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tv   Euromaxx - Lifestyle Europe  Deutsche Welle  March 9, 2018 1:30am-2:01am CET

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just i just don't see me to sleep still. i mean you could represent. me architect of east germany's police. declined and if i had my way. east germany would still be. me mr. pm which you know people. starting march thirteenth teetotal you. ever want to welcome to another edition of euro max i'm your host meghan lee as usual we have got lots of ground to cover so let's get right to it here's a look at what's coming up. funky junk
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a hamburger all up cycles trash into a quirky design. beating the grind the housewives invention that changed coffee drinking history. and a writing revival can lettering make a comeback in the digital age. the geneva motor show is currently underway showing off the latest and greatest in automobile design and technology but in its eighty eight years the car show has mostly been geared towards men women as a demographic have a largely been ignored because it was commonly believed that we don't really care about cars as long as they get us from a to b. and there's a mirror inside to check your hair and makeup for that cliche be farther from the truth and that is what car executives in geneva are now realizing.
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from high powered to compact from practical. outlandish. for this car drivers need a pilot's license. the eighty eighth geneva international motor show would seem once again to be aimed at men who like muscle cars and dark colors with abundant horsepower. the colorful compact seem to be intended for women. but is this really what they want in cars. i like big cars with lots of room i've got two kids and a dog so i need a lot of space for me it's important that when i close my car door i feel at all in the whole package if. you have to stand down everything to get it was. contrary to the clichés women tend to prefer a suv ease. although they are generally regarded as men's cars seventy percent of
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those driving them are women. italian polo to me nelly has been researching consumer behavior in the automotive industry since two thousand and two. distribute just one s.u.v.s are tall which gives drivers a sense of security because s.u.v.s have room for children and luggage space and often all wheel drive so you're prepared for snow and other kinds of bad weather because i guess. what's important for many men is what's under the hood most male buyers appreciate the innovative technology found in these new pm to be used in jeeps. ninety percent of the customers buying them are male. women tend to look for the sort of comfort in design found in this honda. japanese carmaker will put this electric model on the market in twenty. both men and women
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appreciate features like parking assists and sat navs. your business who would we know from studies that women make or influence fifty to eighty percent of buying decisions and not just of cars to be honest it would be foolish to ignore this fact and not take women's preferences into account and. women apparently aren't into mercedes only twenty percent of the brands buyers are female. that's even a smaller ratio than for porsches beamers an out he's. trying to improve its image with women with a p.r. campaign titled she's mercedes. the company hopes that british style icon sarah jane adams will succeed in changing some minds. you could speak out it's less about tailoring advertising to women we want to listen to and learn more from women we want to know what features they're looking for in a car and try to find communicative themes on many activities. but there is some
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truth to some cliches compact cars are often a turnoff for men. and certain brands do do better with women even if that may not be the result of anything intentional. acts that and the kids and folks fogging develops its cars based on what customers in general want not what men or women or what big and small people prefer. people's fine decisions reflect the needs they have at certain points in their lives. both sexes are demanding when it comes to automotive quality and safety. no one knows what the car the future will look like. id vision comes without a steering wheel it's operated by gestures and spoken commands it's projected to hit the market by twenty thirty. whether you're a man or woman a child or a grandparent everyone will come together automotive life will be completely
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different. even if the majority of visitors to the geneva motor show are men car makers ignore women's wishes at their own peril. and staying on the subject of cars a women in russia were being pulled over in large numbers but not because they were speeding more on the reason why at the top of today's express. to celebrate international women's day police in russia came up with a special surprise for women at the wheel throughout the country officers stopped women drivers not to inspect their licenses but to give them flowers international women's day has been publicly observed in russia since nine hundred thirteen and many consider it to be one of the country's most important holidays.
