and then coming from your background, -- >> i think that what he did is achieved part of the goal which is to shock everybody to be coming out in the book review act and publishers weekly ad, he got people talking. i'm not sure about the merits of his argument or not to delve into that but behind it he definitely has the right ideas and as a follow-up interview and was the idea is there. reading it has to be encouraged. not just the future publishers the cultural medium. how the government does that is up for the debate to the if he's right their needs to be more of a focus from the schools and libraries. the end up being the readers for the adults living on.

>> going on what christian said, the common core is blown up and getting them reading from an early age really comes down to getting the word out there to get the hand of people all ages and how important that is and how it is going to be relevant that it's necessary to keep the industry going. >> are you at all aware as a group that your friends seem to read less than you do or as you travel the subways in new york or you are heading home is that something that you are aware of? >> well i read a lot. but no i'm actually encouraged by the subway thing because and los angeles everyone drives a car and you never see anyone reading or doing anything else on the street. but on the subway if you see people reading, you know, print books, magazines.

they are sitting next to me and busting out front tablets it made me feel warm and fuzzy triet. >> i didn't know people still did that. people still do that. people read books. and i think that the e readers do open up a new group of readers and there is an awareness problem about reading and how many people do actually read. ..

is very conductivity you have you have are any recommend nations you have around getting people up to speed on these two things? >> we have these things called workman one-to-one, but they give basically a lecture to everyone interested about learning that they do and how they do it. we recently did one in our digital department and it was

illuminating. so i think with social media as initially that could be found being that could be helpful. it's easier to set something off in someone doesn't feel like they are for having to ask, what is a hash tag or for wider equity. before@when i tweet someone. >> macmillan does the same thing with a people to do lectures and it's nice to hear what other department are doing and seasoned executives in the field get their feet back and learn about their history. i think it really comes down to being open with your supervisors than showing how ambitious you are and what you want to learn. from personal at area by recently taking publicity and showing you want to learn as much as you can because it's ultimately going to help your court job, what you do if you

have a well-rounded idea of the team as a whole. >> working on a smaller office, there is an i.t. or social media person commits to be one of the younger people was an advantage in you use that to be helpful and lend a hand when you can. whether it's turning the computer on or getting on twitter. you do as you can and be hope will bring that into the office and share it. >> i agree with you completely, cushing. a lot of it is lending a hand when you can. making it seem as if all the digital stuff, tech stuff isn't as complicated as it seems. that kind of attitude is infectious and just been in school and having that continuing education has been my biggest asset. for example, the library journal has launched our first app.

it was so funny because after we had gone through a report on that network, the next day i had class in class and we had a speaker who happens to be from "forbes" magazine and it was nice to talk to him after class and tell him how we were using that in a real-life example here at work. anytime you have the opportunity to get on any free webinars and the information is out there. i think it's really important to have the supervisors who encourage that behavior can also import to share that information with coworkers. so what i try to do is sign-up for those on my own time and what i like to do is type up some notes, a short outline for my colleagues. whether they read it or not, i don't know. i hope they find it just as helpful. >> i want to leave some time,

but i'm curious to know if you have been a profound work, winston either for those coming into the industry for the first time for just mentoring for those of us who are seasoned veterans who have been here for a long time. anything that strikes your mind? >> at night to put out one thing i'd love about where i work and so we're not afraid to experiment with different things, even if it means you fail or you invest a lot of time and energy into a platform for which might not make it down the road. i like the fact we experiment a lot, so i encourage everyone to not be afraid of that failure to go out and experiment with different models, different accounts, with anything. >> people looking to break into the industry, i came here with a very narrow editorial focus. that was what i was doing, all i

was doing and the program opened a nice to the department and i still haven't decided which area to invest in. being open-minded enough i am not afraid to try different things and see what works best for you. there's so much to learn. the more you know about different apartments, the more it helps you in the long run. >> i completely agree with that. the most important thing i've learned so far as communication across all departments. i've heard too many stories of people working in editorial who don't know their counterparts in the other department and that's kind of sad and stunts the growth of the company and it's really come the really important to keep those stores open and to know what everyone is up to and to facilitate the team after. >> to follow-up on that outcome i would say use your internships because a witness who are the turn and you want to learn

