it. i would bet, if everyone condition designed a plan, i would be on board with 90 percent of them. >> warren buffett tonight at 8:00 p.m. on c-span. >> you're watching "the communicators,"n c-span. we are on location in boston for the 2012 cable show. this week, we want to assure you more of the interviews we have conducted here. joining us now on the communicators is the president of estn, co-chair of disney entertainment. how people watch espn? >> powerpoint to view is that they wanted anyway want. most people watch it in their limit -- on the living room. but we're focused to make sure that they can screen on the computer or mobile device and

have an eye patch or by phone or andrew device to watch it on. one thing we do -- an ipad or iphone or android device to watch it on. you have to watch it live. we're trying to facilitate watching it anywhere. >> how do you facilitate that that's what type of technology do you use? >> among our most important part is right now is our version of authenticated television. assuming you have a paid television subscription, you can authenticate you're watching application and watch espn networks or with that -- or whatever the device. you could sit outside in your backyard, wander off into the

woods. you can be at a dinner party. you can be any wedding and looked down at your device and watch your favorite game. >> that would be all done by apps. >> that is an application-this process. >> is their revenue stream involved? >> the most important revenue stream for us are the things we get paid by distributors for the value we create for them. this prolongs that and expense that relationship. we do run a separate stream of commercials and to reach different device for platform so that we can isolate for the computers. they're usually a perfumo young man and very attractive. this is very attractive as well -- there used the upward mobile

young men and very attractive. this is very attractive as well. >> is that something your word about, something where you can skip the commercials? >> from may walt disney to a new perspective where're on abc network you cannot produce those shows without the revenue from the advertisers, yes. from the espn pointed to, you heard me sing before the 99.4% of that viewing is live. so the offer is inconsequential to espn. again, i have different levels of concern for the for love -- for different networks. but this makes going live more valuable. >> most that we talk to here on c-span our policy makers or politicians, people worried about regulation, etc. >> right.

>> how much time in your business to you spend worrying about regulation or washington? >> i have been at this job for about five months. we were very well served at the espn by the washington disney office. i have become engaged in the process. i am going down next tuesday to meet the senior commissioners. they served us well. we have a good relationship with them. my expectation is to be involved with them and the key members of the house and the senate where issues of communication are managed. >> what is your background? >> my background is book and magazine publishing professionally. i am a literature major. from the university of north carolina and columbia university. i was in the magazine publishing business. i flew to disney to work on books and magazines.

that was the transition over to espn and the internet digital businesses. for the last five years, i ran content and i have a great good fortune to be what is clearly one of the better jobs of our time. managing espn. >> mr. skipper, i read a statistic that shows that 98% of viewing it is still done in living rooms with hdtv. why are we spending so much time looking at other devices and other ways to watch television? >> in our case, we have always been very well served by the mantra of serving the fans. while the audience may be somewhat cutting edge, it is probably indicative of future transit. it will happen.

it is particularly acute when its sports and you want to watch it live. so i think it is more than 2% for sports. we did the world cup in 2010. we made the network available across computers, mobile devices, and one out of three people viewing viewed on a device other than an hd set. it is pretty clear why we would be interested in doing this. i think other forms of entertainment will not be at the leading edge, but it will be available eventually. it is a way to continue your business, right? you do not want to be flanked by forces of entertainment that are watched on different screens in different environments. we just want to extend the opportunity to view it. >> what about the growth in spanish-language programming? >> it has been a priority for

us. we have launched a series of platforms. we obviously understand the demography of this country and where it is going with the record rise of the hispanic population. we want to be the home for those fans. hispanic fans are very good sports fans. we have increasingly concentrated on sports that matter to them, having hispanic talent on our air, serving them in english and spanish we recently filed a signal in new york and the petition was around moving from espn -- moving espn from a.m. to fm. it is a big priority for us. we understand the priority to meet those fans. >> how does espn use social media? >> we generally assign social

media to be complementary to what we do. people are tweaking -- tweeting about sports and liking things on facebook. we provided the first live content on facebook. where the second most retweeted brank. we up -- brand/. we're making sure to serve their needs. >> you said you would meet with the two new sec commissioners. what will you talk with them about? >> we will provide them with our point of view about where things stand, i understand where

they're coming from and what their concerns are and what they're issue might be so we can have a good dialogue about what we do. again, he has been encased with us before, mr. jankowski. we have always been engaged. the commissioner his important with the spirit we want to make sure we understand their point of view and vice versa. >> give us a snapshot of espn, an employee, revenue, etc. >> it is a 33-year-old company out of bristol, conn.. over the course of those years, lots of great work by lots of great people that established the espn. it is truly the premier sports media company. we have 724 sunsplash 7 networks

