tv Shift Deutsche Welle May 30, 2020 12:15pm-12:31pm CEST
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you're watching the news coming to you from the german capital we'll have another update for you at the top of the hour and in the meantime don't forget you can always get the latest news and information on our website just go to you dot com american and his team are meet and the entire team thanks for watching. what secrets lie behind. discover new adventures in 360. and explore fascinating world heritage sites. w world heritage 360 getting up now. 7
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then beethoven's pastoral symphony is the foundation of an international art project. to mark the 50th anniversary of the composer's 1st beethoven worldwide. street project starts june 4th on t.w. . the internet has revolutionized the way becomes your music sign up to a streaming service and you can listen to all your favorite tunes on the go wherever you are many artists have even begun playing shows in computer games or staging virtual concerts how is all this changing the music industry today on shipped. almost 300000000 people streaming. music by our spotify each month that gives the
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market leader a detailed picture of users listening habits today music lovers can also enjoy streaming music videos and concerts in their homes and on their mobile devices and these services are rapidly growing in popularity computer game developers are giving a platform to others as well and spring us rep of travis got to showcase the brand new trek live in fort myers a hugely popular multiplayer game. as the big moment given recent hip hop fans have been waiting for you wouldn't virtual travis scott since it's a multiplayer game for it to perform live in front of 112 media players the largest crowds ever to attend a virtual concert like this. for gaming the music industry's own burgeoning crossover that attracts to target groups and one many games now feature cool soundtracks indie dance moves and virtual in game
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concerts because china i'm just someone. who was streaming platforms like apple music these and spotify dominate the music market today raking in huge sums of money and only a tiny fraction of that goes to the artists on platforms they earn less than $1.00 cent per stream to make a decent living they need hundreds of thousands of place for example an artist would be $80000.00 plays on the napster streaming path from just to the u.s. national minimum wage roughly 1400 u.s. $1.20 players would be needed on apple music and over 300001 spotify and amazon. can musicians make a living like that it's tough but it's not all black and white we met up with drum and band who say despite the downsides there are benefits to spotify.
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and ultimate have been with folk pop. for 11 years their albums featured german english and arabic lyrics and have made it into german charts at 1st they didn't want them here's a const part of. 45 spotify definitely exploits musicians and if you have an almost nothing through streams. it's not even enough for major artists to get by. making an album is a lot of work and costs a lot to record. some at 1st we didn't really like the idea of making your music available for free. all. right. i have played over here a winning them and loyal fan base today their music is on spotify after all with
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success their latest single happy from the new album has already been streamed half a 1000000 times about 250000 fans listen to their tunes each month to ask what users can discover your music on spotify even if you don't belong to a record label. and if your music gets streamed a lot and recommended to other people then you might feature like playlist that's what sway their opinion some of them out of work and. their current music is available on other streaming platforms too but 90 percent of their listeners come from spotify soon signing up in 2015 hours music has been streamed about 25000000 times in 78 different countries streaming platform. meanwhile also changing the way artists create music. skipped of them was an overwhelming choice of music now if you get bored of the song you skip it i guess that the scourges artist for producing elaborate 10 minute tracks with 3 minutes solos and long
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intros so yeah people are adapting to that. on average songs have become shorter over the years in 2000 the u.s. top 100 singles tended to be 4 minutes long but in 2018 the average length for just 3 and a half minutes why in part because of the 32nd rule applied by spotify and other streaming platforms it means only receive money if the song has been streamed half a minute or more this is changing how artists craft songs long gone are the days when songs have long winded intros for example but more on that here's chris of a blast of berlin school popular. going to my over one hits today following a different formula from take just to bieber's love yourself the song jumps right in with lyrics from the get go. this is the charm of the listener knows exactly what the tracks about. this long time for an intro.
