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tv   Made in Germany  Deutsche Welle  July 31, 2019 5:30pm-6:01pm CEST

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my friend that was out. is the world really getting better. for her. a global $3000.00 special report. comes out this 19th on digital. exactly what area of technology more you provision. snap chat pen trist instagram vi and twitter you know the big one i'm surprised you didn't save pasteboard. for old people like my parish.
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facebook is for old people at which 1000000 meals also known as generation y. certainly don't mince words but what do they want and how do they get it millennial to work that's our focus today on made welcome millennial people born in the eighty's and ninety's and they have their own ideas about the world of work it's about self-determination originality and goals they set themselves one could think millennial are spoilt for choice or they don't see the woods for the trees depends on your point of view i guess luckily we have our very own generation y. here at d. w. so why not let them speak for themselves my colleague. can fill us in. that goes to university all to a strange. chase my dreams. for the money where once
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a pension plan pension pension plan. all one big policy let's be honest let's be honest. all of self-fulfillment and us will call them for i am a millennial. generation y. we expect a lot from ourselves and from life in general and that's how we're changing the work world we want to feel passionate about work do something meaningful and work as flexibly as possible. why does it matter when i do my research as long as i meet my deadline. and yes i want to have fun in my job. and my boss has to play
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a little because he needs me. i can explain the incident so him. i think it's going to be big. and seriously who else should be higher the age pyramid in germany has upside down already there are fewer young workers than older ones and many of them i even retiring their businesses need. urgently that means we can make to months and least in places where there are a few 1000000 euros and many opportunities like right here in the prosperity bubble . other places. in africa make up one 3rd of the population. much.
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compacts and. easy over here but i worry about all kinds of things real 1st world problems. i mean this report about an environmental project in mexico. but flew over the. but maybe that's what my generation is just one big contradiction i still like it at the end of the day i think we've got plenty of things right and change is definitely the way forward at the moment. so how can change the world this next guy's berlin based startup is all about to doing things differently from complete a lack of company structure to cute corporate social responsibility co-founder sila also consults big firms on how to do the same and could be on the cusp of a new movement. this man stunt sells condoms that are meant to be good for the planet and fit for they create it's
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. people occupying. power. and his co-founder say it's what young people want and the type of place they want to work. the 37 year old explained his message for corporations to make company have a major problem with what millennial and you need them as a workforce so basically i tell them you will be more successful and you will keep your employees and they will be happier if you invest more in purpose and sustainability. of his company's profits and reinvested in sustainable projects. either we just own the whole world laughs or live in a little more living on it or we change something we go in and check out how it works. we want to spread the. so for franchise program next year. that's i don't
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want to read company can change the world 1st thing by 230 people ok. the stuff that doesn't want to grow. fine horno unicon turns over millions of euros. there's no c.e.o. just project leaders you choose your own page approved by the team select your own title. i got to say i want to talk about this in private if i can find a meeting room. this looks very suspicious yes always looking. i know this is i came in it's a very good thing that was you be told people can go when they want to do their own hours. if you know in the best of moods and you know in the morning you know turn up you know you said on. because you're more productive then when you're you know what if you're always in bed. with an. idea. you know that they've probably
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quit or it so you're going to studies like 50 percent are already in their heads but of course they're to pay bills so they stay in the job i'm still grappling with the concept yeah i have the chance to not come here but that gives you the opportunity to choose and then you have the chance to say no and that gives you also believe she to say yes for me its freedom. and my creativity is bay better yeah actually. let's see how fond of must next project turns out. an event called on if you see kay the world harsh language but as he says the world's in a mess. we invited a lot of experts and. cool people and so from now on it's it's not up to us or our team it's up to the people and what they do with the 2 of them is that out of your
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. material approach to just letting go of my personal yes like but i'm pretty happy that we don't have so many waldemar so in the team because i drive my team frazey. so no set agenda no sponsors but solutions from every possible sector . like the banks. put your money where your mind is the idea to shift money towards positive change because normal banks finance whole lot of destructive industries could be called paul could be nuclear power weapons industry whatever fashion activists say people are overwhelmed when it comes to trying to shop for responsibly. economy take responsibility. and law that regulate that and they had enough to make a. right. here's how to get politics right. jimi we learned
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all about economy and of course not everything that you can go through 13 years of school without knowing how laws are made. it back to economics bottom us is that switch change needs to start. if the old days it was very difficult to phone the company or no and you know it days it's much easier to say to people almost everybody could do it. so could changing the world be easier than i thought . some people already came to me and said like well i have an idea and this is this guy said that thing and i already texted my co-founder starts happening because you see so many people doing something and it's just a good movement we thought of a little think tank with 3040 people and 2500 people showed up so we're already having plans now what are we going to do is like bigger 10000 people or we can scale that scale that's knowledge exchange yes something's happening.
