who benefits from that? users to get a better search tool, content versus websites are better able to be found. there are some exceptions. we do on occasion also fund content that is groundbreaking that uses our platforms eric i'm very proud of some of these examples. sometimes you have to build a prototype that people have to see it for themselves. one example is life in a day, a unique experiment in social filmmaking. this was done with scott and kevin macdonald. the goal was to show that the potential of youtube as a commission platform by creating an entire feature film from users submissions. we had 80,000 contributors sharing 4005 hours of footage

into a two-hour film. it was premiered in january to rave reviews, even to pay for theatrical award. so it can work. we're trying to show the way. but it's an experiment, wanting to expand, it's entirely different, entirely different to do this professional to scale. we will never be in your leg with respect to commission and creating content. it's not in our skill set. we do care about great content. we absolutely do but our strength of course is in developing platforms and we are under no illusions that great content is what makes a musical. so we want to support content industry as they embrace the online media. we want to directly fund prototypes. that's one way we can help. more broadly we are investing in initiatives to equip the next generation, to push digital boundaries. we had a contest called the next step contest that promise you to

go to take into the next level by offering training in seed funding. in a similar vein until i to announce we are partnering with the uk's national film and television school to help young film makers navigate the world of youtube. these are examples. one of the most world successful film schools, i think of a nose, and i suspect quite a few of you are graduates from the programs, get credit both here as well as in hollywood and film class production. starting in january we will be investing to support an online film making this division model as part of the curriculum. we are always on the look out for more of these kinds of ideas, bring them to us in one way or another. but ultimately the bulk of our investment should focus not on creative content, creating content but on the platform. you guys are the content. we will figure out which actually make money and make money and have distribution. for us a platform that offers

distribution to a global audience of to bring people free of charge is a pretty good deal. that's i think where our strengths lay. that's we can make the biggest contribution in my view to the television industry's future. i want to talk sort of finally in context with the issue that is generate some of the most criticism of google and the general idea which has to do with copyright, something we all care a lot about. viacom who have sued us over this a few years ago alleged that google made a deliberate adulated business decision to profit from copyrighted, and sweeney from disney sequel, serving up pirate sites when you search for our shows is something that we find unacceptable. i want to respond very clear by saying that we respect copyright. we've taken steps to prevent, prevent, for example, appearing in search auto complete which leads to copyright infringing.

we have built tools that make it simple for copyright owners to report violations. rolling out a system to act on credible or reliable takedown requests to remove sites from the index within 24 hours. and that's faster than any other web servers in the u.k. and i looked at it today, the good news is our average response time for google is four hours. so pretty good getting to scale to which we of stuff coming out of. and i guess, hazard a guess by now most of you have used youtube as a free promotional tool. so the power of youtube as a platform is well proven. and not the least by the way by viacom who founded so fight with a consiglio flowed clips whether busy suing us. [laughter] so youtube as a platform. it is in practically possible -- let me explain the problem this way. it is not possible for us, all

the stuff coming at us, to human review every piece of content that comes to us. if we had to pre-vet every new video 48 hours every minute, we couldn't, he couldn't exist. much of what you see in content sites on the web would not be able to exist. so we thought about this for a while and this revenue and unproven area. we worked hard to sort of find the technology solution to get right holders control over the content including ways of making money from it. the centerpiece of this is called content id system. many of you of heard of this. is, in fact, quite a few of your using it. it cost more than $3 million m. to 15,000 engineering hours to devote. and nontrivial amount of investment on our part. the way this has been work is very simple. you send us a copy, a master copy, if you will, of video content you own and want to protect. our system then sits through the giant pile of stuff that keeps coming in to us, looking for anything that shares the same

fingerprint. if a match is found, you decide. you decide what to do. a few companies won't violations taken down immediately. okay, we will take it down immediately. most prefer to leave it up until -- and sell ads against it. adventures in -- a decision i prefer. we respect your decision, whichever one you make. and to help you with getting to the right decision, hundreds of content owners are now making substantial sums from their share of ad revenue on content that was originally illegally uploaded. caught by our system, converted to proper and legal activity. speaking of all of this, everybody says google once content to be free. this is not the case. we are actually agnostic when it comes to whether free or paid content models are the right

