tv Kulturzeit Deutsche Welle December 9, 2020 5:30am-6:01am CET
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depending on what we're talking about but there's one almost universal truth when it comes to drugs that there's money to be made from the business of drugs that's our topic on today's edition of made. let's start with one drug whose image has undergone a major make over in the last years cannabis in fact just recently the united nations commission on narcotic drugs removed marijuana from its most dangerous drugs category now it took them just 59 years to make that move but it's one that could trigger more research into cannabis is medicinal properties for this next story we take you to denmark where our reporter max sanda managed a rare visit to a cannabis production facility. they have colorful names like. pink kush born to lanes but what's grown in these greenhouses near the danish town
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of wooden won't end up in amsterdam coffee shops this is medicinal cannabis for an up and coming here pin market. it all started here just a few greenhouses down the road much speed as family business is scandinavians largest producer of tomatoes and cucumbers now he's branched out into cannabis what drives him creating a product that can help people. for me personally was a personal story for a living your boy who had seizures and simply enormous in didn't help him and out of this race and his parents bought illegal cannabis and and he tried that and after 20 minutes she just ups. and that was we of what triggered me to look into this because i knew i could do some of the some of those we have in this climate we can transfer to milk it is all kind of as well as it has decades of
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experience planting tomatoes in denmark's harsh climate he's channeling all this expertise into his new product and there's a limit on the way you meet it's here for those who control all these things we really really good at controlling that's the same you can use those in the tomatoes and just look at it as in partnership with the canadian business all right incorporated peasant found at the joint venture or rural nordic since then the mother company has acquired 100 percent of the shares. we're about to see what it's really like to grow medicinal cannabis here in denmark medical director marianna news and takes us with her into the facility. the plants growing and processed here are not ready for market just get the feel need to undergo a series of tests before they reach pharmacy shelves or hospital patients. to show that you are in control and you are able to control every single step in your
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productions so you are able to control your whole process and also trace back what you have done in your process if something goes wrong after roughly 2 and a half years of preparation aurora is just a few steps away from being certified and tells us. that makes our role one of the 1st movers in this markets denmark offers fertile ground for this budding business a danish government trial program is making it possible for companies to grow sell an export medicinal cannabis but reservations remain and that's something dr tina hawse of knows all too well she uses cannabis products to treat chronic pain sufferers and terminally ill patients it's because doctors not only don't work but in general there are conservative. and we are trained. in it and based medicine. can do this is that light it in space like clinical beast
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this means there is little knowledge from studies on medicinal cannabis most comes from one on one experience with patients like yeah. he's been suffering from severe headaches since a car accident now he travels here from sweden once a month. so 2 years ago. and it was from. my micro wind tunnel today it's from the home it's. just it's been a working different assessments like these are invaluable to aurora and other businesses that have been mark's trial program will be expanded or inspire similar schemes elsewhere in europe since market entry comes at a high price and laws differ across the continent competition is rare but not speed doesn't believes this is about to change we were among the pious so we set up offices in most european capitals to make sure that we also try to push. the market in the right direction it's still a long struggle about we see in france and u.k.
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try the same is starting now and actually the number of patients coming in a top team is waiting quite fast. and this is what they've been preparing for all along production capacities at this site are far from exhausted and then additional facility nearby is under construction ready to take on the european market. the dose makes the poison that's the saying attributed to paracelsus a 16th century physician noone as the father of toxicology but with cannabis it's the active ingredient that counts are we talking about t.h.c. or c.b.d. in china not knowing the difference can land you behind bars our correspondent mathias has this report. done during the scent is comforting and fresh. once you smell it you feel energized
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and when the wind blows from over there the air is just full of the scent of cannabis it's a very special fragrance you can show me. he. lives in a small village in you know on china's southwestern border province he's one of china's 1st cannabis farmers. the world market for a can of the dial products is estimated at $1700000000.00 euros a year analysts expected to grow almost 20 fold over the next 10 years. the 1st year i planted 20 had tears but we've gradually increased the area for cannabis now i'm already planning 40 hectares of my land with cannabis it's much more profitable than other crops. but we're in china we're being const milking marijuana can get you a lifetime entry into
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a drug offenders database and possession of large amounts of hard drugs can get you executed. should feature on our country as a very strict drug prohibition policy. which. the police and the n.t. narcotics agency closely monitoring licens the whole process of growing and processing can resist change. china wants to be a major player in the global cannabis market without producing a single gram of marijuana here is how the female cannabis flowers contain 2 main substances one this can of the dial or c.b.d. c.b.d. is what china wants it's believed to have medicinal benefits but it's not intoxicating the other is tetrahydrocannabinol or t.h.c. that's the one that gets you high and that china does not want and.
