tv Made in Germany Deutsche Welle August 2, 2019 5:30am-6:01am CEST
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on downloads it is to come from super. to be. very closely put into active exercises that are available that d.w. dot com slash dollars land on facebook in the app store. in german for free but never knew. exactly what area of technology more you permission to snap chat pen trist instagram and twitter you know the big ones i'm surprised you didn't save baseboard . for old people like maybe
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eric. facebook is for old people at which 1000000 year olds also known as generation y. certainly don't mince words but what do they want and how do they get it millennial to work that's our focus today on made welcome millennial people born in the eighty's and ninety's and they have their own ideas about the world of work it's about self-determination originality and goals they set themselves one could think millennial all spoilt for choice or they don't see the woods for the trees depends on your point of view i guess luckily we have our very own generation y. here at a d w so why not let them speak for themselves my colleague. can fill us in. i go to university for all to a strange. chase my dreams. for the money where once
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a pension plan mention pension plan. all one big party let's be honest let's be honest. all of this self-fulfillment and a small call them for i am a millennial. generation y. we expect a lot from ourselves and from life in general and that's how we're changing the work world we want to feel passionate about work do something meaningful and work as flexibly as possible. why does it matter where and when i do my research as long as i meet my deadline. and yes i want to have fun of my job. and my boss has to play
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a little because he needs me. i can explain the incentives for him. i think it's going to be. seriously who else should be higher the age pyramid in germany has flipped upside down already there are fewer young wilkinson older ones and many of them even retiring their businesses need. urgently that means we can make to months and least in places where there are a few 1000000 euros and many opportunities like right here in the prosperity a bubble. in other places. in africa make up one 3rd of the population. much.
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easier over here but still i worry about all kinds of things real 1st world problems. i mean this report about an environmental project in mexico. that flew over the. but maybe that's what my generation is just one big contradiction i still like it at the end of the day i think we've got plenty of things right and change is definitely the way forward at the moment. so how can change the world this next guy's berlin based startup is all about to doing things differently from complete a lack of company structure to cute corporate social responsibility co-founder. also consults big firms on how to do the same and could be on the cusp of a new movement. this men start up sells condoms that are meant to be good for the planet and fifa they create it's.
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people occupying. power. and his co-founder say it's what young people want and the type of place they want to work for. the 37 year old explained his message for corporations to make company have a major problem with what millennial can and you need them as a workforce so basically i tell them you will be more successful and you will keep your employees and they will be happier if you invest more in purpose and sustainability. half his company's profits are reinvested in sustainable projects. either we just own the whole world or that society we live in atlanta or living on it or we change something we go in and check out how it works. we want to spread the. sober franchise program next year. but i don't
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want to use a company who can change the world 1st thing plant is very very. low on. stuff that doesn't want to grow. fine horn or unocal in terms of the millions of euros. there's no c.e.o. just project leaders you choose your own fate approved by the team select your own title. i got to say i want to talk about this in private if i can find the meeting room. this is very suspicious yes always the focus. i know this is it is i came here it's a very good thing that was here i've been told people can go when they want to do their own hours. if you know in the best of moods and you know in the morning you know turn up you know just sit on. because more productive then when you're you know what if you're always in. with an. idea. you know that
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they've probably quit or it so you're going to study it like 50 percent are already in their heads but of course if the pay bills so they stay in the job i'm still grappling with the concept yeah i have the chance to not come here but that gives you the opportunity to choose and then you have the chance to say no. and that gives you all say billy tea to say yes for me its freedom. and my creativity he's a better yeah actually. let's see how fond of must next project turns out. an event called if you see kay the world's harsh language but as he says the world's in a mess. we invited a lot of experts and. cool people and so from now on it's it's not up to us or our team it's up to the people and what they do of the 2 out of step out of your.
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material approach to just letting go my personal yes like but i'm pretty happy that we don't have so many waldemar so in the team because i drive my team frazey. so no set agenda no sponsors but solutions from every possible say. like the banks. put your money where your mind is the idea to shift money towards positive change because normal banks finance older destructive industries could be called paul could be nuclear powered weapons industry whatever fashion activists say people are overwhelmed when it comes to trying to shop responsibly. economy taking responsibility. and law that regulate that they had enough to make. right. here's how to get the politics right. jimi we
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learned all about economy and of course not everything that you can go through 13 years of school without knowing how laws are made. it back to economics bottom us is that switch change needs to start. if the old days it was very difficult to phone the company or no and you know it days it's much easier to say to people almost everybody could do it. so could changing the world be easier than i thought . some people already came to me and said like well i have an idea and this is this guy said that thing and i already texted my co-founder starts happening because you see so many people doing something and it's just a good movement we thought of a little think tank with 3040 people and 2500 people showed up so we're already having plans now what are we going to do is like bigger 10000 people how we can scale that and scale that's knowledge exchange yes something's happening.