ones. it's up to the content owners, literally up to you to decide if you want to charge, give stuff away. in other words, the want of a subscription model or do you want to have an ad supported model. it's up to the users to decide if they want to pay you or the want to no pay due or the want to do whatever they do. all we want for content is it to be acceptable, accessible, visible if you will, to as many people as possible. that does not mean it has to be free. this is not rhetoric. the earlier this year, for example, we launched a protocol called onepass that the of the shooter got told that publishers erect for the content. we are experimenting with other pay-per-view with other transactional model on youtube, just click to buy. and, of course, we would argue

that google advertising is the ultimate tool for content owners. so that's enough about google. i hope i've made my point clear. we are not your enemy and we want to help. i certainly am not suggesting we have all the answers, but we do have some insight into where things are heading. we want to work together and support you in this transition. so now you're probably wondering who i'm going to single out. there must be a guilty party here. to me, no one has yet filled that role i think we should keep a close eye on regulators. very interesting. the u.k. is great and broadcasting industries have done remarkably well so far punching way above their weight. home audience seem broadly happy with what you're doing, inefficient content delivered is quite good. i've looked at the numbers. but has this happened because of

or in spite of the uk's broadcasting regulation. i'm going to let you guys judge. the world is changing. and television is no longer a domestic affair online, any broadcaster can have global reach. so plain to this wider audience means a new mindset. particularly when it comes to laws and regulations. overall, my amateur inspection of this, british television is subject to far more stringent regulation and her counterparts in the united states. and this means less flexibility and scope for u.k. companies seeking to compete on the global stage. and even though most of europe is worse off still, it's irrelevant because your main competition through shared language and similar cultures, your former colonies, us. i'm not suggesting that the u.k. should bury u.s. regulation.

weber on problem. trust me. i could list them all day. but i know it may sound counterintuitive for me to call for lighter regulations when you'll have just been sued by hacking scandal and other things like that. but here my argument. i think it's important. it's no exaggeration to say that decisions made in the next year will determine the long-term health of your broadcasting and content industries for decades to come. i think you understand this but these are critical critical times because of all these changes. economic growth is the priority of government, your regulators need to be cautious when making new laws in this face. a risk stifling the growth of your content. so since i have the stage, i will give you some suggestions. as i said before, the government should put innovation front and center of your regulatory strategy. television is going global. in which, of course, is the global labor so congratulations and thank you for inventing it. television is going global and transforming it. you guys should own it.

you invented it. you only. in this new era where innovation is be are paramount, parallel to the internet, to compete on the world stage your content businesses need of freedom and legal framework to behave more like internet companies. i was surprised. the starting point for every new piece of legislation should not be how do we regulators, but rather how do we protect the space needed for innovation. how do we get people some room, you, the entrepreneurs, people coming right out of college, all the smart people i've met all on his wonderful -- listen to the entrepreneurs, not the lawyers if you want your innovation to thrive. there was a review of copyright law is a good example of how you could make some small changes that would create space for some new innovation. putting a little more flexibility in the copyright law without undermining the content

create a gateway people's content would enable new businesses to spring up, and its estimate under one study to add maybe a billion more pounds in the u.k. economy, certainly would be helpful. another example, the direct corner, you need to stop all this michael regulation that broadcasters are facing. i mean, i appreciate that the public mood is wants to micromanage every single thing that i can imagine an internet company being subject to these rules. there's nothing more stifling than having to jump through endless hoops. and imagine if facebook had to into the regulation that you face and television. they would be have to be separate facebook for each region. staff would have to be spread out. they would be released to enforce, and quotas for religion and education. and you could forget about poking. [laughter] have i made my point? i mean i can give you example after example. in fact, i have another example