anything if it involves doing some of the drudge work with the bottom of the barrel come and they are there to teach you what people want to answer your questions, so ask them. >> it's great. a day to openness to questions because it's a great opportunity to hear directly thoughts i didn't cover that she might be interested in. is there anybody who'd like to ask a question of the new mines entering our industry? [inaudible] -- for the industry? >> did you all hear that? >> well, one thing the program does incredibly well is it offers up a number of networking and face time opportunities that you would never have to work in

the industry for countless years in order to get that time. i got kind of a crash course on how afterward developed and enhanced content to make that content. the program is also wonderfully giving you a broad overview of the different areas of the industry. you're required to take different classes and take a financials class, multiple financial classes actually. you have to take a multimedia or interactive media class. you have to take classes in sales and distribution, so you get this broad sampling, which you probably would not get when you work as an editorial assistant or intern because you're often doing one specific function. so the program is invaluable for that. it's educational and communication and networking sort of experience. >> to speak to the same point,

any program of networking is key and having these professors from a variety of areas in the industry and a lot of great guest speakers that come in, you really get a nice overview on every asked act of the industry and i think also as an english major in undergrad, i was terrified of financial courses, but it's imperative the necessary for a final capstone and helps you understand how you get these and why it works and it's nice to learn from these areas that i didn't learn in undergrad or think of as publishing. and everything that entails. that's my favorite part of it. >> from the city still in the program, any thoughts? >> i got my job through listening to the program, so right off the bat that was really all.

as far as skills as well, one of the fun things he's been able to say i know what that is. this is a pml. i know what that is. i worked with one of those before and you come in and get more respect on the work place and much is going to go forward more. >> you know, one of the biggest assets are your professors. you know, they are the leaders of the industry currently. they have so much to share and had i not been in the program, i would not have access to that and like she mentioned, we have amazing guest speakers who come in and give you insider information that she wouldn't have found otherwise. the other asset is your peers. christian and i started together. were actually in almost every single -- we see a lot of each other. but like our peers they come from different backgrounds and it's really interesting.

it made for great networking. >> the most recent hire on my team is a graduate of the program and i can tell you without a doubt out of all the people i've hired because of the program she came like a base of knowledge that far exceeded what i had. she was able to jump into the work that needed to be done right away and that is an irreplaceable. i would've had to spend six months to eight months getting there up to speed and she came upon that knowledge knowledge as a base in just that we could get everything going right away. any other questions? yes.

[inaudible] >> -- change your goods then what do you think the messages of the future? >> their interesting question. >> all take a stab because i came in thinking i was going to work in books and i started my job the amazing opportunities i have thought about and our access to in that regard you get to see for example the class is displayed for the first half is an introduction in the second half of magazine publishing. so it not for months, irony see a direct difference between the two and i was able to make up my mind based on that information. i don't know how you guys feel. >> i agree.

i was undecided. i was always a big book reader, but it is interesting to me and i wanted to make my decision to really decide which area was best fit army and it is nice to be able to contribute both areas and there have semester courses, so it was kind of content can make country and helps people make their choices on which side they were looking to pursue. >> after taking that cause if you would ask everyone who finished the course, they not automatically are the books or magazines. >> are you encouraged, scared? >> i'm particularly excited about it. its ever evolving i'm sure you guys agree you want to be a part

of it and we want to make her imprint on the industry in the new standards and to say yeah, we were there at the beginning. i'm very excited. >> it's a bit of a turbulent time, but also a time of change and that's exciting in a flood of opportunities that was in there before and how new ideas that were just starting out is pretty exciting. >> any thoughts of that? the longest out of the program are under him in in the publishing industry. >> i think they've are descended. the time of change can be scary, but it's also an opportunity. graduates of the program is a lot of new opportunities with a lot of distraction in terms of the job market and where the

industry is going. one of the things i love as i get a say in what we do and what they might be a vast inanimate different digital initiatives he might be taking. i think that's the best. that's very exciting. >> any other questions? wrapping up, there's something i wanted to read about two or three years ago sylvia day, was interviewed a book world and she gave a quote struck me as i was preparing for this panel was asked about the publishing industry and specifically publishing in the industry relative to her being a successful self published author. one of the comments she made with this. i worked with publishers and the

best people in the industry. these people are repositories about works in the industry, likes and dislikes and you need that vibrant community. and it made me think that this is a vibrant community that's coming in that is making this a great industry and something i'm not only proud to teach about, but that i'm proud to work with and. thank you are very much for the contributions i know you're going to make to everybody in this room. thanks a lot. [applause] an "appetite for wonder ." the author is dr. richard dawkins.