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i was never really a fan of millennial but tonight i'm surrounded by them and surrounded by amazing ideas and motivation that bishop maybe also my own business. but are definitely on a mission on. the world. so ben is on a mission i guess it's never too late to embrace millennial and their philosophy of life and that includes breaking with the traditions social media platforms have been able to entire new career pass mr schmidt a german you tube star who is ending big bucks with his videos. xander berman does a parody. band interviews even with chancellor merkel and he likes to
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play around. he's something of a star on you tube where he goes by the name of alexey backseat. he also does advertising videos on you tube in this case for an electronics retail chain. his fame helps it promote new products. boom has been living off his you tube activities for 10 years now. with nothing really special about being in you tube or on the platform offers opportunities that you just don't have a say and a publishing house or a broadcaster where you have the usual constraints such as an editor in chief who can say either yes or no on you tube you publish whatever you like for my generation it's quite normal to say this is what i have to say and i'm going to publish it just the way it is that. it helps to look good and come across as authentic that's the capital of you tube stars when they showcase
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a product viewers tend to believe what they say but isn't there a temptation to talk only about things that will sell well and generate higher revenues. do exactly that but i don't i look for things that interest me if an advertiser wants me to come on board. but i still try to have fun or even do something but short films music is something comes of it that's great if not i'll just get on with my own stuff which. has worked for forbes bargain and other big brands major companies have spent millions using you tube as for advertising in germany but perhaps too much so says this public relations consultant or anything of that. in fact the use of you tube or marketing has been inflationary and it's set to decline somewhat that's because companies and influencers want to prevent a loss of authenticity there won't be an ad hidden in every youtube video type
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morning every other one or every 3rd video but in far fewer perspective. the trend was towards exclusive marketing partnerships to be an exclusive m r. isn't easy to pull young people boom is 30 is his time up soon. it's up pyaar of about i used to think so if you'd asked me this 2 years ago i'd have said yes you have to stay useful and perky. but now i would say the viewers are getting older too don't force it on relax that's the way to go with you tube pays burm $250.00 for every 100000 clicks on his channel estimates put his earnings at $10000.00 a month plus money for the advertising he does pull it. off having fun while making a living could be worse couldn't it but new technologies don't always come easy to
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everyone electricians bakers and other skilled trades people are struggling to adapt to the modern world it means mastering lots of high tech luckily there are young people who can point their employers in the right direction. tradespeople are adopting digital technology with varying degrees of enthusiasm and at different speeds some mccain others wary we understand we still like to have a hard copy of pure form of you know you're going to a kid's an electrician he's getting help from some young and tech savvy people. this is what i would say many people don't know much and don't appreciate how much can be done with it. of course some business owners are into tech and forge
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ahead modernizing their operations such as to who runs a chain of pity series the attorneys who was at a show digitalize ation is great of the boss knows what he's doing. and the staff don't need to do all that much eventually they have to get on board and then they really like it and move to north boss colleges and universities can help with bringing high tech to manual trades and crafts students do internships in companies and promote change if they're lucky they then get offered a job. the thing is i'm not really up to speed yet i know in general terms what has to be done but we need young folk to help us with all the innovations especially 3 d. printing i don't know much about that so if. we're looking at 3 companies and their efforts to modernize. content morrow is a showjumper he's been training hard and building up his shoulder muscles so now
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his saddle needs adjusting for that he has to be measured with a device like this. all with bendy strips that recalled the curvature of his back. is testing a new method scanning the horse to generate a 3 d. model sometimes that works well but not if the beast is too hairy. most don't like it if you tell them to shave their horse's mane when it is possible to get good data they're sent to a computer and on to a special machine designed and paid and. this is a horseback simulation tool it recreates exactly the shape as measured so we can make a saddle to fit this model. in some of these with one come here and here we can see how the back curves the exact angle and make sure the fitting cushions between the
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saddle and the back of a just the right shape and thickness across it on past sattler is a craft that goes back thousands of years it takes great skill and lots of practice to master it new digital technologies are now making their mark 3 d. printing makes it easy to create custom fitting cushions for example the next step is for each saddle to be custom made for a particular horse engineers from the university of justin to helping develop their relevant systems. the things are changing fast so i think within the next 5 or 6 years we'll be able to offer custom made trees that's the solid base of a saddle to suit any horse and rider then demand will rise and fall so definitely because the potential market is huge and so every horse is different as is every rider it would be great to serve that market and needed to be in this volatile as a.