now that i think about it. it has to do with advertising. this one is particularly egregious. it's michael regulation on television advertising because look at the creativity in the advertising industry for television. lifeblood of the broadcasting industries outside the bbc and yet it doesn't get championed by policymakers. in fact, it's the opposite. take investigations of the tv ad trading. in this tough climate with even more competition for the marketing dollar it seems the right time to make things easier for ad-funded broadcasted by for example, removing market restraints like the crr rules that you guys have in itv. can't trade the stuffed rabbit a similar principle applies to the use of data. both in advertising and content distribution. unique data protection rules that reflect the realities of the digital age. and, of course, you do a careful as i discussed earlier about privacy and you have to take into account. and you have to be respectful of the user concerned. it's important not to overreact

and prevent any kind of hearing at all to those who wish to have a personalized service. i want, i often, i want the service. in many cases your rules don't even allow it. that will stifle innovation. now, europe of course is very sensible data protection laws to ensure when people share their data, can be shared across national boundaries. again when you opt in and when you choose it. another example of something which would significantly enhance or change the outcome here in the country, the right now it's the internet sector that is at the forefront of the data debates. but if you follow my reasoning, if you look at the number of people watching television, the amount of hours, this technology opportunities before us, combining these two, as you all spread your wings online it won't be long before you're going to be with us. on this particular nfib sensitive topic we have lots of experience at google.

and i believe the key to any solution is to be transparent with people about what data is collected and by and give them the tools to control it themselves. they are after all the customer. cell on a broader note, i went from michael, let's talk about openness. very, very important we keep these, a prerequisite of innovation. no one should have to ask permission to launch a new product online. the more chance to curtail the internet openness, the harder it is for tomorrow's to become a success. it's good for google. think about it. we already well known but it's not good for the ecosystem. and ultimately if the ecosystem makes all of us stronger, the adoption of this new technology, all of the new content, all of the new competitors come all requires openness.

i'm not suggesting again a completely laissez-faire approach here. there is content and behavior that none of us want to encourage whether it's copyright infringement or phishing scams or sexual abuse imagery. that this is good but we don't endorse it. but when legislators try to figure out how to minimize the harm of online content, technology solutions rather than laws should be the first thought. give us an opportunity as we did with content id to come up with a solution which is sort of a fairer balance on these issues that works well in scales. stifling the internet whether by filtering or shutting off pieces of it or blocking, blocking the whole thing, turning the off switch, that nasty internet, i will just turn that off. terrible mistake. and i don't blame them for wanting to apply what seems in theory a simple approach. the problem is that things are former complicated in practice.

for every isp filtered it is a workaround for every blacklist it is a proxy server. for every well-meaning attempt to limit the bad stuff, there is good stuff that gets knocked out, too. instead, policy workers him a pulitzer for the government, if you will, people think about policy should work with a grain of the internet rather than against it. to harness the huge level of engagement that we have online. encourage online innovators to find new ways for parents to protect their children. working with a grain of the internet rather than against it. makes sense, right? allow the sharing of online data and ensuring the law that allow innovation to flourish. these three principles would really help the television industry succeeded globally. thank you so much for spinning so much time with me tonight. it's a great opportunity for me to speak to an audience that

i've not had a chance to speak with before. if you told me 10 years ago that as an engineer like me would one day deliver the uk's highest television industry lecture i would never have believed it. i guess there's a lesson in that. for computing and creative industries are both unremarkable journeys. sometimes our paths will intertwine where you least expect, sometimes they will be potholes, sometimes there will be false starts. but sometimes i hope it will be stunning shared success. in this journey google really doesn't seek to be your partner. we do understand. we are trying to listen. we are trying to invent. we are not your foe. i would argue that we should focus on these vast opportunities and the british television in particular is uniquely well-placed to take, further for the reasons i outlined i think, quite convincingly if i say so myself, you guys really did invent this stuff. you really are better than anybody else. you occupy a global stage, so

too in what i would say, let's think big. let's think global. and let's think be the tv box to what we can do with this extraordinary medium that you all have invented, content that's coming to which i've grown up with as i said, and you have fans all over the world. so thank you very much for listing. and i hope we see each other very soon. i thank you so much. [applause] thank you, elaine. >> eric schmidt, ladies and gentlemen. [applause] >> in just a moment we are hoping to go live to the gaylord

national hotel which is just outside washington for a conference for emergency responders. officials from the department of defense, homeland security and justice will be hosting this forum to discuss emergency preparedness and lessons learned from the gulf oil spill. >> right now republican president candidate texas governor rick perry says president obama may have inherited a bad economy, but he made it worse. he made his mark saturday at april county iowa -- at a poker county iowa. ♪

