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tv   Shift  Deutsche Welle  March 29, 2020 8:15pm-8:31pm CEST

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every day counts for us and for our planet. the ideas is on its way to bring you more conservation place how do we make cities screener how can we protect animals and their habitats what to do with the waste. we can make a difference by choosing reforestation over deforestation recycling or disposable
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smart new solutions oberstein said you know a place is truly unique and we know that uniqueness is what allows us to live and survive the idea is to be a modern mental soup stew called the $3000.00 on t.w. and. shift special the world of influencers and what matters to them. apart from showcasing themselves on social media influencers also present all kinds of products how does influencer marketing work why are companies setting their hopes on it look all these must influence are hot. and influence so if someone has this is listed launch online reached about specific topic this could be disaster and sports diagnosis on any topic they have established themselves in as well known personas. independent from social media as. being an influencer has become
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a proper job and growing numbers of influencers can live off that. agencies like advertising in a specialized in influence or marketing they mash social media stars up with companies for them influencers are attractive because they can make advertising look like a recommendation among friends. consumers dislike being interrupted at suspenseful scenes in movies just to see ads or to be sold the newest vacuum cleaner or loan more. it's difficult for a company to say my part it's the best. as to the credibility of such a statement increases influences of people who have established credibility in a certain area with great reach that goal credibility perhaps like a reporter working on a specific topic they can therefore present brands more efficiently than the company itself it seemed like these 3 from the blogger collective the modern man the magic fox to williams and sandra ross to talk about clothing assess arrays and
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fitness products as inspiration for their fans. generally speaking i don't see myself as a salesman or anything like that i started this because i enjoy sharing my fashion my taste in style i start to think of myself as someone who inspires others and shows them his favorite outfits get. oftentimes when i'm walking on the street people will come up to me and say hey i didn't know what to wear and i looked at your photos and found the right outfit which was an obvious 1000000 photos on your shoulder with a form. that's what we provide inspiration ideas it doesn't have to be the same product a customer might go to a shop and say i'd like a checkered shirt red and white and a pair of black pants i saw that in a photo and thought it was really cool for 2 or 3 influencers say they only present products that they themselves like but they also let agencies connect them and
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producers pay them almost every snapshot no matter how random it is an encouragement for consuming sneakers photo filters or sports cars labeled as advertisements. it only appears relaxed and casual on the screen. constantly taking photos editing posing posting being present at all times. in other words increasing market value coming across as authentic is not that easy . my no hope this is now really become my primary work. it is full time. shift every day i spend 8 to 12 hours on my business. and off to the next photo shoot today it's about presenting a jacket for a fashion brand. the influencers here are models. and writers they're constantly producing new content for instagram or their blog if you're not being
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clicked then you won't be booked. out the hype beast grandpa his grandson. aka yagi pics of grandpa wearing expensive brands to instagram but it's not all just about earning a couple of bucks. the right. but most importantly close relationship between grandson and grandpa that make these photo shoots special. for my grandpa means a lot to me you can have a lot of fun with them i'm also glad that we do this together that he's up for it and enjoys it and makes me happy when he dies so sick damn i'm envious. grandpa pictures are popular on social media on instagram their joint account has
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more than 800000 followers. with his trendy clothes and laid back the 74 year old has become a fashion influence. on the market i was skeptical at 1st but at some point i really felt like it and i know now there's no turning it i. just wanted to see what his grandpa looked like in hip clothes surprisingly cool he thought so he uploaded his 1st photo in january 27th but the rest is history. one message is that no matter how old you are matter how old you feel you can wear whatever you like long as you feel comfortable and like other people's opinions are important. they were both surprised by their rapid success. several times a week to provide new styles to their fans. what's the recipe for their
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success. looks good doing it. to this the fact that there are special brands brands that are sold out quickly or closed that many people nobody gets just a select few. on top of that it's a grant from mine that it's just that little bit more special. to close online but labels also send them sneakers and t. shirts for their photo shoots. has acquired a taste for the time. he started wearing the style more often even. when the pair were invited to a sneaker fair in amsterdam the sneaker fans immediately recognized. that they don't really feel like a celebrity just normal like always and. for j. and gramps that's what it calls his grandpa on instagram it's going really well.
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and i'd like to continue this as a hobby if i can make money doing it great i don't mind if not it's a nice time with my grandpa. my future's already secured. his grandson says changed since the 1st photo shoot used to be more introverted now he's open and active and he feels younger. bloody and to use their instagram account found on the street. styles from berlin streets they pose in clothes that other people no longer want to. present the newest outfits for a joint instagram account with kareena at 1st glance the clothes look like they're from a teacup but it's quite the contrary the clothes all come from bedding strings.
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issued wooden arms on top of the shoes were found in croke park on sunday it wasn't i've had these pants for a while. i found them annoying i think these are the blouses from the jacket is from courts but. the clothes aren't taken directly off the street they're from these to give away boxes from berliners to berliners and you know. that you have been talking the consumption craze for years they really buy new clothes that. they're still dressed in trendy styles with clothes off the street elsewhere. it's just it's not about money we have the money it's really about consumption why do i need to buy something new if i have enough already. or if there are other ways of getting new clothes we don't buy any new clothes for my husband and daughter anymore. with film in the street and kareena showcase their street looks on instagram. their account criticizes the brand craze
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and compulsion to buy. they already have more than $15000.00 followers. courage and people to be a bit more courageous and to have fun with fashion. and as i say fashion is for everyone. typical. people put boxes on the street containing things they no longer need clothes shoes books official. this way of disposing of things is not allowed but. often find real gems among the throw. was delighted me up welcome to. throw out a really nice things made of silk for example. it's surprisingly good quality. and i think it's really good that people don't throw their things away but put them in these boxes instead so that others can keep on using them. and
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don't just take those out of the boxes but they also give things back even if they can be difficult sometimes. include cers existed long before social media one founding father fashion blogs was mateo's trucks. painted colorfully trendy and sometimes flashy in the 16th century his cartoons were crying was a unique source for fashion during the renaissance. once upon a time there was a young man. who wore the trendiest clothes of the 16th century. 500 years before instagram and facebook let's hear shots left his outfit to posterity. line for fashion booklet can be seen in a museum in germany. i'm sick it's
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a unique creation there's nothing comparable in the whole world in terms of art and cost in history it's a really significant historical record. for about 40 years to painters would regularly create portraits with watercolors on parchment. it's a fashion diary from the 16th century. started his fashion blog and his influence or prime shortly after vocational training. his dog main accounting for the wealthy merchant. at his brother's wedding 22 years of age. here 4 different outfits for mourning his father had died he usually likes colorful things a vest made of silk satin from a brooch flashy outfits were of particular importance when the emperor was in town . posing in trendy clothing that was already
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a thing during the renaissance here all black is his wedding outfit his wife barbara liked it they had 3 children. the last portrait depicts some of the age of 63. toggles he isn't a must have been a great accountant to miss and to me that's quite a modest an uneventful job on my frozen wonders what kind of person would he be today. took the eye on. we believe he'd be an instagram star. and a 522 years of age he'd be the oldest one. actually
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written or just. like show. me. the smart way to go. choking on the. a world without plastic trash by 2030 that swell could become as promised to populate. our objective. is also financing some regulations protecting the environment. plastic tied. in 45 minutes on d w. the global
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corona crisis you can find more information online at d.f.w. dot com and on t.w. social media channels. we are living during the most extraordinary time history. books cross borders or go public about. it my dad. read the new auto show on t w. to get a new.

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