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world famous artists marina abramovich and any scalp worth five percent of their first virtual reality works at the london broil academy of arts rising shows a digital avatar of performance artist abramovich as it slowly submerge is into water sculpture and turner prize winner cop who are set out on a virtual journey through his own body into yourself. both worked. can also be seen as our thousand hong kong at the end of march. london state modern has opened its first exhibition dedicated solely to pablo picasso picasso nine hundred thirty two love fame tragedy features more than one hundred artworks produced in one nine hundred thirty two it was a year of intense creativity in the career of the twentieth century's most influential artist critics often call it the year of wonders tate modern is
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britain's leading museum on international modern and contemporary art the picasso show runs until september night. germany is known as a leader when it comes to recycling and if you live here then you definitely have no choice it is a way of life so it's not surprising to find entrepreneurs who were cycle old items into something new and something reusable one company in homburg is winning awards for its so-called up cycling prowess. there are an inventive design duo that finds ingenious uses for waste. as avoiding. we don't want to make purely decorative objects they have to have a function and most of all they have to be made beautiful products you only notice
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the recycling or upcycling when you take a second look and. product designers constant title and then a chanel chain founded the factory in two thousand and four they sell their one of a kind on tax online or out of a store in downtown hamburg. a listen to i'm dave rethink used to be under one roof the workshop was down in the cellar the shop was over there and the office was over here over the years we got bigger. and we just couldn't manage some aspects of production anymore. now they have a good sized workshop outside hamburg where they and their employees manufacture their designs. they also have room to store their materials here like surplus oil barrels. and broken skateboards. for anyone else it may look like trash but for the people here it's a resource that all started by pragmatically. on what's god's will feel at the time
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we had no clue about upcycling per se it was more about finding materials that we didn't have to pay for the time. to repurpose the old records trained industrial electrician dentist developed a special machine to remold the final tests and. fees continuously optimize the production process someone from what you just said first each piece was one of a kind then we realized that if a shop were to buy our stock it would have to be at half price so they could make a profit so we started mass producing the aliens which you. dennis spends most of his time in the workshop. while karsten generally looks after the store the online shop and acquiring materials they collect used skateboards from skater shops all over germany this will ask
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a skate board shop if they'll put out our box. there are advantages that they can offer to recycle their customers boards and we'll pick them up. so you can our advantage is that we use the boards as raw materials. the designers plant a tree for every fifth skateboard they get. in the past two years they've up cycled three hundred seventy five skateboards. translating into seventy five planted trees . has already won several prizes including the green product award in two thousand and fifteen for the best selling key novels. did make over old books as key or cult tracks. as a d.v.d. the idea for the key hook novels is such a simple one but it yields such an incredible variety of nice things. if you find that actually that's always the best part of discovering
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a new idea. you can vary it to come up with the wildest objects. are now carsten title and denish melting artwork developing their first jewelry lines but whether it's books skateboards or records the two designers from hamburg never run out of ideas. which in gears now to music and the english rock band editors was founded in two thousand in two and since then they have released five studio albums with two of them reaching platinum status now their musical style has been described as similar to the band u two but with much darker undertones and some even said their songs were not playable on the radio well there are six album violence just out now as their fans are already talking about the fierce new direction the band is taking
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and this is reflected in the new single magazine. still. the sound of editors in twenty. six to life is. the first single off the british pension new album violence sits the channel it's called magazine and it's about the famous people will do for power. but kept coming back to this idea of the characters in these songs if that kind of love is in the relationship or father to his son or friends. that kind of coming back to this kind of need need for human interaction and human connection was focused on a lot in the song and it was all of this kind of as
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a means of escape from. the outside while the violent. editors have always been known for downbeat lyrics but on their new release they've used more electro pop beats then ever before still the loud guitars haven't been completely shelved. now like her studio we just kind of working on different atmospheres and some will in the corner do something can never go. into it and that will lead the way the song. editors will be taking their new album on tour starting in march we like touring for being in the studio and the reason we keep going back is because that energy and connection and. that process is still exciting frogman tom smith spare its own voices unmistakable.
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founded in two thousand and three editors shot into the british singles charts with their debut single bullets. and since then they've been on a roll despite founding member chris obama with his departure from the group in two thousand and twelve. as having recruited two new members editors survived their trial by fire at the rock back to festival in belgium it's a gig that quintet will never forget. we have a special connection. has to do with certain things that happened to a festival kind of kept the story alive you know. they did years hold their run of success continues they'll be playing songs from violence not just in belgium but all over the world until the tour concludes on october twenty fourth.
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necessity is the mother of invention and that was the case for the german housewife to bent's who kept getting coffee grounds stuck in her teeth after she had made a cup of the morning. so she developed a solution for the coffee filter and this became the cornerstone of a family business that now operates worldwide has more on the story in our ongoing series about female pioneers. the first coffee filters to use paper was invented by men. and patented and nineteen noway. coffee filter was a life changer for coffee drinkers and a global success story. at the time ben's was
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a thirty five year old house wife and president but she went on to start a company she and her husband begin producing the first filters at home soon demand was so great that they needed more space so they set up a factory and hired employees. in their defenses grandson thomas spence tells the story of how she came up with the idea. back then the saxons were drinking lots of coffee and it was traditionally brewed by boiling water in a pot and pouring in ground coffee as a result of course you had coffee grounds left in your cupboard those confused when i was with my grandmother didn't like that. so one day she had the idea of integrating some blotting paper in a pot to create a filter system unfair to. the brass pot was soon replaced by an aluminum then a porcelain. the original round filter with round paper became a cone shaped bag in a cone shaped filter the shape remains unchanged today. just water before
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thought it was good it was originally advertised as being more practical unhygenic in the kitchen although we no longer think of filters as being that. those were probably the two main points that were attractive to housewives back then. a plucky front for the house for. the coffee grounds remained in the filter which could then simply be removed and thrown away the simple procedure was an immediate hit with coffee drinkers. in the nine hundred sixty s. the company started producing electric coffee machines to go with its filters all the while continuing to improve on the filter material testing different types of paper for them. because they are poor use the papers very porous relatively thick but permeable to water the pores are small
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enough to hold back even finely ground coffee of coffee to work. the exact make up of original cone shaped one that of paper filters is a company secret. the militant group based and mend it is now an international corporation with more than three thousand employees the production of paper filters only accounts for a small fraction of its total revenues today even so the paper filter remains the company's symbol. enthusiastic say filtered coffee tastes best. for you to. the non pressurized filter brewing process has several advantages that are often overlooked. this process is very good at bringing out the very fine and delicate aromas of the coffee beans. filtered coffee is becoming increasingly popular the world over more and more cafes in
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germany are offering filtered coffee alongside espresso and cappuccino. there's a coffee filtered coffee is the purest way to prepare and to enjoy coffee and suits and that's what that's what's special about it he just goes on to talk of. the coffee filter is a fixture of many households thanks to inventor and entrepreneur bands. next up for all you do it yourself is out there we have a clever way just fires up your balcony or patio or terrace with lanterns made out of concrete our resident d.i.y. expert. shows us how to do it. hi alfred to the and today we're looking at atlanta made out of concrete. side.
