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tv   Shift  Deutsche Welle  January 6, 2021 12:30pm-12:45pm CET

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hi i'm neal and i'm game did you know that certain things in that animal killed world war i so that we can think again but it's not just the animals at all suffering it's the environment we were on a journey to find ways out of the machine if you want to know how a way to lift the priest and the consciousness changed as an entity says listen to our podcast on the green room. is this what the future of transportation looks like probably not at least not in time soon but when today's inventors and visionaries look at the streets sidewalks highways and even agricultural land of the present they see vehicles that could
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soon be dusty exhibits in museums in the midst of change and that's our theme today are made from a to b. the mobility of the future it's good to have you with us well they're among the most popular passenger vehicles of the present s.u.v.s what began as a bare bones military vehicle the sport utility vehicle or s.u.v. is now one of the most popular set of wheels on the road today's versions may be better engineer than their predecessors they are still expensive large and not very economical critics say they clog up traffic and pollute the air they are a huge earner for the automobile industry just why are s.u.v. so popular what is it that fascinates so many drivers my colleague walter wrote a column on when to take a look. big . bigger. all of the world's people are crazy about as you've.
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always been used as a status signifiers. just the greatest feeling driving around in the flesh. are the problems that they cause. and. here they're trying to. so let's get into gear and check what's behind the hype why is the world so obsessed with s.u.v.s. the for. 40 percent of all passenger vehicles sold worldwide are some form of s.u.v. that's more than twice as much as just 10 years ago it isn't. in india and one in 3 new vehicles is an s.u.v. in china it's even more in the us it's almost one in 2 from
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a producer perspective it makes a lot of sense to produce a car that looked like s.u.v.s because they're able to extract higher margins higher profit margins than it will be not much more expensive to produce the manufacture but they will be able to sell it at like price like 4050 percent higher so car companies profit from the s.u.v. hype but that's only one side of the story because they wouldn't build them if people wouldn't buy them like crazy. aka the car shrink when the s.u.v. boom started in the us he helped major car companies sell more of the. as a marketing consultant and if you ask him the secret as to why people are so attracted to s.u.v.s is rooted in our brain. to put it very
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very simply our brain is made up of 3 different brains the cortex the limbic system and the reptilian brain they constantly talk to each other but each of them has a different job. the cortex is responsible for rational thinking it helps us make decisions solve problems crunch numbers everything that's kind of complicated the limbic system is all about emotions. and to bring rain is in charge of our most basic instincts that make sure we have breathing controls our sex drive and our fight or flight response s.u.v. is right julia is a. car bible and reproduction and stronger bigger more powerful than you i mean if you come with a little car and i have a b. s.u.v. and we crash. you're going to die and i'm just going to have to clean a little bit my s.u.v. the media projecting this image that the world as never being so dangerous all 7
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point one magnitude earthquake has hit southern california as massive tropical cyclone triggered a tsunami militants have attacked the stock exchange building you want to be honest all can well those of us work around you know you want to be and should be that if this doesn't the road building people to. this new. s.u.v.s appeal to our most basic instincts and scowl make us target exactly those but of course s.u.v. drivers would never admit that they're just following their primal urges they give a more rational justification. if you look at surveys as to why people are buying s.u.v.s many will say because they're safer and yes if you're in an s.u.v. and you crash with another car you're less likely to die. but a civilians have
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a pretty high center of gravity and that makes them prone to rolling over which is actually really dangerous and also kind of obvious. they know the reality is that the higher you are the more chance you have to roll over is more dangerous to have but it doesn't matter the rate brian so feel stronger when you're on top of might be something like a nam space so by the time most cars get taller imagine you're in a smaller car in fact big and you see all those higher car polar cars than you might be incentivized to get the full account through just to fit right in and be like intimidated by other people who try it. people who drive s.u.v.s want to feel safe even if that means putting other side risk the front bumpus off many s.u.v.s for example are so high that. more likely to suffer serious head or upper body injuries in a crash so s.u.v. drivers are gaining something here at the expense of others and that's not just the
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case for road safety. board and more s.u.v.s in the fleet which means you have much leverage than the small cars and therefore they are higher yet they are all still 20 fuel any gamble any more then you have. the growing number of as you visa's in fact the 2nd biggest cause for the rise in c o 2 emissions since 2010 ahead of heavy industry and aviation. emissions from other types of passenger vehicles actually went down over the same period. and all this is not really news to us we know s.u.v.s are bad for the environment but it's just too easy for us to brush aside these concerns. cortex things about abstract and complicated