-- we have seven 24/7 networks. mobil espn. we want to reach fans wherever they are. we've picked up from all media to new media, whether it is print with a magazine come espn radio, espn television and all the way to new applications. we want to serve fans and all of those platforms. that is a unique characteristic. we consider cable television to be the core of what we do and we will always remember the that is what got us here, serving fans there and making sure that, when they wanted to consume sports and other platforms, that we were there as well. >> this is "the communicators" on c-span. now we're joined by the chief political correspondent for cnn,

host of "john king usa." how has your job changed since the last presidential election? >> i report the campaigns, the news, cover the big issues in the country. because of technological changes, how we do that is changing. it is not only how that changes us and how they do that. if you look at what the campaigns are doing, with the two parties are doing, the state races and innovations out there and then the bitter campaigns copy them. the technology explosion -- used to be an ap wire guy with my notebook and laptop and my pencil. that is all you needed. now it is wired to reduce base in athe country. take for example they senses of permission. i am doing the same thing i have

done for 30 years, but where a good is very different. >> who developed that? how long has it been around? will we see something new on the wall of 2012? >> we will see something new fall 2012 because of excess be paired you can get more information. commutercomputers can handle mo. you can do a lot more studying and bear objective projective based on facts and not on opinions. it was developed by a computer science genius, but it was first for military use. my old boss was in an event like this, in military convention, where people go looking for new tanks and new bonds and new weapons. and guess what, new radios and

new ways to communicate. if they use it on the cia and the military compound, they have the live feed from the helmet of the special ops guide so the consumer is coming in so they can change the planet to have to. they can do it in real time on this map on the board that they can use to move things around. i've lost said, wait a minute, i can do some business with that in the political scene -- my boss said, wait a minute, i can do some business with that in the political sphere. technology can be fun in toys, but it is a great tool. our job is to provide people information. we talk about their white versus black versus latino, male versus women -- if you can say, come

with me coming to take into a state and show the pictures and you bring them in and they see the data and they see that hillary clinton was winning the county and now barack obama is ahead, it is a way to take them their lives through the technology. part of our job now is to enter it with the consumers. >> people do say i like the wall. some of it is funny. i was skeptical from the one that i used to learn the technology. i was not by nature a great innovative technology guy because i'm old school. but i had to learn myself. i'm fascinated to learn in 2008, you would run into people and they would thank you for that. that is where i live. and the questions people are asking me were smart data-base to demographic-based questions.

so this is working. people feel closer to the equation. >> how are barack obama and mitt romney using technology today for their campaigns and social media, etc.? is it in some ways the same? >> one of the advantages for the obama campaign is not having a democratic primary. they did the polling data and they know have a thing about you. they know where you live appeared better voter registration data. any publicly available piece of data, they built this database to see how we can move you. your an independent voter -- you are an independent voter, how can we serve you? you can log on to the same website, identifiable to where they're going and get different

ads. not all the pair depending on who they are, they will see a different from obama at on the new york times website or on the denver post website because the campaigns are that good. if you have an ip address, the target you. social me, they used to have to do everything on free media. c'mon c-span,, and cnn, but at the nightly news. -- come on c-span, come on cnn, go to the nightly news. now they prefer -- because the filter. they prefer to go around as if they can and technology allows us to do that in ways we have to acknowledge. they can communicate with a large number people without the traditional news media in the way they couldn't two years ago, five years ago, especially 10

years ago. >> is mitt romney using technology at the same level as barack obama? >> no, but they're not far behind. howard dean, when he raised all the money on the internet it was really that you can raise money online? barack obama said that we would have virtual town halls and it could reach out and touch people and few people. and the republicans have studied this. they have not been as innovative for us to see because the democrats won the last campaign. so you say that the democrats are doing it better. the republicans have the same technology. they have not proven yet that they can use it as effectively. but the romney campaign is working on election dynamics and turnout, reaching out and organizing. they know what they're doing. now we have to see if they can take on election day.

