may has called on lawmakers to back the deal but all indications are they will throw it out. and with that now you're up to date on t.w. news i'm sarah kelly in berlin after a short break it is business with gary hart first he has a whole lot more news to stay with us if you can. on the. i'm skilled at the i work that's hard and in the end these are me you're not allowed to stay here anymore we will send you back. are you familiar with this. with the smugglers with clients of. what's your story. on what numbers of women especially in victims of violence. take part and send us

your story we are trying always to understand this new culture. you are not a visitor another guest you want to become a citizen. in for migrants your platform for reliable information. it's crunch time and it's the day of reckoning for british prime minister theresa may will she get her deal through parliament and dozens of her own a piece of threatening to vote it down what happens next. much of a good safe u.s. consumer products john procter and gamble is in hot water over the latest trashing their own estimate that is if. this is the business.

with tourism a spreadsheet deal said to be rejected by parliament today many british businesses are preparing for months of tales many of been stockpiling shifting investments relocating jobs though no one knows what the true extent of the damage could be and you certainly won't escape scot free either by the end of twenty twentieth's the union could see a budget deficit of around sixteen billion euros is germany expected to foot about a quarter of the bill the association of german chapters of industry and commerce warns that german businesses may have to fork out three billion euros in chia just to pay you export tariffs goods headed to britain. well for more on that let's bring in mark malloch brown he's a former government minister and now. being an entrepreneur itself what do you say to your colleagues in the house of commons today vote yes or no. well look at the difficulty for you if we've got such

a divided country that is no good answer in the house of commons dismays deal is clearly very very down to defeat tonight you get that even if it didn't it wouldn't end the uncertainty because it's not really a deal it's a misnomer it would be the beginning of a negotiating process which would continue perhaps indefinitely you know it's a tragedy but in the last few years reckless british politicians opened up outwards and nobody can get the lid back on at this point and so you know. you that. you know everybody is trashing tourism at the moment but are you happy with how labor your partner has handled briggs and so far was not arrested in the crossbenches outsports. no i mean other thing we have a complete failure political leadership tree neither from the bed has risen to the

occasion. you know britain which has been renowned over many centuries for its development of its maturity of its institutions you know maybe in brief who is. brought out with this whole growth sit there are and you know it's showing up it's showing up consequences of the business new investment in jobs that are back to normal performance. it is a very patriotic tree if the deal is voted down is an exit from the regs it's still an option how could that work. i think it is an option and there are two basic or three basic ways that i outline in descending order of likelihood the most likely is unable to agree on the solution itself parliament turns the problem back to the people in the second referendum on the polling merits yes that would

deliver a different result the first referendum on the would be a majority not a whelming majority in favor of staying the second possibility is as another hash. mark will let it cool one tonight out of the vote on their own they were to receive it but it is possible that was may make them have the chutzpah to go over the edge over the heads of parliament to the people that me or sat me in an election. in visiting because most live apart it would also. do to be a. campaign on press access that the good option is that parliament just grinds to a halt on this point of stay all right they recognise the country needs a timeout rethink of all this and they revert article fifty and

literacy ation. marvelyn brown thank you very much for joining us. thank you. automakers ford unfolds fargo will announce details about their planned alliance of the detroit auto show today the to call giants are expected to cooperate on commercial vehicles and electric cars meanwhile as an ounce of wants to invest eight hundred million dollars in the u.s. production facilities that's a move expected to contract negative effects of u.s. trade policy those tariff hikes and falling cost sales are putting a damper on this year's detroit motor show biassed by the woods for shine the hubcaps revs the engines and break out the blonde models the detroit auto show is back. it's still the biggest and for mere auto show in north america but this huge market automakers flock to the motor city every year and put on slickly produced reveals and performances but among the usual heavyweights like toyota and ford with

are the germans. audi b.m.w. di miller and porsche are all big names that you won't see at the auto show this year volkswagen was the only german car maker that bother to show up it could be a sign that the germans don't think detroit is worth coming to any more but it's hard to deny the politics also plays a role. here. at volkswagen's press conference this year the emphasis was on investment and job creation in the u.s. . but all of us feel w. c.e.o. headbutt d.s. even brought the outgoing governor of tennessee on stage to talk about the w.'s found relationship with middle america. all this in the face of difficult and unresolved economic questions over tariffs and trade. two thousand and thirteen will be another year of challenges for us in these days of all the

