tv DW News Deutsche Welle August 1, 2019 8:00am-8:30am CEST
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millenniums do some things a bit differently and other things very differently. the younger generation on the labor markets. their focus not confident and optimistic and it was nothing less than to change the world. to check the posts from generation walks made in germany next b.t.w. . enter the conflict zone. lies in populism uprising in venezuela hong kong protests threats at blockage the world is in crisis mode. this week we post back to the key interviews of the season the point is that people want change they implied in the mail and they may go back to you. like so
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for 60 minutes. welcome to the euro max you tube channel. the goldmine of stories. with exclusive sites. and a must see concerning arts and culture to ensure a. place to be a full curious minds. do it yourself networkers. so subscribe don't miss out. on eco bees in germany to learn german english pinnacle why not learn with him w z e learning course nikos fake.
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exactly in what area of technology are you prediction. snap chat pen trista instagram by twitter you know the big ones i'm surprised you didn't say facebook. for old people like my parish. facebook is for old people out. also known as generation y. certainly don't mince words but what do they want and how do they get it millennial at work that's our focus today on made welcome millennial people born in the
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eighty's and ninety's and they have their own ideas about the world of work it's about self-determination originality and goals they set themselves one could think millennial all spoilt for choice or they don't see the woods for the trees depends on your point of view i guess luckily we have our very own generation y. here at a d w so why not let them speak for themselves my colleague. can fill us in. go to university 1st of all to australia chase my dreams. for the money once a pension plan mention pension plan. all one big party let's be honest let's be honest i was all for self-fulfillment and a small carbon footprint i am a millennial. that's us generation y.
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we expect the loves from our selves and from life in general and that's how we're changing the work world we want to feel passionate about work do something meaningful and work as flexibly as possible. why does it matter when when i do my research as long as i meet my deadline. and yes i want to have fun in my job. and my boss has to play along because he needs me. i can explain the incident so him. i think it's going to be big. and seriously who else should be higher the age pyramid in germany has flipped
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upside down already there are fewer young workers than older ones and many of them even retiring their business and. that means we can make a nice them places where there are a few 1000000 euros and many opportunities like right here in the prosperity bubble . and other places. in africa make up the population. have much. impact so that i have an easy overview but i worry about all kinds of things real 1st world problems. i mean this reports about an environmental project in mexico. flew over the. but maybe that's what my generation is just one big contradiction i still like it at the end of the day i think we've got plenty of things right and
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change is definitely the way forward at the moment. so how can millennial change the world this next guy's berlin based startup is all about to doing things differently from complete a lack of company structure to cute corporate social responsibility co-founder of ultimate sila also consults big firms on how to do the same and could be on the cusp of a new movement in physical and mental. this men stuff sells condoms that are meant to be good for the planet and fit for they create it's . the pocket knife around like my. father and his co-founder say it's what young people want and the type of place they want to work. the 37 year old explained his message for corporations to me company have a major problem with what millennial can and you need them as
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a workforce so basically i tell them you will be more successful and you will keep your employees and they will be happier if you invest more in purpose and sustainability. of his company's profits and reinvested in sustainable projects. either we just own the whole world classes or live in atlanta or living on it or we change something we go in and check out how it works. we want to spread it yeah. so we're planning a franchise program next year. that said i don't want to read a company can change the world 1st thing i did 30 people. a startup that doesn't want to grow. find one or unicorn turns over millions of euros. there's no c.e.o. just project leaders you choose your own page approved by the team select your own
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title. i got to say i want to talk about these in private if i can find the meeting room. this looks very suspicious yes always look fabulous. i know this is i came in the spirit that was you i've been told people to come and go when they want to do their own hours. if you know in the best of moods when you get up in the morning you know turn up you know just said on. because more productive then when you're you know what if you're always in bed. with them. yeah. you know that they've probably quit or it so you're going to studies like 50 percent or already net worth it to pay bills so they stay in the job i'm still grappling with the concept yeah i have the chance to not come here but that you seem to be an opportunity to choose and then you have the chance to say no. and
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that gives you also. say yes for me it's freedom. and my creativity is a vendor. actually i'm sorry. let's see how fond of us next project turns out. an event called if you see case the world harsh language but is he says the world's in a mess. we invited a lot of experts and. cool people and some now on and said it's not up to us or our team it's up to the people and what they do on the. stepfather your. material approach to just letting does my personal yes like but i'm pretty happy that we don't have so many waldemar so in the team because i drive my team crazy. so no set agenda no sponsors but solutions from every possible say.
