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tv   Guilt-free Brew  Deutsche Welle  April 19, 2020 7:30am-8:00am CEST

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crime fighters are back with africa's most successful radio drama series continues all of this odes are available online and of course you can share and discuss on w. africa's facebook page and other social media platforms. to mean now. coffee is a staple for many a habit is even a ritual and it's getting cheaper all the time. so european roasters are making bigger and bigger profits arning more and more money from coffee and the small farmers in africa who produce the coffee are getting less and less. shipping rule coffee beans has a high carbon footprint that's reviving interest in traditional transportation methods. change starts with a small group of people who others dismisses dreamers and then. is it even possible
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to change the $1000000000.00 coffee business. model you know we're doing something no one's ever done before. many coffee love is eager to do more to support fair trade. economy but if it normally works and if it encapsulate today however the 29 year old is gearing up for a competition and she's a bit nervous. nicole is about this stuff a professional who knows the ins and outs of a good cup of brew she has its sights set on being crowned world champion at the linz world of coffee trade fair. just don't think of it think i think you have to be a bit crazy to do. something like this but coffee is simply part of my life the biggest
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part actually. which is why she's interested in everything to do with coffee including how it's produced and transported and above all who makes money from it and who doesn't. i meant that with any other product we always want to know every detail right down to the name of the cow before we buy a carton of milk it's ups and downs we don't have that option with coffee at all because 95 percent of the market is dominated by a very opaque trading system and. coffee is traded on stock exchanges which is why the purchase price for green coffee beans fluctuates constantly. as does the outside us consumers don't even know that world coffee prices in 2019 were at rock bottom for farmers they go to the supermarket buy their beans and think that everything is normal. about you have to tell them or you check what you're buying ask questions look at the package if there's no information on it how do you know
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what you're buying it and what they call. the villain but this is deeply involved in the fight for more transparency in the coffee business but today she's also vying for the title of the world's best coffee creation. nicole has already won several awards at the german barista championships now she's competing in a completely new category called feet in good spirits. the challenge is to create the best mix of coffee and alcohol nicole is ambitious and wants to trump the competition. the faire brings together thousands of specialists from all over the world. coffee is a hot commodity and a huge business one that this man from bill. wants to change. excel to keep saying
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it aims to revolutionize coffee production from plant to sea to gross to being everything should remain in the hands of the produces as they say he's trying to winnow his of course his. is a big deal we can get very close to the coffee experts and the consumers it's just fun pouring the coffee and getting the feedback. there is a bit of a back story to how he got here. 4 years ago some other discovered his passion for african coffee today he's an expert on this subject it takes 9 months before a crop can be harvested. for. the speech to the main thing is to pick only the red buds the greens should stay on they need a few more days og that's why it has to be done by hand.
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to conduct our coffee cooperative is nestled in the hills of northern rwanda from here that exports coffee to europe. he wants to vastly improve on the methods of big name competitive. he and his business partner alan the pira were roommates back in berlin and today they are working to create jobs for people a new one to. many of the young people. interested in getting into coffee business because their incomes in the coffee business are too low so it's our goal to change this narrative to make sure that you know. most people who are involved in the coffee value chain better incomes and out will attract young people to come back into coffee business. while coffee farm is wages have fallen in recent years the coffee industry sales have been increasing . over the last 2 decades companies have managed to find ways to sell coffee at
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ever higher prices mainly in the form of capsules and pods. but wholesale prices have seen a drastic drop for example and alan want to make the coffee trade fair or like the clinic our coffee cooperative is their ideal partner the farmers here are independent entrepreneurs the cooperative pays good prices and a very special feature here women reaper lot of the benefits. and that's thanks to angelica casey she's been working in the coffee industry all her life and sells different varieties of coffee. souther and allen with a missing piece of the puzzle for her vision. that women coffee was. brewing in my head every time and.
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when we met i said the wow maybe even if it's a women coffee maybe a have to discuss that with the men are both very very hot but. yeah. although coffee production is physically hard work it's usually done by women but when it comes to pay and making the important decisions men usually still have the say in parliament we have a big number of women but in the coffee coffee business somehow different because we have a bigger number of women. in the family processing but in our position of frame the decision of this isn't making we have much more number of women on those kind of resistance so it's why we have to empower women. should either team is a good example she found her own a teacup. trees and has
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a demanding daily routine to get everything done. once i've taken the coffee beans to the co-operative i go home and look after the children you. heard i make them something to eat and send one child to school for afternoon classes and then i take care of the household that way i can get all my work done. 'd so much to. learn to. do work this meet once a week to discuss financial issues or work out how best to support each other they also make crafts which brings in extra income in addition to the coffee. many of the older workers lived through the genocide in rwanda 25 years ago and many lost family members land and work united there working for a better future. it will men has many activities to do
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at home they must be have. something i mean from that's activity so that she can convince the man because this is something which is. coming in the family from the time she is not around at home. harvesting is a painstaking process. after the coffee cherries are picked they have to be watched . the women in the co-operative earn twice as much as other coffee farmers in rwanda the profits are distributed evenly. of we're going into a very orderly process where the bins where the bins are going to get out of the house the process is board voted.
