tv Euromaxx - Lifestyle Europe Deutsche Welle February 17, 2019 6:30pm-7:00pm CET
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earth. for saving global engineers tell stories of creative people and innovative projects around the world ideas that protect the climate and boost green energy solutions for example only to get beaten by a series of global three thousand on g.w. and online. the. snowboarder on august third wrote sports history with this triple somersault find out how she did it later in the show hello and welcome to your own max i am evelyn sharma and i look forward to bringing you the most exciting culture and lifestyle reports from around europe as one of the hosts off the show your own mix here and
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berlin a few words about me i was born in the south and work near frankfurt i'm half german half indian and for the past ten years i have been traveling around the world as an actress and model currently i live in mumbai in india so if you like bollywood movies then you've probably seen me and one role are the other on the big secret drug raid and then just just what you've had you think except the got. to. shoot working in front of the camera has been part of my life for quite a while and our first story today is about how women are shown in advertising the image of women in this field has changed a great deal over the decades so let's embark on a kind of photographic journey through time that is currently being shown at an exhibition here in berlin. the famous fashion photographer
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horst p. horst created this image in one nine hundred thirty nine it's the oldest photo in the women on view exhibition. twenty years later a commercial photographer was getting bolder and experimenting more and more with feminine charm. and nine hundred sixty eight west german top model. and sexy and self-confident presenting creations by eve. with each passing decade advertising notched up the female product which products they were meant to sell was secondary. always been used to advertise products. and in fact it still works so back when most women were housewives they were in charge of buying products whether intended for them or for men. today we live in
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a sexualized society and we have lots of sex in the movies and music not just in advertising so our ideas of beauty are linked to images of women and high is filling with a different other from from holland from the very start advertising has utilized beautiful women to sell products. all that's changed is the way they're presented. in the one nine hundred ninety s. top models like they only campbell dominated advertising their sexiness made them icons of style. canadian photographer michel perez lives in paris he's been working in advertising for many years his stock in trade or commercial photos of women in underwear such as this one for a french company they're meant to jog the imagination without becoming disreputable . what is sexy is a really fine line you know between going overboard and staying really.
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you know within the parameters of good taste but i have my own view of women and sort of trying all my life to actually put forth that new which is you know to not abuse women to really respect them. today it's not enough for a model to be sexy and scantily clad commercial photographer it depicts a lifestyle pitching the brand name almost in passing. the thought that women are so beautiful what else do you want so you know it's supposed to be a bit provocative to catch your own money but at the y.c. of boring it's shaping it's like look at some of the pictures that it's ok for. it's just that they want it all to run a system of advertising always go well together i think. most of the one hundred sixty photos in advertising posters in the berlin exhibition were made
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by men in this field women artists are still rare. one exception is hamburg photographer karen she can see. she's numbered among europe's leading women photographers since the one nine hundred sixty s. i think it is and i think women have a different approach to women because they identify with each other and take a far more critical eye than men do with women so in that sense i'd say the photos women take of women are different and us. all. over the past eighty years advertising has shown more and more skin but now the trend seems to be reversing as photographer i mean more buff sees it the gratuitous use of nudity has now produced the exact opposite. of this but also noted he is
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necessary for a normal perspective i think it will take this kind of shake up for us to say that it's always been there things have become extremely prudish again in the sixty's and seventy's people talk about what was provocative but now with instagram and all the restrictions we don't know what breasts look like anymore we have no idea how to present someone in the news it isn't just. the exhibition women on view will run in berlin until the end of april. then tops work in their emacs it can get pretty loud but that doesn't really matter because the guests usually don't see what is going on in the kitchen anyway when it comes to the dinner that we are going to have right now it's quite different because. in this case all the cooking now is the come together to form a column narey some funny.
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chef taking a relaxed approach to his work check out the quick shot. he's not distracted by the drama of the other three musician. fans because in this show in the french city of long the chef is also making music . with his kitchen tools. or through some new community i feel more like a chef in the stone prescreened but i'm also a musician were deplorably actually i'm both. with your buddy do. the creative force behind the musical dana concept is sex often has smuggled on big does the project was inspired by her own life experience that is going to continue
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i grew up going to restaurant it was owned by my grandparents and i always found the restaurant noise fascinating so that's why i got involved with this project one of which i wanted to play around with sound and we have a son that recruited into this so if you look who. loves you and i also think it's exciting to use restaurant ambience as part of the choreography that's all good when you call it got his little. bit down wants to make people more aware of the connections among the senses hearing taste and smell and to create a kind of edible music. the chef cooks while the musicians before. to play music it to keep the music is composed also that it can take into account the working rhythms of the chef and the food. that's why the dish is always the same
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and the music and the outlines are based on it. flowed used to be cheaper pez most of the food for the one hundred guests attending the show the main course is a believed all fish steve a popular dish in southern france it's made with octopus meat leeks onions and potatoes even as he's preparing the food the chef gets into the rhythm of the show . i always hear a kind of music when i'm working in the kitchen everything you touch whether it's the dishes or pot on the stove or makes a certain kind of musical sound. to me more think about it don't because when i'm making french fries for example. the noise reminds me of applause or so when i fry something i turn around to go and take a bow.