dr. dawkins. why did you choose to write an auto biography? >> i'm getting on a bit. it seemed like a good moment to do so. my mother is -- [inaudible] tap her memories and being a world for experience and interviewing her to write the book seemed like the right thing to do it. this is impact just the first half. it's up to the age of 35, after ward i wrote a lot one which is a water shed in my life, i suppose. it made sense to divide it in to two boxes. -- books. this is a first one. childhood, school hood, university, early years. >> why was it a natural halfway point for you, in a sense? >> it changed my life.

it was an ordinary -- [inaudible] then after that, i on the fact that -- [inaudible] went on teaching and doing research, but i became i suppose more of a public figure writing books more for a large audience. >> who were john and gene dawkins. >> they were my parents. they were -- my father was a biologist. he did -- at oxford. he career began -- the same kind of school fee paying and rather companyive i english through end of the school.

you don't anymore, of course. and posted to -- which is [inaudible] in central east africa, and then was called out to fight in the war, italians -- [inaudible] ifers born around that time. my mother was an art student from a polish family, and they had a shared love of wild thing, wild flowers. they knew all the wild flowers. i was brought up in an atmosphere much scientific inquiry and love of nature. >> my parents had no interest in religion, but i was -- [inaudible] in schools. again, i think not really happened -- [inaudible] hard to find a school that

wasn't in some way churchy. >> and when did you lose that connection? i suppose finally at the age of about 16 when i was in school. but i had my -- [inaudible] of the age about 9 my mother would -- [inaudible] >> when you asked your parents about religion, about god, how did they respond? >> i think my mother told me the standards of a christian story as though she believed them. when i think she didn't. and i got it all from school. >> richard, how did "the selfish gene "come about?

>> before i wrote it in 1965, i was asked my my boss if i would stand in and give his lecture for him. he was on sabbatical leave. i -- [inaudible] it pretty much foreshadow. the immortal genes bounding through the generation -- all that rhetoric within the lectures in 1966, and i vaguely thought at some point i might write it all down. i finally did in 1976, whether the book was published. you can find in the book -- [inaudible] i don't know why i delayed so long. i think i actually started to not pen to paper but typewriter key to paper in 1972 or '73 when

there was a strike in britain, and there was frequent electricity outages and i couldn't do my research. i thought it was time to start writing the book. >> you didn't need electricity. >> you didn't need electricity in those days with manual typewriter. >> in an "appetite for wonder "you talk about john smith who was it? >> a wonderful man. distinguished biologist, a wonderful character. students loved him. he was funny, constantly talking to students about real work. he didn't do any of the things that professors do like talk about where the next drought is coming from. [inaudible] and he inspired generations of students, he inspired me.

i was never actually his student. and many of his ideas are incorporated in the "selfish gene." >> after the "sell fish gene did you become a celebrity professor in a sense? >> not immediately. the book didn't sell very well. i think it sold over a million copies in total. it did cause a bit of a sensation, and i did find myself being invited to do lots of things, which i hadn't done before. talking to people like you, i suppose. that started to happen then, and i suppose it did change my life and set me on a new course of writing of other books after that. >> here in the states, you're quite well known not only as a

scientist but also an atheist. when did you start writing about that in earnst? >> "selfish gene" has information about that. it doesn't feel -- [inaudible] all of my books, the next one i wrote -- is all about the argument from design which is still, i think, the dominant reason why most people will give or believing in a -- [inaudible] they will say look at the world of nature and the trees and the birds and the flowers. it's too complicated. and of course it is too complicated -- [inaudible] that's not what it's about. it's about natural selection which is the opposite of changed. it was an attempt to explain that to people. and particular atheist book by many people. i think the subtitle in american