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things that way in the future like climate change and how we can prevent an. emotional limbic system however is more of a live in the moment kind of person that likes cell fleshly the brand new s.u.v. looks and wants to drive often it now and this instant gratification will often outweigh the distant an abstract concerns like climate change to tell me that the environment is going to be bad in 1520 years that don't really connect with me i'll be dead in 15 years or so you know so we have to make people realize. that what is happening today and what they can experience today as some consequences for them today. and people around the world are realizing that's more and more that still doesn't stop more and more people from buying s.u.v.s. and up to that you know i don't want you not to talk about time to go i'm going to you have to talk
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about computing don't get me that got me going to shoot these that. doesn't do that language we didn't just. need to have all factors working in the thing directions like more efficient engines more elective unique earth but also worth more. and also shorter distances probably we are the villain creatures and we capable of rational thinking and yet why it's to like the very things that are bad for us. all right if cars can be seen as an extension of their owner's egos what should we surmise about those who want to ride smaller more efficient electric like this little guy created out of sheer utility and definitely not sex appeal we sent a reporter to switzerland to talk to a man whose vision of the future is much more practical and emotional. 0
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emissions no accidents no traffic jams then getting from a to b. will be safe healthy and relaxed maybe. i'll give it a try. this is a prototype and hans-peter clip in there is testing it he teaches at the university of southern garden in switzerland his work focuses on the future of mobility. oh why are you driving such a tiny car there's only room for 2 the range is small so why does it it's ok because that's the future. but i think we need them ability revolution i think and micro mobility the more intelligent use of cars cities and space is the only way to preserve mobility. what do tiny cars contribute to
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that. these are. only occupies one 3rd of a standard parking space that's one aspect of another is that it's electrically powered so it's more sustainable i don't think average car occupancy no days is $1.00 people out and they cost 93 percent of the time just standing around so this car is perfectly adequate for getting about in town. were bought instead if this thing would not have a better more ecological product although i don't even like saw an alternative but i live in the countryside so i have a long ride into what i see the future is intermodal and that is i'll take public transport sometimes take the car to transport stuff or go out with my children plus electric scooters and other new things will come along they'll be a whole range of mobility solutions and tiny cars a one element. perfect.
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as for drugs like a toy car. so how will we be getting around a few years from now i'm going to get one example to say i want to go to berlin in the future we'll have apps on our full on the. platforms where you and your priorities efficiency cost sustainability. when and where you will get corresponding recommendations including an itinerary. that my smartphone will tell me where i have to go and when and which means of transport i'll be using refined it will deal with payments as well leaving. them to says we should do away with combustion engines in cars and he's shared cars rather than own one. i have the impression that it's still a long way off people want to own their own cars and keep the cars they've bought
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for as long as possible 1015 or 20 years and they run on gasoline something that is your vision simply unrealistic if we don't always be some private ownership of cars but it's unthinkable to go to the entire planet with private cars even with everybody owning their own and i thought so in terms of climate protection out of the question. with dr. the coronavirus pandemic has seen people shift away from often crowded trains and buses and use their cars more but clearly been there is a champion of public transport as part of the mix is his vision already obsolete. the ultimately the industry was already going through a process of transformation to a covert 19 has led to a slump in sales so the question of what looked and change and reinvent itself just as increased dramatically. drink in the sense a lecture of mobility can be fun it doesn't mean doing without all the good stuff
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as many people still seem to think he also. says there's no way around it. or right of cars will look different in the future chances are they will also sound different a lot of us probably don't give it much thought but the noise is a car makes matter not just for the gear heads love the sound of an engine revving for every day safety if you can't hear it you might not know it's coming and that's why sound is being programmed into electric cars which are otherwise almost silent finding the right sound that's an art. for sound design there's combustion engine noises are as complex as symphonies. and they provide the basis for developing artificial motor sounds for electric cars at present they sound like this. in between we're going to sit at the mating call of a stag. this country or a tiger or whatever is not the chirping of
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a sparrow. office mature sound like that does something to a driver or men are said to meet at your bellowing noise that signifies the. time of greatest does this buzzing sound 0 india doesn't have such an immediate and powerful impact and moved on but it could come to signify another kind of power that's expressive in its own right and of power. the challenge is to develop that power for electric cars the shawls we elect to move iti disempower also infrequent . car dealer benyamin dad it says a timid buzz just doesn't do it for him he loves the full throated growl and roar of $500.00 horsepower. feel good.

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