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time now for the second part of the show the meal which has its own unique sounds. the musicians now double as well as one provide the guests with food and drink just about every show we sell them. you can actually hear the meal being prepared. and there are no wrong notes tickle tickle food it's all music to secure. it reminds me of the sounds you hear while you're in the kitchen it was in that all that's on top. is a show that sounds as good as it takes. the first one hundred years of bauhaus school being celebrated here in germany does year the revolutionary movement has influenced many areas of life from design to
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art and architecture of course above all the one nine hundred thirty s. buildings in the clear and minimalist dial have had a lasting influence on the way modern homes look to this very day the bauhaus movement left its mark all over the world including where i live in india and here in the german capital berlin you can even find fasten that has been influenced by the by house principles. minimalist fashion that is also unlike in. the linear geometric concepts inspired by buildings like this one in brooklyn designed by phone house architect involved her copious jennifer brahman who studied architecture and fashion design combines both elements in her fashions her work has
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been influenced by bauhaus principle. the qaid because a camera t.f. the designs the principles and the end. well approach allows you to create so many different variations. and so last. in the bone house architects essentially dismantled the structure and then put it back together again in a completely new way jennifer brockman does the same thing using various elements of classic clothing and been. with us the more dollar so what we have two components that are not just side by side they flow together to create something new and that and that i know is tie it. this fashion item was created by combining parts of a shirt and a dress coat. jennifer loves to create fashions that surprised us. at first glance this looks like a separate shirt and waistcoat on
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a hanger. by comparison but not the fact that the two pieces together. so it's one item and from the back you can see that it's a show and. as a student she founded the brockman label that she now runs with her husband all of crimes in berlin. at first she designed only men's fashions and won high praise for them at berlin fashion week. now she's also a welcome guest at the paris pressure for teisho others and she's expanded her business to include women's fashions always true to the minimalist balance tradition. the problem of why us sweet playful fashion is assigned to women and powerful designs to men. and if we should have got past that if they make sayang.
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the creative forces at bell house wanted to change the world with their form follows function principles but house design still impressed one hundred years on. jennifer brockman is trying to change the a from old world of fashion in her own way. to the concept of africa sustainability concept is also an aspect of design. da creates interesting styles that will stay interesting for a long time to come inside and with sense and. whether it's concrete and glass or found brick some forms never go out of style. talking of perfect form and i got to love us just that on the slopes because there's austrian powerhouse as a top snowboarder nobody's dom's our school and spectacular as heart and in two
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thousand and eighteen and i was the world's most successful female snow blotter. six thousand the facts about a disciplined air and slope style however she has actually celebrated her greatest successes out of competition and these are images which simply take your breath away. on a cost wrote snowboarding history with this cab triple under flip and november twenty eighth. but i'm going to a quote no woman ever accomplished it before it once you've jumped there's no going back home thank god i had enough control in the air and i knew as soon as i had jumped that it would be fine thank you. on a casa is currently the most successful female snowboarder in the world at the olympics and the world championships she has catapulted herself to the snowboard
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elite with a lot of effort and passion it's now been at this new dance that if you don't like doing something you won't be good at it you need a certain mentality because you have to try out a trick without training and without knowing how safe it is it's like nobody holds you in there aren't any man so you need to take the plunge and as you need mental strength and the courage to go for it doesn't escape out. the gossiper dissipates in more competition is than any of her rivals here she is at the snowboarding world cup in bad in austria. has not been so i think i'll have butterflies in my stomach i go over my run in my head i visualize everything step by step it's important to concentrate on everything in the right order you know it's not an on that comes in to. the coach for the austrian national snowboarding team is proud of ana who's been named austria's chores woman of the year twice in a row. and her fellow competitors admire her too.
