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pasadena has really known for the rose bowl parade and the rose bowl game and has really established the identity for the community over the years. pray goes all the way back to 1890. it was to let the world know that they had these really amazing flowers and citrus growing in the winter months here in southern california, where the sun was out and the temperatures were all very temperate, while the rest of the country in the midwest was under snow. so over the years many people

only know pasadena because they've seen the rose parade or the rose bowl game. >> welcome to tournament house. it's actually directly mention, owned by the regulars purchased in 1914. but for now let's talk about where it all began. we just had our 130th rose parade. the first rate was in january 1st of 1890, and it started with the valley high club, which is literally three blocks down the street, and it is the oldest unit and our equestrians, because it is been an everyone quite literally. one of the interesting things about the pray as we never do it on sunday, because in 1893 it fell on a sunday and we decided to hold the prayed on a the second. the story is is that we don't march on the good lore is, day the good lord will not rain on our parade.

but it was in the day when he would take your horses to church on colorado boulevard on sunday. the tournament agonizes were afraid tee or horses would be spooked by all the noise and commotion. the prairies basically horse drawn carriages until the early 1900s, and then the floats developed into bigger and bigger things, to where we are now with floats that are 100 feet long that can go 40 or 50 feet in the air, something like that. this is the place where we do all of our planning for the parade. we actually work in each of the rooms in each of the readily mansion. it was purchase by the reglaze in 1914. it has 18,500 square feet, 22 rooms, it's got only five bedrooms, and it's got 2000 square feet of closet vd$9aúa$(h now there's a long story to

that, because mrs. greg lee and mr. wriggly bought it in 1914. was her pray, she put chair up to watch the parade, sadly she got very sad in the 1940s, and died in 1958. the family thought there is no better place to put it that in the hands of pasadena. so wriggly the wriggles gave the house to the city of pasadena with the stipulation that would be forever the headquarters for the festival of the trade of roses. magnificent floral floats >> magnificent marching bands that come from across the country, and we have her equestrian units. when you look at the tradition of the parade, we want to maintain that historical perspective and those components that make up our parade. when you talk about the cost of putting on a parade, it is not cheap. it is very expensive to put on

this parade, the tournaments partners with the city of pasadena and we basically split the cost. we pay for half of those costs, and the city pays for half of the other costs. security is the cause that is the fastest rising for us. obviously, we try to secure our five and a half mile parade route with other incidents that are going on around the world. we want to make sure that the parade is safe for everybody who is coming to see. it so the costs are really covered by the entrance fees, we have major sponsors that we work with, and we do a lot of events throughout the year, that allow us to put on the parade. the prayed generates strong economic impact for the southern california region, not just for pasadena for the entire region. we just did a study that was completed this year for the 2018 pray and our direct and economic impact was well over

200 million dollar. so annually we are generating an annual impact of 200 million dollars for the southern california region. obviously pasadena gets a great share of that. but for other events we are using downtown los angeles, we using north orange county, and some of the regions south. we know that we generate a lot of economic activity for this region in, a time the traditionally slow. travel over the holiday season has been completed, you're coming up to new year's day and so really is a boom in this region have this type of activity going on. [applause] come on up to the second floor. while we do that i want to stop to show you this extraordinary silver trophy. it is the extraordinary trophy that was of all things, one by a woman in 1914 15 and 16. isabelle coleman.

who by the way was still in business building floats for the tournament of roses in 1977. take a look at this float, which is indicative of the early float. it's a wagon be decked in flowers. then if you look to this next float, that is the kind of changing float building that isabella coleman championed. that is a whole not a whole lot different than we have today but they're larger grander and heavier than that. now take a look down here, all these trophies that we have collected, we have two archives, one is upstairs which has all sorts of things in it. these are trophies that have been given to the tournament of roses that people have found in their garages, in their attics overtime. we're on the second floor. there's five bedrooms, they look like offices. i might take you into the first bedroom, which we call the grand marshals room.

