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tv   Shift  Deutsche Welle  October 13, 2019 11:15am-11:30am CEST

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you're watching date of the news live from berlin up next shift living in the digital lifestyle change that's don't forget you can get all the latest news from around the world on our website that stayed up when he talked on her back that is i'll be back at the top of the hour thanks for watching. state up to date don't miss our highlights. program online w dot com highlights. are aware. of a long conflict in the philippines. between the muslim and the christian coalition . against fighters occupied the city center in 2017 president to church's response was. this is not the kind of freedom that we.
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didn't become a gateway to islamist terror. an exclusive one from a destroyed city. in the sights of our u.s. starts october 24th on d.w. . when i was a teenager kids my age wanted to become pop stars all go to hollywood but today many creative team stream of making it in the world of gaming some game designers have enjoyed huge overnight success and their products i enjoyed by millions of people around the world but what is it that makes games so fascinating and what makes a game a real hit today on ship. in 2018 the global gaming industry generated say is
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a 40000000000 euros and you record and talk among go which is one of the best known smartphone games around has made the developers 1800000000 euro so far games have become a global cultural phenomenon more than 200000000 people play fortnight even i have tried on some of the games called victory dances even though survival games really my thing actually my 13 year old nephew said my dancing was really embarrassing but maybe that's exactly what makes games so popular today their ability to make such a big impact on mainstream culture. you might be familiar with these dance moves they're part of the global fortnight community. vital games battle royale mode is she usually popular and so are the players' unique outfits and dances. some of them were
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inspired by movies music videos and even ordinary people born sure kid one of you tube's ingenious dance inventors even the game developer for plagiarizing his loops . fortnight has made dancing one of its trademarks and the internet is now full of tutorials on how to bust a little. your favorite. game concert. and also set a new record on the twitch streaming video platform last year 628000 people watched a fortnight stream by program. part of the reason for this success is called game
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as n.f.l. star. rep a dr a scott and pop star drake games have the power to unite people from all areas of society. much more than that. game in 1960. resistible. also helped make people all around the world. part of our entertainment culture. just a matter of time before the 1st. movies hit the big screen there are already fans made trailers online. but lesser known games can be lucrative to 2016 student. started
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a small gaming company called fluffy fairy games with some friends the company grew and they later renamed it cody games today they make almost 40000000 a year and employs some 100 full time staff members the company's games. and i. have been downloaded more than 65000000 times and colibri games of this success without the. of invest of my material side with no investor would have given us money anyway we were a startup based in a shared student apartment and we'd never developed a game before the games. that had no history in game design and his friends one day started to work on one and. it probably helped that they had 2 i.t. and 2 engineering students in the team. they invested lots of their free time and eventually released final minute tycoon. games are all about players carrying
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out simple tasks and i don't mind it talking game is need to dig up and sell natural resources you can get hooked on these kinds of games even if people and you tend to spend short periods playing them their ticket for small times only big games has now released a 2nd game i looked at treetop kid it's also free to download it the company ends money and sententious is. their focus give back the focus isn't on selling games because now the players download them and companies have to keep them happy for months or years there are special events for the live ops for example at halloween of christmas there's something new for the player every weekend those of us are so focused in their current games are constantly undergoing development and changing the gulf coast has. developed this feedback about games so they no longer have to come on such huge sums of money for the development stage they keep tweaking the game when it's already out this model
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requires flexibility but can be issues advantage. pretty safe mistery you need to get the game out quickly to see how players interact with it do what they like and dislike the instead of working for half a year with no feedback would make you never see a stinker much of 50. 2 to play games. has only 2 games so far. they've got plenty of ideas that are focused on keeping the 11000000 active players i don't mind and factory talking. big games have embraced one of the industry's new trends live ops that means releasing games as early as possible and using player feedback to constantly improve the product gaming platform steam even has a special early access area players can try our games in the very early stages though there's no guarantee they will catch on and become the next big thing. some
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gaming ideas do quickly evolve into mega projects and can no longer be managed by a small group of friends in which case there are several ways of getting much needed capital. many indie game developers rely on crowd funding to get their projects rolling the kickstarter says only 30 percent of investors stumble upon good ideas by chance most find out about new gaming projects through advertising reports that means developers need to proactively build a community and the very start isn't always the best time for crowdfunding. i would recommend you should at least 50 percent of the way there you need to have a sizeable community. you need to have a game play a new i really also recommend having at least your 1st thing at dates planned before you launch a campaign. pitching your new game to investors can be a way of securing money early on there are even special investment funds for the
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gaming industry london venture partners is $1.00 of the biggest it's currently involved with 20 game companies. we are going to states investors so a lot of the investments we do are based on maybe 2 guys with an idea on a pitch they haven't registered a company yet so really really really early. investors tend to be more focused on the market potential of developers and their product than on the content of the game itself. we don't invest in games per se we want to see that the plan you have house i'm basing to become a leader in that field if you don't own that category but you will know more and be better able to service customers in that segment on that model that you've identified than anyone else but also kind of the key pieces for us to get excited. to and us getting an investor to spot your idea in the crowd can be tricky that's.
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many games are very simular in late 2018 there were almost 300000 gaming apps available on google play but despite the choice i only ended up with 61 games on my smartphone what's important is to have a catchy idea like this. just a silly game with funny graphics but one of my favorites at the moment most developers targets what's believed to be the typical game wide western males aged 15 to 35 though some companies are slowly looking for new target audiences as well finding a need can be a recipe for success. shop has really must of must not and nothing out here is from the confessional and there are also characters in the kids' legends a game developed by canadian company that. it was especially targeted towards young african players they wanted to give young people a model 1st vision of what
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a superhero looks like this is very necessary to change the mindset of the younger generations to come we need to start seeing superheroes bring cool stuff with our fantasy it is very powerful it can change people's minds i think give people hope. the game is designed to make african culture known to the world wide. gen and gaming meanwhile target female players age 45 years and as a jew in steady and post peril are some of the biggest titles they're all about finding hidden objects they have cool graphics and a story line that progress is week by week. in the gaming industry still has a lot of white men. we try to hire a range of our workforce is a 3rd female and from 40 different countries with about all sorts of nazi one
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hamburg based startup rachel brain is also tapping into new target audiences they create video games that can be played without a joystick or controller instead players use gestures to control the game which is thought to stimulate the brain. to be asked to calmly not so on combining majority neural physiological and cognitive challenges and memories that's what we're trying to achieve. optimal for therapy and prevention. and so on. and so it seems that keeping physically and mentally fit through gaming has proven not only to be great fun but also to be a successful business. so what is it that makes the game a success it definitely helps if developers create a kind of community for example with only access and live ops though a real gaming hit is one that manages to take the leap from the virtual world to the real world where everyone's talking about it and they know the characters moves
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and faces when even people who don't play it know all about it so what do you make of the rise of gaming what are your inside a gaming tips that isn't on facebook on d w dot com and on you tube well we have some sound scientific facts about why gaming is good for you. that's it for this week so you next time by.
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first name can save lives if you. wish and seen can anyone on the highway and a rock concert and it's very hard to get out. what's the best way to treat someone who's been hurt we tell you how. he calls like what's got into these guys street. or just selling just about also top players have. gone. it is they want. why all this war paint maybe they're just afraid of looking too much there are still a few marks players that could be cool to give. him 60 minutes p.w. . storms that people world over information
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