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business is entirely legal as long as the only plants and government approved low t.h.c. scenes and he can. only sell his crop to a licensed company. michael huang is an investor in cannabis products he's one of china's 1st cannabis entrepreneurs. people still can see their kind of this is some. industry so you know the my family then sent you and those legal in here and they told me some priest do not get involved business. china has a long and painful history with narcotic drugs in the 19th century britain forced china to open its borders to opium imports and here knew none people still remember how heroin from the golden triangle flooded the province the region is still one of the world's major heroin suppliers and you non shares a long border with it. are running really but not without reason
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you none is now the 1st province in china to allow cannabis production. is a former narcotics detective and now a top adviser to the government on drug policy. it's always since you none is on the drug border with the golden triangle the province was the frontline where drugs came into the country is that when all the decades of fighting against drugs the authorities in you know have gained a lot of experience and built up a powerful anti narcotics agency. michael hwang's business is an entirely under the control of that agency he distributes the seeds to the farmers and buys the harvest then his company extracts the c.b.d. from the crop we're on our way to his factory but he gets a message from the police telling him he's not allowed to bring a foreigner to his own factory so far china and i will government steal one to one
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of these in the tree to grow slowly and don't get too much attention from around the world. so that was the one. outside the factory the authorities have built a police station. the officers monitor all wrong materials coming in and process goods going out the extraction of c.b.d. is the most sensitive step because it also yields a small amount of the forbidden substance t.h.c. . police haven't stolen surveillance cameras at the production line so they can make sure the t.h.c. is destroyed. i will regulate your body in the sense that the i mean the stand to function that kind of piece and we also want to or support the industry so actually even though we get this chippewa shorey procedure i mean why we have a really good relationship. most of michael wants output goes abroad but chinese
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customers are also slowly discovering c.b.d. products. cosmetics is one of the newly emerging companies in the market they make lotions creams and face masks containing the soothing and anti inflammatory substance. but if you look for the term c.b.d. on their packaging you won't find it because officially c.b.d. does not exist in china. that the government has not fully open the market to these products so many companies don't dare to go into this business but we've discovered that there's a workaround in the official list of pharmaceutical substances there's something called hemp leaf extract and that is legal many businesses haven't realized that yet but we decided to go ahead with it no more because it will. it's a grey area and many c.b.d.
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products are still to boo in china the only permitted use for c.b.d. or hemp leaf extract is in cosmetics its use in food products and pharmaceuticals is strictly prohibited but the c.b.d. blooms in other countries. chinese customers are also slowly catching on. long sea balance calculation is simple there's plenty of potential for growth in a country of 1400000000 and even a small share of the market represents a large number of customers. while mary wanna grow is in social acceptability and even legality that change hasn't come for cocaine anyone who's seen popular television shows like norco's and el chapo is familiar with blood soaked tales of drug cartels made powerful by corruption and violence and by billions of dollars in profits here's a look at the anatomy of narco capitalism. how does the global cocaine trade work.
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bar was once the world's most famous drug lord. until his death in 1903 he headed the notorious maybe a young drug cartel. it was a huge supplier of cocaine to the u.s. but that was almost a modest operation compared to today's global complex of criminal gangs which supply $19000000.00 users worldwide. they produce more than $700.00 tons of cocaine a year with total estimated sales of 1000000000 euros. trade methods barely differ from the global trade in legal goods. they require manufacturing facilities a logistical network for distribution and a sales network to supply the drug to end consumers. the coca plant is cultivated in colombia bolivia and peru the raw material for cocaine.
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its leaves or softened in kerosene been filtered resulting in coca paste. as many as 40 different chemicals are used to refine the substance into pure cocaine. cocaine the estimated value. in the producer countries is 2500 euros a kilo that's 2 euros 50 a gram. the finished product is transferred via brazil or mexico as well as southern and western africa and then smuggled primarily to north america and europe . it's carried in vehicles as varied as many subs aircraft containers on cargo ships. and couriers who smuggle smaller amounts across borders. the logistical effort and the high risk factor drive the price up on top of that the price also has to cover losses for confiscations bribes for politicians and authorities as well as outlay for hit men
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. by the time it's reached its destination market the cocaine now cost up to $60000.00 euros perky though. but it still has some way to go until it reaches the end consumer. in europe a network of wholesaler sells it to some contractors who then sell it on to small time dealers. to boost profit margins the cocaine is stretched or cut at every stage of the supply chain using baking powder pain medication even warming powder for animals. depending on the level of purity a kilo can now cost as much as 150000 euros the war against the illegal cocaine trade is a losing battle it's merely a question of supply and demand. the failed war against drugs is one of the arguments for decriminalization the idea is that the regulated sale of drugs but decimate the illegal trade and bring in revenue how big
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a market would that be well look at one drug that's perfectly legal in many places alcohol sales are expected to reach $1.00 trillion dollars by 2024 but the social costs of alcoholism have many wondering if there should be more rules governing alcohol like with regard to advertising. i mean some 3000000 people a year die as a result of their alcohol consumption for. are you able to create advertising for an alcoholic beverages with a clear conscience i am. this is a it's obviously tragic it's terrible but this is the fault of advertising if someone uses alcohol as a form of escape a way to escape reality or for entirely personal reasons reasons of fate is advertising responsible for that is to be different this. time has
