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tv   Media Smackdown  CSPAN  April 1, 2017 12:17pm-12:31pm EDT

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revolutionary possibilities. the revolution play out certainly not in the manner that have been hoped for by those who participated in the counterculture. but again the impact nevertheless was huge. and remains so today. >> but tv is on the campus of california state university. this university is a second oldest university in the california system. come inside with us to care about the future of journalism. the book is immediate speemac down. this book is the brain child abe on the door. for the star for 25 years. he is a prolific author in
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their retirement. and they had put together the manuscript towards the end of thanks to bring a different perspective to the work. the book gives the brush over the history of journalism. the basic idea is you have the factors that transform journalism. you have the rise of corporate ownership. we have the rise of the internet we have the rise of the world wide web that changed almost everything and allowed individuals to participate and then we have the global economic collapse. with the rise of smart phones, apps give huge corporate
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ownership of the media declining returns because of competition and economic issues and you have a result a flood of information and bad economic times which really crippled the corporate media and took a lot of journalist out of the industry whether willingly or not. so maybe it really traces the evolution of newspapers in particular a partisan press to a nominally objective press back to what is a person press. in the introduction we talk about there is a far left press. there is a conservative right press. there is a huge flaw in the middle of people who are not
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being reached by any of those things. and that is where the problem is. people who are drawn to political ideologies tend to gravitate towards those particular outlets but you have a whole bunch of people were in the middle who need something from both sides not something from either. it tends to shift it very heavily. and so you end up with at this point in time we have a nation that people can tune into things they already believe things that interest them things i have already interested them rather than things they need to already here. is it nature of the partisan press. to the 1880s.
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if they've got a partisan press and you can sell to advertisers on this site. but if you have an objective press the goal was to make more money. when they believe in that. it's impossible to be objectives. they had been replaced by advocacy journalism on one side. the conservatives on the side. it's more of an opinionated or press then in objective press. i knew people who i gave them the manuscript to read and they were looking for corporate groups.
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i think you can look at two different ways. one of the things they had tried to do for journalism as they had tried to systematize it make it a product that could be duplicated from place to place. it's really a foundation that banks on agency. it can be marketed and it's not like milk that has an expiration date. but news is more like milk. it is also anchored to one place before that. they have to be made in the community where it was going to be distributed because it can it spread out. we just make it homogenous and we all spread out. community journalism on the
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fifth -- on the flipside is really about being a community of historical record. making a difference. the two conflicting kinds of ideas but corporate journalism is not necessarily a bad thing just how it is executed from place to place. there are two ways of looking at this. one is that we have more trust because people trusted the institution and the understood that there was a process that there was a reporter who would do the interview and write the story and then there would be an editor would look at it it would be a multiple touch process so that what came out was this text thing that have been carefully researched. we've gone from today to
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three-day new cycle. people's attention span has got very short. there's just a lot of information. it is hard for people to process everything in a headlight where tweet. and a lot of us is just reading headlines. so little time to digest it. you don't trust any of this. you stop thinking about it. how do i trust it. how is what i'm hearing exactly the opposite thing we do talk about public
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perceptions of what constitutions -- constitutes the conservative press. npr and cnn had taken over the more liberal press in the public mind even though they tried to fight that perception most of the time and then fox has cheerfully embraced the conservative role in today it's kind of shifted toward the middle of it and there are other organizations that had stepped in to the for the right. they are self identifying. i do think read a point in history where strangely enough we are having a self identified partisan press. as hard as the new york times trying to hang in the middle they are being identified as part of a liberal problem by our conservatives.
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the choices being made by our politicians made by individuals based on their belief systems. so individuals are identified what they see as politically conservative and liberal i think journalism is still working well and that still working best in small communities. it's critical to the life of that. it's still hard to decide that. given the fact that advertising has declined. if you have a small town you can still do okay. journalism is still being done very well in weekly newspapers across the country. they are still sticking to the
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mission. that are really part of the problem. news is not finished text finite product that ends when a story is published this is the media that functions for a very long time in the united states. the public has to be involved in the conversation. that's was what's in the save journalism. publication of an article used to be the end of the process for the reporter. it would write to the the story hand and move on. and now it's just the beginning. it's where the conversation starts. in the public has to be involved. but we have to be a trusted filter. i was a journalist for 12 years. i was raised in the business. advocates okay that they had
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abandoned themselves. i think it's okay that they are building their own credibility and that they are building a followers and people find them and say i trust this person. it's very much in the model. this is some i found who seems to give me good information on a routine basis and gives me hope. that's not a bad thing. i would say that would be a good thing. this book approaches journalism dominantly as being something that is practiced by newspaper reporters in broadcasting. journalists our reporters. and one of the things that we do in this program as we emphasize this very vital relevant skill set of doing research interviewing writing publishing across multiple platforms that basically what you're doing is been a multi platform story teller in the story is going to dictate how
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it's going to be told whether the hundred 40 character tweet a blog entry a thousand word story or some combination including some platform that does not yet exist. we are teaching our students that the story dictates how it's can be told. we are using the skill set the classic skill set and our students are getting great jobs. they're not all working for newspapers but they're doing really interesting things with that skill set. we focus on a set of values that includes ethics diversity professionalism and free speech. again values that are beneficial across the board. and for our students who do go into journalism become a journalist we had people who are putting content out there that is credible and trustworthy and necessary for
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functional democracy. facebook, google twitter needs a free press. they need a democracy and journalism will sub five because they need journalism to survive. we caught up with darren hurley. .. a couple of case studies of the

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