♪ ♪ ♪ ♪ ♪ [applause] >> good afternoon. you're not going to turn me loose yet? >> i know this is unusual but i think you'll understand in a minute. before you get going, i've got to do something. and if you just do with it for a moment i would appreciate it because i made a promise to one of our veterans. and i intend to keep it. his name is will gormley, in addition to being a veteran, he tells me he's a servant of god. he's also a craftsman, and making gun leather, something is also done to some of the hollywood elite like russell crowe and brad pitt.

from movies with all her do. anyway, he wrote to me this week and he told me he wanted to attend today but he doesn't have very much these days. but this is what he said. governor rick perry has got my attention with some of his heatseeking comments. and by the way, governor, i need to warn you this is iowa, okay? he goes on and says i don't know if i'm going to support him yet. but i wanted to give him some encouragement as he goes armed out there on the campaign trail. so please give him this 1911 and carved holster for me. which i'm about to do by the way. [applause] and for those of you don't know, he was a very famous texas lawman, perhaps the most famous cherokee lawman in american history. and so governor, from one great veteran to another, that is for you from wil gormley.

[applause] >> thank you very much. those of you who don't know about the 1911, it's named after year that it was first made by colt. and this is, this is the centennial year for the 1911 so there's a little history for you, that's right, perfect. i appreciate that and particularly coming from an individual who serve our country. i just want to take a moment. i learned to drive on and a model john deere. that's a pop and johnny right there. for anybody that doesn't know. made right up here in iowa. so, you know, god bless john deere. they have helped feed the world, and we just need a little rain down in texas a we can do our part. farmers in iowa are doing

theirs. god bless them. it's good to be here. jalapeno peach. doesn't make any difference to me whether you're talking about how latinos or habaneros, i feel right at home. you are talking about peppers. it really is an honor to be back here. i think it was 12 days ago that we were here. and when we drove and i went where did all the people go? that there was just wide open and there was 100,000 people in here. it was awesome to be in your. then we came round a corner and i saw you all and i said everything's all right. they're still lots of folks here. this day, i love this state. it makes me feel at home. and it does it in one way because of the agricultural basis and the production that goes on here. you all the the nation in the production of corn and soybeans, eggs and hogs. you are an impressive number two in wind energy production, and the reason we are no one can we

just got more space than you have. so i was with terry branstad this morning. we're talking about and i told him i'm not bragging here, but i said, he said yeah, the we produce more wind energy per capita, so there. so i said yes, sir, i get it. are going up on a dry land cotton farm, i know the value of hard work. and that is what is reflected here in this state by your citizens. and i don't think anyone demonstrates it any better than the folks of iowa. and i want to share with you, as a grateful governor of a state is going through a very hard drought, just as you all were devastated by floods in years past, the outpouring of support from this tiny little town called luanda, and they really

touched a lot of hearts in texas. farmers and church leaders, they organize the loading and the transportation of a from that little town down to texas to give this some texas cattle ranchers that are about to lose their herds. and didn't take a government bureaucrat to make that happen. just and generous hearts of people who, by the grace of god, could have been turned around the other with its i want to say thank you to iowa for the help you have sent to our texans. thank you for that. [applause] you know, just because you got a good crop going it doesn't mean there aren't some iowans that are struggling. you've lost 12,100 jobs since the current resident of the white house took office. since the stimulus package was

passed, 5600 in manufacturing of 5200 construction. today one in eight iowans are on food stamps. that is a testament to the widespread misery created by this administration. that's a state known for keeping the world has so many residents now dependent on government just to pay for their food. and shockingly, the obama administration official, former governor of iowa, tom vilsack and he recently referred to food stamps as an economic stimulus. food stamps are not the solution. they are a symptom of the problem that too many people are without work. [applause] food stamps, food stamps didn't stimulate the economy. they stimulate government