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and i will show you how you can do it yourself you will need a cement container of some kind like the. golden acrylic paint the paint brush and some waterproof gloves. follow the instructions and mix the cement with water you might want to use a little less water so the cement mix is a little. put the remember the empty container and fast spreading the cement on it the cement might crack a bit just keep filling the cracks with cement it will also ran down the side so you will need to push. on top. of things that for twenty four hours. the cement should have hardened completely use a pin to pop the balloon you will now have a pretty good idea of what he looked like but with the paint so paint the inside of the lamp with the acrylic. paint
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is dry you can put in your candid. beautiful isn't it. and of course the bigger the balloon. and please remember to not put up the thing went into the think of the toilet because this could lead to stop the pipes. interior design at its best check out our you tube channel detail the interior design stunning ideas spectacular buildings and d.i.y. tutorials on home decoration we'll take you inside the most beautiful european homes show you the latest in furniture fabrics and accessories subscribe and don't miss out. on youtube. then finally when was the last time that you actually wrote something out by hand and i don't mean just signing your name to a bill well i can imagine it has been
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a while since the dawn of e-mail and all things computerized handwritten letters have gone into a deep hibernation but we have an idea of how to resurrect this sleeping beauty. there was a time when everyone wrote with a flourish. today hand lettering as an art form that is ever growing in popularity because it's not just visually appealing it's a rewarding past time. this old fashioned way of writing can be learned in calligraphy workshops. as if you lose it's hard actually because you aren't accustomed to that it's fun and you see results pretty fast. for the. calligraphy classes are growing in popularity in many places and germany is a case in point a day long workshop with expert chris company in hamburg costs one hundred sixty
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euros and the tracks professional graphic design has as well as much as. it's an analogue trend. is that. i once heard that a technique turns into an art form when it becomes obsolete. hand or lettering that grabs the eye is a trademark of artists ruthy both one hundred thousand followers on instagram optical illusions are one of his specialties. comes from the french speaking part of switzerland but he now lives and works in berlin. he calls his work one hundred percent and not even when he draws computer pixels by hand. runs it creates logos for sporting goods firms and restaurants and he shows his lettering art in the galleries. i think that one of the main reason why i like to do it by is when you do it with
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a computer it can be as beautiful as you want but somehow it doesn't exist. it its own need light and pixels whereas this is a man we can talk to it's here with us. after a few hours of intensive tutoring the novices at the workshop in hamburg are already producing some impressively swanning scripts mindfulness patience and dedication and pleasuring demands qualities that have become rare and how fast paced world but rather than spending an end to the art of handwriting it appears the digital age is fueling its winning song. and with that it is time to say go buy one don't forget to check us out on social media for more on the program as always thanks for tuning in we'll see you again soon. on the next edition of your own backs when danish carpenter oh questions and
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started playing around with types of plastic in the one nine hundred forty s. no one imagined the result would be the world's biggest toy company lego's workout and it's sixty years ago today a classic toy from denmark next time on your own facts.
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they're the boss. women three top managers in europe speak out about the state of society with regard to women in their careers. and i'm pleased that networking. quotas are telling you what does it take to get more females into
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boardrooms i want it women in top management fifteen minutes long t.w. . as long as. they. have a change you know the banks. and so was the language of the bank. speaking the truth global news that matters g.w. made for mines. w. true diversity. where the world of science is at home in many languages. thought of programming going to. tell us that our innovations magazine for. the trip every week and always looking to the future dot com for science and research.
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documents that might be sought. it's all about the stories inside. it's all about george chance to discover the world from different perspectives. join us and be inspired by distinctive instagram or hers at g.w. stories the two topics each week on instagram. the family feels. the scars on all. the pain still tangible. suffering for god. for cities and biomarker. they have survived but do they also have a future. i really understand people who say they don't want to stay here.
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but i also admire people who want to stay here and who decided to create something . new beginning in peace time more the people making it possible what needs to happen if tolerance and reconciliation are to stand a chance. out of darkness the city's after war. starting march tenth on t.w. . accompanied by steel and aluminum workers u.s. president donald trump has announced new tellers of twenty five percent on imported steel and ten percent on imported oil you minium they'll come into effect in fifteen days canada and mexico will initially be exempt from the levies as they are you negotiate a trade deal with washington.

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