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like the banks. put your money where your mind is the i did to shift money towards positive change because normal banks finance older destructive industries could be cobol could be nuclear powered weapons industry whatever fashion activists say people are overwhelmed when it comes to trying to shop responsibly. economy taking responsibility. and law that regulate that and they had enough to make a. right. here's how to get politics right. to money we learn all about economy and of course not everything that you can go through 13 years of school without knowing how laws are made. but back to economics waldemar says that's where change needs to start. if the old days it was very difficult to phone the company you know on you know days it's much easier to say to people
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almost everybody can do it. so could changing the world be easier than i thought. some people already came to me and said like well i have an idea and this is this guy said that thing and i already texted my co-founder starts happening because you see so many people doing something and it's just a good movement we thought of a little think tank with 3040 people and 2500 people showed up so we're already having plans now what are we going to do is like bigger 10000 people or we can scale that scale that's knowledge exchange yes so something's happening. i was never really a fan of millennial but tonight i'm surrounded by them and surrounded by amazing ideas and motivation and i visit maybe also my own business. but i'm definitely on
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a mission to see on. the world. so ben is on a mission i guess it's never too late to embrace millenniums and their philosophy of life and that includes breaking with the traditions social media platforms have been able to entire new career pass mr schmidt a german you tube star who is ending big bucks with his videos. alexander berman does parities. band interviews even with chancellor merkel and he likes to play around. he's something of a star on you tube where he goes by the name of alexey beck see. he also does advertising videos on you tube in this case for an electronics retail chain. his fame helps promote new products. berman has been living off his you tube activities
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for 10 years now. it's good and it's because nothing really special about being a you tuber on the platform offers opportunities that you just don't have say at a publishing house or a broadcaster where you have the usual constraints such as an editor in chief who can say either yes or no on you tube you publish whatever you like for my generation it's quite normal to say this is what i have to say and i'm going to publish it just the way it is that. it helps to look good and come across as authentic that's the capital of you tube stars when they showcase a product viewers tend to believe what they say but isn't there a temptation to talk only about things that will sell well and generate higher revenues. do exactly that but i don't i look for things that interest me you have an advertiser wants me to come on board fine board. but i
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still try to have fun or even do something but short films music if something comes of it that's great if not i'll just get on with my own stuff. berman has worked for fox bargain and other big brands of major companies have spent millions using you tube as for advertising in germany but perhaps too much so says this public relations consultant it our anything about. the use of you tube or marketing has been inflationary and it's set to decline somewhat that's because companies and influencers want to prevent a loss of authenticity there won't be an ad hidden in every youtube video or in every other one or every 3rd video but in far fewer perspective. the trend was towards exclusive marketing partnerships. and exclusive m r. isn't for young people boom is 30 is his time up soon.
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it's up pyaar of about i used to think so if you'd asked me this 2 years ago i'd have said yes you have to stay youthful and perky. but now i would say lot of us are getting older too don't force it on relax that's the way to go with it and you tube pays burm $250.00 for every 100000 clicks on his channel estimates put his earnings at $10000.00 a month plus money for the advertising he does pull it. off having fun while making a living could be worse couldn't it but new technologies don't always come easy to everyone electricians bakers and other skilled trades people are struggling to adapt to the modern world it means mastering lots of high tech luckily there are young people who can point their employers in the right direction.
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tradespeople are adopting digital technology with varying degrees of enthusiasm and at different speeds some mccain others wary we understand or we still like to have a hard copy of your form you know you're going to our kids in an expression he's getting help from some young and tech savvy people. this is what i would say many people don't know much and don't appreciate how much can be done with it. of course some business owners are into tech and forge ahead modernizing their operations such as. who runs a chain of pity series the u. turn is it was over should it should lies ation is great if the boss knows what he's doing. then the staff don't need to do all that much eventually they have to get on board and then they really like it and nothing off past colleges and
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universities can help with bringing high tech to manual trades and crafts students do internships in companies and promote change if they're lucky they then get offered a job. several thing is i'm not really up to speed yet i know in general terms what has to be done but we need young folk to help us with all the innovations especially 3 d. printing i don't know much about that so. we're looking at 3 companies and their efforts to modernize. come to morrow is a showjumper he's been training hard and building up his shoulder muscles so now his saddle needs adjusting for that he has to be measured with a device like this. all with bendy strips that recalled the curvature of his back tom butt.
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