dependence. most americans don't yearn to be dependent on government subsidies. they want economic freedom. economic freedom comes from work and wages, not welfare. since the time i was old enough to drive that tractor. i knew that the american way was not about empowering government. it was about empowering people. that's the american way. [applause] today's leaders see it differently though. and to be fair president obama did inherit a bad economy, but to his fault he made it worse. he delivered trickle-down bureaucracy come spending close to $800 million of stimulus that went down, trickle-down to the bureaucracy to handpick industries to create temporary

jobs. instead of eliminating our economic crisis, he worsened it. instead of addressing the dead, he exploded it. he promised lower employment at this particular point in his presidency. today one in six work eligible americans cannot find a full-time job. that is not an economic recovery, mr. president. that is an economic disaster. [applause] it is time for change. and i'm not talking about the rhetoric of change. i'm talking about the record of change. and i've got that record. if you look at the state of texas, where we are by keeping by cutting spending, by making sure that regulations are fair and predictable and stopping frivolous lawsuits. we just passed a loser pays program in the state of texas.

to add to our substantial tort reform. our economy is responsible for 40% off all the jobs created in america since june of 2009. think about that. 40% of all the jobs created were in one state. and summitt said yeah, but texas, y'all been creating jobs for 20 years. and you know what? that is true. but as paul harvey might say, that's, let's get to the rest of the story. and the rest of the story is this. under the two governors before me texas didn't create jobs. 10% of what the country gained, because of the entire nation was creating jobs in the '90s. since i've become governor of texas has created more than 1 million jobs while the rest of the country loss 2.5 million. the difference is we weren't

writing an american wave of prosperity. we were swimming against the current. the point is not to brag. the point is to say as a nation we can, we must do better. and when i'm president we will. [applause] listen, it is up to of us, it is up to this generation of americans to stand for freedom, to send a message to washington, d.c., that we are taking our future back from the grips of this central planners who are controlling our health care, spending our treasure, downgrading our future and micromanaging our lives. we have had enough. it's time, it is time to limit and simplify taxes. we've got to stop spending money we don't have. we've got to repeal this president's misguided one size fits all health care plan.

[applause] we will create jobs. we will build wealth. we will truly educate and innovate in science and technology and engineering and math to create the jobs and the progress that is needed to get america working again. and i'll promise you this, i will work every day to make washington, d.c., as inconsequential in your life as i can. i promise you that. [applause] i believe in america. i believe in purpose. i believe in promise but i believe our best days are still in front of us. i believe in the annals of history our children are still yet to write the great stories about this country. and with your help and the courage of the american people, we will get our country working again. god bless you and take off are coming out have been with us

today. [applause] ♪ ♪ ♪ ♪ ♪ ♪. ..

>> forward mark! ♪

♪ ♪ ♪ >> thank you. again, welcome. we are thrilled that you could be here particularly given everything that has happened in the area in the last couple weeks. by name is robert hartman. i have the honor and privilege

serving director of support for the homeland security enterprise and first responder group, department of homeland security science and technology directorate. we have a full agenda so i will try to move through some initial opening comments. first i would like to thank eric anderson -- erica anderson for her moving rendition of the national anthem. [applause] i would also like to recognize the work erica does volunteering with the honor guard as well. she works with first responders quite often. i would also like to recognize and take lt. charles hanby of the prince george's are ers guard. thank you, gentlemen. [applause] and commander jeffrey mexlona of the police pipes and drums. thank you very much. [applause]

i will ask the leadership of prince george's county to step up and make a few comments but i would like to personally thank the county executive, roger baker, fire chief mark bashore and mark mcgaw for their leadership and cooperation with us as we try to pull this event together. without you we would not have been able to do this. thank you very much for everything you have done for us. also like to take a second to think that we 3 federal agencies for this event. kathy higgins of the department of homeland security, laughing from the department of defense and brian montgomery from the department of justice. the conference you are attending is unique. at a time when people question whether government can coordinate it is a shining example of how three of the largest department and the federal government can work