was something like why the evidence of evolution should -- [inaudible] the blind watch maker was termed an atheist book. all of my other books could be interpreted in the same way. the only book that is explicitly and at lengthy is -- [inaudible] published in 2006. i think that's my bigger seller. i sold more than 2 million copies in english. i don't know how many in other foreign languages. apart from that, my book having being devoted to atheism -- [inaudible] >> charles darwin, your hero, you say? >> indeed, yes. charles darwin was a brilliant thinker and explainer. one of the things i find surprising is that darwin's idea, which is so simple and

anybody should be able to understand it came so late and came 200 years after knew ton. you might think what newton did was clever or more dliflt to think of. calculus, working out logic and understanding gravity, the law of mechanic, and motion is achievement of the mind. 200 years before darwin. you can't wonder why somebody like newton or aristotle think about it. >> richard dawkins has written about science and idea. what was it like to write about yourself? >> quite difficult. there's an unbearable factor in writing about yourself. i was persuaded by british and american publishers i should do it and overcome the embarrassment. i hope it's a good book. i like to think it's a humorous.

finally, i can say i think i say enjoy writing it. >> did you end up enjoying it? >> yes, i think so. reliving memory is not a systemic history of my life. it's a patchwork of memories with the work and title that i had in mind started writing it. the kind of round of memories i hope they are brought together in such a way. and a fun yai to encapsulate a life. >> it will be in the bookstores of september of 2013. is this the american cover or the english and mesh? >> that's the american cover. >> and what does the english cover look like? >> the british cover is side way view. i suppose you can say it's more poetic rather than -- [inaudible] and has me olding up a jar

containing an insect and gazing a bit inspecting the insect. >> why different covers? why would that sell in england? >> i have no idea. publishers have their wayses. i actually like both covers. i'm happy to have both of them out there. >> "appetite for wonder" richard dawkins is the author. it will be in bookstores in december of 2013. ..

>> i was so taken by the the story that immediately i said could i write this? there were other factors involved too. i teach a course in the

holocaust, and his story encompasses much of the holocaust, and he was there four and a half years, on a death train, underwent the selection there. he was imprisoned there for about six weeks, and then taken to the camps. there were about 150 capes associated, so he experienced much of the various parts of the holocaust, not all by any means, but covered a number of experiences. he was also involved in the the holocaust from the beginning to the end. his town was -- the the german center of his town within a week

after they invaded poland and liberated right before the end of the war in may of 1945 so he was involved the entire time. the other reason i was interested in his story is because he was from poland so much of the literature used in schools is about western european jews and one from the netherlands, another from hungry, but that's a special case because it's central europe, but it's a special case. the hungarian jews were not involved in the holocaust until very last year of the war, or prelevy, but the students really aren't away of the holocaust, the center of it was in holland, and they don't know much about the polish experience. in part, so few polish

survivedded. i was really anxious to write something that would put emphasis on the polish experience, and, of course, he was in poland most of the entire time, so it was those three things that led me to write the book. >> i was born in poland, a town of 65,000. i was the youngest in the family. i attended public school. i was active in many sports. i had a very loving and caring family and a very happy childhood, and all this came to an end on september the 1st, 1939 when second world war broke out. i was 11 years old.

it started with the ghetto. in other words, everybody happened like systematically, not all at one time. first, right after the german army occupieded our town, the telephones were taken and ordered to return all the books, and, in fact, we turnedded to the window and they were burning in the streets, and then the ghetto was formed. we were forced to share apartments with all the jewish people who lived outside of the few square blocks, and we were forced to work for the german machine producing many, many valuable items. food was very scarce, and, and

there was only one doctor, and if somebody got sick, there was no hope because we had the gentile doctor came from outside the ghetto, and they didn't allow it to happen so what kept us alive and going was the fact we're with families, and, of course, our faith. this came to an end when all this came to evacuate, and the chirp and elderly were taken away never to be seen again, and the rest of us, the able bodies were sent into the large ghetto. geographically, only a few miles away, but much was -- the second largest city in poland with a population of 750,000 and almost