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i the red husks are used by the farm is as fertiliser. as you can the coffee this is where the coffee beans go after the cherry has been discarded and they've been washed and fermented and then when they're wet you can clearly see which beans are good and which aren't and then they have to be sorted again by hand which you've been. on to leak has developed her own coffee brand with softer and allen engine leaks finest the brand and the company both belong to the women in the cooperative. i. was. connects the coffee beans have to dry so they are spread out on wooden wrecks for at least 15 days.
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this is by no means the last step in the production of the leaks finest the next undertaken by the women's corporative is a very special one. making the transportation of coffee more environmentally friendly it's a big goal and nothing symbolizes that goal more than the one tour. it's the key to achieving a truly sustainable product chain. captain you are has been fairing goods across the oceans for many years this time it's 1000 sacks of fair trade coffee from central america. to make it so. much great that i can participate in such a project as the sailor i have few opportunities to use my professional qualifications. in meaningful projects normally when i work on
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a ship we're all burning every your land carrying goods that i don't really want to transport it's simply different here that's why i'm so glad i can work here or doesn't mean i'll buy. the i'm going to the transports its cargo is in the same way as our ancestors did nowadays coffee normie arrives in europe from the world's coffee growing regions by container ship. deployment i want to onsite with the government or we want to set an example and underscore that it's possible to transport cargo with low emissions. in addition we want to question whether it's really necessary to ship so many goods halfway around the world just to consume the marathon and whether we might be able to rethink it all and transport less of the biggest. emission standards of the type on german roads
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obviously non-existent at sea container ship transportation is very cheap but extremely harmful to the environment and addition to c o 2 the world's merchant fleets image huge clown's of nitrogen dioxide particulate matter and sulfa dioxide. the environmental impact of assailing fright so on the other hand is largely negligible. as i think it's pretty much we only use the engine when it's necessary to maneuver or for safety reasons we do not use it to get somewhere faster if there is no wind we simply wait. with all to stop it is the crews that see for 3 courses of the. unique quit his job as a social worker to join the crew. was amazed this is what's most fun. down sail up steering hoisting tacking that's my job here
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on board. the majority of the crew works unpaid in exchange for learning how to sail they also want to support a movement to change global trade. change starts with a small group of people who others dismisses dreamers. and we don't mind being perceived as such. but increasingly people are starting to take us more seriously. is sail powered freight transport really a viable alternative for the future most shipping companies bulk of the risks. but. they all have the deadline pressure and everything has to be somewhere at a certain time and nobody has the time to wait for the goods to arrive a little later nowadays everything has to be delivered just in time. just in time for that. but everything is slowly getting underway when power is saves on
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expensive feel research has are looking for ways to combine both in hybrid vessels that will be able to sailing goodwin's and use their engine income conditions the oven to it can transport 114 tons of cargo on this run it's mainly coffee and cocoa the hold is located 3 meters deep in the ship's. something to get to our load we have to climb through this little hatch up here. we have about a 1000 sacks of coffee on board and my chief mate checks on the load every day and that's important so it doesn't get down and look to see if any moisture is accumulated somewhere or if the cargo is slipped which can happen if the ship lurches violently. they have until his voyage has covered over 800000. miles now the crew is nearing hand.