together to try to bring to you aaron nation's first responders, technologies we are all working on. the hope of the conference is to provide you insight into technologies under development or in use. at the same time providing you an opportunity to hear from experts at all levels of government particularly people who are working with some of the best practices and operations and training and information sharing and critical ideas. we ask you to take advantage of the resources that are here before you. get out, kick the tires, check the technology and talk to your ears. working to make the nation a safer place. at this point i would like to invite our prince george's county representatives to save few words. i would like to introduce the county executive, rashan baker

is an economic developments specialist and private practice attorney. he has served citizens of prince george's county as county executive but in the maryland house of delegates for several years. mark bashore is the fire and ems, i have worked with him for a while in different capacities and he has been a -- awarded a number of awards including the silver medal for fowler. the chief of police. the mark bada has been with the police department for many years and served the region in prince george's in multiple capacities including as deputy chief of strategic management, commander of the enforcement division and commanded the planning and research division of the

district 1, and 6 stations in hydesville. offering a warm welcome to our representatives from prince george's county, maryland. [applause] ♪ >> good morning. how are you doing? welcome to prince george's county. i can't think of a more appropriate time to have this event that after two major incidents in this region. i want to say your timing is perfect. you planned this right after. it also brings to mind why this conference is so important. i know i am going to have the chief of police and our fire chief speak to you in a moment. if you work with me having gone through the past week when we had an earthquake, hurricane,

power outages throughout the county these two gentlemen and the men and women who work with them in the homeland security did great job. if you can help me give them around applause please. [applause] hy stated that with all respect for the men and women who do the job on the ground. but without the things you are going to learn in this conference this week or the new technology that comes out they can't do their job the way it was done this week to make sure the presidents of prince george's county and the washington region are protected. it is what we have here today, the technology, computer systems, the network, all of that comes into making sure our men and women are safer on the ground and prepared as a region. so i think this is a critical time to have this conference. i am pleased that it is here in prince george's county and i am

very happy that the presidents of prince george's county have two fine gentlemen at the helm making sure we are prepared, safe, and i am sure they will come back to our budget department with some new toys they want us to buy to make sure we are safer than we are today. but thank you and have a great conference. [applause] >> thank you. thank you for inviting us this morning. timing is impeccable for the conference. as we approach the tenth anniversary of 9/11 and survive a week of hurricanes and earthquakes i am just glad it hasn't been followed up by the play of frogs and locusts. yet. so as we approach the tenth anniversary we all know that our first responders have gained a

lot of information and technology since 9/11 but we also know we have a long way to go. i want to share a short story from the hurricane with you. how we learn and relearn of lot of things we already knew. in last tuesday's earthquake and hurricane the region was tested from a weather perspective and we did a lot of planning with a lot of free meetings and did all those plans we thought were right. it took one, 8-year-old oak tree to turn us on our heels. that one of 3 took out emergency operations center, took out the power which saying god for the generator, except it didn't

work. i am telling stories. it is okay. after 20 minutes literally of our own folks in there with sticks, we got a generator to work and we were good for the next 12 hours. but that took out our internet, that took out our television, put out our computers. it took out everything. we really felt we were in the middle of every table top everyone in this room has sat through and said that will never happen. i am here to tell you it did happen and it will happen and it is going to happen again. not that we can go cut every 80-year-old of tree down but from the perspective of planning and learned and relearned we have a lot -- along way to go. in that particular case that 3 took out one of our deputy directors's cars which also caught on fire. it was definitely tabletop in

learning. in this end we prevailed despite our technological advances we recognized we have a long way to go. there is a lot out there that we and the other eocs and jurisdictions need to improve on. we have a lot of work to do. i will forgo the other four pages of the speech i wrote for you. all right. we still have a lot of work to do. i look forward to this conference to learn and indeed relearn things that we have known for years. thank you for having us. welcome to prince george's county. [applause] >> good morning. it is my pleasure to be here and welcome you to the twelfth annual conference and expo. over the next few days you will be exposed to information from various experts and exhibitors

