tv Euromaxx - Lifestyle Europe Deutsche Welle March 9, 2018 2:30pm-3:00pm CET
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keeps about. it's all about the system. it's all about george chance to discover the world from different perspectives. join us to sponsored by distinctive instagram or there's. g.w. story topics each week on the instagram. harm or want to welcome to another edition of your own max i'm your host meghan lee as usual we have got lots of ground to cover so let's get right to it here's a look at what's coming up. funky junk hamburger or upcycling trash
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into a quirky design. beating the grind the housewives invention that changed coffee drinking history. and the writing revival can lettering make a comeback in the digital age. the geneva motor show is currently underway showing off the latest and greatest in automobile design and technology but in its eighty eight years the car show has mostly been geared towards men women as a demographic have a largely been ignored because it was commonly believed that we don't really care about cars as long as they get us from a to b. and there's a mirror inside to check your hair and makeup well that cliche be farther from the truth and that is what car executives in geneva are now realizing.
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from high powered to compact from practical to outlandish. for this car drivers need a pilot's license. the eighty eighth geneva international motor show would seem once again to be aimed at men who like muscle cars and dark colors with abundant horsepower. the colorful compact seem to be intended for women. but is this really what they want in cars. i like big cars with lots of room i've got two kids and a dog so i need a lot of space for me it's important that when i close my car door i feel if the whole package is. b.s. and then sit down everything to get in and watch. contrary to the cliches women tend to prefer uvas. although they are generally regarded as men's cars seventy
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percent of those driving them are women. italian polo has been researching consumer behavior in the automotive industry since two thousand and two. this will be just as heels are tall which gives drivers a sense of security because s.u.v.s have room for children and luggage space and often all wheel drive so you're prepared for snow and other kinds of bad weather. it's. what's important for many men is what's under the hood most male buyers appreciate the innovative technology found in these new b.m.w. using jeeps. ninety percent of the customers buying them are male. women tend to look for the sort of comfort in design found in this honda. the japanese carmaker will put this electric model on the market in twenty. both men and women appreciate features like parking assists and sat navs.
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we know from studies that women make or influence fifty to eighty percent of buying decisions and not just of cars to be honest it would be foolish to ignore this fact and not take women's preferences into account and. women apparently aren't into mercedes only twenty percent of the brands buyers are female. that's even a smaller ratio than for porsches beamers and outies. is trying to improve its image with women with a p.r. campaign titled she's mercedes. the company hopes that british style icon sarah jane adams will succeed in changing some minds. if speak out it's less about tailoring advertising to women we want to listen to and learn more from women we want to know what features they're looking for in a car and try to find communicative themes i want to get even t.v. . but there is some truth to some cliches compact cars are often
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a turnoff for men. and certain brands do do better with women even if that may not be the result of anything intentional. backstabbing and the kids that folks thought and develops its cars based on what customers in general want not what men or women or what big and small people prefer. people's buying decisions reflect the needs they have at certain points in their lives. at both sexes are demanding when it comes to automotive quality and safety. no one knows what the car the future will look like a v.w. is ideal vision comes without a steering wheel it's operated by gestures and spoken commands it's projected to hit the market by twenty thirty. whether you're a man or woman a child or a grandparent everyone will come together automotive life will be completely
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different. even if the majority of visitors to the geneva motor show are men car makers ignore women's wishes at their own peril. and staying on the subject of cars or women in russia were being pulled over in large numbers but not because they were speeding more on the reason why at the top of today's express. to celebrate international women's day police in russia came up with a special surprise for women at the wheel throughout the country officers stopped women drivers not to inspect their licenses but to give them flowers international women's day has been publicly observed in russia since one thousand nine hundred thirteen and many consider it to be one of the country's most important holidays.