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i was never really a fan of millennial but tonight i'm surrounded by them and surrounded by amazing ideas and motivation and ambition maybe also my own business. but i'm definitely on a mission to see on. the world. so ben is on a mission i guess it's never too late to embrace millenniums and their philosophy of life and that includes breaking with the traditions social media platforms have been able to tie a new career past mr schmidt a german you tube star who is and big bucks with his videos. parodies. and interviews even with chancellor merkel and he likes to
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play around. he's something of a star on you tube where he goes by the name of alexey beck see. he also does advertising videos on you tube this case for an electronics retail chain. his fame helps it promote new products. has been living off his you tube activities for 10 years now. because nothing really special about being a you tuber on the platform offers opportunities that you just don't have a say in a publishing house or a broadcaster where you have the usual constraints such as an editor in chief who can say either yes or no on you tube you publish whatever you like for my generation it's quite normal to say this is what i have to say and i'm going to publish it just the way it is that. it helps to look good and come across as authentic that's the capital of you tube stars when they showcase
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a product tend to believe what they say but isn't there a temptation to talk only about things that will sell well and generate higher revenues. do exactly that but i don't i look for things that interest me have an advertiser wants me to come on board fine. but i still try to have fun or even do something but short films music is something comes of it that's great if not i'll just get on with my own stuff. he. has worked for fox bargain and other big brands and major companies have spent millions using you tube as for advertising in germany but perhaps too much so says this public relations consultant or anything of that. that's another one all the use of you tube or marketing has been inflationary and it's set to decline somewhat that's because companies in influencers want to prevent a loss of authenticity there won't be an ad hidden in every youtube video 5 born
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every other one or every 3rd video but in far fewer perspective. the trend was towards exclusive marketing partnerships to be an exclusive a market that's not going to slawson isn't easy to pull young people boom is 30 is his time up soon. it's up pyaar of about i used to think so if you'd asked me this 2 years ago i would have said yes you have to stay useful and perky. but now i would say the viewers are getting older too don't force it on relax that's the way to go with you tube pays burm $250.00 for every 100000 clicks on his channel estimates put his earnings at $10000.00 a month plus money for the advertising he does support it. and having fun while making a living could be worse couldn't it but new technologies don't always come easy to
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everyone electricians bakers and other skilled trades people are struggling to adapt to the modern world it means mastering lots of high tech luckily there are young people who can point their employers in the right direction. thanks. trades people are adopting digital technology with varying degrees of enthusiasm and at different speeds some mccain others wary we understand or we still like to have a hard copy of pure form of you know you're going to a kid's an electrician he's getting help from some young and tech savvy people. i would say many people don't know much and don't appreciate how much can be done
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with it. of course some business owners are into tech and forge ahead modernizing their operations such as to who runs a chain of pity series the u. turn is it was a good show digitalisation is great of the boss knows what he's doing. then the stuff don't need to do all that much eventually they have to get on board and then they really like it there must be off. colleges and universities can help with bringing high tech to manual trades and crafts students do internships in companies and promote change if they're lucky they then get offered a job. several degrees i'm not really up to speed yet i know in general terms what has to be done but we need young folk to help us with all the innovations especially 3 d. printing i don't know much about that so. we're looking at 3 companies and their efforts to modernize. contemn are as a showjumper he's been training hard and building up his shoulder muscles so now
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his saddle needs adjusting for that he has to be measured with a device like this. all with bendy strips that record the curvature of his back. is testing a new method scanning the horse to generate a 3 d. model sometimes it works well but not if the beast is too hairy. owners don't like it if you tell them to shave their horse's mane. when it is possible to get good data they're sent to a computer and onto a special machine designed and paid by. the guitar this is a horseback simulation tool it recreates exactly the shape as measured so we can make a saddle to fit this model. in some of these with one can here and here we can see how the back curves the exact angle and make sure the fitting cushions between the
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saddle and the back to a just the right shape and thickness across it on past saddler is a craft that goes back thousands of years it takes great skill and lots of practice to master it new digital technologies are now making their mark 3 d. printing makes it easy to create custom fitting creations for example the next step is for each saddle to be custom made for a particular horse engineers from the university of justin are helping develop their relevant systems the things are changing fast so if i think within the next 5 or 6 years we'll be able to offer custom made trees that's the solid base of a saddle to suit any horse and rider then demand will rise and fall to definitely because the potential market is huge and so every horse is different as is every rider it would be great to serve that market and. to begin this volatile us off.