this is where i meet on various committees. they have been in here for clothes entries for equestrian, a small committee for parade operations. as you look around, we've had a large number of grand marshals. what is interesting about it is today the president, laura far better is the one who will pick the grand marshal. it's one of the most best kept secrets in the world. i have never known ahead of time with the grand marshal is going to be. we have some dignitaries. of course we have the best one here is francis llewellyn was 1890 and six other parades. if you cannot look down below we have shirley temple who is the grand marshal in 1939. she was also the grand marshal in 1989 for the 75th rose bowl

game. and again in 1999 when the theme which was also picked by the president, was echoes of the century. we've had a number of dignitaries, we've had supreme court justices if i can find it right here is earl warren. as a last time it rained on the parade until 2006 when our grand marshal was sandra day o'connor. now they're sitting justice on the supreme court. we have a role now, not written but stated, we will never again have a sitting supreme court justice as grand marshal of the parade. here's richard nixon, the first of two times he was a grand marshal. this is when he was a senator. we are going to see gerald ford, and some are buried in here is a guy named ronald reagan. when he was governor of the state of california. if we look up above, we are going to see we don't always

have living grand marshals. kermit the frog, mickey mouse we had solely sullenberger, landed the plane and saved 128 people plus or minus in the hudson river. several years ago. and that brings us to the time when we should take out and take a look at the queen in court room we talk about the rose queens. let's take a look at the portrait on the wall of the 2019 rose queen. the 101st for the hundred 38 parade. this is queen louise, that is basically the way we refer to the queens. just queen and the first name, same with our princesses. crown on her head is worth about 180,000 dollars. it's a brazilian mickey motto pearls, it's given by mickey motto each year. and it stays with nikki motto. here's some examples of the old

grounds. when i like the most, is the one down here second row. instead 1939 rose queen crowned. what is interesting about it, she got to take it home. because it breaks down into brooches, pins for the blouse and bracelets. we are now going to step into a room that is not used at all for actually planning the parade, but rather for the rose court. this is a room in which the rose queen and there's six princesses gather, to prepare for their 150 events that they have had so far this year. maybe i should tell you a little bit about how we name zeroes queen. about seven 52,000 young women have to be at least 17 no more than 21, and in the surrounding pasadena community college

coming for interviews. they are fairly extensive. close to four process sees, and we wind up with 35 and then identify the seven which we take off to a retreat, and you can really tell the queen as she is the one that bubbles to the top as a leader. i've got some interest in queens for you. this is our 1940 queen who is still alive and comes down for two events every year. she comes down for the coronation in november, and she comes down for the queens lunch in december. because she has been 1940 queen, she has met every single one of the hundred and one queens. >> pasadena is an incredible community with a lot of volunteer-ism. the volunteer-ism as.

everything we do is at the initiation of volunteers. and this it is facilitated by our staff. we have a large staff we have a large palantir base everything we do around new years is all volunteer driven. the spirit of volunteer-ism i believe is a function of a kind of people that live in this community. want to be engaged and to give back, not just sit back but to actually actively participate, because you get way more out of a community if you are involved and give back as to opposed to just being an onlooker or a bystander. and i would say that that is one of the reasons why year in and year out, we get so many people who apply. the first requirement is of course the you have to give up your new years, so if you wore a party person wants to party a new years is not gonna happen. also somebody who's in the spirit of public giving and

involvement, and connected in this is the best way i could call it. the interesting thing about it as well on the volunteer side as we take a vote a large number of ten from types of people. so the first years you are doing the same thing as the other volunteer, so it's the other ultimate equalizer. i have a bankruptcy judge, a doctor, a business person, a teacher, a dentist, i'm a lawyer. we all roll up our sleeves and do the same stuff, so you have to think that there's something about this organization that entice is people to do this. i think it's because of what we represent the celebration.

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