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tv   Shift  Deutsche Welle  May 5, 2019 8:15pm-8:31pm CEST

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do you stake it is make remarks before nine wasted yes and that going forward things will be changed. just a reminder of that top story we're following for you at least one person has been killed five others injured after a passenger plane belonging to the russian's national carrier made an emergency landing in moscow. more on that next hour but up next shift living in the digital age will be back with a hearing next hour for all the headlines from a on the anti tank thank you. not first to your school in the joke. first clueless of them ten dollars grand a moment to run a joint direct attack on her journey home you know we're going to return to toronto on a regular time returns home. some say that was born into this world
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alone. but we're not. a mistake and we come into this world we're in it together and. each of us can be the model. and then we can make a real difference that's what you just saw all of the. nights i leave. you. when i was a teenager kids my age wanted to become pop stars or go to hollywood but today many creative team stream of making it in the world of gaming some game designers have enjoyed huge overnight success and their products i enjoyed by millions of people around the world but what is it that makes games so fascinating and what makes a game a real hit today on ship. in
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twenty eighteen the global gaming industry generated say is a forty billion euros and you record and talk among go which is one of the best known smartphone games around has made the developers one point eight billion euro so far games have become a global cultural phenomenon more than two hundred million people play fortnight even i have tried out some of the games called victory dances even though survival games really my thing actually my thirteen year old nephew said my dancing was really embarrassing but maybe that's exactly what makes games so popular today their ability to make such a big impact on mainstream culture. you might be familiar with these dance moves they're part of the global fortnight community. survival games battle royale mode is hugely popular and so are the
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players unique outfits and dances. some of them were inspired by movies music videos and even ordinary people or unsure kid one of you tube's ingenious dance inventors even the game developer for plagiarizing his loops . fortnight has made dancing one of its trademarks and the internet is now full of tutorials on how to fussed a little. in february. and also set a new record on the twitch streaming video platform last year six hundred twenty
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eight thousand people watched a fortnight stream by program. part of the reason for this success is called gamers n.f.l. star. robert driver scott and pop star. games have the power to unite people from all areas of society. much more than that. game in one thousand nine hundred sixty. also helped make. the world. just a matter of time before the first night. the big screen. fan made trailers. but lesser known games can be lucrative to.
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start at a small gaming company called fluffy fairy games with some friends the company grew and they later renamed it. today they make almost forty million a year and employs some one hundred full time staff members the company's games. have been downloaded more than sixty five million times. the success without the. invested by mr assange was no investor would have given us money anyway we were a startup based in a shared student apartment and we'd never developed a game before the games. that had no history of game design and his friends one day started to work on one and. it probably helped that they had two i.t. and two engineering students in the team. they invested lots of their free time
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and eventually released a final mind and tycoon. games are all about players carrying out simple tasks and i don't mind it talking game is need to dig up and sell natural resources you can get hooked on these kinds of games even those people and you tend to spend short periods playing them their ticket first month plans could have big games has now released a second game idle factory type kid it's also free to download the company and. that sententious. their focus give back the focus isn't on selling games because now the players download them and companies have to keep them happy for months or years there are special events for the live ops for example at halloween a christmas there's something new for the player every weekend those of us are still streaming into the games are constantly undergoing development and changing got to. develop this feedback about games so that they no
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longer have to come on such huge sums of money for the development stage they keep tweaking the game when it's already out this model requires flexibility but can be issues advantage. pretty safe because you need to get the game out quickly to see how players interact with it do what they like and dislike me instead of working for half a year with no feedback from me getting hired to see a stinker much if it. could be games. has only two games so far. they've got plenty of ideas that are focused on keeping the eleven million active players i don't mind and factory touching. the games have embraced one of the industry's new trends live ops that means releasing games as early as possible and using player feedback to constantly improve the product gaming platform steam even has
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a special early access area players can try our games in the very early stages though there's no guarantee they will catch on and become the next big thing. some gaming ideas do quickly evolve into mega projects and can no longer be managed by a small group of friends in which case there are several ways of getting much needed capital. many indie game developers rely on crowd funding to get their projects rolling the kickstarter says only thirty percent of investors stumble upon good ideas by chance most find out about new gaming projects through advertising reports that means developers need to proactively build a community and the very start isn't always the best time for crowd funding. i would recommend who should be at least fifty percent of the way there you need to have a sizable community. you need to have a dame play and you i real so recommend having at least your first three at dates
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planned before you launch your campaign. pitching your new game to investors can be a way of securing money early on there are even special investment funds for the gaming industry in london venture partners is one of the biggest it's currently involved with twenty game companies. we are early stage investors so a lot of the investments we do are based on maybe two guys with an idea on a pitch they haven't registered a company yet so really really really early. investors tend to be more focused on the market potential of developers and their products than on the content of the game itself. we don't invest in games per se we want to see that the plan you have house i'm basing to become a leader in that field if you go oh in that category but you will know more and be better able to service customers in that segment on that mobile that you've identified than anyone else but also kind of the key pieces for us to get excited.
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and us getting and invested to spot your idea in the crowd can be tricky that's. many games are very simular in late twenty eighteen there were almost three hundred thousand gaming apps available on google play but despite the choice i only ended up with sixty one games on my smartphone what's important is to have a catchy idea like this pigeon pop just a silly game with funny graphics but one of my favorites at the moment most developers targets what's believed to be the typical game wide western mayors age fifteen to thirty five though some companies are slowly looking for new target audiences as well finding a nice can be a recipe for success. shop has really months of massage and nancy out here is from the confessional and they're also characters and because
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legends again developed by canadian company. it was especially talkative young african case they wanted to give young people a model this vision of what a superhero looks like this is very necessary to change the mindset of the younger generations to come we need to start seeing superheroes doing cool stuff with our fantasy is very powerful it can change people's minds if they give people hope. the game is designed to make african culture known worldwide. genin game. target female players aged forty five years and as a journey and pose peril are some of the biggest titles they're all about finding hidden objects they have cool graphics and a storyline that progress is week by week. parts in the gaming industry still has a lot of white men. trying to hire
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a range of our workforce is the third female and from forty different countries with about all sorts of nazi one hand the base stars have rage a brain is also tapping into a new target audience as they create video games that can be played without a joystick or controller instead players use gestures to control the game which is thought to stimulate the brain. to be asked to calmly not so on combining majority neural physiological and cognitive challenges in memory so that's what we're trying to achieve that's optimal for therapy and prevention. of and so on. and so it seems that keeping physically and mentally fit through gaming has proven not only to be great fun ok but also to be a successful business. so what is it that makes the game a success it definitely helps if developers create a kind of community for example with early access and live ops though
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a real gaming it is one that manages to take the leap from the virtual world to the real world where everyone's talking about it and they know all the characters moves and faces when even people who don't play it know all about it so what do you make of the rise of gaming what are your inside a gaming tips that isn't on facebook on d w dot com and on you tube well we have some sound scientific facts about why gaming is good for you to get out that's it for this week see you next time by.
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the way. reliable data. distance from six different. automotive. networking on a global scale is helping the sun team in medical research. crowdfunding campaigns in the free exchange of information are creating alternatives for research. outside the pharma industry. new ideas new.
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medical research. in forty five minutes on. what's coming up for the book is slate you'll have plenty to talk about here but. the going to sleep every weekend here. welcome to drive with an e w motor magazine this week topics a people carrier or a panel van the versatile toyota pro a spurs are. feeling presidential and then vs seven crash back. in the very latest from international auto show.
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not this.