that will be here. you also have the opportunity to network with your peers and make contacts that will benefit you in the future. your attendance will submit to enhance your ability to deal with critical incidents in your respective jurisdictions. i hope each of you take advantage of all the conference has to offer. public safety seconds of matter. police officers and firefighters and ems technicians make life and death decisions every day. in order for them to make those decisions to the best of their ability public safety personnel must be prepared, well-trained and have access to the latest technology. the types of incidents public safety respond to is ever changing. criminals are becoming more sophisticated and terrorism is a constant threat. critical incidents are more dangerous and more complex and often necessitate response from multiple agencies especially in large metropolitan areas we are

in today. as such, public safety personnel must be able to coordinate their efforts cooperative relationships between public safety agencies, information sharing are all essential to our success. public safety personnel must prepare and train for critical incidents. the time to prepare for critical incidents is before it happens. learning from the past and from each other assistance preparing for the future. technology is constantly evolving. these advances in technology allows us to strengthen our response to critical incidents but in order to do our job well we must keep pace with these advances. we cannot continue to do things the same way we always have. it breaks new technology to use to work smarter and more efficiently. as what this conference is about today, your presence at this

conference demonstrate your dedication and commitment to excellence. i thank you for all you do every day to keep our community and our country safe and wish you continued success for the future. and bobblehead that marc bashoor was at the emergency operations center. i was at a different command post. was 4:00 in the morning when that tree went down. that war him out. there is a fire. it is relationships to get us through it. a little bit of sense of humor. i wish you well at this conference and will commute to prince george county. [applause] >> if we could have a warm round of applause on the leadership of prince george county where they're dealing with the effect.

thank you. [applause] >> somewhere at home someone is a i have a higher -- fireproof, hurricane proof shrub that would love to sell to the emergency operations center. thank you so much. we are still waiting on the attorney-general so i will move forward a little bit. kind of switch gears. i would like to focus our attention on a significant milestone that is occurring for the nation. in just a few days we are going to be remembering the ten year anniversary of the tragic events of september 11th, 2001.

i would like to ask the chief to come up and stand with me for a second. a lot of you know chief in rome --ingrah --ingraham. before i invite him to the podium by would like to make a few comments. for those of you that are here and weren't in the area on 9/11 this morning's weather is very reminiscent of what 9/11, 2001 looked like. it was a gorgeous day. a day we will never forget. no speech can summarize the loss we felt. at the same time we can never forget. i would like to take a moment to ask you to stand with me.

for a moment of silence and remembrance of those that were lost on 9/11 and i will ask you about your heads and remembers our brothers and sisters in the first responder community who made the ultimate sacrifice and keep in your hearts their families and friends that ten years later continue to morn and remember their memory. [silence] >> thank you.

i am going to ask the chief to come back up in just a minute. at this time i would like to introduce gloria robinson, the attorney general -- many of you know the assistant attorney general. she has had a distinguished career serving the law enforcement community in the nation. cursor is include development of social and behavioral sciences particularly advances in forensics that we all use in law enforcement. among her notable and hon. achievements that she spearheaded initiatives in critically important areas that affect us all from comprehensive community based crime control to combating violence against women to introducing technology not only to law enforcement but to dealing encountering drug abuse

and working in our corrections systems. at this point in time i would like to ask assistant attorney general robinson to come to the platform to introduce our keynote speaker. gloria robinson is on her way in. ♪ i would also like to note well the attorney general is coming in that many of the first responders who are going to be with us today are dealing with the impacts of the hurricane that went up the coast. i ask that you keep them and people who are impacted by

hurricane irene in your thoughts and prayers as well. disasters strike all-time sand we have to be prepared for them. ♪ maybe you could take a moment of silence for me as i sit here and sweat, waiting for the assistant attorney general to show up. this is your worst nightmare if you have ever taken public speaking. ♪ everybody is coming in now. thank you very much. [applause]