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world famous artists marina abramovic and aneesh cap or have presented their first virtual reality works at the london royal academy of arts rising shows a digital avatar of performance artist abramovich as it slowly submerge is into water sculpture and turner prize winner a couple who are set out on a virtual journey through his own body into yourself. both worked. can also be seen as hong kong at the end of march. london state modern has opened its first exhibition dedicated solely to pablo picasso picasso nine hundred thirty two love fame tragedy features more than one hundred artworks produced in one nine hundred thirty two it was a year of intense creativity in the career of the twentieth century's most influential artist critics often call it the year of wonders tate modern is
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britain's leading museum on international modern and contemporary art at a concert show runs until september night. germany is known as a leader when it comes to recycling and if you live here then you definitely have no choice it is a way of life so it's not surprising to find entrepreneurs who were cycle old items into something new and something reusable one company in homburg is winning awards for its so-called upcycling prowess. they are an inventive design duo that finds ingenious uses for waste. as avoiding. we don't want to make purely decorative objects they have to have a function and most of all they have to be made beautiful products you only notice
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the recycling or upcycling when you take a second look. at the product designers cost in trail and vanish melting found at the local factory in two thousand and four they sell their one of a kind on tax online or out of a store in downtown hamburg. i'm dave rethink used to be under one roof the workshop was down in the cellar the shop was over there and the office was over here over the years we got bigger. and we just couldn't manage some aspects of production anymore for. now they have a good sized workshop outside hamburg where they and their employees manufacture their designs. they also have room to store their materials here like surplus oil barrels. and broken skateboards. for anyone else it may look like trash but for the people here it's a resource that all started quite pragmatically. on what's got to stay at the time
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we had no clue about upcycling per se it was more about finding materials that we didn't have to pay for it on. to repurpose the old records trained industrial electrician dentist developed a special machine to remold the final discs and. fees continuously optimize the production process someone from what you just said first each piece was one of a kind then we realised that if a shop were to buy our stock it would have to be at half price so they could make a profit so we started mass producing the aliens we could see and. dennis spends most of his time in the workshop. while karsten generally looks after the store the online shop and acquiring the terry l's they collect used skateboards from skater shops all over germany just. ask
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a skateboard shop if they'll put out our box. there are advantages that they can offer to recycle their customers boards and we'll pick them up. our advantage is that we use the boards as raw materials for. the designers plant a tree for every fifth skateboard they get. in the past two years they've up cycled three hundred seventy five skateboards. translating into seventy five planted treats. not include has already won several prizes including the green product award in two thousand and fifteen for their bestselling key novels. they make over old books as key or cult tracks. as a d.v.d. the idea for the key hook novels is such a simple one. such an incredible variety of nice things. if you find that actually that's always the best part of discovering
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a new idea. you can vary it was to come up with the wildest objects. to her now carsten title and vanish melting artwork developing their first jewelry line but whether it's books skateboards or records the two designers from hamburg never run out of ideas. right switching gears now to music and the english rock band editors was founded in two thousand and two and since then they have released five studio albums with two of them reaching platinum status now their musical style has been described as similar to the band u two but with much darker undertones and some even said their songs were not playable on the radio well their sixth album violence just out now as their fans are already talking about the fierce new direction the band is taking
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and this is reflected in the new single magazine. it is still. the sound of editors in twenty teams thanks to the claim. the first single off the british band new album violence sits the cello it's called magazine and it's about the famous people will do for power. play. but kept coming back to this idea of the characters in these songs that kind of love is in the relationship or father to his son or friends. kind of coming back to this kind of need for human interaction and human connection was focused on a lot in the song and it was all of this kind of as
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a means of escape from. the outside world the violent. video games have always been known for downbeat lyrics but on their new release they've used more electro pop beats then ever before still the loud guitars haven't been completely shelved. now like first year which is kind of working on different atmospheres and some will in the corner room will do some thinking never to go. into it and that will lead the way the song. editors will be taking their new album on tour starting in march we like touring with for being in the studio and the reason we could go back is because the connection and. the process is still exciting front man tom smith spare its own voices unmistakable.
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founded in two thousand and three editors shot into the british singles charts with their debut single bullets. and since then they've been on a roll despite founding member chris obama with his departure from the group in two thousand and twelve. having recruiting new members editors survive to their trial by fire at the rock band festival in belgium it's a gig that quintet will never forget. we have a special connection. has to do with certain things that happened to us a festival that kind of kept the story alive you know. they did there's hope there run of success continues they'll be playing songs from violence live not just in belgium but all over the world until the tour concludes on october twenty fourth.
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necessity is the mother of invention and that was the case for the german housewife bents who kept getting coffee grounds stuck in her teeth after she had made a cup of the morning. so she developed a solution for the coffee filter and this became the cornerstone of a family business that now operates worldwide has more on the story in our ongoing series about female pioneers. the first coffee filter to use paper was invented by men. and patented and nineteen noway. coffee filter was a life changer for coffee drinkers and a global success story. at the time ben's was
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a thirty five year old housewife in dresden but she went on to start a company she and her husband began producing the first filters at home soon demand was so great that they needed more space so they set up a factory and hired employees. in the defense's grandson thomas spends tells the story of how she came up with the idea. back then the saxons were drinking lots of coffee and it was traditionally brewed by boiling water in a pot and pouring in ground coffee as a result of course you had coffee grounds left in your cupboard i thought of those confused when i was with my grandmother didn't like that. so one day she had the idea of integrating some blotting paper in a pot to create a filter system unfair to. the brass pot was soon replaced by an aluminum then a porcelain man. the original round filter with round paper became a cone shaped bag and a cone shaped filter the shape remains unchanged today. it
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was originally advertised as being more practical unhygenic in the kitchen although we no longer think of filters as being that. those were probably the two main points that were attractive to housewives back then. through the house for. the coffee grounds remained in the filter which could then simply be removed and thrown away the simple procedure was an immediate hit with coffee drinkers. in the one nine hundred sixty s. the company started producing electric coffee machines to go with its filters all the while continuing to improve on the filter material testing different types of paper for them. because they are poor use the papers very porous relatively thick but permeable to water the pores are small
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enough to hold back even finely ground coffee of coffee to work. the exact make up of the original cone shaped one that of paper filters is a company secret. the militant group based in mindanao is now one international corporation with more than three thousand employees the production of paper filters only accounts for a small fraction of its total revenues today even so the paper filter remains the company's symbol. enthusiasm say filtered coffee tastes best. the non pressurized filter brewing process has several advantages that are often overlooked. this process is very good at bringing out the very fine and delicate aromas of the coffee beans. filtered coffee is becoming increasingly popular the world over more and more cafes in
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germany are offering filtered coffee alongside us press oh and cappuccino. is our coffee is filled. coffee is the purest way to prepare and to enjoy coffee and sweets and that's that's what's special about it that it was put on top of. the coffee filter is a fixture of many households thanks to inventor and entrepreneur bands. next up for all you do it yourself is out there we have a clever way just fires up your balcony or patio or terrace with lanterns made out of concrete our residents d.i.y. expert. shows us how to do it. high average of the and today we're looking at made out of concrete inside.