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it's. easy to get jealous when someone is doing as well as an ai but i think i've been friends with anna for a long time and i've seen how hard she works and she really just serves all the results she's been getting lately and of us move on visit us on when she wants something she really wants it and gets it. and she doesn't want to achieve it. but she expects a lot of herself that's a few funds and she's not satisfied with being better than most of the women she really strives to be better than the man i too could not see you. on a cross as partner clemons mill hour is also a snowboarder. as a member of the austrian national men's team they go on tour together. he's not quite as successful as she is but he's always close by with his camera. phone call
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that's come from we're not a competition at all this is of course i say to her that i don't think she can do a certain trick she'll be even more motivated to show me that she can she's always happy when she manages to do something she set her mind at achieving and that happens a lot it's the only feeling from code. on a gaza grew up in a village in southern austria in our younger years she was keen on gymnastics when she discovered her passion for snowboarding at the age of eighteen she packed her bags and went to the u.s. for a year snowboarding is especially popular there. from then on her career really took off. she always posts or wins on social media. and it's not only for fun. sponsors watch how many clicks athletes get. on the sites is least on the one hand it's great because you can show yourself as
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you want to be seen because the media just write about you or show you the way they want to live on. social media i can show myself as i choose without anyone else having a say in it. sometimes she shows another side of herself. but she gets most clicks for her posts and her spectacular jumps. on a cross or has her sights set on even more success it's for the future. and. i don't set myself any limits because otherwise i won't improve them to grab it be no need to have it reached the height of my career as a snowboarder yanis know what i mean that's why i keep going. very impressed you can see even more spectacular by and i got on our you tube
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channel and of course more exciting stories as well there's that out at you tube dot com d w you're a max. when reports of a handshake welling mingled with ice artists and priceless hand at a frozen starts are a far good reason hendrick regularly visits exciting places that hold a very special record for our your next series called europe to the max this time he is traveling to sweden to check out the world's oldest ice hotel. we're doing fifty kilometers an hour in what feels like minus fifty degrees celsius on what looks like a snowy road but it's actually the frozen torn a river source of the building material for the ice hotel. it's smoky did in the swedish part of lapland about two hundred kilometers north of
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the arctic circle in the village of fairy population around six hundred fifty. but every winter it accommodates around sixty thousand guests among them you're a match reporter and brick building the visitors come from near and far to spend the night in the ice hotel the first of its kind in the world. art of birth is the creative director of the hotel which has to be rebuilt every october. like really this is actually a big art exposed the i sort of and every year is unique we never repeat when we have a copy we don't even copy ourselves. it's a fantasy world in each room has a different theme designed by artists from all over the world. the guests themselves can try their hand at sculpting ice in
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a special workshop. but it's not too bad right. to double your logo in ice. time now to meet seventy one year old enver bear priest a local hero and you can see here he he was the one who first came up with the idea for the ice hotel where. it all started in one thousand nine hundred nine when he opened an ice art gallery and some guests dain there overnight. in the beginning we have this eagle we did small bar and we made some small beds side there and i had some nice art and then people stayed inside our cottage cheese he. invited them to stay overnight in saigon and they were so enjoyed all that the project gained momentum and in twenty sixteen he created
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a permanent ice hotel this is the first ice so tell year round here is. minus five degrees even if it's up to degrees so warm outside. and in winter it often sinks to minus thirty degrees celsius here. leak takes a group of hardened hotel guests out to look for the famous northern lights. why you want a really dark spots where it is no electric lights at all you want to keep away from looking into your phone right about that it takes about forty minutes to get your door piercing going for real so being out there and really pushing out of it that's only going to get the best or the lights. trying to head off into the darkness after about forty five minutes the group reaches a good view point. and there they are the northern lights.
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is a time now to get back into the warm or at least somewhere not as cold to settle down for an icy night's sleep. to make sure the guests don't get frostbite at minus five degrees celsius they get thorough instructions on how to stay warm. time for bed. morning. the next morning hendrick felling awakes to a nice hot drink. i slept surprisingly well last legs and it was much more than i expected it would at one moment i woke up put my head out of was leaving when i was like oh god it's really freezing cold i got back into his little bit and slept soundly for the rest of the. hendrick won't be able to sleep in the same room next
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year in april it will melt and return whence it came to the torn a river not only is the ice hotel one of the coolest places to stay it's also sustainable. that makes me feel cold just looking out at. and that's all from us for today but you can shorten the waiting time until the next show by taking a look at our home page or joining us on facebook there you can also find everything about our current online draw so don't miss your chance so when the fantastic your remarks best what but for now thanks for joining i am evelyn starr ma and i had the delighted to see you again next time until then take care and bye bye.
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grooves every week on t.w. . they are digital more years. for women for internet has. the first one mission the battle for freedom and dignity. against repression and violence we deployed the powers of social media. the messages are spreading like wildfire the social media spectacle it's critical to get the boat comes out of. the car bomb on. the streets and the women who learn to change a good morning to already. digital. storage market. to double.
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the book. this is d w news live from berlin the us and iran trade verbal blows and the munich security conference draws to a net iran's foreign minister mohammad javad zarif condemns u.s. policy on iran accusing washington of ignoring his country's right to self-determination this after u.s. vice president my chance to demand a tougher stance on iran from europe to. determine president follows in this footsteps of one of the country's most famous explorers to raise.
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