assistant attorney general robinson, thank you. >> thank you so much, bob. i am very pleased to be here and delighted that the attorney general could join us today. [applause] i have the honor of introducing him in a few minutes but i want to stay up front, eric holder's presence here is a reflection of just how seriously this attorney-general takes the justice department's responsibility for protecting american citizens. i would also like to thank our co-sponsors in the department of homeland security and the department of defense. we have had a long-running and productive partnership with these two agencies and i am really grateful for their

collaboration. and i appreciate the support of all federal participants who work with us on these important issues and let me thank all of view. state, local and tribal public safety partners. we fully understand that the burden of protecting communities in times of emergency falls squarely on your shoulders. i want you to know and i speak for the attorney general as well that we are so appreciative of the work you do back home and we are very proud to support you. it is fitting that we are holding this conference on the eve of the tenth anniversary of september eleventh. we all know the technology, in particular communication and response systems, figured prominently in what went wrong that horrific day. but the good news is that ten years since the worst act of

terrorism ever committed on american soil, we are better able to prevent and respond to acts of mass violence. our resilience is due in great part to our ability to come together at all levels of government to build and bolster a solid public safety infrastructure. that is what this is all about. working with you, our first line responders to ensure that you have the tools and the information you need to protect our citizens and our community. as you will see during your time here, the federal government is fully engaged in strengthening our emergency response system and i am very pleased that the national institute of justice are helping lead these efforts. i am particularly proud of our

work to improve the safety of our state and local law enforcement officers. i can tell you that officer safety is a very top priority of this department of justice. and it is very personal to this attorney general. even beyond our deep concern for your health and welfare, keeping our law enforcement personnel and first responders save is essential to an effective response to critical incidents. we are working to make sure you have the latest and best technology and equipment to do your job safely. for example we are leveraging those technologies to develop an improved respirator peace that can help officers respond to chemical, biological and radiological hazards. we are also working with the

army's soldier sanders to improve the protective quality of your regular duty uniforms. we know you can't always put on special gear when an emergency comes up. so we want to make sure your regular equipment has sufficient defensive capabilities. that seems to make sense. nij continues a rigorous testing program designed to give you an array of protective equipment that meet the highest performance standards. having all this technology on the market is not enough. you need to know where to find it and how to use it. that is why nij we are working with officers in the field to develop application guide for officers and procurement officials on the proper care,

maintenance and inspection of equipment. that practical stuff is really important. once published these guides will provide information how to train users in how to identify and report defects. i am very proud of the progress we made through the nationwide activity reporting initiatives or nsi. the bureau of justice assistance is leading this effort for the program management office. which is facilitating the sharing of suspicious -- suspicious activity report across all levels of government. nsi get this information and criminal activities associated with terrorism and connecting the dots to prevent future

attacks. i think we're making tremendous progress expanding nsi across the country. in a way that allows you to retain ownership and control of your own information system. this is a centerpiece of work with the law enforcement community and will greatly enhance our collective ability to protect communities from future terrorist attacks. through many small and careful steps we have been able to strengthen our nation's public safety and homeland security infrastructure. we still have work to do. that is clear. but our progress has been remarkable. as long as we can continue to work together, consulting one another, sharing ideas and resources and collaborating at

every turn, i know we will be able to manage a successful response to any threat. we have been very fortunate that the department of justice and law enforcement across the country to have a leader who values partnership and who understands the importance of science and technology to public safety. i think it is fair to say that we have never had an attorney general so committed to science. in fact i think this will be one of eric holder's strongest legacies, his commitment to science. bja recognizes technology plays a vital role in our response to critical incidents. i speak for john and his whole staff at nij when i say we have had nothing but the strongest support from the attorney general in our work to prepare

and improve the nation's response system. the attorney general knows from his experience as a local prosecutor that state and local law enforcement professionals are the ones who bear the burden of protecting american citizens and i can tell you he works hard every day to make sure the department of justice is doing all it can to help you do your job. from the beginning this attorney general and this administration had been committed to listening to and forging a strong relationship with the state and local law enforcement community. as eric holder's presence here attest, that commitment continues. so please join me in welcoming the attorney general of the united states. [applause]