250,000 jewish people. when we came into the large ghetto, there were only 90,000 left. the large ghetto, people die from hunger and disease. real hunger is almost impossible. it's a terrible, terrible thing to live through it. it was not unusual in the large ghetto that when somebody passed anyone in the family or neighbor, they kept the bodies for seven or eight days so they can benefit from the extra food. they could no longer keep up with digging individual graves, so they were buried in unmarked mass graves. in spite of the fact that large

ghetto produced an incredible amount of very, very valuable items for the german nazis starting with -- we had three huge metal factories producing all kinds of parts. we didn't know what they were, but whatever the special occasions were, we made them, they operated almost day and night. we produced civilian clothes. we produced uniforms, leather goods, furniture, needles, nails. there were, like, a thousand young teenage girls in the two factories making straw shoes that was sent to the -- at that time, germans were at war with russia, and the german soldiers were them on top of the boots to prevent from being frozen. also, we produced ski masks and ear muffs, but also were sent to

the eastern prompt. these were very valuable items, and, again, what kept us going is the fact that we were still up with their families and our incredible fight. this, too, came to an end in the summer of 1944 when the orders came to liquidate the large ghetto at which point we're thrown into cattle cars, 80-100 people. i can want attempt to describe the inhumane conditions in the cattle cars, and we were on the the way to ash wits. the men were separated from the women. my mom and sisters went to the left and my dad, my brother, myself to the right. i saw my mom and my sisters, they waved to me, i waved back, and i never saw them again. we continue marching, walking

towards the infamous, better known as the angel of death who was in charge of the selections. my father fist, and my brother, and when it was my turn, he hesitated because i was nothing but a skinny little kid, but what saved me is the fact my father ran a clothing distribution center in the large ghetto, and he brought me a huge plaid coat with pads that made me look like a man, but i was just a skinny kid, and he let me go through. he continued marching into the showers, which were totally undressed. our heads shave, underarms, and we took the showers, given a stripe pin, a shirt, and a hat. when i came outside, i tried to

find my father. i kept looking, and i couldn't find him. he was just standing right next to me. i didn't recognize my own father. this man aged 30 years in those few hours. hehe was only like 43 years old because he realized where we found ourselves. i guess i was too young to comprehend where we were. how can one possibly describe this camp? it was a place where there were thousands of people brought in from every corner of europe and as far as greece and romania and hungary, poland, and holland, and the children and elderly were taking away, and abled bodies were sent into the camps,

and eventually, they were sent into the many hundreds of concentration camps in germany and austria. it was miles of concentration camp surrounded by high voltage electric wire, and it was 50-60 yards, there was a tower and a trooper with machine guns. they had huge crematorium operating 24/7, and the smell and the stinch of burning human flesh is so distinct it cannot be confused with anything else. it's almost impossible to describe the conditions and the environment, and in addition, they -- the infamous -- being joyfully sending thousands of people to their death, he was also in charge of the most

heinous and brutal experiments performed in modern times starting with partial and radical castration. i knew two of them. i showed them. i can't even describe it. you should have seen the build in those men, and the women. we roaded bad, i showed them. the heads shaven, the faces grimaced with excruciating pain, walking on all fours, not even the slightest resemblance to a human being, not to even mention experiments on children. it's just too horrible. on the eve of yom kippur, the

day of atonment, the holiest day for the holiest people. my brother was sent away to northern germany. they assessed him, and they assessedded our camp. by the way, our camp was meant the gypsy camp because there were 35,000romas in this camp, and in order to make room for the men in the huge ghetto, they were taken to the crematorium and killed, but their names remain. they came in that evening, and the nazis were very well aware how holy they were from the jewish people because they always had shootings or killings or hangings, some kind of punishment, and they demanded 700 teenagers. my sister's boyfriend who had some privilege realized what was

going on, and he grabbed me and told me under the bunk to cover me with a blanket. i said he had some privileges because he had his own bunk which left a thousand men in the block. we slept on the bed, no pillows, no blankets, whatever, that's how we slept. my father was not aware what was going on, and in the morning, when this was over, he came over to me, and he said, morris, you must get out of here. this is pure hell. as i was telling you, there were many going all over germany. we very quickly registered. we were taken to the cattle cars where we were on the way into a concentration camp in germany. little did we know what was awaiting us. we came