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and i will show you how you can do it yourself you will need a cement container of some kind like the. golden acrylic paint a paint brush and some waterproof. follow the instructions and. you might want to use a little less water so the cement is a little. put the balloon on the empty container and staff spreading the cement on it this is a bit just keep filling the cracks with cement it will also run on the side so you will need to push. on top. of things set for twenty four hours. the cement should have hardened completely use a pin to pop the balloon he will now have a pretty good idea of what he looked like but with the mess in the paint. with the . paint is dry
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you can put in your candle. beautiful isn't it. and of course the bigger the balloon. and please remember to not put the thing went into the think of the toilet because this could lead to stop the pipes. interior design at its best check out our you tube channel detail in cheerier design stunning ideas spectacular buildings and d.i.y. tutorials on home. will take you inside the most beautiful european homes show you the latest in furniture fabrics and accessories subscribe and don't miss out. on youtube. then finally when was the last time that you actually wrote something out by hand and i don't mean just signing your name to a bill well i can imagine it has been
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a while since the dawn of e-mail and all things computerized handwritten letters have gone into a deep hibernation but we have an idea of how to resurrect this sleeping beauty. there was a time when everyone wrote with a flourish. today hand lettering is an art form that is ever growing in popularity because it's not just visually appealing it's a rewarding post time. this old fashioned way of writing can be learned in calligraphy workshops. views it's hard actually because you aren't accustomed to that it's fun and you see results pretty fast. for the. calligraphy classes are growing in popularity in many places and germany is a case in point a day long workshop with expert chris company in hamburg costs one hundred sixty
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euros and the tracks professional graphic designers as well as amateurs. it's an analogue trend. i once heard that a technique turns into an art form when it becomes obsolete. hand or lettering that grabs the eye is a french speaking part of switzerland but he now lives and works in berlin. he calls his work one hundred percent and not even when he draws computer pixels by hand. roughly creates logos for sporting goods firms and restaurants. and he shows his lettering art in the galleries. i think that one of the main reason why i like to do it by is when you do it with a computer. it can be as beautiful as you want but somehow it doesn't exist that it's only need light and pixels whereas this is and then we can talk to it's here
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with us. after a few hours of intensive tutoring the novices at the workshop in hamburg are already producing some impressively swelling scripts mindfulness patients and dedication and pleasuring demands qualities that have become rare and our fast paced world but rather than spending an end to the art of handwriting it appears the digital age is fueling its really sounds. and with that it is time to say goodbye one don't forget to check us out on social media for more on the program as always thanks for tuning in we'll see you again soon. on the next edition of your own max when danish carpenter oh questions and started playing around with types of plastic in the one nine hundred forty s. no one imagined the result would be the world's biggest toy company lego's were
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a commitment. they find. they can start or. africa klug lead stories for both people making a difference shaping the continent the w.'s new multimedia series for africa the bug culture gone the most. lens. the scars clumsily lead the pain. the suffering the lead singer city. they have survived the they also have a future. i really understand people who say they don't want to stay here. but i also admire people who want to stay here and who decided to create something
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. of a new beginning in peace time for the people making it possible what needs to happen if tolerance and reconciliation are to stand a chance this fellow that you should close once a really difficult complicated difficult forgiveness re conciliation forgetting they get stuck in your throat the. darkness cities after war. starting march tenth on t w.
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this is developing news coming to you live from berlin could this be a turning point in the korean nuclear standoff the president and donald trump and north korean leader kim jong un agreed to hold the first ever u.s. of north korea summit pyongyang office to put its nuclear program on the negotiating table if the right conditions are met also on the program.
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