>> congress, senators, local elections, some are better than others obviously. we tend to overgeneralize -- if you go back to the last campaign, and older senator from iowa had an ad with two senior citizens, to a mincing around saying i hear chuck grassley has a twitter. and it is very funny. it is humor, but it brings you to social media. one of the most fascinating things to me is when you see the ipod, the ipad and you say that young people will like this. but this is a senior center, anywhere in america. older voters, the more reliable voters, are more technologically savvy than there were five years ago. why? because they can communicate with their children. their grandchildren prefer to

text. the most important things in their life? texting with their grandchildren. it is that targeting younger voters is wrong. that may have been true five years ago. no longer. it is like in a competitive business. somebody's doing something right, you borrow their idea. >> twitter, facebook, and global, -- to go -- google in a sense it is old school. >> people are using them in different ways. even facebook, you campaign through their facebook pages. what i watch for is the niches. i am a demographic and organize our guy. how do you turn people out? how are they communicating in the spanish-language tax is a different in the west than in the east? how are they committed kaine to

older voters? -- our the communicating to older voters? it does not mean it is inconsistent. it does not that you say one thing to other people. it is just what to emphasize, what you put first. people use technology to do that. but it is the same thing. we talk about these new winter -- these new innovations. what are they about? in the old days, your union boss or your pastor for your social club calls you up for knocks on your door and asks you to get in a van and takes you out to vote. now they the million, text do, tweet you. it is faster and more efficient. you walk into a campaign office 10 years ago, 30 volunteers lined up at tables, punching in

the numbers and talking. now, everybody showed up this morning to give them each day cellphone and sent them home they give them a website to log onto and they do of that at home. the campaigns are now all over the place. whether it is a congressional candidate or a mayoral candidate, how are they using a technology to do the oldest school tolds in elections -- old school tools in elections? >> do people care about piracy and seven security? >> yes. look at the wrong ball campaign. -- look at the ron paul campaign. they care about internet privacy and ron paul says to

keep government out of this. no question. that is a generational divide. i have two teenagers. they have been doing this all their lives. they have something in their hand, whether it is a video game model, a pta, or however they're communicating. >> have they reached a critical mass where you say the government role in the internet will decide an election? i haven't seen that one yet. but it is technology and privacy and big brother a big concern? you bet it is. >> we have been talking with john king. .hank you appeare >> now we want to introduce you to fill meeks -- to phil mee

ks. what you do that cox communications? >> our core businesses providing telecommunications services to small businesses. we have had significant growth over the past several years. we are $1.2 billion revenue stream. we have had significant growth projections. >> cable is kind of a mature industry. how was it you find new revenue streams? >> that is really what this is all about. that is the way that cox communication determines how we diversify our business, finding new spaces to go in. we have been at this long time.

we have been in business for almost 20 years. we began doing business in virginia 20 years ago. a smart person had a great idea then. we are building an ever for structure to help never good at home. that is at the time that high speed internet became an important element of the consumer spirits. -- element of the consumer experience. 12 years ago, we were less than $100 million in revenue. if you look into the future, by the end of the year 2016, we are projected at $2 billion. >> where do you find that growth? what is the product that was so enticing. >> the products are basic

communications products, voice- over ip platforms, high-speed internet access where we began our business which is still a very important part of our business. video services, an important part of our bundle as well. but the most important is taking your customers away from our competition. this week is small business appreciation week which coincided well with this conference in boston. the firm of context of their, 85% of our customers are companies that have 19 or fewer employees. we thrive in this market. we have local people in local markets that get value their competition doesn't. the product bundle really resonates with the small

business marketplace. >> are people responsive to that? >> yes. they respond to more choice. what we provide is a competitive landscape and more choice. >> when you offer -- in the bundling, those that include wireline telephone services? >> yes. our traditional bottle would be via high-speed internet platform -- our traditional bundle would be high-speed internet platform. you also have business video. when you go to your doctor's office and you're in the waiting room, a flat screen tv with channel time being time stamp of there as well. >> are they all regulated at different levels? >> there are different regulatory aspects, particularly around video. a lot of that regulatory policy is driven by the original

franchise. >> what are some of the new technologies, besides the business in video -- is their high-tech being offered? oure haven't talked about wholesale business. we provide telecommunication services to other carriers. we are exploring alternative and emerging technologies in that space, ny 5 offload with a large carrier -- a wifi offload with a large carrier. distributedg at antenna systems. we are looking at those emerging products and technologies. on the commercial side, small businesses -- we focus on small businesses.

how do we become more of a managed communications service provider? are voice-over ip platform and communications services. but on our road map in our portfolio, we plan to move down the road to providing applications to our customers laptops. >> is this something that you worry about? >> not on the commercial side we worry about how we can build the right set of synergies to gain market share. >> give us the snapshot of cox communications appeared how many employees? how many markets? >> we are in 18 markets around the country. this overlays the residential business. cox is in 18 markets around the

business. we have employees in those markets. we have the same local presence in the local market. we are involved and gays in the community. from the commercial perspective -- we are involved and engaged in the community. from the commercial perspective, it is easier for us to position ourselves as a communications alternative in a commercial setting. >> is cox communications still privately held? >> yes. >> phil meeks, thank you for cators." "the communit cators." "the communit