wars involved look at all the teams and economic. markets have been particularly jumpy when it comes to chinese cars in the back. fourth of our car tariffs g.a.c. was the only chinese manufacturer at the show and maybe this uncertainty that's keeping automakers away those who do choose to show are putting a brave face on it so i can't speak to the other brands i can speak for myself and when we have a commitment to the u.s. market my thing being in detroit which is the major auto show makes sense a product is made here to be here. things are moving slowly at this year's detroit auto show. but at least they're not moving in reverse. advertising on social media has become a major part of industry budgets in the u.s. alone companies invest around thirty two billion dollars each year on social marketing the aim is to reach precise target groups and the emphasis is on

relevance tuned in to social issues and trying to web this so it looks like razor companies are let's start everything right it its latest commercial still it seems to abandon its traditional celebration of macho role models this time randy it calls for mentions shift their behavior and reject the ideas and concepts the commercial says today's men should question their own male ness in the wake of the need to movement chauvinism muscles simply no longer have a place in society this sport in pockets if you. see me well so far so good is always nice when big corporations support a good cause but it's not without risk gillette is finding out right at this moment jared reed from our social media team joins me jared that there's been quite a fierce and unexpected backlash from the target audience tell us more well yeah i think this is something that gillette must have factored in because it's

deliberately trying to be provocative if we look at it broadly it's been praised for its message which is men need to hold of a man accountable for their bad behavior there has been a backlash to some are saying well look gillette simply. all of its customers a sexual abuses that's probably a bit extreme but on the list extremes people are saying this is too politically correct on you tube the ads the ad has had over two and a half million views and over two hundred thousand dislikes and compare that to around twenty seven thousand likes groups of what's known as men's rights activists blasting one saying it emasculates men saying the best a man can guess and now this is apparently don engineering raises it's time to engineer society piers morgan who is a commentator he says this is an assault on masculinity we need to let men be men and people are even throwing away their rights of sorry like i said i think social

media is sort of an outrage machine we can expect some of this behavior and i think that would have worked out before the campaign too so these social complaints really count. for companies it's really hard to gauge isn't it yeah it can be a little bit hit and miss i think we can take pip see for example this is one of the most nine examples of a company that's tried to be wark in twenty seventeen they tried to align themselves with the black lives mass movement i guess trying to profit off that in their ad they had kendall jenner. that didn't go down well at all. the company was forced to pull the ads people said it made a mockery of black lives and. another more recent example is not. with controversial football player colin kaepernick that will be coming up shortly he's become something of a lightning rod since he started taking in need touring the national anthem to protest police brutality here you see but actually. there was

a backlash but in the end sales went up thirty percent can go either way very briefly how much actual damage can the such a social media storm do like i said. you can go you know either the way of pepsi where this is the view reputational damage in the internet is very slow to forget or it can be a positive thing for the company like in the case of the ad with colin kaepernick it just depends how the company reacts to the social media outrage to. my social media team thank you very much. if that's your business update here on the d w can find more website slash business. plan.

on. trying to. kick off. financially i'm stumbling. on losing a goal shy. president. on the eve of the most a. bunch more unforgettable highlights from the first top of the fund this legal season.

surgery in virtual reality. researchers in dresden are developing a special me our head settlement. that will help surgeons plan procedures more effectively. the technology could revolutionize the operating room and reduce risks to patients. tomorrow today in sixty minutes. oh boy. earth. home to millions of species a home worth saving. and those are big changes and most start with small steps global ideas tell stories of creative people and innovative projects around the world like he is has a project the climate green energy solutions and reforestation. they come into

interactive content teaching the next generation about environmental protection and were determined to build something here for the next generation global ideas the multimedia environment series on t.w. . before the ball gets rolling again let's recap what's happened so far. what more could one fans ask from marco.