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coffee a fashionable drink from far away. most of the wrist and a call back to fed as passionately committed to good fair trade coffee she says that's why she would gladly pay a higher price for her brew. when you step out when i go into a shop to buy coffee i would say that a kilo of coffee should never cost less than $20.00 euros. the states also money from coffee regardless of whether it's a luxury brand or cheap stuff from the supermarket fine even though it's not in germany there is a roasting tax which we all pay and that is 2 years 19 that is a huge amount so there is no way that half a kilo can cost $399.00 can you sign. the cheaper the coffee the less remains after tax for production and transportation but right now on the calls main concern is to make it to the final. stage of
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a burst i think the biggest challenge will be to avoid any mistakes not to knock anything over as not to forget what i'm saying context and not to tremble and controllable when interest we want yeah those are the 3 things that always happen but it was not until i see him thanks. oh ok so. she's got 10 minutes to strut his stuff this time she's mixing filter coffee with butter rum and not a concoction designed to taste like caramel candy. it's important that the taste of coffee remains dominant enough in the finished drink over the next hours the judges will sample coffee creations from 80 contestants. who. are still do wonders coffee is among the best in africa. 400000 people work in this
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sector. the capital kigali is the main transportation hub for exports. south and alan are breaking new ground as coffee traders in rwanda roasting the beans in the country of production rather than in europe in the coffee world that is still a rare exception. we're starting the roasting in house the beans are refined roasted packed and prepared for export here in kigali we aren't sending any raw beans from africa to europe to go nowhere it's with us. this way the profits from the refining process stay in rwanda. after all the manual processing the roasted coffee is ready for export it's available to buy in a german drugstore chain a kilo costs at least 230 s. . the export of a high quality finished product to europe is a boon for the region it creates new jobs and the profits stay in africa. it's one
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way to combat poverty and economic migration. from through the oven to as transporting unroasted green coffee it's a roma does not fade on the long voyage now the ship is almost at its destination. but that's it all because i'm really very excited i was born and raised in hamburg and have been out and about at sea for 9 months and i find it really special to return home on board the album tour under sail and i know how much it would succumb to mean. the other interior is welcomed by 200 volunteers friends and. family.
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they all believe that sailing ships can revolutionize the way goods are transported . canadia spoke a man who launched the whole project is here to welcome the crew without him none of them would be here. for. what it was that. it was. documents spent his life at sea and has seen what burning heavy oil does to the environment to change that he founded the company to the coast. because it would use all of your we transport cleanly and we treat everyone in this chain fairly the farmers get a reasonable price and by the way the customers don't pay more than they do for coffee the comes by container ship has a price of the same only the profits are not so big that's clear and everyone in the chain shoulders the cost equally including the environmental aspect of.
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hammon pullman is one of the customers he has ordered 20 tons of coffee from mexico mainly via redlich of iran but also a few bags of robust. his company is called taking a japanese word that means community. german consumers deal directly with coffee farmers in mexico sharing responsibility for the harvest. time payment policies are also unusual the coffee farmers who work for the company receive their money in advance and get a higher rate than is paid for goods bearing the fair trade seal. tightly imports 20 tons of coffee a year from full farm is and one cooperative in mexico it aims to double the amount each year in 89 years 500 small farmers in mexico could supply coffee 225-0000 households into. many.
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sofa type is only important the coffee now that found his son is opening the 1st time he cafe in hamburg. oh thanks we have a very special treat for your birthday. and those that looks like the album too it is. sometimes designed i created the initial design and then our own came and said dad it looks fine but it's not really contemporary so i said ok you take over and i'm handing it all over to you of course i'm learning from it too how can i use the founder of the whole project take a step back that's the biggest challenge me. when i was full. time he and his to the principles of solidarity and i. consume is in germany ordered a coffee from farmers in mexico and the organization mediates the whole thing it
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doesn't make a profit. i. went off with a nonprofit new folks for the term nonprofit is often misunderstood nonprofit does not mean no pay. just. so just as we pay each farmer according to his needs and that is our 1st priority we also ask the sailors and the roasters and the staff here in the cafe. a coffee i was on one and you didn't like it well so the basic principle in the thai key cosmos wherever we want to establish the model is that every employee is paid according to his or her needs. and that we can all meet on an equal level no matter which continent we live on the big one. the green cafes concept includes ditching the usual cancun would open us to coffee to go cups hid them made of biscuit and can be consumed in.
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as a vendor so if you don't want to eat your coffee mug which is made from delicious biscuit you can of course throw it away and it will decompose much faster than any paper cup or anything else on the market one of my. crew in hamburg a steadily advancing their vision of bringing most solidarity to the world of coffee. thanks. but at the bill in trade fair the focus is still on big business. however something going on. with their ideas for more equitable will trade. and you see john. and saying this would not be wondering. why nuns in france. spread just by when. we heard that angela
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finest will become a product that spreads beyond rwanda and then it gives other women's cooperatives from uganda peru colombia all of which already exist access to the market and thus to significantly higher prices higher wages and a bigger share of the profits. meanwhile in the called us of health is waiting for the results of the. coffee creations has made it into the top 10. i. said in the world of. coffee once a luxury reserved true of the rich today it's not only taken for granted with little awareness of its actual. consumers need to pay a fair price for the coffee they enjoy to ensure that those who produces get a fair way. the book.
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