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been helping clients promote alcohol as an advertising executive for 30 years maybe meant the more advertising people see for alcoholic beverages the more they consume there are indications that people do drink more that there is a connection does that ever trouble you. to the. i'd love to see that study as far as i'm aware it's not the case that people drink more if they've seen more advertising. you know maybe i'm going to be let's compare it to smoking guns and. there are plenty of studies that show that neither the number of smokers or the amount they smoke dropped when tobacco advertising was banned for top work. the fact is the greater the restrictions on tobacco advertising in a country the lower the number of smokers. there's some criticism that advertising tends to target younger people because they'll continue to consume alcoholic beverages for the rest of their lives but. you know it will it depends to
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a certain extent on which brand we're working for. then he should incline fighting some products are designed to appeal to a younger clientele in india festivals and the like those who go to festivals and carnivals people who go out together for the evening once. regulations prohibit the advertising industry from encouraging excessive alcohol consumption. we would never do that anyway and every responsible producer of alcoholic beverages sticks to that rule there are exceptions no doubt about it but the advertising industry's regulatory council reacts quickly and it goes away very very quickly but there are indeed some black sheep just the drinks industry often sponsors music festivals another contentious issue. as because it can you be sure you are also attracting the attention of minors is going to heal she said. no of course we can't
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be sure of that and serving on the festival. done so when i handle the sponsoring at a festival my message is reach every one of the festival in festivals and. that could be 16 to 30 year olds or 45 year olds depending on whoever chooses to attend the economy also i can't rule it out but i can ensure our message is not specifically aimed at them by making the appropriate choice of models. that means not hiring models younger than 18 or any who look younger than that but there's still some grey area this woman could be under-age but she still appears on an instagram account generated by logan stein's agency. that shouldn't happen if you found an example of someone who looks under-age on a post for any of our agencies clients i'd be extremely surprised me explain.
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this one sponsors. she's $22.00 so she meets all the legal requirements for hiring influencers influence. as i can see no moral reason for refusing to produce advertising for the alcohol industry. and we've saved a one drug for last it's so common it's so easy to forget how dangerous it actually is the cigarette tobacco smoke contains more than $7000.00 chemicals including 70 to cause cancer in the last decade or so is cigarettes have been touted as a less damaging way to smoke but doubts are growing. that was my 1st a cigarette and as a nonsmoker i have to say it didn't taste bad at all mango flavor but i isa carets
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and healthier than the conventional options. and how big is the industry. if you believe the commercials he could have all the fun of smoking without any of the risks. the marketing strategy initially paid off the demand for cigarettes or grew rapidly. in germany sales increased 5 fold from 80000000 euros in 2012 to 550000000 just 6 years later but since last year sales have dropped off significantly that's when it emerged that dozens of people have died in the u.s. and canada after using cigarettes for the industry the deaths posed a major challenge. i saw a drop in sales of 5060 or 70 percent among some retailers because of the concern among customers. studies like us how he suggested many of the
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deaths were linked to vaporing oils containing t.h.c. the psycho active ingredient in cannabis so called the joint questions remain but it's still a lucrative industry the united states is the biggest market with sales set to reach 5 and a half 1000000000 euros this year the u.k. is in 2nd place and germany is set to reach 876000000 but not everywhere is open for business the cigarettes abandoned in $41.00 countries including brazil turkey and india here the laureus particularly strict those caught selling vaporing devices can face up to one year in prison the government says it's just trying to protect young people from getting hooked on a new form of smoking but say the decision makes no sense. and thence. started
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improving what. doctors warn against downplaying the health risks linked to cigarettes. information. that the oncologist has criticised for years. but not nice cigarettes so dangerous they need to be banned i asked katz and of the german cancer research center. there are definitely fewer harmful substances in the paper these cigarettes than into bacco smoke that's not difficult to bacco smoke is a cocktail of thousands of substances. biggest concern is that the long term health effects have yet to be studied. there is what happens if you use these products several times
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a day over the course of months and years and we just don't know that yet. but one thing's clear the choice of sweet tasty flavors could encourage young people in particular to take up the habit and so germany is among those toughening up it's. the government here has opted to ban online advertising for cigarettes starting next year. retailers fear that could hit the industry hard. from 2024 billboard advertising will be banned too so you won't see posters or anything anywhere and we think that's a big mistake. marketing the cigarettes is becoming more difficult world wide and thus to my question of whether there are any healthier than conventional smoking methods real clarity. especially since i still don't know the long term health effects one thing at least there aren't any cigarette butts but there's still not
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ha things nice symphony for the world. in 15 minutes on d w. the coffees in germany tomorrow in germany. published in the. why not learn with him online on a mobile and free to sask fast c.w.c. learning course because vic. who. was of the mormon. cannot sleep because you know for years and love. him those wars swallow her. loonies lol
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frankfurt airport city managed by for bought. this is the w. news live from perth in britain leaves the what the u.k. becomes the 1st western country to roll out its nationwide vaccination program a 90 year old grandmother makes history as the 1st to receive the shops. on the other side of the atlantic america's outgoing and incoming presidents drum up their backs think plans incumbent donald trump says his administration gets credit for
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