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digitalisation is also changing the work of electricians. it's less and less about straightforward wiring and installation and more and more about setting up smart homes it requires a lot of expertise to deal with a complex which isn't programming. but the upside is that profit margins are high for high end set ups. and they are smart home like this cost 728-0000 euros a standard installation 222-5001. took still runs his business in a pretty analog fashion with lots of paperwork. he still orders components the old fashioned way. come back to do it online but it's quicker this way. but he might be about to change his mind about some of adenauer has developed an online tool for the building trades that seems pretty persuasive it bundles project
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details plans measurement data photos work schedules and more and it can be accessed from anywhere office or building site turkey is testing a b. to version. your phone to more impressed so it's easy to use and it'll save us a lot of work i would have. to be assuming i has already set up an internet for his pity series integrating the tills the office and the bakery he can base decisions about what to make on sales data as a customer and if the tools are getting smarter and smarter i can see every sale on every cash register for an entire week see if. the 30 refrigerated units are also networked if one stops working the system sends out a warning. much of the bookkeeping is already computerized next will be payroll for the 100 members of staff who was one the name squares used to have 4 or 5 people in
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the office and they were busy now my assistant and i do the work just the 2 of us and everything runs smoothly i guess if you live also and i have you see here we can see the orders right here. the recipe is a nutritional data stored in the software. special orders are entered into the system and sent to the bakery so the staff then know exactly what to do. and that's where the human skills come into play baking a perfect cake still involves plenty of t.l.c. on the part of the pastry chefs. breaking with conventions requires courage in some countries more than in others as look at what ernie is challenging traditional attitudes with gender neutral underwear q a director met the young designer japan.
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most of the name in the doesn't mean that much about the dick. and paul or that the mom and the money didn't go on saturday heading off their comment but i better put it in the schedule. with the lock up the money calls impacts a lot easier than saying. it's impossible to fire me it's impossible that this is just give up on my i'm all about it they only pay for the ice steak i got the bed the mama but on the look at saudi the us. doesn't the mile walk on the nascar this management is like this goes for the long haul 10 minute about a month on the on the way out of it on the exactly. when
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the home was clearly what it is all so please click on the dish for the hamas is being a good safe long it wasn't me on the phone yesterday on the same as i normally do i mock them or even though i'm not giving up by them. knowing their prices in the us kind of things i think i have to get by some mom took a moment that they couldn't find it in the back. put them or didn't get that he took the sticking out for week of giving the people here like the christening. to go sibyl.
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the sea walls without it wall because it's more about more about this cable. and all you got it was a big boss and a problem that took them in a cyclical can you not a case where you don't want to see they come up to be about scale in the office don't think you can undertake that process at all pick what you do in this field and you know it's going to come in mind that came up and then just a. host in this get all the money if i did a couple call marketing need some money. took all my goods and then we both said that why did the whole buy you must have thought i'm going to. call it. misguided a bit and not also this fine morning if you must. i
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don't know why the only thing is that until a day you can say that it could be a complete big brother this. is the end of the book but the. point is that. when the. dust is all things i will say no this my field about is my mom because i am going to miss a book almost this wasn't as if on the internet things. up all the guys have it all the while i missed and will keep going and once again we have missed it and the only thing you can come up. got to. study more than just.
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play a. game on a. nuisance you don't even need to be made out of the money being a chance of going on a comedy commission and $10.00 if this is my boss you tell me why not the boss and again one of them to get more of these in a minute is enough to call if you don't think there's an. immediate. fall in the middle of the game leaking all said it is getting quite a bit and. that's not all of us a lot pyramid i said almost formal a minimal. symbols on the beach at a museum or could be the only me all identified and. all have a. look at it. and that's often made this week i hope there was some
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interesting takeaways for you no matter which generation you belong to thanks for watching.
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good. luck it's time to take one step further. and face some. time in europe just such the announcement and the fund for the troops mob. to overcome downtrends and connection one moment it's time for. if you don't really use coming up ahead.
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minds. not all think out of the gym just sometimes out but most end up in winter that the german thinks the consumer jemma culture of looking at the stereotypes aquatics put in here thinks he's a country guy not. yet needed to be paid for his grandmother. to me because it's all about who they know i might show join me for me but you haven't funded up your. post. robots are still in the development phase of some of what's going to happen one day grandma. humans and machines are you going to peacefully coexist. or are we on the verge of for marketers. if we just bumble into this totally unprepared with our heads in the sand fusing to think about what could go wrong then let's let's face it this.
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begin to be the biggest mistake in human history. artificial intelligence is now spreading through our society such is this the beginning of a good to digital teach. more will be subjected to continuous state surveillance. ai the experts be able to agree on the guidelines or will this technology create a deadly new autonomous one system so for. the 1st. robot collapse starts aug 14th on t.w. . moodily cut the to. blame the 1st cut the
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flame. the flame . this is it we news life from berlin germany tech news it's lost on migration and asylum in an effort to speed up deportations of asylum seekers who haven't been granted their right to stay all those with pending up occasions now fear that time might be running out for that they might be soon forced to leave the country also coming up at least 30 people are killed by a roadside bomb in afghanistan it's the latest in a string of attacks as presidential campaigning gets underway there are fears the violence could go.

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