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the 1st few bars of a song are crucial they determine whether the listener sticks with it also gets to the next the vast competition for music has given many business a short attention span and so the 1st 30 seconds. i need just 20 seconds to never listen to the whole song on. the music industry started making money from streaming services in 2510 years later screaming about phones we're already making 2600000000 euros in revenue and since 2018 streaming has become the biggest source of income for the music industry last year it made up 50. 6 percent of global music revenue that's why artists are under pressure to make their music available online play lists are also a crucial part of these major streaming platforms if an artist is featured on one
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it can seriously because they're streaming figures and revenue but who your rates are these playlist. popular music on spotify is promoted on playlists drives up streaming thing is even further. algorithms define who makes it as an artist to. play lists only contain popular songs this is based on certain metrics. a song will move up a playlist the more you can stream. but there are other play lists with the structure is more important songs are added in a way that achieves the rights musical arc. companies have begun to help to get those songs on to play this to market them life reposed network now owned by sound cloud musicians are now less dependent on music labels but even more so uncertain algorithms. this is something that pop professor marcus klein i criticize
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this. sort of fortunately these days producing music is less about creating and more about calculation because our grids miscalculate how many people like what and when they listen to. the it will music production is becoming much more of those numbers and less about cultivating a future society because there. is pop music no longer a revolutionary force well despite the criticism digitalisation is providing new scope for creativity like a video sharing app ticked off some artists even have a global hit song because of thick fog if their song features on one of the popular take talked challenge or like them that's x. all told local wrong with the get up viral sensations. streaming services and social media platforms represent a great new way for fans and musicians to connect especially now during times of
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social distancing. we had a spring tour playing. with $26.00 or $27.00 concerts sort of in front of it like all bands the tour was cancelled because it's a shame because we just finished recording our latest album of it at the market and we were looking forward to going on tour with its. instead to make a horror as a band member who staged a concert on a rooftop in cologne live streamed it for all their fans and fortunately they too been then band mates couldn't join them because of the knock down. the show most important that funds get to see bands in a live context even if it's online. so i believe in can you see it's all over social media rights now. streaming is a great way for artists to stay present during lockdown james blunt recently stream to show from hamburg's elbert philharmonic home. and artists like billy
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eilish the rolling stones and green day's billie joe armstrong live stream performances from their own homes for the one will together at home charity event on the health care work has. in addition to their live streaming the publish to music video made from 60 fan videos filmed at home the clip has around 50000 hits on you tube. via. the i think a really good only way to stay in touch with fans these days is by live streaming concert life. after thought making footage of cars available online you know come. to will now take place in him this year provided lockdown. if not they'll just keep performing on 9. ok so digital platforms are great for musicians to
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connect with fans and for fans to stream as much music as they want whenever they want but there's a catch companies are collecting vast quantities of personal data professor nick cauldron of the london school of economics explains more. the way we sat or jumped in front of our record player was unknown to the record companies they were blind to that now they're not the vision the market is today is a relation which is continuous as long as you are using the product the product will be tracking new. companies constantly analyze our music listening behavior to keep us on platforms for as long as possible platforms like french streaming site. and so many users get to play they should in theory only hear music that they want to hear for the 1st we need to establish an ongoing relationship with the we have to learn what music to enjoy in a monday morning for example in itself but not on a friday evening. some artists have launched exclusive online events like us
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soul singer erykah badu one of my favorite artists who created an interactive concert series the idea is that fans pay a fee to watch and then have a say what happens like which song will be played next streaming has made it extremely easy for us to consume music but also harder for artists to make a living so it's on us to support musicians we care about for example by seeing their shows online or one day in real life. what do you think those on you tube facebook and d.-w. dot com that's it from us this week see us or.
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tracing the border at the one step i did germany. today i want to take you on a little tour along the border mccain has tracked and there are. over 30 years ago the island cuts a divided the blood into east and west right here by now what has changed since reunification and we'll explore what remains for this it is to see today. again at . last. when the water rises cities will sink into the sea. entire stretches of land will be abandoned. when the water.
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is stopped it's happening faster than anticipated. massive release are supposed to prevent flooding but they only delayed the inevitable. how will we live in the future. 66 me lies in the sea levels starts to slip on g.w. . i've always wanted to show you around my hometown a small city. in the heart of germany.
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