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digitalisation is also changing the work of electricians. it's less and less about straightforward wiring and installation and more and more about setting up smart homes it requires a lot of expertise to deal with a complex which isn't programming. but the upside is that profit margins are high for high end set ups. and they are smart oh mike this costs 728-0000 euros a standard installation 222-5001. took still runs his business in a pretty analog fashion with lots of paperwork. he still orders components the old fashioned way. i come back to do it online but it's quicker this way. but he might be about to change his mind about some of adenauer has developed an online tool for the building trades that seems pretty persuasive it bundles project
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details plans measurement data photos work schedules and more and it can be accessed from anywhere office or building site turkey is testing a b. to version. you for and i'm impressed so it's easy to use and it'll save us a lot of work would have. to be assuming a has already set up an internet for his pity series integrating the tills the office and the bakery he can base decisions about what to make on sales data as a cousin of the tills are getting smarter and smarter i can see every sale on every cash register for an entire week see if. the 30 refrigerated units are also networked if one stops working the system sends out a warning. much of the bookkeeping is already computerized next will be payroll for the 100 members of staff who also want the name squares used to have 4 or 5 people
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in the office and they were busy now my assistant and i do the work just the 2 of us and everything runs smoothly i guess if you also want i feel. we can see the orders right here. the recipe is a nutritional data stored in the software. special orders are entered into the system and sent to the bakery so the staff then know exactly what to do. and that's where the human skills come into play making a perfect cake still involves plenty of t.l.c. on the part of the pastry chefs. breaking with conventions requires courage in some countries more than in others as you call tani is challenging traditional attitudes with gender neutral underwear q a director met the young designer in japan.
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mawson i'm in the us army and in the by the big fish. and bull market born and the mom and the money to go all in one tidy ball paying the command but i didn't get it in the schedule. with the laptop the money calls impacts a lot easier than saying. it's impossible to fire me it's impossible that this isn't a skillful. and already all of this ice steak i am not the best model but on the want to tell you what's. in the mom i was holding out on this in mind this isn't to say this goes in the long haul 10 minute time out among phenomenal but on the ones i mean it's.
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funny how much they are given these poems so quickly on something. funny come about this being good. for on your father and me on the phone yesterday on the same to others i normally give a mock them or even though i'm not big on by them. own damn i was in the other side of things i think i became more goes home took a more active conditioning had to. put the boredom and get that he took sticking up for the people here like the christening that was later to go civil. who can understand.
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this is a loss and without it wall because you say more about it not but more about this cable so that it all this was a there wasn't a problem long look at what took them in big cyclical can you not ok well you don't like easy day so that's going to be about scaling the last film making came out of that boss and all what you do in this field enough coming up can come in mind ok moment and then. just and then in this get all the most money i did a couple call it took me some money you almost took all my clothes and then the boss said dad why did the whole buy you must have thought i'm going to. call it. misguided to wear them out also this fine morning if they come out saying.
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i haven't heard anything you know in the beginning is that a little bit it's a particular deal is going to stay there in the world of course this could get them out of the. ticket which. is. the law percival. will say no to the field of what is my mom wrong because i'm a i'm going to be to call the boss and there's a place in the middle. of the call. to look at that hospital because honest and all kids i want to get only a minute for them all they can come up. cut it full credit is that
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a morning just. like a moment of. missing children it is a maze of being something going on a come out of the commission and heads roll call in this is my bus is all i make my night it is again one of them again there is a thing david knows enough about all. this is. bad i'm not. fallen in the midst of all up again he can all settle it quite a moment in the day but that's no more of the law pyramid i said almost a minimum. symbols on the beach at a new school could be a good day on the whole a me all so damn high bacon all or nothing. but it. and that's all for made this week i hope there was some interesting takeaways for
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small acts can inspire big changes. people making it possible. go to africa fantastic right try that as they set out to safe environments. that have learned from one another. and work together for a better future for. the c.p.s. out. in 30 minutes d.w. . blue moon with about i don't need. the world of science
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to its feet. just a kid zola took his music from the streets of miniseries as a staging ground for a. program called the rules for his son go the way they want. 75 minutes. grappling with subjects. expressing feelings i am not very creative yet but i would love to be considered an artist one day looking for new perspectives priyanka story and not rigidly playing this quick break rubio camera doing things differently. come to the place where we reflect on society.
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march 21. w. . the women's world cup of cocoa america gold cup and the africa cup of nations it was a season i picks up as a last stand and next thing such an event is like around the corner that german bundesliga is heating up and as always clear they are to keep you up to date with the latest on. his legal side starting august 16th. look closely. listen carefully you don't know who is soon going. to do good.
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clear discover who. subscribe to documentary on you tube. live. un secretary general antonio has warned the world is losing an invaluable break on nuclear war with the expiration of the intermediate range nuclear forces treaty on friday. the us is set to pull out of the accord arguing it needs to develop its own warheads to deter the kremlin. president and president gerry are both so narrow has replaced 4 members of a commission investigating disappearances and murders during the country's dictatorship between.
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